Entries |
Document | Title | Date |
20090271268 | METHOD AND SYSTEM FOR PROVIDING ADVERTISEMENTS IN COMMUNICATION SERVICE - A method for providing advertisements in a communication service includes: obtaining the corresponding advertisement resource of the user in the current communication service according to the registration information of the subscribed advertisement in the process of using the communication service; and embedding the advertisement resource into the communication service. Through the method, platform, service server and system for providing advertisements in the communication service, the advertisement recipient and the advertisement endorser enjoy pleasant service experience. | 10-29-2009 |
20090292609 | METHOD AND SYSTEM FOR DISPLAYING ADVERTISEMENT LISTINGS IN A SPONSORED SEARCH ENVIRONMENT - A method and system for displaying advertisement listings in a sponsored search environment is provided. The method and system may include generating an advertisement list in response to receiving a search request for a search term, where advertisements in the advertisement list are associated with the search term; defining a region of a display screen for displaying the advertisement list; and communicating web page instructions to a browser for scrolling the advertisement listings through the region, where only a subset of the advertisements listings are displayed at any given time. The advertisements in the advertisement list may be scrolled from top to bottom or visa versa, and left to right or visa versa. The method and system may also include providing a scroll control that enables controlling which advertisements in the advertisement list are displayed in the scrolling region. | 11-26-2009 |
20090292610 | SYSTEM AND METHOD FOR ADVERTISING MESSAGES ON DISTRIBUTED DOCUMENT PROCESSING DEVICES - The subject application is directed to a system and method for selective control of advertising messages on distributed document processing devices. Device identification data is first received corresponding to the identity of networked document processing devices available for display of selected advertising content. Device selection data representing a selected subset of the networked document processing devices is then received, with the selection made in accordance with the received identification data. Next, customization data is received corresponding to a selected display parameter associated with the selected advertising content. The selected advertising content and the received customization data are then communicated to each of the networked document processing devices in the selected subset. Each of the document processing devices then commences the display of the selected advertising content in accordance with the customization data. | 11-26-2009 |
20090307085 | SYSTEM FOR DISPLAYING INVENTORY SEARCH PARAMETERS FOR AN ADVERTISER - A system and method are disclosed with a search summary pane that automatically displays features that are selected for matching advertisements with available ad space. An ad broker interface may be provided for identifying advertisements and identifying available ad space by selecting common features for the matching of advertisements with the available ad space. As the user selects features on the interface, the selected features are automatically displayed in a search summary pane that lists each previously selected feature. | 12-10-2009 |
20090307086 | SYSTEMS AND METHODS FOR VISUALLY GROUPING LINKS TO DOCUMENTS - Systems and methods for sharing albums are provided. An album has a plurality of links to documents, such as static graphic representations of web pages, or web pages themselves. Users may graphically add links to documents to albums by dragging graphic representations of such documents to a designated place on a computer interface. When a user shares an album, a link to the album is sent to a recipient. When the recipient activates the album link, documents linked by the album are presented as a graphical presentation can then be reviewed. Each of these documents can be in a document repository addressable and each of these documents may be categorized. Advertisements can be served when albums are shared. Such advertisements are chosen from an advertisement repository based on a characterization of the album or a characterization of one or more documents linked by the album. | 12-10-2009 |
20090313117 | TARGETED ADVERTISING - Embodiments of methods, systems or devices for enabling targeted advertising of goods and services are disclosed. | 12-17-2009 |
20090313118 | ACCESS ROUTER, DHCP SERVER, ROUTER ADVERTISEMENT TRANSMITTING SYSTEM, METHOD FOR ROUTER ADVERTISEMENT TRANSMITTING SYSTEM, ANCHOR ROUTER AND PROGRAM - When terminals needing different IP configuration information are mixed under the same link, it is necessary to individually transmit a router advertisement to each of the terminals. By including means for transmitting the router advertisement to a solicited-node multicast address, and means for assigning an IP address corresponding to the solicited-node multicast address, a group of the terminals needing the same IP configuration information are grouped so as to include the same solicited-node multicast address, thereby, the router advertisement for each group can be applied. | 12-17-2009 |
20090313119 | METHOD FOR INCREASING THE AVAILABILITY OF CAPITAL FOR THE PRODUCTION OF FUTURE GOODS, SERVICES AND ACHIEVEMENTS - A commercial exchange platform, adapted to showcase and promote transactions of wares, services, entitlements or future personal achievements, comprising: at least one computer processing unit, at least one networked database incorporating a means for registering user details and at least one computer memory means for storing details regarding the registered users and the conducted transactions. The registered users may purchase interest or otherwise trade in the entitlements, in the production of the wares, or in the realization of the achievements and services in exchange for a share in their future yield. | 12-17-2009 |
20090327071 | INFORMATION MAPPING APPROACHES - Methods, systems and applications for updating, enhancing, organizing, and utilizing geographic maps, for locating points of interest and places of businesses, or POI's. Embodiments provide a method for collecting geo-coordinate data on POIs by eliciting participation of the business owners or designated employees to identify the specific locations of POI's on a map; a map program which synchronizes to a centralized database where POI and other more frequently changing and time-dependent map information is downloaded to individual users; a map program, where in addition to the standard contact information, “qualitative” information and website links are included in an POI information box to aid in pre-qualifying a POI before selection and in booking a reservation; a method for locating markers on an Internet-based search engine map; and an improved contact management system that allows locations of contacts to be viewed on a map while minimizing address geocoding. | 12-31-2009 |
20090327072 | PRESENTATION OF SEQUENTIAL ADVERTISEMENTS - Advertisements are provided to a user. An initial advertisement is provided to a user, where the initial advertisement is a first advertisement of a series of related advertisements from a same advertiser. Subsequent advertisements of the series are provided to the user based on a demonstrated intent from the user to view the subsequent advertisements while the user is viewing advertisements of the series. A cost per completion amount is determined based on the progression of the user within the series of advertisements. | 12-31-2009 |
20090327073 | INTELLIGENT ADVERTISING DISPLAY - Computer-readable media, systems, and methods for intelligent advertisement display are provided. The intelligent advertisement display comprises a photography device configured to capture one or more images of one or more persons, and electronic display configured to display information to one or more users, a content module configured to store advertising data received from one or more advertisers, one or more location directories and one or more images of one or more persons taken by the photography device. The intelligent advertisement display further comprises a directory module configured to access and display the one or more location directories, receive user inputs and display advertising data from content module associated with the one or more user inputs. A photography module is configured to receive the one or more and associate the photographs with one or more advertisements from the content module. | 12-31-2009 |
20090327074 | METHOD AND APPARATUS FOR ADVERTISING SPECTRUM IN A COMMUNICATION SYSTEM - The application discloses a method and apparatus for advertising a spectrum in a wireless communication system. The method includes obtaining an address of a broker device authorized to negotiate access to the spectrum, and sending an inquiry message to the broker device for negotiating access to at least a portion of the spectrum. The method then includes receiving an agreement message including an advertisement text from the broker device when the first user device agrees to negotiating terms associated with the broker device. The advertisement text includes information related to the portion of the spectrum and the broker device. The method further includes transmitting a packet including the advertisement text to at least one other user device such that the at least one other user device communicates with the broker device for allocation of the portion of the spectrum. | 12-31-2009 |
20100010892 | Electronic Advertisement Delivery System, Server, Method, Information Recording Medium, And Program - In an electronic advertisement distribution system ( | 01-14-2010 |
20100017289 | Geographic and Keyword Context in Embedded Applications - A computer-implemented method includes generating, using an embedded client application, a keyword context for a container document holding the embedded client application; generating, using the embedded client application, a geographic context associated with a device on which the container document is displayed; submitting the keyword context and the geographic context to a remote server; and displaying an interactive application using information obtained in response to the submission of the keyword context and geographic criteria. | 01-21-2010 |
20100023398 | FULL PAGE VIDEO INTERSTITIAL ADVERTISEMENT - The present invention is directed to a full-page video interstitial advertisement. The interstitial advertisement offers advertisers a high quality, full screen video distribution opportunity for a set period of time, such as a 15 second spot, however the duration of the video may vary depending on the content of the video or the configuration of the webpage. A session manager controls the exposure of the interstitial advertisement to the user, to prevent the user from experiencing too frequent interstitial advertisements during a web session. The interstitial advertisement includes a fuse for displaying the playing progress of the video. The use of sound is preferred as part of the interstitial advertisement since it is important for the delivery of the media value of the advertisement. The interstitial advertisement spans the entire web browser screen, overlaid on top of the current web page using a transparency layer. | 01-28-2010 |
20100030641 | SYSTEM FOR TARGETED ADVERTISING - A system for targeted advertising. The system comprises a client computing device having Internet connectivity and at least one display screen, a browser software adapted to run on said client computing device for accessing World Wide Web content, an advertising software adapted to run on said client computing device, said advertising software allowing the user to indicate preferred categories of advertisements. The advertising software comprises means for downloading multimedia files comprising moving image advertisements in according with said preferred categories and the advertising software is adapted to display said multimedia files as moving image advertisements on the screen. When running, the advertising software is adapted to at least temporarily block access to World Wide Web content. | 02-04-2010 |
20100030642 | SYSTEM AND METHOD FOR INTERNET PROTOCOL TELEVISION PRODUCT PLACEMENT DATA - A system, computer program product and method are disclosed for sending advertising data to an end user device. The system includes but is not limited to a processor in data communication with a computer readable medium; and a computer program embedded in the computer readable medium, the computer program comprising instructions to monitor video data for advertising key data, instructions to monitor end user data exchanged between end user devices for the advertising key data, instructions to receive data from an end user device indicating a product selected from a selected data segment in the video data and instructions to send advertising data relating to key data in the selected data segment to the end user device. The computer program product executes a computer program to perform the method. | 02-04-2010 |
20100030643 | Publishing Advertisements Based on Presence Information of Advertisers - Publishing advertisements based on presence information of advertisers. For example, a method for dynamically publishing content items includes: determining a presence status value of a provider of a content item to be published on a communication network site; selecting from a plurality of versions of said content item a version of said content item corresponding to said presence status value; and publishing on said communication network site data representing the selected version of said content item. | 02-04-2010 |
20100030644 | TARGETED ADVERTISING BY PAYMENT PROCESSOR HISTORY OF CASHLESS ACQUIRED MERCHANT TRANSACTIONS ON ISSUED CONSUMER ACCOUNT - Content and targeted advertisements are simultaneously provided to a client. Upon receiving a request for content from the client, a content provider requests a targeted advertisement from a transaction processor. The targeted advertisement is derived using a spending profile based upon a history of cashless acquired merchant transactions made by a consumer on an account, where the account has been associated with the consumer by the content provider. The targeted advertisement is selected from an advertisement database and is likely to attract the consumer's attention, resulting in a purchase being made on the account. Once the targeted advertisement is selected, it is received by the content provider and fitted to the dimensions of the advertising space. A page containing the targeted advertisement and requested content is delivered to the client where it is displayed on a display device and viewed by the consumer. | 02-04-2010 |
20100036729 | IMMERSIVE ADVERTISEMENTS IN A VIRTUAL UNIVERSE - The invention generally relates to systems and methods for advertising, and, more particularly, to systems and methods for providing immersive advertising in a virtual universe. In one aspect of the invention, there is a method for presenting a virtual universe advertisement (VU-ad) in a virtual universe (VU), receiving input from a user associated with a user avatar of the VU, and altering the VU-ad in response to the input. | 02-11-2010 |
20100042496 | ADVERTISING INVENTORY MANAGEMENT SYSTEM AND METHOD - An advertisement inventory management system for internet advertising is provided. The system comprises an ad server including a delivery engine capable of delivering an advertisement to a web server for display in a webpage in response to a triggering event by an internet user. A configuration module may be provided in functional communication with the delivery engine. The configuration module may be adapted to schedule an advertisement for delivery by the delivery engine. The configuration module may also be capable of communicating the advertisement to the delivery engine according to the schedule. The advertisement management system may also include an inventory management system having a plurality of advertisement targeting parameters arranged in a tree structure. The inventory management system may be adapted to forecast capacity of possible advertisement impressions of the plurality of advertisement targeting parameters and to match the advertising target parameters at a branch of the tree structure with sold advertisement data to identify advertisement inventory for the branch of the tree structure. The inventory management system may also be in communication with the configuration module so as to identify an advertisement from the advertisement inventory for delivery to an internet user satisfying the advertisement targeting parameters. A sales system may also be provided which may query for available inventory. A method of use of the advertisement inventory management system is also disclosed. | 02-18-2010 |
20100042497 | Audience Manager and Data Exchange - A method of data collection for user segmentation receives an interaction of a user with a web page, and generates an ad call in response to the received interaction. The ad call is preconfigured to have an association to a first segment. The method adds the user to the first segment. | 02-18-2010 |
20100057559 | METHOD OF CHOOSING ADVERTISEMENTS TO BE SHOWN TO A SEARCH ENGINE USER - A system and method for finding relevant advertisements to a search engine user's query where said query is received by a search engine, returning one or more search results by the search engine and analyzing the search results to determine more precisely or more broadly the search engine user's objective or interest and using the analysis to determine which advertisements, stored in an advertisement database, to present to the search engine user. | 03-04-2010 |
20100057560 | Methods and Apparatus for Individualized Content Delivery - Systems and techniques for predicting customer response to content and selecting content for delivery to particular customers in accordance with the predictions. As information is delivered to and received from a plurality of customers over multiple communication channels, data streams representing communications between providers and customers are analyzed and selected data extracted therefrom. Linkages are created between data collected from the different channels and data are anonymized. The data are analyzed to create a customer response predictor for each customer that models customer behavior and predicts customer response to advertisements. As content, such as advertisements, are to be delivered to a destination, information from a predictor created using data collected from a customer associated with the destination is used to select appropriate content. | 03-04-2010 |
20100057561 | Digital Active Advertising - A complete system for the purchasing of goods or information over a computer network is presented. Merchant computers on the network maintain databases of digital advertisements that are accessed by buyer computers. In response to user inquiries, buyer computers retrieve and display digital advertisements from merchant computers. A digital advertisement can further include a program that is interpreted by a buyer's computer. The buyer computers include a means for a user to purchase the product described by a digital advertisement. If a user has not specified a means of payment at the time of purchase, it can be requested after a purchase transaction is initiated. A network payment system performs payment order authorization in a network with untrusted switching, transmission, and host components. Payment orders are backed by accounts in an external financial system network, and the payment system obtains account authorizations from this external network in real-time. Payment orders are signed with authenticators that can be based on any combination of a secret function of the payment order parameters, a single-use transaction identifier, or a specified network address. | 03-04-2010 |
20100063878 | RETRIEVING METADATA - A method for retrieving metadata for use in a content guide is disclosed. The method includes: crawling one or more crawlable data sources; storing metadata extracted from the one or more crawlable data sources in an indexed cache; receiving a search request from a client according to search criteria, the search request requesting metadata for use in the content guide; searching a subset of the indexed cache according to the search criteria; extracting metadata from the indexed cache as results of the searching; identifying relevant metadata in the results, the relevant metadata including metadata suitable for use by the client in the content guide; and transmitting the relevant metadata to the client for use in the content guide. | 03-11-2010 |
20100070365 | PLANOGRAM GUIDED SHOPPING - A method and system of facilitating shopping within a store enables detection of a wireless device in proximity to a store, identification of items in an electronic shopping list (ESL) resident in the wireless device, and the provision of guided shopping information to the wireless device by accessing item location data so as to facilitate navigation of the store to locate the ESL items. The items in the ESL may be sorted based on the item location data and the sorted ESL may be provided to the wireless device. An image of a layout of the store may be provided to the wireless device. Text based directions for navigating the store to locate items in the ESL may be provided to the wireless device. | 03-18-2010 |
20100070366 | SYSTEM AND METHOD FOR PROVIDING NAMING SERVICE IN A DISTRIBUTED PROCESSING SYSTEM - The invention provides a technique in which a plurality of different transaction services provided by a plurality of nodes constituting a distributed processing system can be searched efficiently, particularly provides name information to achieve various kinds of services in the distributed processing system efficiently. A first node accepts a name information retrieval request from a second node. The first node sends the name information retrieval request to a third node designated by a system definition. The first node acquires name information from the third node and stores the name information in a global cache. The first node retrieves name information based on the retrieval request from a local cache of the first node and the global cache and sends the name information to the second node. | 03-18-2010 |
20100076841 | ADVERTISEMENT REPOSITORY AND ADVERTISEMENT SEARCH - A computer system, graphical user interface, and method to search for previously published advertisements are provided. The computer system includes an advertisement index, a search engine, and an advertisement platform. The advertisement index organizes the previously published advertisements based on a media publisher. The search engine allows a user to search for previously published advertisements. The advertisement platform provides the previously published advertisements to the search engine based on the search request that the users submit to the search engine. | 03-25-2010 |
20100076842 | Gaming System and Game Controller - A gaming system comprising: a game controller adapted to control game play; at least one player interface in data communication with the game controller and operable by a player to enter game play instructions; an advertising module; and at least one sensor adapted to detect a person proximate a player interface and trigger the advertising module to advertise availability of the player interface when the player interface is not in use. | 03-25-2010 |
20100082426 | SITE ACTIVATION AND DEACTIVATION - The present invention is directed towards systems and methods for managing advertisement request data. The method according to one embodiment of the present invention comprises receiving an advertisement request, determining a request type for a received advertisement request and determining request access rights for a website on the basis of whether the website is activated or deactivated. If the request is a booking request and the request is allowed by the access rights, the method is operative to book an advertisement. If the request is an advertisement request and the request is allowed by the access rights, the method is operative to serve advertisements in response to the request. | 04-01-2010 |
20100082427 | System and Method for Context Enhanced Ad Creation - Methods, apparatuses and systems directed to creating contextually-targeted advertisements. In a particular implementation, advertisers may leverage a W4 COMN to deliver contextually-targeted and/or contextually-enhanced advertisements. In the implementations discussed below, an ad creation system utilizes data made available by the W4 COMN to facilitate the creation and placement of advertisements on a message delivery network, such as the W4 COMN itself. | 04-01-2010 |
20100082428 | DISPLAY ADVERTISING INVENTORY ESTIMATION - Example embodiments described herein may relate to estimating inventory for a display advertising system utilized, for example, in Web-based advertising. | 04-01-2010 |
20100082429 | TARGETING BASED PLACEMENT IDENTIFICATION - A reservation system can identify available placements based on targeting criteria provided by advertisers and placement inventory data provided by publishers. The reservation system can receive reservation data for the available placements from the publishers and provide the reservation data with the available placements to the advertisers. The available placements and can be ranked and presented to the advertisers based on a first precision with which the placement can satisfy the advertiser's targeting criteria. A second precision can be determined for each placement that has enabled targeting rules. In turn, the reservation system can rank and present the placements based on the first and second precisions. | 04-01-2010 |
20100082430 | MANAGING SPONSORED CONTENT BASED ON DEVICE CHARACTERISTICS - Improved mobile content presentation capabilities are disclosed for mobile communications facilities, such as cell phones. Information relating to the user characteristics associated with a mobile communication facility and rendering capabilities thereof are employed to improve the presentation and relevance of mobile content to appropriate or desirable mobile communication facilities. | 04-01-2010 |
20100088178 | SYSTEM AND METHOD FOR GENERATING AND VERIFYING TARGETED ADVERTISEMENTS DELIVERED VIA A PRINTER DEVICE - A system and method is provided for providing targeted advertising to a user of a printer assembly having at least one printer device and having data communication capabilities. The printer assembly may include a grid which includes a plurality of printers that share resources and workloads. The aggregator server includes a processor for receiving and storing ad generation criteria from at least one advertiser, receiving target information from at least one printer assembly, and executing a series of programmable instructions. The instructions provide for matching the received target information with stored ad generation criteria, generating ads when a match is found, and delivering ads to the printer assembly for output to a user. Delivery or use of the ad may be verified. Charges may be levied on the advertiser for verified ads and the printer assembly may be credited accordingly, e.g., for subsidizing operating costs associated with the printer assembly. | 04-08-2010 |
20100088179 | SYSTEMS AND METHODS FOR PROVIDING ADVERTISEMENTS WITH DIRECTIONS - Systems and methods for providing dynamic on-demand directions with targeted advertisements are disclosed. | 04-08-2010 |
20100094705 | ADVERTISING METHOD AND SYSTEM WITH USE OF MULTI-SCREENED COMPUTER MONITOR UNITS - An advertising method and system with use of multi-screened computer monitor units is disclosed. A server having a database in which is stored a plurality of advertisement software packages is in data communication with a network of interconnected computers, each of which is associated with a multi-screened monitor unit having an agent side and at least one oppositely facing client side. After a request for an advertisement is initiated, an advertisement software package is retrieved from the database according to predetermined selection rules and transmitted to a target computer. A corresponding advertisement image is displayed on a client side of the monitor unit while the agent is able to view other images on the agent side of the monitor unit. In one embodiment, the multi-screened monitor unit receives VGA data and USB video data from the target computer and transmits the same to the agent and client sides, respectively. | 04-15-2010 |
20100100436 | METHOD AND SYSTEM FOR TRIGGERING AN AUTOMATED MAILER RESPONSE ACTION - Systems, methods, and articles of manufacture that automatically invoke one or more marketing actions directed toward a mail target are shown and described. Real time mail stream event data for one or more mail items intended for the mail target are analyzed to determine when a pre-delivery event in the processing of the one or more mail items intended for delivery to the target through a mail delivery network occurs. When the pre-delivery event corresponds one of a number of pre-assigned triggering actions a command is issued to execute a marketing action associated with the detected triggering action. | 04-22-2010 |
20100114696 | METHOD OF PROGRAMMED ALLOCATION OF ADVERTISING OPPORTUNITIES FOR CONFORMANCE WITH GOALS - An advertising server allocates advertising impressions to meet advertisers' demands for opportunities to run advertising, for example ad content inserted into Web pages for payment. Supplies of advertising impressions are paired by their characteristics with demands that the supplies could meet. For paired eligible supplies and demands, an ideal allocation is determined, between zero and a maximum. The ideal allocations for all pairs are the coordinates of a utopia point in multidimensional space, although meeting all these ideals is likely to be impossible because of practical constraints. Using optional weighting, candidate allocations are tested or compared. Each candidate allocation produces coordinates in the multidimensional space. The candidate allocations are compared, based on the relative proximity of their coordinates to the potentially-impossible utopia point in multidimensional space. A ranking is stored or the selected allocation is executed, under control of a programmed processor. | 05-06-2010 |
20100114697 | REAL-TIME DISTRIBUTION OF TARGETED ADVERTISEMENT AND SPONSORED CONTENT - A method and system for serving advertisement or sponsored content information is provided. The method employed by the system may include receiving a request to communicate advertisement or sponsored content information to ad serving devices that match a selection criteria, locating ad serving devices that match the received selection criteria, and serving advertisements or sponsored content information to located ad serving devices. Economic terms associated with the ad serving devices may also be received. Advertisers may be charged and the revenue generated distributed among a carrier network owner, ad serving device owners, and/or the owner of the ad serving system. A request to display the advertisement or sponsored content information and instructions for displaying the advertisement or sponsored content information may be communicated to individuals in control of the ad serving devices and an acceptance of the request to display the advertisement may be received. | 05-06-2010 |
20100114698 | ADVERTISING META-KEYWORDS - Methods, systems, and apparatus, including computer program products, for generating advertisements from advertising templates. In one implementation, a method includes receiving a meta-keyword and a list of one or more keywords that are associated with the meta-keyword. An advertisement template that includes the meta-keyword is received. An advertisement is generated from the advertisement template. The generated advertisement includes one of the keywords in the list of keywords associated with the meta-keyword. | 05-06-2010 |
20100114699 | CONTENT IDENTIFICATION EXPANSION - Content of a first type, such as web pages, are identified in response to a query. One or more correlated entities are identified based on the content of the first type. Content of a second type, such as advertisements, are identified based on the one or more of the correlated entities. | 05-06-2010 |
20100121706 | METHOD AND SYSTEM FOR SELECTING ADVERTISEMENTS - A system for selecting advertisements for a web page. The system includes an advertisement serving and optimization engine that receives an advertisement request. The advertisement serving and optimization engine evaluates the web page and identifies content attributes based on the content of the web page. The advertisement serving and optimization engine accesses a database that stores an association between the content attribute and an advertisement attribute, where the advertisement attribute is not lexically related to the content attribute. An association engine is also in communication with the database to define and store the attribute association between the advertisement attribute and the content attribute. The association engine generates attribute associations by evaluating external data sources. The advertisement attribute is used to retrieve advertisement results for display on the web page. | 05-13-2010 |
20100121707 | DISPLAYING ANALYTIC MEASUREMENT OF ONLINE SOCIAL MEDIA CONTENT IN A GRAPHICAL USER INTERFACE - Methods, apparatuses, and computer-readable media for displaying one or more visualizations of quantitative measurements of the sentiment expressed among online social media participants concerning subject matter of interest in a category. Embodiments are configured for displaying how the sentiment among the online social media participants trends over time and how the sentiment trends with respect to social media source or groups of sources. Embodiments display the actionable information in a graphical interface in an intuitive and user-friendly manner at different levels of granularity that enables the quantified online social media content to be grouped and filtered in a variety of default and/or customizable ways. | 05-13-2010 |
20100121708 | SYSTEM AND METHOD FOR PROVIDING AUTOMATED SECONDARY PURCHASE OPPORTUNITIES TO CONSUMERS - A database is provided for storing a plurality of primary sales transactions between buyers and sellers. An electronic receipt is generated for one of the sales transactions, the electronic receipt is transmitted to a device associated with a user, and a signal is received from the user whereby a sales transaction is initiated relating to a secondary purchase. | 05-13-2010 |
20100131361 | METHOD, SYSTEM AND COMPUTER PROGRAM PRODUCT FOR DISTRIBUTING A MARKETING MESSAGE OVER MOBILE DEVICES - A method for distributing a marketing message over mobile devices includes the steps of receiving an offer of an incentive for a user of a mobile device to participate in distributing the marketing message. The method includes the steps retrieving a contact list of individuals from the mobile device, the retrieving being facilitated by a software module received by the mobile device, and compiling a list of selected individuals from the contact list to receive the marketing message. The method includes the steps sending the selected individuals the marketing message, the sending being facilitated by the software module, and tracking a number of the selected individuals that were sent the marketing message. | 05-27-2010 |
20100131362 | ADVERTISING APPARATUS AND METHODS AND STORAGE MEDIUM - The invention discloses an advertising apparatus for generating a link corresponding to an advertisement, including a member module and an advertisement generation module. The member module generates a first public member ID for an advertiser account, wherein the advertiser account is logged onto a social networking platform on a first electronic device. The advertisement generation module generates the link including the first public member ID, and transmits the link to the first electronic device through the internet. The link is displayed on an editable space provided by the advertiser account. | 05-27-2010 |
20100138294 | PROVISION OF LOCATION-BASED ADVERTISING - The provision of location-based advertising services is disclosed. One disclosed embodiment provides a method of operating a location-based advertising server. The method comprises receiving from each of a plurality of advertising publishers an item of advertising content associated with a bounded area defined in a geographic region, and also receiving from each advertising publisher a bid for payment for distributing the advertising publisher's item of advertising content to devices. The method then comprises receiving from a device a request for advertising content associated with the bounded area, and sending an item of advertising content associated with a highest bid to the device. | 06-03-2010 |
20100138295 | MOBILE WIDGET DASHBOARD - The present invention is a method and system for the display of information on a mobile device that overcomes the difficulties such as the small screen size. The information is displayed via widgets having multiple levels of display and interaction. At a first dashboard level the widgets may be represented by live icons that have an information display area capable of displaying a first level of information relevant to said widget while remaining in iconic form. User interaction with the widget may result in multiple levels of data being aggregated and displayed by the widget in multiple levels of screens. The widgets may also display advertising, that may be targeted, in, for instance, a banner. | 06-03-2010 |
20100145796 | SYSTEM AND APPARATUS FOR INTERACTIVE PRODUCT PLACEMENT - A system is provided. The system includes a media server that provides a media file to a computing device. Further, the system includes a metadata server that provides metadata corresponding to the media file to the computing device. The metadata includes (i) a plurality of x and y coordinates that indicate an interactive region of a display of the media file at a predetermined time and (ii) an instruction that is automatically triggered upon user interaction within the interactive region of the display of the media file. The interactive region includes an interactive region unique identifier. In addition, the system includes an interaction tracking server that receives interaction data and the interactive region unique identifier from the computing device. The interaction data including data corresponds to user interaction in the interactive region of the display of the media file. | 06-10-2010 |
20100145797 | SYSTEM AND METHOD FOR VIRTUAL UNIVERSE RELOCATION THROUGH AN ADVERTISING OFFER - The present invention is directed to a system and method for providing an advertising offer that is configured to relocate an avatar within the virtual environment. The system is configured to ascertain one or more advertisements for display based on at least one of: an inventory analysis of an avatar, a historical teleportation analysis of the avatar, a motion analysis of the avatar, a social network analysis of the avatar, and a ratings analysis of the one or more advertisements within a virtual universe. The system also includes an advertisement display system structured to display the one or more advertisements to the avatar. | 06-10-2010 |
20100145798 | Method for Targeting Pharmaceutical Advertisements to Customers - A promotional arrangement comprises a pharmaceutical product container having first and second compartments, wherein the first compartment comprises a first temporary sealing arrangement located adjacent an open end thereof, the first compartment being sized and shaped to receive a predetermined pharmaceutical product therein, wherein the first compartment is formed of an opaque material. A second compartment of the present invention is formed on a first lateral side of the first compartment and is sized and shaped to slidably receive a promotional item therein, wherein the second compartment comprises a transparent outer wall, the promotional item corresponding to the predetermined pharmaceutical product | 06-10-2010 |
20100145799 | Method of Determining Optimum Locations for Rooftop Advertising - The present invention is a method of optimizing rooftop advertising by identifying flight approach paths at a given airport, graphing offset radial lines from 0°-30° on both sides of a runway center line from a point at the end of a runway, to a point between 3 to 5 miles from the runway, and locating buildings with rooftop surface area within the radial lines and then displaying advertising on said selected rooftop surfaces. | 06-10-2010 |
20100145800 | MAP-BASED SEARCH FOR REAL ESTATE SERVICE PROVIDERS - A computer system for locating real estate service providers by navigating an aerial image map of a geographic region. The system determines a search region corresponding to the geographic region by use of geospatial information associated with the geographic region. Once the search region is determined, the system searches a database for real estate service providers that are associated with the search region and that satisfy certain predetermined criteria. | 06-10-2010 |
20100161412 | Method for releasing the PDF document and delivering the relevant advertisement - A scheme of the present method publishes the PDF electronic documents on the Website of the Internet and displays the related advertisement supplied by the advertisement provider to the reader according to the content of the PDF document read by the reader. The method includes: saving the PDF document on the website, transforming the PDF document into the text file with no format and displaying the PDF file to the reader, transmitting the corresponding text with no format to the advertisement agency, receiving and displaying the related advertisement to the reader. | 06-24-2010 |
20100161413 | VIRTUAL UNIVERSE EXCHANGES BASED ON REAL-WORLD TRANSACTIONS - An invention that establishes a virtual universe benefit based on a real-world transaction is provided. In one embodiment, there is a benefit establishing tool, including a linking component configured to link a user of a virtual universe with a business entity. The benefit establishing tool further includes a benefit component configured to establish a virtual universe benefit to the user based on a real-world transaction between the user and the business entity. | 06-24-2010 |
20100161414 | SYSTEM AND METHOD FOR ADVERTISING USING CLASSIFICATION INFORMATION - A system and method for providing advertisements via one or more computer systems is provided. According to one embodiment, a method for displaying advertisements is provided that includes acts of associating classification information, such as tags, with an advertisement, receiving a request to present the content classified by the classification information and providing the at least one advertisement in association with the content. According to another embodiment, a system for displaying advertisements is provided that includes a controller configured to associate classification information, such as tags, with an advertisement, receive a request to present the content classified by the classification information and provide the at least one advertisement in association with the content. | 06-24-2010 |
20100161415 | System and Method for Dynamically Changing Advertisements - A system and method for providing, in a networked environment, dynamically changing advertisements in response to a user's instant messaging (IM) exchange. An IM interaction module is operably coupled with an advertisement publishing service and an IM service; a message polling module is operably coupled with the IM interaction module; and an advertisement display module is operably coupled with the message polling module and with an IM client interface. The IM client interface includes at least one area for user IM session message text and at least one area for display of one or more advertisements that are provided by the advertisement publishing service based upon the IM session message text content. Method steps include accepting an IM session request, parsing the IM text message content, requesting advertisements based upon the parsed content, and providing the received advertisements to the user's IM client interface for display. | 06-24-2010 |
20100174605 | METHODS AND APPARATUS FOR SERVING RELEVANT ADVERTISEMENTS - The relevance of advertisements to a user's interests is improved. In one implementation, the content of a web page is analyzed to determine a list of one or more topics associated with that web page. An advertisement is considered to be relevant to that web page if it is associated with keywords belonging to the list of one or more topics. One or more of these relevant advertisements may be provided for rendering in conjunction with the web page or related web pages. | 07-08-2010 |
20100179873 | Displaying Online Advertisements - Disclosed is a method for displaying an advertisement. The method displays a present advertisement, determines whether the present advertisement has been displayed completely, and adds an identifier of the present advertisement to a priority advertisement list if the present advertisement has not been displayed completely. The method sends the priority advertisement list to the advertisement engine when requesting the advertisement engine for displaying a next advertisement. Using the priority advertisement list, the advertisement engine may give priority to the present advertisement in next advertisement assignment. Using an optimized advertisement display strategy, the disclosed method may increase coverage rates of advertisement contents to audiences, thereby improving advertisement effectiveness for advertisers and increasing cash flow return for website owners. | 07-15-2010 |
20100185509 | INTEREST-BASED RANKING SYSTEM FOR TARGETED MARKETING - A method for ranking entities with respect to a tag for targeted advertisement is provided. For each entity to be ranked, a first score is calculated, which indicates the level of uniqueness the tag is to the entity. For each entity to be ranked, a second score is calculated, which indicates the number of people connected with the entity. For each entity to be ranked, a final score is calculated, which combines the first score and the second score. The entities are ranked based on their respective final scores. Optionally, the entity rankings may be used to determine the cost of advertisement for each entity and to recommend entities with respect to an advertisement. | 07-22-2010 |
20100185510 | METHOD AND SYSTEM FOR TURNING VIRTUAL WORLD PARTICIPANTS INTO REAL LIFE LEADS - The present disclosure details a method and system used for turning human participants who control avatars in a virtual world setting into real life marketing leads. In one embodiment, a virtual location is presented within a virtual world to facilitate interaction with an avatar. The avatar is identified within a master data management system, and a profile of the human behind the avatar is created or retrieved. To encourage the human user to provide real-world information through the avatar within the virtual world, an incentive is offered and awarded as necessary. The real-world information about the human user, such as address or demographic information about the human user is collected and stored in the profile, and eventually synchronized with a CRM system. As appropriate, the data collected and compiled in the CRM system may be used to launch marketing campaigns. | 07-22-2010 |
20100185511 | Standalone Active Display Device for Advertising of Goods and Method of use thereof - An active display is adapted to advertise the goods displayed on a shelf. A high-aspect-ratio display screen is connected to a display controller, which provides a static or animated image to the display screen. The image may be periodically cycled. In some embodiments, a nearby camera captures images of a consumer near the display and superimposes the consumer's image onto the screen, creating the illusion of interaction with the scene portrayed. | 07-22-2010 |
20100185512 | SYSTEMS, METHODS AND COMPUTER PROGRAM PRODUCTS FOR INTEGRATING ADVERTISING WITHIN WEB CONTENT - Systems, methods, and computer program products that facilitate the integration and accounting of advertising within audio Web content requested by users via telephone devices are provided. Upon receiving a request from a user for Web content via a telephone device, a Web server retrieves an advertisement from an advertisement server, inserts the retrieved advertisement within the user requested Web content, and forwards the user requested Web content and advertisement to a text-to-speech transcoder for conversion to an audio format. The text-to-speech transcoder converts the Web content and advertisement from a text-based format to an audio format and serves the Web content and advertisement in the audio format to the user client device via a telephone link established with the user client device. If an advertisement is interactive, a text-to-speech transcoder may be configured to notify an advertisement server of user interaction with the advertisement. Information such as an identification of a requesting client device, user, as well as time and date information, may be recorded by an advertisement server for use in measuring effectiveness of a particular marketing and/or advertising campaign. Information associated with providing a user with additional information associated with an advertisement may also be stored. | 07-22-2010 |
20100185513 | SERVING ADVERTISEMENTS BASED ON CONTENT - Advertisers are permitted to put targeted ads on page on the web (or some other document of any media type). The present invention may do so by (i) obtaining content that includes available spots for ads, (ii) determining ads relevant to content, and/or (iii) combining content with ads determined to be relevant to the content. | 07-22-2010 |
20100191599 | LOCAL TARGETING ENGINE - Technology is described for local ad targeting. An engine executing on a client computing device may select ads based on rules that can be modified without modifying the engine. The engine can select from advertisements stored locally based on data discovered at the client computing device, such as by observing the user's actions, stored documents, state of the client computing device and/or its peripherals, etc. The technology can employ plug-ins to extend functionality provided by the engine. The technology can include a plug-in manager that manages plug-ins. The technology can also download and manage rules. Each rule can specify what actions to take, such as when an event occurs. When a component of the operating system observes an event, the engine (or a rule executor component associated with the engine) executes each related rule. The technology can thus select ads based on arbitrary events of the operating system, applications, or other components. | 07-29-2010 |
20100198682 | SENSITIVE SKIN PRODUCT MARKETING ARTICLES - Sensitive skin product marketing articles that are designed to communicate to consumers of sensitive skin products the relevance and/or characteristics of the sensitive skin product are provided. | 08-05-2010 |
20100198683 | METHOD AND SYSTEM FOR SIMULATED PRODUCT EVALUATION VIA PERSONALIZING ADVERTISEMENTS BASED ON PORTRAIT IMAGES - Advertising method and system for creating a personalized advertisement, and for recommending a product being advertised. An uploaded facial photograph is received, the facial photograph including a plurality of facial features. At least one facial feature of the plurality of facial features is detected. Personal information may be extracted by analyzing the at least one detected facial feature. A product being advertised may be recommended, wherein the recommended product applies to a treatment related to the extracted personal information. | 08-05-2010 |
20100198684 | INTERACTIVE MAP-BASED SEARCH AND ADVERTISING - A computer system locates objects and content by navigating an aerial or satellite image map of a geographic region. The system determines a search region corresponding to the geographic region by use of geospatial information associated with the geographic region. Once the search region is determined, the system searches a database for objects and content that are associated with the search region and that satisfy certain predetermined criteria and characteristics. Relevant ads are then shown to the user within an interactive mapping experience. | 08-05-2010 |
20100205055 | Method of knowledge accumulation based on attribution for all contributions - A method is disclosed for knowledge accumulation from citizens based on attribution for all contributions. The steps include: providing an electronic database stored on a computer; configuring the computer to enable access to the electronic database; preparing an author contribution form on paper; providing the author contribution form to an author; receiving and scanning a completed author contribution form to create a digitized version with the author's real name; storing the digitized version; preparing and storing an index entry; enabling the author to supplement the digitized version; displaying the digitized version to real identified people; accepting and storing data supplementing the digitized version; and, enabling direct contact with the author. Optional steps include: identifying commercial information; enabling commercial transactions; offering and displaying advertisements; enabling storage of real time data; identifying the availability of local products and services; recording and displaying changes in such availability. | 08-12-2010 |
20100205056 | ADVERTISEMENT INFORMATION MANAGEMENT METHOD, ADVERTISEMENT INFORMATION MANAGEMENT DEVICE, AND ADVERTISEMENT INFORMATION MANAGEMENT PROGRAM - An advertisement information management method includes associating advertisement information with keyword information. The keyword information is sent externally. Voice information vocally input in a received call is acquired. The voice information is phonetically analyzed to extract text information included in the voice information. From an advertisement information database built with the keyword information and the advertisement information associated with each other, advertisement information associated with keyword information corresponding to the text information is extracted. | 08-12-2010 |
20100223126 | ADVERTISING SYSTEM AND METHOD - A system, computer-implemented method, and a computer program product for processing one or more webpage images included within a webpage to identify one or more advertisement-compatible target images. An advertisement-compatible target image, chosen from the one or more advertisement-compatible target images, is analyzed to associate the advertisement-compatible target image with one or more advertisement categories. An advertisement overlay is generated for the advertisement-compatible target image. The advertisement overlay is associated with at least one of the one or more advertisement categories. The webpage is modified to render the advertisement overlay on top of the advertisement-compatible target image. | 09-02-2010 |
20100228625 | WIRELESS NETWORK USER TRACKING - Requests for WAP-enabled content from mobile subscribers may be assigned to a particular subscriber based on a degree of match between hashed request attribute groupings. Targeted contend and/or advertising may be directed at the subscribers based on identifying common requests assigned to the same subscriber. | 09-09-2010 |
20100228626 | CONTENT REPRODUCTION AND CONTENT PUBLICATION METHODS AND CLIENTS THEREFOR ENABLING CONTENT USER OR CONTENT PUBLISHER TO SELECT ADVERTISEMENT INSERTED IN MEDIA CONTENT - Provided are content reproduction and content publication methods and apparatus therefor. The content reproduction method selects an advertisement to be inserted in a media content by referring to information about advertisements which are insertable into the media content, inserts the selected advertisement into the media content received from a media server, and reproduces the media content having the selected advertisement inserted therein, thereby enabling a client reproducing the media content to dynamically configure the advertisements being inserted to the media content, according to a user selection. Thus, a content user can actively select advertisements to be watched. | 09-09-2010 |
20100235235 | ENDORSABLE ENTITY PRESENTATION BASED UPON PARSED INSTANT MESSAGES - During an instant message conversation, instant message users may be presented with advertisements, news headlines, hyperlinks to web pages, and other additional information. It may be advantageous to provide targeted information that may be relevant to the current conversation between the instant message users. As provided herein, an endorsable entity may be presented to an instant message user based upon parsing an instant message from an instant message conversation. An instant message may be parsed for a proper noun (e.g., a word or grouping of words within the instant message text). The proper noun (e.g., a retail product) may be compared to an index to determine a topic of interest (e.g., a manufacturer of the particular retail product). The topic of interest may be used to determined an endorsable entity (e.g., an advertisement of the manufacturer), which may be presented to instant message users engaged in the instant message conversation. | 09-16-2010 |
20100235236 | SYSTEM AND METHOD FOR CREATING AND USING ADVERTISEMENTS DATABASE - A system and methods for intermediating between publishers and advertisers, wherein the system includes an advertisement database containing ads provided by numerous advertisers. Each ad entry includes the ad graphical and advertising features, and terms of use. Publishers that want to place an ad in any online, interactive public media available to the public, such as internet site owners, select an ad from the advertisement database, and after accepting the ad terms, can publish the selected ad. | 09-16-2010 |
20100241512 | METHOD OF PROVIDING A SHARED VIRTUAL LOUNGE EXPERIENCE | 09-23-2010 |
20100262489 | Mobile enabled advertising and marketing methods for computer games, simulations, demonstrations, and the like - A system and method for promotion and sale of products within computer games or simulations wherein at least one promoted product is brought to the attention of a player. Upon performing at least one action, the player may select a promoted product, receive information about the promoted product, achieve enhanced performance during game play, and/or purchase the promoted product. The various embodiments illustrate the promoted product may be anything from goods and services to contracts to interests in real property. | 10-14-2010 |
20100262490 | SERVER APPARATUS, METHOD OF PRODUCING ADVERTISEMENT INFORMATION, AND PROGRAM - A server apparatus includes a first storage, a second storage, a communication section, and a controller. The first storage stores an area image that is extracted from at least one area included in a content and first metadata that indicates information on the area in association with each other. The second storage stores advertisement material information on one of a product and a service. The communication section receives first input information that is input in a client apparatus to search for one of the product and the service, from the client apparatus via a network. The controller extracts the first metadata associated with the received first input information and produces combined advertisement information by combining the area image associated with the extracted first metadata and the stored advertisement material information with each other, the combined advertisement information being to be displayed in the client apparatus. | 10-14-2010 |
20100268595 | ADVERTISING CAPABILITY FOR IN-HOME DISPLAY AND SMART APPLIANCES - A system for broadcasting at least one advertisement is provided. The system includes a database configured to store the at least one advertisement, a server communicatively coupled to the database, wherein the server is configured to schedule the playlist that includes at least one of the at least one advertisement, and an appliance communicatively coupled to the server, wherein the appliance includes a screen, a portion of the screen configured to broadcast the playlist. | 10-21-2010 |
20100268596 | SEARCH-ENHANCED SEMANTIC ADVERTISING - Systems and methods for enhanced advertising using semantic search are disclosed. In one aspect, embodiments of the present disclosure include a method, which may be implemented on a system, of identifying a semantic group with which content of a search result relates, further determining a facet of the semantic group with which the content of the search result relates, identifying an advertisement based on the facet of the semantic group, assigning an index to the advertisement as being associated with the facet of the semantic group, storing the index of the advertisement in a machine-readable storage medium, and/or presenting the advertisement to the user for viewing in a user interface in conjunction with the search result. | 10-21-2010 |
20100268597 | METHOD AND SYSTEM FOR AUTOMATED INTELLEGENT ELECTRONIC ADVERTISING - A method and system for automated intelligent electronic advertising. The method and system parse electronic information messages (e.g., e-mail, IM, SMS, MMS, social networking messages, etc.) using information theory for keywords and make search engine queries or database queries for electronic links based on the identified keywords. Hierarchical electronic links are added to the electronic information messages creating a modified electronic information message. This allows additional electronic information to be accessed from the modified electronic information message based on information content of the original electronic information message via pre-determined hierarchy. | 10-21-2010 |
20100274667 | MULTIMEDIA ACCESS - A computer-implemented method provides access to multimedia content, which include units of content that include audio components. Meta data for the units of content is formed to an association of key phrases detected in the audio components and the units. In some examples, forming the meta data includes determining a candidate set of key phrases associated with the unit of multimedia and searching for the presence of the candidate key phrases in the audio components. Forming the meta data then includes forming data representing the presence of key phrases in the audio components. | 10-28-2010 |
20100299199 | ADVERTISEMENT PROVIDING METHOD AND SYSTEM FOR MOVING PICTURE ORIENTED CONTENTS WHICH IS PLAYING - A method of providing advertising content customized for the content of a moving picture using text information acquired from the moving picture is disclosed. The method includes acquiring text information from a moving picture that can be played by a player; transmitting at least one piece of search target text, included in the acquired text information, to at least one search server capable of providing search results for the search target text; receiving the search results from the search server; and displaying the received search results while the moving picture is being played. | 11-25-2010 |
20100299200 | SYSTEM FOR IDENTIFYING GEOGRAPHICALLY RELEVANT ADVERTISEMENTS FROM A SEARCH QUERY - A system and method are disclosed for identifying relevant content/advertisements to be displayed in response to receiving a search query. The relevant advertisements may be identified based on the contextual relevance compared with the root term of the search query and based on the geographic relevance as compared with a location term of the search query and/or a localness associated with the root term. The search query may be assigned a location identifier based on the location term or based on the localness, which may be used to expand the geographic range for ranking and selecting relevant content/advertisements. | 11-25-2010 |
20100299201 | Searching data storage systems and devices - The invention teaches systems, methods and devices for searching data storage systems and devices. It is emphasized that this abstract is provided to comply with the rules requiring an abstract that will allow a searcher or other reader to quickly ascertain the subject matter of the technical disclosure. It is submitted with the understanding that it will not be used to interpret or limit the scope or meaning of the claims. 37 CFR 1.72(b). | 11-25-2010 |
20100299202 | Method And System For Pushing Advertisement To Client - The embodiments of the present invention disclose a method and system for pushing an advertisement to a client. The method includes: recording characteristic information of each available advertisement position in a game; determining whether a client has accessed an advertisement position, and if the client has accessed an advertisement position, reading characteristic information of the accessed advertisement position; and selecting advertisement content matching the accessed advertisement position according to the read characteristic information, and pushing the advertisement content to the accessed advertisement position to be displayed. | 11-25-2010 |
20100299203 | SYSTEM AND METHOD FOR DIRECTING A CUSTOMER TO ADDITIONAL PURCHASING OPPORTUNITIES - A dynamic merchandising system creates for each of a plurality of products in a plurality of purchase orders a list of products purchased together. This information is then used to create ordered lists reflecting relationships between various product attributes, e.g., the relationships between different brand names purchased together, different product categories purchased together, different catalog pages of products purchased together, etc. From these ordered relationship lists information may be selected and presented to the customer for the purpose of directing the customer to additional purchasing opportunities. | 11-25-2010 |
20100299204 | SYSTEM AND METHOD FOR DIRECTING A CUSTOMER TO ADDITIONAL PURCHASING OPPORTUNITIES - A dynamic merchandising system creates for each of a plurality of products in a plurality of purchase orders a list of products purchased together. This information is then used to create ordered lists reflecting relationships between various product attributes, e.g., the relationships between different brand names purchased together, different product categories purchased together, different catalog pages of products purchased together, etc. From these ordered relationship lists information may be selected and presented to the customer for the purpose of directing the customer to additional purchasing opportunities. | 11-25-2010 |
20100306049 | METHOD AND SYSTEM FOR MATCHING ADVERTISEMENTS TO WEB FEEDS - A system for serving advertisements in a networked environment includes a web feed ad server operable to receive web feed information, identify concept terms in the web feed information, match advertisements to the concept terms, and communicate the advertisement to a terminal. Concept terms are identified by comparing terms in the web feed to information in an encyclopedia database, a product listing database, and/or a bidded keyword database. Rewrites associated with the concept terms are generated by a sponsored search ad system. The concept terms and rewrites are placed in a document and communicated to a context matching ad system operable to match an advertisement to the content of the document. | 12-02-2010 |
