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Personalized advertisement

Subclass of:

705 - Data processing: financial, business practice, management, or cost/price determination

705100100 - AUTOMATED ELECTRICAL FINANCIAL OR BUSINESS PRACTICE OR MANAGEMENT ARRANGEMENT

705140400 - Advertisement

705140490 - Targeted advertisement

705140660 - Based on user profile or attribute

Patent class list (only not empty are listed)

Deeper subclasses:

Class / Patent application numberDescriptionNumber of patent applications / Date published
705140670 Personalized advertisement 73
20090271272Electronic Marketing System - An apparatus for creating and distributing marketing materials comprises a message template and a messaging manager. The messaging template includes a suppler information field and an identity field. The supplier information field is configured to store marketing information that describes an offering of a supplier, is preapproved by the supplier, and is unalterable by an intermediary agent. The identity field is configured to store identification information associated with the intermediary agent. The messaging manager is configured to respond to a request by the intermediary agent to create a customized message for delivery to an identified recipient with which the intermediary agent has a preexisting relationship. The customized message is based at least in part upon the message template and includes both the marketing information in the supplier information field and the identification information in the identity field. The customized message indicates that the intermediary agent and supplier are affiliated.10-29-2009
20090319376AUTOMATED METHOD AND SYSTEM FOR CREATION OF MONTAGE OF MATCHING PRODUCTS - Automated electronic document design systems and methods for generating matching customized product designs and preparing images of matching customized products in a montage for displaying to a user.12-24-2009
20100004998Apparatus Pertaining to Identifying Information, Corresponding Characterizing Information, and Corresponding Modification of a Presentation that is Commonly Shared by a Plurality of End Users, and a Corresponding Method - A control circuit serves to receive data messages in conjunction with a corresponding source identifier from each of a plurality of sources (wherein the plurality of sources each have, at the time of sourcing their respective data message, a corresponding end user who is presently sharing a common presentation with others of the end users). The control circuit uses the source identifier to determine additional identifying information for at least a substantial number of these end users and then uses that additional identifying information to determine characterizing information for at least a substantial number of the end users. This characterizing information can then be used to modify the common presentation (for example, by controlling particular items of promotional content that comprise a part of the presentation).01-07-2010
20100076851TARGETED NETWORK CONTENT - In one embodiment, a method includes sending an advertisement template to a device, the advertisement template including at least one predefined field configured to be populated with data associated with the predefined field, and sending to the device a first instruction configured to define a personalized advertisement based at least in part on the advertisement template and the data associated with the predefined field.03-25-2010
20100125505SYSTEM FOR BROADCAST OF PERSONALIZED CONTENT - The present invention relates to a system and method that allows an advertising content network to be notified when a user visiting web sites has satisfied some behavioral targeting criteria. The advertising network can use this information to provide an advertisement directly targeted to the criteria that has been satisfied.05-20-2010
20100250371ADVERTISEMENT CUSTOMIZATION SYSTEM AND METHOD - Provided are an advertisement customization system and method applied in a network system, characterized by an advertisement supply platform classifying advertisement data according to the properties thereof; the service supply platform selecting from the classified advertisement data advertisement data corresponding to the service supply platform; the service supply platform providing service data via the network system to the user end device; and the advertisement supply platform providing the corresponding advertisement data to the user end device when the user end device captures the service data provided by the service supply platform. The present invention enables the service supply platform to connect to the advertisement supply platform for customizing the advertisement data related to the service content, thereby increasing the view rate of the advertisement data and increasing advertisers' willingness to advertise.09-30-2010
20110022477BEHAVIOR-BASED USER DETECTION - Techniques for observing user operations and recognizing a current user of a computer based on those operations. Characteristics of observed user operations are compared to characteristics of operations performed by known users, such as those users with existing user profiles. The current user may be recognized as a user having a known user profile or a new user, for which information on user interests or other profile information may be stored. The profile of the current user may be used to customize presentation of services according to preferences for the current user. Components that collect information on user interactions may be incorporated in an operating system of the computer so that user interactions with both the operating system and applications that access operating system facilities may be used to recognize a user. Customization of the operating system or other components based on inferred user recognition may improve the user experience.01-27-2011
20110029390SYSTEM, METHOD, AND COMPUTER PROGRAM PRODUCT FOR SELECTING AND PRESENTING FINANCIAL PRODUCTS AND SERVICES - An apparatus and method are provided that receive client data for a plurality of clients and financial product data at a processor. The processor prepares a client communication for some of the clients. The client communication incorporates a portion of the client data and a portion of the financial product data. The financial product data for each client is based on the client data. Moreover, the financial product data constitutes the financial product offered in the client communication.02-03-2011
20110040631Personalized commerce system - An automated method, media and system for advertising, configuring, offering, producing, and/or delivering offerings that are appropriate to the context of a specific individual, group or organization.02-17-2011
