Entries |
Document | Title | Date |
20090276313 | METHOD, SYSTEM AND PROGRAM PRODUCT FOR DISPLAYING ADVERTISING CONTENT ON A MUSIC PLAYER - A method, system and program product for displaying advertising content on a portable music player. A method, system and program product for displaying advertising content on a portable music player based on content stored therein. The method includes checking in a meta tag for a music file being downloaded whether a URL corresponding to a content file containing advertising content associated with the music file being downloaded is specified therein. If a URL is specified, automatically connecting to the URL to download the content file associated with the music file being downloaded, and displaying, on the display of the music player, relevant content of the advertising content downloaded to the music player, where the advertising content downloaded includes at least one of: advertising related to a music file downloaded, advertising related to a music file stored on the music player, additional general information related to the music file downloaded, and additional general information related to a music file stored on the music player. | 11-05-2009 |
20090276314 | ADVERTISING SUPPORTED VPN - Described is a computerized system including a virtual private network server operable to provide a virtual private network service, the virtual private network service enabling a user to retrieve at least one internet resource; and an advertisement module operable to furnish advertisements for insertion into the internet resource retrieved by the user using the virtual private network service. In the inventive system, the revenue generated through the insertion of the advertisement is used to subsidize the virtual private network service. In accordance with another aspect, there is provided a method involving retrieving at least one internet resource using a virtual private network service and inserting an advertisement into the retrieved internet resource. In the inventive method, the revenue generated through the insertion of the advertisement is used to subsidize the virtual private network service. | 11-05-2009 |
20090287568 | Method for providing daily dynamic visual information on beverage sleeves and/or cups - The present invention relates generally to method where advertising content may contain daily up to date information printed on the sleeves and/or cups or labels, such as daily national and world wide news, daily local weather report, daily comics, jokes, daily business and stock market information, daily local news, daily emergency local news, sport news, lottery report, health and sport information, and other daily information for the customers, advertising, sales, and the like. | 11-19-2009 |
20090287569 | METHOD AND APPARATUS FOR PROVIDING AUDIO ADVERTISEMENTS IN A COMPUTER NETWORK - A method and apparatus for providing audio advertisements in a computer network enables Web sites to deliver audio advertisements that cannot be bypassed by a visitor. More particularly, an advertising or sponsoring Web site receives a request from at least one user for delivery of a user-selected Web page associated with the Web site. The Web site selects at least one audio advertisement from a plurality of audio advertisements for delivery to the user in conjunction with the user-selected Web page. The Web site then delivers the audio advertisement to the user via the network in a format that precludes the user from controlling the manner of playback of the audio advertisement. | 11-19-2009 |
20090292612 | SYSTEM AND METHOD FOR DELIVERING ADVERTISING ACCORDING TO SIMILARITIES WITH COLLECTED MEDIA CONTENT - A system and method for delivering advertising ( | 11-26-2009 |
20090299854 | MEANS FOR TRACKING COSTS ASSOCIATED WITH SALES LEAD SOLICITATION - A computer-implemented method for automatically tracking the cost of sales leads to a seller client, the steps of said method comprising: 1) accessing a sales lead data storage repository, wherein the sales lead comprises information about a potential customer, said information comprising one or more of: age, address, gender, credit rating, email, telephone number, commercial or residential nature, title in residence, size of residence, price of residence, income, education, purchasing interests, and purchasing practices; 2) receiving cost information comprising one or more of: costs of generating a sales lead, costs of purchasing the sales lead, and costs of soliciting the potential customer; 3) setting a cumulative cost indicator associated with the sales lead in response to receiving the cost information; and 4) allowing one or more seller clients to access the cost information. | 12-03-2009 |
20090307087 | METHOD FOR PROVIDING TARGETED ADVERTISING WHILE MAINTAINING PRIVACY OF PERSONAL INFORMATION OF RECIPIENTS - A method by which a services vendor, such as, without limitation, a health insurance company or a pharmaceutical company, among others, can provide targeted advertising to recipients based on the recipients' private personal information while still maintaining the confidentiality of such information. | 12-10-2009 |
20090307088 | Total Net Worth Derivation and Future Scenario Prediction - A system and method for managing a user's finances. Data over a network relating to a user's personal financial position are received over a network from at least one system, including an end user system. The data relating to the user's personal financial position are stored on a computer readable medium and aggregated. Anticipated changes in the user's personal financial position are forecast using the aggregated data using stochastic forecasting techniques. The aggregated data relating to the user's personal financial position in the form of total net worth and the forecasts of the anticipated changes in the user's personal financial position are displayed on a display device connected to the end user system | 12-10-2009 |
20090313121 | SYSTEM AND METHOD FOR MARKETING VEHICLES RESIDING ON A DEALERSHIP LOT - An electronic system ( | 12-17-2009 |
20090313122 | METHOD AND APPARATUS TO CONTROL PLAYBACK IN A DOWNLOAD-AND-VIEW VIDEO ON DEMAND SYSTEM - Rules concerning whether or not to insert advertisement and/or allow trick mode capabilities during playback of locally stored content downloaded from a content provider's or a VOD service providers server are communicated to the client device and may be specified by a variety of mechanisms including a Web-page based tool for A content provider to edit and for a VOD service provider to review and modify such rules. The client device stores and applies the rules during playback of the content. | 12-17-2009 |
20090327075 | Optimizing Advertisement Campaign Servicing - Methods, system and computer readable media for distributing advertisements include minimizing storage costs for frequency capping, dividing a set of campaigns into slices and predetermining campaign-target matches. Frequency storage costs may be minimized by storing frequency data for those users or groups of users that have a high probability of exceeding a frequency limit. Additionally or alternatively, a set of campaigns may be divided into slices. Less than all of the slices may then be evaluated (i.e., instead of the entire set) against a user requesting an advertisement. Still further, all campaign-target matches may be evaluated prior to receiving advertisement requests. Re-evaluations may be performed when changes occur to the set of campaigns. The match data may be stored in bitset, hash map and bitmap storage structures. | 12-31-2009 |
20090327076 | AD TARGETING BASED ON USER BEHAVIOR - In accordance with embodiments of the present invention, systems and methods for providing customized advertising content are provided. When a user is browsing a webpage, client script code embedded in the webpage monitors the user's mouse and keyboard activity, for example, the time it takes the user to click on a link, the time between clicks, etc. This data may then be compiled and sent to an ad server, which responds in real time by placing advertisements suitable to the user at that moment. By comparing the user's activity data to known behavioral data, one can estimate or predict the identity of the user and the user's state of mind, and deliver the advertisements accordingly. As more data is collected, the ad server may act dynamically to present more advertisements. | 12-31-2009 |
20090327077 | ADVERTISING SERVICE METHOD PROVIDING SEPARATE ADVERTISEMENT OF MOVING PICTURE DURING THE GAME PLAY AND SYSTEM THEREOF - Provided are an advertising service providing method and advertising service providing system for providing a separate video advertisement once a video game is paused. The advertising service providing method includes pausing a game in a terminal if a predetermined first condition is satisfied while the video game is being played in the terminal; outputting an advertisement including video data once the video game is paused; and resuming the video game once the advertisement is completely output. According to the present invention, by pausing a game when the concentration of users is high and primarily outputting an advertisement that is separate from the game, the advertisement may be noticed and effectively advertised, and users may use the video game for free or at an inexpensive price as a result of employing this effective form of advertising since a game provider may a stably profit from advertisement fees paid by an advertiser. | 12-31-2009 |
20100017291 | Recording medium distribution system and recording medium distribution method - Provided is a recording medium distribution system and a recording medium distribution method capable of simply offering information adequate to a user widely. A recording medium distribution system ( | 01-21-2010 |
20100023399 | Personalized Advertising Using Lifestreaming Data - This patent discloses a method to increase the relevance of advertisements displayed on the Internet. An ad server may receive a request for an advertisement from a web server. The ad server may compare metadata to online advertisements within an ad database. The metadata may include data about the user obtained from at least two websites through a lifestreaming process. The comparison may seek out a best match between the advertisements and the metadata and serve the resulting advertisement to the web server. | 01-28-2010 |
20100023400 | Image Recognition Authentication and Advertising System - A system for authenticating a purchaser, collecting data of purchasers, and displaying personalized advertisements. The system uses video cameras to capture an initial image of the customer upon entry and/or at the register prior to checkout. The image is then sent via LAN or wireless LAN to a computer with image recognition software. The computer is connected to a credit card reader and to an in-store database where it can then be checked for a matching image. The database will then choose from a pool of advertisements to find one that matches the current customers shopping habits most accurately. The advertisement will then be projected onto a monitor in the customer's field of vision. At checkout, if the customer pays with a credit card, the information on the card will be sent to the computer where it will also be checked for a match in the database. The in-store database is connected with a larger central database which shares all recorded information with all stores. | 01-28-2010 |
20100030645 | ADVERTISEMENT DISTRIBUTING SYSTEM, ADVERTISING DISTRIBUTING SERVER, ADVERTISEMENT DISTRIBUTING METHOD, PROGRAM AND RECORDING MEDIUM - An advertisement distributing system, advertisement distributing server, and advertisement distributing method, program and recording medium are provided for encouraging the users to buy a product in such a manner that the most suitable program video scene is selected in accordance with the advertisement distributed by an advertiser, and distributed to the users with the advertisement. An advertising video searching unit of a server, based on an advertisement ID received from a first terminal device, searches through advertisement video, extracts a video ID corresponding to the advertisement ID and outputs it to a viewing history searching unit. A viewing history searching unit determines whether the video ID has been stored in viewing history that reflects user's taste, and outputs the corresponding video ID if it is found, to a content synthesizer. The content synthesizer distributes the advertisement data and video data to the first terminal device. | 02-04-2010 |
20100036731 | ANIMATED AUDIBLE CONTEXTUAL ADVERTISING - A system is disclosed that includes a processor and a memory including instructions that are executable by the processor. The instructions, when executed by the processor, cause the processor to identify advertisement data associated with an advertisement campaign based on one or more features of a web page requested by a client device. Based on stored user interaction data associated with the client device and the identified advertisement data, a textual component of an advertisement is generated. An animated component is generated based on the textual component, and a text-to-speech conversion is performed on the textual component in order to generate an audible component. The textual component, the animated component, and the audible component are sent to the client device. The animated component and the audible component are initially dormant and are presented at the client device in response to a first client device user action. | 02-11-2010 |
20100042499 | ADVERTISEMENT CONTENT MANAGEMENT AND DISTRIBUTION SYSTEM - A portable device includes solid-state memory, an Ethernet and/or wireless network connection, and an HDMI. The portable device receives content guide data from a first server and displays a content guide on a display. In response to a user's selection of a content item, the portable device requests the content item over the Internet from a second server. The portable device receives the content item, stores the content item in solid-state memory, generates display signals that represent the content item, and sends the display signals to a display. The second server may match the content item with relevant advertisements based on keywords associated with the content item and the advertisements. The second server may send selected advertisement URLs to the portable device. Using the URLs, the portable device may obtain the advertisements over the Internet and cause the display to display the advertisements in conjunction with the content item. | 02-18-2010 |
20100042500 | Audience Manager and Sellers - A system for audience data exchange includes a first network and a second network. The first network has a first advertiser, and a first publisher. The second network is coupled to the first network, and has a second advertiser and a second publisher. The first network is a seller of data provided to the exchange system. The second network serves as a buyer of the data provided to the exchange system. | 02-18-2010 |
20100042501 | Method and apparatus for controlling content within a network - A method an apparatus for controlling the content within a network utilizes user specific information which is part of a communications transmission by a user. The information is monitored and the user specific information such as zip code, news topic, favorite link, etc. is identified. The information is analyzed to determine the most likely relevant advertisements for the user. Selected advertisements that are deemed likely relevant to the user are chosen and the user is notified of the advertisements. | 02-18-2010 |
20100049606 | Specific Internet user target advertising replacement method and system - A system and apparatus for delivering ancillary information related to a resource request, such as advertisements, to a resource requester via a gateway device. The invention describes the components of the gateway device receiving a request from a resource requester ( | 02-25-2010 |
20100057563 | DEPLOYMENT AND DISTRIBUTION MODEL FOR IMPROVED CONTENT DELIVERY - A deployment and distribution model improves content delivery with a business incentive for placement of kiosks with one or more wireless access points in public locations so that portable media players (PMPs) can receive media content (e.g., audio, video, text, haptic content, etc.). In addition, coordination between subscribing users of PMPs, vendors who provide kiosks, and a network central controller of a content distribution system allow for prepositioning of video content at the kiosks through economically desirable low data rate communication links from the network (e.g., dial-up modem, DSL, etc.); coordinated queuing of downloads (e.g., partial downloads) between kiosk to PMP, peer-to-peer (P2P) downloading between PMPs, and uploads from PMP to kiosk; billing/crediting to correspond with such participation in the distribution; and changing priority/selection of prepositioning of content at kiosks to reflect a clientele profile. | 03-04-2010 |