20100306050 | Distributing Personalized Content - The invention provides a method and system for distributing personalized content to potentially large numbers of recipients. A pool is selected, from among all content available for distribution, of those content elements that will be made available for simultaneous distribution, and personalized content is selected for distribution from that pool. The content of the pool can change with new selections over time. For each individual recipient, content elements in the pool are examined to determine if they are predicted to be of sufficient interest to that recipient for distribution, and if so, those content elements are distributed. If not, successive content elements in the pool are examined, relaxing the standard for sufficient interest, until at least one content element is found and distributed to the individual recipient. | 12-02-2010 |
20100306051 | SYSTEM AND METHOD FOR SELECTING SEARCH LISTING IN AN INTERNET SEARCH ENGINE AND ORDERING THE SEARCH LISTINGS - Provided is a keyword advertising system for extracting search listings in response to a search request. The system comprises a memory for storing a search information database; a bid control module selecting a predetermined number of search listings primarily according to the bid amount and an estimated advertising period; a ranking module generating an ordered search result list; and a computation control module computing the advertising period for the received bids. The ranking module orders the selected search listings in the search result list according to the selected search listings' respective bid amounts and the estimated advertising period and the computation control module estimating advertising costs uses the bid amount of the advertiser and average number of clicks information during a predetermined previous period. The computation control module further calculates the estimated advertising period using deposit from the advertiser and the estimated advertising costs. The search information database stores at least one bid received from advertisers, the at least one bid being associated with a cost per click advertising, the each bid being associated with a keyword, a bid amount and a search listing. | 12-02-2010 |
20100312640 | Call-Based Advertising - A directory assistance request is received from a caller such that the caller requests a particular business. A process identifies at least one advertisement for a business that competes with the requested business. The advertisement for the competing business is played to the caller. The caller is then given the option of selecting the competing business or the requested business. | 12-09-2010 |
20100318420 | APPARATUS AND METHOD FOR PROVIDING MEDIA ADVERTISEMENT SERVICE USING HUMAN BODY COMMUNICATION - There is provided an apparatus for providing a media advertisement service using human body communication, including: conductive contact part for contact with a human body; a control part configured to detect human body contact of a user with the conductive contact part and acquire user-contact-associated contents, the user-contact-associated-contents being contents associated with an advertisement selected by the human body contact of the user; and a human body communication part configured to convert the acquired user-contact-associated contents into a signal for human body communication and send the signal to a user terminal via the conductive contact part and a user's body. | 12-16-2010 |
20100318421 | METHOD AND SYSTEM TO IDENTIFY THE CONTEXTUAL DATA THAT WAS USED TO PERFORM AN ADVERTISEMENT SELECTION - Embodiments of a distributed ad-selection system and method for distributed ad selection are generally described herein. | 12-16-2010 |
20100324991 | SYSTEM AND METHOD FOR ASSOCIATING QUERIES AND DOCUMENTS WITH CONTEXTUAL ADVERTISEMENTS - A computer implemented method and system for associating advertisements with a web page comprises: obtaining advertisement keyword meanings associated with the advertisements; indexing the advertisements according to the keyword meanings; disambiguating the page to identify page keyword meanings; expanding the page keyword meanings; searching for matches between the advertisement keyword meanings and the expanded page keyword meanings to identify relevant advertisements; and providing the relevant advertisements in association with the web page. | 12-23-2010 |
20100324992 | DYNAMICALLY REACTIVE RESPONSE AND SPECIFIC SEQUENCING OF TARGETED ADVERTISING AND CONTENT DELIVERY SYSTEM - A system for rendering advertisements in accordance with a predetermined sequence. The system may include a centralized management system for disseminating advertisements to a plurality of electronic devices. The advertisements may be rendered on the electronic devices in accordance with the predetermined sequence for the advertisements. The advertisements may be targeted towards specific users of the electronic devices whose profiles match a target profile associated with the advertisements. The system may further provide a means for rendering a reactive response upon the occurrence of a triggering event. In particular, the system may monitor a content stream for an occurrence of the triggering event. Upon the occurrence of the triggering event, the system may begin monitoring a content stream for a placement opportunity for the reactive response. The reactive response may then be rendered in accordance with the placement opportunity. | 12-23-2010 |
20100332318 | METHOD FOR EXPOSING AUTOMATIC SEARCH ADVERTISEMENT AND SYSTEM THEREOF - An automatic search advertisement presentation method, including: analyzing a keyword included in a title of an advertiser website, description of the advertiser website, content of the advertiser website, or condition entered by an advertiser; generating an impression keyword based on a result of the analysis; receiving a query from a user; comparing the query and the impression keyword; and presenting an advertisement corresponding to the impression keyword based on a result of the comparing. | 12-30-2010 |
20100332319 | Methods and Systems for Dynamic Serving of Advertisements in a Game or Virtual Reality Environment - A system for dynamically serving ads to one or more client devices in connection with the operation of an executable program. The system comprises a network interface disposed to receive an ad request associated with a device fingerprint that uniquely identifies a client device. The ad request comprises information relating to any one or more of the client device, a user operating the client device and an executable program operating on the client device. The system further comprises a memory and a processor, in communication with the network interface and the memory, the processor configured for operating the program instructions. The program instructions stored in the memory are operable for parsing the information in the ad request, selecting one or more ads based at least in part on the parsed information, and transmitting ad rendering data to cause the one or more ads to be displayed at the client device. | 12-30-2010 |
20100332320 | Systems and Methods for Providing Conditional Authorization to Operate Licensed Software - Systems and methods for providing conditional authorization to a plurality of client devices to operate licensed software. A client computer generates and sends a device fingerprint and a license identifier to a license server. The device fingerprint uniquely identifies the client device based on user and non-user configurable parameters relating to the client device. The license server determines if authorization of the licensed software for installation or use at the client software would exceed a limit associated with the license. If authorization would not exceed the limit, the license server sends an unlock key to authorize the client device to install or operate the software. If authorization would exceed the limit, the license server sends an unlock key and ad instructions operable to authorize the client device to install or use the software only in connection with the display of advertisements provided by an ad server. | 12-30-2010 |
20100332321 | Method and System for Providing Advertising Through Content Specific Nodes Over the Internet - Methods and systems for providing advertising content over the Internet through a hierarchical content-specific node structure and pricing advertising delivery over each node independently. Independent delivery and pricing allows an advertiser to pay more for advertisements delivered to a narrowly targeted audience likely to be interested in the goods or services offered by the advertising entity and to pay less for advertisements directed at a more general audience who may or may not have an interest in the goods or services offered. The less content specific the node is, the less targeted the advertisement will be, and therefore, the less valuable the advertisement will be to the advertising entity. Targeted advertising to multiple levels of content specific nodes is enabled. | 12-30-2010 |
20100332322 | SYSTEM AND METHOD FOR DELIVERING PAYLOADS SUCH AS ADS - A data structure defines a target profile for each ad which target profile specifies characteristics of a request to which the ad may be provided in response. An ad server delivers one or more of the plurality of payloads in response to a request from a target. A payload priority is assigned for each of the payloads as a function of a delivery goal of the payload and as a function of the number of times the payload has been delivered to a target. A particular payload is selected for delivery to the particular target as a function of the particular characteristics and as a function of the payload priorities. | 12-30-2010 |
20100332323 | Methods for Associating Advertisements With Content - The present invention provides method and system for associating an advertisement with one or more content on Internet. The method comprising gathering one or more feeds associated with the one or more content from a plurality of content. The method further comprises categorizing the one or more content into at least one general web-based category belonging to a set of general web-based categories based on the one or more feeds. Thereafter, the set of general web-based categories is translated to a set of pre-defined categories, such that one or more general web-based categories are translated to a pre-defined category. Finally, the advertisement is associated with the one or more content in one or more pre-defined categories based on at least one predetermined criterion. | 12-30-2010 |
20110010241 | Devices, Methods, and Systems for Managing Route-Related Information - A method can include, for a predetermined route, automatically processing a first set of machine instructions to create a visual travel guide for the predetermined route, the visual travel guide comprising a second set of machine instructions adapted to cause an information device to render: an identification of a destination of the predetermined route; a plurality of videos, each video corresponding to a road intersection located approximately on the predetermined route, each video adapted to substantially reproduce a view of a driver of an automobile approaching the road intersection; a plurality of textual descriptions associated with the plurality of videos; at least one of an identification of an origin of the predetermined route and an identification of an approach to the destination; and an advertisement associated with at least a portion of the predetermined route. | 01-13-2011 |
20110010242 | Targeting of Advertisements to Users of an Online Service - There is disclosed a server and local device that interface for selecting advertisements to be viewed by users of an online service based upon user activity. The local device preferably maintains a targeted activity list of activity identifiers and associated advertisements. The local device monitors the activity on the local device and compares the activity to the identifiers in the targeted activity list. If the activity matches one of the identifiers, the local device plays one or more advertisements. | 01-13-2011 |
20110015995 | Method and System for Digital Media Distribution - A process and system that facilitates electronic distribution of publications to consumers is disclosed. The inventive process and system allows the publication owner's distributor/agent to distribute the publication to the distributor/agent's prospects, clients, or associates, and customizes the publication with the name and contact information of the distributor/agent. Customized advertisements containing the distributor/agent's information can also be created within the publication. | 01-20-2011 |
20110015996 | Systems and Methods For Providing Keyword Related Search Results in Augmented Content for Text on a Web Page - The solution of the present disclosure provides augmented content in the form of a convenient search unit. The convenient search unit, or CSU, provides an intext or keyword based augmentation technique that conveniently provides a viewer search results from one or more search engines based on the content of the keyword(s). The CSU is displayed responsive to a viewer's interaction with content of a current destination page, such as user placing the mouse over a predetermined keyword or clicking on the same. The systems and methods of the present disclosure automatically performs a relevant search with a search engine based on the context of the keyword and displays the results of the search in a creative element that overlays the current destination page. Using the overlay technique, the viewer can view and interaction with search results of related content without leaving the current destination page. | 01-20-2011 |
20110015997 | ADVERTISEMENT SYSTEM FOR FUNCTIONALLY INTERFACING WITH TRAFFIC LIGHT PHASE DISPLAYS - The disclosure is directed to systems and methods for advertising at a traffic light (TL). One embodiment includes an advertisement system for selective advertising in conjunction with a TL having at least one phase chosen from a green light phase and a red light phase. The system includes a processor and a database having advertising content. The system includes a TL interface in communication with the processor. The system also includes a display in communication with the processor for displaying advertising content. | 01-20-2011 |
20110015998 | Use of vehicle data to interact with Internet online presence and status - This invention uses information obtained from a vehicle's on-board diagnostic (OBD) system to interact with networked systems via a smart phone to track online presence and status. The purpose of the invention is to automate status updates to networked services. These updates allow external services or individuals to remotely monitor a driver's status. Based on driver status, services including telephone and text messaging may change how they interact with the driver or the driver's device. | 01-20-2011 |
20110022461 | Privacy-safe targeted advertising method and system - A method and system for sophisticated consumer deep profile building provided as a service in a certifiably clean, i.e., privacy-safe, manner to advertisers, ad networks, publishers, aggregators and service providers. In an embodiment, an entity provides a tracking and targeting service that acts as a container for sensitive consumer information. The entity preferably implements a stringent policy of transparency and disclosure, deploys sophisticated security and data anonymization technologies, and it offers a simple, centralized consumer service for privacy disclosure, review and deletion of collected profile information, opt-in, opt-out, and the like. In exchange, advertisers, ad networks, publishers, aggregators and service providers (including, without limitation, mobile operators, multiple service providers (MSPs), Internet service providers (ISPs), and the like), receive privacy-safe targeting services without ever having to touch sensitive information. | 01-27-2011 |
20110022462 | DIGITAL CINEMA NETWORK SYSTEM AND METHOD FOR TARGETING FILMS AND ADVERTISING - Disclosed herein are systems and methods for the distribution of media content to the public, utilizing an internet community network of subscribers having access to sample content; systems and methods for financing the implementation of digital projection capability in a plurality of theaters; systems and methods for dynamically targeting advertising to an audience based on the brand landscape at a given time in a given place; and systems and methods for progressively encumbering content through licensing as the popularity of content increases. | 01-27-2011 |
20110029379 | METHODS AND APPARATUS TO COLLECT PUBLICLY AVAILABLE METADATA TO DETERMINE MEDIA CREATION PRODUCT USAGE - Methods and apparatus to collect publicly available metadata to determine media creation product usage are disclosed. Some example methods include collecting metadata from a plurality of digital media files, identifying product types used to generate the digital media files based on the metadata, determining which of the identified product types is used to generate a largest number of the digital media files, and generating a report identifying the product types used to generate the largest number of the digital media files. | 02-03-2011 |
20110029380 | MOBILE DEVICE MARKETING AND ADVERTISING PLATFORMS, METHODS, AND SYSTEMS - A mobile marketing campaign platform and method including: a planning module including: a definition module for setting budget and objectives; and a design module for designing the campaign utilizing a plurality of templates; an execution module including: design tools for designing an executable campaign from the campaign design made from the templates; and operating tools for causing the executable campaign to execute over multiple mobile services; and a reporting module including: tracking means for tracking at least one of a campaign activity, the campaign performance objectives; and the brand performance objectives. | 02-03-2011 |
20110029381 | METHOD, SYSTEM, AND SOFTWARE FOR GEOGRAPHICALLY FOCUSED NETWORK ADVERTISING - A software based system and method of displaying location based information from an information site on a network by determining location data of a user of the location based information on the network. The location based information is generated based on the determined location data of the user; and generated location based information is provided to the user over the network. | 02-03-2011 |
20110035278 | Systems and Methods for Closing the Loop between Online Activities and Offline Purchases - In one aspect, a computing apparatus is configured to facilitate the identification of a transaction resulting from an activity occurring in a substantially separate context or environment, such as an offline transaction in a “brick and mortar” retail store resulting from an online advertisement or an online search. The computing apparatus may match information about the activity and information about the transaction to correlate the online activity and the offline transaction. The matching process may involve the use of an offer for a discount, an incentive, a rebate, a reward, reward points, cash back, a gift, etc. The offer is to be provided in the advertisement associated with an online activity and redeemed in a payment transaction, processed via the transaction handler, to correlate the advertisement and the transaction. | 02-10-2011 |
20110040621 | Traffic Routing Display System - A traffic routing display system provides a visual display of the expected state of an upcoming traffic light. In one aspect, the display is an icon colored to correspond to the expected state. In another aspect, the intensity of the color varies based on the certainty of the expectation. Another display shows the expected state of the traffic light at various speeds, allowing a driver to slow down for instance if the state of the light is not expected to be different at a slower speed. A speed limit icon is also displayed, and changes color when the speed limit is exceeded. | 02-17-2011 |
20110040622 | SHARING USER DISTRIBUTED SEARCH RESULTS - A universal distributed search system allows users to find and distribute search results (possibly including advertisements) to those with whom they communicate. The search results can be easily distributed by the user via a simple interface that allows the search results to be easily added to the user's content. Search queries entered by the user or search results received from search components may be automatically refined by the system. | 02-17-2011 |
20110055007 | INFORMATION PROCESSING APPARATUS, PROGRAM AND INFORMATION PROCESSING SYSTEM - There is provided an apparatus including: a preference information generation unit for generating preference information; a status determination unit for determining a status of an operation application based on a change in the status of the operation application having a first status for displaying a first operation screen on which registered applications can be selectively executed and a second status for displaying a second operation screen on which display information attracting a user is selectively displayed; a display control unit for selectively displaying the first operation screen and the second operation screen on a display screen based on a determination result; a display information displaying control unit for displaying the display information on the second operation screen based on a determination result; and a processing unit for performing a processing corresponding to an application selected on the first operation screen or display information selected on the second operation screen. | 03-03-2011 |
20110060647 | Computer implemented method for marketing business serves - This invention is directed to a computer implemented method for marketing business services. The invention particularly relates to a computer implemented method of generating a document to market business services. The invention is also related to a computer implemented method of generating a document by a marketing agent. | 03-10-2011 |
20110060648 | Computer implemented method for marketing business services - This invention is directed to a computer implemented method for marketing business services. The invention more particularly relates to a computer implemented method for generating a document to market business services. | 03-10-2011 |
20110066491 | Method and Communication Device for Using a First Service Based on an Account Chargeable with the Use of a Second Service - A method for provisioning services to a subscriber comprises: receiving an indication of use of a first service by the subscriber; and upon receipt of the indication, checking if an account of the subscriber comprises a sufficient number of credits for allowing the subscriber to use the first service; if the number of credits is not sufficient, pushing a second service to the subscriber according to a predetermined contract between the subscriber and a network operator so as to increment the number of credits in the account for allowing the first service to proceed. A network node, for carrying out this method, comprises a processor for receiving the indication of use of the first service and a service function to check the number of credits in the account and to push the second service if the number of credits is not sufficient in the account. | 03-17-2011 |
20110066492 | INFORMATION PROCESSING SYSTEM, INFORMATION PROCESSING METHOD, AND COMPUTER PROGRAM - An information processing system includes: a user image storage section that stores a plurality of user images; an image reproducing section that reproduces an image; an image selecting section that selects an image to be reproduced from the plurality of user images stored in the user image storage section; an advertisement image acquiring section that acquires an advertisement image matched with the user image selected by the image selecting section and containing link information to related advertisement information; and a control section that merges the user image selected by the image selecting section into a user information display region in the advertisement image acquired by the advertisement image acquiring section, causes the image reproducing section to reproduce the merged image, and provides advertisement information corresponding to one piece of link information contained in the advertisement image according to selection of that piece of link information. | 03-17-2011 |
20110066493 | System and Method Using Predicted Consumer Behavior to Reduce Use of Transaction Risk Analysis and Transaction Denials - An apparatus and method for processing a transaction authorization request to reduce the need for a transaction risk assessment as part of the authorization process. The invention reduces both the data processing burden on the payment processor and the number of transactions for which authorization is denied. In some embodiments, the invention uses predictive or behavior modeling techniques to generate predictions of the transactions the consumer may engage in. If the consumer does engage in a predicted transaction, then a risk analysis process is not performed for that transaction. | 03-17-2011 |
20110066494 | METHOD AND SYSTEM OF DISPLAYING, MANAGING AND SELLING IMAGES IN AN EVENT PHOTOGRAPHY ENVIRONMENT - A system for displaying photographs is provided. The display system includes a plurality of rotatable carousels that each possess a plurality of slots for receiving folders that hold photographs taken by an event organizer. | 03-17-2011 |
20110071902 | METHOD, SYSTEM, AND DEVICE FOR SELECTING ADVERTISEMENT CONTENTS - A method, system, and device for selecting advertisement contents are provided. The method for selecting advertisement contents includes: receiving an advertisement request carrying advertisement request parameters; matching the advertisement request parameters with advertisement description information including a version field; and returning the matched advertisement description information, the matched version field in the advertisement description information, and an advertisement content corresponding to the matched advertisement description information. An advertisement includes multiple versions of advertisement description information, which enhances the flexibility in advertisement description and increases the opportunity of selecting and presenting the advertisement to users, thereby maximizing the benefit of the advertiser, saving the storage space, and reducing the amount of data transmission. | 03-24-2011 |
20110082743 | SYSTEM AND METHOD FOR PRESENTING CONTENT AT AN ELECTRONIC DEVICE WITH HIGH VIEWING PROBABILITY - A system for and method for presenting content at an electronic device with high viewing probability is presented. The system and method for displaying content at an electronic reader device may comprise an acquisition module for receiving a plurality of electronic content from one or more content sources via a network, an identification module for identifying a high-viewing probability event at a electronic reader device, a selection module for selecting at least some of the plurality of electronic content for presentation, and a presentation module for presenting the electronic content at the electronic reader device in association with the high-viewing probability event. | 04-07-2011 |
20110087543 | SYSTEMS AND METHODS FOR ELECTRONIC MARKETING - An exemplary system includes a publisher subsystem configured to communicate with an access device and an advertiser device over a data communication network. The publisher subsystem includes a publish module, a session module, and an allocation module. The publish module is configured to publish content over the data communication network, the content including an advertisement. The session module is configured to detect a selection of the advertisement, initiate a session between the access device and the advertiser device in response to the selection, the advertiser device being associated with the advertisement, and receive feedback from the advertiser device. The allocation module is configured to allocate revenue based on the feedback. In some examples, the amount of the revenue is independent of the feedback. | 04-14-2011 |
20110087544 | OPTIMIZATION OF AD SELECTION AND/OR PLACEMENT IN MEDIA OBJECTS - Methods, apparatuses, and articles of manufacture for determining optimal selection and/or placement of advertisements in various media objects, based on features of the advertisements and media objects, are described herein. | 04-14-2011 |
20110087545 | System & Method of Delivering Content Based Advertising Within a Blog - A system and method is disclosed for presenting relevant advertising to user search queries. The ads can be selected by reference to an underlying content presented in web logs. | 04-14-2011 |
20110093331 | Term Weighting for Contextual Advertising - A contextual advertising system selects online advertisements for display on a network location. The system may transform page content of a page received in a platform over a network into a textual representation. In addition, the system may transform received site content of a site into a site signature. The site includes the page. The system then may correct the textual representation utilizing the site signature to produce modified textual representation. The system may utilize the modified textual representation to select an online advertisement. Considering a page in the context of the entire website to which it belongs leads to better understanding and interpretation of the page topic(s) and thus yields more accurate ad matching. | 04-21-2011 |
20110093332 | System for Separating Mobile Search Traffic From Web Search Traffic Using Keyword Separation - A system is described for separating mobile search traffic from web search traffic. The system may include a processor, a memory and an interface. The memory may store a keyword, mobile data related to the keyword, web data related to the keyword, and a search request. The interface may communicate with a user. The processor may be operatively connected to the interface and the memory and may store the mobile data and web data in the memory. The processor may receive a search request from a user via the interface and may determine if the search request is mobile traffic or web traffic. The processor may then retrieve and serve the mobile data to the user if the search request is mobile traffic, or may retrieve and serve the web data to the user if the search request is web traffic. | 04-21-2011 |
20110093333 | Method and System for Distributing Licensed Multimedia Files - A distribution method and apparatus for distributing multimedia files from service providers ( | 04-21-2011 |
20110099061 | PRODUCT DISPLAY AND PROCESS FOR SUGGESTING RELATED PRODUCTS - A product display unit may include a display device and a sensor to identify a product selected for purchase by a customer. Information relating to at least one related product suggested for use with the selected product may be presented on the display device. Other embodiments are disclosed herein. | 04-28-2011 |
20110099062 | Sponsorship Advertisement Network - Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for a sponsorship advertisement network. In one aspect, a method includes providing to a publisher a display element of a sponsored publisher for display on a page of the publisher, wherein a sponsor sponsors the sponsored publisher and the display element includes content of the sponsored publisher. | 04-28-2011 |
20110099063 | My Life Cost (MLC) Systems and Methods - According to an exemplary embodiment, the My Life Cost system and method includes a budgeting and business marketing software application that detects, tracts, stores and analyzes financial transactions of a member to provide financial incentives and influence consumer spending. The My Life Cost system and method monitor the amount of money, credit or budgeted category that a member has available to spend on specific merchandise and services. In further exemplary embodiments, the My Life Cost system and method includes an interactive financial coach that helps members make informed spending choices. Still according to other exemplary examples, the My Life Cost method and system provides marketing services to qualified businesses on a commission basis without any required upfront costs or any additional advertising fees. My Life Cost earns a commission from a participating merchant or business when a sale is made by one of its member. In further exemplary embodiments, the My Life Cost system and method includes on-line reports or notifications to a communications device that may be customized for each member and for each participating merchant or business. | 04-28-2011 |
20110099064 | Association of Ads with Tagged Audiovisual Content - Methods, systems, and apparatus, including computer program products, for presenting advertisements. In one aspect, audiovisual content is presented to a user. An indicator is presented together with the audiovisual content to the user. The indicator is associated with one or more tags. Input selecting the indicator is received from the user. An advertisement, associated with the indicator and dynamically selected based at least in part on one or more of the tags, is presented to the user. | 04-28-2011 |
20110106615 | MULTIMODE ONLINE ADVERTISEMENTS AND ONLINE ADVERTISEMENT EXCHANGES - Techniques are described for selecting advertisements for display in web pages. In one aspect, a web page content characterization document may be generated that describes aspects of a web page. The web page content characterization document may be used to match advertisements for display in the web page. In another aspect, a multi-display mode advertisement object is provided. The multi-display mode advertisement object is an advertisement object that can be displayed as an advertisement in various formats, as desired for the particular web page destination location. In still another aspect, an in-linking advertisement object is provided. The in-linking advertisement object may be displayed on a web page, and when selected (e.g., clicked on), activates a link to content within the web page, rather than linking off page. | 05-05-2011 |
20110106616 | FILTER FOR USER INFORMATION BASED ON ENABLEMENT OF PERSISTENT IDENTIFICATION - A method, system, apparatus, and storage medium for determining that a client device is enabled for persistent identification, and that may operate as a filter for user information based on whether the client is enabled for persistent identification. A first communication is received regarding a request by the client for a web page. At least one application level data structure is then provided for storage by the client, that persistently identifies at least one characteristic of the client. A second communication is then received that includes a representation of the application level data structures provided, and a comparison is made between the data structures provided and the representation received to determine whether the client is enabled for persistent identification. If persistent identification is enabled, the client may then be provided with advertisements or other content related to the client interests or characteristics. | 05-05-2011 |
20110106617 | METHOD AND SYSTEM OF PROCESSING A QUERY USING HUMAN ASSISTANTS - A system and method of providing information to improve efficiency of human searchers obtaining information on behalf of users is described. A query is processed to improve its form prior to being presented to a human searcher. A type associated with a query is determined which may affect a probability that a human searcher will respond to the query. Actions of a human searcher may be used to modify automated processing and decision making for processing of a query. | 05-05-2011 |
20110106618 | APPARATUS AND METHOD FOR TARGETED ADVERTISEMENT - A system and method for targeted advertisement that includes embedding the content of the advertisement with the existing displayed content, which is optionally and more preferably broadcast video content. For example, the present invention relates to embedding advertising content within broadcast video content displayed on television screens. The system features a receiver that is connected to the video input and video output of the television set and can inject advertisements to the display. The advertisements are optionally selected according to a bidding algorithm that is preferably performed by an external server or other remote device; however, it is also possible that they are selected according to a different, non-bidding mechanism. The advertiser and/or the owner of the resource displaying the advertisement may optionally select or request the advertisement for display. | 05-05-2011 |
20110106619 | RECRUITMENT METHOD - A computer-implemented recruitment method is disclosed. Information about an individual is stored in a computer readable memory (e.g., | 05-05-2011 |
20110106620 | Processing Data Obtained From a Presence-Based System - Functionality is described for collecting data from a presence-based system, such as an instant messaging system. The functionality can extract information from the collected data based on one or more rules. For instance, the functionality can identify presence data and/or message data that includes predetermined key words. The functionality can formulate result information based on the extracted information for presentation to a recipient. | 05-05-2011 |
20110112901 | TRUST-BASED PERSONALIZED OFFER PORTAL - A portal system for secure, aggregated and centralized management of delivering various offers in accordance with specified customer preferences is contemplated. An offer configuration server permits the vendor to specify offers based on various factors such as volume, start time, expiration, and to specify the particular customer device to which the offers are delivered. Customers have associated receive settings that define the preferred frequency, nature of the offers, vendors, and demographic exposure. The offers are delivered to the customer in accordance with these settings. | 05-12-2011 |
20110112902 | METHOD, SYSTEM AND COMPUTER PROGRAM PRODUCT FOR PROVIDING DIGITAL CONTENT - A method performed by a computer system. The method includes storing a first version of a mass-produced printed paper, the first version having a first digital format. The method also includes replacing first content in the first version with second content, and translating the first version into a second version, the second version having a second digital format. The second version is displayable on a display device as a likeness of the paper. | 05-12-2011 |
20110119128 | Advertising Exchange System to Share Online Audiences - An online audience is targeted for advertisement delivery in an advertising exchange system. The method is performed in an advertising exchange system and may include processing a request to delivery at least one message over a network. An audience segment may be stored for a first entity. The audience segment may identify a population of visitors to one or more network locations of the first entity that form a target-group of members based on activity of the visitors at the first entity. The system may retrieve the audience segment for a second entity and the system may deliver a message from the advertising exchange system in response to the request to the target-group of members on behalf of the second entity by using the audience segment to target the target-group of members. | 05-19-2011 |
20110119129 | ADVERTISEMENT EXCHANGE USING NEURO-RESPONSE DATA - An advertisement exchange determines characteristics associated with advertisement slots such as slots in a commercial pod, locations on a printed page, banners in a video, billboards, etc. Characteristics may include demographic information, advertisement type, and neuro-response characteristics such as priming, attention, engagement, and retention. Advertisement slots are matched with advertisements and may be selected, purchased, exchanged, and analyzed by advertisers, individuals, corporations, and firms. In some examples, bids and offers are made for advertisement slots based on advertisement slot characteristics. Advertisement slot characteristics may be changed in real-time as placement of advertisements in surrounding slots changes the characteristics of a particular slot. | 05-19-2011 |
20110119130 | METHODS, SYSTEMS, AND APPARATUS TO MANAGE MEAL PLANNING AND COUPON DISPENSING - Methods, systems, and apparatus to manage meal planning and coupon dispensing are disclosed. An example method includes parsing a message posted on a social networking service to extract a keyword by determining which of a plurality of entries relates to food; querying a recipe service using the keyword as an ingredient to produce a first set of recipes including the ingredient; comparing each of the first set of recipes to a profile corresponding to a consumer associated with the message to produce a second set of recipes customized to the consumer; and conveying at least a first one of the second set of recipes to the consumer. | 05-19-2011 |
20110125574 | ANALYZING TRANSACTIONAL DATA - A system and method for measuring or at least detecting the effect of at least implicit communication on transactions within a social group, optionally such as consumer purchases for example. The group may optionally comprise a social network, a pair, 3 or more individuals and so forth. By “implicit communication” it is meant communication for which there is no record, for example in a database. The aftereffects of such communication may optionally be determined, detected and/or measured through detection and/or measurement of influence, as described in greater detail below. For example, if a first consumer performs purchase of an item and a second consumer later purchases the same or similar item within a given time period, the two purchases may optionally be linked through influence which may in turn have optionally occurred through implicit communication. Optionally, the system and method may also measure or at least detect the effect of explicit communication, for which there is a record, for example in a database that describes the communication itself. | 05-26-2011 |
20110131092 | METHOD AND SYSTEM FOR ADVERTISEMENT OF MAP USING VIRTUAL POI (POINT OF INTEREST) - An advertisement method and a system of a map using a virtual POI are disclosed. An advertisement system of a map using a virtual POI according to one embodiment of the present invention comprises a map database including map data; a membership database including advertisement display configuration information; a virtual POI database where stored are information about virtual advertisement POI and advertisement location which is the location of the virtual advertisement POI; and a virtual world generation module, generating an image map based on the map data and searching the image map for a virtual advertisement POI associated with a location which can be displayed on the image map and corresponding to the advertisement display configuration information; and displaying the virtual advertisement POI on the advertisement location of the image map. | 06-02-2011 |
20110137723 | NODE NAME BASED CONTENT DELIVERY - A method may include receiving a media delivery request via a network. Node name information associated with the media delivery request may be received. An advertisement may be selected from a number of available advertisements based on the node name information. The selected advertisement may be included with the media. The media may be transmitted via the network. | 06-09-2011 |
20110137724 | METHOD, SYSTEM AND APPARATUS FOR ADVERTISEMENT DELIVERY FROM ELECTRONIC DATA STORAGE DEVICES - A system, method and computer program product for delivering advertisements via electronic data storage devices, including an electronic data storage device, including a memory, a controller processor, and a pre-loaded target advertisement; and a host device coupled to the electronic data storage device. The controller processor or an additional processor is configured to deliver the target advertisement to the host device by inserting or overlaying the target advertisement in a target file as the host device reads the target file from the electronic data storage device. | 06-09-2011 |
20110137725 | Internet Contextual Communication System - A computer system for identifying contextually-targeted ads to be displayed with the content of a web page on a display of a user workstation. The system includes a data store for storing a set of rules defining the relevancy of available ads to a number of predetermined structured objects, and a processor configured to apply the set of rules to identify the targeted ads. The processor obtains the content of the web page, extracts keywords from the web page, parses the extracted keywords to form structured objects incorporating the keywords, and applies the set of rules to identify the contextually-targeted ads. | 06-09-2011 |
20110145061 | Individualized Marketing to Improve Capacity Utilization - Suppliers of goods and/or services subject to shifts in capacity utilization design and implement marketing campaigns around utilization forecasts, targeting marketing expenditures on periods of excess capacity rather than periods without excess capacity, and in some embodiments also to alter variables such as pricing, consumer targeting, or even the intensity of the campaign itself on a dynamic basis in response to changing market conditions. | 06-16-2011 |
20110153415 | SYSTEM AND METHOD FOR ADDING TARGETED CONTENT IN A WEB PAGE - A network ( | 06-23-2011 |
20110153416 | METHOD AND APPARATUS FOR PRODUCT DISPLAY - Systems and methods are provided for receiving a request to display at least one product. A substitute product for the at least one product is selected from a plurality of substitute products. The selection may be based on, for example, expected revenue from display of the selected substitute product, expected revenue for purchase of the selected substitute product, or a substitution success rate. The selected substitute product is then displayed. | 06-23-2011 |
20110153417 | Networking With Media Fingerprints - An information element, uniquely related to a media fingerprint that is uniquely derived from a media content portion during play out thereof, is provided to a first web page. The first web page stores the information element with an associated first information set, which relates to one or more media fingerprints. One or more second web pages store at least a second information set, which relates to one or more media fingerprints. The first and at least second web pages are accessed and crawled in relation to the first and the at least second information sets. One or more information elements, which are common to the first and the at least second information sets, are indexed. The first web page and the at least one of the second web pages are related based on the indexed common information elements. | 06-23-2011 |
20110161166 | SYSTEM AND METHOD FOR CAPTURING, PROCESSING, AND PRESENTING INFORMATION - A system and method for capturing, processing, and presenting information includes having customers provide initial information and additional information for use in creating a product for presenting all or a portion of the provided information. A feature of the system and method includes mining the customer-provided information to include other relevant information, not directly supplied by the customer, in the product. A further feature of the system and method includes using the customer-provided information to generate targeted advertising in the form of targeted coupons or other offers for the customer. A further feature of the system and method includes inviting the customers to create an online registry to provide information for use in creating the product. | 06-30-2011 |
20110161167 | Social media platform for providing interactive services - Embodiments herein provide for a social media platform through a service delivery platform (SDP) using which users or group of users can plan and schedule consumption of services, and plan and manage events. Embodiments herein allow for automatic integration of SDP with user calendar information and user profile information to enable efficient and effective planning of day to day activities. Users and service providers may register themselves in the SDP, and the SDP provides a social media platform for users to engage and transact. | 06-30-2011 |
20110161168 | STRUCTURED ANALYSIS AND ORGANIZATION OF DOCUMENTS ONLINE AND RELATED METHODS - An online data storage system ( | 06-30-2011 |
20110166928 | Method of Sharing Possessions among Friends Connected through a Social Network - A method of sharing possessions among friends connected through a social network whereby friends post sharable items viewable and searchable by keywords, description, and data by their friends and provides means for notification of friends' desire to borrow said items. Upon item sharing, friends can acknowledge receipt and condition of items borrowed, notify borrower's failure to return borrowed items, purchase damage waiver insurance, and rate the quality of the borrower. A method to encourage friends to donate to charities by offering to gift distinct or sharable items, whereby donations must be received by borrower's or lender's selected charities before gifting, and donations can be coordinated by third parties. Users can post requests for items desired as gifts or monetary amounts they're willing to donate upon gift receipt. Items available for gift are searchable and advertisements are displayed to users based on user's searched keywords. | 07-07-2011 |
20110166929 | SYSTEM AND METHOD FOR PROVIDING SEARCH RESULTS BASED ON SIMILARITY AMONG CONTENTS AND SYSTEM AND METHOD FOR PROVIDING ADVERTISEMENTS - Provided are a system and method for providing a search result based on a similarity between contents and a system and method for providing an advertisement. The search result providing system may include: a content retrieval unit to retrieve a content corresponding to a user query; a similar content verification unit to verify a similar content based on at least one portion of the retrieved content; and a content provider to provide the retrieved content and the similar content in response to the user query. | 07-07-2011 |
20110173066 | METHODS AND APPARATUS FOR PERFORMING ENHANCED QUERIES FOR ITEMS SUCH AS MAPS AND GEOSPATIAL DATA - Methods and apparatus for cataloguing items such as maps and geospatial data sets store in a database information defining a geospatial region corresponding to each item and a size characteristic of the geospatial area. The database may be queried to identify items of interest by intersecting a search seed comprising one or more geospatial points lines or areas with the areas corresponding to the items. A result set containing items produced by a query may be ordered at least in part according to the size characteristics. In some embodiments the size characteristics comprise square roots of the areas of the geospatial regions. | 07-14-2011 |
20110173067 | METHOD OF OPERATING A NAVIGATION SYSTEM USING IMAGES - A method of operating a navigation system determines a route between an origin and a destination and provides a photographic image showing a geographic area through which the route passes. The photographic image shows the geographic area from a land-based viewpoint. The method overlays a route highlight on the photographic image identifying a path to be traveled. The route highlight includes a symbol indicating at least one feature of the route selected from a group consisting of handicap accessible route, tree-lined route, well-lit route, quiet route, scenic route, crowded route, peaceful route, and bicycle friendly route. | 07-14-2011 |
20110178869 | COMMON SERVICES WEB HOSTING ARCHITECTURE WITH MULTIPLE BRANDING AND OSS CONSISTENCY - A website hosting service provides a plurality of services, from a common service architecture, to each of a plurality of unrelated websites, each of the plurality of services being adapted to contribute to a distinct service package for at least a plurality of unrelated websites, wherein the web hosting service is marketed through a plurality of marketing sites, each one of the plurality of marketing sites offering a different market specific offering and wherein a client hosting account initiated through a specific market specific offering is maintained under a consistent look and feel associated with the specific market specific offering when presenting client account service user interfaces. | 07-21-2011 |
20110178870 | UNAFFILIATED WEB DOMAIN COMMON HOSTING SERVICE WITH SERVICE REPRESENTATIVE PLUG-IN - A website hosting service provides a plurality of services, from a common service architecture, to each of a plurality of unrelated websites, each of the plurality of services being adapted to contribute to a distinct service package for at least a plurality of unaffiliated websites, wherein the web hosting service is marketed through a plurality of websites, each one of the plurality of websites offering a different market specific offering, wherein service representatives supporting a plurality of different market specific offerings are provided with information that facilitates providing the appropriate service for a particular market specific offering. | 07-21-2011 |
20110184804 | METHOD AND APPARATUS FOR QUEUING USER ACTION PRIOR TO AUTHENTICATION - A system and method for queuing a user's selection of a good or service. In a preferred embodiment a user is presented with a dynamic matrix of images during a user identity authentication session. At least one image advertising the good or service is presented within the matrix. The user's performs an action to select the good or service and generates a request to select the good or service. The request to select the good or service is queued at either the user's computer or by an authentication server. Upon authentication of the user's identity, the user's request and identity credential are transmitted to the merchant from the authenticating identity provider and the purchase or rental transaction is completed without requiring the user to authenticate to or directly access the merchant server system. | 07-28-2011 |
20110184805 | SYSTEM AND METHOD FOR PRECISION PLACEMENT OF IN-GAME DYNAMIC ADVERTISING IN COMPUTER GAMES - The present invention provides a system for precision in-game dynamic advert placement in computer games, comprising: a. networked game playing means; b. at least one game, stored in at least one game domain; c. means for obtaining at least one real-time AV caption of the output generated by said computer game; d. identifying means, having access to said at least one AV output of said at least one computer game; e. means for superimposing at least one remotely stored advertising content onto the entirety of caption, or onto parts thereof; wrapper means, located at said game domain, wrapping said game; f. means for customizing ads to be downloaded by said wrapper. Said ad customizing means synchronizes the audio-visual display generated by said game with said superimposed advertising content, and controls the insertion and removal of said advertising content, thereby offering a distortion-free viewing experience. | 07-28-2011 |
20110191171 | SEARCH ENGINE OUTPUT-ASSOCIATED BIDDING IN ONLINE ADVERTISING - Methods and systems are provided for search engine output-associated bidding in online advertising. Techniques are provided in which an advertiser may specify, as part of a bid, one or more requirements relating to search engine output. The one or more requirements may need to be met for an advertisement to be served in connection with the bid. | 08-04-2011 |
20110191172 | SYSTEMS AND METHODS FOR DISPLAYING VISUAL INFORMATION - Systems and methods are provided for pushing advertisement information from a host computer system to one or more delivery vehicles. Intelligent barcode data (IBD) from mailers is provided to the computer system. Physical mail pieces associated with the mailers are provided to a central processing plant, and manifest data is determined for the one or more delivery vehicles including IBD data from the mailers. The advertising information is pushed in real time to the one or more delivery vehicles from the computer system based on the manifest data and displayed on a display of a given vehicle. The content of the advertising information may be correlated with the delivery of the mail pieces being delivered using the IBD data. | 08-04-2011 |
20110191173 | OFFER DETERMINATION AND SETTLEMENT FOR INTEGRATED MERCHANT OFFER PROGRAM AND CUSTOMER SHOPPING - Embodiments of the invention include a merchant offer program application, which is downloaded onto a customer computer, and that works in connection with the customer's accounts at an institution. The merchant offer program application monitors the websites that the customer views, as well as the content the customer is viewing on those websites, such as the products offered for sale through the website or other information on the website. The merchant offer program provides additional information to the customer, such as special offers that are available for the product being viewed, the identity of other merchants that offer the product or a competing product, advertisements or offers regarding other ancillary products typically sold along with the product being considered, etc. The information sent to the customer can be based not only on the website product being viewed, but on the customer's past purchase behavior, account balances, interests, etc. | 08-04-2011 |
20110191174 | SYSTEM FOR TARGETED ADVERTISING - A system for targeted advertising. The system comprises a client computing device having Internet connectivity and at least one display, a browser adapted to run on said client computing device for accessing content on Internet, an advertising software adapted to run on said client computing device for accessing advertisements and comprising means for obtaining information about user-relevant categories of advertisements,and means for down loading image advertisements according to user-relevant categories. The advertising software is adapted to display an image advertisement on the display, comprises means for detecting a triggering event initiated by the user activating a user input interface of the client computing device, allows the user to choose whether or not to display an advertisement downloaded upon detection of the triggering event. If the user has chosen to display an advertisement downloaded, the advertising software is adapted to at least temporarily block access to content on a communication network while displaying one advertisement. | 08-04-2011 |
20110191175 | Determining a Meaning of a Knowledge Item Using Document Based Information - Systems and methods that determine a meaning of a knowledge item using related information are described. In one aspect, a knowledge item is received, related information associated with the knowledge item is received, at least one related meaning based on the related information is determined, and a knowledge item meaning for the knowledge item based at least in part on the related meaning is determined. Several algorithms and types of related information useful in carrying out such systems and methods are described. | 08-04-2011 |
20110191176 | METHOD OF DELIVERY, TARGETING, AND MEASURING ADVERTISING OVER NETWORKS - Methods and apparatuses for targeting the delivery of advertisements over a network such as the Internet are disclosed. Statistics are compiled on individual users and networks and the use of the advertisements is tracked to permit targeting of the advertisements of individual users. In response to requests from affiliated sites, an advertising server transmits to people accessing the page of a site an appropriate one of the advertisement based upon profiling of users and networks. | 08-04-2011 |
20110196737 | SEMANTIC ADVERTISING SELECTION FROM LATERAL CONCEPTS AND TOPICS - Advertisements are selected for presentation on search result pages and web pages based on phrases generated from lateral concepts and topics identified for the search result pages and web pages. A search query or an indication of a web page is received for which advertisements are to be provided. Lateral concepts and topics are identified based on the search query or content of the web page. The lateral concepts and topics are used as phrases for selecting advertisements from an advertisement inventory. Selected advertisements are provided for presentation on a search results page in response to a search query or on a web page initially identified. | 08-11-2011 |
20110196738 | METHOD AND SYSTEM TO COMMUNICATE HYPERLINKS ASSOCIATED WITH TEXT CONTAINED IN A WEBPAGE - A method and system to communicate a plurality of hyperlinks that is associated with text that is contained in a webpage is described. The system comprises at least one processor and at least one software component. The at least one software component is executable by the at least one processor to receive the text, via a network, from a website. The at least one software component further compares a first portion of the text to at least one character string that is stored in a database to identify the first portion of the text as included in both the webpage and the database. The first portion of the text further is associated with a first hyperlink. The at least one software component is further executable by the at least one processor to compare a second portion of the text to at least one character string that is stored in the database to identify the second portion of the text as included in both the webpage and the database. The second portion of the text is further associated with a second hyperlink. The at least one software component to further communicate the plurality of hyperlinks to the website, the plurality of hyperlinks includes at least the first and the second hyperlinks. | 08-11-2011 |
20110202405 | SERVICE LEVEL SELECTION METHOD AND SYSTEM - A method, system and graphical user interface for service level selection, for use in connection with a data network that supports multiple service levels. A server monitors usage of a network to identify a communication session and a service level associated with the communication session. The server may also monitor a global usage of the data network. The server determines at least one alternative service level for the communication session and causes conveyance of an offer of a choice of the at least one alternative service level. A graphical user interface causes information regarding the offer to be displayed and allows a user to identify a selected one of the at least one alternative service level. In response to user input identifying the selected service level, the server causes a change in the service level for the communication session. | 08-18-2011 |
20110208581 | ONLINE ADVERTISING - Systems and methods are used to deliver advertisements online to an Internet user. A database records advertiser specified criteria for the delivery of one or more advertisements to an Internet user. A server is operable to receive a collection of material for delivery to a user, where the collection of material resulting from the user having conducted activity on the Internet, and to analyse the collection of material according to the specified criteria. The server is further operable in the event the criteria are met, to deliver an advertisement specified by the advertiser together with at least a portion of the collection of material. | 08-25-2011 |
20110208582 | TARGETED ADVERTISING SERVICES METHOD - A method and apparatus for providing an automatically upgradeable software application includes targeted advertising based upon demographics and user interaction with the computer. The software application includes a display region used for banner advertising that is downloaded over a network such as the Internet. The software application is accessible from a server via the network and demographic information on the user is acquired by the server and used for determining what advertising will be sent to the user. The software application further targets the advertisements in response to normal user interaction with the computer. Data associated with each advertisement is used by the software application in determining when a particular advertisement is to be displayed. This includes the specification of certain programs that the user may have so that, when the user runs the program (e.g., a spreadsheet program), a relevant advertisement will be displayed (e.g., an advertisement for a stock brokerage). This provides two-tiered, real-time targeting of advertising—both demographically and reactively. The software application includes programming that accesses the server to determine if one or more components of the application need upgrading. If so, the components can be downloaded and installed without further action by the user. A distribution tool is provided for software distribution and upgrading over the network. Also provided is a user profile that is accessible to any computer on the network. Furthermore, multiple users of the same computer can possess Internet web resources and files that are personalized, maintained and organized. | 08-25-2011 |
20110208583 | ADVERTISING CONTROL SYSTEM AND METHOD FOR MOTION MEDIA CONTENT - Advertising control system and method for motion media content, wherein the advertising control system is connectable to a screen for displaying motion media content, including: at least one positioning database including frame identification data of a motion media content represented in a plurality of frames identified by the frame identification data, wherein at least one frame of the motion media content is connected with position information about product placement, a frame identifier unit configured to identify the at least one frame which is connected with position information about product placement in the positioning database, and a control element configured to link product placement identification data connected to the positioning information, associated with the identified frame, in the positioning database with at least one service action and to display the service action on a screen connectable to the control system. | 08-25-2011 |
20110208584 | METHOD, SYSTEM, AND APPARATUS FOR FACILITATING LOCAL RESOURCES OFFERINGS USING MOBILE DEVICES - Facilitating local resource offerings involves facilitating, via a mobile device, selection of a resource for local advertisement. The resource includes at least one of an offering and a request for an offering targeted to others in a local geographic area. A telephonic message is formed for presenting the local advertisement the telephonic message is communicated to the others in the local geographic area via a local telephonic architecture. | 08-25-2011 |
20110213655 | HYBRID CONTEXTUAL ADVERTISING AND RELATED CONTENT ANALYSIS AND DISPLAY TECHNIQUES - Different types of Hybrid contextual advertising and related content analysis and display techniques are disclosed for facilitating on-line contextual advertising operations and related content delivery operations implemented in a computer network. At least some embodiments may be configured or designed enabling advertisers to provide contextual advertising promotions to end-users based upon real-time analysis of web page content which may be served to an end-user's computer system. In at least one embodiment, the information obtained from the real-time analysis may be used to select, in real-time, contextually relevant related information, advertisements, and/or other content which may then be displayed to the end-user, for example, via real-time insertion of textual markup objects and/or dynamic display of additional content such as, for example, via use of one or more customized overlay layers. | 09-01-2011 |