20110082752METHOD AND SYSTEM FOR LOCATION-AWARE USER SPECIFIC ADVERTISEMENTS - A user interface is configured to permit interaction between a user and a location-aware device. A user profile is stored in memory including profile features describing at least one of historic user actions and expected probabilities of user actions. An information server interacts with the user through the user interface, the server being configured to correlate advertisements based on a current location of the user in accordance with the location-aware device and information included in the user profile.04-07-2011
20110196745ELECTRONIC ADVERTISEMENT SYSTEM, ELECTRONIC ADVERTISEMENT DISTRIBUTION APPARATUS, ELECTRONIC ADVERTISEMENT DISTRIBUTION METHOD, AND RECORDING MEDIUM - An electronic advertisement apparatus (08-11-2011
20110202409USING LANGUAGE INSERTION TO PROVIDE TARGETED ADVERTISEMENTS - A system and method for providing targeted advertisements are provided. The system and method involve receiving a request message from a request source for a content element hosted by a content source. A request description is inserted into the request message for use in selecting a targeted advertisement, whereby the request description contains information about the request source. The request description is sent to the content source, and after receiving a response message that includes a targeted advertisement that was selected based on the request description, the response message is sent to the request source.08-18-2011
20110264533Profile Advertisements - In one aspect, this application describes a method for determining personal advertisements for display with personal content in an online social network. The method includes obtaining personal content for a first member of an online social network, and obtaining information that characterizes a personal advertisement that advertises a second member of the online social network. The method also includes comparing the personal content for the first member to the information that characterizes the personal advertisement to determine whether the personal advertisement is related to the personal content for the first member, without determining whether the first member is related to the second member in the online social network. The method also includes providing the personal advertisement for display with the document for the first member in response to determining that the information that characterizes the personal advertisement is related to the personal content for the first member.10-27-2011
20110288939TARGETING USERS BASED ON PERSONA DATA - A method of targeted advertisement distribution based on persona data derived from a social network, wherein the social network includes a plurality of content streams, each content stream associated with a user and a user summary. The method includes the steps of receiving an advertisement request from a third party environment with associated content, identifying a content stream that includes a reference to the third party content, identifying a persona based on the user associated with the identified content stream, and serving an advertisement to the third party environment based on the identified persona.11-24-2011
20120059725METHODS, APPARATUS AND COMPUTER PROGRAM PRODUCTS FOR TARGETED AND CUSTOMIZED MARKETING OF CURRENT OR PENDING VEHICLE SERVICE CUSTOMERS - Methods, systems and computer program products for targeted and customized marketing to customers and, specifically in some embodiments, customers having a previous relationship with the entity implementing the marketing tool. The embodiments of the invention herein disclosed provide for efficient identification of previous customers based on their current product, service or property and/or their previous, and in some instances, ongoing financial obligation related to the current product, service or property. A replacement product, service or property is identified and a financial transaction proposal, such as a sales or lease proposal, is generated for one or more of the identified previous customers based on customers meeting criteria associated with variable parameters of the proposed transaction.03-08-2012
20120116890GENERATING CUSTOMER-SPECIFIC VEHICLE PROPOSALS BASED ON VEHICLE FINANCE PAY-OFF INFORMATION RECEIVED FROM A THIRD-PARTY ENTITY - Methods, systems and computer program products for generating customer-specific vehicle proposals based on ongoing vehicle finance pay-off information received from a third party entity. The embodiments of the invention herein disclosed provide for efficient identification of potential customers based on their current vehicle and the ongoing financial obligation related to the current vehicle. A replacement vehicle is identified and a vehicle proposal, such as a sales or lease proposal, is generated for one or more of the identified potential customers.05-10-2012
20120123871SERVING AD REQUESTS USING USER GENERATED PHOTO ADS - Systems and methods are disclosed for generating and utilizing photo advertisements (“ads”). In one embodiment, a computer server obtains and stores user-created photo advertisements. Each of the user-created photo advertisements is generated based on a corresponding photo ad template having one or more photo wells such that filler images of one or more participants are inserted into the one or more photo wells. For each user-created photo advertisement, the one or more participants include at least a user by which the photo advertisement was created. In addition, the computer server effects use of the stored user-created photo advertisements as sponsored advertisements.05-17-2012
20120123872COOPERATIVE PERSONALIZED PROMOTION METHOD ACCORDING TO CONSUMER-STORE INTERACTIVE TRANSACTION HISTORY AND SYSTEM USING THE SAME - A system performs cooperative personalized promotion based on consumer-store interactive transaction history at multiple stores of different categories. The system includes a cooperative personal promotion platform. The cooperative personal promotion platform is provided for multiple stores of different categories to register a number of promotion information and to display at least one preferential-combination-information constituted by the promotion information. The promotion platform includes a data exchange interface, a remote-end server and a consumer record unit. The data exchange interface is used for reading a consumer's basic information into the platform, and connecting to the remote-end server via a network. The remote-end server is used for checking the consumer's basic information and recording consumer's latest interactive transaction in the consumer record unit for updating a consumer-store interactive transaction history. The cooperative personal promotion platform matches at least one preferential combination information for the consumer's choice according to the consumer-store interactive transaction history.05-17-2012