20100057564 | System and method for fitness motivation - A method of promoting the health of a user is provided. The method includes obtaining input from a user through the use of a website that is health related. Participation points are assigned for the user based upon the input obtained from the user. The participation points may be pooled with participation points of additional users. A participation point may be selected from the pool of participation points. The selected participation point is linked to a user such that a user is selected. | 03-04-2010 |
20100057565 | Systems and Methods for a Graphical Personal Assistant with Context-Sensitive Advertising - A system and method provides an advertiser access to a plurality of utilities that allow users to electronically manage trip items in a trip itinerary. An interactive tool allows the advertiser to create an advertisement related to the trip items. An identification of utilities in the plurality of utilities in which the advertisement will appear is received from the advertiser. The advertisement is inserted in the identified utilities. | 03-04-2010 |
20100057566 | SYSTEM AND METHOD FOR MULTIPLE LAYERED PAY-PER-CLICK ADVERTISEMENTS - A system and method for providing advertisements in a web page including transmitting a message or advertisement including a sequence of a plurality of layers to the web page, each sequential layer being displayed in response to a user selection of the preceding layer. A client may be charged a fee for the advertisement when the user selects a predetermined number of sequential layers. The client may be charged a fee for the advertisement when the user selects a last one of the sequence of the plurality of layers to click through to the client web site. A user computer may send an advertisement server data relating to the web site content and the advertisement server may send the user computer advertisements related to the web site content. | 03-04-2010 |
20100063879 | Systems and Methods to Selectively Provide Information Based on User Interest - Systems and methods are provided to advertise based on the postings of a user. For example, after receiving a posting from a first user, a web site may present the posting to a plurality of second users. A content analyzer identifies at least one topic based at least in part on the posting to select an advertisement. An electronic messaging system then delivers the advertisement to the first user and/or the second users. | 03-11-2010 |
20100063880 | PROVIDING CONTENT RESPONSIVE TO MULTIMEDIA SIGNALS - A method of providing information including providing a communication session of at least one of audio and video media and applying automatic recognition to media transferred on the communication session. An advertisement is selected by a processor, based on the automatic recognition and non-advertisement information is selected by the processor, responsive to the automatic recognition. The selected advertisements and the selected non-advertisement information, are presented during the communication session. | 03-11-2010 |
20100076846 | INTEREST MANAGER - Embodiments of methods, apparatuses, or systems associated with computer based target advertising based upon information collected about a user are disclosed. | 03-25-2010 |
20100076847 | Internet Marketing Method - Internet clients submit a list of goods, services, or topics to an internet host, and specific URL addresses correlating to each good, service, or topic. The host presents a series of questions to participating users, wherein the answers are regarded as identifying potential user interests. The answers to the questions may be preference based, describing general categories of goods and services, or specific good and services of potential interest to a user. Alternatively, the answers may be skill dependent, wherein a user can accumulate points or some other reward tokens in response to a correct answer. The skill based questions are also used to identify areas of interest of the Internet user. After answering at least two questions, a user may be redirected to a specific web site or presented a list of potentially relevant web sites and links, or targeted for advertising. The Internet client pays the host a fee for inclusion of the client's URL site in the redirect pool. The fee may be a general fee, per user click, per user purchase, or combinations thereof. | 03-25-2010 |
20100082432 | SYSTEMS AND METHODS FOR PROVIDING CONSTRAINT-BASED ADVERTISING - The present invention is directed towards systems and methods for providing up-to-date constraint based advertising content. The method according to one embodiment of the present invention comprises receiving a request for advertisement content and selecting a first plurality of advertisements meeting the user profile data. The method then filters the first plurality of advertisements based on advertiser and publisher constraints and selecting a second plurality of advertisements and provides the second plurality of advertisements to a user. | 04-01-2010 |
20100088180 | Online Word-of-Mouth Marketing of a Web Service Using Personalized Invitations via a Status Messaging Service - A status messaging service is used as an online channel for indirect messaging in a word-of-mouth marketing campaign. A user of a web service is prompted to endorse the web service to the user's friends or other connections by submitting a status message to one or more status messaging services to which the user belongs. The status message contains an endorsement of the web service and may further contain a link to a personal invitation page for the web service. By submitting the status message to a status messaging service, the endorsement contained therein is then communicated to the user's connections in the status messaging service. | 04-08-2010 |
20100094706 | Method and system for directing information to a plurality of users - A method for directing information to a plurality of users, the method including enabling a plurality of users to access a shared web resource having multiple functional capabilities, automatically monitoring interactions of the plurality of users with the shared web resource, automatically analyzing results of the monitoring to ascertain at least one shared characteristic of the plurality of users and employing results of the analyzing to selectively direct non-user originated information to the plurality of users while the plurality of users is accessing the shared web resource. | 04-15-2010 |
20100100442 | Methods and Systems for Programmably Generating Electronic Aggregate Creatives for Display on an Electronic Network - Methods and systems are provided for automatically creating large numbers of aggregate creative forms, in accordance with corresponding definitions, each aggregate creative form containing one or more groupings of zero or more subcreatives. The aggregate creative definition may comprise a template, software program or data file. Rotation is provided at two levels: the subcreatives may change within the aggregate creative forms and the aggregate creative as a whole may share a page location with other advertisements. Constraints may be applied to control which subcreatives appear concurrently. Aggregate creative definitions are reusable, subcreatives may be targeted narrowly or generally, and formatting considerations are applied. Methods and systems are provided for serving aggregate creatives over the Internet which take advantage of the benefits and features of the Internet to deliver those creatives in accordance with the capabilities of a standard advertising system. | 04-22-2010 |
20100106597 | SYSTEMS AND METHODS FOR TRACKING CONSUMERS - A system and method for tracking a consumer is provided. A consumer is detected at a first location within a vicinity of a content player playing a content item. A unique identification of the consumer is captured, such as a facial image or a Bluetooth signal emitted by a device associated with the consumer in some embodiments. A record is stored indicating the consumer perceived the content item. As the consumer perceives other content items or travels to other locations, the record is updated to reflect the consumer's behavior. | 04-29-2010 |
20100106598 | System and Methods for Merging or Injecting Targeting Marketing Offers with a Transaction Display of an Online Portal - A system and methods for displaying a selected advertisement on a web page merged (injected) into a list of transactions provided by an online (Internet) banking portal of a financial institution, independently of a computer system that provides the list. A consumer's browser receives an account history page comprising a list of transactions from the portal. The list is processed locally at the consumer's machine to generate a list of currently-displayed transactions, which are then transmitted to an offer placement system. The offer placement system accesses a database of potential advertisements to identify a selected advertisement corresponding to an advertisement selection criterion. The selected advertisement is then transmitted to the consumer's machine. The consumer's machine merges (injects) the selected advertisement in the web browser with the transactions list in accordance with predetermined advertisement placement information. The injection is effected by a script such as Javascript loaded from an associated script server. | 04-29-2010 |
20100114701 | SYSTEM AND METHOD FOR BRAND AFFINITY CONTENT DISTRIBUTION AND OPTIMIZATION WITH CHARITABLE ORGANIZATIONS - An endorsed advertising engine, system and method, including at least one vault stored in at least one computerized memory location, said at least one vault comprising media assets, wherein at least one of the media assets is directly related to at least one charitable institution, a recommendation engine including at least one database that matches the charitable at least one media asset from the vault with at least one requested creative, and a delivery engine that at least partially electronically prepares for integration and/or integrates the requested creative with the matched, charitable at least one media asset from the vault. | 05-06-2010 |
20100114702 | ASK/RESPOND AFFINITY GROUP REFERRAL METHOD AND APPARATUS - An ask/respond affinity group referral method and apparatus comprises a community of individuals having an implied social contract, where the individuals are affiliated with each other to provide assistance and help to each other. In such community, the individuals do not know each other, but are joined together to help each other around a common interest. In such community, any individual may ask everybody else a question and the others can each respond. The community is specifically directed to mothers in every phase of their relationship, i.e. grandmothers, single mothers, mothers with husbands in Iraq, mothers with children, mothers without children, et cetera and is, therefore, directed to all kinds of phases and special needs of mothers. An interactive timeline tool serves to record information about their children, to anticipate future child development needs, and to collaborate with other members of the ask/respond affinity group having similar parenting experiences. | 05-06-2010 |
20100138297 | API FOR AUXILIARY INTERFACE - Embodiments of the present invention include a primary access interface where messages are in an auxiliary interface area, where a user can see/hear the message without having to log in (that is, when they normally would have to have logged in to access the message). Included in various embodiments are types of messages output, emergency messages, advertising messages and conditions for outputting messages. Also provided is allowing for user input through an auxiliary interface triggering services or features normally requiring login (before they can be used). What is further provided is an application programming interface for independent or third party applications. What is also provided is an advertising server system integrated with a front-end interface. | 06-03-2010 |
20100138298 | SYSTEM FOR ADVERTISING INTEGRATION WITH AUXILIARY INTERFACE - There is provided a system for managing advertisement using an auxiliary user interface to a provided electronic device, the system comprising a provided user device and an advertising data server configured to communicate with the provided user device through the communication link. The advertising data server may be configured to communicate with the provided user device through the communication link, and the advertising data server further comprises a user information database and an advertising server database wherein the advertising data server is configured to transmit advertising information to the provided user device; and wherein the provided electronic device is configured to: present an advertising message within the auxiliary interface without requiring authentication of the user through the primary access interface; and accept input from a user through the auxiliary interface to access a service available from the provided electronic device, wherein the user may access the service without first being authenticated through the primary access interface. | 06-03-2010 |
20100138299 | DELIVERING TARGETED ADVERTISING TO MOBILE DEVICES - A method of delivering advertising items to a client at a portable device is provided. A client ID is sent to a host server. A downloaded advertising item is produced relative to a product or service from the host server. The downloaded advertising item is parsed and stored. In response to the parsing and storing, displaying the advertising item is displayed to the client at the mobile device. | 06-03-2010 |
20100145805 | APPARATUS FOR PROVIDING DIGITAL CONTENTS USING DMB CHANNEL AND METHOD THEREOF - The present invention relates to an apparatus for providing digital contents using a DMB channel. The apparatus for providing digital contents includes: a content storage unit that stores content files; | 06-10-2010 |
20100153213 | Systems and Methods for Dynamic Content Selection and Distribution - A method is provided for distributing online content to one or more delivery units. A change in content from one or more sources is detected and gathered in real time. The content is extracted from the one or more sources. The content is matched in real time to a user's interest. The delivery of the content is determined, and the content is transmitted to the one or more delivery units based on the delivery determination. | 06-17-2010 |
20100161416 | METHOD OF PROVIDING TARGETED ADVERTISEMENTS - A method of providing targeted advertisements, includes: generating an advertisement search result using a search query based on a user query or a recommended query; generating an advertisement search result on the basis of a user profile; integrating the advertisement search result generated on the basis of the user profile with the advertisement search result generated by using the search query; and presenting a recommended advertisement list on the basis of the integrated advertisement search result and advertisement information exposed to a user. | 06-24-2010 |
20100169177 | METHOD AND SYSTEM FOR ASSESSING BEHAVIOR OF A WEBPAGE VISITOR - A method and system for assessing behavior of a webpage visitor includes providing a mining tool that is embedded within a webpage, sending a link list from a controlled server to a browser accessing a webpage, capturing visit-evaluations of the website links of the link list by the browser, and generating a browsing profile of a webpage visitor from the visit-evaluations of the website links of the link list. | 07-01-2010 |
20100174607 | CONTEXTUAL ADVERTISING TECHNIQUES FOR IMPLEMENTED AT MOBILE DEVICES - Various techniques are disclosed for delivering contextual advertising information to end users of a data network via a mobile device. At least one operation may be initiated to determine the features, capabilities and/or services supported at an identified mobile device. A first contextual advertising delivery technique may be implemented in response to a determination that a first type of functionality is supported at the identified mobile device. A second contextual advertising delivery technique may be implemented in response to a determination that the first type of functionality is not supported at the identified mobile device. | 07-08-2010 |