20110213656 | ELECTRIC VEHICLE CHARGING STATION PARKING METER SYSTEMS - Disclosed herein are representative embodiments of methods, apparatus, and systems relating to electric vehicle charging stations (“EVCS s”) or electric vehicle supply equipment (“EVSE”) that are configured to provide parking meter functionality. Embodiments of the disclosed technology can be used to improve the basic process of connecting an electric vehicle to the power grid with an EVCS/EVSE for charging purposes by also providing a means of parking access control for vehicles parked near the EVCS/EVSE in spaces managed by the EVCS/EVSE. The parking meter system enables installers and/or operators of EVCSs/EVSE to reduce equipment costs by eliminating the need to have separate parking meters in addition to EVCS/EVSE. This can potentially lead to an increase in the number of EVCSs/EVSE that are installed and in the speed with which these EVCSs/EVSE are installed. | 09-01-2011 |
20110213657 | SYSTEM AND METHOD FOR PROVIDING MESSAGES - A system and method for providing a message to a recipient is provided. The system includes a network communication system for providing a message to a recipient using a communication device. The network communication system includes a communication system operatively connected to at least one communication device. The network communication system further includes an exchange platform, the exchange platform having a signal media server operatively connected to at least one message server, the exchange platform receiving a communication from a potential recipient through the communication device, the communication system determining if the potential recipient is flagged in a recipient database, the message server determining the message, the message server retrieving at least one message, wherein the signal media server forwards the message to the recipient via the communication device. | 09-01-2011 |
20110218854 | System, Apparatus and Method of Optimizing Facility Usage Capacity - The excess capacity system is configured to offer an improved method and system for optimally utilizing excess capacity of an institution. In response to a search by a user the facility optimizer system of the excess capacity system will retrieve facility from providers. The facility optimizer system may also determine if the user is prequalified by criteria required by a facility provider. | 09-08-2011 |
20110218855 | Offering Promotions Based on Query Analysis - Methods of providing promotions to consumers are presented. Query behavior of one or more consumers can be monitored to map the behavior or changes in behavior to concepts or intent. Advertisers can pay a fee in exchange for providing promotions to the consumers and relating to the concepts. | 09-08-2011 |
20110218856 | Proxy Piercing for Identifying Address of and Marketing to a User Device Involved in an Online Transaction - An online machine data collection and archiving process generates a machine data profile of a customer computer accessing a transaction form of a merchant web site and links the machine data profile and a transaction record with customer identifying information using a unique transaction identification string. The process may capture parameters typically communicated as a part of web accesses, such as an IP address, an HTTP header, and cookie information. The process additionally causes the customer computer to process self-identification routines by processing coding within the merchant transaction form, the self-identification routines yielding further profile parameters. The process further includes a routine for bypassing an intervening proxy to the merchant web site to reveal the true IP address of the customer computer. Identifying the customer computer is useful for functions such as fraud detection and marketing. | 09-08-2011 |
20110218857 | System and Methods for Ordering and Presenting Custom Electronic Advertisements - A system for ordering electronic advertisements includes a first interactive interface executable to run on a computing appliance connected to a network for configuring constraints relative to an advertisement service, and a second interactive interface executable to run on the computing appliance for displaying electronic advertisements from one or more advertisement stores connected to the network and associated with the advertisement service. A user operating the computing appliance inputs into the first interactive interface the types of goods and services desired and what pricing associated with those goods and services is acceptable and wherein the second interactive interface displays advertisements served to the computing appliance over the network that fit the user's input criteria. | 09-08-2011 |
20110225038 | System and Method for Efficiently Evaluating Complex Boolean Expressions - An improved system and method for efficiently evaluating complex Boolean expressions is provided. Leaf nodes of Boolean expression trees for objects represented by Boolean expressions of attribute-value pairs may be assigned a positional identifier that indicates the position of a node in the Boolean expression tree. The positional identifiers of each object may be indexed by attribute-value pairs of the leaf nodes of the Boolean expression trees in an inverted index. Given an input set of attribute-value pairs, a list of positional identifiers for leaf nodes of virtual Boolean expression trees may be found in the index matching the attribute-value pairs of the input set. The list of positional identifiers of leaf nodes may be sorted in order by positional identifier for each contract. An expression evaluator may then verify whether a virtual Boolean expression tree for each contract is satisfied by the list of positional identifiers. | 09-15-2011 |
20110225039 | VIRTUAL SOCIAL VENUE FEEDING MULTIPLE VIDEO STREAMS - A method is provided for creating a virtual social media experience. A virtual social venue is provided that comprises a virtual three-dimensional representation of a stadium, coliseum, arena, stage, or theater for congregating an audience of people in close proximity to each other. Users are invited to share a multimedia content experience comprising multiple simultaneously-fed video streams at the virtual social venue. Animated three-dimensional avatars are provided to represent participating users who accept those invitations, and the virtual social venue is populated with those avatars. The multimedia content experience is then displayed to the participating users in a three-dimensional setting that simultaneously displays the avatars of neighboring participating users within the context of the virtual social venue. | 09-15-2011 |
20110225040 | MULTI-USER COMPUTER-CONTROLLED ADVERTISEMENT PRESENTATION SYSTEM AND A METHOD OF PROVIDING USER AND ADVERTISEMENT RELATED DATA - System and method for presenting advertisement to a plurality of users, the system comprising: at least one display device (D) for displaying advertisement to an audience of at least two users (P); a plurality of user input devices (GP), at least one for each user (P), providing user input data (IN) to the computer-controlled advertisement presentation system; at least one computing device (WS) executing a software application controlled by said user input data or by control input data (IN*) being generated thereof for providing output (OUT) to the display device (D) to display the advertisement with at least one conjointly controlled advertising object (A) being displayed therein; wherein the least one computing device (WS) provides user and advertisement related data (TDAT) to a central data system (CS), the data (TDAT) being generated from the presentation of the advertising object and from the input data (IN, IN*) occurring in response to said presentation. | 09-15-2011 |
20110231251 | Digital broadcast network system for providing widget service and operating method thereof - Provided are a digital broadcast network system for providing a widget service and an operating method thereof The digital broadcast network system includes a communication network, a broadcast terminal, and a broadcasting station system. The broadcasting station system provides widget advertisement contents, received from a widget content provider, to the broadcast terminal. The broadcast terminal outputs the received widget advertisement contents to a display unit in response to a widget display control signal, and transmits product purchase information to the broadcasting station system when receiving a purchase request signal for products included in the widget advertisement contents. | 09-22-2011 |
20110231252 | VOICE-ENABLED TEXT ADVERTISEMENTS - Voice-enabled text advertisements are delivered for presentation to users within electronic advertising environments. When an advertiser provides an advertisement to an advertisement delivery system, the advertiser may specify whether the advertisement is to be voice-enabled. The advertisement delivery system stores advertisements with an indication regarding whether each advertisement is voice-enabled. When an advertisement is selected for presentation to a user, the advertisement delivery system determines if the advertisement is voice-enabled. If a selected advertisement is voice-enabled, audio is generated from the text of the advertisement or audio previously generated from the text of the advertisement is retrieved from storage. The audio comprises voice generated by applying text-to-speech functionality to the advertisement text. When the advertisement text and audio are delivered for presentation to a user, the advertisement text is displayed and the audio is audibly presented to the user. | 09-22-2011 |
20110231253 | CROSS PLATFORM IMPRESSION INVENTORY CLASSIFICATION - A system for providing an online advertising platform includes a first non-transitory machine-readable medium storing information defining an inventory taxonomy that includes a set of platform inventory quality attributes, a set of platform inventory content categories, and a set of non-platform-to-platform mappings. The system further includes a second non-transitory machine-readable medium storing identifiers of classified inventory, each identifier being associated with a unit of inventory that is classified according to the inventory taxonomy. The system also includes a third non-transitory machine-readable medium storing instructions executable by one or more data processors to provide a user interface through which an inventory buyer on the platform defines a set of inventory buying opportunities at least in part by specifying targeting criteria using the inventory taxonomy; and store information characterizing the set of inventory buying opportunities in association with the buyer. | 09-22-2011 |
20110231254 | METHOD AND SYSTEM FOR PROVIDING ADVERTISEMENTS, AND COMPUTER-READABLE RECORDING MEDIUM - The present invention relates to a method that enables an advertiser to show self-billing information when providing an advertising service, a system thereof, and a computer-readable recording medium. According to one aspect of the invention, provided is an advertising method which comprises: a step for providing the advertiser with a result of online advertising, a step for receiving from the advertiser, based on the result of online advertising, the self-billing information for the online advertisements that have been already published, and a step for processing the billing for the published advertisements based on the self-billing information. | 09-22-2011 |
20110231255 | METHOD, SYSTEM, AND SOFTWARE FOR GEOGRAPHICALLY FOCUSED NETWORK ADVERTISING - A software based system and method of displaying location based information from an information site on a network by determining location data of a user of the location based information on the network. The location based information is generated based on the determined location data of the user; and generated location based information is provided to the user over the network. | 09-22-2011 |
20110238495 | KEYWORD-ADVERTISEMENT METHOD USING META-INFORMATION RELATED TO DIGITAL CONTENTS AND SYSTEM THEREOF - This invention relates to a keyword-advertisement method using meta-information related to digital contents such as multimedia contents and a system thereof. The present invention discloses a method and a system for executing a keyword-advertisement by using meta-information such as tags included in multimedia contents such as a moving picture, an image, a sound and so on. According to the invention, producers, providers, and distributors of multimedia contents are able to make a profit from an advertisement through a service for multimedia contents including keyword-advertisement contents. A user is able to use the multimedia contents free of charge or at a low cost. In addition, convenient web-surfing to correspondent contents is enabled for a user through informative keyword-advertisement contents related to the currently-used multimedia contents and allows the user to acquire additional information. An advertiser enables a targeted advertisement for the users who listen to or watch the multimedia contents so that the advertiser may induce more traffic to the target website/webpage or other target advertisement contents. This invention can be utilized in a wired/wireless online advertisement industry, a multimedia contents industry, an information communication service industry, a visual industry such as a film, image, or music industry and so on. | 09-29-2011 |
20110238496 | Systems and Methods for Generating Data from Mobile Applications and Dynamically Delivering Advertising Based on Generated Data - The present invention provides a platform for mobile application developers to optimize their applications based on usage data and user feedback. It also allows advertisement providers to deliver targeted advertisements through applications, on the basis of application usage data. The platform further allows application developers to obtain advertisements that provide the best revenue and are optimized for the application type and bandwidth. | 09-29-2011 |
20110238497 | SYSTEMS AND METHODS FOR AN IMPROVED ONLINE TICKET MARKETPLACE - The present disclosure is directed to systems and methods for providing an opaque online marketplace and distribution network for items, tickets, tokens, and other goods or services using a dynamic pricing engine and user-specific market price adjustments, and drawing inventory from multiple sources. Under-sold inventory from an inventory source may be monetized, while protecting the brand of the market entities, and consumers may be allowed to purchase items and tickets at a dynamic market value which, in some cases, may be below face value or a default retail price. Furthermore, a market price may be adjusted by a user-specific price adjustment, on an individualized basis, to manage user satisfaction and provide incentives. | 09-29-2011 |
20110246290 | IN APPLICATION PURCHASING - The present technology provides a purchasing interface within an application that allows users to purchase a product from another source without leaving the application. The application offers a product for purchase, and a user, desiring to purchase the product can provide an input effective to cause a purchasing interface to be displayed. While the purchasing interface, or information presented therein, comes from the product source, which is different than the application source, it is presented in such a fashion that gives the impression to the user that they are purchasing the product directly from the application. | 10-06-2011 |
20110246291 | COMPUTER SYSTEM AND METHODS OF DYNAMIC PRODUCT CONTENT DISPLAY AND SYNCHRONIZED DISTRIBUTED PROGRAMMING - In one embodiment, the instant invention includes a computer-implemented method having steps of: a) providing a product database of products sold in at least one physical retail store; b) dynamically generating an on-screen layout for at least one electronic product displayed in a physical retail store, having: 1) product specification, 2) price, 3) product availability, 4) content related to the electronic product, 5) at least one recommendation to buy at least one other product, 6) electronic tools, and 7) a code that can be electronically communicated from the on-screen layout to an electronic device of a customer in the physical retail store; c) receiving input corresponding to the customer's interaction with the on-screen layout; and d) dynamically modifying at least one of the following: 1) the data in the product database, 2) the on-screen layout, and 3) information in the electronic device of the customer. | 10-06-2011 |
20110246292 | SYSTEM AND METHOD FOR PROVIDING AVAILABILITY OF ALTERNATIVE SERVICE PLANS ASSOCIATED WITH A FINANCIAL ACCOUNT STATEMENT - This disclosure relates to comparison shopping and usage based service analysis for consumers, primarily for financial products. A consumer may not be aware of a provider's services, options, terms, conditions, costs, or how the service options change based on the consumer's particular usage characteristics. The disclosed comparison shopping method uses the consumer's actual or predicted service usage data. Service provider information is used to present the consumer with alternative service offering options. Transaction data is gathered from a user's financial account and is analyzed for a savings opportunity indication. The analysis is used to match a savings opportunity from a database of savings opportunities, and the savings opportunity may be displayed in a statement of a user's financial account. Past responses to a savings opportunity indication may be gathered and analyzed. In one example, a savings opportunity is presented in relation to a user's bill in a presently selected offering. | 10-06-2011 |
20110251891 | SYSTEM AND METHOD FOR AN EXECUTABLE SCRIPT RELATED TO PROVIDING A SAVINGS OPPORTUNITY INTERFACE - The present disclosure relates to comparison shopping and usage based service analysis for consumers, primarily for financial products. A consumer may not be aware of a provider's services, options, terms, conditions, costs, or how the service options change based on the consumer's particular usage characteristics. The disclosed comparison shopping method uses the consumer's actual or predicted service usage data. Service provider information is used to present the consumer with relevant alternative service offering options. Transaction data is gathered from a user's financial account and is analyzed for a savings opportunity indication. The analysis is used to match a savings opportunity from a database of savings opportunities, and the savings opportunity may be displayed in a statement of a user's financial account. Past responses to a savings opportunity indication may be gathered and analyzed. In one example, a savings opportunity is presented using executable script in a user's graphical user interface. | 10-13-2011 |
20110258042 | Endorsements Used in Ranking Ads - Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for providing advertisements. In one aspect, a method includes receiving a request for an advertisement from a user device associated with a first user, and identifying advertisements responsive to the request. A determination is made that one of the advertisements describes a good or service that is associated with an endorsement provided by an endorser, and the endorser is recommended by a second user that belongs to a same social network as the first user. The advertisements are ranked based on one or more signals associated with each advertisement, wherein one of the signals for the one advertisement is the endorsement and is used in the ranking in response to the determination. The ranked advertisements are provided in response to the request. | 10-20-2011 |
20110258043 | SYSTEMS AND METHODS FOR PROVIDING ONE OR MORE PAGES FROM AN ELECTRONIC DOCUMENT - Systems and methods for providing one or more pages of an electronic document are provided herein. Some of the methods may include evaluating one or more pages obtained from an electronic document to determine at least one of a pagination and an order for each of the one or more pages, reducing the size of each of the one or more pages, while utilizing at least a portion of the pagination of the each of the one or more pages, associating the one or more pages together according to the determined order, and providing at least one of the one or more pages to a network-enabled computing system upon receiving a request to obtain at least one page of the electronic document from the network-enabled computing system. | 10-20-2011 |
20110258044 | ONBOARD VEHICLE DATA MINING, SOCIAL NETWORKING, AND PATTERN-BASED ADVERTISEMENT - The present invention is an improvement of methods and systems using mobile and distributed data stream mining algorithms for mining continuously generated data from different components of a vehicle. The system is designed for both on-board and remote mining and management of the data in order to (1) detect the effect of various engine parameters on fuel consumption behavior, (2) predictive classification of driving patterns and associative indexing of driver performance matrix, (3) resource-constrained anomaly detection for onboard health monitoring, (4) vehicle-to-vehicle social networking and distributed data mining, (5) adaptive placement of advertisements based on vehicle performance profile and (6) onboard emissions analytics computation for wireless emissions monitoring and smog test. | 10-20-2011 |
20110264518 | LEARNING A RANKER TO RANK ENTITIES WITH AUTOMATICALLY DERIVED DOMAIN-SPECIFIC PREFERENCES - A system is described herein that includes a preference deriver component that receives a predefined preference rule that indicates a hierarchy pertaining to entities belonging to a domain, wherein each of the entities has attributes and values for such attributes corresponding thereto, and wherein the preference deriver component outputs preferences between various subsets of entities based at least in part upon the preference rule. The system also includes a learning component that learns a computer-implemented ranker component that is configured to rank the entities belonging to the domain, wherein the learning component learns the computer-implemented ranker based at least in part upon the preferences between the various subsets of the entities output by the preference deriver component. | 10-27-2011 |
20110264519 | SOCIAL BEHAVIORAL TARGETING OF ADVERTISEMENTS IN A SOCIAL NETWORKING ENVIRONMENT - Processes and systems for tracking and utilizing interactions between users and advertisements within a social network are provided. An exemplary process includes receiving interaction data associated with interactions between users and advertisements and training an adaptive algorithm based on interaction data, user data, and advertisement data. Interaction data may include past interactions with an advertisement by a user, and along with associated user data (e.g., demographic data, social data, etc.), and advertisement data (e.g., advertisement details and targeting criteria), can be used by an adaptive algorithm to identify patterns between user data and advertising data to increase the chances of a desired interaction when placing advertisements to users. The adaptive algorithm may include one or more of an adaptive pattern matching algorithm, regression analysis algorithm, neural network algorithm, or genetic algorithm. | 10-27-2011 |
20110264520 | FINDIT PRODUCT LOCATOR - Findit is an invention in the field of navigation, search and communication methodologies with electronical devices. Invention makes possible to guide the user (with a smart phone or smilar mobile device equipped with navigation technology) from media (online, printed, radio and TV) directly to a location. Upon receiving a message with the item's location information, user can start navigation to it directly. In the message information can be displayed. During navigation, information can be fed to the user by broadcasting methods such as podcasts by using the navigation message and navigation program as delivery platform in real-time. | 10-27-2011 |
20110264521 | Enhancing charity portal website and methods to help people support charity by making their life activities and every charity donation go farther - A non-profit method and system for an enhanced charity portal website. The present invention is able to provide a plurality of charities that donors can contribute to. The present invention allows users to create activity or cause profiles in which donors can support the cause. Each activity profile is associated with a charity of choice by the user. The website of the present invention is maintained using the revenues earned through its advertisements and shopping services. All of the revenue earned minus the cost for the website maintenance is donated to the charity in addition to outside donor donations. | 10-27-2011 |
20110270676 | Probabilistic Linking Approach for Serving Impressions in Guaranteed Delivery Advertising - A computer-implemented method and display advertising server network for serving impression opportunities to a frequency-capped guaranteed delivery contract in a system for delivery of display advertising to a user. The method includes steps for receiving, from a computer, an event predicate and a user ID corresponding to the user, retrieving, from an index engine, a set of eligible frequency-capped contracts, wherein an eligible contract comprises at least one target predicate matching at least a portion of the event predicate, and probabilistically selecting for serving, in a computer, the booked contract having a frequency cap specification, only when the selected frequency-capped contract can be served to the user without violating the frequency cap specification. Exemplary embodiments include generating a pseudo-random number sequence, and then selecting a particular pseudo-random number from the series of pseudo-random numbers, the selected particular pseudo-random number being based on the user ID, a visit count, a URL. | 11-03-2011 |
20110270677 | DETERMINING CONTENT TO BE PROVIDED BY AN ENTITY FOR RENDERING VIA A RESOURCE IN A TARGET DOCUMENT OR NOTIFYING AN ALTERNATIVE ENTITY OF THE AVAILABILITY OF THE RESOURCE - A method and system for allowing a resource associated with a target document usable for ad rendering by a first entity to be used for rendering of content by a second entity. Depending on one or more conditions, the first entity either uses the resource to render at least one ad or allows a second entity to use at least a portion of the resource to render content. | 11-03-2011 |
20110276394 | Automated Targeted Information System - A method and apparatus for accessing information relating to an object is provided. The object can be found through a specification searching criteria derived from an identification code and/or specification of the consumer's computer. The object can be a mobile device, an accessory of mobile device, a mobile subscription plan, or promotion or coupon information of service or merchandise. The identification code can be used to identify the consumer's computer and/or its specification. The identification code of the computer device is used to supply the consumer with shopping information, product searching, product and/or service promotions, etc. | 11-10-2011 |
20110276395 | NEW AGE REAL ESTATE MARKETING METHOD AND SYSTEM - The present invention relates generally to a computer implemented system for the real estate marketing, and more particularly, to a computer implemented method/system that integrates both the present age networking technologies and the knowledge of the licensed real estate brokers and agents for marketing and facilitating real estate property transactions. The present invention provides instant communication among parties involved in the real estate transactions such as broker, real estate agents, sellers, buyers and vendors; convenient online auction, bidding and purchasing; prequalifying prospective buyers online; allowing prospective buyers to bid online on contingencies; business across a much larger geographic area, such as a state or multiple states; and knowledge and credibility from licensed broker and real estate agents so that both seller and buyers feel comfortable making deals online. | 11-10-2011 |
20110276396 | SYSTEM AND METHOD FOR DYNAMICALLY MONITORING, RECORDING, PROCESSING, ATTACHING DYNAMIC, CONTEXTUAL AND ACCESSIBLE ACTIVE LINKS AND PRESENTING OF PHYSICAL OR DIGITAL ACTIVITIES, ACTIONS, LOCATIONS, LOGS, LIFE STREAM, BEHAVIOR AND STATUS - A system and method for dynamically monitoring, tracking, storing, processing & presenting physical or digital activities, actions, locations, behavior & status with dynamically attached active links is described. A method includes system, method, protocol, service, platform, and framework for dynamically monitoring, tracking, storing, determining, & processing user(s)' or any types of entities' physical or digital filtered activities, actions, interactions, responses, events, transactions, life stream, locations, behavior, movement, environment, status, states & conditions from one or more filtered sources and dynamically presenting said action or activity or status or log item(s) with dynamically attached active links to determined receivers, wherein said active links enables user to access action item specific functionalities including any types of application, service, accessing, processing functionalities, take one or more actions on action item, communicate, collaborate, participate, provide services & responses, workflow and any types of application, service functionalities. | 11-10-2011 |
20110282734 | SYSTEMS AND METHODS USED FOR PUBLISHING AND AGGREGATING REAL WORLD AND ONLINE PURCHASES VIA STANDARDIZED PRODUCT INFORMATION - The present disclosure relates to enabling users to broadcast their purchases by means of a service provider. Service provider catalogs such purchases based on standardized product data, such as UPC or RFID, allowing for the aggregation and consequent utility of such data for commercial purposes. | 11-17-2011 |
20110282735 | Software Module And Method For Retrieval And Presentation Of Advertising Content - A software module which can be embedded into new or existing computer program. The module obtains advertising content from content providers and presents the content to a user on a computer during operation of the computer program. The content can be data, text, images, audio, video, 3D models, interactive content, or a combination thereof. | 11-17-2011 |
20110282736 | METHOD OF PROVIDING TARGETED COMMUNICATIONS TO A USER OF A PRINTING SYSTEM - According to one aspect of the disclosure, provided are methods of providing user requested printed material, including one or more targeted communications to the user. According to one exemplary embodiment, the targeted communications are associated with an auction, whereby an optimal reserve price is determined to maximize profits. | 11-17-2011 |
20110282737 | SYSTEM AND METHOD FOR AUTOMATED GENERATION OF COMMUNICATIONS INVOLVINIG PRODUCTS OR SERVICES - A system for automatically preparing customized replies in response to communications from a plurality of clients. To facilitate automation and tracking, each original communication to the client (or each original response from the client) is tagged with a unique label, and replies to client responses are each correspondingly labeled. The system provides individualized replies to each of a variety of response options that a client might exercise in response to a received communication, whether an original communication or a reply to a previous response. The system is applicable to mass marketing communications, and is particularly well suited to the generation of personalized replies to each and every one of a multitude (tens of thousands and up to millions) of communications from clients. The system is also capable of continuing to generate replies to follow-up responses from clients and to thereby maintain an ongoing “conversation” until the client makes a purchase decision, or no longer responds. Communications may be delivered through a variety of means, such as the internet, the mails, by facsimile, on a host communication, etc. | 11-17-2011 |
20110282738 | SYSTEM AND METHOD FOR ENABLING CHANNEL PROMOTIONS IN AN IP MARKETPLACE - A comprehensive platform for merchandising intellectual property (IP) and conducting IP transactions is disclosed. A standardized data collection method enables IP assets to be characterized, rated and valuated in a consistent manner. Project management, workflow and data security functionality enable consistent, efficient and secure interactions between the IP Marketplace participants throughout the IP transaction process. Business rules, workflows, valuation models and rating methods may be user defined or based upon marketplace, industry or technology standards. | 11-17-2011 |
20110288931 | MICROSITE MODELS - This specification describes technologies relating to content presentation. In general, one aspect of the subject matter described in this specification can be embodied in methods that include the actions of generating a directed graph of a mobile application, each node of the directed graph corresponding to an annotated page view of the mobile application; converting, using one or more processors, the directed graph into a microsite of the mobile application; crawling the microsite to identify keywords for the mobile application; and using the identified keywords to identify candidate advertisements to present to users of the mobile application. Other embodiments of this aspect include corresponding systems, apparatus, and computer program products. | 11-24-2011 |
20110288932 | APPARATUSES, SYSTEMS AND METHODS FOR DETERMINING INSTALLED SOFTWARE APPLICATIONS ON A COMPUTING DEVICE - Apparatuses, systems and methods are disclosed which provide for determining identification of software installed on a device using one or more of information about the file system structure, and operation wherein the step of determining the identification of software is performed real-time. The apparatuses, systems and methods can be used to identify applications regardless of any security or obfuscation processes employed by the device. | 11-24-2011 |
20110288933 | SYSTEM AND METHOD FOR AUTOMATED GENERATION OF COMMUNICATIONS INVOLVINIG PRODUCTS OR SERVICES - A system for automatically preparing customized replies in response to communications from a plurality of clients. To facilitate automation and tracking, each original communication to the client (or each original response from the client) is tagged with a unique label, and replies to client responses are each correspondingly labeled. The system provides individualized replies to each of a variety of response options that a client might exercise in response to a received communication, whether an original communication or a reply to a previous response. The system is applicable to mass marketing communications, and is particularly well suited to the generation of personalized replies to each and every one of a multitude (tens of thousands and up to millions) of communications from clients. The system is also capable of continuing to generate replies to follow-up responses from clients and to thereby maintain an ongoing “conversation” until the client makes a purchase decision, or no longer responds. Communications may be delivered through a variety of means, such as the internet, the mails, by facsimile, on a host communication, etc. | 11-24-2011 |
20110295683 | METHOD AND APPARATUS FOR RAPID AND SCALEABLE DIRECTED ADVERTISTING SERVICE - A method and apparatus for selecting a subset of advertisements complying with an advertisement request from a set of advertisements is disclosed. Advertisements rules are specified according to a logical semantic simplifying search combinatorials yet allowing for flexible specification of advertising rules, and permitting significant precomputation of advertising rules to permit rapid identification of advertisements complying with advertisement requests. In one embodiment, advertisement rules and requests are represented as easily manipulable and computable bit arrays. | 12-01-2011 |
20110295684 | METHOD AND SERVER FOR MANAGING ADVERTISEMENTS - A method and server for managing advertisements are provided. The method and server attract a searcher's attention by a contest among a plurality of items extracted in relation to a search word, give a predetermined benefit according to contest ranks, and provide an advertisement of an advertiser supporting the benefit to the searcher, thereby maximizing advertising effects. The method includes receiving, at a receiver of an advertisement managing server, a search word input by a searcher, providing, at a contest space provider of the advertisement managing server, a contest space to the searcher to hold a contest among a plurality of items related to the search word and including link information, determining, at a contest rank determiner of the advertisement managing server, contest ranks of the items in consideration of the number of links, providing, at a benefit provider of the advertisement managing server, a benefit corresponding to the determined contest ranks, and providing, at an advertisement provider of the advertisement managing server, an advertisement of an advertiser supporting provision of the benefit to the searcher. | 12-01-2011 |
20110295685 | METHOD AND SYSTEM FOR TRANSMITTING AND ADVERTISING COMPANY INFORMATION - An advertisement method that transfers company information and a system to perform the method are provided. The company information transferring advertisement system includes a page display unit to display company information and a company information transfer icon on a content page, an information transfer unit to transfer the company information to a destination when the company information transfer icon is selected, and a charge unit to charge the company with a transfer fee for the company information. | 12-01-2011 |
20110295686 | METHOD AND APPARATUS FOR MAINTAINING ADVERTISING LOGIC - A method and apparatus for tracking electronic advertisements for use with an electronic device and an ad server, the method comprising the steps of providing an ad client on the electronic device, modifying at least one ad reference such that a modified ad reference includes the ad client on an ad-link path, storing the modified ad reference on the electronic device, when an ad request is received from an application, the ad client providing the modified ad reference to the application, receiving an ad fetch request at the ad client directed along the ad-link path from the application and performing a function at the ad client in response to the fetch request. | 12-01-2011 |
20110302027 | COMMUNICATION AVAILABLE TRANSPORT NETWORK BANDWIDTH TO L2 ETHERNET NODES - Various embodiments relate to a communications system and related method of advertising available bandwidth capacities of leased links. After leasing a link to an operator device, a provider or operator may monitor the available capacity of the leased link and generate an advertising frame when the actual available capacity is below the defined leased capacity of the link. The advertising frame may be an L2 Ethernet frame in a form similar to the routing protocol used in the communications network to avoid additional strain and complexity in the network due to additional protocols for traffic engineering. After propagating the new information throughout the network using the advertising frame operator devices may redirect or shape their traffic of data in response to the updated available capacity on the leased link. | 12-08-2011 |
20110302028 | SELECTING AND DELIVERING PERSONALIZED CONTENT - The definition of campaign tactics as associating customized content to associated audiences in a relational database. These associations may be cached in a content association mapping that may be read from without accessing the database. The content association mappings may cached in one or more front end servers, and may be updated periodically by navigating the relational database. For a given tactic, the system determines whether a user is a member of the associated audience, identifies the content to be delivered by referring to the content association mapping, and then delivers the content to the user. | 12-08-2011 |
20110302029 | Interactive Business Promotion System - A system and method for an interactive multi-media business listing delivery for use by businesses and customers, includes a geographically based database with fixed input attributes and terms, and a non-geographically based information set with fixed input characteristics and labels. A multi-media component business listing is produced with a plurality of media components from a business owner that has the geographically based fixed input term and attribute and the non-geographically based fixed input label and characteristic. Wherein a customer executes a query that selectively inputs a geographically based fixed input attribute and input term plus selectively inputs a non-geographically based fixed input characteristic and label, all as matched to the business owner geographically based fixed attribute and term plus the non-geographically based selected fixed input characteristic and label. Wherein this results in a specific multi-media component business listing being delivered to the customer per the customer query. | 12-08-2011 |
20110302030 | System and Method for Incorporating Packaging and Shipping Ramifications on Net Profit/Loss When Up-Selling - An up-sell and down-sell method and system that considers a ranking of the individual marginal profit/loss of adding every product SKU of a merchant to an order (or a certain subset of SKU's based on other criteria), considering not only certain traditional fixed metrics the merchant may define such as product gross margins, credit card fees and labor costs (the cost of the pick)—but most importantly, variable packaging and shipping costs as well. In particular, the invention focuses on the packaging and shipping ramifications of up-selling every potential merchant SKU (or a certain subset of SKU's based on other criteria) to customer's order and down-selling each item already in customer's order. Once an adjusted net profit/loss ranking by SKU is available that considers variable shipping and packaging ramifications of up-selling such SKU to an existing order, a merchant can then determine to factor such ranking in how it up-sells or down-sells—including but not limited to up-selling certain SKU's and not others, structuring different discounts on different SKU's and potentially incentivizing customers to delete certain items in their order. | 12-08-2011 |
20110307332 | Method and Apparatus for Providing Moving Image Advertisements - A method and apparatus for providing moving image advertisements. There is provided a method and apparatus for providing moving image advertisements, comprising the steps of: receiving a search request from an advertiser's terminal; providing said advertiser's terminal with a moving image search list matching said search request; obtaining advertisement setup information from said advertiser's terminal for the first moving image which is included in said moving image list provided; setting up said first moving image advertisement which matches said obtained advertisement setup information; and setting up a second moving image advertisement which shares the same display area with said first moving image which matches said obtained advertisement setup information for said first moving image. Accordingly, a method and an apparatus is provided for moving image advertisements with a high matching efficiency using the first moving image advertisement to set the second moving image advertisement which shares the same display area. | 12-15-2011 |
20110307333 | WEB CLIENT, SYSTEM FOR PROVIDING WEB CLIENT, DATA PROCESSING DEVICE, AND SYSTEM AND METHOD FOR PROVIDING DATA PROCESSING DEVICE - A web client, a system for providing a web client, a data processing device, and a system and method for providing a data processing device. The web client is set to a text non-input status. When a keyword is input to a data processing device, which operates the web client, by an input device in the text non-input status, the system for providing a web client uses the keyword for a predetermined purpose or determines the purpose of the keyword from among a plurality of purposes. | 12-15-2011 |
20110307334 | STRUCTURED WEB ADVERTISING - A system for selecting a candidate advertisement for linking to a web page based on the content of the web page. The content of the web page may be automatically determined and then compared to content of the candidate advertisement to determine which candidate advertisement to select. The system can be used to implement a structured advertising system for the World Wide Web. Web pages are searched and indexed, producing indexed content data. This indexed content data may be ranked according to relevancy. The ranked content data are compared to content data of advertisements and an advertisement is selected. The advertisement may be copied onto (linked to) the Web page. Other embodiments may be described and claimed. | 12-15-2011 |
20110313855 | System, Method and Apparatus for Automated Resource Allocation among Multiple Resource Server Systems - A system for automated resource allocation includes a client computer provided with a network interface, a plurality of resource server systems each provided with a network interface, and an operation server system provided with a network interface. In an embodiment, set forth by way of example and not limitation, the operation server system can be configured to obtain client parameters from the client computer for a fulfillment campaign, obtain resource parameters from the plurality of resource server systems, obtain operational parameters relevant to the fulfillment campaign, and allocate among the plurality of resource server systems in accordance with at least some of the client parameters, the resource parameters and the operational parameters to implement the fulfillment campaign. | 12-22-2011 |
20110313856 | SUPPLEMENTAL INFORMATION DELIVERY - In some examples, the technology identifies media and provides a user with supplemental information (e.g., supplemental media, a selectable link, etc.) based on the identity of the media. In other examples, the technology identifies media and provides a consumer with an option to click on a link associated with the media with a remote control to direct the video stream directly to a website sponsored by the commercial entity associated with the media. In other examples, the technology identifies media displayed on a subscriber's first computing device and displays the same media and/or a related media on the subscriber's second computing device. | 12-22-2011 |
20110320272 | System and Method for Advertisement of Brand Specific Content on a Media Player Graphical User Interface - A system and method for customizing a media player graphical user interface integrated to a website for advertising one or more brand-specific content along with the streaming digital media content provided by the website. The system and method includes dynamically incorporating brand specific content into the media player graphic user interface. The appearance of the media player changing according to the predefined advertiser's preference. | 12-29-2011 |
20110320273 | SERVING CONTENT BASED ON CONVERSATIONS - Keywords may be extracted from conversations, such as Instant Messaging (IM) conversations, and content may be served based on the extracted keywords. In one example, an analysis component runs on a machine alongside a conversation application, such as an IM client. The analysis component compares words in the conversation with a dictionary of keywords. When keywords are detected, the keywords are sent to a server. Analysis components also run on other machines that participate in the conversation and, likewise, send keywords to the server. The server selects ads based on the detected keywords, and provides the ads to the machines that the participants are using to participate in the conversation, so that the ads can be displayed to the participants. The ads may be synchronized, so that all of the participants see the same ad impressions (or similar or related ad impressions). | 12-29-2011 |
20110320274 | METHOD FOR DISPLAY OFFLINE, TARGETED, INDIVIDUALLY SCHEDULED ADVERTISEMENTS IN ANY DESKTOP DISPLAY - The present invention relates to a method for displaying viewer targeted, offline advertisements in any desktop/display via a software installed in a user computer, displaying the said advertisements in a collapsible, movable, dynamic sized window(s) named active ad window on the said user's desktop, without interfering in any functionality of the other software or tampering and corrupting the actual core data which is in use by the user and without accessing any data of the users PC in anyway since it is a totally independent and isolated software and without the user's PC being connected to interne all the times. | 12-29-2011 |
20120005016 | Methods and System for Providing and Analyzing Local Targeted Advertising Campaigns - The present invention relates to methods and a system for providing a local targeted advertising campaign with regard to at least one predefined physical site, one of said method comprising: (a) providing a semantic network having a plurality of segmentation paths, wherein each segmentation path is related to a predefined physical site and includes at least two interconnected nodes; (b) providing at least one metrics to a node from said at least two nodes; (c) inheriting said at least one metrics from said node to a higher-level node from among said at least two interconnected nodes; and (d) providing a local targeted advertising campaign with regard to at least one predefined physical site based on said inheriting of said at least one metrics. | 01-05-2012 |
20120005017 | METHOD AND SYSTEM FOR PROVIDING ADVERTISEMENTS - An example of a method includes receiving an input. The input includes at least one of a network bandwidth associated with an electronic device, a memory bandwidth associated with the electronic device, and a central processing unit (CPU) bandwidth associated with the electronic device. The method also includes determining, electronically, one or more advertisements based on at least one of the network bandwidth, the memory bandwidth, and the CPU bandwidth. In addition, the method includes providing, electronically, the one or more advertisements. | 01-05-2012 |
20120010992 | Method for Activating A New Service Or Account - Business would like to electronically communicate with a customer but may not have the resources to actively acquire the customer's phone number. To passively acquire and link a customer's phone number to the customer's account, a unique code may be created for each customer. A proxy code for the unique code may also be created. The proxy code may be sent to the customer with an invitation to open a new account, receive a new service, or renew a service by returning the proxy code by phone call or text message. The proxy code may then be received from the customer by phone call or text message. The phone number from which the phone call or text message has been received may be authenticated. The phone number may then be linked to the unique code based on the proxy code. | 01-12-2012 |
20120010993 | PROXIED CONSUMER E-COMMERCE TRANSACTIONS - A method for proxied e-commerce transactions is provided. The method can include detecting establishment of a communicative session between a content browser of an end user and an e-commerce site for a merchant over a computer communications network. In response to the detection of the establishment of the communicative session, a pre-paid value of funds on account of the end user can be determined by a third party payment processor that is separate from the end user and the merchant. Also in response to the detection of the establishment of the communicative session, the pre-paid value can be transmitted to the merchant over the computer communications network to the merchant. Finally, a transaction for a product of the merchant can be processed by the third party payment processor on behalf of the end user using the funds on account of the end user. | 01-12-2012 |
20120010994 | SYSTEMS AND METHODS FOR TRANSACTION ACCOUNT OFFERINGS - A method for receiving a user input for providing offerings is disclosed. Fields may be populated for creating a database query for matching a selection of offerings to a population of customers. Data may be received from the database, in response to interactively building the query and/or executing the query. Multiple rank ordered results may be produced for comparison, wherein the producing uses preprogrammed analytics, data from the database and user input, and wherein the results include customer lists linked to a distinct offering and a preferred delivery channel of the offering to a customer. A transaction account may be offered through the preferred delivery channel from the rank ordered transaction account results to the customer. The response from the customer to the offering may be tracked, wherein the preprogrammed analytics are adjusted for use in subsequent offerings based upon the response tracking results. | 01-12-2012 |
20120010995 | WEB CONTENT CAPTURING, PACKAGING, DISTRIBUTION - Computer tools, processes, and systems for capturing web content are provided. A webpage is rendered on a user device. An area within the rendered webpage is selected. Metadata describing the location of the web content within the selected area of the rendered webpage is determined and persistently stored within a database. A window is provided on a user device rendering the web content corresponding to the selected area. The web content is rendered within the window in the same context as the web content was initially rendered on the user device. The rendered web content may include partial objects or elements of the web page and provide all the functionality normally associated with the web content. The web content may be shared with other users including sending a message with a link configured to render the web content corresponding to the selected area on a user device. | 01-12-2012 |
20120016741 | TARGETING CONTENT WITHOUT KEYWORDS - Methods, systems, and apparatus, including computer programs encoded on computer storage media, that are operable to index a plurality of commercial landing web pages in a database using queries previously resolved to the commercial landing pages where each entry in the database includes at least one query and a pointer to a commercial landing web page. A query can be received. The query can be processed by one or more processors including identifying a relevant commercial landing web page using the query. An advertisement creative can be generated from the relevant commercial landing web page. | 01-19-2012 |
20120016742 | SYSTEM AND METHOD FOR DISTRIBUTING ADVERTISEMENT-SUBSIDIZED E-BOOK - A method for distributing an advertisement-subsidized e-book over the Internet is disclosed, the method comprises sending a selection page to a client device through the Internet, the selection page collecting a client's decision as to whether to order an e-book with or without advertisements, inserting at least one advertisement in a predetermined location of a digital copy of an ordered e-book, and transmitting the advertisement-inserted digital copy of the ordered e-book to the client device. | 01-19-2012 |
20120016743 | USING A DIRECTED GRAPH AS AN ADVERTISING SYSTEM TAXONOMY - Embodiments relate to generating and using a directed graph as an advertising network taxonomy. Individual delivery locations provided by publishers for presenting advertisements are identified. A directed graph is generated that includes specific advertising opportunities that each correspond with an individual delivery location. The directed graph also includes multiple general advertising opportunities that correspond with aggregations of delivery locations. Multiple aggregations may each include all or part of the same set of delivery locations. Advertisers may then use the directed graph to purchase advertising opportunities, and advertisements may be served to delivery locations based on the advertiser selections. | 01-19-2012 |
20120016744 | Method and System for Providing Filtered and/or Masked Advertisements Over the Internet - Methods and systems that allow an Internet distribution partner of an advertisement listings provider to receive filtered and masked listings for display on the website of the Internet distribution partner. The Internet distribution partner defines filters to be applied to ranked advertising listings provided by an advertising listing provider. The advertisement listings provider system applies the filter to the listings in its database and identify matches and/or excludes matches depending on the characteristic specified. The advertisement listings provider may then send the Internet distribution partner advertisement listings based on the application of one or more filter selected by the distribution partner. Thus, the advertisement listings provider and the Internet distribution partner are able to generate additional revenue without risking the Internet distribution partner's valuable relationships with its exclusive advertisers and without jeopardizing the Internet advertising distribution partner's relationships with its end users. | 01-19-2012 |
20120022940 | System Configured to Provide a Software Application to a User Computing Device, Method of Providing Software Application, and Method of Advertising - In some examples, a method of advertising can include: facilitating providing of a first promotional code to a user, the first promotional code provides at least one privilege to the user; facilitating providing of a first software application to the user; receiving the first promotional code from the first software application; and changing one or more first elements of the first software application based on the first promotional code to alter a look and feel of the first software application. Changing the one or more first elements can include embedding promotional materials in one or more user screens of the first software application. Other embodiments are disclosed. | 01-26-2012 |
20120022941 | SSL HTTPS BROWSER - Systems and methods for implementing a web browser which operates to secure all Internet connections of the user using SSL and HTTPS protocols. One implementation is a browser that operates to send all browser navigation commands and send and receive all web traffic through SSL encryption tunnel. In other words, the browser turns all web pages that support only HTTP protocol into HTTPS-enabled web pages. As would be appreciate by those of skill in the art, the use of the SSL and HTTPS secures the user's connection and provides security for user's data. The system may be used to secure email communications, login information for websites, selection of shopping items and all other online activity of the user. All of the above information is encrypted by the inventive system using highly-secure SSL encryption. | 01-26-2012 |
20120022942 | INTERNET-BASED PROXY SERVICE TO MODIFY INTERNET RESPONSES - A proxy server receives from a client device a request for a network resource that is hosted at an origin server for a domain. The request is received at the proxy server as a result of a DNS request for the domain resolving to the proxy server. The origin server is one of multiple origin servers that belong to different domains that resolve to the proxy server and are owned by different entities. The proxy server retrieves the requested network resource. The proxy server determines that the requested resource is an HTML page, automatically modifies the HTML page, and transmits the modified HTML page to the client device. | 01-26-2012 |
20120030013 | SLIDESHOWS IN SEARCH - Techniques are provided to allow users to access interested information without performing engaging searches. A content-providing system may track collective interests of a large set of users and/or individual interests of a user. User-selectable items may be presented to the user directly without the user performing searches. Some of the user-selectable items may be associated with slideshows that are, for example, pre-deposited or curated to provide interesting information relating to these user-selectable items. The user may easily access a slideshow and the content therein using easily comprehensible controls presented on a display page. | 02-02-2012 |
20120030014 | Automatic Ad Creative Generation - Methods, systems, and apparatus, including computer programs encoded on computer storage media, that are operable to identify a web page that is to be a basis for an advertisement creative; extract content to create an advertisement for serving in response to a request, extracting including extracting a title for the web page; create a title for the advertisement creative including computing a snippet of the title based on the request and the extracted title; combine a body with the advertising creative title; and combine with the body a uniform resource locator (URL) for a landing page that is to be associated with the advertisement creative. | 02-02-2012 |
20120030015 | AUTOMATIC ABSTRACTED CREATIVE GENERATION FROM A WEB SITE - Methods, systems, and apparatus, including computer programs encoded on computer storage media, that are operable to identify a web page that is to be a basis for an advertisement creative; extract content associated with the web page to create an advertisement for serving in response to a request, extracting including abstracting content extracted so that the advertisement is not specifically descriptive of the web page; create a title for the advertisement; combine a body with the title; and combine with the body a uniform resource locator (URL) for a landing page that is to be associated with the advertisement creative. | 02-02-2012 |
20120030016 | METHOD AND SYSTEM FOR DISTRIBUTING REVENUE AMONG USER-AUTHORS - Described is a method and system for receiving user-authored content from one or more user-authors, receiving at least one advertisement from one or more third-parties, associating the at least one advertisement with the user-authored content and determining a compensation for at least one of the user-authors, wherein the compensation is based on at least one of the number of advertisements associated with the user authored content and a number of associations made with the user-authored content by third parties. | 02-02-2012 |
20120030017 | USAGE MEASUREMENT COLLECTION AND ANALYSIS TO DYNAMICALLY REGULATE CUSTOMER NETWORK USAGE - In a network subscriber system, a method of determining how to monitor whether a subscriber's network usage exceeds a quota for the current billing period. The frequency at which the subscriber's usage data is collected and analyzed during the billing period is based upon the probability the subscriber's network usage exceeds the quota at a given point in time during the billing cycle. Usage data is collected more frequently as the probability increases. Usage analysis is performed if the probability exceeds a threshold. | 02-02-2012 |
20120036011 | Search Personalization Using Identifiers and Authentication State - Systems, methods, and computer media for personalizing a web page and for personalizing user search query results are provided. A request to view a web page, such as a user search query that produces a search result web page, is received from a computing device. A computing device identifier is detected. Device-specific data corresponding to the detected computing device identifier is accessed. Upon detecting at least one user identifier having an authentication state, user-specific data corresponding to the detected user identifier and authentication state is accessed. The web page is personalized based on at least one of the accessed device-specific data and the accessed user-specific data. | 02-09-2012 |
20120041820 | MACHINE TO STRUCTURE DATA AS COMPOSITE PROPERTY - Information pertinent to an item or product may be organized (e.g., structured) as a property of the item or product. The property may be represented (e.g., stored) as property data in a data structure of the item or product. A property may have one or more properties of its own. In this manner, information pertinent to items, products, properties, or any suitable combination thereof may be structured with any level of sophistication or complexity. Accordingly, a data structure may be generated to contain one or more properties of an item or product, as well as to contain one or more properties of those properties. A “composite property” refers to such a data structure and may be indexed based on a value contained therein. The value may be used to identify the item or the product, for example, as an instance of a virtual product. | 02-16-2012 |
20120047012 | Targeted Publishing System Based on Profile Mashups - A targeted publishing system based on profile mashups improves on traditional methods for identifying and delivering targeted content to specific end users by using data from sources related to one or more addresses (including physical addresses) for the end user in order to understand more clearly what targeted content to deliver to such specific end user. | 02-23-2012 |
20120059713 | Matching Advertisers and Users Based on Their Respective Intents - In one embodiment, a method includes deriving a user intent from user information associated with a user, selecting an advertiser intent that aligns with the user intent, and then advertising to the user based on the advertiser intent that aligns with the user intent. | 03-08-2012 |
20120059714 | Bundling User Lists with Ad Impressions - A computer-implemented method comprises identifying a user list where the user list includes a definition that characterizes members included in the user list, identifying available impressions that are satisfied by the definition, bundling the user list and the impressions into a bundle including determining a price to charge a consumer of the bundle, and providing the bundle to a consumer. | 03-08-2012 |
20120059715 | TECHNIQUE FOR CALL CONTEXT BASED ADVERTISING THROUGH AN INFORMATION ASSISTANCE SERVICE - In providing an information assistance service in a call by a user, the context of the call is ascertained. Context information is derived from information exchanges during the call. Inferences as to types of advertisement pertinent to the user location, event, etc. are drawn based on the context information. Pertinent advertisements, which may be further individualized based on personal preferences, are provided to the user at the conclusion of the call, or otherwise transmitted to the user via voicemail, SMS, email, WAP, paging, facsimile, instant messaging, text messaging, picture phone, video phone, etc. | 03-08-2012 |
20120066058 | INSERTING ADVERTISING CONTENT - Content may be inserted at a duplicating device by inserting advertising content into a duplicated feed, and transmitting the duplicated feed to the terminal. The transmission of the duplicated feed is performed in response to a state of the terminal. | 03-15-2012 |
20120066059 | SYSTEM AND METHOD FOR PROVIDING VIDEO CLIPS, AND THE CREATION THEREOF - Systems and methods are provided for retrieving and presenting video clips. In one implementation, a computer system provides a clip engine implemented within a software application to retrieve video clips from a database. The clip engine receives requests for video clips in different modes and provides video data matching the requests. The modes may include, e.g., a daily mode, a search mode, a quiz mode, and a response form mode, and may include information to allow purchase of the video content, e.g., a movie or television program, associated with the clip. A desktop or digital widget, e.g., a calendar application, may be provided to deliver new video clips each day. The widget may also provide an option to buy the content item. The widget may run on a portable device, e.g., mobile phone, media player, computer, or another device, such as a game console or television. | 03-15-2012 |