20120130821POINT-OF-SALE PURCHASE PERSONALIZED MESSAGE - A method, apparatus, system, article of manufacture, and computer program product provide a personalized promotional message. A request is received for the message. The request includes a keyword that denotes personalized attributes and a token that denotes a name of a consumer and is a component position in a script product. Based on the request, media components are concatenated to produce the personalized promotional message that is transmitted and received by the consumer.05-24-2012
20120150659Personalized Interactive Network with Multiple Channels Coupled to Integrated Knowledge Management system - Systems and methods are disclosed for personalizing interaction between an information/service/product provider using a knowledge management (KM) system that tracks data exchanged between users and the provider over multiple communication channels. User requests to an information/service/product provider can made via multiple different channels, such as by using ATMs, PDAs, cell phones, computers accessing web sites or other Web Devices, Voice Response Units (VRUs), and others. User requests submitted over these multiple channels are routed into an integrated KM system that services these requests and selects personalized offers and/or personalized content and/or personalized format presentation to be provided to the users06-14-2012
20120191546Email Strategy Templates System and Method - An email message system with email strategy templates for use on a network is disclosed. A subscriber profile record includes an email address, a demographic, and status information for that subscriber's actions with prior emails or other events. Templates are provided with a predefined segment of the profile data that defines an initial audience for the marketing campaign, a first and second template with default title and content and a sending rule setting a delay between emails based on the first and the second templates. User input, profile data, and templates create a rule for sending messages to subscribers with particular status information for that subscriber's actions with prior emails. An email campaign manager sends a personalized message to at least one selected subscriber over the network based on the rule whereby, the selected subscriber receives the message as a result of having particular status for actions with prior emails.07-26-2012
20120209722ELECTRONIC INTERPERSONAL ADVERTISING IN A SOCIAL NETWORK ENVIRONMENT - Described herein are systems and methods that facilitate interpersonal electronic advertising. An intended recipient of an electronic advertisement gives consumer information relating to a potential consumer transaction to an electronic advertisement suggester. The suggester then selects or suggests an electronic ad for the intended recipient. The suggester input relates to the consumer information and helps determine the ad. The interpersonal advertising systems and methods receive the electronic ad input from the suggester. The systems and methods then send the electronic ad to the intended recipient. Activating the electronic ad, such as when the recipient purchases a product or service related to the ad, may lead to compensation for the suggester.08-16-2012
20120221418Targeted Marketing System and Method - A system and method are provided for targeting marketing content to a user. A user's photographic likeness, in some embodiments as a still image, live moving image, or animated moving image, are altered to simulate the application of selected marketing content onto the photographic likeness. The marketing content is selected from a set of marketing content comprising input color, marketing content associated with an advertisement, or marketing content associated with a set of search results. The marketing content is selected based on a comparison of a user profile to target profiles of the set of marketing content.08-30-2012
20120239506SYSTEM AND METHOD FOR ADVERTISING USING IMAGE SEARCH AND CLASSIFICATION - An advertising system and method are disclosed for generating advertizing content based on a user's images. These can be photographs owned by a user of a web page. An advertising template for an advertising sponsor is provided. For a user viewing the web page, a set of the user's images is categorized, based on image content of the images in the set. The categorization is performed with at least one classifier which has been trained on a finite set of image categories. An advertising image is selected for advertising content based on the categorization of the user's images. The template is combined with the selected advertising image to form the advertising content. The advertising content can then be displayed to the user on the web page. A user profile is also disclosed which can be used as the categorized user images.09-20-2012
20120310747METHODS AND SYSTEMS FOR DELIVERING CUSTOMIZED ADVERTISEMENTS - Methods and systems for selecting and customizing an advertisement for a known user are disclosed. The advertisement is customized responsive to social distance between the user and members of the user's social network.12-06-2012
20120323698Interface for Online Advertising - A system and method for presenting advertisements online to a user involves an interface that interacts with a user to develop a user profile. Specifically, the user profile, which is jointly created by the user and the interface, will include a plurality of personalized indicators that pertain to an identifiable behavior, or behaviors, of the user. A customer profile is also created by the interface, with a product/service provider (i.e. advertiser), that includes product/service presentations directed to predetermined customer demographics. The interface then weighs the product/service presentations in the customer profile according to a relative pertinence of indicators in the user profile, and matches a customer profile with a user profile to select a pertinent advertisement. The pertinent advertisement is then personalized and presented on a web site for exclusive viewing by the user.12-20-2012