20100174608 | DIGITAL RIGHTS MANAGEMENT AND AUDIENCE MEASUREMENT SYSTEMS AND METHODS - Digital rights management and audience measurement systems and methods are disclosed. An example method includes receiving a request to transfer a first packet of a media content at a router, extracting a code embedded in a payload of the first packet, analyzing a business rule based on the extracted code to determine if the media content is authorized for transfer, receiving a request to transfer a second packet of the media content after receiving the request to transfer the first packet, and when the media content is not authorized for transfer, preventing the second packet from being transferred. | 07-08-2010 |
20100179874 | MEDIA OBJECT METADATA ENGINE CONFIGURED TO DETERMINE RELATIONSHIPS BETWEEN PERSONS AND BRANDS - A media object, such as an image file, a video file, or an audio file, is analyzed to determine relationships between brands having representations captured in the media object, and persons associated with the media object (e.g., persons captured in the media object and/or a person that captured the media object). A representation of a brand captured in a media object is detected. The media object is analyzed to determine at least one indicator of a relation between the brand and a person associated with the media object. A relationship between the brand and person is predicted based at least on the determined at least one relation indicator. The media object may be monetized in various ways, such as by directing advertisements (e.g., advertisements related to the detected brand) to persons associated with the media object, and/or to persons having social connections to the persons associated with the media object. | 07-15-2010 |
20100191600 | SYSTEM AND METHOD FOR TARGETED AUCTIONING OF AVAILABLE SLOTS IN A DELIVERY NETWORK - A system and method is provided for conducting online auctions where customers may use an online interface to compete for available slots in a delivery network that may be used to deliver, customer goods to target users. A system and method is provided for generating and providing customers with predicted data which may relate to the online auctions. | 07-29-2010 |
20100191601 | Methods, Systems, and Products for Targeting Advertisements - Methods, systems, and products are disclosed for targeting advertisements. Clickstream data is received that describes at least subscriber actions. Content information is received that describes what content is available. A criterion is also received for determining which subscribers should receive a targeted advertisement. The clickstream data is merged with the content information to generate data describing at least one event timeline. When the data describing the at least one event timeline matches the at least one criterion, then at least one subscriber is targeted to receive the advertisement. | 07-29-2010 |
20100198686 | METHOD AND SYSTEM FOR AGGLOMERATED MOBILE MARKETING - A method and system for delivery of feeds is provided whereby the feeds are delivered to a mobile subscriber by way of a server associated with the mobile subscriber. The server includes hardware and software to streamline and control the delivery of the feed information to the mobile device of the subscriber as well as the capability to determine with an advertising engine select key word based advertising content to be provided to the subscriber. | 08-05-2010 |
20100198687 | SYSTEM AND METHOD FOR CONFIGURING CONTENT OBJECT - A digital content distribution method and system for delivering a content package including a Digital Rights Management (DRM) content and an advertisement content which is played to generate a license for playing the DRM content is disclosed. The content object format of the present invention includes a target content object; a pilot content object containing specific advertisement data; and a header indicating locations of the target content object and the pilot content object. | 08-05-2010 |
20100205058 | Contents Servicing System and Method through a Network - Disclosed is an Internet broadcasting contents consignment sale system and method. An Internet broadcasting station makes a consignment sale contract with companies or individuals who have copyrights of authored pieces, such as computer and video game makers, filmmakers, music producers, television broadcasting stations, and publishers; generates the consigned authored pieces into specific contents data; allows users to use the contents data only through a specific execution program provided by the Internet broadcasting station; permits Internet users to download the contents data via wire and wireless Internet free of charge and keep them; and allows the users to use desired contents data by receiving restoration information on the Internet. | 08-12-2010 |
20100211464 | Targeted Online Advertising - A method of targeted online advertising provides to a user advertisements that meet the user preferences. The method stores user information of users, organize the users into user layers, identifies the stored user information of a visiting user based on a user identifier, and identify a target user layer associated with the visiting user. The method then determines a targeted advertisement type for the visiting user based on the favorite advertisement type of the target user layer and the user information of the current visiting user, and accordingly selects a targeted advertisement to be presented to the visiting user. The user information of the visiting user and the related user layer(s) are updated with the new user information including the records of the user's visit activities. The method provides targeted ads to users, and improves the click rates and the efficiency of the online advertisements. | 08-19-2010 |
20100211465 | SYSTEMS AND METHODS FOR PROVIDING ADVERTISEMENTS IN A FANTASY SPORTS CONTEST APPLICATION - Systems and methods are presented for presenting advertisements to users of a fantasy sports contest application. Advertisements are displayed in conjunction with fantasy sports contest information and may be interactive in nature. The advertisements may be used to inform the user of prizes being awarded for performance in the fantasy sports contest, including prizes being awarded for performing in an instant scoring opportunity based on real-time action in a related sports broadcast. The advertisements may be intelligently scheduled around certain events in a related sports broadcast to take advantage of user purchasing habits. The advertisements may be selected according to a user profile. The user profile may include information on the user's demonstrated interests, which may be determined using the user's preferences in the fantasy contest, prior television viewing habits, and other suitable information. The advertisements may be targeted to the user's specific geographic location. The advertisements may also be used to inform a user of an awarded prize, and to enable the user to claim the awarded prize. | 08-19-2010 |
20100211466 | SYSTEM AND METHOD FOR DISPLAYING CONTEXTUAL ADVERTISEMENTS WITH MEDIA - Systems and methods have been developed for displaying contextually relevant advertisements to users as media objects are being rendered. One or more data sources with contextual information for different portions of each media object are maintained. From this contextual information, keywords may be generated and used to locate contextually-related advertisements. The advertisements are selected based on contextual information about the media object in order to match or otherwise be contextually relevant with the media content being rendered. As the subject matter of the media object changes during rendering, different advertisements related to the new context are provided that replace the prior advertisement. The advertisements are displayed in an area that could be used for other purposes when the rendering device is not rendering media objects. | 08-19-2010 |
20100217670 | REBROADCASTING OF ADVERTISEMENTS IN A SOCIAL NETWORK - The subject matter of this specification can be embodied in, among other things, a method that receives at a server a first request to rebroadcast a first sponsored content item that was displayed on the social network to the first user to a second user. A second request to display at least one sponsored content item to the second user when the second user accesses an electronic document associated with the social network is received at the server. The first sponsored content item is retrieved for rebroadcast from one or more sponsored content items indicated for rebroadcast to the second user. The first sponsored content item is output to the second user of the social network in response to the second request to display and without requiring the second user to select the first sponsored content item for display. | 08-26-2010 |
20100217671 | METHOD AND APPARATUS FOR EXTRACTING ADVERTISEMENT KEYWORDS IN ASSOCIATION WITH SITUATIONS OF VIDEO SCENES - A method and apparatus for extracting advertisement keywords in association with situations of scenes of video include: establishing a knowledge database including a classification hierarchy for classifying situations of scenes of video and an advertisement keyword list, segmenting a video script corresponding to a received video in units of scenes, and determining a situation corresponding to each scene with reference to the knowledge database, and extracting an advertisement keyword corresponding to the situation of a scene of the received video with reference to the knowledge database. | 08-26-2010 |
20100223131 | COMMUNICATIONS SYSTEM PROVIDING MOBILE DEVICE NOTIFICATION BASED UPON CONTACT WEB PAGES AND RELATED METHODS - A communications system may include at least one mobile wireless communications device for storing an address of a contact Web page including personal interest information for a contact, and a notification server which communicates with the at least one mobile wireless communications device via a wireless communications network. The notification server may be configured to access the address from the at least one mobile wireless communications device, retrieve the personal interest information on the contact Web page based upon the address, and send notifications to the at least one mobile wireless communications device based upon the retrieved personal interest information. | 09-02-2010 |
20100223132 | EMBEDDING ADVERTISEMENTS OFFERING AVAILABLE, DYNAMIC-CONTENT-RELEVANT DOMAIN NAMES IN ONLINE VIDEO - Methods of the present inventions allow for embedding advertisements offering available, dynamic-content-relevant domain names in online video. An exemplary method may comprise identifying at least one image in a dynamic content on a website, generating an online advertisement (perhaps for display within the dynamic content) offering for registration at least one domain name that may be based upon the dynamic content, and displaying the online advertisement within the dynamic content on the website. | 09-02-2010 |
20100228628 | Integrated Real-Time Ancillary Revenue Optimization System - Systems, methods and computer program products for providing a user with a real-time ancillary offer(s) that maximize profits for merchants by increasing the likelihood of ancillary sales. Ancillary revenue sales include revenue generated from goods or services that differ from or enhance the main product or service lines of a company. An embodiment includes a ancillary revenue maximization engine and a recommendation engine. The user is provided with an ancillary offer generated by the ancillary revenue maximization engine, immediately before a merchant processes a sale with a user. In another exemplary embodiment, the user is provided with an ancillary offer generated by the ancillary revenue maximization engine after a merchant processes a sale with a user. An ancillary offer refers to an offer made to a customer by a merchant to sell an ancillary product or service. The ancillary revenue maximization engine may generate such an ancillary offer based on input received from a recommendation engine. In an embodiment, the recommendation engine uses rule selection, conversion segmentation and product selection to recommend one or more products that may enhance the value of a product or service purchased by a user and may maximize profit to the merchant processing the sale. | 09-09-2010 |
20100228629 | Method and System For Behavioral Classification - A plurality of pages viewed by a communications network user (e.g., an Internet user) are classified as pertaining to one of a plurality of topics. A count of each of the pages viewed by the communications network user for each of the topics is tracked, as is a recency with which each of the pages viewed by the communications network user was viewed for each of the topics. The communications network user is characterized as belonging to one or more behavioral segments based on the count and the recency. Advertisements are served to the communications network user based on at least advertising targeting parameters and the characterization. | 09-09-2010 |
20100250365 | AD GROUPS FOR USING ADVERTISEMENTS ACROSS PLACEMENTS - Advertisements are enabled to be trafficked to an ad group having multiple associated placements. A user interface is configured to enable an ad group and an online advertisement to be selected. The selected ad group has an associated plurality of advertisement placements. An ad group modifier module is configured to associate the selected online advertisement with the selected ad group. | 09-30-2010 |
20100262492 | METHOD AND ARRANGEMENT RELATING TO A MEDIA STRUCTURE - There is described a technique, executed in a node ( | 10-14-2010 |
20100262493 | ADAPTIVE SOFT KEY FUNCTIONALITY FOR DISPLAY DEVICES - A system, apparatus, method, and computer program product for providing adaptive soft key functionality for display devices are provided. The apparatus includes a processing element configured to provide for a display of a description of a first function of a soft key. The processing element is also configured to monitor interaction with the soft key and to reconfigure the soft key based on the interaction such that actuation of the soft key invokes a second function. The processing element further provides for a display of a description of the second function. In some cases, a display of advertising content may be provided based on the interaction, and the soft key may be configured to perform various functions related to the advertising content. The soft key may control the size and/or position of the advertising content, scroll through advertisements, and/or access websites and call phone numbers associated with the advertising content. | 10-14-2010 |
20100262494 | METHOD AND SYSTEM FOR DYNAMIC WEB DISPLAY - A system and method for transacting retrieval of inventory data, such as real estate property listing(s), over an information network and dynamically transmitting the listing(s), in near or real time, to one or more subwindows of a web browser window. The listings contain customized rendering instructions that are encoded into an inventory data string and sent to an ad server that renders the listings in the subwindow according to the customized rendering instructions. | 10-14-2010 |
20100268602 | System and method for direct marketing using electronic messaging to individuals within an interrogation zone - A system and method of direct marketing to individual(s) within an interrogation zone by the presentation of customize or personalize messages to the individual selected. A plurality of tags each associated with at least one individual include response capabilities which are monitored by a reader and/or associated processor facility capable of generating interrogation signaling into the interrogation zone for purposes of activating any of the plurality of tags present therein. Upon activation, each of the plurality of tags generates and transmits identification data back to the reader or processor facility, which includes an individual identifier corresponding to the individual associated with the tag. The individual identifier facilitates access to classification data of a corresponding individual, collectively stored on the processor facility or individually stored on each of the tags, wherein the classification data enables the processor facility to determine a hierarchy or selection order of the monitored individuals present within the interrogation zone and as a result the individual to which the marketing message will be directed. | 10-21-2010 |