20120066060 | Systems and Methods for Commingled Mail - Systems and methods are described for creating commingled mail that can be delivered to multiple clients in mail-sorted order. The system can include a control printing device, a detection device, an inserting machine, an envelope printing device, and software installed on one or more computing devices for controlling the foregoing machines. The control printing device prints data onto a plurality of sheets of material including a unique identifier. The detection device detects each unique identifier and selects an envelope from one or more envelope feeders into which the printed sheets of material are inserted by the inserting machine. The envelope printing device prints data onto a plurality of envelopes into which the plurality of printed sheets of material are inserted. | 03-15-2012 |
20120066061 | Real Estate Business Collaboration and Growth Techniques - Various technologies and techniques are disclosed for real estate business collaboration and growth. A real estate business system includes a lead generation module, collaboration module, and paperless office module for integrating various features together to advance one or more real estate transactions. Lead generation module facilitates the generation of leads for real estate transactions. Lead generation module has a property syndication tool, squeeze pages tool, follow-up sequences tool, lead pipes tool, property launch template tool, and other tools. Collaboration module facilitates transactions among users and/or third parties, as well as tracks the progression of activities throughout the life cycle of a real estate transaction. Collaboration module includes a suitability matching tool, linking tool, and other collaboration tools. Paperless office module provides various automated tools, such as an auto package generator tool, digital fax tool, and project estimator tool that streamline the process of moving through a real estate transaction. | 03-15-2012 |
20120072281 | METHOD AND SYSTEM TO MONETIZE DOMAIN QUERIES IN SPONSORED SEARCH - Techniques are provided for enabling relevant search results and advertisement selections to be generated in response to domain queries. A query that is input to a search engine is received. The query is analyzed to determine whether the search query is a domain query. If the query is determined to be a domain query, at least one domain related segment is stripped from the domain query to generate a condensed query, the condensed query is tokenized into at least one token, and the token(s) is/are spell corrected to generate at least one query feature. The query feature(s) may be normalized to generate at least one normalized query feature. The query feature(s) is/are provided to an advertisement selector to be used to select one or more advertisements. | 03-22-2012 |
20120072282 | ADVERTISEMENT SELECTION - An end-user rendering system including an advertisement database to receive advertisements, and store the advertisements therein, a state database to store information, a decision model optimization module to receive a tree-type decision model and optimize the tree-type decision model based on at least some of the information stored in the state database, an advertisement decision module to evaluate the optimized tree-type decision model and select an advertising campaign, the selected advertising campaign having at least one advertisement, and a rendering module to render the at least one advertisement of the selected advertising campaign. Related apparatus and methods are also described. | 03-22-2012 |
20120072283 | MOBILE APPLICATION RECOMMENDATION SYSTEM AND METHOD - Provided herein are systems and methods for providing application recommendations. | 03-22-2012 |
20120078712 | SYSTEMS AND METHODS FOR PROCESSING AND DELIVERY OF MULTIMEDIA CONTENT - Methods and systems for providing multimedia content are disclosed. One method includes applying a container to multimedia content using one or more computing systems, the container defining an interface through which metadata external to the multimedia content is linked with one or more portions of the multimedia content. The method also includes constructing a set of text metadata describing an audio portion of the multimedia content, and generating a set of object metadata describing at least a portion of one or more objects appearing in the multimedia content. The method further includes, upon receiving a request for playback of the multimedia content, providing the text metadata and the object metadata associated with the container for synchronized use during playback of the multimedia content via the container. | 03-29-2012 |
20120084147 | METHOD AND SYSTEM FOR DETERMINING SEARCH SUGGESTIONS - Disclosed is a method and system for generating search suggestions in response to receiving a search query originating from a user computing device. A server computer obtains a plurality of advanced match terms not exactly matching the search query but related to the search query, the advanced match terms previously bid on by advertisers in a bidding process. The server computer obtains advertisements associated with the advanced match terms, where each advertisement is associated with an advertiser who has won the bidding process for one of the advanced match terms. The server computer then transmits, in response to the receiving of the search query, the advanced match terms to the user computing device for display as search suggestions. | 04-05-2012 |
20120084148 | ADVERTISEMENT INFORMATION PROVIDING SYSTEM THROUGH RECOGNITION OF SOUND AND METHOD THEREOF - Provided is a method and system for providing advertisement information through recognition of a sound. The advertisement information providing system may include a sound receiving unit to receive, via a mobile terminal, an external sound that is recognized through the mobile terminal, an information retrieving unit to retrieve advertisement information associated with the external sound, an information providing unit to provide the retrieved advertisement information to the mobile terminal, and a charging unit to charge an advertiser corresponding to the provided advertisement information for providing the retrieved advertisement information. | 04-05-2012 |
20120089457 | Search Container - Particular embodiments identify a search result in response to a search query issued by a user; select a web-based application based on the search query; construct a web page dynamically, the web page comprising: the search result; and a search container comprising an interface of the web-based application; and transmit the web page to a network device associated with the user for presentation to the user. | 04-12-2012 |
20120089458 | MANAGEMENT OF VIDEO DATA FOR ADVERTISING OVER A COMMUNICATIONS NETWORK - A method on a server for creating and managing video for use as advertising over a communications network can be provided. The method can include providing a graphical user interface (GUI) to a user over the communications network and receiving, via the GUI, descriptive information pertaining to the user's business, at least one image pertaining to the user's business and video preferences of the user. The method can further include generating a profile for the user's business and a video, both of which are based on data which was received via the GUI and indexing the profile and the video based on the descriptive information. The method can further include providing a second GUI to consumers over the communications network, wherein the second GUI allows consumers to search for the profile and the video based on search parameters and allows consumers to view the profile and the video. | 04-12-2012 |
20120089459 | HYBRID ADVERTISING CAMPAIGN - Keywords and placement criteria related to a campaign are received. An advertisement request that specifies a web property, e.g., a web page, is received, and keywords and placement criteria that are satisfied by the web property are identified. Based on the identified keywords and placement criteria, an advertisement to be provided with the web property is selected. | 04-12-2012 |
20120095827 | STRUCTURED WEB ADVERTISING - A system for selecting a candidate advertisement for linking to a web page based on the content of the web page. The content of the web page may be automatically determined and then compared to content of the candidate advertisement to determine which candidate advertisement to select. The system can be used to implement a structured advertising system for the World Wide Web. Web pages are searched and indexed, producing indexed content data. This indexed content data is then ranked according to relevancy. The ranked content data are compared to content data of advertisements and an advertisement is selected. The advertisement is then copied onto (linked to) the Web page. Other embodiments may be described and claimed. | 04-19-2012 |
20120095828 | System and Method for Presenting Content on a Retailer's Content Page Using Manufacturers' Product Information - System, methods and computer program products for identifying a featured product based on product information submitted by retailers and manufacturers are described. In some implementations, a retailer and a manufacturer can supply product information to an ad serving system. Based on the product information supplied by the retailer and the manufacturer, a product matching the product can be identified. The matching product can then be presented on a content of the retailer that links to a product page of the matching product. | 04-19-2012 |
20120095829 | Systems and Methods for Managing Contracts and Contract Bids - Systems and methods for managing contracts and contract bids is provided. Systems may include a memory for storing executable instructions for managing contract bids; and a processing system configured to execute the instructions stored in the memory. Executing the instructions causes the processing system to receive project parameters from at least one builder; receive bids from a plurality of contractors, each bid including a quote corresponding to a project parameter; map each quote in the received bids to the corresponding project parameter; identify discrepancies between the mapped quotes, and adjust at least one quote based on the discrepancies. The project parameters may include a building plan, a scope of work, and a materials specification. The processing system may display an advertisement to the builder when the builder is entering or reviewing the project parameters, the advertisement may include content that substantially relates to the project parameters. | 04-19-2012 |
20120095830 | METHOD AND SYSTEM FOR REAL-TIME AGGREGATION OF ELECTRIC VEHICLE INFORMATION FOR REAL-TIME AUCTIONING OF ANCILLARY SERVICES, AND REAL-TIME LOWEST COST MATCHING ELECTRIC VEHICLE ENERGY DEMAND TO CHARGING SERVICES - Ancillary service capability data is received in real time from participating electrical vehicles (EVs) connected through EV charging equipment to a power grid. Aggregate offers based on the ancillary service capability data from participating EVs are generated and matched with requests received from electrical power generating entities for ancillary service electrical power. Associated with the matches, ancillary power is transferred from batteries of one or more EV batteries to the power grid and, based on received transaction parameters, transaction payment is made. | 04-19-2012 |
20120101895 | ADVERTISING SYSTEM AND METHOD - A method for operating a user terminal to deliver advertising content to a user of the user terminal prior to the user commencing use of a software program on the user terminal is provided. The user terminal includes a processor and associated memory, a communications interface, and at least one output device. The method includes sending, via the communications interface, a service request to a software server, the service request including a request to use said software program; receiving, via the communications interface, a service response and an advertising reference from the software server; and delivering advertising content to the user through the at least one output device, the advertising content being derived from the advertising reference. | 04-26-2012 |
20120101896 | Online promotional tool - An Internet-based marketing service. The marketing service according to embodiments of the invention is designed to link local businesses with local consumers while supporting local causes. In an embodiment, the system includes a processor having non-transitory memory coupled to the processor, a database configured to store data related to the plurality of businesses, a network accessible by the user and operably coupling the processor with the database and a landing page for each of the plurality of businesses, the landing page including a business name, wherein the processor is configured to receive a user-defined area, and to display the landing pages of businesses belonging to the area for the user based on the user-defined area and data stored in the database. In an embodiment, a method of providing community-directed marketing is disclosed. In another embodiment, a method of dynamically generating advertising using a system for community-directed marketing is disclosed. | 04-26-2012 |
20120101897 | ROBUST TAGGING SYSTEMS AND METHODS - Systems and method for tagging people, objects, events, and other targets are described herein. A tagging method can include receiving an indication of a media file representing a target, and receiving a description of the target. An external web address affiliated with a sponsor can also be received. The received information can then be included in a robust tag, which can be associated with the media file in exchange for payment from the sponsor. When the media file is later displayed to a user, a representation of the robust tag can be presented with the media file, thus enabling the sponsor to market itself to the user. | 04-26-2012 |
20120109745 | NEWS COMMENT RELATED ONLINE ADVERTISING - Techniques are provided relating to online advertising in connection with news comments. Information may be obtained indicating that an online user is engaged in news comment viewing or interaction activity, including interacting one or more comments, such as user comments, following or displayed below a news article on a Web page. An online advertisement may be targeted to the online user based at least in part on the activity, such as by being targeted based on a topic or opinion associated with the one or more news comments, or of a reply or other action of the online user. | 05-03-2012 |
20120109746 | Trusted Online Advertising - Online advertisements are delivered to one or more users. An authorization to access one or more data streams for a given user is received. The authorization is explicitly granted by the user. The data streams are stored within a user data repository. Upon the user conducting an online action that initiates a dynamic advertisement (DA) request, the authorized data streams for the user are used to generate a customized DA that is optimally relevant to the user. The customized DA is then delivered to the user. The customized DA is also monetized. | 05-03-2012 |
20120116871 | SOCIAL OVERLAYS ON ADS - Methods, systems, and apparatus, including computer programs encoded on a computer-readable storage medium, for providing a user interaction point on a user device in conjunction with content that is provided by a content publisher. A method includes receiving a request for an advertisement to be displayed in a slot associated with a third-party content site; identifying a relevant advertisement to be provided in the slot; determining information to be included in an annotation associated with the advertisement, the annotation including customized information related to the user or a group associated with the user; and providing the advertisement responsive to the request including providing the annotation for presentation along with the relevant advertisement. | 05-10-2012 |
20120116872 | Selecting Advertisements from One or More Databases for Sending to a Publisher - An advertising system determines the context of a user accessing a publication media (e.g., an online web site). The advertising system retrieves candidate advertisements from one or more databases based on the user's context (e.g., a user search request). The advertising system selects particular advertisements and then sends them to the user (e.g. for display on the user's terminal or device). | 05-10-2012 |
20120116873 | Network Traffic Redirection And Conversion Tracking - Network traffic associated with a set of domain names is redirected according to campaigns provided by one or more potential purchasers of network traffic. The campaigns include a set of preferences for the network traffic a campaign targets. Individual requests for a domain in the set of domain names are analyzed to determine a set of request attributes. The set of request attributes are compared with the sets of preferences provided by the potential purchasers. The traffic is redirected according to the campaigns provided by purchasers. Network traffic for a set of domain names can be auctioned or otherwise sold in real-time based on campaigns provided by potential purchasers. Conversion tracking may provided independently or in combination with redirecting network traffic according to campaigns. | 05-10-2012 |
20120116874 | ELECTRONIC ADVERTISING METHOD AND ELECTRONIC APPARATUS - An electronic advertising method and an electronic apparatus are provided. In the method, an amount of a factor of the electronic apparatus in executing a task function is accumulated and whether the amount is over a preset value of the electronic apparatus or not is determined. An advertisement is displayed if the amount is over the preset value and a question according to content of the advertisement is displayed. An operation responding an answer to the question is detected and a non-advertisement function is executed if the operation is detected. | 05-10-2012 |
20120123857 | Bidding Model for Sponsored Search Advertising Based on User Query Intent - A method and a system are provided for sponsored search ad bidding based on user query intent and matching one or more ads to a user's query intent. In one example, the system receives a bid intent of an advertiser for an ad, a query intent of a user, a click-through rate for the bid intent, and a bid value for the ad. The system generates a proximity value for the ad by calculating a proximity between the bid intent of the advertiser and the query intent of the user. The system generates an effective bid value for the ad by using the click-through rate for the bid intent, the bid value for the ad, and the proximity value for the ad. The system ranks the ad among other ads by using the effective bid value for the ad, wherein the ranking is based on the query intent of the user. | 05-17-2012 |
20120123858 | Crowdsourced Advertisements Sponsored By Advertisers In A Social Networking Environment - Users of a social networking system are provided with advertisements when accessing content associated with the social networking system. The content of such advertisement may be generated by other users of the social networking system. An advertiser may provide an advertising template containing an advertised message and fields wherein a user can input an endorsement. The social networking system generates a user interface responsive to the template and provides the user interface to an endorsing user to receive the user's endorsement for the advertised product or event. The social networking system generates an advertisement responsive to the advertisement content provided by the advertiser and the endorsement content provided by the endorsing user. The social networking user can provide the generated advertisements to viewing users who meet the advertisement's targeting criteria and display criteria provided by the endorsing user. | 05-17-2012 |
20120123859 | ONLINE ADVERTISING WITH ENHANCED PUBLISHER INVOLVEMENT - Techniques are provided for use in connection with online advertising exchanges. Methods are provided in which information is obtained, including, for each of multiple publisher sites, a set of publisher site tags, and for each of multiple advertisements, a set of advertisement tags. Methods are provided that include, in selection of an advertisement to be served in connection with a serving opportunity, utilizing, as a factor in the selection, matching of publisher site tags, associated with a publisher site associated with the serving opportunity, with advertisement tags of the advertisement. | 05-17-2012 |
20120123860 | Graphical Internet Search System and Methods - A system and methods for web based graphical internet searching for locating unique items sought by buyers of designs, furnishings and accessories through use of the internet. The invention includes a search interface where both a seller and buyer will use the same graphical alphabet, which divides an item into its component parts, to decipher the language of design which has an infinite number of stylistic combinations. | 05-17-2012 |
20120123861 | ONLINE EDUCATIONAL PROGRAM AND INSTRUCTION PROCESS - An improved online medical education program that allows a user to access the site and input information into the system relating to their medical condition is provided. Once information has been inputted into the system, the individuals may be directed to an area which allows them to learn information relating to their specific medical condition. The system and program may deliver to an individual with a specific medical condition, comprehensive disease management programs that are centered on behavior modification and education about the disease and the long and short term impact on their lives. The education program may provide the user a day-by-day management program which lasts for a predetermined period of time. | 05-17-2012 |
20120130805 | SELECTING MEDIA ADVERTISEMENTS FOR PRESENTATION BASED ON THEIR PREDICTED PLAYTIMES - Advertisers provide bids for presenting temporal media ads along with content presented to users. The bids presented comprise a cost per unit time of presentation of the temporal media ad. Advertisers specify target audience and target media content for presenting their ads. A candidate set of ads is selected for presentation to the user along with requested content based on the temporal media ad targeting criteria. Machine learning techniques are used for predicting playtimes of ads based on features extracted from user attributes, content, and time of presentation. A winning temporal media ad is selected from the candidate set of ads based on predicted playtimes of ads in the candidate set of ads. An auction scheme is used for selecting a winning temporal media ad from the candidate ads. | 05-24-2012 |
20120130806 | CONTEXTUALLY SPECIFIC OPPORTUNITY BASED ADVERTISING - One embodiment of the present invention provides a system that facilitates contextually specific opportunity-based advertising. During operation, the system collects contextual information associated with a consumer, and determines a current activity and/or a future activity in which the consumer is engaged based on the contextual information. The system then predicts one or more upcoming advertisement opportunities associated with the consumer based on the determined activities, and presents the predicted opportunities to one or more advertisers, thereby allowing the advertisers to determine a bid amount for presenting an advertisement at the predicted opportunities. The system further selects at least one advertisement to present based on one or more of the following: the bid amount, the collected contextual information, an occurrence probability of the predicted advertisement opportunities, content of the advertisement, metadata associated with the advertisement; and presents the advertisement to the consumer. | 05-24-2012 |
20120130807 | APPARATUS, SYSTEM AND METHOD FOR A SELF PLACEMENT MEDIA ENHANCEMENT WIDGET - The present invention is and includes a device, system and method for providing an image enhancement widget. The device, system and method include a javascript component that, upon execution, obtains at least one subject of primary content on a networked page, and at least one permission for enhancement of the primary content, ones of a plurality of content produced remotely from the javascript component and according to the javascript component, and an enhancement widget. The enhancement widget may be a flash widget. | 05-24-2012 |
20120136718 | Display of Search Ads in Local Language - Systems, methods, and computer media for providing search results that include advertisements in a local language are provided. Upon receiving a user search query in a first language, a local language associated with the user search query is identified. One or more web pages that are relevant to the user search query are identified. The identified web pages are in the first language. One or more advertisements relevant to the user search query are also identified. The identified advertisements are configured to display in the local language. Search results are then provided that incorporate identified links to relevant web pages in the first language and identified advertisements configured to display in the local language. | 05-31-2012 |
20120136719 | METHOD TO PROVIDE INFORMATION AND CONSUMER-ACCEPTABLE ADVERTISING VIA DATA COMMUNICATIONS CLIENTS - In a data communication system a SMS data communication client operates in known fashion. An additional communication channel is established and data being entered into the client is transmitted to a central server. At the server end the user is identified in a customer database which also stored a profile of the user. Information from an ad database is selected for transmission back to the client in dependence upon the data and profile. Where the information takes the form of advertising, it may be displayed by the client as a truncated indicator during message entry and a fuller composition with active links after sending is completed. | 05-31-2012 |
20120143681 | ROOM-BASED COMPUTING ENVIRONMENTS - Concepts and technologies for creating and accessing room-based computing environments are disclosed. Resources are categorized and/or bundled into categories or bundles of resources. Resources are associated with the room-based computing environment and various data relating to the resources is stored, including data relating to permissions for accessing the resources. Upon detecting access of the room-based computing environment, a room engine can authenticate an entity associated with the access and determine what contents of the room-based computing environment are to be presented based upon the permissions information and/or other considerations. The environment is generated and presented to the entity via one or more user interfaces. | 06-07-2012 |
20120143682 | SYSTEM AND METHOD FOR DELIVERING AN IN-STORE PROMOTION TO A CONSUMER - A system and method for delivering an in-store promotion to a consumer includes storing in a database a plurality of predetermined data fields for use in creating an in-store promotion. The method further includes a server receiving inputs for the plurality of predetermined data fields from a user advertiser creating the promotion. In response to receiving a request from a consumer device to present the in-store promotion, the server dynamically generates the in-store promotion using the inputs without requesting additional information from a consumer operating the consumer device. Once generated, the server transmits the in-store promotion to the consumer device without any system-specific client software to be stored by the consumer device. | 06-07-2012 |
20120143683 | Real-Time Sentiment Index - Embodiments of a method are disclosed that comprise receiving, over a communications network, user-initiated quantitative sentiment ratings regarding an entity and calculating a real-time sentiment index for the entity using the received sentiment ratings. Embodiments of apparatus are also disclosed that comprise a plurality of computing devices each including an interface configured for the input of user-initiated quantitative sentiment ratings and a server which is configured to (i) receive sentiment ratings from the plurality of computing devices, (ii) determine a first subset of the received sentiment ratings that relate to a first entity, and (iii) calculate a first real-time sentiment index for the first entity using sentiment ratings from the first subset. | 06-07-2012 |
20120143684 | DYNAMIC ADVERTISEMENT METHOD AND DEVICE - A dynamic advertisement method and device for exposing an advertisement adjacent to real time dynamic information in which a user may have an interest are provided. The dynamic advertisement device includes: an advertisement unit for storing an advertisement; a communication unit for receiving a plurality of interest information using real time communication; a dynamic advertisement unit including at least one of a plurality of interest information and for generating a dynamic advertisement based on the included interest information; and a screen display unit for coupling the dynamic advertisement and the advertisement and displaying the coupled dynamic advertisement and advertisement in a preset advertisement area on a screen. | 06-07-2012 |
20120150631 | Key influencer-based social media marketing - A method for engaging social network users comprises the steps of searching for relevant keywords across social networks, blogs, forums, and the like; filtering conversations that contain relevant keywords to show only conversations near a business location; and responding to location-based conversations, driving potential customers to a call-to-landing page, whereby one has a one-on-one conversation at or about a specific geographic location with people having a conversation relevant to a particular business. | 06-14-2012 |
20120150632 | INTEGRATED CUSTOMER PREMISES EQUIPMENT TROUBLESHOOTING ASSISTANCE - Providing troubleshooting information at a customer premises equipment device to be used with a service provided by a service provider includes storing operating instructions on a local storage of the customer premises equipment device. A search request is received, from a user of the customer premises equipment device, for operating instructions for resolving an issue related to the customer premises equipment device. A display screen displays a guided tutorial for implementing the operating instructions for resolving the issue. Assistance information, obtained by the service provider, is provided to the customer premises equipment device when implementing the operating instructions for resolving the issue does not resolve the issue. | 06-14-2012 |
20120150633 | GENERATING ADVERTISEMENTS DURING INTERACTIVE ADVERTISING SESSIONS - A method, computer readable media, and computer system for generating advertisement messages are provided. The computer system includes an advertisement engine and an advanced interactive platform that receive user events. The advanced interactive platform selects response templates associated with user events received from a user. In turn, the advanced interactive platform transmits the response templates to the advertisement engine. The advertisement engine processes the response template and populates the response template with advertising hints to dynamically generate advertisement messages. The advertisement engine may include indicators that solicit user feedback in the advertisement message. The user feedback received by the advanced interactive platform triggers additional user events that are used to generate additional advertisements and to discover interests of the user. | 06-14-2012 |
20120150634 | ELECTRONIC PERIODICAL ADVERTISEMENT - An electronic periodical advertisement including a number of time dependent offers is generated, e.g., using a computing device. The offers are organized into a number of modules. A default set of the modules is presented to a user. The default set of modules is edited to generate a user-defined set of modules. A user-defined electronic periodical advertisement including the user-defined set of modules is presented to the user. | 06-14-2012 |
20120150635 | System and Method for Booking an Advertisement to an Impression Using a Targeting Dimension Dictionary - A system and method for booking targeted internet advertisements to web page impressions using a targeting dimension dictionary. The method commences by constructing a targeting dimension dictionary using a dictionary schema such as an XML DTD or other schema language, then retrieving the targeting dimension dictionary to book the impression using a target predicate wherein the target predicate is constructed at least in part using the targeting dimension dictionary. Such target predicates are used to match (i.e. satisfying the target predicate) an advertisement to the impression. The targeting dimension dictionary comprises a targeting dimension object, a targeting dimension attribute type object, and an application attribute type object. Dimension attribute type objects can include a segment definition for codifying sets or ranges of values. Such a targeting dimension dictionary can be accessed by various tools used in internet advertising campaigns for targeting based on predicates. | 06-14-2012 |
20120150636 | SYSTEM AND METHOD FOR DELIVERING TARGETED ADVERTISEMENTS AND TRACKING ADVERTISEMENT INTERACTIONS IN VOICE RECOGNITION CONTEXTS - The system and method described herein may use various natural language models to deliver targeted advertisements and track advertisement interactions in voice recognition contexts. In particular, in response to an input device receiving an utterance, a conversational language processor may select and deliver one or more advertisements targeted to a user that spoke the utterance based on cognitive models associated with the user, various users having similar characteristics to the user, an environment in which the user spoke the utterance, or other criteria. Further, subsequent interaction with the targeted advertisements may be tracked to build and refine the cognitive models and thereby enhance the information used to deliver targeted advertisements in response to subsequent utterances. | 06-14-2012 |
20120150637 | Systems and Methods for Adding Commercial Content to Printouts - In one embodiment, a system and method relate to detecting a print command received by a network browser of a client computer, the print command reflecting an interest to print content of a network page displayed in the network browser as a hard copy printout, analyzing the network page content to determine its underlying subject matter, identifying commercial content relevant to the underlying subject matter, and creating and formatting a document that includes the network page content and the identified commercial content. | 06-14-2012 |
20120150638 | METHOD, NETWORK SERVER AND COMPUTER PROGRAM FOR DETERMINING ADVERTISEMENT INFORMATION RELATING TO MAP INFORMATION - The invention relates to a solution in which advertisement icons displayed together with map information relate to the displayed map information. In one embodiment of the invention, some or all of the advertisement icons are from service providers situated within the geographical area displayed by the map information. | 06-14-2012 |
20120150639 | METHOD, APPARATUS, AND SYSTEM FOR PLACING ADVERTISEMENT - Embodiments of the present invention relate to a method, an apparatus, and a system for placing an advertisement. The method includes: after receiving an advertisement placement request, selecting, by an advertisement client or an application server according to the advertisement placement request, advertisement information to be placed; judging validity of the advertisement information according to advertisement metadata that is generated by an advertisement server and associated with the selected advertisement information; and judging, according to the validity of the advertisement information, whether to place the advertisement information. In the embodiments of the present invention, capping of the total exposure frequency on a terminal side and a network side can be implemented in an accurate and controllable manner, so that an advertisement platform can avoid an invalid advertisement placement, a cost of an advertiser is reduced, and a return on an investment in the advertisement is improved. | 06-14-2012 |
20120150640 | System for Online Sales With Automatic Rebate and Coupon Redemption - An online sales/automatic rebate and coupon redemption system provides online customers automatic retrieval and redemption of all applicable rebates and coupons during purchase. Purchase orders from customers are selectively fulfilled and products are shipped to the customers either by the system for online sales with automatic rebate and coupon redemption or by other merchant or manufacturer environments. The system purchases from merchants using applicable coupons and rebates and then sells the products to the customers, passing the savings to them. The system makes it possible to automatically retrieve coupons and rebates for items in a shopping cart during the activity of an online purchase at an electronic mall or an online merchant site. The system provides coupons to potential customers via email, based on customer profile, geographical information, etc. Manufacturers and merchants can update coupon value and content based on ongoing sales and volume of customer activity. | 06-14-2012 |
20120158492 | METHOD AND SYSTEM FOR ATTENTION BASED ADVERTISEMENT INSERTION - Disclosed is a method and system for providing attention based advertisement insertion within media content. By placing advertisements within media where there is the most user attention and interest, the system provides a more attractive audience to advertisers. This potentially leads to increased return of interest (ROI) on the advertisement. Additionally, this can enable the media to be comprised of fewer advertisements, and reduce advertisement related abandonment. | 06-21-2012 |
20120158493 | ONLINE ADVERTISEMENT INVENTORY MANAGEMENT SYSTEM - A network based advertisement system includes an advertisement admission system configured to receive target values that belong to different target categories and to generate a search query associated with the target values and target categories. The system includes a supply forecasting system configured to select sample opportunities that match the search query from a store of opportunities. The advertisement admission system then determines one or more target value combinations. Each target value combination includes at least one target value from each of the different target categories. Then, the advertisement admission system determines a number of available opportunities represented by the sample opportunities that match the one or more target value combinations. | 06-21-2012 |
20120158494 | PROMOTING CONTENT FROM AN ACTIVITY STREAM - Methods, systems, and apparatus, including computer programs encoded on a computer-readable storage medium, for providing a method that includes receiving an indication from a user to promote an item that is included in an activity stream associated with the user, the activity stream being presented in a social context by a social application; receiving a request for an advertisement; determining the item is responsive to the request; determining one or more advertisements responsive to the request; ranking the item and the one or more advertisements; and providing the item in response to the request rather than the one or more advertisements and based at least in part on the rankings. | 06-21-2012 |
20120158495 | INVENTORY ALLOCATION IN ADVERTISING SYSTEMS - A network based advertisement system includes a supply forecasting system configured to select, from a campaign log database, data that defines a plurality of contracts. Each contract specifies requirements that include contract target audience information and a number of impressions. For each contract, the supply forecasting system identifies one or more opportunity samples with characteristics that match contract target audience information of the contract. Each opportunity sample is associated with a weight that corresponds to a number of opportunities with similar characteristics. An optimizer associates the opportunity samples with the contract and then determines whether the opportunity samples are associated with other contracts. The optimizer then limits the number of opportunities associated with the samples that are allocatable to the contract based at least in part on a function of requirements of other contracts associated with the one or more samples. | 06-21-2012 |
20120158496 | SYSTEM AND METHOD FOR CLASSIFYING WEBPAGES - A system and method for classifying a uniform resource locator (URL) is provided. A URL may be semantically analyzed to produce an analysis result. An advertisement-related classification parameter may be associated with the URL based on the analysis result. The classification parameter may be used in a real time bidding (RTB) process for advertising in a webpage associated with the URL. | 06-21-2012 |
20120158497 | COMMERCIAL SHAPE SEARCH ENGINE - Embodiments including a system for searching through a database using two or three dimensional data or data derived from the two three dimensional data. The database may be populated by searching a network environment to compile two dimensional image or three dimensional model data. A search for two or three dimensional data may be utilized to determine related advertisements that may be shown on a results page in connection with the search results. A database being searched may contain pricing data related to products that are associated with two or three dimensional data. | 06-21-2012 |
20120166274 | GENERAL TO SOCIAL ADVERTISEMENTS - Techniques are provided in which a user (or users) can recommend, approve or tag presented advertisements. Social network information may be used to determine one or more users in a social network of the user. The advertisement may be presented to one or more receiving users in a social network of the user. Along with the advertisement (which can include being part of the advertisement), a graphical element may be presented to the receiving users that includes information regarding one or more recommendations, one or more approvals or tagging of the advertisement. | 06-28-2012 |
20120166275 | PRIVACY ENHANCING DISPLAY ADVERTISMENT RECOMMENDATION USING TAGGING - Privacy enhancing display advertisement recommendation using tagging. A method for privacy enhancing display advertisement using tagging includes the step of displaying a first advertisement on a web page. The method also includes the step of receiving an advertisement tag from a user and selecting a second advertisement based on the advertisement tag Furthermore, the method includes the step of displaying the second advertisement. | 06-28-2012 |
20120166276 | FRAMEWORK THAT FACILITATES THIRD PARTY INTEGRATION OF APPLICATIONS INTO A SEARCH ENGINE - Described herein are technologies pertaining to executing a third-party application under the umbrella of a general purpose search engine. A software development kit is provided to a developer, and the developer uses the software development kit to develop an application that executes in a browser in a graphical user interface corresponding to a search engine. An end user provides a query to the search engine, and based at least in part upon the query the application generated by the third party developer is presented to the user. The application presented to the user potentially assists the user in search visualization and task completion. | 06-28-2012 |
20120166277 | VARIATION OF MINIMUM ADVERTISEMENT RELEVANCE QUALITY THRESHOLD BASED ON SEARCH QUERY ATTRIBUTES - Query threshold values are determined to be used to select advertisements to be displayed in response to a search query. A query threshold value is determined for each query based on query attributes characterizing the query, such as a query frequency, query length, whether the query is a navigational query, etc. By generating a threshold value for each query, and using the query threshold value for selecting advertisements to be displayed for the query (e.g., selecting advertisements having quality scores greater than the query threshold value), the advertisements can better correspond to the query, and thus are more likely to be selected by the user. As a result, the user experience can be enhanced and the advertising revenue can be correspondingly increased. | 06-28-2012 |
20120166278 | METHODS AND SYSTEMS FOR CREATING SELF-LEARNING, CONTEXTUALLY RELEVANT, TARGETED, MARKETING CAMPAIGNS, IN REAL TIME AND PREDICTIVE MODES - The current application is related to the creation of real time as well as predictive marketing campaigns, in particular, through the identification of contextually relevant data channels and sources, harvesting data and media from channels and sources, categorizing the data, classifying the data authorship type and influence levels, ranking by the data based on context, and using the data to produce, disseminate, monitor/track, and quantify results for real-time as well as predictive marketing campaigns. | 06-28-2012 |
20120173330 | Personalized Financial Planning Based on Transactional History - Methods and systems for analyzing a customer's financial position and providing the customer with a personalized financial plan are described. Information associated with one or more financial transactions using a financial network may be retrieved, wherein the one or more financial transactions were previously conducted by the customer. One or more periodic payments made using the financial network by the customer may be identified. Also, one or more periodic payments paid by the customer through the financial network may be identified. A personalized financial plan for the customer at least partially based on the one or more periodic payments paid and received by the customer through the financial network may be created. | 07-05-2012 |
20120173331 | Hint-Enabled Search Advertisements - Systems, methods, and computer media for providing advertisement hints, as well as keyword search query results graphical user interfaces, are provided. A keyword search query area is capable of receiving a keyword search query from a user. At least one search result area displays an Internet web page link and corresponding text relevant to a received user keyword search query. At least one search advertisement area displays an advertisement comprising an Internet web page link and corresponding text. User interaction with the advertisement area causes an advertisement hint to appear proximate to the advertisement area. | 07-05-2012 |
20120173332 | METHOD AND SYSTEM FOR PROMOTING AND MARKETING MORE ENVIRONMENTAL FRIENDLY PRINTING - A method and system for promoting and marketing more environmental friendly print shops through a process carried out by an online platform. The process includes the steps of receiving a print job request with particular specifications from a customer, retrieving from a database profiles of participating print shops to determine which print shops can handle the print job, calculating a job-level green score based on the particular specifications of the print job request for each such print shop, and recommending to the customer a list of print shops that can handle the print job with a ranking of their job-level green scores. The process may also include the steps of collecting information and data from the print shops to prepare their profiles and calculate a shop-level green score for each print shop based on a set of environmental friendly factors, and storing the profiles in a database, and recommending the print shops that can handle the print job based on a ranking of total green score. | 07-05-2012 |
20120173333 | SYSTEM AND METHOD FOR ENABLING CONSUMER PROMOTION, SALE, OR GIFTING OF CONTENT ITEMS SUCH AS MOVIES - Apparatus and methods to implement a technique for selling content such as movies online. In one implementation, a user obtains permission from the content owner to sell access to an item of video content. The user acts as a promoter for the content and receives compensation from the content owner for each sale. The user does not have or create copies to transfer to buyers—the commercial transaction and fulfillment are provided by the content owner. The user can build a library or online store of content that the user promotes. In another implementation, the system provides significant gifting functionality for content items, such as for providing previews and gift wrapping skins for gifted content items. | 07-05-2012 |
20120173334 | METHODS AND APPARATUS FOR SERVING RELEVANT ADVERTISEMENTS - The relevance of advertisements to a user's interests is improved. In one implementation, the content of a web page is analyzed to determine a list of one or more topics associated with that web page. An advertisement is considered to be relevant to that web page if it is associated with keywords belonging to the list of one or more topics. One or more of these relevant advertisements may be provided for rendering in conjunction with the web page or related web pages. | 07-05-2012 |
20120179540 | METHOD OF FINDING COMMONALITIES WITHIN A DATABASE - A computer implemented method of finding commonalities among search terms within an electronic database, comprises the steps of: receiving at least two search terms from a user; performing an individual computerized search within the electronic database for each of the at least two search terms; generating a plurality of individual results for each of the at least two search terms; identifying at least one commonality mutually shared by at least two of the plurality of individual results; and presenting the at least one commonality. The at least one commonality can comprise a plurality of commonalities which can be ranked based on the number of search terms with which the commonality is associated, where the commonality associated with the greatest number of search terms is ranked highest. The ranking can be further based on frequency of the commonality across all individual results, link distance or other standard measures of commonality. | 07-12-2012 |
20120179541 | SYSTEM AND METHOD FOR PROVIDING ADVERTISEMENT IN WEB SITES - Embodiments of the invention are concerned with showing information such as advertisements in website pictures. Advertisements are shown in web site as some of the embedded pictures in the web site are hovered. According to embodiments advertisements can be related to content of such hovered pictures such as products shown in the pictures. | 07-12-2012 |
20120179542 | Mobile Display System And Method For Delivering Advertising - Targeted advertisement delivery to a captive audience, with the content limited to a select group of advertisements, and in a way that advertisers can control where, and to whom the advertisements are shown. Advertisements can be delivered via mobile devices which are locked so that interaction is limited to the advertisements. Usage data can be reported back to a server for analysis and distribution to advertisers. Advertisements can be selectively targeted based on demographic, usage, or other information. | 07-12-2012 |
20120185330 | Discovery and Publishing Among Multiple Sellers and Multiple Buyers - A framework for discovery and publishing among multiple sellers and multiple buyers leads to contemplated embodiments in planning online and shopping at local stores. Through the contemplated embodiments, sellers publish incentives and information to a platform, which matches, in a timely and personalized manner, buyers' purchase intentions that are often manifested as submitted and saved shopping lists or receipts. | 07-19-2012 |
20120185331 | COMPUTERIZED INFORMATION PRESENTATION APPARATUS - A computerized information system and computer readable apparatus for use in a transport apparatus. In one embodiment, the apparatus comprises a computer readable medium having at least one computer program disposed thereon, the at least one program being configured to facilitate ad hoc communication with a personal electronic device of a user, and provide the user with requested information (such as for example direction to a desired business or other entity). At least a portion of the information is obtained via a wireless link with a remote server. | 07-19-2012 |
20120191536 | RECOMMENDATIONS BASED ON REAL-TIME USAGE INFORMATION - A method including receiving a request for a service or an application from a user device associated with a customer; determining a type of service or a type of application; providing the service or the application; performing real-time tracking of the customer's usage of the service or the application based on the type of service or the type of application; generating one or more recommendations pertaining to the service or the application based on the real-time tracking; and sending the one or more recommendations to the customer via the user device. | 07-26-2012 |
20120191537 | ADVERTISING PROXIMITY ROUTE SELECTION - A request for route information to a destination is received by a route processing module. Available routes to the destination are determined in response to receiving the request. It is determined, for at least one available route to the destination, whether the available route provides proximity to at least one targeted advertisement. At least one available route to the destination is provided upon determining that the available route provides the proximity to the targeted advertisement. | 07-26-2012 |
20120197713 | Interactive Geographic Feature - One or more systems, devices, and/or methods for providing and/or using a navigation/geographic feature are disclosed. For example, a method of operation of a navigation system may include providing a graphics user interface. A data representation of a geographic object, such as a path sign or icon, text, or character thereof, is provided in the graphics user interface. The data representation of the path sign may be provided as a feature of a navigation display. Input identifying a portion of the data representation of the geographic object is received. A navigation-related function is provided based on receiving the input. | 08-02-2012 |
20120197714 | SYSTEMS AND METHODS FOR GENERATING ELECTRONIC MAP DISPLAYS WITH POINTS-OF-INTEREST INFORMATION BASED ON REFERENCE LOCATIONS - Methods and systems are provided for generating an electronic map display. In one implementation, a method is provided for receiving route information associated with a route having an origination point and a destination point, determining a location of a reference point along the route, assigning a spatial identifier to the reference point, searching for points of interest (POIs) in a search area associated with the spatial identifier, ranking, using a processor, the POIs based on distances of POIs from the location of the reference point, and providing POI information for an electronic map display, wherein the POI information is associated with one or more POIs and selected based on the ranking of the POIs. | 08-02-2012 |
20120203628 | DYNAMIC AIRPORT ADVERTISEMENT SYSTEM - A system, method, and computer readable storage to implement dynamic advertising at airport gates. Electronic output devices at airport gates can display advertisements targeted to particular destination cities that travelers at that particular gate are traveling to. The advertisements are not limited to the particular city that the next flight is arriving at, but can (by accessing computer databases) determine cities that passengers are ultimately traveling to and display messages targeted to those cities. | 08-09-2012 |
20120203629 | Proposal Generator and Method for Creating a Proposal Offering One or More Outdoor Advertising Units Based on Buyer Criteria - Some embodiments include a proposal generator and method for creating a proposal offering one or more outdoor advertising units based on buyer criteria. Other embodiments of related systems and methods are also disclosed. | 08-09-2012 |
20120203630 | SYSTEM FOR CONCURRENT OPTIMIZATION OF BUSINESS ECONOMICS AND CUSTOMER VALUE - A computer-implemented system and method for an airline to enhance customers' experience. A computer-implemented service is operated that delivers to a customer an option to upgrade on up to n of m selected products, where n is less than m. Information is recorded in a data store, pertaining to said option. In addition, a system is operated to define each of the n chosen products, whereby after each of the n chosen products is defined, the customer can be upgraded to said chosen product. The information pertaining to said defined products is recorded in a data store. | 08-09-2012 |
20120209698 | HYBRID SEARCH RESULTS LISTINGS - Methods and systems are provided for providing one or more hybrid listings within the algorithmic search results section of a search results page that contains an algorithmic search results section as well as one or more sponsored search results sections. The hybrid listing may be an advertisement, associated with payment or possible payment from an advertiser, that is determined to meet one or more requirements for inclusion in the algorithmic results section. The one or more requirements include a minimum relevancy requirement for inclusion in the algorithmic search results section. | 08-16-2012 |
20120209699 | Complementary Professional Co-Marketing System - An issue and web-based turnkey marketing system that serves as a professional marketing co-op is disclosed. The system allows a professional in a given specialty to license one or more geographical regions by zip code, defining that region as his, partially protected marketing region for his specialty. The system provides each professional with a unique website in which to refer clients. When potential clients log onto a professional's unique website, the site is populated not only with the providing professional's profile, but also with the profiles of complementary professionals. Under the system, professionals cross-market other professionals' services, generating leads and expanding each professional's referral network within a zip code. Referrals as well as potential clients are tracked via the system. | 08-16-2012 |
20120209700 | COMPUTERIZED INFORMATION PRESENTATION METHODS - Methods for providing information useful to a user of a remote computerized apparatus. In one embodiment, the method includes receiving via a network link a digitized speech input relating to an organization or entity which a user wishes to locate; based at least in part on the input, identifying a location associated with the organization or entity; and selecting and causing provision of a graphical or visual representation of the location via the network link, the graphical or visual representation of the location also comprising a graphical or visual representation of the surroundings of the organization or entity. | 08-16-2012 |
20120209701 | KEYWORD EXPRESSION LANGUAGE FOR ONLINE SEARCH AND ADVERTISING - Media and methods are provided for creating and operating a keyword expression language. Syntax is generated as an abbreviation to represent a list of keywords. The syntax is executed as part of the keyword expression language to provide keywords. The syntax includes tokens that substitute for groups of information. Advertisers generate syntax which is subsequently used by a third-party to match to search queries and ads. The third-party may also generate keywords to match to the search queries and ads. The keywords are used to trigger advertising over the Internet. | 08-16-2012 |
20120209702 | METHOD AND SYSTEM FOR TARGETED ADVERTISING BASED ON TOPICAL MEMES - A targeted advertising system and method based on memes contained in content sources are disclosed. Content matching keywords-defining topics are identified from content sources and are further processed to extract the memes. Ad networks servicing the content are also identified and their reach for each meme determined. The system and method extract also viral dynamics of the content associated to a meme and use the aggregation of the viral dynamics as a measure of engagement level for the meme. The system and method allow a Marketer to select a meme based on the engagement level and to run an ad campaign against the meme. The advertisements are delivered through an Ad network and inserted at the meme page level when the content hosting the meme is accessed, the Ad network being selected based on its reach. | 08-16-2012 |
20120215628 | Chronostratigraphic Modeling and Mapping System and Method - A chronostratigraphic database comprising a plurality of discrete data points, wherein each data point comprises an x, y, z and T value, wherein x, y, and z are Cartesian coordinates describing a position and T is a geologic time event relative to said position; a method to produce a chronostratigraphic database and to utilize the database; and a modeling system wherein the database includes data formatted and arranged for use with a computer-implemented method or web-based method for controlling serving of an advertisement or public service message using its relevancy to a request. | 08-23-2012 |
20120215629 | SYSTEM AND METHOD FOR APPLYING A DATABASE TO VIDEO MULTIMEDIA - A system and method for applying a database to video multimedia is disclosed. Certain embodiments provide media content owners the capability to exploit video processing capabilities using rich, interactive and compelling visual content on a network. Mechanisms of associating video with commerce offerings are provided. Video server and search server technologies are integrated with ad serving personalization agents to make the final presentations of content and advertising. Algorithms utilized by the system use a variety of techniques for making the final presentation decisions of which ads, with which content, are served to which user. | 08-23-2012 |
20120215630 | VIDEO CONTEXTUAL ADVERTISEMENTS USING SPEECH RECOGNITION - Embodiments of a computer-implemented advertisement display system are disclosed. In one embodiment, the system includes a speech recognition component that processes a video clip and produces a corresponding collection of speech recognition data indicative of an audio portion of the video clip. The system also includes a collection of advertising material. An advertisement selection component selects an advertisement from the collection of advertising material based on the corresponding collection of speech recognition data. The system also includes a display. An advertisement presentation component displays an indication of the selected advertisement on the display during a simultaneous display of the video clip. | 08-23-2012 |
20120232987 | IMAGE-BASED SEARCH INTERFACE - Systems and method for providing an image-based search interface. In one embodiment, for example, there is provided a method comprising displaying an image, and upon a user's activation of the image, presenting to the user a pre-populated search interface. There is also provided an image processing method for providing a web user with a pre-populated search interface, comprising: (a) receiving an image from a source; (b) analyzing the image to identify the subject matter within the image; (c) generating a search tag based on the subject matter within the image; and (d) sending the search tag to the source. In one embodiment, the systems and methods described herein are used in computer-implemented advertising. | 09-13-2012 |
20120232988 | METHOD AND SYSTEM FOR GENERATING DYNAMIC ADS WITHIN A VIDEO GAME OF A PORTABLE COMPUTING DEVICE - A method and system for generating and tracking dynamic advertisements within a program, such as a video game, running on a portable computing device (PCD) are described. The method and system include receiving a call from the program for a texture and reviewing an identifier associated with the texture. A graphics driver determines if the identifier associated with the texture matches an identifier in a texture database. The graphics driver then selects a dynamic advertisement from a texture database if the identifier associated with the texture matches the identifier in the texture database. The graphics driver issues commands to the graphics processor so that dynamic advertisement is presented on a screen display. The graphics driver then determines if a video object produced by the program blocks a portion of the dynamic advertisement present on the screen display. | 09-13-2012 |
20120232989 | METHOD AND APPARATUS FOR CONVERSATION TARGETING - The disclosed embodiments relate to a method, apparatus, and non-transitory computer-readable medium for placing content in conversations. An exemplary method comprises determining intersecting data based on a conversation data and marketing data, the marketing data being associated with content that is adapted for placement relative to one or more conversations, and creating a conversational model based on the intersecting data, the conversational model including data that is relevant to both the conversation data and the marketing data, wherein the conversational model is adapted to be used to place the content relative to at least one of the one or more conversations. | 09-13-2012 |
20120239493 | SYSTEM AND METHOD FOR INVENTORY TRACKING - In embodiments of the invention, bailed property units may be stored on a portable platform in accordance with a financing/bailment agreement. In accordance with the financing/bailment agreement, the dealer/bailee is required to retain the bailed property units in a controlled area to enable embodiments of the invention to perform real-time execution of inventory financing transactions. Since the platform on which the bailed property units are stored is portable, the platform includes a location detector, such as a GPS unit, to enable tracking the location of the platform in the controlled area. A tag reader and location detector output a wireless event signal and wireless location signal. A first server wirelessly coupled to the reader and location detector, is programmed to access terms of the agreement. The first server is programmed to monitor the event and location signals received from the reader and location detector. A second server is coupled to the first server, and is programmed to collect data based on the event signals and location signals received by the first server and to use that data to prepare targeted advertisements of the bailee's inventory in the controlled area. | 09-20-2012 |
20120239494 | PRICING DEALS FOR A USER BASED ON SOCIAL INFORMATION - Social networking systems determine price of a deal for a user based on social information associated with the user. For example, multiple users connected via the social networking system may participate in a deal. The price of a deal for a particular user may be determined based on the actions of that user to promote the deal and/or the deal's provider. A user may promote the deal or its provider, for example, by sending explicit messages describing the deal to the user's connections or by posting to a newsfeed that is sent by the social networking system on behalf of the user to the user's connections. Factors considered in determining a price of a deal may include information describing the connections of the user, the actions associated with the deal performed by the user, the connections of the user participating in the deal, and the locations of the user's connections. | 09-20-2012 |