20130024292INTERACTIVE IMAGE ACTIVATION AND DISTRIBUTION SYSTEM AND ASSOCIATED METHODS - A method for distributing a digital image of a customer includes receiving a request from a customer to a human representative (i.e., a “roving” photographer) for an image to be taken of the customer at a site. An image of the customer is captured by the “roving” photographer at the site in response to the received request. The image is transmitted to a remote processor. An electronic request is received from the customer to view the transmitted image, and the image is transmitted from the remote processor to the customer's communication device. If the customer decides to purchase the image, a transaction is finalized by receiving payment data from the customer, and the final image is provided to the customer. A commission is then paid to the photographer for the transaction. In another embodiment, the cost is at least partially subsidized by advertisement pushed to the customer's communication device.01-24-2013
20130030926SYSTEMS AND METHODS FOR GENERATING AND USING A DIGITAL PASS - A system, method, and article of manufacture for generating a digital pass is disclosed. The method may comprise retrieving a plurality of identity attributes, and grouping a subset of identity attributes in the plurality of identity attributes to generate at least one digital pass. The method may further comprise grouping a subset of static identity attributes and a subset of dynamic identity attributes to generate a digital pass.01-31-2013
20130030927SYSTEMS AND METHODS FOR GENERATING AND USING A DIGITAL PASS - A system, method, and article of manufacture for generating a digital pass is disclosed. The method may comprise retrieving a plurality of identity attributes, and grouping a subset of identity attributes in the plurality of identity attributes to generate at least one digital pass. The method may further comprise grouping a subset of static identity attributes and a subset of dynamic identity attributes to generate a digital pass.01-31-2013
20130046638KNOWLEDGE-BASED SYSTEM AND METHOD FOR CAPTURING CAMPAIGN INTENT TO EASE CREATION OF COMPLEX VDP MARKETING CAMPAIGNS - As set forth herein, computer-implemented methods and systems facilitate providing an approach for using defined patterns of variable-data campaigns to enable a marketing service provider to express a non-expert user's desired campaign intent, using natural language and campaign intent terms, as well as to accurately capture the non-expert user's intent by communicating using non-technical campaign terminology. Communication of semantically robust campaign intent to variable-data campaign graphic designers and developers is facilitated by the described systems and methods, as is automated creation of a variable-data logic (plan) file based on semantic campaign intent. The described systems and methods facilitate the creation of variable data publishing (VDP) marketing campaigns by the non-expert, as well as communication and collaboration with the rest of a VDP design team.02-21-2013
20130124337METHOD FOR EXTRACTING METADATA FOR E-COMMERCE OFFERINGS FROM VARIABLE DATA CAMPAIGN CONTENT - A method and system for making marketing campaigns discoverable to non-recipients via, for example, the Internet. In one example, information from a VDP marketing campaign is used to generate metadata that is embedded in web pages that support the VDP campaign. A non-recipient Internet user may discover the VDP campaign through various paths, such as via search engine results returned to the user during a web search.05-16-2013
20130144726METHOD AND SYSTEM FOR PROVIDING SOCIAL AND ENVIRONMENTAL PERFORMANCE BASED SUSTAINABLE FINANCIAL INSTRUMENTS - A method and system for reserving future purchases of goods or services or events. Plural electronic options are provided based on a priority ordering scheme. The plurality of electronic options are not supplied or governed via a central government agency and are not supplied or governed via security laws. The plural electronic options includes a plural different electronic option terms for a plural different suppliers and a priority ordering scheme. The electronic option terms for a desired supplier are unique to the desired supplier. The electronic options include personalized electronic reservations and personalized electronic coupons. The purchased electronic option is exercised for preferred or priority access or entry to events or places or goods or services based on the priority ordering scheme.06-06-2013
20130151349Personalized Interactive Network with Knowledge Management System - Systems and methods are disclosed for personalizing interaction between an information/service/product provider using a knowledge management (KM) system that tracks data exchanged between users and the provider over multiple communication channels. User requests to an information/service/product provider can made via multiple different channels, such as by using ATMs, PDAs, cell phones, computers accessing web sites or other Web Devices, Voice Response Units (VRUs), and others. User requests submitted over these multiple channels are routed into an integrated KM system that services these requests. The user requests are serviced in such a manner that they are personalized in multiple aspects to enrich the user's experience.06-13-2013
20130185161Conditional Dynamic Offers Subject To Mobile Device Holder Location - Systems, apparatus and methods that give selling actors the abilities and means to sell products and services by providing conditional dynamic offers to buying actors subject to buying actors locations.07-18-2013
20130191225Notification On Conditional Dynamic Offers Subject To Mobile Device Holder Location - Systems, apparatus and methods that give selling actors the abilities and means to sell products and services by providing notifications on conditional dynamic offers to buying actors subject to buying actors locations.07-25-2013
20130226710AD CREATION INTERFACE FOR AN INTERPERSONAL ELECTRONIC ADVERTISING SYSTEM - An ad creation interface for use in an interpersonal electronic advertising system is described. The ad creation interface is configured to enable an ad suggester to create interpersonal ads for a product or service for provision to an ad recipient. The suggested ad can lead to a purchase of the product or the service by the ad recipient and in response the system can compensate the ad suggester. The ad creation interface allows an individual to create a suggested ad. In particular, via the interface an individual can 1) specify an ad recipient that is to receive the ad, 2) search for and select a suggested ad to send to the recipient and 3) request the system to send the selected suggested ad including a personal message to the ad recipient.08-29-2013
20130232012TARGETING ADVERTISEMENTS TO GROUPS OF SOCIAL NETWORKING SYSTEM USERS - Embodiments of the present disclosure target advertising to a group of related users of a social networking system. To target advertising to a group of users, the social networking system receives targeting criteria specifying a group to receive an advertisement at substantially the same time. To identify a group of users of the social networking system satisfying the targeting criteria, the social networking system observes the interactions of connected social networking system users. Connected users interacting with each other in a manner that satisfies the targeting criteria may be added to a group. The social networking system serves the advertisement to a set of users included in the group because the served users are members of the group.09-05-2013