20100268603 | ADVERTISING PLATFORM USER DATA STORE MANAGEMENT - A computer-implemented method includes receiving, at a transaction management computing subsystem of an advertising platform, a call for an advertisement creative to be served to an impression consumer; generating, using the transaction management computing subsystem, a set of bid requests, at least two bid requests of the set including respective subsets of user data store information associated with the impression consumer; and sending, by the transaction management computing subsystem, the set of bid requests to a set of bidding computing subsystems, each bidding computing subsystems being operable to generate a bid response based on the information included in its bid request. | 10-21-2010 |
20100268604 | METHOD AND SYSTEM FOR PROVIDING INFORMATION BASED ON LOGO INCLUDED IN DIGITAL CONTENTS - There are provided a method and a system for detecting a logogram from a digital content, recognizing the detected logogram, and providing a user with a variety of information associated with the logogram. In detail, the method and the system acquire a plurality of logograms associated with digital content producers, store the acquired logograms in a logogram database, compare the detected logogram with the logograms stored in the logogram database, determine whether the detected logogram matches any one of the logograms stored in the logogram database, and provide information to the user viewing the digital content or information on the content distribution to the corresponding digital content producer based on the logogram if the detected logogram matches at least one specific logogram stored in the logogram database. | 10-21-2010 |
20100268605 | Method and system for managing distributed trading data - In a preferred embodiment, the invention comprises a computer-implemented system and method of managing market information across a network of data providers, comprising the steps of: (a) electronically receiving first data including confidential information regarding market participants in a first system that protects said first data behind a firewall; (b) electronically receiving second data including confidential information regarding market participants in a second system that protects said second data behind a firewall; (c) electronically receiving an order and targeting parameters from a first market participant; (d) electronically issuing an advertisement request message to said first system and said second system, said advertisement message comprising display attributes of said order and comprising said targeting parameters; (e) electronically prompting said first system and said second system via the advertisement request message to each send a coordination request message to a Coordination Hub, said coordination request message comprising information deduced from said confidential information regarding market participants in said first and second systems, wherein the selection of the information that is sent to the Coordination Hub is based at least in part on said first market participant's targeting parameters; (f) electronically prompting based on the coordination request message said Coordination Hub to issue permissions to advertise the order to selected market participants, wherein market participants are selected based, at least in part, on said received information regarding market participants; and (g) electronically prompting based on the permissions to advertise the order said first system and said second system to route information about said order from first participant to said selected market participants. | 10-21-2010 |
20100280901 | SYSTEM AND METHOD FOR ADDING CONTENT, CONTESTS AND PROMOTIONS TO WEB PROPERTIES - A method of adding advertisements and promotions to web properties has companies accessing an online gaming provider. Advertisement data of the companies to be displayed on a Massively Multi-player Online Game (MMOG) is loaded. Players are tagged as coming from websites of specific companies. Advertisement data is displayed on the MMOG, wherein each player views advertisement data from the specific company where the player was tagged as visiting. | 11-04-2010 |
20100287049 | Apparatuses, Methods and Systems for Language Neutral Search - The disclosure details the implementation of an apparatuses, methods, and systems for language neutral search. The disclosure teaches a language neutral search system, which provides a straightforward, unified, and transparent interface that automatically presents users with a search interface that is native to their own language. The language neutral search system, also, dynamically responds and provides search results in the user's native language. As such, this disclosure details, in one embodiment, search-enhancing mechanisms and interfaces that provide language specific search capabilities for searching computer systems, for example, on the World Wide Web. As such, the language neutral search system provides a mechanism allowing a broader audience to better interface and interact with various computer systems. By including such search-enhancing components, the language neutral search system empowers members of society to make use of facilities such as Accoona Corp.'s search site, thereby allowing it to become language neutral in its ability to interact with users. | 11-11-2010 |
20100293052 | Method and System for Targeted Advertising - A method and system of displaying advertisements may include generating a predictive model to predict a type of user, collecting advertisements based upon the type of user, placing the predictive model and collected advertisements on a computer of a user, executing the predictive model on the computer of the user to determine the type of user, and selecting an advertisement to be displayed to the user based upon the execution of the predictive model. The predictive model may be generated based upon feedback from the control users, and the predictive model may be generated based upon the computer of the control users. The predictive model may be generated based upon Web browsing of the computer of the control users, and the predictive model may be generated based upon computer usage behavior of the control users. | 11-18-2010 |
20100293053 | PRICE-BASED DELAY OF AN ADVERTISEMENT - A purchase record is accessed within a database of purchases. The purchase record includes a purchase date field and a purchase price field, respectively indicating a purchase date and a purchase price of a first item purchased from a seller by a purchaser. At a determination module located at a machine, a presentation delay interval is determined using the machine, the purchase date, and the purchase price. After expiration of the presentation delay interval, an advertisement is communicated to a device of the purchaser. The advertisement advertises a second item to replace the first item. | 11-18-2010 |
20100306052 | METHOD AND APPARATUS FOR MODIFYING INTERNET CONTENT THROUGH REDIRECTION OF EMBEDDED OBJECTS - Disclosed is a method, and related apparatus, for directing network service provider selected embedded objects to an internet user client. In the method, a network service provider maintains a database of internet user clients that includes a particular service-type value for each internet user client. The network service provider analyzes an HTTP transaction involving the internet user client. The network service provider responds to an HTTP transaction requesting an embedded web object by forwarding to the internet user client, an alternative embedded web object selected in accordance with the user client's particular service-type value, wherein the alternative embedded web object arrives to the internet user client before a response to the originally requested embedded web object. The network service provider causes the originally requested embedded web object to be forwarded to the internet user client after the alternative embedded web object is forwarded to the internet user client. | 12-02-2010 |
20100306053 | Method and Device for Publishing Cross-Network User Behavioral Data - The present invention relates to summarizing cross-network user behavioral data. The summarizing cross-network user behavioral data may particularly include publishing the data to one or more data structures that become accessible to a server hosting an authorized domain when a user accesses the authorized domain. | 12-02-2010 |
20100306054 | METHOD AND APPARATUS FOR GENERATING ADVERTISEMENTS - A method is provided for automatically generating and delivering customized targeted advertisements from a first computing device to a second computing device used by a user. | 12-02-2010 |
20100318422 | METHOD FOR RECOMMENDING INFORMATION OF GOODS AND SYSTEM FOR EXECUTING THE METHOD - A method of recommending product information and a system for executing the method are provided. A method of recommending product information via an information recommendation agent installed in a user terminal, the method including the steps of: recognizing at least one product selected via the user terminal; receiving at least one of search data and condition data of the at least one product via the user terminal, associating the at least one of the search data and the condition data with the at least one product, and storing and maintaining the at least one of the search data and the condition data; searching for the product information of the at least one product by using the search data; and displaying the product information corresponding to the condition data via the user terminal. | 12-16-2010 |
20100318423 | Recommendation Systems and Methods Using Interest Correlation - A search technology generates recommendations with minimal user data and participation, and provides better interpretation of user data, such as popularity, thus obtaining breadth and quality in recommendations. It is sensitive to the semantic content of natural language terms and lets users briefly describe the intended recipient (i.e., interests, eccentricities, previously successful gifts). Based on that input, the recommendation software system and method determines the meaning of the entered terms and creatively discover connections to gift recommendations from the vast array of possibilities. The user may then make a selection from these recommendations. The search/recommendation engine allows the user to find gifts through connections that are not limited to previously available information on the Internet. Thus, interests can be connected to buying behavior by relating terms to respective items. | 12-16-2010 |
20100332324 | PORTAL SERVICES BASED ON INTERACTIONS WITH POINTS OF INTEREST DISCOVERED VIA DIRECTIONAL DEVICE INFORMATION - With the addition of directional information in the environment, a variety of service(s) can be provided on top of user identification or interaction with specific object(s) of interest by pointing at the objects. Items discovered through direction-based location services can be designated for present or later interaction, with information about those interactions uploaded to intelligent portal services exposed via one or more networks. Device users can interact with the portal services at a later time after an intelligent analysis has been applied to data representing the user's interactions, enabling a variety of scenarios, such as recommendation engines, sharing engines, shopping scenarios, etc. via the portal services. | 12-30-2010 |
20110004519 | One-Way Public Relationships - Techniques are described to establish one-way public relationships. In an implementation, a control is exposed that is operable to become a fan of an object within a social networking page. Responsive to operation of the control, data may be stored to establish a one-way public relationship between a user and the selected object. By establishing a one-way public relationship rather than a mutual friend relationship, the object and/or a corresponding owner of the object is not included in the user's social network and is not provided access to the user's profile, status, or other personal information. The one-way public relationship may be employed by a service provider to serve content related to the object to the user. The one-way public relationships may also be employed by the service provider to push status updates regarding the object to “fans” of the object. | 01-06-2011 |
20110004520 | SYSTEM TO PRESENT BUSINESS NETWORK NOTIFICATIONS IN CONJUNCTION WITH DISPLAY ADVERTISEMENTS - Some embodiments of the present invention provide a mechanism for displaying in conjunction with a display advertisement one or more social network notifications or business network notifications generated from an online or web-based social/business networking service. The social/business network notifications displayed to a particular user generally include content that is associated with persons to whom the particular user is connected via a person-to-person connection established via the social/business networking service, and content that has some nexus to the display advertisement. In some instances, the network notification may relate to an interaction that a user has had with one or more services provided by the business or social networking service. | 01-06-2011 |
20110010243 | USER CONTROL OF ADVERTISING CONTENT - A content delivery system that provides advertisements based on user interest. The system includes clients and an advertising platform. At each client, a user may elect the nature of information about user interest to be shared with the advertising platform. In response to such an election, a client device may provide broad user interest category information to an advertising platform or may provide more detailed user interaction information relating to user interaction with the client. In exchange for the user providing more detailed information, the advertising platform can direct more relevant advertising information to the user. The user interaction information collected on the client can accurately predict user interest because it can relate to interactions with multiple web sites, through multiple applications. Other forms of user interactions with the client may also yield information useful for classifying the user or for provision to the advertising platform. | 01-13-2011 |
20110010244 | SPONSORED APPLICATION LAUNCHER SUGGESTIONS - A content delivery system that is based on user interest. The system includes client and server components. At each client, information about user interactions is collected and compared to information defining a set of user interest categories. In this way, the client can determine one or more interest categories in which the user fits. The client can then offer to the user content that is classified in accordance with the same set of user categories. The server can supply the client with the information defining user interest categories and a manifest of content options with associated categories. Additionally, the server can receive indications of when each content offering is presented to a user and when the user selects to acquire a content option. The server may also participate in offering the content. The content may be software applications. | 01-13-2011 |
20110029383 | SYSTEM AND METHOD FOR PROVIDING ADVERTISING CONTENT VIA AN INTEGRATED HOME BASED DEVICE - Certain of the disclosed embodiments present a system and method for providing in-home targeted advertisements to individual consumers. For instance, the disclosed embodiments include an in-home advertising device that enables a user to interact with the in-home advertising device and purchase items with the push of a button. Additionally, in some embodiments, the in-home advertising device may include a built in printer for enabling a user to print an advertised and/or coupon. | 02-03-2011 |
20110029384 | SYSTEM AND METHOD FOR DYNAMIC TARGETING ADVERTISEMENT BASED ON CONTENT-IN-VIEW - A system and method for dynamically targeting advertisements based on content-in-view of a web page. The system includes an extraction module for extracting a plurality of keywords from at least one content area associated with a web page. The web page is presented to a user in response to a search request. An approximation module generates an approximated view of the portion of the web page currently being viewed by the user. In turn, one or more advertisements are selected to be displayed to the user based on content associated with the approximated view. | 02-03-2011 |
20110029385 | SYSTEM AND METHOD FOR PROVIDING ADVERTISING CONTENT VIA MOBILE DEVICE DOCKING STATION - Certain of the disclosed embodiments present a system and method for providing in-home targeted advertisements to individual consumers. For instance, the disclosed embodiments include an in-home advertising device that enables a user to interact with the in-home advertising device and purchase items with the push of a button. Additionally, in some embodiments, the in-home advertising device may include a built in printer for enabling a user to print an advertised and/or coupon. | 02-03-2011 |