20120239495 | PRESENTING SOCIAL INFORMATION RELEVANT TO A DEAL TO A USER - A social networking system suggests deals relevant to a user. The deals are selected for suggestion based on social information associated with the user. Deals presented to the user are categorized based on social information associated with the user including actions taken by connections of the user. Deals that are closely associated with each other based on social information are presented together via a user interface. For a particular deal, social information relevant to that deal is presented, including connections associated with the deal, social groups, social events, images, as well as other deals. Presentation of deals and information associated with the deals in a social context increases the likelihood of the user getting interested in the deal and performing actions related to the deal, for example, purchasing the deal or recommending the deal. | 09-20-2012 |
20120239496 | METHOD AND SYSTEM FOR DISPLAYING CONTEXTUAL ADVERTISEMENTS WITH MEDIA - Systems and methods have been developed for displaying contextually relevant advertisements to users as media objects are being rendered. One or more data sources with contextual information for different portions of each media object are maintained. From this contextual information, keywords may be generated and used to locate contextually-related advertisements. The advertisements are selected based on contextual information about the media object in order to match or otherwise be contextually relevant with the media content being rendered. As the subject matter of the media object changes during rendering, different advertisements related to the new context are provided that replace the prior advertisement. The advertisements are displayed in an area that could be used for other purposes when the rendering device is not rendering media objects. | 09-20-2012 |
20120245996 | SYSTEM AND METHOD FOR INTENT-BASED CONTENT MATCHING - A method and system for generating a profile for a web page. The method and system includes extracting one or more phrases associated with one or more referring URLs to the web page and determining a phrase relevance distribution including a phrase relevance probability for each of the one or more extracted phrases. The method and system further includes applying at least one phrase relevance probability in the phrase relevance distribution to social media traffic directed to the web page and generating an inferred phrase relevance probability for the social media traffic based on the application of the at least one phrase relevance probability. | 09-27-2012 |
20120245997 | PERSISTENCE MECHANISM FOR FACILITATING ONLINE TRANSACTIONS - A method for supporting online transactions which may include selecting a product being offered for sale, storing information regarding the selected product, determining whether one or more predefined conditions has been met, and if so, notifying the buyer regarding the selected product information. The method may also allow the buyer to reestablish a prior transaction regarding the product. | 09-27-2012 |
20120245998 | ADVERTISEMENT DISPLAY SERVER DEVICE, ADVERTISEMENT DISPLAY METHOD, PROGRAM FOR ADVERTISEMENT DISPLAY SERVER DEVICE, AND RECORDING MEDIUM - An advertisement display server device, an advertisement display method, a program for advertisement display server device, and a recording medium for giving an application chance to a plurality of advertisers and enhancing advertisers' convenience are provided. | 09-27-2012 |
20120253925 | Method and System for Promoting Femtocell Services - A method in accordance with particular embodiments includes receiving information indicative of a wireless coverage area associated with each of a plurality of base stations within a geographic area. The method also includes identifying at least one potential deployment customer to deploy at least one femto base station to within the geographic area. The method further includes determining one or more initial configuration parameters for deployment of the at least one femto base station to the at least one potential deployment customer within the geographic area. The method further includes generating one or more promotional offers specific to the at least one potential deployment customer. | 10-04-2012 |
20120253926 | SELECTIVE DELIVERY OF CONTENT ITEMS - Systems, methods, and computer programs encoded on a computer-readable storage medium for allocating a minimum number of impressions to a content item in order to satisfy a delivery goal for the content item during a certain period of time are described. In some implementations, a satisfaction index (SI) for each content item can be used. The SI is a metric that reflects the degree to which a content selection service is on pace to meet a delivery goal for a content item within some period. The SI can be used to compare the number of impressions that have been allocated to the content item thus far in a period to the delivery or allocation goal for the content item in the period. A content selection service may determine scores for impression allocations based on both an estimate of value and the SI for a candidate content item in order to balance the goals of meeting delivery goals and optimizing impression inventory value. | 10-04-2012 |
20120253927 | MACHINE LEARNING APPROACH FOR DETERMINING QUALITY SCORES - Some implementations generate a mapping function using one or more historic performance indicators for a set of ad-keyword pairs and one or more advertisement metrics extracted from the set of ad-keyword pairs. The mapping function may be applied to map one or more advertisement metrics of a particular ad-keyword pair to determine a quality score for the particular ad-keyword pair. For example, the quality score may be used when determining whether to select an advertisement for display or may be provided as feedback to an advertiser. Additionally, in some implementations, the mapping function may be applied to determine a quality score for a new ad-keyword pair that has not yet accumulated historic information. | 10-04-2012 |
20120253928 | Methods and Apparatus for Portfolio and Demand Bucket Management Across Multiple Advertising Exchanges - Methods and apparatus are provided for portfolio and demand bucket management across multiple advertising exchanges. Bid requests (typically corresponding to one or more online advertising impressions) are received from a plurality of advertising exchanges. The bid requests are translated into a common format and compared to a predefined target audience specification for one or more advertising campaigns. If the translated bid request satisfies the predefined target audience specification, a bid is submitted for the online advertising impression. The predefined target audience specification is entered using a user interface and can be used for the plurality of advertising exchanges. The translation of the bid requests extracts one or more fields from the bid request and translating the extracted fields into the common format. The submitted bid comprises a dynamically determined bid price. One or more reports can optionally be generated for the plurality of advertising exchanges. | 10-04-2012 |
20120259696 | TIME-SENSITIVE AND LOCATION-BASED COMMERCIAL OFFER SYSTEM - A method, system, apparatus and computer program to notify a user of a commercial offer that is time-sensitive and time-specific. The user can be notified of commercial offers associated with locations near the user's current or predicted location. The commercial offers are time-specific, for example, a commercial offer for breakfast that can only be used during morning hours. As such, the commercial offers can be provided to consumers that are commonly located in the area of the vendor offering the commercial offer at the time of day in which the commercial offer is most relevant. | 10-11-2012 |
20120265609 | AUTHENTICATED ADVERTISEMENT PLATFORM - The present disclosure describes methods and systems for distributing an online advertisement based on a digital certificate received by an advertising platform server. The advertising platform server may validate the digital certificate. In addition, the advertising platform server may determine an advertisement class based on the digital certificate. Based on the determined advertisement class, the advertising platform server may select an advertisement for presentation to a user. | 10-18-2012 |
20120265610 | Techniques for Generating Business Leads - A scheme for analyzing businesses and generating business leads is disclosed. A list of company websites can be gathered from a plurality of data sources and combined to produce an aggregated list of companies. Content from the websites of the companies in the list is extracted and stored. Contact information may automatically be ascertained from the website content, if available. The stored content extracted from the websites may then be analyzed to detect the presence of particular features. The listing of companies may then be filtered to produce a subset of businesses that represent potential business leads. The business leads may be provided to a company seeking such leads, and may optionally be provided to an automated marketing system, which is configured to generate and transmit commercial advertisements to the businesses identified as leads. | 10-18-2012 |
20120265611 | AUTOMATED CREATION AND DELIVERY OF DATABASE CONTENT - A method and apparatus are disclosed which automatically build a database by automatically assigning links to an expert, pushing content to an expert, providing expert annotation, and linking the content to an annotation database. A term is selected by applying rules. An advertiser can sponsor the term. Content windows can be attached to the term, the content window containing information such as definitions, related products or services, sponsorship information, information from content syndicators, translations and reference works. A utility is available to the expert that allows the expert to analyze the term in context by extending or reducing the sentence or paragraph the word is contained in. Data objects that represent the contents of the database and templates are syndicated to remote servers running a processing engine. The processing engine uses these data objects to execute linking rules without requiring a connection to the database. | 10-18-2012 |
20120271711 | OVERLAY DEVICE, SYSTEM AND METHOD - Systems and methods according to exemplary embodiments provide for overlaying graphics onto a received video content and generating a composite output. The method for overlaying graphics by a first device on top of a video content includes: receiving the video content; overlaying a first graphics on top of the video content; creating a composite output of the video content and the overlaid first graphics; and transmitting the composite output to a television (TV). | 10-25-2012 |
20120278162 | CONDUCTING AN AUCTION OF SERVICES RESPONSIVE TO POSITIONAL SELECTION - Various technologies pertaining to provision of graphical data to a client computing device responsive to receipt of a positional selection on a web page by a user of a client computing device are described herein. A computer-executable application executing on the client computing device detects that the user has selected a certain position on the web page, wherein this application is not called by code of the web page. The position is transmitted to an ad server, which conducts an auction for display space on the client computing device based at least in part upon the detection of the certain position. | 11-01-2012 |
20120278163 | METHODS AND SYSTEMS FOR SEMANTICALLY MANAGING OFFERS AND REQUESTS OVER A NETWORK - Among other disclosure, a knowledge network and semcards enabling intelligent matching of offers and requests, involving all types of information and knowledge, including information such as classified ads, data about products and services, or knowledge, expertise, ideas, suggestions, opinions, and other forms of tacit knowledge is described. | 11-01-2012 |
20120284115 | System and Method for Transferring Funds to Recipients of Electronic Messages - Funds are transferred via electronic messaging systems and methods, including a mobile electronic device (MED). Exemplary applications include: delivering a targeted advertisement to a MED based on location or proximity, charging receipt charges for telephone calls, using a MED to pay for goods at a retail outlet, and security techniques for preventing unauthorized financial transactions from a MED. | 11-08-2012 |
20120284116 | SYSTEMS AND METHODS FOR INCENTIVIZED NETWORK ADVERTISING AND DATA AGGREGATION - The embodiments of the present invention generally relate to systems, methods, and computer program products for incentivized network advertising and data aggregation. One embodiment, for example, provides a network advertising program that rewards consumer participation. In one aspect, the consumer can select topics for the advertisements that are provided to—and that generate rewards for—the consumer. Another embodiment provides methods for aggregating transactional data associated with consumer products, wherein rewards are provided based on advertisements presented to the consumer in view of provided sales transaction data. | 11-08-2012 |
20120284117 | METHOD AND SYSTEM FOR ADVERTISING - A method, system, computer program product, server processing system and advertising processing system for providing an advertising service. In one aspect the method includes including, in a server processing system, steps of: publishing an advertisement, the advertisement being generated based upon advertising information received, by the server processing system, from an advertiser; forwarding, to the advertiser, a plurality of responses from a respective plurality of responders; receiving from the advertiser, shortlist data indicative of a portion of the responders which the advertiser shortlisted; and awarding the responders who have been shortlisted. In other aspects, there is provided a method, server processing system, system and computer readable medium for enabling a searching party to conduct a search and shortlist advertising parties returned in search results, wherein the shortlisted advertising parties are rewarded accordingly. | 11-08-2012 |
20120290387 | System and Method of Advertising for Objects Displayed on a Webpage - A method of advertising for objects displayed on a webpage of a website hosted by a web server accessible over a network, the method comprising electronically associating one or more objects displayed in an element on the webpage with respective keywords identifying the one or more objects, retrieving advertising data for the one or more objects based on the respective keywords from at least one data store in data communication with the web server, and outputting the advertising data with the one or more objects for display with the element on the webpage. | 11-15-2012 |
20120296737 | METHOD AND SYSTEM FOR DIVIDING AND TRADING EMISSION REDUCTION CREDITS BETWEEN LINKED WEBSITES AND ADVERTISERS - A method and system for dividing and trading of emission reduction credits between linked websites and advertisers is provided. A general emission reduction credit inventory and Portfolios with emission reduction credits can be created in a Sustainable Ad Network platform. The emission reduction credits of the inventory or Portfolios can be divided into micro emission reduction credits. A website or advertiser can be linked to the Sustainable Ad Network platform and a unique emission reduction credit account can be created for each linked website, advertiser or person. A sustainable advertisement can be associated to each linked website, and the sustainable advertisement can be placed on each linked website. When a person clicks, views, or interacts with a sustainable advertisement, micro emission reduction credits can be subtracted from the general emission reduction credits inventory, and added or credited to the emission reduction credit account of the website, advertiser or person. | 11-22-2012 |
20120296738 | Providing Customized Information to a User Based on Identifying a Trend - To provide customized information to the user, a wireless communications network node receives a stream of data associated with a user. A first trend associated with at least a first attribute in the stream of data is identified, and based on the identified first trend, customized information is sent for presentation to the user at a mobile station. | 11-22-2012 |
20120303448 | METHOD AND APPARATUS FOR DETERMINING AND ALERTING AVAILABILITY OF PREFERRED AUTOMATED TELLER MACHINES - An alert process and apparatus employs a geo-coding database to find geographic coordinates corresponding to a street address of a fee-based ATM terminal for which one or more transaction fees or charged to a cardholder to use, employs a terminal locations data store to obtain a street address of an ATM terminal for which no fees or relatively lower fees, would be charged to the cardholder to use, having geographic coordinates closely matching those of the fee-based ATM terminal, and generates alert information including the street address of the non fee-based terminal. Cardholders can be alerted with locations of other ATM's that could have been used for lesser fees or for free, and that are in the vicinity of the ATM that originated the transaction subject to fees. The alert can also present the cardholder with additional benefits or incentives such as discount coupons and/or fee reimbursements. | 11-29-2012 |
20120303449 | SYSTEMS AND METHODS FOR ELECTRONICALLY MANAGING CONTENT - Systems and methods are provided for electronically managing content. In one embodiment, information identifying content items found on a page is received from a client system through code embedded on the page. Systems and methods for associating advertisement data with content items are also disclosed. | 11-29-2012 |
20120303450 | TARGETING DELIVERY DATA - A system for targeting delivery data is described. The system includes: a database accessor coupled with a local server, the database accessor configured for accessing a database coupled with the local server, wherein the database includes information associated with a set of premises, wherein each premises of the set of premises includes a domain coupled with a remote server and includes at least one device, wherein the at least one device includes a communication port that supports a first protocol corresponding to a second protocol, wherein the second protocol is supported by a device driver coupled with the domain; an information analyzer coupled with the database accessor, the information analyzer configured for analyzing the information; and a customized message sender coupled with the information analyzer, the customized message sender configured for sending a customized message to the set of premises. | 11-29-2012 |
20120303451 | IDENTIFYING AND/OR BLOCKING ADS SUCH AS DOCUMENT-SPECIFIC COMPETITIVE ADS - A content owner partner (e.g., a Website/Web page publisher) can easily block entire broad or narrow categories of ads, and can specify objectionable ad content or targeting. Concepts may be associated with a property and ads related to those concepts may be blocked for the given property. Further, terms may be associated with a property and ads including any of the terms may be blocked for the given property. | 11-29-2012 |
20120303452 | Method and Apparatus for Providing Context Attributes and Informational Links for Media Data - Various embodiments include a method including receiving media data on an apparatus, and receiving one or more context attributes related to the apparatus or accessed by the apparatus. The method further includes determining whether the one or more context attributes relate to the media data, and causing, at least in part, display of the media data with the one or more context attributes that are determined to relate to the media data. Also, a method is provided that includes receiving media data on an apparatus, parsing the media data into one or more structured elements, determining one or more informational links that relate to the one or more structured elements of the media data, and causing, at least in part, display of the media data with the one or more informational links that are determined to relate to the one or more structured elements. | 11-29-2012 |
20120310735 | CONTENT REQUESTS FOR AN ENVIRONMENT - Advertisements are selected from a plurality of advertisements and associated with an advertisement environment in a document. Document advertisement request code that is configured to issue an advertisement request for one of the selected advertisements for presentation in the advertisement environment is stored in the document. | 12-06-2012 |
20120316958 | COMMUNICATION SYSTEM, COMMUNICATION METHOD, DISTRIBUTION APPARATUS, DISTRIBUTION METHOD AND TERMINAL APPARATUS - A communication system includes a terminal having a first storage section for storing a number of pieces of content information, a second storage section for storing a number of pieces of the content information, a storage control section for placing a content ID stored in the second storage section into purchase information for each terminal and stored in the second storage section, an access control section for controlling access to the content information corresponding to the content ID stored in the second storage section, and an accounting setting section for setting an amount of a fee to be imposed on the terminal in response to the purchase information. | 12-13-2012 |
20120323678 | PRODUCT RECALL USING CUSTOMER PRIOR SHOPPING HISTORY DATA - A system for determining customer identifiers (CIDs) associated with purchase of product items which are recalled includes a computer database management system ( | 12-20-2012 |
20120323679 | SYSTEM AND METHOD FOR PROVIDING MOBILE ADVERTISEMENT - Provided is a system and method for providing advertisement information using voice recognition when performing a voice call based on a Voice over Internet Protocol (VoIP). The system for providing advertisement information based on a VoIP may include a voice recognition unit to recognize voice information received via an application of a user terminal, an information converter to convert the voice information to text information, an advertisement selector to select advertisement information corresponding to the text information among a plurality of pieces of advertisement information stored in a database, and a transmitter to transmit the selected advertisement information. | 12-20-2012 |
20120323680 | DISPLAY OF ADVERTISEMENTS - A computer-implemented method for displaying advertisements is provided. At a server computer, a request from a client device is received; and at the server computer, a web page is delivered in response to the request to the client device. The web page has a predetermined width when shown in a browser window having a width greater than the predetermined width. The web page includes instructions to enable the web browser to display an ad module in a blank area between a border of the web page and a border of the browser window when the width of the browser window associated with a web browser window is larger than the predetermined width. | 12-20-2012 |
20120330747 | METHOD AND APPARATUS FOR GENERATING GEO-TARGETED MESSAGE WITH SEARCH RESULTS - Method and apparatus for generating a geo-targeted message with search results are disclosed. The method and apparatus allow client entities to present target messages to computer user recipients by providing geo-targeted messaging that provides search results to computer users along with a geo-targeted message. Client entities lease words based on specified geo-target criteria on specified platforms. Users initialize the apparatus and can perform word searches utilizing the method and apparatus where the word may be a client's leased word that is associated to the user's geographic profile. Thus, the user is provided a geo-targeted message along with search results and the client is able to effectively communicate a message to targeted recipients. | 12-27-2012 |
20130006759 | MONETIZING USER GENERATED CONTENT WITH EMBEDDED ADVERTISEMENTS - A system and method are disclosed for monetizing user generated content. A user can have options for including advertising as part of their content. For example, the user may select a location, size, and shape of an advertisement for display as part of an image. An advertisement matching those attributes may be included as part of the image. The user may receive payment for displaying ads with their user generated content. | 01-03-2013 |
20130006760 | SYSTEMS AND METHODS FOR PRESENTING COMPARATIVE ADVERTISING - Methods for displaying advertisements on a computer are provided. One method includes: detecting keyword information from a source module with a data processor wherein the keyword information is visible to a user on a display component of the computer; comparing the keyword information to a keyword database wherein the keyword database associates the keyword information with one or more keywords; comparing the one or more keywords to an advertisement database wherein the advertisement database associates the one or more keywords with one or more advertisements; and displaying the one or more advertisement on the display component through a sidebar module, wherein the sidebar module is viewable by the user independently of the visibility of the source module. The advertisements may be ranked according to perceived user benefit and/or social-media popularity. Associated computer program products and advertisement display systems are also provided. | 01-03-2013 |
20130006761 | METHOD, SYSTEM, AND ARTICLE OF MANUFACTURE FOR GENERATING AD GROUPS FOR ON-LINE ADVERTISING - An Ad (Advertisement) group for display on a webpage is generated in response to a request for displaying an advertisement on the webpage. Ad units relevant to the content of the webpage are identified with each Ad unit having an associated category. Ad units are selected for insertion into the Ad group. The Ad group has a predefined number of positions that define a time-based sequence for display of the selected Ad units. Each position has associated with it a respective category. Each selected Ad unit is assigned a respective position within the Ad group such that the category associated with the position matches the category associated with the selected Ad unit. The selected Ad units are added to the Ad group in accordance with their respective assigned positions. In certain circumstances additional Ad units may be added to positions within the Ad group that do not have matching categories. | 01-03-2013 |
20130006762 | SYSTEM AND METHOD FOR COLLECTION AND DISPLAY OF TIME SENSITIVE INFORMATION - A system and method for collecting and displaying time sensitive information consisting of multiple information sources connected to an information storage facility via an upload link. The information storage facility may, in turn, be interrogated by information sinks via a download link to display the collected time sensitive information. The system may support multiple alternate information storage facilities by allowing them to connect to the information storage facility via an API. The multiple alternate information storage facilities may communicate with information sinks via an alternate download link. | 01-03-2013 |
20130006763 | INCENTIVE NETWORK FOR DISTRIBUTING INCENTIVES ON A NETWORK-WIDE BASIS AND FOR PERMITTING USER ACCESS TO INDIVIDUAL INCENTIVES FROM A PLURALITY OF NETWORK SERVERS - Systems and methods for distributing incentives on a network-wide basis and for permitting user access to individual incentives from any network server are provided. A method performed by a server for accessing incentives may include receiving an access request from a device associated with a user and connected to a network, transmitting identifying information corresponding to the access request to a host, receiving incentive information from the host reflecting available incentives corresponding to the identifying information, and transmitting a network document, including the incentive information, to the device associated with the user in response to the access request. | 01-03-2013 |
20130013398 | MARKETING AND SHOPPING METHOD VIA INTERNET - This invention provides a as a marketing and shopping method via Internet, including providing a web server, providing a correlating database, providing an event code database, providing a consumer viewing page, providing a marketing page and providing a shopping page. By the above method, the users can acknowledge whether what they would like to buy or attend has be bought or is about to be bought by friends, and accordingly consider if they are going to make a buying decision. | 01-10-2013 |
20130013399 | METHODS AND SYSTEMS FOR ADVERTISEMENT SELECTION DETECTION AND DELAYED PRESENTATION - The invention provides in some aspects a system including a server digital data processor that executes on an ad server which is in communications coupling with a client digital data processor. An app executing on the client responds to display of an advertisement, effected by the ad server, by determining whether a user of the app has touched the screen (or otherwise responded to) a “get more information,” or other control displayed with the ad. If so, the app delays display of a web site or other collateral until the app reaches a suitable stopping point. At that point, the app queries the user to determine when and/or how he/she wishes to visit the web site and/or to have the collateral delivered. | 01-10-2013 |
20130013400 | SYSTEM AND METHOD FOR LINKING WEB DOCUMENTS - Provided is a cloud-based document linking system and a method that uses a processor to provide a method for aligning a document stored on a cloud-based cross-clipboard and providing the document along with a linkable service. The cloud-based document link system includes a storage unit configured to store, on a cross-clipboard, at least one first document associated with a first service provided through a first device if the at least one first document is requested to be copied onto the cross-clipboard. If the at least one first document is stored on the cloud-based cross-clipboard, the providing unit is configured to align each first document according to an order based on a reference standard, and provide at least one advertisement corresponding to each first document. | 01-10-2013 |
20130013401 | SYSTEM AND METHOD FOR PROVIDING DOCUMENT LINK SERVICE AND LINKABLE ADVERTISEMENT - Provided is a cloud-based document linking system and a method that uses a processor to provide a method for providing an advertisement and a service linkable with a document stored on a cloud-based cross-clipboard. The cloud-based document link system includes a storage unit to store, on a cross-clipboard, at least one first document associated with a first service provided through a first device if the at least one first document is requested to be copied onto the cross-clipboard, an identification unit to identify at least one second service linkable with the at least one first document stored on the cross-clipboard, a selector to select at least one advertisement associated with each first document stored on the cross-clipboard, and a providing unit to provide a list of the first document and a list of the corresponding at least one second service with the at least one selected advertisement. | 01-10-2013 |
20130013402 | ADVERTISEMENT DISPLAY SYSTEM - An advertisement display system includes a photograph unit for taking a photograph of a signal light of a signal such as a traffic signal or an alarm for a railway crossing, a computer for analyzing the signal condition such as lighting or blinking of the signal light from image data thus photographed by the photograph unit, and a display unit for displaying advertisement display information which is stored in advance in the computer or the display unit in conjunction with the lighting or blinking condition of the signal light analyzed by the computer and displays a display body having a content correlated with the signal condition of the signal on the display unit. | 01-10-2013 |
20130013403 | INFORMATION PROCESSING DEVICE, INFORMATION PROCESSING METHOD, TERMINAL DEVICE, INFORMATION PROCESSING PROGRAM, AND STORAGE MEDIUM - The present invention includes: acquiring inventory information related to the number of stock of a product, from a product storage means which stores the inventory information and acquiring a product image showing an image related to the product, from a product image storage means which stores the product image (S | 01-10-2013 |
20130018723 | SEARCH-AWARE CONDITIONAL BIDDING ON ADVERTISEMENT DISPLAYAANM KHANNA; AmitAACI SunnyvaleAAST CAAACO USAAGP KHANNA; Amit Sunnyvale CA US - Systems, methods, and computational solutions are discussed herein relating to the selection and assignment of show and no-show bids to advertisements based on overlap and/or association between search results and advertisements presented in conjunction therewith. Advertisers may provide ads with show and no-show bids to vary ad presentation cost based on search results. Systems and methods for enabling and enacting such bid and ad display techniques are disclosed herein. | 01-17-2013 |
20130018724 | BUYER GROUP INTERFACE FOR A DEMAND DRIVEN PROMOTION SYSTEM - A system and method for providing a demand driven promotion system supporting social networking and searching, substantially as shown in and/or described in connection with at least one of the figures, as set forth more completely in the claims. | 01-17-2013 |
20130018725 | BUYER GROUP TARGETED ADVERTISING IN A DEMAND DRIVEN PROMOTION SYSTEM - A system and method for providing a demand driven promotion system supporting social networking and searching, substantially as shown in and/or described in connection with at least one of the figures, as set forth more completely in the claims. | 01-17-2013 |
20130018726 | Communicating Personalized Messages Using Quick Response (QR) Codes - In some embodiments, a method includes receiving an identification of an intended recipient of a physical package and a personalized message having content based on the identity of the intended recipient. The method further includes identifying a uniform resource locator (URL) comprising a reference to a webpage that displays the personalized message and one or more advertisements regarding products or services related to the physical package. A Quick Response (QR) code encoding the URL comprising the reference to the webpage that displays the personalized message and the one or more advertisements may be generated. The method further includes transmitting the personalized message and the one or more advertisements to the intended recipient via the webpage in response to the intended recipient accessing the URL encoded by the QR code. | 01-17-2013 |
20130018727 | Behavior Monitoring and Reinforcement System and Method - A system, method and computer software that provides for a computer implemented system and method for comprehensive reinforcement of human behavior by capturing environmental information for participants and reinforcing their daily choices in their environments. Unique applications of technology are used to record, reinforce and document the desired behavior activities of participants in order to track, promote, encourage and further reward the desired behavior. | 01-17-2013 |
20130024277 | PLATFORM TO PROVIDE ADVERTISEMENTS TO USERS OF REGISTERED PRODUCTS - A service center identifies a first and a second users supported by the service center for products registered with the service center, where the service center is configured to provide support services to the users concerning the products on behalf of vendors that provide the products, wherein the first user and the second user have at least one common product registered with the service center. The service center determines whether the first user and the second user are members of a social community that is communicatively coupled to the service center via a first an application programming interface (API), where the social community is hosted by a third party over a network. A message is transmitted to a first mobile device associated with the first user to enable the first user to connect with the second user via the social community without requiring the first user directly accessing the social community. | 01-24-2013 |
20130024278 | LOWER BANDWIDTH SOLUTIONS USING ADLITE RICH MEDIA - The present invention provides techniques relating to rich media advertising. Techniques are provided in which an advertiser-provided image-based component of an advertisement creative is matched with an advertiser-provided audio component of the advertisement creative. A rich media advertisement may be served that includes the image-based component and a synchronously presented audio component. Utilization of the rich media advertisement may be provided as an option to an advertiser to advertising utilizing a video advertisement, such as an option that may be used to target lower bandwidth users. | 01-24-2013 |
20130024279 | ADLITE RICH MEDIA SOLUTIONS WITHOUT PRESENTATION REQUIRING USE OF A VIDEO PLAYER - The present invention provides techniques relating to rich media advertising. Techniques are provided in which an advertiser-provided image-based component of an advertisement creative is matched with an advertiser-provided audio component of the advertisement creative. A rich media advertisement may be served that includes the image-based component and a synchronously presented audio component. Presentation of the rich media advertisement on a user computer may not require downloading or utilization of a video player. | 01-24-2013 |
20130030910 | SYSTEMS AND METHODS FOR GENERATING AND USING A DIGITAL PASS - A system, method, and article of manufacture for generating a digital pass is disclosed. The method may comprise retrieving a plurality of identity attributes, and grouping a subset of identity attributes in the plurality of identity attributes to generate at least one digital pass. The method may further comprise grouping a subset of static identity attributes and a subset of dynamic identity attributes to generate a digital pass. | 01-31-2013 |
20130030911 | PUBLIC INTERACTIVE PERSONALIZED RADIO NETWORK - An interactive radio network enables users to interact with the content of a radio broadcast, including commercials or messages, and to selectively save, store, review, fast forward, rewind, pause, forward, and respond to the radio programs and/or the commercials. The interactive radio network provides a widespread, international, and economical access to the radio stations, and reduces the need for advertisement billboards. It provides the users with an opportunity to selectively inquire about the products or services being advertised. Furthermore, the interactive radio network allows the users as well as various sectors of the advertisement industry to interact with the content of the radio broadcast. The advertisements are no longer limited to audio messages, but can further include elaborate video, text, and data information. The interactive radio network enables the users to communicate and interact with each others, based on the broadcast content. It also provides a widely accessible and affordable avenue for mass marketing and broadcasting of commercials to mobile users. | 01-31-2013 |
20130030912 | METHOD FOR UPDATING ADVERTISEMENT CONTENT USING DRM - The present invention relates to a content update method, comprising the steps of: receiving, by a terminal, a specific-formatted data from a server, the specific-formatted data including a container and a variable information box, wherein the container includes a header, the variable information box includes a new advertisement content, the header includes a field which contains information on first advertisement content, and the field indicates that the new advertisement content is used for updating the first advertisement content; checking whether the terminal includes information matched with the information on the first advertisement content, wherein the first advertisement content is included in the specific-formatted data together with a non-advertisement content; and if a matching information is found as a result of the check, replacing the first advertisement content within the specific formatted data with the new advertisement content. | 01-31-2013 |
20130036006 | ADVERTISEMENT MATCHING - A computer-implemented method comprises of processing data for a source video to determine representative topics of the video, determining multiple topics of interest for respective ones of multiple market segments, using the representative topics and the multiple topics to determine a target audience for the video from the market segments, using the topics of interest for the target audience to determine a set of keywords for an advertisement, using the set of keywords to provide multiple candidate advertisements for the target audience, generating a ranked list from the multiple candidate advertisements, and selecting an advertisement for the source video from the ranked list of candidate advertisements. | 02-07-2013 |
20130036007 | CROSS-PLATFORM COLLECTION OF ADVERTISING METRICS - Systems and methods for integrating supplemental advertising content between both network advertisements and television advertisements are described. A central server connected to a network accesses a database containing supplemental advertising content that is paired with a specific serial identifier, allowing users to retrieve the content by utilizing a network-connected device to send the server a request containing the serial identifier. The network-connected device also connects to a different server that accesses a database containing user profiles that keep track of which content requests the user has sent, allowing the user to access the requested content from any other network-enabled device. | 02-07-2013 |
20130046620 | Fast and Versatile Graphical Scoring Device and Method, and of Providing Advertising Based Thereon - A graphical user interface presents an image to a user and at least one labeled axis of that image corresponding to evaluations by the user of the image or of something represented by the image. The user moves a computer mouse or other input device to select a single location on the image. The display screen provides immediate feedback to the user of the location currently being pointed to by the input device (e.g., the x and y coordinates currently being moused over in the case where two labeled axes are employed). The user then selects the location on the screen being pointed to, thus inputting his dimensional evaluation. Optionally, based on the user's dimensional evaluation, advertisements can then be presented to the user according to the user's likes and dislikes. Alternatively or in addition, different users that make similar (e.g., the same) evaluations may be informed of such and given the option to communicate with each other. | 02-21-2013 |
20130054353 | Mobile Game and Promotion Service - Systems and methods for providing games, challenges, and/or promotions to mobile devices are usable to provide incentives to customers. According to one embodiment, a system can be provided. The system can be operable to receive information, such as location information, associated with a mobile device; transmit content being associated with a location of a merchant to the mobile device; receive an event outcome indicator associated with the content; provide a promotional offer to the mobile device when the event outcome indicator matches a desired event outcome indicated by a third-party or the merchant; and process the reward or promotional offer associated with the event outcome indicator via interaction with a point of sale system. | 02-28-2013 |
20130054354 | GENERATING ADVERTISEMENTS FROM ELECTRONIC COMMUNICATIONS - Techniques involving the creation of advertisements from electronic communications. In one embodiment, a determination is made that a received email includes advertisement information. Elements of the email that can be used in an electronic advertisement are identified, and the electronic advertisement is created using at least the identified elements of the email. | 02-28-2013 |
20130054355 | ADVERTISEMENT CUSTOMIZATION - One or more techniques and/or systems are disclosed for providing a customized advertisement for a user. A request can be received from an advertising service, where the request comprises a user topic, such as a topic comprised in an advertisement intended to be customized for the user. One or more user aspects are identified for the user topic, and respective impact factors are determined for at least some of the one or more user aspects. The user aspects for the user topic can be ranked according to their corresponding impact factors, and the ranking can be returned to the advertising service in response to the request. The advertising service may use at least some of the ranking to customize the advertisement to be shown to the user (e.g., so that higher ranked aspects are emphasized more heavily in the advertisement than lower ranked aspects). | 02-28-2013 |
20130054356 | SYSTEMS AND METHODS FOR CONTEXTUALIZING SERVICES FOR IMAGES - Contextualization services may deliver an advertisement to display on or within the real estate or boundaries of an image on a page being loaded. An agent on the client may contextualize a page being loaded or displayed to identify and send contextual data to the contextualization service of the server. The page may be designed, configured or constructed for placement of an advertisement as part of or over an image on the part, such as a footer of the advertisement. The contextualization service may use the contextual data to select a campaign from a plurality of campaigns to deliver an advertisement for the image. Based on the selected campaign, the contextualization service may send an advertisement to the agent for display as part of the image on the page. Instead of having an advertisement predetermined or fixed prior to the display of the image on the page, the present solution dynamically contextualizes the page and/or the image at the point of loading or displaying the page and the contextualization is based on the content of the page being loaded/displayed. | 02-28-2013 |
20130054357 | METHOD AND SYSTEM FOR SHARING INFORMATION - A system and method for sharing information is described. A product identification user interface is displayed to a user. Identifying information is accepted from the user via said product identification user interface. The identifying information is sent to a server configured to identify a product based on said identifying information. A request is accepted comprising a question about the product from the user. The request is sent to a selected group comprising at least one member. At least one response is received from at least one member of the selected group. The at least response is displayed. At least one targeted deal related to said identified product is received from the server. At least one targeted deal related to said identified product is displayed. | 02-28-2013 |
20130066716 | SENTIMENT-TARGETING FOR ONLINE ADVERTISEMENT - The various embodiments described in the present disclosure, in at least one aspect, relate to computer-implemented methods of online advertisement. In one embodiment, a method includes, in response to receiving a request for an ad to be provided to a user in an online session, identifying a plurality of ads as candidates for consideration, determining one or more sentiments of a content of the online session, and ranking the plurality of identified ads based at least in part on (i) a correlation between the content of the online session and a content of each identified ad, and (ii) a correlation between the one or more sentiments of the content of the online session and the content of each identified ad. | 03-14-2013 |
20130066717 | System, method, and apparatus for integrating real world and virtual world advertising and marketing, which includes a coupon exchange option - The present invention relates to the use of Free Delivery to create a new system, method, and apparatus for delivering uniquely identified hard copy advertising and marketing materials to a consumer, which includes a system, method, and apparatus for Coupon Exchange, in which the coupon may be a hard copy or soft copy, which includes a uniquely identified bar code or other uniquely identified machine readable code, or which may be configured as a structured or semi-structured electronic message. | 03-14-2013 |
20130073382 | METHODS AND SYSTEMS FOR ENHANCING WEB CONTENT BASED ON A WEB SEARCH QUERY - Methods and systems for enhancing a web page are described. Consistent with some embodiments, a content enhancement server analyzes receives a user's web search query submitted to a search engine during a web browsing session. Using the received web search query, the content enhancement server performs various algorithmic operations to select text within a web page being presented to a user for conversion to an interactive link, and/or to select content (e.g., an advertisement) to be presented in connection with the presentation of the web page. | 03-21-2013 |
20130073383 | BROADCASTING ADVERTISEMENT, PROMOTION, OR COUPON - An interactive model may be provided for defining an advertisement, a promotion, or a coupon (“commercial message”) and a corresponding audience criteria. A database of audience members may be checked to determine who, among the audience members, satisfy the defined audience criteria and whether the satisfying audience members, collectively, satisfy a particular criteria. If the particular criteria is satisfied, the commercial message may be broadcast. Otherwise, a user may be permitted to redefine the audience criteria. In variations of embodiments: vehicle identifying information may be collected and an association between the vehicle identifying information and an identity of a vehicle owner may be created; vehicle condition information may be collected and stored in a database; demographic information regarding vehicle owners may be collected and stored in a database; and usage patterns may be tracked, trend analysis may be performed and aspects of a commercial message may be refined. | 03-21-2013 |
20130073384 | System and method for forced delivery of advertisement over Internet media streaming - A method and system for forced delivery and reception of multimedia advertisement before or during playback of requested steaming content from a communications system is disclosed. The system includes an application launched from a device, in communication with a host server that provides streaming multimedia contents, which is responsive to user inputs. The host server includes software that can deliver advertisement before or during playback of desired content, as well as receive and verify user response to the ad-related questionnaire after the advertisement was viewed. Upon verification of the desired response from user, the server will play the content. Otherwise, content will not be played. This system and method increases the effectiveness of delivered advertisement, due to mandatory viewing and understanding of the advertised message, thus generating greater revenue. Practical application, in which subsidized or free streaming content is made possible, is also disclosed. | 03-21-2013 |
20130080250 | GROUP TARGETING SYSTEM AND METHOD FOR INTERNET SERVICE OR ADVERTISEMENT - A group targeting system may include an Internet protocol (IP) extraction unit to extract a group IP using a number of accesses per unit time with respect to an IP, and a characteristic determination unit to determine characteristics of a group that uses the group IP through the group IP. The system includes also a targeting unit to provide a targeted service or a targeted advertisement to the group according to the characteristics of the group. | 03-28-2013 |
20130085842 | DATA CENTER-LESS DISTRIBUTED SOCIAL NETWORK FOR ONLINE MARKETPLACES - In accordance with one aspect illustrated herein, a system is provided comprising a plurality of devices implementing a plurality of peer nodes coupled to a data-center-less network, wherein each of the plurality of devices implements at least one peer node. At least one of the plurality of peer nodes is configured as a publisher peer node for a plurality of contents cached on the respective peer node. Each publisher peer node is configured to publish one or more advertisements on the network. The data-center-less network can be built automatically from user interactions in the markets and includes proactive replication of advertisements to relevant micro-markets. The system still further provides automatic suggesting of the advertisements to a bidder, which are located in a different market, but are relevant to the bid. The automatic suggesting is based upon a computed strength of a connection between the publisher and the bidder using prior interactions. | 04-04-2013 |
20130085843 | GESTURE BASED NAVIGATION TO AUXILIARY CONTENT - Methods, systems, and techniques for providing automatic navigation to auxiliary content. Example embodiments provide a Dynamic Gesturelet Generation System (DGGS), which enables users to use a gesture-based user interface and dynamically define any content as a “link” for navigating to other content. In overview, the DGGS allows a user to use a gesture-based user interface to indicate some portion of content that is being presented on a presentation device associated with the user. This indicated portion is then used as a dynamic “link” (without necessitating a link being embedded in the underlying content) by the DGGS to navigate to other content or for other purposes. This dynamic cross-reference to other content is termed a “gesturelet.” The DGGS determines, based upon this gesturelet what content to present next to the user and then presents it accordingly. | 04-04-2013 |
20130085844 | SOCIAL RANKING FOR ONLINE COMMERCE SELLERS - Online sellers may be ranked based on feedback given by people trusted by an individual user. The user may trust people in their social networks, as well as people who may be experts in a particular field, and the seller's ranking may be calculated by weighting reviews or feedback from trusted people higher than people unknown to the user. When used with a social campaign management system, ranking of products from multiple online sellers may include coupons or incentives that are available through the user's social network, as well as discounts or incentives that may be targeted to the user's status within their own social network. | 04-04-2013 |
20130085845 | FACILITATING DEAL COMPARISON AND ADVERTISING IN ASSOCIATION WITH EMAILS - Techniques are provided which improve deal and advertisement targeting of users, and which may include facilitating user comparison of deals. Methods and systems may detect if an email contains deal information related to one or more deals. If an email contains deal information, the deal information may be extracted. When the email is opened by the user, a link may be displayed on top of (e.g., overlaid on) the email. The link may be configured such that clicking on the link transmits a search query comprising the extracted deal information to a deal service. The deal service may retrieve one or more additional deals which may be similar or related to the one or more deals received in the email. The additional deals may be selected by the deal service based at least in part on the extracted deal information. | 04-04-2013 |
20130085846 | SYSTEM AND METHOD FOR ONLINE SELLING OF PRODUCTS APPEARING ON A DISPLAY - The present document describes a system and method for online selling of products appearing in a video production on a first display, such as a TV. The products appearing in the video production which are for sale are listed in a script. The script is provided to the second display device separate and physically distinct from the first display. The second display device generates a selection icon giving the user the option to make a product selection. The products selected by the user may be saved in a list for a later checkout. The script may be synchronized with the video production so that the selection icon of a certain product appears in synchronization with an event in the video production. In an embodiment, the selection icon is generated as the product appears on the first display. | 04-04-2013 |
20130085847 | PERSISTENT GESTURELETS - Methods, systems, and techniques for automatically providing auxiliary content are provided. Example embodiments provide a Dynamic Gesturelet Generation System (DGGS), which enables one to dynamically define a gesturelet for navigating to or presenting other content, or for performing some behavior. In overview, the DGGS allows a portion of electronically presented content to be dynamically indicated by a gesture. The indicated portion can then be formed into a gesturelet and used by the DGGS to navigate to other content, perform a set of instructions, present auxiliary content, or for other purposes. Gesturelets may be stored persistently and associated with some auxiliary content, such as a set of behaviors, advertisements, competitions, supplemental material or images, or the like. Later, when an action in the system occurs such that the persistent representation is retrieved, the behavior associated with the persistent representation is performed and the associated auxiliary content presented. | 04-04-2013 |
20130085848 | GESTURE BASED SEARCH SYSTEM - Methods, systems, and techniques for automatically initiating a search to present auxiliary content in a gesture based input system are provided Example embodiments provide a Gesture Based Search System (GBSS), which enables a gesture-based user interface to invoke (e.g., execute, generate, initiate, perform, or cause to be executed, generated, initiated, performed, or the like) a search related to an portion of electronic input that has been indicated by a received gesture. In overview, the GBSS allows a portion (e.g., an area, part, or the like) of electronically presented content to be dynamically indicated by a gesture. The GBSS then examines the indicated portion in conjunction with a set of (e.g., one or more) factors to determine input to a search. The search is then automatically initiated with the determined source input. Once search result content is determined, the result content is then presented to the user. | 04-04-2013 |
20130085849 | PRESENTING OPPORTUNITIES FOR COMMERCIALIZATION IN A GESTURE-BASED USER INTERFACE - Methods, systems, and techniques for automatically presenting commercial opportunities in a gesture-based user interface are provided. Example embodiments provide a Gesture Based Content Presentation System (GBCPS), which enables a gesture-based user interface to present an opportunity for commercialization related to a portion of electronic input that has been indicated by a received gesture. In overview, the GBCPS allows a portion (e.g., an area, part, etc.) of electronically presented content to be dynamically indicated by a gesture. The GBCPS then examines the indicated portion in conjunction with a set of (e.g., one or more) factors to determine an opportunity for commercialization to present. An opportunity for commercialization may come in many forms, including, for example, a web page, code, document, or the like. Once the opportunity for commercialization is determined, it is then presented to the user, for example, using a separate panel, an overlay, or in any other fashion. | 04-04-2013 |
20130085850 | LOCATION-BASED ADVERTISING FOR ROVING SERVICE PROVIDERS - Facilitating the provision of advertising by receiving a notification indicating a location of a roving provider of a service, and updating data associated with the roving provider based on the location of the roving provider, where a computer server is configured to provide, responsive to a search of the data, advertising that is associated with the roving provider, and where the search is associated with both the service and the location. | 04-04-2013 |
20130097016 | METHODS AND SYSTEMS FOR TARGETING USER INITIATED SOCIAL EVENTS - Techniques are provided which allow targeting social events. Methods and systems allow a user to register a social event which involves a group of users watching a program on a television on a social networking platform. Information related to the event may be obtained and the group of users may be classified as belonging to one or more targeting segments based at least in part on the information related to the event. One or more advertisements may be selected based at least in part on the one or more targeting segments. The one or more advertisements may be transmitted such that the one or more advertisements are displayed on the television. | 04-18-2013 |
20130097017 | Methods and systems for creating an intelligent online lead generation system connecting retail vendors with home buyers, sellers and renters in real estate transaction and move cycle - The invention relates to online social commerce system targeting products and services towards active home buyers and sellers. | 04-18-2013 |
20130103494 | Electronic recommendations of items in a social network, systems and methods - A product is recommended by users of electronic devices by way of an applet which causes at least some of the electronic devices to display at least some information associated with the product. The users form a recommendation chain of a social network. | 04-25-2013 |
20130103495 | INFORMATION-MARKET SYSTEM - The current application is directed to methods and systems that provide an information market in which information producers sell information, advertisers purchase consumption of advertisements, and information consumers purchase information from information producers and receive compensation from advertisers through automated and semi-automated information-market transactions. The information market provides a transaction-based marketplace for the provision and consumption of information in much the same way as various types of financial markets provide a marketplace for cost-effective exchange of goods and services. The transaction-based information market provides flexibility and control to both information providers and information consumers as well as the cost efficiency of a transaction-based information marketplace. | 04-25-2013 |
20130124309 | MANAGING ASSOCIATIONS BETWEEN DEVICE IDENTIFIERS - Device identifiers for devices, such as computing devices, software, and applications, etc., are analyzed to determine whether the device identifiers are associated with each other (e.g., are connected to each other) and how strongly the device identifiers are associated with each other. A stronger connection between two device identifiers may indicate that the device identifiers are connected to the same user, same computing device, or same household. Connections between device identifiers are identified and/or weighted if the device identifiers are associated with the same network or if the device identifiers use the same login information to access content. The identifiers and their connections may form a device graph. Content is targeted to the clients based on the device graph. The device graph may also be used to perform targeting and orchestration of advertising, attribution reporting, analytics, and content optimization across devices in the device graph. | 05-16-2013 |
20130124310 | METHOD AND APPARATUS FOR CREATING RECOMMENDATIONS FOR A USER - A method and apparatus for creating recommendations for a user is described. A user input relating to an item is received (step | 05-16-2013 |
20130132190 | IMAGE TAGGING SYSTEM AND METHOD FOR CONTEXTUALLY RELEVANT ADVERTISING - Computer-implement systems and methods for tagging digital images and providing contextually relevant advertisements on a digital content platform, such as a webpage. For example, in one embodiment, the systems and methods generally include: (a) collecting digital images from one or more digital content platforms (e.g., webpages); and (b) providing a subset of the digital images to a thematic tagging engine (e.g., a crowdsource network). The thematic tagging engine is provided with a pre-defined theme, and thereafter tags the digital images based on whether the images match the pre-defined theme. The systems and methods further include: (c) matching at least one ad creative to at least one tagged image based on the pre-defined theme; and (d) providing the ad creative(s) to the digital content platform for publication proximate to the tagged image. | 05-23-2013 |
20130132191 | SYSTEM AND METHOD FOR PROVIDING FEED-BASED ADVERTISEMENTS - A server computer receives data indicating a data feed to use to create a feed-based advertisement to represent content, which is to be advertised, of a content provider. The server computer receives the data feed that is associated with the content to be advertised and generates the feed-based advertisement using one or more data elements associated with an item in the data feed. The server computer provides the feed-based advertisement to a user device. | 05-23-2013 |
20130138504 | METHOD AND SYSTEM FOR ALPHANUMERIC INDEXING FOR ADVERTISING WITH CLOUD COMPUTING - A method and system for alphanumeric identifier indexing for advertising with cloud computing. A cloud computing service is provided to process alphanumeric identifiers (e.g., mobile device identifier, social network identifier, etc.) and used to categorize and associate pre-determined advertising and/or dynamically generated advertising with the alphanumeric identifiers. When the alphanumeric identifier is received anywhere on a cloud computing network, pre-determined or dynamically generated advertising associated with the alphanumeric identifier is sent to a target device. The cloud computing service keeps advertising synchronized across all devices all alphanumeric identifiers and all logins owned by a user of the target device used from anywhere on the cloud computing network. | 05-30-2013 |
20130144715 | UNIFIED SYSTEM, METHODS, AND COMPUTER PROGRAM PRODUCTS ENABLING THE PROCESSING OF ONE OR MORE EVENTS ASSOCIATED WITH A TRANSACTION EXECUTING THE PURCHASE AND/OR USE OF ONE OR MORE PRODUCTS - A unified system, one or more methods, and one or more computer program products capable of automatically: (a) identifying the product or the product including the product attribute values requested in a user query; (b) identifying one or more retailers offering the product of interest; (c) identifying one or more qualifying offers; (c) authorizing, clearing, and settling a transaction in a unified system; (d) redeeming one or more qualifying offers; and/or (e) executing functions related to the product after purchase. | 06-06-2013 |
20130159094 | REAL TIME AD TARGETING - In one embodiment, an event that has recently occurred is identified. The event is categorized into a category of events from a plurality of categories. A set of one or more advertisements associated with the category of events is ascertained. At least one advertisement is selected from the set of one or more advertisements associated with the category of events. The at least one advertisement is then provided to a user. | 06-20-2013 |
20130159095 | Intelligent Automatic Brand Personality Agents In Social Media Services - A server includes a transceiver for connecting the server over a social network to a provider server and to a user device, a memory for storing information received from the provider server and a processor for instructing the transceiver to communicate information to the user device if the user device input to a prompt from a user home device communicating with the user device satisfies at least one condition stored in the memory. | 06-20-2013 |