20130232013Apparatus and Method for Facilitating Personalized Marketing Campaign Design - Embodiments of the disclosure simplify the design process by drawing inferences based on data input by the user and making design suggestions to the user. In accordance with one aspect of the present disclosure, apparatus are provided that assist users in the design of a personalized marketing campaign. A user interface is disclosed that allows the user to input data and receive information. A personalized marketing campaign knowledge database is disclosed that contains data encoding concepts extracted from complete personalized marketing campaigns and semantic definitions of those concepts. A semantic inference engine is also disclosed which draws inferences based on a comparison of the semantics of the data entered by the at least one user and the semantic definitions of the concepts encoded in the knowledge database, and communicates those inferences to the at least one user to assist the user in construction of the marketing campaign.09-05-2013
20130238447Personalized Interactive Network with Knowledge Management System - Systems and methods personalize interaction between an intermediary system, a plurality of consumers, and a plurality of third party providers of products and services. For each consumer, a plurality of personalized value propositions may be generated for various products and/or services. The value propositions have personalized terms such that the same good or service offered to one consumer may be offered on different terms to another consumer. The system may generate a list of personalized value propositions for each consumer corresponding to various products and/or services to promote to that consumer. When a consumer interacts with the intermediary system, one value proposition from the list may be selected for presentation. In other embodiments, a plurality of value propositions from the list may be selected for presentation to a consumer as a package. Consumers can interact with the system over a variety of communication channels and user devices, including ATMs, PDAs, cell phones, computers accessing web sites or other Web Devices, Voice Response Units (VRUs), and others.09-12-2013
20130246189Personalized Interactive Network for Delivery of Information Including Targetted Offers for Goods and Services - Systems and methods personalize interaction between a central server system, a plurality of consumers, and a plurality of providers of information regarding products and services of potential interest. For each consumer, a plurality potential offers may be generated for various products and/or services. The system may generate a list of personalized offers for each consumer corresponding to various products and/or services to promote to that consumer. When a consumer interacts with the central server system, a response results in the delivery of responsive content as well as personalized offer content. Consumers can interact with the system over a variety of communication channels and user devices, including ATMs, PDAs, cell phones, computers accessing web sites or other Web Devices, Voice Response Units (VRUs), and others.09-19-2013
20130268373METHODS AND SYSTEMS FOR PRESENTING PERSONALIZED ADVERTISEMENTS - Techniques for personalizing a display advertisement for presentation to a member of a social network service are described. When a member of a social network service requests and receives web-based content, via a web-based (e.g., web browser) client application, an ad request is communicated to a social network service. The ad request is processed by identifying an online job listing that is likely to be of interest to the member of the social network service. A display advertisement is then personalized to present information from both the selected online job listing, and the member profile of the member who will be viewing the display advertisement.10-10-2013
20130304587SYSTEM AND METHOD FOR INTERACTIVE COMMUNICATIONS WITH ANIMATION, GAME DYNAMICS, AND INTEGRATED BRAND ADVERTISING - The system and methods described herein provide for advocating brands in a multimedia device applications. The system and method provides for conversion of digital facial images into animated representations. The system and method captures and analyzes a user's voice information, compares this to a plurality of phonemes, maps the extracted phonemes onto the animated representation allowing for synchronized movement of the animated representation with real time voice conversations therefore providing for a low-bandwidth video chat capability. The system and method also provide a method for advertisers to target users and bid online to deliver users branded display backdrops, logos or multimedia content. The system and method couples advertiser bids and display prominence so that the higher the bid, the more prominent is the presentation of a advertiser's thumbnail, icon or other representation of the advertiser's user engagement content offering in a list displayed on a target user's multimedia device.11-14-2013
20140040045System and Method for Consumer Image Capture and Review - A method for capturing images including: providing a consumer with an identification (ID) code contained in a machine readable medium; reading the ID code at a chosen location with a reader; capturing an image of the consumer in response to reading the ID code; transmitting the captured image to web storage; and, delivering a text message to the consumer, the text message comprising: the captured image; and information enabling the consumer to access the captured image in web storage.02-06-2014
20140108157System, method, and computer program product for selecting and presenting financial products and services - An apparatus and method use client information to automatically select products appropriate for the client. According to one aspect of the invention, client information, information about the products, ancillary data, and decision criteria pertaining to selection from among the products are stored in a storage device Decision-making logic circuitry use the stored data to select the products. An output device prepares a client communication identifying the selected products and incorporates a portion of the client information and a portion of the product information into the client communication.04-17-2014