20110035280 | Systems and Methods for Targeted Advertisement Delivery - In one aspect, a computing apparatus is configured to receive a request for a profile to customize information for presentation to a user identified in the request and, responsive to the request identifying the user, provide the profile that is generated based on transaction data of the user. The profile summarizes the transaction data of the user using a plurality of values representing aggregated spending in various areas. The information includes an advertisement selected, prioritized, adjusted, or generated based on the profile. The advertisement includes at least an offer, such as a discount, incentive, reward, coupon, gift, cash back, benefit, product, or service. | 02-10-2011 |
20110040623 | SYSTEMS AND METHODS TO IDENTIFY USERS ACCESSING A WEB PAGE - According to some embodiments, it may be determined, at an identification engine, that a first access of a web site is being established via a first connection between a web server and a remote device of a user. Information about the first connection may then be stored at the identification engine. It may also be determined, at the identification engine, that a second access of a second web site is being established via a second connection between a second web server and the remote device of the user. Information about the second connection may be compared, at the identification engine, with the stored information about the first connection. Based on said comparing, the second connection may be associated with the first connection. | 02-17-2011 |
20110055012 | CROSS-PLATFORM TARGETED ADVERTISEMENTS - Various embodiments of systems, methods, computer devices, and computer software are disclosed for implementing cross-platform targeted advertisements. One embodiment is a method for providing a targeted advertisement. One such method comprises: accessing one of a web site and a mobile site in an initial session; collecting information related to a user in the initial session; storing the collected information; accessing the other of the web site and the mobile site in a subsequent session; determining the user for the subsequent session based on the stored information; selecting a targeted advertisement for the subsequent session based on the stored information; and providing the targeted advertisement to the user in the subsequent session. | 03-03-2011 |
20110055013 | SECURE ALERT SYSTEM AND METHOD - A method for receiving transaction data for a transaction, accessing a database comprising alert preference data, and generating a secure alert message using the transaction data and alert preference data using a notification server coupled to the database. The secure alert message comprises a dynamic identifier personal to the consumer. The method also includes sending the secure alert message to a consumer device. | 03-03-2011 |
20110060649 | SYSTEMS, METHODS AND APPARATUS FOR PROVIDING MEDIA CONTENT - A system for providing media content, including at least one media server, at least one database connected to the at least one media server, each database configured to store a plurality of media content, and at least one device configured for data communication with the at least one media server, each device associated with at least one user. Each media server is configured to determine a relevance between each particular media content and each particular user, and based on each relevance, determine whether to provide that particular media content to the device associated with that particular user. | 03-10-2011 |
20110066495 | SYSTEM AND METHOD FOR CUSTOMIZING ADS IN WEB AND MOBILE APPLICATIONS - A system and method for customizing advertisements in online and mobile and applications. The system includes a software library having an application programming interface for receiving a request to create a set of ad slots to be programmatically arranged in an application. An ad server is communicatively linked to the interface and is operable to render advertisements to the application in response to an ad call requested therefrom. The advertisements are placed in predetermined ad slots for display to a user of the application. | 03-17-2011 |
20110066496 | Combining Historical CTR and Bid Amount in Search Message Selection - A method, system and computer readable medium selects additional message content to display to a user when the user request base content. In order to optimize the intermediate selection pool of message candidates (from which a final selection is chosen), for each candidate message, a historical aggregate of CTR data is combined with an offline estimate, also obtained from historical data, of RElative Probability of Action (REPA, which combines computed relevancy scores and ranking information) and with bid amount to obtain an estimate for revenue generation. This estimate is combined with dynamic matching between the message and the page/user pair to obtain a final score for each message that is used to create the intermediate selection pool of message for the page displayed. Final message selection uses a feedback loop, using specific CRT in conjunction with the specific page displayed, for the messages in the intermediately selected pool. | 03-17-2011 |
20110066497 | PERSONALIZED ADVERTISING AND RECOMMENDATION - Systems and methods for recommending items to users include maintaining a database of user-related information including user profiles, each including at least a history of user activities associated with a first entity that has a relationship with an inventory of recommendable items; obtaining information about an identity of a user interacting with a second entity different from the first entity and different from the service provider; associating the identity of the user interacting with the second entity with a corresponding user profile; selecting a first set of items from the inventory for presentation to the user based at least on an analysis of a history of user activities associated with the first entity; and forming a specification of the selected first set items for presentation to the user during the user's interaction with the second entity. | 03-17-2011 |
20110078020 | SYSTEMS AND METHODS FOR IDENTIFYING POPULAR AUDIO ASSETS - Systems and methods for providing audio asset information are presented. A media guidance system includes a data store containing audio asset information associated with a set of known audio assets. The media guidance system receives a number of requests to identify an audio asset embedded within a video program from a first group of users and stores an indication of the requested audio asset within the data store. The media guidance system then provides audio asset information associated with the requested audio asset to a second group of users. | 03-31-2011 |
20110078021 | Mobile Device Including Mobile Application Coordinating External Data - Information stored on a consumer's mobile device can be used to produce recommendations for purchase of good/services. In embodiments, a consumer's purchase history can included in producing recommendations for purchase of good/services. Such recommendations can then be communicated to the consumer's mobile device. | 03-31-2011 |
20110082744 | OPTICAL DISK REPRODUCING DEVICE AND REPRODUCING METHOD - A playback device has a function of playing back, at the time of playing back a playlist from an optical disc, a playitem that is different from a playitem representing an advertisement and embedded in the playlist. In the playback device, a supplying unit holds a desired playitem therein and supplies a requested one of the desired playitem and a playitem that is contained in a playlist stored on an optical disc. A playback unit plays back the playitem supplied from the supplying unit. A judging unit reads playlist information from the optical disc and judges whether or not the playlist information includes a playitem representing an advertisement. If such a playitem is included, a playback path replacing unit rewrites the playlist information to replace the playitem representing the advertisement with playitem representing the desired playitem. A playback target request unit selects a playitem to be played back according to the replaced playlist information and requests the supplying unit to supply the selected playitem. | 04-07-2011 |
20110087546 | Systems and Methods for Anticipatory Advertisement Delivery - In one aspect, a computing apparatus includes: a transaction handler to process transactions; a data warehouse to store transaction data recording a plurality of transactions processed at the transaction handler for a user; an anticipation engine coupled to the data warehouse to predict a future event relating to the user based on the transaction data stored in the data warehouse; a profile generator to generate a spending profile of the user based at least in part on the future event predicted for the user; and a portal coupled to the profile generator to provide the spending profile in response to a query. | 04-14-2011 |
20110087547 | Systems and Methods for Advertising Services Based on a Local Profile - In one aspect, a computing apparatus includes: a transaction handler to process transactions; a data warehouse to store transaction data recording the transactions processed at the transaction handler; a profile generator to generate, based on the transaction data, a profile including a plurality of values representing aggregated spending in various spending areas to summarize transactions in a geographical area; and a portal to receive advertisement data from an advertiser and to create an advertisement campaign based on the profile to deliver advertisements to users in the geographical area on behalf of the advertiser using one or more media channels. | 04-14-2011 |
20110087548 | SYSTEMS AND METHODS FOR GENERATING ADVERTISER RECOMMENDATIONS FROM USERS OF WORKFLOW SOFTWARE - A method for displaying targeted advertisements to users of workflow software, based on information corresponding to the workflow, the related industry, and the user of the workflow software includes: receiving, from an identified user, a request to display a step in a workflow, the workflow corresponding to a given industry; determining, based on (i) the identified user, (ii) the step in the workflow, and (iii) the corresponding industry, an advertisement to be displayed in conjunction with the step in the workflow; and transmitting, to the identified user, the requested workflow step and the determined advertisement. Corresponding systems are also described. | 04-14-2011 |
20110093334 | METHODS, DEVICES AND SYSTEMS FOR PROVIDING SUPERIOR ADVERTISING EFFICIENCY IN A NETWORK - Provided herein is a system and device comprising at least one database module that is configured to monitor a referral count or an opinion agreement count of at least one user of a network. Also provided herein is a method for advertising a product or service to at least one user of a network comprising targeting the product or service to the user using transformed data derived from the activity of the user. Also provided herein is a method for a user of a network to access content and information stored in a different user's database module that is locally stored and/or locally controlled. | 04-21-2011 |
20110093335 | Systems and Methods for Advertising Services Based on an SKU-Level Profile - In one aspect, a computing apparatus includes: a transaction handler to process transactions; a portal to receive, from users, consent data that identifies account identifiers of the users; a data warehouse to store transaction data recording the transactions and store purchase details for at least some of the transactions; and a profile generator to generate profiles based on the transaction data and the purchase details stored in the data warehouse. In response to an authorization request received in the transaction handler for a payment transaction identifying a first account identifier, the system is to use the transaction handler to request purchase details associated with the authorization request from the merchant via a response to the authorization request, and receive and store the purchase details associated with the authorization request in the data warehouse, in response to a determination that the first account identifier is associated with consent data. | 04-21-2011 |
20110093336 | METHODS AND SYSTEMS FOR DELIVERING CUSTOMIZED ADVERTISEMENTS - Methods and systems for selecting and customizing an advertisement for a known user are disclosed. The advertisement is customized responsive to social distance between the user and members of the user's social network. | 04-21-2011 |
20110093337 | METHODS AND SYSTEM FOR PROVIDING VIEWING RECOMMENDATIONS - A method for promoting one or more media content items according to viewing habits at a client terminal. The method comprises providing a set of satisfaction scores each from an exemplary media content item and at least one similarity dataset defining a similarity among a plurality of media content items, receiving at least one reference to a group of the plurality of media content items, using the at least one similarity dataset for rating at least one member of the group according to satisfaction scores of similar the exemplary media items, and presenting at least one viewing recommendation to at least one member of the group, the at least one member being selected according to the rating. | 04-21-2011 |
20110099067 | DYNAMICALLY GENERATED INTERACTIVE ACCOUNT STATEMENT - Computer readable media, apparatuses, and methods may include analyzing account information for an account with a financial institution, where the account is associated with a first customer of the financial institution, and wherein the account information comprises a plurality of purchases made by the first customer using the account, selecting a subset of marketing offers from a plurality of available marketing offers, based on the plurality of purchases, generating an interactive account statement for the customer, said account statement comprising the account information and the subset of marketing offers, wherein each marketing offer in the subset of marketing offers is hyperlinked in the interactive account statement to additional information corresponding to that offer, and sending the interactive account statement to a client device associated with the customer. | 04-28-2011 |
20110106622 | Real-Time Mobile Advertising Marketplace - Real-time mobile advertising marketplace for messaging advertisement campaigns. Publishers may showcase their mobile inventory in one ad marketplace location to maximize their use of inventory and enable competitive pricing for advertisers. Advertisers are provided an interface to Ad Marketplace for viewing available inventory, pricing, and demographic reach. Once various selections are made and the advertising is transmitted to a publisher in real-time for viewing and approval. Publishers may also define new inventory, review pending inventory buys, and/or accept or reject advertising requests. Once approved, the advertisements may be queued for serving into scheduled campaigns for various mobile devices using, for example ad insertion and ad requestor mechanisms. As the advertisement campaigns are running, advertisers and/or publishers can both view real-time performances metrics, such as impressions served, response rates, and/or revenue earned. | 05-05-2011 |
20110112903 | Determining advertising placement on preprocessed content - Relationships are determined by disambiguation for preprocessing content. A first canonical identifier associated with a first element that can be represented in content in a plurality of forms is defined. A second canonical identifier associated with a second element that can be represented in content in a plurality of forms is defined. A first content available over a network is retrieved. An entity name element associated with the first content is identified. The entity name element being able to represent the first element and the second element. The entity name element is associated with the first element or the second element based on context associated with the first content. | 05-12-2011 |
20110119131 | System and method for peer-to peer advertising between mobile communication devices - Disclosed are a method and system for peer-to-peer advertising between mobile communication devices. A subsidy program is set up based on a profile of an advertiser having at least one advertising media. A qualified subscriber is identified for the advertiser based on a profile of a subscriber. One or more advertisers and subsidy programs for the qualified subscriber is selected. In addition, when a communication transmission is received from a source communication device, at least one advertising media is associated with the communication transmission and the communication transmission is transmitted from a source communication device to a destination communication device. | 05-19-2011 |