20130159096 | RANKED USER GRAPH FOR SOCIAL ADVERTISEMENT TARGETING - A method, advertising network, and computer program product for constructing a ranked user graph for advertisement targeting. The method commences by selecting a user from a set of candidate users from a first internet site, then identifying membership of the user in at least one second internet site. Having the intersecting membership, then assembling a set of one or more relationship associations between the user and a set of the user's associates (e.g. as retrieved from the second internet site). The relationship associations have various aspects that relate the user to a particular associate, and scoring or ranking of those various aspects are used in applying weights the relationship associations. Privacy settings are applied in order to filter out certain associations and/or to restrict propagation of information that the user or other authority deems as private information. The ranked user graph is used in delivering advertising to the user's associates. | 06-20-2013 |
20130159097 | SYSTEMS AND METHODS FOR PROVIDING INFORMATION BASED ON LOCATION - Systems and methods for providing information based on a user's location are described. A system may include an inventory module to identify an instance of a product within a field of vision of a user. A search module may identify incentives to purchase the product. A location module may generate a pictorial representation of the field of vision where an image of the product is located within the pictorial representation based on the position of the product in the field of vision of the user. A mapping module may map an icon representing at least one of the one or more incentives to a location within the pictorial representation corresponding to the position of the product. A display module may provide a user interface including a display comprising the icon located within the pictorial representation at a location corresponding to the position of the image of the product. | 06-20-2013 |
20130159098 | SELLER-DRIVEN METHOD FOR A BID SET SYSTEM - A method for automatically bidding on multiple on-line auction items up for bid where the number of items the bidder wishes to buy is less than the number of items up for bid is disclosed. A method of a seller or auction site giving a bidder the ability to add a listing to a set of listings that can be processed as above is also disclosed. | 06-20-2013 |
20130159099 | Methods, Systems, and Computer Program Products for Processing and/or Preparing a Tax Return and Initiating Certain Financial Transactions - A tax return is processed by receiving tax information associated with a taxpayer where the tax information is in a plurality of formats. The tax information is converted into a common electronic format. A determination is made whether the tax information is sufficient to generate a tax return therefrom. A tax return is generated if the tax information has been determined to be sufficient. | 06-20-2013 |
20130166378 | METHOD AND APPARATUS FOR OPTIMIZING CONTENT TARGETING - Methods and apparatus for optimizing content targeting with optimal topics. An exemplary method comprises determining metadata characteristics associated with topics of interest, determining an inventory of the metadata characteristics, determining performance characteristics associated with the metadata characteristics; and determining optimal topics associated with the metadata characteristics. The metadata characteristics preferably include primary metadata characteristics and ancillary metadata characteristics associated with the primary metadata characteristics, and determining the optimal topics is preferably based at least in part on the inventory of the metadata characteristics and the performance characteristics of the metadata characteristics. | 06-27-2013 |
20130173384 | METHODS AND SYSTEMS FOR AD PLACEMENT PLANNING - Methods and systems are disclosed which allow shifting inventory to fulfill guaranteed delivery advertisement contracts. Inventory may be allocated from a supply of unallocated inventory to one or more advertisers in accordance with guaranteed delivery agreements. Inventory may be reserved for the one or more advertisers from the remaining supply of unallocated inventory. Inventory may then be allocated to an additional advertiser by using unallocated inventory or shifted inventory, or a combination of unallocated inventory and shifted inventory. The shifted inventory is shifted out of the allocation for the first advertiser and the shifted inventory is replaced by the reserve inventory for the respective advertiser. | 07-04-2013 |
20130173385 | Generation and Provision of Directed Sales Incentives at Locations Remote from the Point of Sale - This invention is directed to a system and method for improving customer loyalty through direct sales incentive dissemination based on the customers past purchase history and items the store is offering at a reduced price. The additional services include providing the customer with a list of their preferred items, which are also on sale, without the customer needing to search for related coupons and the like. | 07-04-2013 |
20130179254 | USING USER EXPRESSIONS OF INTEREST TO DEEPEN USER RELATIONSHIP - Embodiments of the invention are directed to collecting one or more expressions of interest from a user, where the one or more expressions of interest indicating potential interest in one or more financial products or financial services. Then, using a processing device, an interest index is calculated based at least in part on the collected one or more expressions of interest from the user. The interest index is configured to quantify a level of interest expressed by the user for one or more financial products or financial services. Next, based at least in part on the interest index, a level of engagement for deepening a relationship with the user is determined. Finally, one or more offline marketing efforts for deepening the relationship with the user are initiated based on the determined level of engagement. | 07-11-2013 |
20130179255 | BUILDING AND USING AN INTELLIGENT LOGICAL MODEL OF EFFECTIVENESS OF MARKETING ACTIONS - Embodiments of the invention are directed to receiving one or more triggers associated with a customer of a financial institution, determining, using one or more processing devices running an intelligent logical model, one or more weightings, each of the one or more weightings corresponding to one of the one or more triggers, applying the weighting to each of the one or more triggers resulting in one or more weighted triggers, and determining, based on at least one of the weighted triggers, a marketing action to initiate. In some embodiments, the invention is also directed to initiating the determined marketing action, receiving feedback corresponding with the customer of the financial institution, the feedback also corresponding to the determined marketing action, inputting the customer feedback to the intelligent logical model, and associating the feedback with the one or more triggers and the determined one or more weightings. | 07-11-2013 |
20130179256 | CONTEXTUAL SOLICITATION IN A STARTER APPLICATION - A reduced capability subset of an application referred to as a “starter application” is provided on a computer device prior to purchase and intended for use by a user purchasing the computer device. The starter application may monitor input from the user when the starter application is executing to ascertain opportunities to inform the user of an upgrade and then solicit the user for purchasing the upgrade. The starter application may use a limited access browser to contact a server to assist in the solicitation and complete the transaction. Upon completing the transaction, the upgrade is provided to the computing device. The upgrade may comprise the full capability version of the application, templates, clip art, or other software. The upgrade may entail transmitting the upgrade to the computer device or providing an authorization key to unlock the upgrade that is already stored on the computer device. | 07-11-2013 |
20130179257 | In-Text Embedded Advertising - Computer program products, devices, and methods for generating in-text embedded advertising are described. Embedded advertising is “hidden” or embedded into a message by matching an advertisement to the message and identifying a place in the message to insert the advertisement. For textual messages, statistical analysis of individual sentences is performed to determine where it would be most natural to insert an advertisement. Statistical rules of grammar derived from a language model may be used choose a natural and grammatical place in the sentence for inserting the advertisement. Insertion of the advertisement creates a modified sentence without degrading a meaning of the original sentence, yet also includes the advertisement as a part of a new sentence. | 07-11-2013 |
20130179258 | SYSTEMS AND METHODS FOR CONDUCTING ELECTRONIC COMMERCE BY PROVIDING GROUP BUY OFFERS - Methods of conducting electronic commerce at a server by providing group buy offers are disclosed. In one aspect, the method involves receiving requests from group buy participants to participate in a group buy offer; determining that the group buy offer is valid once a minimum threshold number of initial group buy participants is met; offering an incentive to a selected initial group buy participant to share the initial group buy offer; receiving input from a subsequent group buy participant, the subsequent group buy participant having been shared the deal from the selected initial group buy participant; determining a relationship between the selected group buy participant and the subsequent group buy participant; assessing a degree of influence the selected group buy participant has on the subsequent group buy participant based on the relationship; and varying the incentive offered to the selected group buy participant corresponding to the assessed degree of influence. | 07-11-2013 |
20130185148 | SYSTEMS, METHODS, APPARATUSES, AND COMPUTER PROGRAM PRODUCTS FOR PROVIDING SERVICES ON AN AUTOMATED TELLER MACHINE - A method for providing surcharge-free ATM transactions is provided. The method may include providing ATM transaction services to an ATM user. The method may further include causing third-party advertising to be presented to the user during the ATM transaction in lieu of charging a surcharge fee for the ATM transaction. A corresponding system, apparatus, and computer program product are also provided. | 07-18-2013 |
20130185149 | SUGGESTING AND/OR PROVIDING TARGETING CRITERIA FOR ADVERTISEMENTS - Keyword suggestions that are category-aware (and field-proven) may be used to help advertisers better target the serving of their ads, and may reduce unused ad spot inventory. The advertiser can enter ad information, such as a creative, a landing Webpage, other keywords, etc. for example. A keyword facility may use this entered ad information as seed information to infer one or more categories. It may then request that the advertiser confirm or deny some basic feedback information (e.g., categories, Webpage information, etc.). For example, an advertiser may be provided with candidate categories and may be asked to confirm (e.g., using checkboxes) which of the categories are relevant to their ad. Keywords may be determined using at least the categories. The determined keywords may be provided to the advertiser as suggested keywords, or may automatically populate ad serving constraint information as targeting keywords. The ad server system can run a trial on the determined keywords to qualify or disqualify them as targeting keyword. | 07-18-2013 |
20130185150 | Shopping Apparatus and Methods - Methods and apparatus related to enabling a shopper to utilize a mobile electronic device to enhance the shopping experience. A shopper may utilize the mobile electronic device to access retail store-specific information regarding the location of items in a retail store. A mobile electronic device may be utilized to compile an electronic shopping list and/or transmit an electronic shopping list. Locations of one or more items in the retail store may be associated with items on the electronic shopping list. | 07-18-2013 |
20130185151 | SYSTEM AND METHOD FOR COMPENSATING TELECOMMUNICATION SUBSCRIBERS FOR PERMITTING PLAYING OF ADVERTISEMENTS AS RING BACK TONES AND DIRECT ACTIVATION OF ADVERTISED SERVICES - A system and method for compensating subscribers for permitting playing of advertisements as ring back tones and direct activation of advertised services is provided. The method includes receiving by a telecommunication service provider a call initiated by a caller. The method further includes establishing status of at least one of caller and callee by checking home location register of the telecommunication service provider. Establishing status includes determining RBT subscription status of caller and callee. Depending on the RBT subscription status of caller and callee, the call is transferred to a tone player within RBT system of at least one of caller and callee. A compensation system then selects a media file to be played to caller based on RBT to Advertisement ratios of subscribers. The selected media file may be an RBT file or an advertisement message, which is then played to the caller. | 07-18-2013 |
20130191211 | CUSTOMIZING PRINTED PRODUCTS BASED ON TRAVEL PATHS - A method for providing customized printed products at a printing location, including storing a collection of prestored information associated with a plurality of different travel paths, receiving a digital message from a wireless device positioned at a first location, transmitting an offer to provide a printed product at the printing location; determining a travel path between the first capture location and the printing location, selecting particular prestored information responsive to the determined travel path; and providing a customized printed product at the printing location which includes the selected particular prestored information. | 07-25-2013 |
20130197997 | BARCODE RENDERING DEVICE - In an embodiment, a method performed by a barcode rendering device for bonding the barcode rendering device with a mobile communication device is described. The method includes detecting a predetermined motion of a barcode rendering device. The method also includes detecting a first signal emitted by a mobile communication device, the first signal indicating that the mobile communication device is ready to bind with the barcode rendering device and to communicate information to the barcode rendering device. The method also includes binding with the mobile communication device in response to detecting both the predetermined motion and the first signal. The method also includes emitting a second signal indicating a readiness to receive the information from the mobile communication device. The method also includes receiving the information from the mobile communication device, the information including barcode data. | 08-01-2013 |
20130218671 | SYSTEM AND METHOD FOR SELECTION AND DELIVERY OF A TARGETED ADVERTISEMENT TO A SHOPPING CART - A method of selecting and displaying of a targeted advertisement at a shopping cart is provided. The method includes (a) processing, by a processor, a product identifier received; from the shopping cart when a first product added to the shopping cart (b) obtaining one or more price indicators that correspond to the first product in the shopping cart, (c) selecting one or more advertisements that correspond to the first product based on (i) the product identifier, and fit) the one or more price indicators, and (d) delivering or displaying the one or more advertisements at the shopping cart. The product identifier is unique and specific to the first product. | 08-22-2013 |
20130218672 | SYSTEM AND METHOD FOR ROUTING MEDIA - The system and method for streaming media to a viewer and managing the media comprises an enhanced service routing processor (ESRP), a real time switch management system (RTSMS), a name routing processor (NRP), and a managed media switch (MMS). The RTSMS has a reservation system. The ESRP receives media from an owner, manages the media according to media rules and order rules defined by the owner, and distributes the media to one or more switches, such as the MMS, according to the media rules and the order rules. The RTSMS is configured to receive the media rules and to receive a viewer's media request via the reservation server. The reservation system of the RTSMS processes the media request according to the media rules and builds a reservation for the requested media. The RTSMS generates the reservation to the viewer and to the NRP. The NRP receives the reservation data from the viewer and from the RTSMS. The NRP processes the reservation data and locates an MMS that can stream the media to the viewer. The NRP transmits the IP address of the MMS to the viewer and transmits the reservation data to the MMS. The viewer initiates a session or connection with the MMS using the reservation number. If the reservation data from the viewer matches the reservation data from the NRP, the MMS streams the media to the viewer. | 08-22-2013 |
20130218673 | System and Method for Offer Targeting - A system and method for offer targeting is disclosed. According to one embodiment, a method for offer targeting may comprise: providing a plurality of offers and a plurality of groups, wherein each group comprises one or more accounts; maintaining an offer counter for each of the plurality of groups; and assigning the plurality of offers, in a predetermined order, to the plurality of groups by repeating the following steps: (1) assigning an offer to one or more groups, wherein the one or more groups are selected from groups that are pre-qualified for the offer based on a plurality of business rules, and the selection of the one or more groups is based at least in part on the offer counters of the one or more groups; (2) incrementing offer counters associated with the one or more groups; and (3) sorting the plurality of groups based on the incremented offer counters. | 08-22-2013 |
20130218674 | SYSTEMS AND METHODS FOR SELLING AND DISPLAYING ADVERTISEMENTS OVER A NETWORK - Systems and methods are provided for selling one or more advertisements and displaying the one or more advertisements in a fixed placement for a set duration of time on a web page within an Internet website in combination with displaying advertisements from the same advertiser in contextually relevant locations within the website. | 08-22-2013 |
20130226694 | ADVERTISER GIFT CARD OFFER FOR FREE VIRTUAL CURRENCY OR DIGITAL PRODUCT OF ONLINE PUBLISHER AT ELECTRONIC PAYMENT PLATFORM - An electronic commerce transaction in which a dealer electronically purchases gift cards of different face amounts from different advertisers using a computer online, each gift card is purchased for a fixed sum equal to a face amount less a discount. The dealer may electronically pay for virtual currency from an online publisher of an online game at a second discount for a second fixed sum in real currency units, the first discount minus the second fixed sum representing the dealer's margin, the virtual currency usable in the online game. The dealer electronically offers to online game users the gift cards stating that if a user purchases electronically from the dealer one of the gift cards the user is then entitled to a preset amount of the virtual currency for the online game. The dealer may offer a similar offer where the free item is an online publisher's product. | 08-29-2013 |
20130226695 | SYSTEMS, METHODS AND COMPUTER-READABLE MEDIA FOR NETWORK PRINTING WITH USER-SELECTABLE OPTIONS - Example embodiments are directed to systems, methods, and computer-readable media for providing a cloud print service, wherein when a user of a terminal device chooses a pay-to-print option, a print service provider is configured to send an uploaded print job to a print apparatus via a public network after receiving monetary payment from the user, and when the user chooses a free-print-with-advertisement option, the print service provider is configured to select a user-targeted advertisement, modify the uploaded print job with the selected user-targeted advertisement, and send the modified print job to the print apparatus via the public network. | 08-29-2013 |
20130226696 | SOCIAL DISCOVERY SYSTEM USING COMPUTING DEVICE PROXIMITY - Technologies for providing a social discovery system enable a user to complement his or her real world activities with online services. For example, the user is associated with a computing device and a user context. A server connected to the computing device determines an offer for a service based on the computing device and the user context. The server may limit the acceptance of the offer to predefined real world physical conditions. The conditions may require the user to accept the offer while being located in proximity of a second user who has received a similar offer. The server receives from the computing device a request accepting the offer and demanding an activation of the service. The server compares the request to the conditions, authenticates the computing device, and activates the service. | 08-29-2013 |
20130232002 | System and Method for Managing Requests for Service - A present invention embodiment provides a system for connecting service seekers with service providers in order for the service providers to perform a desired service. The system handles service requests and comprises a computer system including at least one processor. The system receives one or more service requests from service seekers requesting performance of a service. Service providers that provide the requested services are identified based on at least the current location of the service providers relative to the location for performing the requested service. The system further facilitates communication between the service seekers and the identified service providers. Embodiments of the present invention further include a method and computer program product for handling service requests in substantially the same manner described above. | 09-05-2013 |
20130232003 | ADVERTISEMENT SYSTEM USING MOTION DETECT ILLUMINATION - An advertisement system capable of providing an effective advertisement message by attracting the public's attention and increasing the recognition of the advertisement product is shown. The advertisement system includes motion detect sensors disposed at regular intervals along a railing of a structure to detect pedestrian motion, control parts respectively connected to each of the motion detect sensors, each control part receiving a motion detect signal from the associated motion detect sensor that detects the pedestrian motion, and an advertisement module connected to the control parts to display phrases along a longitudinal direction of the railing, the advertisement module providing an illumination to an advertisement phrase or a public service phrase that is near the pedestrian by control of a control part having received the motion detect signal from the motion detect sensor to guide the pedestrian's attention to the advertisement phrases or the public service phrases. | 09-05-2013 |
20130238426 | PROVIDING ADVERTISEMENTS VIA MULTIPLE DEVICES - A device transmits a first advertisement to a client device of a user; updates an indicator, associated with the user, to indicate that the device transmitted the first advertisement to the client device; and receives a request from a user device of the user. The request includes an identifier associated with the user. The device further determines, based on the identifier, that the user of the user device is also the user of the client device; determines, based on the identifier and the indicator, that the device transmitted the first advertisement to the client device; selects a second advertisement for the user device based on the request; and transmits the second advertisement to the user device. The first advertisement and the second advertisement advertise a particular item. | 09-12-2013 |
20130238427 | Social Consumer Spheres - According to an embodiment, a method comprises providing, by a server, a platform including at least one group, wherein each group is associated with at least one product offered by one or more entities over a network, wherein each group is created by a leader user when the leader user is interested in a transaction associated with the product(s), and wherein the leader user decides to add one or more members to the group(s) for the associated product(s) based on one or more attributes of the member(s). The method also comprises displaying consumer data associated with the group(s), the leader user or the member(s). The method further comprises providing access to the one or more entities to the consumer data such that the one or more entities provide incentives to the group(s) associated with the product(s) to encourage the group(s) to complete the transaction associated with the product(s). | 09-12-2013 |
20130238428 | ADVERTISEMENT DISTRIBUTION SYSTEM, METHOD AND COMPUTER PROGRAM PRODUCT USING A MULTI-TENANT ON-DEMAND DATABASE SYSTEM - In accordance with embodiments, there are provided mechanisms and methods for advertisement distribution using a multi-tenant on-demand database system. These mechanisms and methods for distributing advertisements using a multi-tenant on-demand database system can integrate an advertisement distribution service with the services provided by the multi-tenant on-demand database system. The ability to provide an advertisement distribution service with the services provided by the multi-tenant on-demand database system can enable the distribution of advertisements to take advantage of other data stored by and/or services provided by the multi-tenant on-demand database system. | 09-12-2013 |
20130238429 | BEHAVIORAL TARGETING SYSTEM THAT GENERATES USER PROFILES FOR TARGET OBJECTIVES - A behavioral targeting system determines user profiles from online activity. The system includes a plurality of models that define parameters for determining a user profile score. Event information, which comprises on-line activity of the user, is received at an entity. To generate a user profile score, a model is selected. The model comprises recency, intensity and frequency dimension parameters. The behavioral targeting system generates a user profile score for a target objective, such as brand advertising or direct response advertising. The parameters from the model are applied to generate the user profile score in a category. The behavioral targeting system has application for use in ad serving to on-line users. | 09-12-2013 |
20130238430 | Transparent Network Traffic Inspection - Methods and systems are disclosed for providing parties with levels of transparency into filtering functionality of network traffic inspection implementations. Embodiments include receiving a filter change request from a subscriber over a network that defines a modification to a set of filter criteria for filtering network traffic, the filter criteria being stored in association with the subscriber in a filter criteria data store; updating the set of filter criteria in the filter criteria data store as a function of the filter change request; receiving a content dataset relating to the network traffic; identifying the content dataset as being associated with the subscriber; retrieving the set of filter criteria associated with the subscriber from the data store; and filtering the network traffic as a function of the set of filter criteria. Embodiments further provide layers of access for different entities to the filtered traffic. | 09-12-2013 |
20130246168 | SENTIMENT MAPPING IN A MEDIA CONTENT ITEM - A media content item is evaluated for its “sentiment states.” That is, segments of the content item are determined to be, for example, “happy,” “exciting,” “sad,” “funny,” and the like. A “sentiment map” is created that delimits segments of the content item and contains the sentiment-state keywords associated with the segments. Some maps include an amplitude for each assigned sentiment keyword and a confidence value for the segment delimitation and for each keyword. As an exemplary use of the sentiment map, an advertisement broker matches the sentiments of his advertisement offerings with segments of a content item in order to place appropriate advertisements at times when they would be most favorably received. In another example, a recommender system recommends to a user a content item whose sentiment map compares favorably to that of a content item already enjoyed by the user. | 09-19-2013 |
20130246169 | SYSTEMS AND METHODS FOR DYNAMIC IMAGE AMPLIFICATION - According to various embodiments, a system and a method for selecting images for advertisements using a computer system are disclosed. In one example, the method comprises computing, by the computer system, a plurality of valuations of a plurality of images, the plurality of valuations indicating levels of at least one of social engagement and personal engagement with the plurality of images, and identifying at least one image from the plurality of images based on a valuation of the at least one image from the plurality of valuations. | 09-19-2013 |
20130246170 | SYSTEMS AND METHODS FOR INTERACTING WITH MESSAGES, AUTHORS, AND FOLLOWERS - Embodiments of a search engine are disclosed that enable authors and third parties to influence the persistence and ranking of the author or the author's posts in search result listings using a bidding process or other compensation-based mechanism. In one embodiment, the search engine allows authors to submit bids in auction for ranking in order to keep their posts (or posts of other authors) visible to targeted searchers for a longer period of time than would normally be available. The bid amount, together with other attributes, can be used to determine the relevance and ranking of posts or authors provided in a search results page to a searcher. Embodiments of the search engine may be utilized with a microblogging service or a social networking service. | 09-19-2013 |
20130254023 | System and Method of Selecting Advertising Content - A method includes receiving data for an object at a computing device. The method includes sending a representation of the object from the computing device to a display device coupled to the computing device. The object includes a first display element in a featured position and a second display element. The method includes selecting advertising content with a processor of the computing device based on first information retrieved from the data that is associated with the first display element, based on second information retrieved from the data that is associated with the second display element, and based on a first location in the representation of the first display element relative to a second location in the representation of the second display element. The method also includes sending the advertising content from the computing device to the display device for display in an advertising window. | 09-26-2013 |
20130262222 | CUSTOMER METRICS DRIVEN TRAVELER INFORMATION SYSTEM FOR MULTIMODAL PUBLIC TRANSPORATION SYSTEMS - Devices and methods provide route guidance by maintaining a plurality of user preferences, receiving a beginning location and an ending location of a trip, and receiving a trip purpose of the trip. Such devices and methods automatically generate multiple different routes between the beginning location and the ending location, automatically create a subset of less than all of the user preferences that match the trip purpose to produce purpose-specific preferences, and automatically rank the multiple different routes by ranking routes that match more of the purpose-specific preferences ahead of routes that match less of the purpose-specific preferences to produce a ranked order. Then, such devices and methods automatically output the multiple different routes in the ranked order. | 10-03-2013 |
20130268354 | Selecting Content Items for Display in a Content Stream - A method for selecting content items, comprising: receiving, using one or more processing devices, a request for content items for display in a content stream; retrieving, using the one or more processing devices, in response to the request, a condition for targeting a content item for display in the content stream; detecting, using the one or more processing devices, that the condition is satisfied; adjusting, using the one or more processing devices, the bid price in accordance with the condition; executing, using the one or more processing devices, an auction, based on the bid price adjusted and other bid prices for other content items in the auction; and selecting, using the one or more processing devices, based on the auction, the content items for display in the content stream. | 10-10-2013 |
20130268355 | SYSTEM AND METHOD FOR PEER-TO-PEER ADVERTISING BETWEEN MOBILE COMMUNICATION DEVICES - Disclosed are a method and system for peer-to-peer advertising between mobile communication devices. A subsidy program is set up based on a profile of an advertiser having at least one advertising media. A qualified subscriber is identified for the advertiser based on a profile of a subscriber. One or more advertisers and subsidy programs for the qualified subscriber is selected. In addition, when a communication transmission is received from a source communication device, at least one advertising media is associated with the communication transmission and the communication transmission is transmitted from a source communication device to a destination communication device. | 10-10-2013 |
20130275211 | SERVER AND METHOD FOR PROVIDING INFORMATION OF LOCAL PRODUCT - A computerized method provides information of local products using a server. Information of various products published by one or more product vendors is stored into a product database. When a user accesses the server using a client device, a location of the user is acquired and a geographical area where the user is located is determined. Products local to the determined geographical area are searched from the product database, and are displayed on a user interface for the user to select his/her favorite. When one of the searched products is selected, purchasing addresses of the selected product are searched from the product database and the nearest purchasing address to the user is determined. One or more routes from the user to the nearest purchasing address are calculated according to an electronic map, and are displayed on the user interface. | 10-17-2013 |
20130282481 | SYSTEM AND METHODS FOR ELECTRONIC ADVERTISING MANAGEMENT - An advertisement management method and system wherein a first set of phrases associated with a first party is received. A second set of phrases is determined, wherein each phrase in the second set is topically related to at least one phrase in the first set, and the second set includes at least one phrase from the first set. A third set of phrases is generated based on the second set. The second set includes at least one phrase that is not in the third set. The advertisement management method and system also receives social feed data, including first data posted on an online social network by a second party. A computer processor is used for automatically searching for matches between the first data and the third set of phrases. Responsive to a match identified by said searching, second data representing a social lead and including contact information of the second party is generated. In the advertisement management method and system, the first party is notified about the second data. | 10-24-2013 |
20130282482 | System for Targeting Advertising Content to a Plurality of Mobile Communication Facilities - A system for targeting advertising content includes the steps of: (a) receiving respective requests for advertising content corresponding to a plurality of mobile communication facilities operated by a group of users, wherein the plurality includes first and second types of mobile communication facilities with different rendering capabilities; (b) receiving a datum corresponding to the group; (c) selecting from a first and second sponsor respective content based on a relevancy to the datum, wherein each content includes a first and second item requiring respective rendering capabilities; (d) receiving bids from the first and second sponsors; (e) attributing a priority to the content of the first sponsor based upon a determination that a yield associated with the first sponsor is greater than a yield associated with the second sponsor; and (f) transmitting the first and second items of the first sponsor to the first and second types of mobile communication facilities respectively. | 10-24-2013 |
20130282483 | MULTI-DIMENSIONAL METHOD FOR OPTIMIZED DELIVERY OF TARGETED ON-LINE BRAND ADVERTISEMENTS - A method of delivering targeted on-line advertising to an end user of a computer network system comprises creating an advertisement campaign having a plurality of dimensions associated therewith, obtaining end user data based upon engagement of the end user with the network system, profiling advertisement content available on the network system to identify specific items of advertisement content that are compatible with the advertising campaign, for each item of compatible advertisement content, utilizing the end user data and metrics associated with the plurality of dimensions associated with the advertisement campaign to develop an effectiveness measurement, and utilizing the effectiveness measurements to select at least one item of compatible advertisement content for display to the end user. | 10-24-2013 |
20130282484 | Personal Directory Services with Directed Communication - Included are systems and methods for directing data. At least one embodiment of a method includes receiving a listing for a data provider, the listing including a plurality of criteria related to the data provider and receiving an indication to add at least a portion of the listing to a personal directory. Other embodiments include adding at least a portion of the listing to the personal directory and receiving an indication from the data provider to send data to the personal directory. | 10-24-2013 |
20130290097 | AWARDING A GROUP- TARGETED PROMOTION - Systems, methods, and computer-readable and executable instructions are provided for awarding a group-targeted promotion. Awarding a group-targeted promotion can include defining a first condition for a customer to join a list of promotion-eligible customers and defining a second condition for a number of groups of customers from the list to qualify for a group-targeted promotion. Awarding a group-targeted promotion can include awarding the group-targeted promotion to a group among the number of groups that complies with the second condition, wherein the method is performed by a computing device. | 10-31-2013 |
20130290098 | SYSTEM AND METHOD FOR BRAND AFFINITY CONTENT DISTRIBUTION AND PLACEMENT - An apparatus, system and method for placing an advertisement is disclosed. An audio work may be analyzed for at least one keyword. The at least one keyword may be accessed for its relevance to an advertisement. Based on the assessment of the at least one keyword and an avail of the audio work, the advertisement may be placed within the audio work. | 10-31-2013 |
20130297412 | DELIVERING PERSONALIZED RECOMMENDATIONS THAT RELATE TO TRANSACTIONS ON DISPLAY - Provided are techniques for providing personalized recommendations. One or more transactions are received from one or more customer interaction channels. The received one or more transactions are stored in an incremental data store. One or more predictive rules are generated based on the received one or more transactions and based on one or more transactions previously stored in the incremental data store. In real-time, one or more personalized recommendations specific to a user and to the received one or more transactions are generated using the one or more generated predictive rules. | 11-07-2013 |
20130297413 | USING ACTIONS TO SELECT ADVERTISEMENTS - Systems and methods for providing an advertisement based on an action directed by a first user to a second user including receiving, using one or more computing devices, a request from a first user directed to a second user, wherein the request comprises a second user identifier and an action tag; generating a suggested advertisement based at least on data that is part of the request; identifying the request from the first user to determine whether the suggested advertisement matches the request; selecting the matching advertisement as a candidate advertisement for presentation to the second user; and providing a candidate advertisement to the second user. | 11-07-2013 |
20130304572 | PROVIDING LINKS TO RELATED ADVERTISEMENTS - A document, such as a Web page, includes content and a set of related ad links. When a user selects one of the related ad links, they are brought to a linked document including a set of one or more ads. Unless there is an agreement to the contrary (such as a pay per impression agreement), the advertisers do not compensate the document owner for the selection of a related ad link. However, when a user selects one of the ads on the linked document, they are brought to a corresponding ad landing page linked from the ad. The advertisers may compensate the Web page owner for such selections. The related ad links may be automatically generated using document content information, the number, performances, and/or compensation offers of ads corresponding to the related ad link, etc. | 11-14-2013 |
20130311274 | METHOD AND SYSTEM FOR EDITING A WEB PAGE - A method and system for editing a web page. The method includes identifying various events, determining one or more edits, performed on a web page, corresponding to each of the events, storing the one or more edits, performed on the web page, in real time, merging the one or more edits performed on the web page with content present on the web page to form an edited web page and displaying the edited web page to the user. The system includes an electronic device, a communication interface and a memory. The system also includes a processor to identify various events, determine one or more edits performed on a web page, store the edits, merge the edits performed on the web page with content present on the web page and display edited web page. | 11-21-2013 |
20130311275 | Electronic display signs having primary display and second display - An electronic sign includes a bi-stable display portion to display primary content such as price, type of offer, etc. and another secondary display portion to display secondary content such as enterprise name, logo, eye-catching message, etc. Enterprises are enabled to adhere to their organization's color theme while conveying secondary information. Secondary content may be fixed content or may be selected from a predefined set of content. The presently described electronic sign uses a passive medium to display secondary content along with a bi-stable display for displaying primary content, resulting in an effective, low cost solution. | 11-21-2013 |
20130311276 | METHODS FOR VOICE ACTIVATED ADVERTISEMENT COMPRESSION AND DEVICES THEREOF - A method, non-transitory computer readable medium and apparatus for voice activated advertisement compression includes outputting by an end user computing device one of one or more items of advertising content associated with requested content. During the outputting of the one of the one or more items of advertising content any captured audio input is converted into a converted audio input. A determination is made whether the converted audio input matches stored information associated with the one of the items of advertising content being output. An action with respect to the one of the items of advertising content being output is executed when the determination indicates a match between the converted audio input and the stored information. | 11-21-2013 |
20130311277 | Web-Based Marketplace for Product Placement and Brand Integration - The present invention describes an online, electronic marketplace for brand integration and product placement. The system provides entertainment companies the opportunity to present their available brand integration inventory, while providing advertisers and their agencies a single source to monitor brand integration options, as well as a forum in which to transact directly with entertainment providers. The system preferably leverages both historical and forward looking data. The platform enables a buyer or seller to view or offer brand integration opportunities across multiple mediums (e.g., television, film, music, video games, and the like), to search opportunities by product category, demographic, or entertainment medium, to sort opportunities by price or date, and to validate post-deal brand integration effectiveness using a defined set of product placement-specific metrics. The system provides brand integration opportunities to be bought and sold throughout an entire lifecycle (pre-production, production, post-production, broadcast/distribution and post-broadcast) of a given program. | 11-21-2013 |
20130311278 | SYSTEM AND METHOD FOR ADVERTISEMENT TRANSMISSION AND DISPLAY - The disclosure herein provides systems and methods for a media enhancement system configured to associate a secondary media signal (for example, the secondary media signal can comprise an advertisement) to a primary media signal (for example, a radio broadcast). The disclosure herein additionally provides systems and methods for a media enhancement system that enables the generating, transmitting, displaying, and/or responding to a plurality of associated and/or unassociated secondary media signals, based on a primary media content from a primary media signal, user characteristics (for example, demographic and/or geographic information), and/or third-party preferences (for example, the goals of advertisers). The secondary media signals can be used to enhance the primary media content already being provided to the user on a user device. The secondary media signals can also be used to create psychological associations or relationships with the primary media content already being provided to the user. | 11-21-2013 |
20130317905 | METHODS AND SYSTEMS FOR IDENTIFYING NEW COMPUTERS AND PROVIDING MATCHING SERVICES - A method of providing services to computing devices includes establishing a connection over the Internet with a computing device; receiving data from the computing device during the connection; extracting a signal from the data received from the computing device; estimating a relative age of the computing device based on the extracted signal; selecting a service from a plurality of services based on the estimated relative age of the computing device; and providing the selected service to the computing device. | 11-28-2013 |
20130317906 | TARGETING TO USERS WITH SEEDED OR DISCOUNTED CREDITS IN A VIRTUAL CURRENCY SYSTEM - A virtual currency system keeps track of virtual credits, which can be owned, transferred, purchased, and sold by participants in a virtual economy. Each virtual credit has an internal value and an external value, which define, respectively, the exchange rates for creating and redeeming the virtual credits. Upon creation of new virtual credits, the internal value for those credits is the rate for which real currency was paid per credit. The external value sets the rate at which the virtual credits can be redeemed for real currency. Each virtual credit may further have a face value, which is an apparent value of the virtual credit within the virtual economy, giving users a baseline impression for valuing the virtual currency. These features of the virtual currency enable a number of useful actions within the virtual economy, including currency seeding, couponing, and chargebacks. | 11-28-2013 |
20130325598 | FINANCIAL ACCOUNT RELATED TRIGGER FEATURE FOR TRIGGERING OFFERS BASED ON FINANCIAL INFORMATION - Systems and methods for producing and maintaining account related triggers are provided herein. The systems and methods may be utilized for triggering offers based on financial information of one or more accounts of a financial institution customer. Triggers may be executed to monitor hardship trends. If a hardship is identified, the financial institution may present a hardship offer to the customer for assistance. | 12-05-2013 |
20130325599 | ACCOUNT REVIEW TRIGGER FEATURE - Systems and methods for reviewing accounts to enhance user relationships and prevent account loss are provided herein. In the systems and methods, account data associated with one or more account of a first financial institution are received and the account data is stored in a storage device; triggers are identified based on the account data, where the triggers include one or more transactions; external account activity of one or more accounts associated with a second financial institution is determined based on the one or more transactions; and a product recommendation is provided to a user associated with one or more accounts of the first financial institution based on the identified external activity. The systems and methods further provide determining a shift in internal account usage of the one or more accounts associated with the first financial institution based on the one or more transactions. | 12-05-2013 |
20130325600 | Image-Content Matching Based on Image Context and Referrer Data - Disclosed herein are computer-implement systems and methods for identifying and matching contextually relevant content (e.g., advertisements, text, images, videos, etc.) to images published on digital content platforms (e.g., webpages, mobile applications, etc.). In general, embodiments of the present invention include: (a) receiving an image published on a digital content platform; (b) receiving referrer data from the digital content platform; (c) submitting the image and the referrer data to an image-content matching engine to (1) identify the context of the image and (2) identify contextually relevant content based on the context of the image and the referrer data; and (d) providing the contextually relevant content to the digital content platform for publication proximate to the image. | 12-05-2013 |
20130325601 | SYSTEM FOR PROVIDING CONTENT - A computer-implemented method serves content to a device. The method includes identifying a characteristic of content displayed with a first device. Through the use of a processor, the characteristic is compared with a campaign constraint of an advertising campaign that includes an advertisement. The method includes transmitting the advertisement to a second device for display when the characteristic satisfies the campaign constraint. | 12-05-2013 |
20130325602 | PROVISION OF TARGETED CONTENT - Measures, including methods, apparatus and computer program products, are provided for creating display space in relation to a page requested by a client from a server for display by that client. A method comprises: configuring a domain name service to route requests for pages hosted at the server to a system; receiving at the system a request from the client for a page from the server, the system being configured to communicate with the client and the server, the request being received on the basis of the configuring; and transmitting, from the system to the client, a reference to a frame-set whereby to cause the client to request that frame-set, wherein, at least one frame of the frame-set includes a reference to cause the client to display the page. | 12-05-2013 |
20130332269 | METHOD AND APPARATUS FOR ADVERTISEMENT DELIVERY - Provided is an advertisement delivery method for delivering an advertisement for causing a user terminal, which transmitted an access request to a web site via a link set in an advertisement, to transmit an access request to the web site again. The advertisement delivery method includes acquiring, by a computer, a behavior pattern of the user terminal in the web site, and delivering to the user terminal, by the computer, a different advertisement depending on the behavior pattern by setting a link to the web site in the different advertisement. | 12-12-2013 |
20130332270 | ADVERTISEMENT SERVER, USER TERMINAL, ADVERTISEMENT METHOD, AND ADVERTISEMENT VIEWING PROGRAM - When a user accesses an advertisement site by a browser unit and requests transmission of the advertisement moving image, an advertisement server requests the user to connect an electronic money card to a reader/writer. The advertisement server can communicate with the electronic money card via the browser unit. Thus, the advertisement server reads an electronic money functional unit ID which is ID information of the electronic money card from the electronic money card to store it therein, and further transmits to the user terminal moving image data of the advertisement moving image stored in the advertisement moving image database. While the user terminal is reproducing the advertisement moving image, the advertisement server accesses the electronic money card through the browser unit for every given interval, and confirms that the electronic money card is connected to the reader/writer. | 12-12-2013 |
20130339136 | DETECTION OF EVENTS FROM BURSTS OF ACTIVITY INDICATORS - An event detection machine may access time-stamped activity indicators from a database, and the event detection machine may determine that a first burst of activity indicators is repetitive of a second burst of activity indicators. Such a determination may be based on the first and second bursts each including a keyword that is shared in common between the first and second bursts. The event detection machine may determine that these bursts of activity indicators is representative of a repetitive event that is characterized by the keyword shared in common among the bursts of activity indicators. Based on such a determination, the event detection machine may generate or modify a data structure that indicates a time period as encompassing the repetitive event that corresponds to the keyword shared in common between the first and second bursts of activity indicators. | 12-19-2013 |
20130339137 | SYSTEM AND METHOD FOR PROVIDING SPONSORED APPLICATIONS IN EMAIL - A method and system for providing targeted applications within an electronic message interface. The method comprises retrieving content from a user's electronic message in the electronic message interface, parsing and interpreting the user's context from the content, and accepting bidding on the user's interpreted context from one or more applications, the one or more applications including triggering conditions related to the user's interpreted context. The one or more applications are ranked based on the bidding. The method further comprises loading the one or more applications into the electronic message interface based on the ranking, and providing one or more follow-up transactions associated with the one or more loaded applications based on the user's interpreted context. | 12-19-2013 |
20130339138 | SYSTEM AND METHOD FOR DISPLAYING CONTEXTUAL ADVERTISEMENTS WITH MEDIA - Systems and methods have been developed for displaying contextually relevant advertisements to users as media objects are being rendered. One or more data sources with contextual information for different portions of each media object are maintained. From this contextual information, keywords may be generated and used to locate contextually-related advertisements. The advertisements are selected based on contextual information about the media object in order to match or otherwise be contextually relevant with the media content being rendered. As the subject matter of the media object changes during rendering, different advertisements related to the new context are provided that replace the prior advertisement. The advertisements are displayed in an area that could be used for other purposes when the rendering device is not rendering media objects. | 12-19-2013 |
20130339139 | SYSTEM AND METHOD FOR NONSTANDARD CREATIVE CONTENT AUCTIONING - The present design includes a method and apparatus for programmatically providing graphic content to a user device. The method includes evaluating a target display and if the target display is configured to receive content, altering code on the target web site, storing target display information, providing target display information, including information about at least one nonstandard region, to at least one bidder, facilitating an auction of the at least one nonstandard region to the at least one bidder, and establishing a winning bidder and displaying graphical content associated with the winning bidder in the one nonstandard region on the target display on the user device. These functions may be provided using a server arrangement. | 12-19-2013 |
20130339140 | Systems and Methods for Assessing Exposure Value of Out of Home Advertising Assets - Implementations described and claimed herein provide systems and methods for assessing an exposure value of an asset, such as an out of home advertising asset. In one implementation, location information for an asset at positioned at a location point is obtained. The location information reflects viewing conditions of the asset. Digital elevation model data is obtained for a region in which the location point of the asset is positioned. A viewshed is generated based on the location information and the digital elevation model data. Exposure value information is generated by intersecting the viewshed with transport information. | 12-19-2013 |
20130339141 | Single System for Authenticating Entities Across Different Third Party Platforms - Some embodiments provide an independent authentication system for authenticating entities that have registered accounts across different online service providers on behalf of the service providers. The authentication system maintains a database of previously verified entity information. A service provider requests authentication by providing the authentication system with unverified and basic identifying information used by an entity when registering with the service provider. The authentication system attempts to match the registration information against previously verified information for a known entity. When a match is found, the authentication system generates a series of challenge questions. The questions are submitted to the entity through the service provider and answers are processed in order to authenticate the entity. Authentication is thus provided on behalf of the service provider without the service provider accessing the previously verified information and without the service provider independently verifying the information within the generated challenge questions. | 12-19-2013 |
20130346192 | METHOD AND SYSTEM FOR DISPLAYING A THEME BASED ADVERTISEMENT ON A SEARCH BOX - A method and system for displaying advertisements on a search box. The method includes receiving a search query from a user; determining a match between the search query and an advertisement that is relevant to the search query; retrieving the advertisement; altering one or more data formats associated with the advertisement to generate a theme based advertisement; and displaying, to the user, the theme based advertisement on at least one of the search box and areas encircling the search box. The system includes an electronic device, a communication interface, a memory and a processor to receive a search query, to determine a match between the search query and an advertisement, to retrieve the advertisement, to alter one or more data formats associated with the advertisement and to display the theme based advertisement on at least one of the search box and areas encircling the search box. | 12-26-2013 |
20130346193 | SYSTEMS AND METHODS FOR PLACING ADVERTISEMENTS - Systems and methods provide techniques for associating advertisements with relevant content on a user interface. A method for placing advertisements on a user interface includes providing a user interface having a plurality of user interface screens, at least some of the plurality of user interface screens containing user-selectable control objects, and determining which of a plurality of advertisements to display on a user interface screen based on at least one of the following criteria: topical relevance, contextual relevance, path relevance and cognitive prominence | 12-26-2013 |
20130346194 | SOFTWARE PROGRAM AND METHOD FOR OFFERING PROMOTIONS ON A PHONE - The present invention includes a method and software application for providing a promotion to a user on a phone. The software application resides on a user's phone and “listens” for phone numbers dialed by a user. In response to the user dialing a phone number, the software determines whether a promotion or an offer for a promotion should be provided to the user. In response to determining to play or offer to play a promotion to the user, the software application on the phone effectively “intercepts” the call and plays to the user either a promotion or an offer to hear about a promotion prior to placing an outbound voice call. The software application may retrieve the promotion from local memory or may connect with a remote server to download an applicable promotion. | 12-26-2013 |
20140006146 | PROACTIVE METHOD AND SYSTEM OF SEARCHING AND/OR INFERRING AND/OR SENDING INFORMATION | 01-02-2014 |
20140006147 | SYSTEM AND METHOD OF CURSOR-BASED CONTENT DELIVERY | 01-02-2014 |
20140006148 | SYSTEM AND METHOD FOR MESSAGING SYSTEM | 01-02-2014 |
20140012666 | TRANSFERRING DIGITAL MEDIA RIGHTS IN SOCIAL NETWORK ENVIRONMENT - In various example embodiments, systems and methods for transferring digital media rights in a social network environment are provided. For example, an indication to transfer digital rights in a digital content is received from a user of a social network. A first network connection in the social network associated with the user is determined. An advertisement of the digital content and an offer to transfer the digital rights may be presented to the first network connection. The digital rights in the digital content may be transferred to the first network connection. | 01-09-2014 |
20140019234 | Matching Audio Advertisements to Items on a Shopping List in a Mobile Device - Methods and apparatus are provided for matching audio advertisements to items on a shopping list in a mobile device. Audio advertisements are matched to items on a shopping list by obtaining the shopping list from a mobile device of the user; applying a speech recognizer to at least one audio advertisement detected on a microphone of the mobile device; identifying one or more key words in the at least one audio advertisement; comparing the one or more identified key words to one or more items on the shopping list stored on the mobile device; and storing the information related to the at least one advertisement if the one or more identified key words match the one or more items. | 01-16-2014 |
20140019235 | CLASSIFICATION ENGINE FOR DYNAMIC E-ADVERTISEMENT CONTENT INSERTION - A way to modify a media file to include an advertisement is described herein. A media includes, but is not limited to, broadcast television, video, or music. The content of the media is analyzed to determine an appropriate advertisement to be inserted into the media content. For example, the advertisement may be a pizza commercial inserted into media that is popular among college age individuals. The content of the media may be further analyzed to determine an appropriate position within the media to insert the advertisement. For example, the pizza commercial may be inserted after a scene in which the characters are eating. Another example may be the insertion of a dating service commercial in a movie immediately following a dating scene in the movie. | 01-16-2014 |
20140025487 | EMAIL-BASED E-COMMERCE - An email payment gateway having electronic commerce (e-commerce) system may send advertisement emails to customers that are registered with the e-commerce system. The advertisement emails may include mailto hyperlinks. Each mailto hyperlink may be associated with a product that is being offered for sale, and each mailto hyperlink describes an email message that may be generated when that hyperlink is selected. When a mailto hyperlink is selected, the generated email message may include one or more parameters related to the product associated with the hyperlink, such as an identifier of the product. The generated email message may then be transmitted to the e-commerce system. The e-commerce system may receive the message and, based on the parameters in the received message, execute a transaction to purchase the identified product on behalf of the customer. | 01-23-2014 |
20140025488 | Methods and Systems for Playing Media - A scalable architecture is disclosed for delivery of real-time information over a communications network. Embedded into the architecture is a control mechanism that provides for the management and administration of users who are to receive the real-time information. In the preferred embodiment, the information being delivered is high-quality audio. However, it could also be video, graphics, text or any other type of information that can be transmitted over a digital network. Preferably, there are multiple channels of information available simultaneously to be delivered to users, each channel consisting of an independent stream of information. A user chooses to tune in or tune out a particular channel, but does not choose the time at which the channel distributes its information. Advantageously, interactive (two-way) information can be incorporated into the system, multiple streams of information can be integrated for delivery to a user, and certain portions of the information being delivered can be tailored to the individual user. | 01-23-2014 |
20140025489 | NON PRE-APPROVED CHANNEL FILTERING FOR CARD ACQUISITION - Information can be shared across a pre-approved (PA) channel and a non pre-approved (NPA) channel to reduce unnecessary offers of a transactional instrument or transactional instrument upgrade to prospects. All prospects listed in the NPA channel that have been evaluated in the PA channel may he removed from a NPA offeree list. This may be done by matching the NPA prospect list with a list of prospects who have been evaluated in the PA channel. The list of prospects evaluated in the PA channel may include, for example, prospects who were pre-approved for an offer as well as prospects who were considered for a pre-approved offer but who were denied the offer. Prospects in the NPA channel that are removed from the NPA offer list may he dropped from further NPA processing, as such prospects are either unprofitable or do not meet a transactional account company's standards for credit. | 01-23-2014 |
20140032313 | Online Consumer-Business Negotiation Tool and Software Product - The present invention includes a customization tool for online, automated consumer-business negotiation. The customization tool includes a valuation feature for assigning values to deal terms, whether they are inherently numeric, non-inherently numeric, or business-specific; a suggestion feature for allowing a consumer to suggest a set of deal terms; and a decision-algorithm feature for making a decision on behalf of the business concerning the consumer suggestion. The suggestion feature provides the consumer with every deal term over which the business has indicated a willingness to negotiate. | 01-30-2014 |