20140114772PERSONALIZED MEDIA STATIONS - Systems, methods, and non-transitory computer-readable storage media for generating an internet radio media station based on metadata available on the user's media library. The media station can be generated in response to a subscription request to an internet radio service. In one example, the media station is generated without a user seed. Metadata related to the user's media library is analyzed and format rules are selected and configured according to the analysis. The format rules are associated with slots in a media station that define the playback sequence of the media station.04-24-2014
20140122250PROVIDING ONLINE PROMOTIONS THROUGH SOCIAL NETWORK PLATFORMS - Systems and methods for providing online promotions integrated with social network-based platforms are disclosed. Promotion details such as rules, offered prizes, incentives and descriptions, survey questions, display banners, terms and conditions, privacy policy, and social networks to integrate the promotion with, are provided by the sponsoring organization to a server. The server generates a custom promotion application or widget for integrating with the organization's social network webpage external to social networks. A participant enters the promotion through these webpages or other links and lists friends in the social network to receive an invitation to enter the promotion. Viral features such as friend invite features, newsfeeds, minifeeds, other features that display online activities of users and people in the users' social network, notifications, requests, and other social media-based platform features to deliver messages to members of the one or more social networks further spread the word about the organization's promotion.05-01-2014
20140201008System and Method for Intelligently Determining User Preferences and Responding Thereto - The present invention provides a system and method by which a thought can be (a) entered, (b) interpreted through combination of an adaptive thought-associative dictionary and user knowledge, (c) processed with an analytical toolset, (d) presented back to the user, (e) stored, and (f) updated. Through feedback the present invention attempts to track the user with increasing accuracy, in the context of a non-stationary environment. The present invention fully associates these elements through use of a database such that post processing can be readily applied to any element, or can be applied as the ability to do such post-processing is developed or improves. Furthermore, the present invention defines a mathematical construct and relationship to the thought environment such that many forms of processing can be realized.07-17-2014
20140214552SYSTEMS AND METHODS USING TRANSACTIONAL DATA AND DATA FROM A WEARABLE DEVICE TO DELIVER TARGETED MARKETING - The methods and systems described herein may involve determining at least one lifeotype of at least one individual, analyzing the at least one lifeotype, and delivering content to at least one individual based on the analysis. The methods and systems described herein may involve providing a game, determining at least one lifeotype of at least one player of the game, analyzing the at least one lifeotype, and affecting the game play based on the analysis. The methods and systems described herein may involve providing an interactive space, determining at least one lifeotype of at least one individual in the space, analyzing the at least one lifeotype, and modifying at least one attribute of the space based on the analysis.07-31-2014
20140214553Method And System For Simulated Product Evaluation Via Personalizing Advertisements Based On Portrait Images - Advertising method and system for creating a personalized advertisement, and for recommending a product being advertised. An uploaded facial photograph is received, the facial photograph including a plurality of facial features. At least one facial feature of the plurality of facial features is detected. Personal information may be extracted by analyzing the at least one detected facial feature. A product being advertised may be recommended, wherein the recommended product applies to a treatment related to the extracted personal information.07-31-2014
20140257996Financial Apparatus, Method and System for Receiving and Refunding Fees - A financial apparatus may include: a media reader configured to read user information from a medium; a user interface configured to receive a user's selection for fee receipt; a controller configured to generate a fee receipt request message using the user information and receipt information generated through the fee receipt; a screen display unit configured to display a guide screen for a fee receipt procedure; and a message transmitter/receiver configured to transmit the fee receipt request message to a financial company server, and receive a fee receipt confirmation message corresponding to the fee receipt request message from the financial company server.09-11-2014
20140297426Simulating E-Commerce Campaigns - One exemplary embodiment involves receiving input during a simulation of a website, the input providing a test value for a user characteristic associated with simulated use of the website, the website having a configuration to provide an e-commerce service and personalized content based on the user characteristic. The embodiment further involves determining the personalized content according to the configuration based at least in part on the test value for the user characteristic and rendering the personalized content on a simulated web page of the website during the simulation.10-02-2014
20140344072SYSTEM AND METHOD OF PERSONALIZED MARKETING - A system of personalized marketing having a computer system for administering a marketing program to prepare personalized marketing information based on a predetermined set of criteria, and a marketing device for distribution to consumers that displays the personalized marketing information.11-20-2014
20140372228Individual or Group Profile Monetization and Mediation - A method of obtaining demographic profiles of individuals or groups of individuals and monetizing the profiles while compensating the individuals whose profiles are monetized.12-18-2014
20150012366MATCHING VISITORS AS LEADS TO LEAD BUYERS - In one embodiment, a method includes accessing information regarding a visitor to a website; accessing a plurality of filters that are each associated with one of a plurality of lead buyers and being defined by a set of lead criteria specified by the associated lead buyer; and, for each of the filters, determining whether the information regarding the visitor satisfies the set of lead criteria defining the filter and, if the information regarding the visitor satisfies the set of lead criteria defining the filter, selecting the filter as a filter for which the visitor qualifies as a lead. The method includes, for each of the filters for which the visitor qualifies as a lead, accessing information indicating a potential revenue to be obtained by a lead matcher from the lead buyer associated with the filter.01-08-2015