20110119132 | SYSTEM AND METHOD FOR THE CORRELATION OF MOBILE DEVICES WITH MARKERS USED BY A CONTENT DELIVERY SYSTEM IN A RETAIL ENVIRONMENT - A system and method for correlating mobile devices with temporary and permanent markers used by an advertising system that delivers content to consumers via a network of display devices. Each mobile device is typically associated with a single consumer, and demographic, financial, merchant, purchase history, or other information about the consumer is maintained by the correlation system. By correlating the mobile device with the marker, the correlation system allows information about the consumer to be shared with the advertising system. The advertising system may use the shared information in order to more accurately target advertising content to the consumer. | 05-19-2011 |
20110125575 | Method and Apparatus for Providing Multiple Advertisers' Offers in a Single Banner - One or more embodiments of the present invention relate to method and apparatus for displaying multiple Advertisers' offers within a single banner Ad Unit, and for collecting consumers' responses and self-reported personal information within that Ad Unit. | 05-26-2011 |
20110125576 | SERVING DYNAMIC ADVERTISMENTS BASED ON USER INTEREST OF A PRODUCT - In a method and system for serving dynamic advertisements, tracking data identifying a consumer computer system is placed on the consumer computer system. A user interaction with a first webpage viewed using the consumer computer system is recorded. A request for an advertisement to be displayed with a second webpage viewed using the consumer computer system is received. The request includes the tracking data. An advertisement containing content including at least a product, a service, or a brand is created. The content of the advertisement is selected for the consumer computer system identified by the tracking data. The content is selected based on the recorded user interaction. | 05-26-2011 |
20110125577 | SYSTEM AND METHOD FOR MONETIZING WEB ADS BASED ON ENGAGEMENT - In a method and system for delivering and monitoring web-based ads, a request is received for an advertisement to be displayed in a webpage. An advertisement is generated based on tracking data and user profile data. The tracking data identifies a consumer computer system accessing the webpage. At least one engagement event between the consumer computer system and the advertisement is recorded. An amount owed by an advertiser associated with the advertisement for the at least one engagement event is calculated using a dynamic pricing model. The amount owed is based on a type of the at least one engagement event. | 05-26-2011 |
20110125578 | FILTERING SYSTEM FOR PROVIDING PERSONALIZED INFORMATION IN THE ABSENCE OF NEGATIVE DATA - Systems and methods are provided for personalizing advertising for a user. In accordance with certain implementations, information is accessed indicating which documents were selected by a user and which documents were not selected by a user. At least one positive word vector is generated using words contained in at least one of the selected documents, and at least one negative word vector is generated using words contained in at least one of the unselected documents. Document word vectors are generated, and a document rank order is established based on a vector space relationship analysis. Categories associated with the documents are ranked based on the document rank order, and the ranked categories are sent to an ad server. Advertising material associated with the ranked categories may then be received from the ad server in a selected context. | 05-26-2011 |
20110145064 | SYSTEMS AND METHODS FOR MANAGING CONTENT ASSOCIATED WITH MULTIPLE BRAND CATEGORIES WITHIN A SOCIAL MEDIA SYSTEM - Embodiments of the present disclosure generally relate to aspects of an Internet-accessible brand management system (BMS) that allows marketers (e.g., corporations, organizations, etc.) to efficiently organize, create, maintain, and display content associated with many brand categories or brand items within a brand category on a single social media system (SMS) page/account, or alternatively, across many SMS pages or accounts with one or more common content themes. Administrators/developers of individual marketing pages or accounts (global and local) may update their pages through the BMS using standard configurable templates. The system may integrate content from one or more developers to create content for varying pages (for example, by incorporating some global content into local pages according to configurable rules, or vice versa). Subsequently, when a social media system user requests content associated with a particular brand category or brand item within that category on a social media system, the brand management system renders the updated, requested marketing page associated with that category, but within a global marketer page, or with common marketer content also provided. | 06-16-2011 |
20110145065 | CONSUMER TARGETED ADVERTISING THROUGH NETWORK INFRASTRUCTURE - In one embodiment, a method for determining a consumer's interest in products and services is disclosed. Once the consumer's interests are determined advertisers can refine their advertisements to meet the consumer's specific needs and demands. A method for providing targeted information begins by receiving data comprising at least one of a consumer's product or service interests. The data is inspected to determine at least one consumer product or service interest. The at least one determined product or service interest is compared with a plurality of providers of products or services. Finally information is conveyed to the consumer from to at least one of the plurality of providers of products or services to the consumer based upon the comparison of the determined at least one product or service interest and the plurality of providers of products or services. | 06-16-2011 |
20110153422 | Unification of Web Page Reporting and Updating Through a Page Tag - A computer-implemented method comprises receiving by one or more computers information indicative of a user's activity with one or more web pages, with the information being received based on an execution by a user's computer of a page tag inserted into the one or more web pages and with the information being associated with a unique identifier included in the page tag; and causing the one or more computers to send to the user's computer updated content of the one or more web pages associated with the unique identifier included in the page tag. | 06-23-2011 |
20110153423 | METHOD AND SYSTEM FOR CREATING USER BASED SUMMARIES FOR CONTENT DISTRIBUTION - A method and system for serving advertisements to a user of a social network, the social network being an internet based web platform with a plurality of user accounts, including creating a user summary by extracting implicit user attributes from a user account of the social network; creating a plurality of advertisement summaries composed in a format shared by the user summary; comparing the user summary to an advertisement summary to calculate a similarity score; and serving an advertisement to the user based on criteria related to the similarity score. | 06-23-2011 |
20110153424 | Voter directed context-sensitive sponsorship of online content and services - A method and system of voting and polling that utilizes content and context awareness of articles or blog posts published to deliver a revenue opportunity via context sensitive ad units based on article content, user revealed and implicit preferences, voting history, and other user opted in behavior. | 06-23-2011 |
20110161169 | Advertisement selection for a product or service to display to user - One or more attributes of a user are determined. A given advertisement for an product or service, such as a product or a service, is selected from a number of advertisements for the product or service, based on the attributes of the user. The given advertisement for the product or service that is selected is then electronically displayed, for viewing by the user. | 06-30-2011 |
20110161170 | Advertising in Messaging Systems Based on User Interactions - A method, system and graphical user interface for a chat system is disclosed. One aspect of certain embodiments includes identifying and sending advertisements to respective users based on the respective selection and filtering criteria selected by the respective users. | 06-30-2011 |
20110166931 | Advertising During a Transaction - Aspects of this disclosure relate to a system for presenting an advertisement to a customer during a financial transaction which may include an advertisement optimization computer, an advertisement repository database which may store one or more advertisements and information regarding a particular audience to which the respective advertisements should be presented and a computer system configured to allow advertisements to be uploaded to the advertisement repository database. The advertisement may be presented at a point of transaction wherein the financial transaction is being conduced and the financial transaction data from the financial transaction being conducted at the point of transaction may be determined at the point of transaction and may be transmitted to the advertisement optimization computer. Further, the advertisement optimization computer may compare the financial transaction data with the information regarding a particular audience to which the respective advertisements should be presented and may select an advertisement to be presented during the financial transaction based on the comparison of the financial transaction data with the information regarding a particular audience to which the respective advertisements should be presented. | 07-07-2011 |
20110166932 | SYSTEM AND METHOD OF PROVIDING CONTENT BASED ON USER INTERACTION - Methods and systems provide for displaying advertisement items on mobile devices in response to user selections. Advertisement items may be transmitted to mobile devices ahead of an insertion point and stored in memory. While displaying a content item, mobile devices may display a list of alternatives related advertisement content and prompt the user to select one. Mobile devices may determine an advertisement content item to display at the insertion point based on a received user input or lack of an input. In a further embodiment, mobile devices report displayed advertisement items to a service, such as the distributor, content provider, or a third party. In a further embodiment, the selection of alternative advertisement items to present to the user is made based upon weighting values associated with each advertisement item. Such weighting values may be adjusted when advertisement items are displayed or listed in a user interface display. | 07-07-2011 |
20110166933 | SYSTEM AND METHOD FOR OPTIMIZATION OF DIRECT MAIL CAMPAIGN COSTS AND EFFECTIVENESS - A direct mail postal optimization system and method reduces postal expenses of direct mail campaigns relative to postal expenses of conventional direct mail campaigns, while increasing customer responses to the direct mail campaign. The system and method evaluates a plurality of direct mail audience scenarios taking into consideration a postal service carrier route to minimize cost and maximize revenue generated by purchases per household receiving a direct mailing via a direct mail campaign. | 07-07-2011 |
20110166934 | TARGETED ADVERTISING BASED ON REMOTE RECEIPT ANALYSIS - A computer implemented method performs targeted advertising based on remote receipt analysis. The method includes receiving an image of a receipt over a network and automatically performing optical character recognition on the image of the receipt to obtain a machine-encoded text. The method further includes automatically extracting transaction data from the machine-encoded text and automatically distributing commercial data to a user console based on the transaction data. | 07-07-2011 |
20110173069 | ADVERTISEMENT FORWARDING STORAGE AND RETRIEVAL NETWORK - Methods and apparatus, including computer program products, for to advertisement forwarding storage and retrieval network. A method includes, in a network of interconnected computer system nodes, directing advertisement to a computer memory, directing data to a computer memory, continuously forwarding each of the unique data, independent of each other, from one computer memory to another computer memory in the network of interconnected computer system nodes without storing on any physical storage device in the network, continuously forwarding each of the unique advertisements, independent of each other, from one computer memory to another computer memory in the network of interconnected computer system nodes without storing on any physical storage device in the network, and retrieving one of the advertisements in response to an activity. | 07-14-2011 |
20110173070 | SERVICE SYSTEM AND METHOD FOR PROVIDING DETAILED MEMBER SHOP INFORMATION USING CARD TRANSACTION APPROVAL INFORMATION - Provided are a system for service of providing franchise details using card transaction approval information and a method thereof. When payment information is received from a franchise terminal, an authentication server approves a transaction by referencing a subscriber DB, and a forwarding server forwards card transaction statement information including an icon for a guide to the franchise details to a subscriber terminal which has been previously registered for the subscriber approved by the authentication server. When the subscriber terminal selects the icon, a franchise information management server reads the franchise details including a location and an advertisement of a franchise from a franchise information DB and transmits the franchise details to the subscriber terminal via the forwarding server. Thus, a location, an address, a telephone number, homepage information, advertisement information, and the like of the franchise are delivered to a user in a credit card transaction, thereby preventing piracy of a credit card and enabling the user to deliver received franchise information to others or to use the information for a variety of services. | 07-14-2011 |
20110178871 | IMAGE CONTENT BASED ADVERTISEMENT SYSTEM - A system for serving an advertisement in a networked environment receives data that defines a user selection of an image. The system also selects an advertisement associated with the user selection and communicates the selected advertisement to the user. The data that defines the user selection includes an x selection coordinate, a y selection coordinate, a width, and a height that defines a region of an image. The user selection defines also defines a scene of a video. The system also includes circuitry and logic configured to extract text and to detect objects from an image region defined by the user selection and to select an advertisement associated with any extracted text and/or detected object. | 07-21-2011 |
20110184807 | System and Method for Filtering Targeted Advertisements for Video Content Delivery - In accordance with an embodiment, a method of inserting advertisements into video content includes electronically filtering a first list of advertisements according to user preference data to determine a second list of advertisements. The video content has a plurality of segments, each segment of which is associated with a category from the plurality of categories. Furthermore, each advertisement in the first list of advertisements is associated with a video category from a plurality of categories, and electronically filtering includes filtering the first list of advertisements for the plurality of video segments on a segment by segment basis. The method further includes transmitting the second list of advertisements to a user device for insertion with the video content. | 07-28-2011 |
20110191178 | SYSTEM AND METHOD FOR CONTEXTUAL ADVERTISING - System and method for contextual advertising in which a video file is encoded with cue points, and an XML file containing contextual advertisement information for at least three products is generated. When a first cue point is reached, the product image, product name and product description for the first contextual advertisement are encapsulated in a link to the product URL and displayed in a bottom panel. As each successive cue point is reached, the product image, product name and product description for each successive contextual advertisement are encapsulated in a link to the product URL for that contextual advertisement and displayed in the bottom panel, and the product image and product name for the contextual advertisement last appearing in the bottom panel are encapsulated in a link to the product URL and added to the side panel. | 08-04-2011 |