20140032314 | METHOD AND APPARATUS FOR PROVIDING COLLECTION-BASED FEATURE PROGRAMMING - An approach for merchandizing online content collections at various layers of a hierarchy is disclosed. A content merchandizing platform determines at least one slot of at least one page associated with one or more content stores, wherein the at least one slot is for presenting one or more content items. The content merchandizing platform also causes, at least in part, an association of at least one collection of the one or more content items with the at least one slot. The content merchandizing platform further causes, at least in part, a selection of at least a portion of the at least one collection to present in the at least one slot. | 01-30-2014 |
20140032315 | SYSTEM AND METHOD FOR MANAGING AN ADVERTISING MARKETPLACE - An online system is described that utilizes an extranet or intranet for the selection and purchase of digital advertising media, and the creation, distribution and management of media content. The invention comprises a methodology for presenting an online marketplace that brings together advertisers and media owners with available advertising inventory by providing a dynamic inventory of advertising space that is available for users to display digital advertisements; presenting through one of a plurality of portals a user interface through which a user may build a digital advertisement for use on one or more of the available advertising spaces within the inventory; and causing the created advertisements to be displayed on one or more of the available advertising spaces within the inventory. | 01-30-2014 |
20140032316 | VOLUME BAR ADVERTISING - A method, apparatus, system, and computer program product provide the ability to deliver an advertisement to a user. Audio content is played for/to a user. Volume user input is received from the user. The volume user input is an adjustment of a volume of the audio content. In response to the volume user input, a volume bar indicating a volume level for the audio content is displayed as well as an advertisement that is based on the volume bar. | 01-30-2014 |
20140040021 | METHOD AND SYSTEM OF SUBSIDIZING eBOOKS IN EXCHANGE FOR INCLUDING ADVERTISING FROM BRAND IDENTIFIED COMPANIES - A method of one or more sponsors using a computing device connected to a network to subsidize one or more eBook titles including receiving one or more eBook titles and first descriptions of preferred sponsors from first representatives of one or more publishers; receiving brand assets and second descriptions of preferred eBook content from second representatives of the one or more sponsors; selecting based on the first and second descriptions at least one eBook title and at least one sponsor for sponsoring the at least one eBook title; and inserting at least one advertisement formed on a basis of the brand assets received from the at least one sponsor into the at least one selected eBook title to form at least one sponsored eBook edition. | 02-06-2014 |
20140040022 | METHOD OF RANKING AND DISPLAYING CERTIFIED CONTENT - A social media platform and method for displaying and ranking content from an individual user against content from other users. The method prompts the individual user to input user-generated information; receives the user-generated information; acquires related information; receives at least one visual recording related to the user-generated information; associates the user-generated information, the related information, and the captured visual recording to create a user single trophy entry in a remote database; ranks the user single trophy entry relative to a plurality of single trophy entries in the remote database to determine a relative rank; and displays the user single trophy entry with the determined rank. The social media platform displays and ranks trophies taken by a plurality of users utilizing a database, a ranking module, and an output module. | 02-06-2014 |
20140040023 | MERCHANDISING ITEMS OF TOPICAL INTEREST - Various embodiments are described herein that provide one or more of a systems, methods, software, and data structures within an Internet marketplace context that are useful to promote products that may be associated with an event occurrence. Some embodiments further utilize collaborative filtering to augment event-based product recommendations. | 02-06-2014 |
20140040024 | ESTABLISHMENT BASED ADVERTISING METHOD AND SYSTEM - An establishment based advertising method and system is described. A server having a database in which is stored a plurality of advertisement software packages is in data communication with a network of interconnected computers, each of which is associated with a monitor unit. After a request for an advertisement is initiated without intervention of a client, an advertisement software package is retrieved from the database according to predetermined selection rules and transmitted to a target computer, for display on a client side screen. In one embodiment, an advertisement software package is retrieved in response to detected client movement, according to predetermined establishment related selection rules and an extracted advertisement-relevant client characteristic. In one embodiment, the monitor unit is multi-screened. | 02-06-2014 |
20140052531 | AUTOMOTIVE DIAGNOSTICS AND MARKETING SYSTEMS AND METHODS - Implementations of the present invention relate to systems, methods, and apparatus for providing marketing materials related to recommended service, maintenance, repair, and combinations thereof for a particular vehicle. In at least one implementation, a vehicle diagnostics monitor can read various parameters from the vehicle's OBD connection. The vehicle parameters then can be used to identify and recommend services and repairs to be performed on a vehicle as well as to provide marketing materials related to such services and repairs. | 02-20-2014 |
20140058833 | Commerce System and Method of Controlling the Commerce System Using Bidding and Value Based Messaging - A commerce system has retailers offering products for sale to consumers. A plurality of bids for a search criteria are accepted. A winning bid for the search criteria is selected from the plurality of bids. Value message content related to the winning bid for the search criteria is accepted. An interface to submit a search query corresponding to the search criteria is provided. Search results corresponding to the search query are collected. The commerce system is controlled by displaying the search results and value message content to influence purchasing decisions. A market segment is applied to a scope of the bids. The search criteria is accepted with the bids. The winning bid is selected based on a value of the bids. A database containing product information is provided. The search results corresponding to the search query are collected from the database. | 02-27-2014 |
20140058834 | PROVIDING TARGETED OFFERS ON FINANCIAL TRANSACTION RECEIPTS - Embodiments are directed to aggregating product savings into a quick response (QR) code and to providing a targeted offer via a financial transaction receipt. In one scenario, a computer system scans various items that are provided for sale by a retailer. The scanning resulting in scanning information that corresponds to the scanned items. The computer system sends the scanning information for the scanned items to a second computer system to determine whether coupons or price discounts apply to the scanned items. The computer system then receives coupons or price discounts for the scanned items from the second computer system and aggregates each of the received coupons or price discounts into a QR code that is presentable by a customer at a point of sale to redeem the coupon or price discount for the scanned items. | 02-27-2014 |
20140058835 | METHOD FOR DISPLAYING AN ADVERTISEMENT ON INTERNET RESOURCES DEPENDING ON THE COMBINED CONTENT THEREOF - The invention relates to a content-oriented advertising display on the Internet resources. The technical result of the invention is the increasing of the level of ad conformity to the web-sites content. The method of ad displaying on the Internet, depending on their composite content is that the data contained within the web page is divided into text and multimedia, then transmitted to the advertisement displaying system and their comparison with existing database systems of ad displaying is performed on the principle of visual similarity of multimedia data from a web page with multimedia data from ad displaying system database, and on the principle of conformity of the text from the web-page with the test description from ad displaying system database, the relevancy of certain types of data is calculated, obtain one or several lists of numerical relevance of specific data types from the web page of corresponding ad categories or data type ad from the web-page by comparing the data from the ad displaying database with certain categories of ad, then a single list of the numerical relevance of data from a web page advertising categories or advertisements is formed. After that additional numerical conditions are applied, the obtained list is sorted by decrement, and the limited set of advertisements that corresponds to the max value from the list is displayed on the web-page. | 02-27-2014 |
20140058836 | Method and System for Providing Targeted Graphical Advertisements - A system and a method are directed to targeted graphical advertisements, which may involve identifying a graphical advertisement associated with an entity (e.g., advertiser); associating one or more concepts with the graphical advertisement; receiving a request for an advertisement associated with a concept; and delivering the graphical advertisement associated with the concept, wherein the graphical advertisement is positioned for display based on a ranking among advertisements for the concept, the ranking being based at least on a price parameter amount offered by the entity. | 02-27-2014 |
20140067527 | Advertisement-Based Internet Service Method and System for Implementing the Same - An internet service method based on advertisements includes delivering a request for internet access to a gateway and communicating an IP address to an advertisement server. The advertising server may be configured to deliver advertisements based on the internet access sought. The method further includes receiving a first advertisement for a first time interval, receiving internet access for a second time interval following the first time interval and receiving a second advertisement for a third time interval following the second time interval. | 03-06-2014 |
20140067528 | Split Spot Breaks - Control of a single spot break (or all spot breaks within a predefined time period) can be dynamically split between different ad management servers, and between universal and targeted advertisements. Put another way, the particular type of process used to deliver advertisements (e.g. one-to-many or one-to-one) can be varied within a single spot break. Each portion of a split spot break can be dynamically adjusted in near-real time. If run time of advertisements inserted by an ad management server is either too long or not long enough, control can be passed to the next ad server late, or early, as appropriate. A single spot break (or group of spot breaks) can be split different ways for different stations, or for different tiers of spot breaks. Different spot breaks on the same station can be split differently. | 03-06-2014 |
20140074598 | REVERSE ADS - In general, in one aspect, the invention relates to a system that includes an evaluation engine and a secure storage. The evaluation engine is configured to obtain a plurality of media attributes of a plurality of media items associated with a user, determine a media category and a media subcategory based on the plurality of attributes, wherein the media category comprises the media subcategory, and receive, from a client device, a request for the media subcategory, wherein the request comprises the media category. The evaluation engine is further configured to identify, in response to the request, the media subcategory associated with the media category, determine a source of the request, and provide, to the client device, the media subcategory for the media category based on the source of the request. The secure storage is configured to store the media subcategory for access and identification by the evaluation engine. | 03-13-2014 |
20140081745 | METHOD AND SYSTEM FOR CURBING COUPON DISTRIBUTION DUE TO RISK PROFILE - A method for limiting coupon distribution based on risk includes: storing consumer profiles, each including an identifier; receiving data for transactions involving a consumer; receiving credit information for the consumer; generating variables to identify patterns of behavior based on the data; creating a behavioral profile for the consumer based on the variables; analyzing the credit information and the behavioral profile to determine a risk profile; and distributing coupons to the consumer based on the consumer's risk profile. Another method includes: storing coupons, each including a coupon identifier and a propensity to spend beyond acceptable levels threshold; storing consumer profiles, each including a consumer identifier; receiving a propensity to spend beyond acceptable levels for a consumer; identifying a consumer profile for the consumer; and distributing a coupon to the consumer, wherein the consumer's indicator of propensity to spend beyond acceptable levels does not exceed the coupon's propensity to spend beyond acceptable levels threshold. | 03-20-2014 |
20140081746 | PERMISSION MANAGEMENT APPARATUS AND PERMISSION MANAGEMENT METHOD - A registration accepting unit accepts registration of a card. A storage unit stores use permission information indicating a disabled state of use permission of the registered card. An instruction accepting unit accepts a use permission enabling instruction of the card from a user terminal. A providing unit provides the user terminal with code information associated with the card for which the use permission enabling instruction has been issued. A changing unit enables the use permission of the card, for which the use permission enabling instruction has been issued and which is stored in the use permission information, for a predetermined period. When receiving the code information from an in-store device installed in a stored, a notifying unit notifies the facility device of whether the use permission of the right that is stored in the use permission information in association with the code information is enabled or disabled. | 03-20-2014 |
20140095303 | Apparatus and Method for Personalizing Maps - Provided is a process for personalizing an interactive map that includes the following: receiving a user request to view an interactive map; determining a map extent responsive to the request; obtaining a profile of the user; personalizing, with a computer, an interactive map based on the profile; and presenting the personalized map to the user. Personalizing includes determining whether to depict geographic features within the map extent in the personalized map based on the profile, and formatting a depiction of the features to have, for each respective feature, a prominence determined based on the profile. | 04-03-2014 |
20140095304 | Providing Notifications for Redeeming Offers Based on External Signals - A system and methods for automatically generating and providing notifications with suggestions of unredeemed offers to users who have acquired them, based on external signals that are generated by determining user interests, for example, user intentions, user actions, or significant events relating to users. The user interests may be determined from multiple sources for example, emails, calendars, locations, searches, social network streams, social graphs, etc. This technology searches through unredeemed offers associated with users and co-relates them with user interests to identify unredeemed offers that may be appropriate to the user interests and generates notifications suggesting the appropriate unredeemed offers before they expire. The notifications may be provided to users via email, instant messaging, social streams, SMS/MMS messages, telephone calls, among other methods for electronic communication. | 04-03-2014 |
20140095305 | SYSTEM AND METHOD FOR INCENTIVE BASED DRIVING - Methods and systems for providing incentives for safe driving include collecting data from a vehicle monitoring system, analyzing the data from the vehicle monitoring system to create a driver report with an overall score, delivering the driver report to a target driver, and rewarding the target driver based on at least the overall score. | 04-03-2014 |
20140100951 | INTEGRATING SPONSORED MEDIA WITH USER-GENERATED CONTENT - A variety of computer based service that permit users to edit, compose, upload, or otherwise generate content also provide for the integration of sponsored media into presentations along with user-generated content. An exemplary service generates text based on user input, provides tags based on the text to a sponsored media repository, receives a sponsored media data structure in return, and formats sponsored media from the data structure for display to the user. | 04-10-2014 |
20140108134 | METHOD AND SYSTEM FOR NEGOTIATING GROUP OFFERS WHILE MAINTAINING PRIVACY OF CONSUMERS - A method and system for maintaining the privacy of consumers wishing to make a purchase while enabling them to benefit from a group discount is provided. Consumers register with a service provider that maintains their personal information in private. When a consumer is interested in purchasing a product or patronizing a traditional “brick and mortar” establishment, the consumer provides information to the service provider regarding such interest. The service provider can query other registered consumers to determine if there are others that have a similar interest. Using the leverage of all the consumers that respond to the query, the service provider can negotiate with one or more merchants to provide some type of group offer, without having to disclose the consumers' personal information. Upon successful negotiation of a group offer, the consumers will be provided with the offer. | 04-17-2014 |
20140108135 | SYSTEM AND METHOD TO EVALUATE, PRESENT, AND FACILITATE THE ADVERTISEMENT AND PURCHASING OF PRODUCTS AND SERVICES BASED ON THE EMOTION EVOKED IN A RECIPIENT UPON RECEIPT OF THE PRODUCT OR SERVICE - A method of quantifying and attaching the emotional state of receiving a product or service purchased online so that a buyer who lacks history with a particular product or service can be assured of satisfaction with by that product or service because of emotional satisfaction ratings from all purchasers of the same demographic, which also provides advertisers great feedback on the likelihood of advertising of that product to that demographic leading to a product purchase so therefore generating an advertising fee based on the ranking of emotional state change each product/service provides the end user. | 04-17-2014 |
20140108136 | AUGMENTED REALITY FOR SHIPPING - A system, computer-readable storage medium storing at least one program, and computer-implemented method for providing augmented reality shipping features is provided. A parcel is identified based on input received from a user. Presentation data including content having interactive elements specific to the parcel is generated. The presentation data is transmitted to a client device. The client device is instructed to overlay the presentation data on an image of the parcel. | 04-17-2014 |
20140108137 | METHOD OF PROVIDING URBAN HIKING TRAILS - Methods, apparatuses, and computer program products are described herein that are configured to enable a user the ability to create, log, experience and share experiences, sites, editorial commentary, photographs, and videos along either newly created or already defines tours, routes, or hikes, which may be called “urban hiking trails” (i.e. walking tours within cities). Users can choose among different hikes with established sites to see, stops to make, and merchants to visit, along with historical or editorial content to provide information to the user along the route. Merchant partners are given the ability to provide focused targeted advertising to the users that have begun or are about to physically experience such walking tours. | 04-17-2014 |
20140108138 | Method and system for dynamic ad placement - A system and method for placing ads on a client-side video replay system. The described embodiments of the present invention allow a client to make a determination of ad placement priority separately from the function of serving ads to a requesting application. A described dynamic ad placement engine reorders ads when the context of the system is changed to yield a next ad to be placed. Thus, at a later time, when an application sends an ad request, the dynamic ad placement engine can quickly respond with the ad to be placed. The ads also are preferably reordered after an ad is placed. Placement of ads is controlled in the described embodiment by interpreted rules for each ad. | 04-17-2014 |
20140114753 | METHOD AND SYSTEM FOR ALLOCATING BANDWIDTH BASED ON DEVICE USER RESPONSE - An approach for regulating the allocation of network bandwidth capacity based on user responsiveness to advertisement content is described. A bandwidth allocation platform determines, based on a metering of content delivered to a device via a network, the amount of content delivered is approaching a predetermined threshold of bandwidth allocated to the device by a provider of the network. The bandwidth allocation platform further determines, based on a monitoring of a duration or type of interaction or response of a user, an amount of additional bandwidth to be allocated to the device. | 04-24-2014 |
20140114754 | DATA ACCUMULATION SYSTEM - New business that uses the Internet and that is provided by a photography business operator, such as the creation of an electronic album, is being developed. However, in business via the Internet, a relationship between the photography business operator and its customer tends to be temporary and it is hard to build a long-term relationship with the customer. Hence, a storage system on the network, which stores data such as photographs, is configured such that the customer being a system user can seek communication with a third party via a photograph. Thus, with the use of the system, it becomes possible to build a long-term business relationship. | 04-24-2014 |
20140122225 | ADVERTISER DRIVEN ENGAGEMENT FOR PRODUCT SEARCHES - An advertiser-driven single page product search and purchase process may be simplified for consumers. When a product search is performed, a single page may be rendered to the consumer that includes the necessary information to enable a consumer to avoid multiple searches and switching frequently between other tabs and pages. The single page may also provide an option to the advertiser to monitor these interactions so that the advertiser may perform an active role in the product search and purchase process. | 05-01-2014 |
20140122226 | HYBRID ADVERTISING SUPPORTED AND USER-OWNED CONTENT PRESENTATION - A computer implemented method and media performance apparatus. Content items include user owned content and advertising supported content. A determination is made as to whether a next content item for presentation is an advertising supported content item or a user-owned content item. The content item is present if the next content item for presentation is a user-owned content item, and, if not, add to a count if the next content item is an advertising supported content item. An advertisement is presented prior to performing any next advertising supported content item when the count reaches a threshold number. | 05-01-2014 |
20140129327 | ADVERTISEMENT DELIVERY DEVICE AND ADVERTISEMENT DELIVERY METHOD - An advertisement delivery device acquires a value regarding a degree of relevance with content to which advertisement information set to the content is allowed to be delivered when a delivery request of advertisement information to be delivered to content is received, calculates a degree of relevance between the content and the advertisement information, determines whether the calculated degree of relevance is higher than the acquired value regarding the degree of relevance, and delivers the advertisement information as the advertisement information to be delivered to the content when the degree of relevance is determined as being higher than the value regarding the degree of relevance. | 05-08-2014 |
20140143047 | Methods and Apparatus for Automated Campaign Generation - Methods and apparatus for various embodiments of an automated campaign generation tool for creating content given one or more sources of data. The campaign generation tool may provide an interface to guide a user through a series of steps by which an automated content generation task is specified and created, such that when the automated content generation task is executed, one or more content objects may be generated in order to be provide to a search engine. By automating the content generation, a user may be able to manage a large and frequently updated source of data. | 05-22-2014 |
20140149209 | METHOD AND APPARATUS FOR MANAGING MULTIMEDIA CONTENT - The invention includes a system, apparatus, and method for storing media content within a service provider network. The system includes multi-service servers associated with access points adapted to allow end-user devices to access the service provider network. Each multi-service server includes a common storage partition adapted for storing media content and a plurality of end-user storage partitions adapted for maintaining associations to media content. The system includes media servers that communicate with the multi-service servers for providing media content to the multi-service servers. In response to a request for media content received from one of a plurality of end-user devices, the requested media content stored in the common storage partition is associated with a selected one of the end-user storage partitions associated with the end-user. The request for media content is received in response to end-user directed advertisements received at any of the plurality of end-user devices. | 05-29-2014 |
20140149210 | METHOD AND SYSTEM FOR AD INSERTION IN OVER-THE-TOP LIVE MEDIA DELIVERY - A method is provided for performing targeted ad insertion in over-the-top delivery of content by detecting ad replacement opportunities in a live content stream and preparing the content for seamless replacement with segmented HTTP adaptive streaming delivery. The method includes provisions for multi-stage proxy-based segment replacement for targeted ad delivery. The method provided works transparently with standard HTTP adaptive streaming clients. A system is also specified for implementing a client and server content delivery infrastructure in accordance with the provisions of the method. | 05-29-2014 |
20140149211 | CONCEPTUAL TAGGING WITH CONCEPTUAL MESSAGE MATCHING SYSTEM AND METHOD - A conceptual tagging and message matching system and method are provided. In one example, the system and method generate web pages or third party web pages with pieces of content combined with the message. | 05-29-2014 |
20140156391 | PUBLISHING INFORMATION FOR AVAILABLE PRODUCTS AND SERVICES WITHIN PRIVATE NETWORKS - Methods and systems to publish information associated with products and/or services for sale or auction within a selected private network are described. In some example embodiments, the systems receive product description information associated with an available product or service, identify one or more private networks to which to display the product description information, and publish the product description information within the identified private network or networks. | 06-05-2014 |
20140156392 | Commerce System and Method of Controlling the Commerce System Using Budgets for Personalized Shopping Lists - A commerce system has retailers offering products for sale to consumers. A database is provided including product information corresponding to a plurality of products. A shopping list is provided including a set of the products. The shopping list is evaluated to determine a difference between a budget and a total price of the shopping list. An interface is provided to alter the shopping list or total price of the shopping list based on the difference between the budget and the total price of the shopping list. The commerce system is controlled by displaying the budget and total price with the shopping list to influence purchasing decisions. An individualized offer is presented to reduce the total price of the shopping list. An alternate product is presented to add to the shopping list. A warning is provided to signify that the total price of the shopping list exceeds the budget. | 06-05-2014 |
20140156393 | Method and system for recommending media information post - Disclosed is a media information post recommendation method, including: calculating the recommendation index of a media information post according to the degree of matching between the industry to which a customer product belongs and a channel, as well as the target population covered by each media information post; and recommending a media information post to users according to the calculated recommendation index. Accordingly disclosed is a media information post recommendation system. The embodiments of the present disclosure do not rely on human experience to recommend media information posts, so it is possible to achieve systematic media information post recommendation and improve the recommendation efficiency of the media information posts as well as the releasing effect of media information. | 06-05-2014 |
20140164104 | ADVERTISEMENT DELIVERY MANAGEMENT APPARATUS AND ADVERTISEMENT DELIVERY MANAGEMENT METHOD - An advertisement delivery management apparatus according to an embodiment includes a predicted information storage unit, an allocating unit, and a reallocating unit. The predicted information storage unit stores information including user attributes of a plurality of delivery target users predicted as future advertisement delivery destinations. The allocating unit allocates the delivery target user to an advertisement delivery order request based on the information stored in the predicted information storage unit. The reallocating unit performs a reallocating process of exchanging the delivery target user allocated to the order request with a non-allocated user who is the delivery target user that has not been allocated to the order request. | 06-12-2014 |
20140164105 | method for the controlled display of information banners, in particular advertising banners, on the internet - An innovative method for the display of one or more pieces of information on the Web, particularly advertising, includes the steps of:
| 06-12-2014 |
20140164106 | System and method for enabling and performing services and functionalities across device types and service providers within a communication device. - A method for enabling services and functionalities across device types and service providers within a communication device includes processing a first device function type, a first service type, and a first cost function from the device, obtaining a first firmware and communicating the first firmware to the communication device for execution, activating a first set of service enabling instructions to enable a first service and a first functionality associated with the first firmware when the first firmware is executed on the communication device, processing a second device function type, a second service type, and a second cost function from the device, obtaining a second firmware to be executed on the device, communicating the second firmware to the device, and activating a second set of service enabling instructions to enable a second service and a second functionality associated with the second firmware when the second firmware is executed on the device. | 06-12-2014 |
20140172553 | TECHNIQUES FOR USING A HEAT MAP OF A RETAIL LOCATION TO PROMOTE THE SALE OF PRODUCTS - A computer-implemented method is disclosed herein. The computer-implemented method includes the step of monitoring, at a processing device, regions of a retail location. The computer-implemented method also includes the step of determining, at the processing device, a crowd size for each region based on the monitoring step and indicative of an amount of people in the region when the monitoring step is executed, including identifying at least one over-crowded region. The computer-implemented method also includes the step of generating, at the processing device, a heat map based on the crowd sizes in each region, the heat map being indicative of the amount of people in each of the regions and displaying the over-crowded region. The computer-implemented method also includes the step of offering for sale a product promotion positioned at the over-crowded region identified in the heat map. | 06-19-2014 |
20140172554 | METHOD AND APPARATUS FOR SELECTING A PREFERRED MESSAGE - A computer-implemented method is described and includes, in a computerized server, receiving a candidate message from each of a plurality of designers. The candidate message is sent to a plurality of target recipients, and actions of the target recipients are monitored in response to the candidate message, including compiling metrics associated with the actions of the target recipients. The metrics for the candidate messages are compared, and one of the candidate messages is selected as a preferred message based upon the comparing. | 06-19-2014 |
20140172555 | TECHNIQUES FOR MONITORING THE SHOPPING CART OF A CONSUMER - A computer-implemented method is disclosed herein. The method includes the step of receiving, at a processing device of a commerce server, one or more signals from a head mountable unit associated with each of a plurality of products physically placed in a shopping cart by a consumer. The method also includes the step of identifying, with the processing device, each of the plurality of products in response to the corresponding one or more signals received from the head mountable unit. The method also includes the step of correlating, with the processing device, each of the plurality of products with a price. The method also includes the step of maintaining, with the processing device, a summation of the prices of the plurality of products. The method also includes the step of transmitting, with the processing device, the summation to the head mountable unit. | 06-19-2014 |
20140172556 | METHOD AND APPARATUS TO PROVIDE ADVERTISEMENT DATA BASED ON DEVICE INFORMATION AND OPERATIONAL INFORMATION OF APPARATUSES - A method provides advertisement data including obtaining device information and operational information from one or more user apparatuses, transmitting the obtained device information and the obtained operational information to an advertisement data providing server, receiving advertisement data selected by the advertisement providing server on a basis of the obtained device information and the obtained operational information transmitted to advertisement providing server, and transmitting the received advertisement data to an advertisement data display device, wherein the obtained operational information is information on a use pattern of the one or more user apparatuses. | 06-19-2014 |
20140172557 | INTERACTIVE DISPLAY SYSTEM - A computerized interactive display system configured to function through a window such as a window of a storefront and to be fully interactive with a person standing on an exterior side of the window. | 06-19-2014 |
20140180801 | SYSTEMS AND METHODS FOR DYNAMICALLY PLACING ADVERTISEMENTS WITHIN DIGITAL CONTENT - A system for dynamically inserting advertisements into digital content is disclosed. In various embodiments, the system may be configured to receive a request to access digital content. In response to the request, the system may be configured to dynamically adjust the formatting of the digital content to create space in which the system can place an advertisement. Adjusting the formatting of the digital content may include moving text and/or images within the digital content to create the advertising space. The system may determine how to adjust the formatting of the digital content based on the type of device with which the digital content is being accessed. The system may also overlay partially transparent advertisements onto digital content. | 06-26-2014 |
20140180802 | INTEGRATED MANAGEMENT OF TARGETED AND RECOMMENDED ELECTRONIC OFFERS - According to an embodiment, a data processing system for managing electronic offers comprises: a first logic module adapted to receive a set of target definition data, a targeted offer associated with the target definition data, a recommended offer, a set of offer data relating to the targeted offer, and a set of offer data relating to the recommended offer; and a second logic module adapted to take an action with respect to the targeted offer and a different action with respect to the recommended offer based on the target definition data and on the two sets of offer data. In an embodiment, the system is adapted to distribute either or both of the targeted offer and the recommended offer in manners such as placing the targeted offer and the recommended offer in different sections of a transaction receipt provided to a customer. | 06-26-2014 |
20140188601 | INTEGRATION BETWEEN BRICK-AND-MORTAR ESTABLISHMENTS AND WEB BASED ESTABLISHMENTS - Approaches are provided for quick response (QR) code and barcode based integration between brick-and-mortar stores and web store fronts. Specifically, an approach is provided that is implemented in a computer infrastructure having computer executable code tangibly embodied on a computer readable storage medium having programming instructions operable to determine whether an item is in inventory at a physical location of a user, one or more alternate locations, or an on-line store of a merchant, by leveraging a scanned SQ code or bar code of the item. The program instructions are operable to add the item to a virtual cart associated with a mobile device of a user based on the scanned SQ code or bar code. The program instructions are operable to complete an order of the item at one of the physical location of the user, the one or more alternate locations, and the on-line store of a merchant. | 07-03-2014 |
20140188602 | METHOD AND SYSTEM FOR INDICATING AND DOCUMENTING ASSOCIATIONS, DISCLOSURES AND INSTRUCTIONS USING VISUALLY IDENTIFIABLE DESCRIPTION - Methods and system for a unique coding framework used to create, manage and track instructions for documentation and dissemination of instructions, indicate a particular association or activate a given process. In one example, the present disclosure relates to the online publishing of documentation to demonstrate relationships of parties and compliance with regulatory and other requirements. The present disclosure uses URL hyperlinks, badges, watermarks, icons and visual displays that are representative of a given function and that may be identified by reference of unique coding structure. The present disclosure relates to the publishing and display of relevant visual codes or images for viewing by members of the public, (human readable) as well as machines. The present disclosure enables the tracking and measurement of uses of coded representations in public or private channels. Structured hyperlink codes allow brief messages to be sent in shortened form to instruct or deliver messages or processes. | 07-03-2014 |
20140188603 | CONTROLLING USER EXPERIENCE - A client-side advertising application may work with an advertising back-end and a content downloading system to perform one or more of the following functions: download advertising content, manage the downloaded advertising content, define the user experience, facilitate the dynamic insertion of the downloaded advertising content into or around downloaded programming content, and ensure auditing messages are sent to an auditing server. | 07-03-2014 |
20140195341 | Advertising Subsidized Computer Network Printing Systems, Methods and Products - Methods, systems and non-transitory computer-readable media comprising executable instructions are provided to present one or more digital advertisements before a document is physically printed. A print request is captured and a digital advertising client selects and presents one or more digital advertisements before the print request is directed to a printer for printing. A digital advertisement may be presented using a monitor operatively connected to the client computer or a display device proximate to the printer to which the print request is directed. One or more advertisements may be incorporated within the physically printed document. The digital advertising client may be implemented on a combination of any or all of the client computer, networked servers and cloud computing servers. | 07-10-2014 |
20140207568 | BIASING SELECTION OF ADVERTISING BASED ON REAL-TIME USER INTERACTIONS IN A SOCIAL NETWORKING SYSTEM - A social networking system receives advertisement requests from advertisers describing information about advertisements and determines one or more ad topics associated with the advertisements. When an advertisement is to be presented to a user, the social networking system determines one or more topics associated with the user from actions performed by the user and identifies candidate advertisements having ad topics matching, or similar to, the topics associated with the user. The topics associated with the user may be determined based on the user's most recent actions. One or more of the candidate advertisements are selected for presentation to the user. | 07-24-2014 |
20140214531 | DETERMINING USE OF A DISPLAY CHARACTERISTIC - A display characteristic determination machine receives a request to display seller-related content that references an item available for sale. The display characteristic determination machine identifies a display characteristic available from a web server, determines that the seller-related content is to be displayed using the display characteristic, and communicates to the web server that the seller-related content is to be displayed using the display characteristic and with primary content. The display characteristic determination machine may function as an allocation device to allocate use of the display characteristic. This functionality may be scaled, for example, to include determining use of multiple display characteristics, available from multiple web servers, by multiple instances of seller-related content requested for display by multiple sellers of multiple items. The display characteristic determination machine, therefore, may function as a “broker” for display characteristics available from multiple web servers. | 07-31-2014 |
20140214532 | Method and System for Interacting with a User in an Experimental Environment - A method and system for provides a user with an ability to capture a sample of an experiential environment and deliver that sample to an interactive service to trigger one or more predetermined events. In exemplary embodiments of the invention such triggered events include the delivery of information and services to the user, the execution of tasks and instructions by the service on the user's behalf, communication events; surveillance events and other control-oriented events that are responsive to the user's wishes. In other exemplary embodiments of the invention, the triggered events include transaction-oriented events, entertainment events, and events associated with enhancements to human ability or function. | 07-31-2014 |
20140214533 | Targeted Marketing Based On Social Media Interaction - A system and method for providing targeted marketing to a user based on the user's social media interaction. The system includes one or more computing platforms providing computer-automated functionality performing method steps for accepting a digital media and digital media related data from a publisher, generating associated information unique identifiers, monitoring social media networks for member-user rankings of the digital media after it is posted, and communicating to a member-user targeted marketing information based on the user rankings. A data storage device persists the digital media, digital media related data, and information unique identifier, which may include a linking hash character, a unique identifier, an account identifier, and/or social media network system-defined elements. The publisher selects digital media and information representing digital media elements, and posts the digital media on the social media network website. Edits, if applied to the selected digital media, are persisted in the data storage. | 07-31-2014 |
20140236711 | ECONOMIC FILTERING SYSTEM FOR DELIVERY OF PERMISSION BASED, TARGETED, INCENTIVIZED ADVERTISING - A method to control advertising messages directed at a user is provided. Such control might include setting a filter to control advertisements directed at a user. Advertisements are sent to a user based on the filter settings. The user may accept the advertisements. If the user accepts the advertisements, the user is provided with a reward. In addition, a method using a quiz to determine if a user is human or an automated respondent is provided. The user is presented with a quiz. The user is advised of the acceptable manner for responding to the quiz. The user's response to the quiz is received. A determination based on the user's response as to whether the user is a human or an automated respondent is made. | 08-21-2014 |
20140236712 | CONTENT DISPLAY SYSTEM - A portable device includes solid-state memory, an Ethernet and/or wireless network connection, and an HDMI. The portable device receives content guide data from a first server and displays a content guide on a display. In response to a user's selection of a content item, the portable device requests the content item over the Internet from a second server. The portable device receives the content item, stores the content item in solid-state memory, generates display signals that represent the content item, and sends the display signals to a display. The second server may match the content item with relevant advertisements based on keywords associated with the content item and the advertisements. The second server may send selected advertisement URLs to the portable device. Using the URLs, the portable device may obtain the advertisements over the Internet and cause the display to display the advertisements in conjunction with the content item. | 08-21-2014 |
20140244383 | METHOD AND SYSTEM FOR ELECTRONIC DISTRIBUTION OF PRODUCT REDEMPTION COUPONS - Provided is a method and system for the electronic distribution of product redemption coupons to remote personal computers located at users' homes. A centrally located repository, such as an online service provider or web site on the Internet, stores packages of coupon data for downloading on demand to the user's computer. The user may view, select, sort and print desired coupons from the downloaded package. The user's demographic as well as coupon selection data is provided back to the online service and coupon distributor and issuers for subsequent marketing analysis. The online service can perform subsequent coupon processing on previously downloaded coupon packages such as variation of discount amounts. The online service provider can also determine how many times a particular coupon was viewed. When the printed coupons are presented at a retail store, the discount is provided to the user. Upon redemption by the store via a coupon redeeming center, transaction data is also supplied to the coupon issuers and distributor for integration into marketing analysis. The electronic coupon system is secure due to the inclusion of user-specific identification indicia printed thereon. | 08-28-2014 |
20140249915 | SYSTEMS AND/OR METHODS FOR DISTRIBUTING ADVERTISEMENTS FROM A CENTRAL ADVERTISEMENT NETWORK TO A PERIPHERAL DEVICE VIA A LOCAL ADVERTISEMENT SERVER - Certain exemplary embodiments disclosed herein relate to systems and/or methods for distributing advertisements from a central advertisement network to one or more peripheral devices at a location via a local advertisement server. In certain exemplary embodiments, the local advertisement server within a location receives advertisements from the central advertisement network and rebroadcasts them to peripheral devices within that location. Advertising information may be tracked and reported, e.g., for accounting, revenue-sharing, and/or other purposes in certain exemplary embodiments. Thus, in certain exemplary embodiments, the distribution of advertisements is provided to peripherals via a non-web- and non-PC-dependent network. Moreover, in certain exemplary embodiments, reporting and advertising related communications are substantially bi-directional regardless of device type. Certain exemplary embodiments provide revenue sharing among some or all of the central advertising network provider, the proprietors of locations, operators tasked with maintaining the local ad server and/or the peripheral devices, etc. | 09-04-2014 |
20140278948 | METHODS AND SYSTEMS FOR GENERATING ELECTRONIC DEAL SUMMARY - A method for generating online deal summaries. The method can include receiving primary deal content from an affiliate network, recognizing deal data from the received primary deal content using a computer processor, searching for and receiving secondary deal from a resource other than the affiliate network, wherein the secondary deal content includes graphical and textual representations, and generating a detailed deal summary, wherein the detailed deal summary includes the graphical and textual representations from the secondary deal content and deal data from the primary deal content. Accordingly, the method can be used to generate a more visually and engaging experience for consumers using secondary deal content in addition to or replacement of primary deal content. | 09-18-2014 |
20140278949 | METHOD AND APPARATUS FOR MODIFYING INTERNET CONTENT THROUGH REDIRECTION OF CASCADING STYLE SHEET OBJECTS - Disclosed is a method for directing an alternative cascading style sheet object to an internet user client. In the method, a system analyzes an HTTP transaction involving the internet user client to detect a request for an embedded cascading style sheet object. The system responds to the request for the embedded cascading style sheet object by forwarding the alternative cascading style sheet object to the internet user client. | 09-18-2014 |
20140278950 | METHODS AND SYSTEMS FOR MAXIMIZING ONLINE COUPON AND DEAL COMMISSIONS - A method for maximizing commissions received from directing consumers to online retailers. The method can include retrieving deal content from a plurality of deal providers, wherein each deal provider provides deal content including at least one of a content affiliate link and a promotion, identifying at least one deal that is substantially duplicative by examining the retrieved deal content to determine that the at least one deal is represented by deal content from at least two deal providers, and organizing the deal content based on a priority of the publisher, wherein the priority includes at least one of a monetary commission resulting from the use of the content affiliate link or promotion, a payout schedule related to the monetary commission, and a working relationship with the deal provider. Accordingly, the method can be used to maximize commissions associated with content affiliate links or promotions. | 09-18-2014 |
20140278951 | SYSTEM AND METHOD FOR IDENTIFYING AND ENGAGING COLLABORATION OPPORTUNITIES - A business development system for an enterprise is provided. The business development system includes a target searching module that seeks and engages a potential target in a promotional activity for gaining reward points. The business development system further includes a strategy determining module that analyzes circumstances for determining a suitable persona and interaction strategy for engaging the potential target. The business development system further includes a strategy executing module that interactively engages with the potential target by applying the determined persona and strategy for engaging the potential target into the promotional activity. Additionally, the business development system includes a strategy sharing module that stores information related to interaction with the potential target in an experience database. | 09-18-2014 |
20140278952 | ONLINE ADVERTISEMENT PUSH DELIVERY - Briefly, embodiments disclosed herein may relate to online advertising and may relate, more particularly, pushing advertising content to user computing devices, for example. | 09-18-2014 |
20140278953 | CORRELATED CONSUMER TELEPHONE NUMBERS AND USER IDENTIFIERS FOR ADVERTISING RETARGETING - A method and system that performs cross-channel advertisement targeting based on consumer telephone numbers. The system utilizes a targeting database to determine which consumers should be re-engaged on behalf of a business. The targeting database correlates a telephone number associated with a consumer with a masked user identifier associated with the tracking of online behavior of that consumer. The targeting database may include a confidence level representing the likelihood of correspondence between the telephone number and masked user identifier. The targeting database is used by the system to target advertisements to consumers. A telephone number of a consumer is used to identify a masked identifier of the consumer. Advertisements are then targeted to the consumer using the masked identifier. The stored confidence level may be used by the system to control the aggressiveness of re-targeting. | 09-18-2014 |
20140278954 | AUTOMATED PRODUCT OFFER MANAGEMENT - In embodiments, apparatuses, methods and storage media are described that are associated with automated content offer management. In various embodiments, an automated offer management system (“AOM”) may be configured to generate offers for products and/or content. The AOM may obtain information about content, such as from content providers. The AOM may also obtain information about consumers. The AOM may then apply one or more configurable business rules to the received content information and consumer information to generate offers. Offers may then be reviewed and provisioned to content consumers. Other embodiments may be described and claimed. | 09-18-2014 |
20140278955 | TUNABLE AD GENERATION - A system and method of providing tunable generation of advertisements are disclosed. In some embodiments, a target advertisement goal for a website is received. The target advertisement goal comprises a first goal for a first type of advertisement and a second goal for a second type of advertisement. Advertisements to display on the website are determined based on the target advertisement goal. The advertisements are caused to be displayed on the website. In some embodiments, the first type of advertisement is an advertisement for merchandise offered for sale on the website, and the second type of advertisement is an advertisement for merchandise offered for sale on a different website. | 09-18-2014 |
20140278956 | IMAGE PROCESSING APPARATUS - An image processing apparatus is provided, to display advertisements with good timing to an image processing device that a user is currently using, so that the frequency of reference to the advertisement can be improved. The image processing apparatus includes circuitry configured to: manage the processing of a job requested by a user, and manage advertisements to be displayed in accordance with a job classification of the job being processed; and a display configured to display an advertisement, wherein the circuitry is further configured to stop and resume the processing of the job in accordance with at least one of a display status of the advertisement displayed by the display and a display condition of the advertisement displayed by the display. | 09-18-2014 |
20140278957 | NORMALIZATION OF MEDIA OBJECT METADATA - Disclosed is the technology for normalizing media object metadata. The technology receives a plurality of web documents from web servers. The web documents reference one or more media objects. Then the technology extracts content tags from the web documents, wherein the content tags relate to contents of the media objects. The technology determines a set of media object metadata based on the content tags. The set of media object metadata provides a consistent way of describing the contents of the media objects. For at least some of the media objects, the technology stores the set of media object metadata and the values associated with the media object metadata in a media content database. | 09-18-2014 |
20140278958 | Enriched Knowledge Base For Advertising - In one embodiment, a method includes creating an information graph that contains nodes and edges connecting the nodes. The nodes in the graph represent concepts related to at least one vertical. The method further includes associating a first node in the graph with a second node in the graph based on a relationship between the meaning of the concept represented by the first node and the meaning of the concept represented by the second node. | 09-18-2014 |
20140278959 | Automatically Creating Advertising Campaigns - In one embodiment, a method includes accessing an information graph that contains nodes and edges connecting the nodes. The nodes in the graph represent concepts related to at least one vertical. The method further includes associating a first node in the graph with a second node in the graph based on a relationship between the meaning of the concept represented by the first node and the meaning of the concept represented by the second node. A portion of the graph corresponds to an advertiser's product catalog. The method may further include accessing one or more targeting criteria for one or more products in the portion of the product catalog. The method may further include creating at least a portion of an advertising campaign, for at least one product for which targeting criteria has been accessed, based on the targeting criteria and the portion of the graph corresponding to the portion of the product catalog. | 09-18-2014 |
20140278960 | INTERNET BUSINESS TRANSACTION PROCESSOR - Targeted products are offered over a communications network. Product data for a plurality of products from a plurality of distributors for the products is received. Customer data from a plurality of customers comprising personal information about customers is received. Using the data, at least one user-specific product offering from the plurality of products is generated. Automated messages comprising the at least one user-specific product offering to the one or more customers are then sent. | 09-18-2014 |
20140278961 | INFORMATION PROCESSING DEVICE AND PROGRAM - Provided is an information processing device including a content acquiring unit configured to acquire content, a first display unit configured to display the content, a promotion information acquiring unit configured to acquire promotion information related to the content, and a second display unit configured to display the promotion information. | 09-18-2014 |
20140289040 | Systems and Methods for Avoiding Undesirable Bundling and Use of Computer Applications - Systems and methods are disclosed to avoid the undesirable offer, use, bundling, and other provision of applications. An application can be associated with categories or keywords and another application can be associated with restrictions prevented it from being used with applications associated with certain categories or keywords. If an application is associated with a subject matter categories that is on a subject matter exclusion list of another application, then those applications will not be used, shared, or bundled together. Similarly, an application can be prevented from use with another application based on keyword restrictions. If a first application is associated with particular keywords, such as keywords identifying market or brand, and second application identifies the same as restricted keywords, the second application will not be used with the first application. In some cases, competitors can use such techniques to prevent undesirable cross promotion, bundling, and sharing of applications. | 09-25-2014 |
20140289041 | TERMINAL DEVICE, COUPON SERVER DEVICE, COUPON-USING DEVICE, COUPON HISTORY-OF-USE SERVER DEVICE, AND COUPON SHARING SYSTEM - A terminal device includes a coupon file acquisition unit, a share-coupon file generation unit, a user ID holding unit, a first instruction unit, and a coupon file output unit. The coupon file acquisition unit is configured to acquire a sharable coupon file including a coupon information storing portion and a history-of-share information storing portion through a near-field wireless communication. The share-coupon file generation unit is configured to generate a coupon file to be output to be shared. The user ID holding unit is configured to hold a user ID. The first instruction unit is configured to instruct the share-coupon file generation unit to store a user ID in a history-of-share information storing portion in the generated coupon file. The coupon file output unit is configured to output the coupon file generated by the share-coupon file generation unit to share. | 09-25-2014 |
20140289042 | Method of Delivery, Targeting, and Measuring Advertising over Networks - Methods and apparatuses for targeting the delivery of advertisements over a network such as the Internet are disclosed. Statistics are compiled on individual users and networks and the use of the advertisements is tracked to permit targeting of the advertisements of individual users. In response to requests from affiliated sites, an advertising server transmits to people accessing the page of a site an appropriate one of the advertisement based upon profiling of users and networks. | 09-25-2014 |
20140297403 | Social Analytics System and Method for Analyzing Conversations in Social Media - Conversations in an online content universe are monitored. A social analysis module analyzes individual conversations between publishers in the online content universe. Publishers that influence a conversation are identified. | 10-02-2014 |
20140310096 | Global Commerce Synergy - A system and method for advising and guiding global businesses, companies and corporations, consumers and buyers how to offer, examine, sell and buy goods and services through networks based on networked devices disseminating and sharing experiences, knowledge and data on online offerings, examinations, sold and bought goods and services represented by a plurality of adaptable series of complementary interactive pictures and associated information associating and endowed with a plurality of adaptable themes and trends and compositions of suggestions and recommendations on the offerings, examinations, buys and sells of goods and services in the viewing screens in and among specific and network-selected devices. | 10-16-2014 |
20140310097 | INFORMATION PROCESSING SYSTEM, INFORMATION PROCESSING METHOD, COMMUNICATIONS TERMINALS AND CONTROL METHOD AND CONTROL PROGRAM THEREOF - Advertisement information relating to an object is provided in real time, while capturing images of the object. m first local features which are respectively feature vectors from one dimension to i dimensions are stored in association with an object, n feature points are extracted from a video picture, n second local features which are respectively feature vectors from one dimension to j dimensions are generated, the smaller number of dimensions is selected, of the number of dimensions i and the number of dimensions j, and an object is recognized to be present in the video picture and advertisement information relating to that object is provided when determination is made that at least a prescribed ratio of the m first local features of the selected number of dimensions corresponds to the n second local features of the selected number of dimensions. | 10-16-2014 |
20140316884 | INTERACTIVE ADVERTISING SYSTEM - An electronic device implemented method may include presenting an advertisement via user interface of a first application, receiving an anticipated user input associated with the presented advertisement, and performing an action associated with the anticipated user input. The anticipated user input being a gesture and the action being at least an interaction with an advertiser or an agent of the advertiser associated with the advertisement. Alternatively or additionally, the action may be at least an interaction with a second application associated with the gesture. | 10-23-2014 |
20140316885 | SYSTEMS, METHODS, AND DEVICES TO DELIVER TARGETED CONTENT USING INFORMATION ABOUT AN INDIVIDUALS SLEEPING HABITS - The methods and systems described herein may involve determining at least one lifeotype of at least one individual, analyzing the at least one lifeotype, and delivering content to at least one individual based on the analysis. The methods and systems described herein may involve providing a game, determining at least one lifeotype of at least one player of the game, analyzing the at least one lifeotype, and affecting the game play based on the analysis. The methods and systems described herein may involve providing an interactive space, determining at least one lifeotype of at least one individual in the space, analyzing the at least one lifeotype, and modifying at least one attribute of the space based on the analysis. | 10-23-2014 |
20140316886 | PROVISION OF ANONYMOUS CONTEXT INFORMATION AND GENERATION OF TARGETED CONTENT - Embodiments of the present disclosure are directed towards selective disclosure of user or computing environment attributes to facilitate generation and/or provision of targeted content. In various embodiments, a likelihood that disclosure of an attribute of a user or of a computing environment associated with the user will enable identification of the user may be determined based on an associated population count of users or computing environments sharing the same attribute. In various embodiments, the attribute may be selectively disclosed to a content provider configured to provide targeted content, or a recommendation may be selectively provided to the user as to whether the user should disclose the attribute to the content provider, based on the determination and a risk tolerance associated with the user. In various embodiments, a dimension authority may track and make available population counts of users or computing environments having various attributes. | 10-23-2014 |
20140316887 | Systems and Methods for Identifying and Delivering Tailored Content Based Upon a Service Dialog - The present disclosure identifies and/or delivers tailored content based upon a service dialog. For example, the systems may receive a request for tailored content, facilitate a service dialog to obtain information related to the request, and communicate a plurality of tailored content based upon the information related to the request. Further, the systems may identify tailored content based upon a consumer profile, communicate the tailored content to a web client, and/or receive a selection of the tailored content. Further still, the systems may modify a magazine (e.g., content that is presented electronically) based upon tailored content. | 10-23-2014 |
20140324574 | REMOTE ACCESS TO MEDIA - A method and system for receiving digital artifacts from a management server. The method includes sending a request for a digital artifact from a mobile application to the management server for display within a specific mobile application generated screen, receiving the digital artifact from the management server, and displaying the digital artifact with the specific mobile application generated screen. | 10-30-2014 |