20150032551METHOD AND SYSTEM FOR CREATING, DELIVERING AND TRACKING PERSONALIZED ADVERTISEMENTS ON TARGETED CHANNELS - A method for creating and delivering personalized advertisements to end-user devices via associated communication channels is provided. The method enables selecting users, for whom personalized advertisements are to be created, from a plurality of users based on rules which are defined for selecting users based on: product related data obtained from product data sources and user related data of the plurality of users obtained from user data sources. Further, user related data of the selected users is mapped with product related data based on the rules to generate mapped data for each of the selected users. Further, personalized advertisements are created for each of the selected users based on the mapped data by merging images of the selected users with product advertisement images. Furthermore, the created personalized advertisements of each of the selected users are analyzed to deliver the created personalized advertisements to each of the selected users' end-user devices.01-29-2015
20150081452SYSTEM AND METHOD FOR INTERACTIVE MULTIMEDIA PLACEMENT - A system and method are provided that are configured to provide interactive multimedia placement. The system includes a user device configured to receive an input from a user through a user interface, and a display configured to receive a modified media file and a combinable media, and display the modified media file and the combinable media, wherein the input is processed by identifying a media file of the user and the combinable media, modifying the media file to produce the modified media file such that the modified media file is configured to be integrated with the combinable media, and transmitting the modified media file and the combinable media.03-19-2015
20150081453HIGH-THROUGHPUT MESSAGE GENERATION - Personalized messages are generated from a message template with high throughput by transforming data sources of the message template to key-value data structures that are stored in-memory and performing data look-ups using the in-memory key-value data structures.03-19-2015
20150088663Targeting Advertisements To Customized Groups Of Users Of An Online System - An online system enables developers of third-party applications to specify online system users to receive advertisements. The online system generates and sends a user-specific identifier for online system users that use a third-party application when an advertiser associated with the third-party application requests a user-specific identifier from the online system. For example, the online system retrieves user identifying information associated with a client device identifier provided by an advertiser and generates a user identifier by encrypting the retrieved user identifying information. The advertiser may include one or more user-specific identifiers in an advertisement request sent to an online system to present an advertisement in the advertisement request to online system users corresponding to the user-specific identifiers. The online system determines whether to present the advertisement to users based in part on whether users correspond to user-specific identifiers included in the advertisement request.03-26-2015
20150100432USING SEMANTIC ANALYSIS TO ENHANCE PERSONALIZED DOCUMENTS IN A VARIABLE DATA MARKETING CAMPAIGN - A system generates variable data documents, such as those that may be used in a marketing campaign, each of which contains content that is selected specifically for the document's recipient. The system uses a document template that includes dynamic element fields. Some of the dynamic element fields will be populated with personalized data such as the recipient's name, a geographic indicator, a date, or other information. Other data element fields will be populated with reference locators that dynamically identify and point to additional digital content that is semantically relevant to one or more of the personalized data elements. The reference locator may point to a repository of content such as audiovisual media assets, surveys, product reviews, wikis, recipes or other content.04-09-2015
20150120465Detecting Body Language Via Bone Conduction - Concepts and technologies are disclosed herein for detecting body language via bone conduction. According to one aspect, a device can detect body language of a user. The device can generate a signal and send the signal to a sensor network connected to a user. The device can receive a modified signal from the sensor network and compare the modified signal to a body language reference model. The device can determine the body language of the user based upon comparing the modified signal to the body language reference model.04-30-2015
20150142583PRESENTING CONTENT ITEMS ASSOCIATED WITH DYNAMICALLY-CREATED ADVERTISEMENTS TO USERS OF A SOCIAL NETWORKING SYSTEM - A social networking system associates identification information with combinations of values used to generate a dynamically-created advertisement. Interactions with the dynamically-created advertisement by social networking system users are also associated with the dynamically-created advertisement. The social networking system uses the identification information to present the same combination of values used to generate the dynamically-created advertisement to additional social networking system users. Additionally, information describing interactions with the dynamically-created advertisement is determined from the interactions associated with the identification information, allowing the dynamically-created advertisement to be included in a personalized feed of content items presented to an additional user along with information describing interactions by various users presented with the same combination of values of components in the dynamically-created advertisement05-21-2015