20110191179 | SYSTEM AND METHOD FOR PROFILING LISTENERS TO IMPROVE CONTENT DISTRIBUTION AND LISTENER RETENTION - Listener data is gathered by obtaining first behavioral information from a user visiting a first website or mobile device using a first ID, obtaining second behavioral information from the user visiting a second website or mobile device that provides a different product from the first website using a second ID, correlating the first and second behavioral information to determine that they are that of a single user, associating the first ID with the second ID, and associating the first behavioral information with the second behavioral information. The method may use a device identifier for a device that accesses a streaming media site, and store information associated with the media site and the user's behavior. Credits can be assigned to the user based on the user's behavior, and promotions made available based on the user's behavior. The credits can then be accepted as tender for one or more of the promotions. | 08-04-2011 |
20110191180 | SEARCH ANALYZER SYSTEM FOR INTEGRATED MERCHANT OFFER PROGRAM AND CUSTOMER SHOPPING - Embodiments of the invention include a merchant offer program application, which is downloaded onto a customer computer, and that works in connection with the customer's accounts at an institution. The merchant offer program application monitors the websites that the customer views, as well as the content the customer is viewing on those websites, such as the products offered for sale through the website or other information on the website. The merchant offer program provides additional information to the customer, such as special offers that are available for the product being viewed, the identity of other merchants that offer the product or a competing product, advertisements or offers regarding other ancillary products typically sold along with the product being considered, etc. The information sent to the customer can be based not only on the website product being viewed, but on the customer's past purchase behavior, account balances, interests, etc. | 08-04-2011 |
20110191181 | WISH LIST FOR INTEGRATED MERCHANT OFFER PROGRAM AND CUSTOMER SHOPPING - Embodiments of the invention include a merchant offer program application, which is downloaded onto a customer computer, and that works in connection with the customer's accounts at an institution. The merchant offer program application monitors the websites that the customer views, as well as the content the customer is viewing on those websites, such as the products offered for sale through the website or other information on the website. The merchant offer program provides additional information to the customer, such as special offers that are available for the product being viewed, the identity of other merchants that offer the product or a competing product, advertisements or offers regarding other ancillary products typically sold along with the product being considered, etc. The information sent to the customer can be based not only on the website product being viewed, but on the customer's past purchase behavior, account balances, interests, etc. | 08-04-2011 |
20110196740 | Credit Card with E-paper Display for Advertisement - A novel credit or charging card is disclosed. According to one implementation, the card comprises an e-paper type of display on at least one of two surfaces of the card. An advertising message may be displayed. The advertising message may be replaced by a new one when the card is connected to a card reader. According to one embodiment of the invention, the card and the reader are connected wirelessly. RF power provided by the card reader powers an operation of refreshing the displayed message. The advertising message may be based upon a user's profile, the purchase history and the location as defined by the card reader. | 08-11-2011 |
20110196741 | ONLINE AND OFFLINE INTEGRATED PROFILE IN ADVERTISEMENT TARGETING - The present invention provides techniques for generation and use of an online and offline integrated profile for a person, for use in advertisement targeting. The integrated profile may be generated based at least in part on obtained historical offline and online consumer-related behavior information relating to the person. Online or offline advertisements are then targeted to the person based at least in part on the profile. Use and association of online and offline unique identifiers for the person can allow sharing of targeting information between online and offline entities while maintaining a degree of privacy with regard to the person. | 08-11-2011 |
20110208585 | Systems and Methods for Measurement of Engagement - Exemplary systems and methods for measurement of engagement are provided. In various embodiments, a method coprises receiving business objectives of a web site or online publisher on a server, tracking user frequency and user activities for a predetermine time, computing and ranking engagement scores with the web site based on the tracked user frequency as a function of user action categories for the predetermined time and business objectives, the user action categories being associated with the user activities, segmenting users based the engagement scores, and directing an advertisement to a user of at least one user segment. | 08-25-2011 |
20110208586 | Leveraging Demographic Data for Advertising Purposes - A computer assisted method selecting a potential audience for an advertisement wherein the method may include electronically receiving data relating to at least one financial transaction between a customer of an organization and a third party, electronically receiving data relating to at least one demographic of the customer, and using a demographic evaluation computer to determine a potential audience for an advertisement based on the financial transaction data and the demographic data. The method for determining a potential audience for an advertisement may include searching the electronically received demographic data for data that matches a first criterion which is related to the demographic data, searching the electronically received financial transaction data for data that matches a second criterion which is related to the financial transaction data, comparing the data that matches a first criterion with the data that matches the second criterion to determine which of the data matching the first criterion and the data matching the second criterion matches both the first and the second criterion, and compiling the data which matches both the first and the second criterion. | 08-25-2011 |
20110213662 | Mechanism for Generating Banner Advertisements in a Printer System - A printing system is disclosed. The printing system includes a display page system having a storage device to store content for banner messages to be included in banner advertisements and a page generator to select one or more banner messages from the stored content upon detecting a trigger event and generate a banner advertisement that includes the selected banner messages. The printing system also includes a user interface having a display component to display the banner advertisement. | 09-01-2011 |
20110218859 | Method, Apparatus and System for Increasing Website Data Transfer Speed - In one aspect, a method for increasing website data transmission speed comprises: obtaining a characteristics attribute set corresponding to a browsing behavior of a user; obtaining at least one rule corresponding to the characteristics attribute set from a rules database; selecting at least one advertisement corresponding to a scenario stipulated by the at least one rule; placing the at least one advertisement to be presented to the user; and monitoring operations of the user with respect to the placed at least one advertisement. Thus, the update and revolution of the rules database are implemented based on advertisement placement effects in real time. as Advantages achieved include low implementation cost, short period, and quick optimization speed. The present disclosure also discloses an advertisement placement administration apparatus and an advertisement placement administration system. | 09-08-2011 |
20110218860 | Identifying and marketing to a user device involved in an online transaction - An online machine data collection and archiving process generates a machine data profile of a customer computer accessing a transaction form of a merchant web site and links the machine data profile and a transaction record with customer identifying information using a unique transaction identification string. The process may capture parameters typically communicated as a part of web accesses, such as an IP address, an HTTP header, and cookie information. The process additionally causes the customer computer to process self-identification routines by processing coding within the merchant transaction form, the self-identification routines yielding further profile parameters. The process further includes a routine for bypassing an intervening proxy to the merchant web site to reveal the true IP address of the customer computer. Identifying the customer computer is useful for functions such as fraud detection and marketing. | 09-08-2011 |
20110225043 | EMOTIONAL TARGETING - Methods and systems are provided for emotional targeting of online users, including targeting of advertisements and content. Techniques are provided in which, based at least in part on online user behavior, a user is classified into one of a set of emotional states. Advertisements or content are targeted to the user based on at least in part on an emotional state of the user, or a forecasted, predicted, or likely emotional state of the user at a particular time or during a particular period of time. | 09-15-2011 |
20110225044 | Mobile/Internet Advertising Integration System - The Mobile/Internet Advertising Integration System is a method for creating highly targeted advertisements based on a digital consumer profile that will be integrated into a user's electronic device (e.g., mobile phone). This consumer profile will in the most likely embodiment be paired with a users digital wallet and digital rewards manager applications. Every purchase the user makes, every website the consumer interacts with, every digital display add the consumer views will modify his/her consumer profile and possibly add coupons or special offers into his/her digital rewards manager. | 09-15-2011 |
20110225045 | Paperless Coupon Transactions System - Users can conduct financial transactions in a secured manner without using traditional financial instruments, such as currency, credit cards, debit cards, prepaid cards, stored value cards, ATM cards, checks, coupons, tokens, tickets, vouchers, certificates, notes, securities, letters of credit, etc. In addition, a user's identity is kept confidential in the financial transactions. | 09-15-2011 |
20110225046 | Method and System for Presenting Targeted Advertisements - A method and system for presenting targeted advertisements to a subscriber includes extracting probabilistic information about subscriber activities from one or more source and processing the probabilistic information about subscriber activities to generate a subscriber characterization vector. | 09-15-2011 |
20110231256 | AUTOMATED BUILDING OF A MODEL FOR BEHAVIORAL TARGETING - A method for generating a behavioral model for a targeted advertisement category (TAC), including: obtaining click stream data including ad-clicks and events preceding the ad-clicks and performed on web pages; assigning features having categories and keywords associated with the web pages to the events; identifying an ad-click of the ad-clicks and a subset of the events preceding the ad-click that result in the ad-click, where the subset of the events is associated with at least one feature; generating an aggregated event sequence by aggregating the ad-click and the subset of the events; selecting, in response to the at least one feature being associated with the TAC, a training data set including at least the aggregated event sequence; generating the behavioral model for the TAC by applying a learning algorithm to a portion of the training data set; and evaluating performance of built models and select model based on performance result. | 09-22-2011 |
20110231257 | Systems and Methods to Identify Differences in Spending Patterns - In one aspect, a system includes a transaction handler to process transactions, a data warehouse to store data recording the transactions, and at least one processor coupled with the data warehouse and configured to identify a first set of customers who made first transactions correlated with an advertisement, identify a second set of customers not in the first set of customers, and determine a difference between a first pattern in a first set of transactions of the first set of customers and a second pattern in a second set of transactions of the second set of customers. | 09-22-2011 |
20110231258 | Systems and Methods to Distribute Advertisement Opportunities to Merchants - In one aspect, a system includes a transaction handler to process transactions, a data warehouse to store transaction data recording the transactions, and a portal configured to provide a user interface to receive a set of selection criteria and a plurality of bids from respective merchants for opportunities to present advertisements to users identified by the set of selection criteria based on spending patterns determined from transaction data generated by the transaction handler. The system further includes at least one processor coupled with the data warehouse and the portal and configured to determine, in response to an opportunity for advertising to a user, whether transactions of the user processed by the transaction handler satisfy the set of selection criteria and, if so, select an advertisement of one merchant of the plurality of merchants based at least in part on the bids received from the merchants. | 09-22-2011 |
20110238498 | SERVICE STAGE FOR SUBSCRIPTION MANAGEMENT - A utility for managing subscriptions for multiple services in a consistent fashion. The utility may collect information from multiple service providers and present the information to a user in a consistent format. A user interface component may control the user interface during performing actions associated with managing subscriptions, regardless of the specific service for which management operations are performed. The utility may include a feedback component, providing feedback relating to a user such that service providers can elect to supply offers for additional services or service features that align with a user's interests. | 09-29-2011 |
20110238499 | INTEGRATED MERCHANT OFFER PROGRAM AND CUSTOMER SHOPPING THROUGH ONLINE BANKING STATEMENT OFFERS - Embodiments of the invention include a merchant offer program application, which is downloaded onto or accessed through a customer computer, and that works in connection with the customer's accounts at an institution. The merchant offer program application monitors the content in which the customer is interested (i.e. through account transaction history, wish list, website content, etc.). The merchant offer program provides offers that are available for the product in which the customer is interested on an interface, such as an online banking transaction history interface. The offers are associated with the same, similar, or related products to the products associated with the transactions listed on the interface. The customer may select the offer and have the offer (i.e. discount) applied automatically when the customer enters a transaction for the product associated with the offer in the future. | 09-29-2011 |
20110246296 | BACKGROUND PROCESS FOR PROVIDING TARGETED CONTENT WITHIN A THIRD-PARTY APPLICATION - The present technology presents targeted content, such as a targeted application, within a primary application, in such a fashion that the targeted application is a separate process from the primary application. The targeted application is targeted to a specific user by compiling targeting data, generally describing aspects related to the user and information about the primary application for use by an application server, which processes the targeting data to determine suitable content. The present technology further achieves a balance between the need to protect a user's information and sharing some of this information with trusted sources for selecting targeted content to be displayed within a primary application by providing an operating system process to accept requests and compile targeting data for determined targeted content from the primary application without sharing the targeting data with the primary application. | 10-06-2011 |