20140324575 | METHODS AND SYSTEMS FOR TRACKING CONSUMERS WITHOUT SERVER-SIDE PROFILING - Systems and methods for implementing a do-not-profile program for online advertising participants. An advertisement serving system receives a first request for an advertisement to be served to a device of a user, wherein the first request comprises an advertisement call to a compliant domain. The advertisement serving system provides to the user device based on the first request (i) a first advertisement and (ii) information associated with the first advertisement for storage local to the user device. A second request for an advertisement to be served to the user device is received, wherein the second request comprises an advertisement call to the compliant domain and the information associated with the first advertisement, and a second advertisement to serve to the user device is determined based on the information. Other information uniquely identifying the user or the user device is not stored by the advertisement serving system. | 10-30-2014 |
20140324576 | ADVERTISING IMPRESSION DETERMINATION - Systems and methods for defining and tracking advertising campaigns across a channel video game network are disclosed. The system allows advertisements to be dynamically activated in video games. Advertisements are tracked to determine user impressions and user exposure to the advertisement. In the system, an impression area is defined relative an advertisements in the game. Methods for redefining the impression area or for accounting for the existence of obstructions that distort the view of the advertisement are also provided. | 10-30-2014 |
20140337126 | TIMED COMMENTS FOR MEDIA - A method for performing an action in association with media, the media including audio and video, the method including streaming a first media to a first user device; receiving a set of comments for the first media from the first user device, each comment associated with a timecode of the first media; extracting a comment parameter from the set of comments; selecting an advertisement based on the comment parameter; streaming the first media and the set of comments to a second user device in response to receipt of a request for the first media; and facilitating advertisement presentation on the second user device in association with the first media. | 11-13-2014 |
20140337127 | CLIENT BRIDGE - Advertisement assets may be selected based on the capabilities of the device used to display or execute the advertisements. The capabilities of a device may be determined by a client bridge of an advertisement delivery system. The client bridge may analyze the capabilities and determine a set of advertisements that are compatible with the capabilities. The advertisement delivery system may select advertisements to maximize the advertisement yield within the bounds of the device capabilities. | 11-13-2014 |
20140351043 | System and Method to Build External Facing Information Platform to Generate Target List of Entities - Disclosed is a method and system to process data collected from different sources to generate target list of entities. The system comprises plurality of modules comprising integration module, data filtering module, privacy regulation module, analytical module and campaign execution module. Integration module integrates source databases to collect and store data in base data layer. Data filtering module pulls data and filter data to store informative data in data store. Privacy regulation module filters sensitive data to prepare informative data by applying privacy technique. Analytical module analyzes informative data and generates analytical score. Campaign execution module generates target list of entities by processing informative data with analytical score based on user's request. User accesses informative data and analytical score through user interface wherein sensitive data associated with entity is hidden. Campaign is executed for target list of entities wherein entities are contacted to offer services from user. | 11-27-2014 |
20140358679 | METHOD OF MATCHING BETWEEN IMAGE TAGS AND ADVERTISEMENTS - The subject matter to discloses a method comprising receiving image tags from a computer device, wherein the image tags describe an image on a website, wherein the image tags comprise textual words; matching the image tags to a plurality of advertisements stored in a computerized memory; determining an advertisement of the plurality of advertisements that matches at least one image tag of the image tags; inserting the advertisement into an advertisement spot on the website. | 12-04-2014 |
20140365299 | SYSTEM AND METHOD FOR PROVIDING ADVERTISING CONSISTENCY - In example embodiments, a system and method for providing advertising consistency is provided. In example embodiments, identifying information for a primary advertisement that is presented on a primary device is received. A secondary advertisement that is consistent with the primary advertisement is determined. The secondary advertisement is to be presented on a secondary device at a same time that the primary advertisement is presented on the primary device. The secondary advertisement is provided to the secondary device. | 12-11-2014 |
20140365300 | SYSTEM AND METHOD FOR ANONYMOUSLY VIEWING NEWSLETTERS AND EMAIL ADVERTISMENTS - Systems and methods are provided for assisting merchants in making their advertising and information content available to a wide array of users who do not subscribe to the merchant's newsletters or participate in the merchant's advertising promotions. | 12-11-2014 |
20140372208 | DYNAMIC BLOCKING OF TARGETED ADVERTISEMENTS BASED ON USER EVENT OCCURRENCES - A targeted advertising method is presented here. The method receives, at a targeted advertising management system, an incident report for a user. The incident report indicates an event occurrence that involves the user. The method continues by obtaining advertisement blackout criteria based on the event occurrence, and communicating the advertisement blackout criteria to a presentation device associated with the user. | 12-18-2014 |
20140372209 | REAL-TIME ADVERTISEMENT BASED ON COMMON POINT OF ATTRACTION OF DIFFERENT VIEWERS - An apparatus for advertising includes a focal direction module that uses cameras to determine a direction of focus of attention of a plurality of persons by determining a direction of the head of each person located in a vicinity of a plurality of products. A focus extrapolation module extrapolates the direction of focus for each person. A product focus module determines, for each product, a number of persons that have a direction of focus on the product. The determination is based on the extrapolated direction of focus for each person. A ranking module ranks each product based on the number of persons with a direction of focus on a product. A advertising module displays an advertisement in view of at least a portion of the plurality of persons, and the content of the advertisement is based on a ranking by the ranking module. | 12-18-2014 |
20140372210 | METHOD AND SYSTEM FOR SERVING ADVERTISEMENTS RELATED TO SEGMENTS OF A MEDIA PROGRAM - A system and method that receives, over a network (e.g., from a client device), an audio clip associated with a portion of a media program, determines, based on the audio clip, that the media program is a specific media program, determines a product associated with a segment of the specific media program, determines a keyword associated with the product, submits the keyword to an advertisement platform for use in a keyword auction, receives an advertisement from the advertisement platform, and communicates the advertisement to a client device at a predetermined time. | 12-18-2014 |
20140372211 | REAL-TIME ADVERTISEMENT BASED ON COMMON POINT OF ATTRACTION OF DIFFERENT VIEWERS - A method for providing real-time advertisements includes using one or more cameras to determine a direction of focus of attention of a plurality of persons by determining a direction of the head of each person of the plurality of persons located in a vicinity of a plurality of products. The method includes extrapolating the direction of focus for each person of the plurality of persons and determining, for each product of the plurality of products, a number of persons of the plurality of persons that have a direction of focus on the product where the determination is based on the extrapolated direction of focus for each person. The method includes ranking each product based on the number of persons with a direction of focus on a product of the plurality of products and displaying an advertisement where content of the advertisement is based on the ranking of each product. | 12-18-2014 |
20140372212 | RELEVANCE INDEX CORRECTION APPARATUS AND RELEVANCE INDEX CORRECTION METHOD - A relevance index correction apparatus includes an attribute information obtainer, a relevance index generator, and a specific relevance index calculator. The attribute information obtainer obtains, in response to selection of a specific piece of advertisement information that is to be posted on a web page, attribute information related to the specific piece of advertisement information. The relevance index generator generates an apparent relevance index and a mean relevance index. The apparent relevance index indicates an apparent degree of relevance of the attribute information with respect to the specific piece of advertisement information. The mean relevance index indicates a mean degree of relevance of the attribute information with respect to all of a plurality of pieces of advertisement information. The specific relevance index calculator calculates a specific relevance index that indicates a true degree of relevance of the attribute information with respect to the specific piece of advertisement information. | 12-18-2014 |
20150012353 | SYSTEM, METHOD, AND COMPUTER-READABLE PROGRAM FOR REAL-TIME MONITORING OF ACTIVITY - A method for determining and delivering relevant campaign information from remote data sources in real-time or near real-time. Such a method includes obtaining data from a plurality of remote data sources on a network, processing the data from the remote data sources to determine relevant campaign information for a user, wherein the step of processing the data comprises categorizing the data based upon the type of data, filtering the data based on the one or more communication flows subscribed to by the user, and correlating the data. The method also includes delivering the processed data associated with the one or more communication flows to the user. | 01-08-2015 |
20150012354 | Method and System for Placing and Presenting Advertisements - A method includes receiving advertisement information and at least one advertisement asset; receiving placement information describing each placement from a plurality of placements; selecting a selected placement from the plurality of placements using the advertisement information and the placement information, and creating a placement specific advertisement using the advertisement asset, the advertisement information, and the placement information. | 01-08-2015 |
20150025963 | METHOD AND SYSTEM FOR TARGETED CROWDSOURCING - A method and system are provided for targeted crowdsourcing. The method includes defining a target audience for a crowdsourcing task using fine-grain target audience parameters. At least one of the parameters is based on a user selection. The method further includes generating a targeted advertisement for a non-public landing page directed to the target audience. The method also includes generating the non-public landing page as a sole entry point for workers on the crowdsourcing task that is only visible to members of the target audience that click on the targeted advertisement. The method additionally includes permitting only members of the target audience that click on the targeted advertisement to proceed to the non-public landing page. | 01-22-2015 |
20150025964 | SYSTEM AND METHOD FOR DEMONSTRATING A SOFTWARE APPLICATION - A method and system for demonstrating a software application to a user is provided. The system comprises an application management platform that communicates with an electronic device of the user over a communication network. The application management platform provides an advertisement notification to the user via the electronic device. On performing an action on the advertisement notification by the user, a connection is established between the electronic device and the application management platform. The application management platform streams audiovisual content of the software application to the electronic device and captures user inputs from the electronic device. The user inputs comprise motions performed by the user on the streamed audiovisual content. The application management platform thereby provides the demonstration of a full version of the software application to the user. | 01-22-2015 |
20150025965 | METHODS, COMPUTER PROGRAM PRODUCTS, AND APPARATUS FOR RECEIVING TARGETED CONTENT BASED ON LOCALLY STORED USED DATA - Targeted content is delivered to and received by at least one user device based on user information stored locally at the user device. Program content and targeted content are received. The targeted content received is associated with user information stored locally on the user device, while the program content is broadcast to multiple users. A determination by a scanning process is made at what position or at what time in the program content to include the targeted content. The program content and the targeted content are rendered, with the targeted content included at the determined position or time in the program content, for presentation to the user. | 01-22-2015 |
20150032534 | SYSTEM, METHOD AND COMPUTER PROGRAM PRODUCT FOR DETERMINING PREFERENCES OF AN ENTITY - A system, method and computer program product are provided. In use, at least one preference associated with at least one first entity is identified. In addition, at least one preference associated with a second entity is determined. Further, the at least one preference associated with the second entity is determined based on the at least one preference of the at least one first entity. | 01-29-2015 |
20150039421 | METHODS AND SYSTEMS FOR RECOMMENDING MEDIA ASSETS BASED ON SCENT - Methods and systems are disclosed for selecting media assets based on a scent detected at a location of a user device. For example, a media guidance application implemented on a user device may incorporate or have access to a scent detection component, which may determine one or more scents at the location of the user device. The media guidance application may then select a media asset that corresponds to the determined one or more scents. | 02-05-2015 |
20150039422 | COMMUNICATION WITH SHOPPERS IN A RETAIL ENVIRONMENT - Communication plans are created, modified, and executed by a campaign server. The campaign server creates a retail environment communication plan that specifies communications to be made to unidentified shoppers in a retail environment that includes at least one sensor. The campaign server identifies a shopper in the retail environment by the at least one sensor, and creates a shopper communication plan, based on the retail environment communication plan, that specifies communications to be made to the identified shopper in the retail environment. The campaign server executes the retail environment communication plan and the shopper communication plan. In response to processing an event sensed by the at least one sensor, the campaign server modifies one or both of the retail environment communication plan and the shopper communication plan. | 02-05-2015 |
20150039423 | Enabling Participation in an Online Community using Visual Machine-Readable Symbols - A facility for coordinating an online discussion is described. The facility receives an indication that a user has captured a machine-readable symbol encoding an identifier that identifies a particular online discussion. In response, the facility incorporates into an online forum that hosts this online discussion an indication that this user captured a symbol encoding an identifier that identifies this online discussion. | 02-05-2015 |
20150046255 | Asset maps - Methods, systems and apparatus, including computer program products, for providing a graphical representation of advertiser assets and advertising parameters related to the assets. Marketable products and/or services can be represented graphically along with visual indications of the value of one or more advertising parameters related to an advertising campaign for those products and/or services. An implementation can provide selectable detailed advertising information, comparison to industry averages, and suggestions based on the comparison. | 02-12-2015 |
20150046256 | AUDIENCE MATCHING NETWORK WITH PERFORMANCE FACTORING AND REVENUE ALLOCATION - Performance based delivery of content to an audience member. A network of audience member information collection domains provide information about audience members. A profiled audience member may belong to a network segment. Delivery of an advertisement to the profiled audience member is accommodated based upon membership in the network segment and performance criteria. The performance criteria may be configured to benefit a publisher, such as by maximizing revenue. Allocating revenue based upon the collection of data used to target audience members is also provided. | 02-12-2015 |
20150051972 | ADVERTISING AND PROMOTIONAL SYSTEM - Advertising networks in accordance with embodiments of the invention present offers to users that execute an installation package. One embodiment of the invention a computing device, including a processor and a memory connected to the processor and configured to store install software comprising a client application, wherein the install software configures the processor to execute the client application to obtain target information including data descriptive of the computing device, transmit a request for a set of target offers, where the request includes the target information, obtain a list of target offers identifying at least one installation package that modifies the computing device, and display the list of target offers. | 02-19-2015 |
20150058118 | METHODS AND SYSTEMS FOR COMPLAINT DOCUMENTATION AND RESOLUTION - A system, method, and computer program for receiving and responding to complaints about a reviewable item. The system may receive the complaints from users, then electronically publish the complaints and display relevant advertisements therewith. Upon receipt of a complaint, the system may automatically send notifications to one of the advertisers owning the reviewable item of the complaint and/or may send an automated redress message to the complainant from the owner of the reviewable item. If a highest-biding advertiser also owns the reviewable item of the complaint, a redress management advertisement from that advertiser may be displayed with the complaint, such as a coupon or voucher only displayed to the user who originally authored the complaint. If the highest-bidding advertiser does not own the reviewable item, an alternative solution advertisement may be displayed with the complaint, promoting a similar or competing reviewable item. | 02-26-2015 |
20150058119 | Automated Advertisement of Products on Online Sites - A promotion engine retrieves information associated with a merchant's inventory for online sites. The promotion engine uses the retrieved information to identify products to promote on an online site. An advertisement campaign is generated for the merchant by the promotion engine to promote the products and the promotion engine also purchases advertising placements associated with the online site. Advertisement content of the advertisement campaign is sent to the online site by the promotion engine and the advertisement campaign is maintained by the promotion engine for the merchant. | 02-26-2015 |
20150066640 | COMMUNICATING DEVICE DATA PRIOR TO CONNECTION ESTABLISHMENT - A power transmitting device may include at least one processor circuit. The at least one processor circuit may be configured to receive messages, such as advertising messages and/or scan response messages, from one or more power receiving devices. The messages may include device specific data that pertains to the corresponding power receiving devices that transmitted the messages. The device specific data may include, for example, data pertaining to the hardware, firmware, charging state, and/or device state of the corresponding power receiving device. The at least one processor circuit may be further configured to select one of the power receiving devices based at least in part on the device specific data contained in the messages. The at least one processor circuit may be further configured to initiate a connection to the selected one of the power receiving devices, such as a connection for wireless power transfer. | 03-05-2015 |
20150073895 | SYSTEM AND METHOD FOR IDENTIFICATION OF SUBJECT LINE TEMPLATES - Disclosed is a system and method for email management that leverages information derived from automatically generated templates in order to identify types of message and message content. The systems and methods discussed herein involve identifying messages matching specific template types and structures, and automatically extracting important data from email messages matching those templates. The extracted data enables improvements for a user's experience and increased monetization. That is, templates can be analyzed to determine a type of email message, which in turn can be presented to a receiving user within an automatic folder or tag designation. Additionally, email snippets or previews can be generated from the extracted data for display within a user's inbox. Also, the extracted data can be used for monetization purposes, by serving targeted advertisements based upon the data extracted from such messages. | 03-12-2015 |
20150073896 | Systems and methods related to delivering targeted advertising to consumers - In embodiments of the present invention improved capabilities are described for delivering targeted advertising to users. A digital ad targeting system is adapted to operate with respect to expressly provided profiles of and relating to consumers. The expressly provided profiles may include psychographic information of and relating to consumers. The system may include an application, a database, and/or an interface. Related methods are disclosed. | 03-12-2015 |
20150073897 | ADVERTISING BASED MEDICAL DIGITAL IMAGING - A method for providing at least one advertisement on a computing device, the method including: receiving, using the computing device, an encrypted medical digital image from a Picture Archiving and Communication System (PACS); receiving, using the computing device, the at least one advertisement; presenting the at least one advertisement on a display of the computing device; and presenting the encrypted medical digital image on the display of the computing device based on a user of the computing device being granted a privileged access to the encrypted medical digital image. | 03-12-2015 |
20150073898 | METHOD AND SYSTEM OF PUBLISHING CAMPAIGN DATA - One embodiment of the invention provides a method of publishing campaign metadata from a database to a plurality of channel systems, the method includes: querying the database to select campaign metadata ready for publishing to a target channel system; selecting the target channel system from a plurality of channel systems based on an target indicating attribute of the campaign metadata; determining whether the target channel system has a SOAP enabled webservice API or whether the target channel system only accepts HTTP posts; if the target channel system has a SOAP enabled webservice API, packaging the campaign metadata as an XML message object; if the target channel system only accepts HTTP posts, packaging the campaign metadata as an HTML request; and transferring the packaged campaign metadata to the target channel system. | 03-12-2015 |
20150073899 | Media Enhanced Shopping Systems with Data Mining Functionalities - A media enhanced shopping cart system comprises a shopping cart, a locationing component, and a display component for displaying at least one advertisement for a product based on the location of the shopping cart within the store, wherein the locationing component is further operable to determine a location of the product within the store relative to the shopping cart, and wherein the display component is further operable to display an indication of the location of the advertised product relative to the location of the shopping cart. | 03-12-2015 |
20150081427 | SYSTEM FOR REGULATING ACCESS TO AND DISTRIBUTING CONTENT IN A NETWORK - There is provided a system for regulating access and managing distribution of content in a network, such as the Internet. The system includes communication gateways, installed at a subscriber site, internet control points, installed remotely, and various network elements installed throughout the network. The communication gateways and network elements operate in conjunction with the internet control points to restrict or allow access to specified Internet sites and to manage efficient distribution of content such as music, video, games, broadband data, real-time audio and voice applications, and software to subscribers. | 03-19-2015 |
20150081428 | SYSTEM AND METHOD FOR PRODUCT-CATEGORIZED MARKETING AND SHOPPING - A system and method for improved efficiency in the marketing and purchase of products within a marketplace. At least one category of information associated with a group of products is defined, and at least one product-specific categorization is identified within each category of information. At least one product-specific categorization is associated with a particular product selected from the group of products, and the product-specific categorization associated with the particular product is communicated to a potential customer to assist in a purchasing decision. | 03-19-2015 |
20150081429 | METHOD AND SYSTEM FOR INTEGRATING AUDIENCE DATA WITH A SOCIAL MEDIA SITE - Disclosed is an improved approach for implementing a system, method, and computer program product for integrating with a social media site, which can be used to create and configure a custom audience on the social media site. | 03-19-2015 |
20150081430 | SYSTEM AND METHOD OF PROVIDING TARGETED ADVERTISEMENTS FROM SUBSCRIBERS OF DIRECTORY SERVICES - Disclosed are systems, computer-readable medium and a method for delivering advertisements to user devices. The method includes storing first data associated with online and physical activity of plurality of customers, storing second data associated with current status of plurality of advertisers, matching a customer with an advertiser based on analysis of the first data and the second data and delivering an advertisement to a device associated with the matched customers online and physical activity. The on-line and physical activity is captured by a plurality of devices including a mobile device via a plurality of sensors. | 03-19-2015 |
20150088640 | VOICE TO TEXT CONVERSION - A method of generating an event on a digital device; the event derived from a cycle of communication between the digital device and at least one other digital device; the method comprising recording at least a portion of the cycle of communication on the digital device; processing the at least a portion of the cycle of communication thereby to generate at least one event signal; comparing the event signal with one or more available events and selecting an event which best matches with the event signal; and executing the event on the digital device. Also disclosed is a system for generating an event on a digital device. | 03-26-2015 |
20150088641 | METHOD FOR PROVIDING INFORMATION AND INFORMATION PROVIDING SYSTEM - If a customer has picked up a product from a display shelf, a display device displays first sales promotion information. In an information providing system, if the customer has not been attracted to the product and has returned the product to the display shelf, the display device displays second sales promotion information, which is different from the first sales promotion information. By displaying the different pieces of sales promotion information using the display device provided near the product, it is possible to promote the product to the customer in two different ways, thereby stimulating the customer's desire to buy the product and reducing loss in opportunities to sell the product. | 03-26-2015 |
20150095143 | SUBSCRIPTION SIGN-UP DEVICE - A device is configured to receive customer information associated with a user at a kiosk device based on a user input to the kiosk device, and to determine status information based on the customer information. The status information may include information that identifies whether the user is eligible for a promotion. The device is configured to generate an account, associated with the user, based on the customer information and the status information. The device is configured to provide the status information to the kiosk device to cause the kiosk device to either provide the promotion or notify the user that the promotion is not available. The device is configured to provide a notification to the user based on the status information and based on the account. | 04-02-2015 |
20150095144 | Advertising Futures Marketplace Methods And Systems - Methods and systems provide information products relating to past, present and future advertising transactions (i.e., contracts to place advertisements in various media) to enable a marketplace in advertising products. Information regarding a plurality of advertising transactions are gathered. Data is analyzed to determine its attributes. Some attribute values are transformed and the attribute values are stored in a database. Attributes are organized or indexed according to a taxonomy of attributes to provide indexes to advertising transaction records. Indexes and benchmarks for various selected types of advertising transactions can be generated by selecting certain records from the database and aggregating the data or otherwise synthesizing information products, such as benchmarks and market entities for the selected types of advertising transactions. Information products may be published and syndicated as market indexes and benchmarks. | 04-02-2015 |
20150100415 | Position Discount Model Of Content Presented To Online System Users - An online system applies position discounts to values of various content items based on the positions in a display in which the content items are presented. The value of presenting a content item is based on historical user interactions with the content item or similar content items. A position discount reflects a change between user interacting with a content item presented in a position offset from a reference position and user interaction with the content item if it was presented in the reference position. A position discount may be determined for various content items presented in one or more positions based on user-specific, contextual, and other types of information describing user interaction with content items. Position discounts may be used by the online system to optimize selection and presentation of content items to its users. | 04-09-2015 |
20150112796 | DETERMINING USER ENGAGEMENT - Systems, methods, and computer-readable storage media for determining user engagement levels during a presentation of content. The system first collects data associated with a user session at a client device. Next, the system predicts a user engagement level during the user session by applying an engagement predicting rule to the data. The system can predicts respective user engagement levels for various segments of the presentation by applying one or more engagement predicting rules to the data. The system then presents invitational content based on the user engagement level. | 04-23-2015 |
20150112797 | Phenotypic Integrated Social Search Database and Method - The present invention provides methods, databases and devices for establishing the first integration of social behavior with biological phenotypic measurements. In one embodiment, a method for correlating data from a sample database and a survey database is provided. The method comprises obtaining a sample comprising biological molecules from an individual, simultaneously obtaining survey data from the individual, storing the survey data in the survey database, analyzing the sample of biological molecules to determine the composition of biological molecules, storing the data from the composition in the sample database, and correlating the data from the sample database to the data from the survey database. | 04-23-2015 |
20150112798 | ADVERTISEMENT PROCESSING METHOD AND APPARATUS - Embodiments of the present invention provide an AD processing method and apparatus. The method includes: acquiring, by a terminal, system information and/or current access network information of the terminal; sending, by the terminal to a plugin server, an AD plugin request message that includes the system information and/or the current access network information of the terminal, so that the plugin server acquires, according to the system information and/or the current access network information, AD plugin information that matches the terminal; and receiving, by the terminal, the AD plugin information that is sent by the plugin server and matches the terminal, and choosing to download an AD plugin according to the AD plugin information. In the embodiments, it is implemented that traffic and time are saved for a user, and expenses may further be reduced for the user. | 04-23-2015 |
20150120439 | MAILING LABEL ADVERTISING SYSTEM - The invention disclosed herein provides apparatuses, systems and method for highly targeted advertising. It is emphasized that this abstract is provided to comply with the rules requiring an abstract that will allow a searcher or other reader to quickly ascertain the subject matter of the technical disclosure. It is submitted with the understanding that it will not be used to interpret or limit the scope or meaning of the claims. 37 CFR 1.72(b). | 04-30-2015 |
20150127452 | SYSTEM AND METHOD FOR CARD-LINKED SERVICES - A system and method are disclosed for providing a promotion associated with a transaction account. Advertising targeting criteria to target at least one person to receive a respective advertisement for the promotion is submitted to a computing device associated with a data management platform. Viewer information associated with at least one person targeted to receive the respective advertisement is received and processed to assess a value of the at least one person. Thereafter, a bid value that is representative of the assessed value and associated with presenting the respective advertisement is transmitted to a computing device associated with an advertisement exchange. An acceptance of the promotion is received, and the promotion information is processed to associate the promotion with the transaction account. | 05-07-2015 |
20150127453 | WORD RECOGNITION AND IDEOGRAPH OR IN-APP ADVERTISING SYSTEM - A non-transitory processor readable medium storing processor executable instructions is described. The processor executable instructions, when executed by a processor, cause the processor to: receive application data indicative of text from a user device via a communications network; analyze the application data for one or more indicator being at least a portion of the text entered into the application and having one or more meaning; retrieve one or more selected ideograph from a database populated with ideographs received from and associated with one or more advertisers, the one or more selected ideograph being indicative of a graphical representation of the one or more meanings of the one or more indicator; transmit the one or more selected ideograph to the user device via the communications network; and charge a fee to at least one advertiser associated with the one or more selected ideograph. | 05-07-2015 |
20150127454 | AUTOMATED ENTITY CLASSIFICATION USING USAGE HISTOGRAMS & ENSEMBLES - Techniques disclosed herein employ entity-activity data expressed in a discrete distribution (histogram) form having one or many dimensions to dynamically classify the entity's usage and/or behavior patterns, where groupings or segmentations of different entities that exhibit similar usage patterns are identified using various approaches, including dimensionality reduction, and/or clustering procedures. A consensus or ensemble clustering may be generated that represents a clustering of clusters, based on subclusterings themselves, and/or any combination of subclusters with entity-activity data to selectively execute a market offering campaign. In one embodiment, the resulting ensemble clusterings enable selective directing of targeted offerings to a telecommunication provider's customers. | 05-07-2015 |
20150127455 | AUTOMATED ENTITY CLASSIFICATION USING USAGE HISTOGRAMS & ENSEMBLES - Techniques disclosed herein employ entity-activity data expressed in a discrete distribution (histogram) form having one or many dimensions to dynamically classify the entity's usage and/or behavior patterns, where groupings or segmentations of different entities that exhibit similar usage patterns are identified using various approaches, including dimensionality reduction, and/or clustering procedures. A consensus or ensemble clustering may be generated that represents a clustering of clusters, based on subclusterings themselves, and/or any combination of subclusters with entity-activity data to selectively execute a market offering campaign. In one embodiment, the resulting ensemble clusterings enable selective directing of targeted offerings to a telecommunication provider's customers. | 05-07-2015 |
20150127456 | DELIVERING OFFERS - A method and system for delivering offers is provided. The method includes enabling for a user via a device, a Web browser and an associated URL. A processor determines a manufacturer and model of the device and that the device is associated with a shared device list. A user agent receives the manufacturer and model of the device and the processor transmits the user agent, the manufacturer and model of the device, and the associated URL. The manufacturer and model of the hardware device is extracted from the user agent and a rules engine is evaluated with respect to the manufacturer and model of the device. Specified content associated with the device is determined based on results of the evaluation. The specified content is transmitted to the Web browser. | 05-07-2015 |
20150134446 | SYSTEM FOR PROVIDING CONTENT-BASED CONTEXTUAL ADVERTISING IN EMAlL - The system and methods for providing content-based contextual advertising in email provided herein overcome the inherent challenge of manually or programmatically inserting content-relevant advertising by proving a simply method to capture, store and analyze email creative for dynamic advertisement rendering. | 05-14-2015 |
20150134447 | Wireless Communication System - A method and system for opening a marketing communication link is provided including an electronic device and a remote server. The electronic device may include a processor, a transmitter, a switch, a memory, a microphone, a speaker, and a device ID. The remote server may include a processor, a receiver, a transmitter, and customer contact information associated with the device ID. The method and system may execute an initiation phase, a prospect contact phase, and a communication link completion phase. Through use of the phases, a business may engage a prospective customer in a marketing experience at the prospective customer's discretion. | 05-14-2015 |
20150302468 | TARGET ADVERTISEMENT DELIVERY SYSTEM, TARGET ADVERTISEMENT DELIVERY METHOD IN SAID SYSTEM, AND TARGET ADVERTISEMENT DELIVERY PROGRAM - A system that obtains first attribute information stored in a local storage of a terminal in response to receiving an advertisement delivery request; determines identification information of an advertisement based on the first attribute information; and sends the identification information of the advertisement to the terminal | 10-22-2015 |
20150324840 | SYSTEMS AND METHODS FOR RENDERING AUTOSTEREOSCOPIC THREE-DIMENSIONAL ONLINE ADVERTISEMENTS - Systems and methods for rendering three-dimensional (3D) online advertisements on electronic devices are described. An advertiser provides a two-dimensional (2D) version of an advertisement, and the 2D version is converted to a 3D format appropriate for rendering for display on a particular electronic device. The conversion from 2D to 3D can be done online or offline, and the converted 3D versions are tagged by format for storage in a database for subsequent retrieval. The advertiser further specifies targeting options for the 3D ad, and the 3D version of the ad is rendered only for ad inventory meeting the targeting options, where the targeting options can specify conditions under which a 2D version of the ad is rendered and conditions under which a 3D version of the ad is rendered. | 11-12-2015 |
20150324841 | CONTEXT-SENSITIVE ADVERTISING FOR INTERNET PROTOCOL TELEVISION - A method in a server device for context-sensitive advertising is described. The method includes receiving a first request for an advertisement from a first client device. The method further includes determining, based upon the first request, an account associated with a second client device. The method further includes transmitting a message to the first client device to cause the first request for the advertisement to be fulfilled with a targeted advertisement that is selected based on a media program played by the second client device. | 11-12-2015 |
20150324842 | Method of actively providing advertisement - Disclosed is a method of actively providing an advertisement. The method includes: inputting a keyword by inputting information containing the keyword in a user application installed in a user terminal through an input function provided from an operating system of the user terminal; transmitting the keyword by transmitting the information containing the keyword to an advertisement providing server through an advertisement application installed in the user terminal independently from the user application, wherein the advertisement providing server communicates with the advertisement application separately from the user application; analyzing the keyword by analyzing the information containing the keyword by the advertisement providing server; determining an advertisement by the advertisement providing server, based on a result of analyzing the keyword; and displaying the determined advertisement on a display unit of the user terminal through the advertisement application. | 11-12-2015 |
20150324843 | System and Method for Capturing, Processing, and Presenting Information - A system and method for capturing, processing, and presenting information includes having customers provide initial information and additional information for use in creating a product for presenting all or a portion of the provided information. A feature of the system and method includes mining the customer-provided information to include other relevant information, not directly supplied by the customer, in the product. A further feature of the system and method includes using the customer-provided information to generate targeted advertising in the form of targeted coupons or other offers for the customer. A further feature of the system and method includes inviting the customers to create an online registry to provide information for use in creating the product. | 11-12-2015 |
20150324881 | Commerce System and Method of Providing Intelligent Personal Agents for Identifying Intent to Buy - A commerce system is controlled by providing a shopping agent. A first data is transmitted to the shopping agent using a mobile device connected to the shopping agent by an application programming interface. An intent to buy for a plurality of products is determined based on the first data. A consideration set is generated based on the intent to buy, or the first data is a consideration set. Specific products are ranked within the consideration set. A rating is applied to the intent to buy. An action is performed based on the rating. The rating is modified based on a second data. The shopping agent, first data, and second data are used to manage inventory. A subscription of a product satisfying the intent to buy is recommended. The first data is generated by voice recognition or scanning a bar code or Quick Response code. | 11-12-2015 |
20150339706 | WORD RECOGNITION AND IDEOGRAPH OR IN-APP ADVERTISING SYSTEM - A non-transitory processor readable medium storing processor executable instructions is described. The processor executable instructions, when executed by a processor, cause the processor to: receive application data indicative of text from a user device via a communications network; analyze the application data for one or more indicator being at least a portion of the text entered into the application and having one or more meaning; retrieve one or more selected ideograph from a database populated with ideographs received from and associated with one or more advertisers, the one or more selected ideograph being indicative of a graphical representation of the one or more meanings of the one or more indicator; transmit the one or more selected ideograph to the user device via the communications network; and charge a fee to at least one advertiser associated with the one or more selected ideograph. | 11-26-2015 |
20150339721 | DETERMINING FRAUDULENT INDICATIONS OF ADVERTISEMENT INTERACTION BASED ON IDENTITY - An ad publisher provides an online system with user identifying information of users who interacted with an advertisement presented by the ad publisher and indications of interactions with the advertisement. A landing page is associated with the advertisement, and the advertiser provides the online system with user identifiers of users who interacted with the advertisement and requested the landing page. The online system determines whether the ad publisher fraudulently identifies interactions with the advertisement by comparing the user identifying information received from the ad publisher with the user identifiers received from the advertiser. | 11-26-2015 |
20150348058 | Apparatus and System for Generating Vehicle Usage Model - A vehicle computer system configured to communicate with a mobile device, comprising a wireless transceiver configured to communicate with the mobile device. The vehicle computer system also includes a processor in communication with the wireless transceiver. The processor is configured to receive information from one or more vehicle sensors regarding vehicle usage, send the information to an off-board server via the wireless transceiver, wherein the information is utilized in a damages-model regarding the vehicle, and output the information concerning the damages-model to a user display. | 12-03-2015 |
20150348096 | METHOD AND SYSTEM FOR ASSOCIATING DISCRETE USER ACTIVITIES ON MOBILE DEVICES - Methods, systems, and programming for associating discrete user activities on mobile devices. In one example, first information related to a first online activity associated with a first user performed on a first mobile device is received. The first online activity relates to an exposure of an advertisement. A first identifier is generated for the first online activity based on an attribute related to the first mobile device. Second information related to a second online activity associated with a second user performed on a second mobile device is received. The second online activity relates to an event associated with the advertisement. A second identifier is generated for the second online activity based on the attribute related to the second mobile device. A connection between the first and second online activities associated with the advertisement is identified and recorded based on the first identifier and the second identifier. | 12-03-2015 |
20150348097 | AUTOCREATED CAMPAIGNS FOR HASHTAG KEYWORDS - Methods, systems and apparatus include computer programs encoded on a computer-readable storage medium for generating a creative. A method includes receiving input from a content sponsor including one, or more of a keyword, a topic, a vertical, or a subject identifying one or more hashtags associated with the input; generating a creative for an advertising campaign based at least in part, on the identified one or more hashtags, wherein generating includes using at least one hashtag as content in the creative; providing the creative to the content sponsor for approval; and receiving an indication of approval and using the creative in a campaign associated with the content sponsor. | 12-03-2015 |
20150348098 | Identifying A Product Placement Opportunity Within A Screenplay - Various embodiments are directed towards a computer-implemented method and system that analyzes screenplays to identify and score opportunities for product placements. In certain embodiments the method uses natural language speech recognition or other speech processing techniques to identify product placement opportunities. The method initially scans or processes the text in a screenplay to identify significant nouns and actions that equate to opportunities. It then applies a grammar to generate a score for some or all of the opportunities. | 12-03-2015 |
20160012475 | METHODS, SYSTEMS, AND MEDIA FOR PRESENTING ADVERTISEMENTS RELATED TO DISPLAYED CONTENT UPON DETECTION OF USER ATTENTION | 01-14-2016 |
20160012476 | SYSTEMS AND METHODS TO PROVIDE ADVERTISEMENTS FOR REAL TIME COMMUNICATIONS | 01-14-2016 |
20160012477 | ADVERTISEMENT INFORMATION SHARING SYSTEM | 01-14-2016 |
20160019584 | MANAGEMENT OF AN ADVERTISING EXCHANGE USING EMAIL DATA - Systems and methods for management of an advertising exchange using email data are described. Systems and methods may include receiving one or more inputs of audience data from one or more publishers; transforming the one or more inputs into information in a unified customer database; receiving a query from a front end query tool; accessing information in the unified customer database responsive to the query; and providing the responsive information to the front end query tool. | 01-21-2016 |
20160027044 | PRESENTING INFORMATION CARDS FOR EVENTS ASSOCIATED WITH ENTITIES - Methods, systems, and apparatus include computer programs encoded on a computer-readable storage medium, including a method for providing content. Snapshots associated with use of a computing device by a user are received. Each snapshot is based on content presented to the user. The snapshots are evaluated. For each respective snapshot, a respective set of entities indicated by the respective snapshot is identified. Indications of the respective set of entities and a respective timestamp indicating a respective time that the respective snapshot was captured are associated and stored. Based on a first snapshot of the snapshots, a first time to present one or more information cards to the user is determined. At the first time, entities having a time stamp that corresponds to the first time are located. An information card is generated based on the located entities. The generated information card is provided for presentation to the user. | 01-28-2016 |
20160027045 | CONTEXTUAL DISCOVERY - A contextual discovery application is presented. The contextual discovery application is adapted to be executed on a computing device, wherein the computing device is a client in a client-server environment and the contextual discovery application on execution enables a processing unit to receive a set of information from a data acquisition unit on the computing device and to process the set of information to identify a contextual information from the set of information, to receive one or more advertisements from a database related to the contextual information, and it renders the advertisement on a display unit of the computing device in a real-time. The data acquisition unit acquires the set of information from at least one application currently running or previously running on the computing device. Embodiments including a computing device and system and methods for facilitating contextual discovery are also presented. | 01-28-2016 |
20160027046 | METHOD AND DEVICE FOR PLAYING ADVERTISEMENTS BASED ON RELATIONSHIP INFORMATION BETWEEN VIEWERS - A method of playing advertisements according to exemplary embodiments includes collecting data of at least two viewers near a display, extracting relationship information of the at least two viewers based on the data, determining advertisements to play on the display according to the relationship information, and playing the determined advertisements on the display. | 01-28-2016 |
20160034951 | ALLOCATING PROMINENT DISPLAY SPACE FOR QUERY ANSWERS - Systems, methods, and computer-readable storage media are provided for allocating prominent display space for relevant answers to search queries. Upon receipt of a search query, an intent associated with the search query is determined. That is, it is determined what question the search query states or implies is on the mind of the search query originator. Once the intent is determined, an answer to the search query is determined, for instance, by reference to one or more of search query history logs, search engine click metrics, user history (specific and/or aggregate), and search query categories. The answer is then paired with a sponsor and prominent display space is allocated. The answer and indicia associated with the sponsor are caused to be presented in association with one another in the prominent display space on a search engine results page. | 02-04-2016 |
20160048871 | TARGETED ADVERTISING SYSTEM AND METHOD FOR A RETAIL KIOSK - A retail kiosk advertising system includes a retail display structure management server in communication with one or more retail display structures that support and display a retailer computing device and one or more consumer items for sale. The retail display structure management server receives proximity information from a proximity sensing device configured on the retail display structure in which the proximity information indicates when a portable computing device is within a specified range of the retail display structure. In response, the server determines an identity of a user of the portable computing device, obtains targeted advertising content associated with the consumer items, transmits the targeted advertising content to the retailer computing device. The retailer computing device also plays the targeted advertising for view by the user, and facilitates a transaction for the consumer item with the user. | 02-18-2016 |
20160049163 | METHOD, APPARATUS AND SYSTEM FOR ISOLATING MICROPHONE AUDIO - A method, apparatus and system for isolating microphone audio include recording audio using at least two microphones using a target microphone of the array of microphones, determining an attenuation factor for audio originating from respective locations of other microphones using a target microphone of the array of microphones, determining a delay factor for audio originating from respective locations of other microphones of the array of microphones, and implementing the determined attenuation factor and delay factor for removing audio originating from respective locations of the other microphones from an audio signal captured by the target microphone to isolate the audio signal captured by the target microphone. The method, apparatus and system further include processing the isolated audio signal of the target microphone to determine audio attributes of the isolated audio signal of the target microphone and determining using the audio attributes, respective sources of audio in the isolated audio signal. | 02-18-2016 |
20160055522 | Systems and Methods for Promoting Use of Wireless Services Exclusively - Provided herein are systems and methods for providing exclusive wireless service proposals to subscribers. A method for providing an exclusive wireless service proposal to a subscriber includes the steps of conducting measurements of at least one metric; sending measurement data acquired during the step of conducting to a measurement analysis machine (MAM), the MAM being configured to analyze the measurement data; analyzing the measurement data; predicting performance of at least one of wireless voice and wireless data services based upon the results of the analysis step; generating a proposal for exclusive wireless services based upon the measurement data and the performance prediction; and providing the proposal to a subscriber. Systems for performing this and additional or alternative methods are also disclosed. | 02-25-2016 |
20160063542 | PROVIDING INFORMATION ASSOCIATED WITH A PRODUCT - As provided herein, information associated with a first product may be provided to a device using an identifier that corresponds to the device and that is received from a different device. For example, a selection associated with the first product may be received (e.g., by a server) from the different device. A request for the identifier may be provided (e.g., by the server) to the different device. The identifier may be received (e.g., by the server) from the different device, and information associated with the first product may be provided (e.g., by the server) to the second device using the identifier. | 03-03-2016 |
20160086216 | Facilitating the Sale of Expiring Commodities - A computer-implemented method comprising receiving, on a server, an offer for sale from a computing device related to a retailer, the offer for sale including a description of an expiring commodity and a discounted price of the expiring commodity; identifying, by the server, one or more consumers as targeted consumers by comparing the offer for sale with purchase preferences previously provided by consumers; sending, from the server, a currently unsolicited notification to a computing device related to at least one of the targeted consumers, the currently unsolicited notification including information related to the offer for sale; and receiving, on the server, from the computing device related to the targeted consumer, a purchase indication related to the expiring commodity. | 03-24-2016 |
20160092917 | Data Sharing Between Service Providers and Applications - Concepts and technologies are disclosed herein for data sharing between service providers and applications. According to one aspect disclosed herein, a service provider data server computer can expose an application programming interface (“API”). The API can collect location data associated with a user device after an application that calls the API is launched by the user device. The service provider data server computer can receive the location data from the application. The service provider data server computer can determine a user associated with the location data and can obtain enrichment data associated with the user. The service provider data server computer can provide the enrichment data associated with the user to the application or to an application server computer for use in determining an advertisement targeted to the user. | 03-31-2016 |
20160104193 | UNIVERSAL CROSS-CHANNEL AUDIENCE ADDRESSABILITY - An addressability module provides an email template to a publisher for sending an email to a recipient, wherein the email template associates an identifier of the recipient with a content link in the email, and wherein the content link is associated with a content landing page. The addressability module receives a call from the content landing page requesting a creative for display on the content landing page, wherein the call comprises the identifier of the recipient, the identifier having been passed from the email to the content landing page upon selection of the content link by the recipient and identified from the content landing page. The addressability module selects a creative from an advertiser, wherein the creative is targeted to the recipient of the email who is identified by the received identifier, and serves the selected creative for display on the content landing page. | 04-14-2016 |
20160110759 | PRESENTING SMART BILLBOARD CONTENT BASED ON OPTICAL PATTERN RECOGNITION OF VEHICLE INFORMATION - A system may use optical character recognition (“OCR”) techniques to identify license plates or other textual information associated with vehicles. Based on this OCR information, the system may determine additional information, such as users associated with the vehicles. The system may further obtain other information, such as history information associated with the vehicles and/or the users (e.g., via an “opt-in” data collection service). Ad content may be selected based on trends associated with the users and/or vehicles, and may be presented via “smart” billboards (e.g., billboards that may dynamically display different content). | 04-21-2016 |
20160110760 | METHOD, COMPUTER PROGRAM PRODUCT, AND SYSTEM FOR PROVIDING A SENSOR-BASED ENVIRONMENT - Method, computer program product, and system to influence a person within an environment having a plurality of items for selection. The method includes determining, using a first visual sensor disposed within the environment, field of view (FOV) information for the person, and analyzing the FOV information to identify one or more first items within the FOV of the person. The method further includes determining, using a second visual sensor disposed within the environment, behavior information for the person and analyzing the behavior information to classify a behavior of the person into one of a number of predefined behavior types. The method further includes selecting, based on the identified one or more first items and the classified behavior, at least a second item for presentation to the person, and presenting information related to the second item to the person. | 04-21-2016 |
20160117722 | ADAPTIVELY EMBEDDING VISUAL ADVERTISING CONTENT INTO MEDIA CONTENT - Technologies for adaptively embedding visual advertising content into media content include a computing device for receiving visual advertisements, an advertisement map, and media content from a remote content provider. Such technologies may also include determining a location of an advertising enabled area within an image of the media content, selecting a visual advertisement to embed within the image of the media content at the determined location of the advertising enabled area as a function of the advertisement map, and embedding the selected visual advertisement into the image of the media content at the determined location of the advertising enabled area to generate augmented media content for subsequent display to the user. In some embodiments, the advertisement map includes display conditions for each of the visual advertisements. | 04-28-2016 |
20160117723 | CARDHOLDER OFFER TARGETING AND MERCHANT PROFILING USING PERSONAL CHARACTERISTIC DATA - A method includes receiving personal characteristic data for a population of holders of payment card accounts. In addition, the method may include receiving payment card account transaction data associated with a merchant. Further, the method may include analyzing the personal characteristic data and the payment card account transaction data to generate a time-based customer population profile for the merchant. The time-based customer population profile may be used in targeted marketing operations on behalf of the merchant. | 04-28-2016 |
20160117724 | ESTIMATING RADIUS OF A TARGET AREA FOR SERVING AN ADVERTISEMENT - An online system provides a local reach advertisement create flow that determines an estimated radius of a target area for serving an ad to optimize local awareness of the ad based on the advertiser's ad campaign goals. The ad create flow receives location information about an ad target location identified by or associated with the advertiser, and information describing the ad campaign associated with the advertiser. Using the advertising information and population density information associated with the ad target location, the online system selects a target area for serving the ad to reach an estimated number of online system users based on the ad budget and provides an indication of the selected region and the estimated ad reach to the advertiser. | 04-28-2016 |
20160117741 | SYSTEM AND METHOD FOR ORGANIZING AND PRESENTING MULTIPLE ADVERTISERS IN ONLINE ADVERTISEMENTS - Some embodiments include a system for organizing and presenting multiple advertisers in online advertisements. Other embodiments of related systems and methods are also disclosed. | 04-28-2016 |
20160125455 | SHARING REVENUE GENERATED FROM PRESENTING CONTENT TO A GROUP OF ONLINE SYSTEM USERS SPECIFIED BY A THIRD-PARTY SYSTEM WITH THE THIRD PARTY SYSTEM - An online system receives information describing a target group of online system users from a third party system as well as an amount of compensation to the third party system if the target group is used to select content for an online system user. If a content item is identified as eligible for presentation to a viewing user because the viewing user is included in the target group, the online system modifies a bid amount associated with the content item based on the amount of compensation to the third party system. Based on the modified bid amount, the online system determines whether to present the content item to the viewing user. If the content item is presented to the viewing user, the online system modifies an amount charged to a user associated with the content item based on the amount of compensation to the third party system. | 05-05-2016 |
20160125456 | ADVERTISING CAMPAIGN TARGETING USING CONTEXTUAL DATA - Various embodiments use contextual data to improve the targeting of advertising campaigns to consumers. Contextual data may include, e.g., data pertaining to products purchased or sold, places associated with a purchase or sale, and persons involved in the purchase or sale transaction. The collected contextual data may have a temporal component and a location component. The collected contextual data also has a location component, meaning that the data is associated with a particular coordinate, address, region, or other location. Time and location information may be used to recognize that sales patterns vary based on various factors. Associating a timestamp and a location with each piece of contextual data allows the system in some embodiments to subsequently improve advertising campaign targeting using the timing and location data as described herein in some embodiments. | 05-05-2016 |
20160132923 | System of using high throughput studies to guide research and marketing - The present invention relates to methods, systems, and apparatus for storing, managing, searching and presenting large-scale data derived from high-throughput experiments. It provides a highly efficient platform for researchers, statisticians and venders to interact. | 05-12-2016 |
20160171530 | PROMOTION CONFIGURATION AND FACILITATION WITHIN A NETWORK SERVICE | 06-16-2016 |
20160171531 | Systems and Methods for Generating Advertising Targeting Data Using Customer Profiles Generated from Customer Data Aggregated from Multiple Information Sources | 06-16-2016 |
20160171569 | UNIFIED CONTENT DELIVERY PLATFORM | 06-16-2016 |
20160196587 | Predictive modeling system applied to contextual commerce | 07-07-2016 |
20160253714 | SYSTEM, METHOD, AND NON-TRANSITORY COMPUTER-READABLE STORAGE MEDIA FOR ASSIGNING OFFERS TO A PLURALITY OF TARGET CUSTOMERS | 09-01-2016 |
20170236150 | PREDICTIVE PROGRAMMATIC SYSTEM FOR AUDIENCE IDENTIFICATION AND ANALYSIS | 08-17-2017 |
20170236151 | SYSTEMS, DEVICES, AND METHODS OF PROVIDING TARGETED ADVERTISING | 08-17-2017 |
20190147496 | SYSTEM AND METHOD FOR PROVIDING REAL-TIME TARGETED ADVERTISEMENTS | 05-16-2019 |