20150332345ADVERTISEMENT SELECTION AND MODEL AUGMENTATION BASED UPON PHYSICAL CHARACTERISTICS OF A VIEWER - People associate with and respond positively to those they perceive to share similar physical appearances. Accordingly, an advertisement for a product or service is selected for rendering on a display based upon a human model having a resemblance to a human viewer. An advertisement may be created with several different models having varying physical characteristics. Physical characteristics of the viewer are compared with each model and the advertisement chosen based upon the model that more closely resembles the viewer. Furthermore, physical characteristics of a model may be augmented to more closely resemble physical characteristics of the viewer. Augmentation includes modifying physical characteristic color, morphing physical characteristics, and enhancing attractiveness of morphed physical characteristics. Accordingly, the viewer perceives an advertisement with a model that shares similar physical appearances thereby potentially enhancing the effectiveness of the advertisement and a corresponding acquisition of the advertised product or service by the viewer.11-19-2015
20160005085SYSTEM AND METHOD FOR MATCHING ADVERTISEMENTS TO MULTIMEDIA CONTENT ELEMENTS - A system and method for matching an advertisement item to a multimedia content element. The method comprises: extracting at least one multimedia content element from a personalized multimedia content channel, the personalized multimedia content channel having at least one user, wherein multimedia content elements in the personalized multimedia content channel are customized for each user; generating at least one signature of the at least one multimedia content element; searching for at least one advertisement item respective of the at least one generated signature; and causing a display of the at least one advertisement item within a display area of a user node associated with a user of the personalized multimedia content channel.01-07-2016
20160012493MESSAGE PERSONALIZATION OVER MULTIPLE INTERNET MESSAGING CAMPAIGNS01-14-2016
20160048887SYSTEMS AND METHODS FOR GAINING KNOWLEDGE ABOUT ASPECTS OF SOCIAL LIFE OF A PERSON USING VISUAL CONTENT ASSOCIATED WITH THAT PERSON - Systems and methods to analyze a person's social media photos or videos, such as those posted on Twitter, Facebook, Instagram, etc. and determine properties of their social life. Using information on the number of people appearing in the photos or videos, their ages, and genders, this method can predict whether the person is in a romantic relationship, has a close family, is a group person, or is single. This information is valuable for generating audiovisual content recommendations as well as for advertisers, because it allows targeting personalized advertisements to the person posting the photos. The described methods may be performed (and the advertisements or other content may be selected for recommendation) substantially in real-time as the user accesses a specific online resource.02-18-2016
20160092932Dynamically Generated Audio in Advertisements - A content server provides a client device with audio content including an audio advertisement, which is provided in response to receiving a request for digital audio content from a client device associated with a user. The content server obtains user information about the user and retrieves advertisement text received from an advertiser, which are used to generate a personalized text advertisement. The personalized text advertisement is generated according to an advertisement template specifying an ordered combination of text components. The personalized text advertisement includes the received advertisement text, user information text selected from the obtained user information, and template text. The client device is provided with an advertisement based on the personalized text advertisement and is configured to play an audio version of the personalized text advertisement. The audio advertisement is generated using a text-to-speech algorithm at the client device or at the content server.03-31-2016
20160125473TARGETED ADVERTISING BASED ON CHANGES IN PHYSICAL ATTRIBUTES - Systems, methods, and computer program products to perform image analysis of a first image and a second image by comparing a first physical trait of a person in the first image to the first physical trait of the person in the second image, wherein the first image was taken earlier in time than the second image, and detecting, based on the comparison, a change in the first physical trait of the person, and preparing a targeted advertisement directed to the person based on the change in the first physical trait.05-05-2016
20160140625METHOD AND APPARATUS FOR DISTRIBUTING ITEMS USING A SOCIAL GRAPH - An approach is provided for distributing items via a store. A social graph associated with a user account at a store is retrieved. The social graph depicts relationships between the user account and other user accounts. One or more of the other user accounts are selected. A user account history is retrieved for each of the selected other user accounts. Presentation of one or more items from the retrieved user account histories is caused, at least in part.05-19-2016
20160148273OBTAINING DATA FROM ABANDONED ELECTRONIC FORMS - Visitors that abandon electronic or computer-generated forms before completing and submitting the form are lost to business entities. Data obtained from abandoned electronic or computer-generated forms is used to identify these lost visitors. Sometimes a unique script embedded on the webpages scrapes the data from the forms. The obtained data is further utilized to market or remarket to the lost consumers by sending personalized messages via a preferred communication medium.05-26-2016
20160171560Linguistic Personalization of Messages for Targeted Campaigns06-16-2016
20160253713SYSTEM AND METHOD FOR THE INDICATION OF MODIFICATION REGION BOUNDARIES ON FACIAL IMAGES09-01-2016
20160379274Relating Acoustic Features to Musicological Features For Selecting Audio with Similar Musical Characteristics - A content server uses a form of artificial intelligence such as machine learning to identify audio content with musicological characteristics. The content server obtains an indication of a music item presented by a client device and obtains reference music features describing musicological characteristics of the music item. The content server identifies candidate audio content associated with candidate music features. The candidate music features are determined by analyzing acoustic features of the candidate audio content and mapping the acoustic features to music features according to a music feature model. Acoustic features quantify low-level properties of the candidate audio content. One of the candidate audio content items is selected according to comparisons between the candidate music features of the candidate audio advertisements and the reference music features of the music item. The selected audio content is provided the client device for presentation.12-29-2016
20170236163Generation and Rendering System for Advertisement Objects with Computer-Selected Conditional Content08-17-2017
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