20110246297 | Systems and Methods for Using Server Side Cookies by a Demand Side Platform - The present disclosure is directed to methods for identifying a user by a demand side platform (DSP) across advertiser exchanges. The method includes establishing, by a DSP, a cookie mapping for a user. The cookie mapping includes a mapping of user identifiers for the user from advertisement exchanges to a user identifier assigned by the DSP for the user. The DSP stores to the cookie mapping a first mapping to the user identifier of the DSP, comprising a first user id received by a bidder from a first exchange and a first exchange id for the first exchange. A bidder inserts a pixel into a bid for an impression opportunity to a second exchange. The pixel includes a key to the cookie mapping and a second user id for the user and a second exchange id. The second user id is received by the bidder from a second exchange. | 10-06-2011 |
20110246298 | Systems and Methods for Integration and Anomymization of Supplier Data - The present solution is directed to methods and systems for maintaining anonymity of segment data from a third party provider while performing segment targeting via a demand side platform (DSP). The DSP receives one or more segment identifiers for segment data from a data supplier. The DSP may provide a pixel for segmented targeting of an impression opportunity for an advertisement exchange. The DSP may receive from the data supplier, a tracking agent to associate data collected via the demand side platform with the segment identifier. A bidder of the DSP provides a placement of an advertisement matched to an impression opportunity, the placement including the tracking agent and the pixel. The DSP may receive segment data from the data supplier based on execution of the tracking agent, the segment data corresponding to the segment identifier for the placement. | 10-06-2011 |
20110246299 | SYSTEM AND METHOD FOR PROVIDING A SAVINGS OPPORTUNITY TO A USER THOUGH ANONYMIZED INFORMATION PROVIDED TO A THIRD PARTY - The present disclosure relates to comparison shopping and usage based service analysis for consumers, primarily for financial products. A consumer may not be aware of a provider's services, options, terms, conditions, costs, or how the service options change based on the consumer's particular usage characteristics. The disclosed comparison shopping method uses the consumer's actual or predicted service usage data. Service provider information is used to present the consumer with relevant alternative service offering options. Transaction data is gathered from a user's financial account and is analyzed for a savings opportunity indication. The analysis is used to match a savings opportunity from a database of savings opportunities, and the savings opportunity may be displayed in a statement of a user's financial account. Past responses to a savings opportunity indication may be gathered and analyzed. In one example, a savings opportunity is presented in response to anonymized data received from the consumer. | 10-06-2011 |
20110246300 | TECHNIQUES TO DETERME WHEN AN INTERNET USER IS IN-MARKET FOR A SPECIFIC PRODUCT AND DETERMINING GENERAL SHOPPING PREFERENCES AND HABITS OF INTERNET USERS - An embodiment of the present invention provides a method of determining when a user is in-market for a specific product and knowing general shopping preferences and habits of users, comprising using web browsing behavior to determine the products the user is interested in purchasing and how the user typically likes to shop and wherein the web browsing behavior is determined by watching some or all web pages loaded and analyzing at least a URL, page text, and cookies associated with each loaded web page. | 10-06-2011 |
20110258045 | INVENTORY MANAGEMENT - Various embodiments provide techniques for inventory management. In one or more embodiments, a probabilistic model is constructed to represent an inventory of ad impressions available from a service provider. The probabilistic model can be based on a traffic model that describes historic interaction of clients with the service provider using various attributes that define the ad impressions. The probabilistic model provides a distribution of the attributes and relates the attributes one to another based on dependencies. When an order from an advertiser for ad impressions is booked by the service provider, the probabilistic model is updated to reflect an expected probabilistic decrease in the inventory of ad impressions. The updated probabilistic model can then be employed to determine whether the inventory of ad impressions is sufficient to book subsequent orders for ad impressions. | 10-20-2011 |
20110258046 | PRESENTATION OF SPONSORED CONTENT ON MOBILE DEVICE BASED ON TRANSACTION EVENT - A system and computer-implemented method for positioning targeted sponsored content on a mobile communication facility includes the steps of (a) receiving data corresponding to a transaction event having been conducted by a user and correlating the user with their associated mobile communication facility, wherein the transaction event includes transmission of data representative of a first set of products or services having been purchased by the user; (b) selecting advertising content based at least upon a relevance between an advertisement for a second product or a second service and the purchased first set of products or services in the transaction event, wherein the relevance is further based on information relating to compatibility of the advertising content, second product, or second service with the mobile communication facility; and (c) presenting the selected advertising content on a display of the mobile communication facility. | 10-20-2011 |
20110264524 | Method and System for Implementing and Using a Delivery Point Uniform Locator - The present invention is a system and method for implementing and using a delivery point identification number (ID) that provides a unique ID for each household in a region or country. The invention includes a process of loading a National Resident Database indexed with the unique delivery point ID that allows each household in a region or country to be quickly and accurately identified, and persons at the household can use the delivery point ID when accessing a website, webpage or other Internet access point to allow access webpages, direct promotional pop-up adds to the household, direct coupons or redeemable discount offers to the household, record purchase preferences in a household record, send traffic based on those preferences. This process is called Delivery Point Uniform Resource Locator, or DP-URL. | 10-27-2011 |
20110276398 | Method for providing location aware social network service advertisements - A method for providing location aware social network service advertisements comprises the steps of: receiving a post request via a mobile network, wherein the post request comprises location-related information; responding to the post request by creating a web post on a social network website; receiving an inquiring request of the web post; aggregating location-related advertisements corresponding to the content of the web post and the location-related information; and dynamically creating a web page that combines the content of the web post and the aggregated advertisements. | 11-10-2011 |
20110282739 | Method and System for Optimizing Advertising Conversion - A call and web-based analytics system that optimizes advertising conversion includes collection of call and web-based transaction information to establish digital entity based on customer transaction history. The collection of call and web-based data establishes buyer purchasing cycle scorecard that reflects the buyer's transactional history. Advertisers can search, match and/or bid for customers that meet the criteria based on both call and web-based transactional history. Ads are delivered based on customer buying cycle process stage to match the timing of purchase and buying cycle. Optimized response rates and sales conversions are achieved by targeting matched ads during the customer purchasing cycle stage based on matched customer transactional history and collected customer profile information. | 11-17-2011 |
20110282740 | INFORMATION PROCESSING APPARATUS AND CONTROL METHOD THEREOF - To combine thrifty power consumption with up-to-dateness of displayed information, an information processing apparatus ( | 11-17-2011 |
20110288934 | AD STALKING DEFENSE - Techniques are described to mitigate ad stalking and other user concerns resulting from user-targeted advertising. A user may be informed of advertising information by a process in which an advertising server receives a request for an ad. The request may have been generated in response to a user request for a landing web page. An ad may be selected based on user information available to the advertising server, where the user information is associated with the user and describes behavior and/or attributes and/or preferences associated with the user. Text about how the ad was selected may be incorporated into the ad. Such text may describe the user information used to select the ad. The selection-disclosing text may be incorporated in the ad in a form that is displayable to the user by a browser. The ad may then be transmitted for display in the landing web page. | 11-24-2011 |
20110288935 | OPTIMIZING TARGETED ADVERTISEMENT DISTRIBUTION - An iterative method for optimizing targeted advertisement distribution for a social network including a plurality of users, the method including the steps of creating a user summary for a user by extracting persona attributes of a user account, generating a promotion summary for each of a plurality of advertisements, selecting an advertisement for the user based on the similarity between the promotion summary of the advertisement and the user summary, assessing a user reaction to the advertisement, and updating the user summary and promotion summary based on the user reaction. | 11-24-2011 |
20110302031 | CLICK MODELING FOR URL PLACEMENTS IN QUERY RESPONSE PAGES - A “General Click Model” (GCM) is constructed using a Bayesian network that is inherently capable of modeling “tail queries” by building the model on multiple attribute values that are shared across queries. More specifically, the GCM learns and predicts user click behavior towards URLs displayed on a query results page returned by a search engine. Unlike conventional click modeling approaches that learn models based on individual queries, the GCM learns click models from multiple attributes, with the influence of different attribute values being measured by Bayesian inference. This provides an advantage in learning that enables the GCM to achieve improved generalization and results, especially for tail queries, than conventional click models. In addition, most conventional click models consider only position and the identity of URLs when learning the model. In contrast, the GCM considers more session-specific attributes in making a final prediction for anticipated or expected user click behaviors. | 12-08-2011 |
20110302032 | CONTENT RECOMMENDATION DEVICE AND CONTENT RECOMMENDATION METHOD - A content recommendation device includes: a use information storage section storing types of information related to use as information related to use of content by a user; a recommended content deciding section deciding content to be recommended to the user in accordance with each of the types of information related to use as a recommended content, and deciding types of recommended content items corresponding to the types of information related to use; a switching rule storage section storing a switching rule setting a period for switching the type of the recommended content as a rule set by a regional manager who is in charge of selling content in a specific region; a selection section selecting one type of the recommended content among the types of recommended content items when a recommended content suggestion request is generated from a terminal of the user residing in the specific region, and sequentially selecting different types of content after the period set by the switching rule; and a recommended information providing section providing information representing the recommended content selected by the selection section for the terminal of the user. | 12-08-2011 |
20110313857 | USER CENTRIC REAL-TIME ADVERTISEMENT BIDDING - A client-based ad agent dynamically determines whether an advertisement campaign should bid on an impression for an end user and/or sets the bid price of the advertisement campaign for the impression. When an opportunity for an impression on a web page is identified, the ad agent accesses user data associated with an end user. The ad agent analyzes the user data to identify the relevance and/or value of serving an impression to the end user to the advertisement campaign. Based on the analysis, the ad agent controls whether the advertisement campaign bids on the impression for the end user and/or sets the bid price of the advertisement campaign for the impression. | 12-22-2011 |
20110320275 | ADVERTISING PROXIMITY ROUTE SELECTION - A request for route information to a destination is received by a route processing module. Available routes to the destination are determined in response to receiving the request. It is determined, for at least one available route to the destination, whether the available route provides proximity to at least one targeted advertisement. At least one available route to the destination is provided upon determining that the available route provides the proximity to the targeted advertisement. | 12-29-2011 |
20110320276 | SYSTEM AND METHOD FOR ONLINE MEDIA RECOMMENDATIONS BASED ON USAGE ANALYSIS - An online recommendation system, method and computer program product for recommending on-line item(s) including a recommended a usage for the on-line item(s). The recommendation method includes capturing, for one or more users at a respective client device, usage characteristics of each users' navigation to and use of one or more items, from among a plurality of items of an item set, on-line, via a respective user interface; obtaining corresponding profile information for each respective user, the profile information including user attributes; storing the usage characteristics and corresponding profile information of each of one or more users; and, for a current user navigating online to the set of items: deriving an item usage recommendation for the current online user based on items of the item set navigated to and used by other online users having similar profiles; and, recommending for the current user, via that current user's user interface, an on-line item and its suggested usage from among the set of items. | 12-29-2011 |
20120005019 | Systems and Methods to Optimize Media Presentations - In one aspect, a computing apparatus is configured to profile the spending distribution of users who have made purchases from a merchant and who have paid for the purchases via a transaction handler (e.g., using credit cards, debit cards, prepaid cards). The spending distribution is determined based on transaction data of the users, where the transaction data records the transactions of the users for purchases from various merchants. The spending distribution is profiled to indicate the preference of the customers of the merchant as a whole and thus can be used to customize the ratio of media content provided to the customers of the merchant, such as the presentation ratio of advertisements from different merchants, or from merchants of different categories. | 01-05-2012 |
20120005020 | PRESENTATION OF SPONSORED CONTENT ON MOBILE DEVICE BASED ON TRANSACTION EVENT - A system and method for positioning targeted sponsored content on a mobile communication facility, comprising (a) receiving data corresponding to a transaction event having occurred via the interaction of a user with the mobile communication facility, wherein the transaction event occurred via a short range wireless communication, wherein the transaction event includes transmission of data representative of a first product or a first service being purchased by the user; (b) selecting advertising content based at least upon a relevance between an advertisement for a second product or a second service and the purchased first product or first service in the transaction event, wherein the relevance is further based on information relating to compatibility of the advertising content, second product, or second service with the mobile communication facility; and (c) transmitting the selected advertising content to the mobile communication facility for display thereon. | 01-05-2012 |
20120010996 | RECOMMENDATIONS AND TARGETED ADVERTISING BASED UPON DIRECTIONS REQUESTS ACTIVITY AND DATA - Concepts and technologies are described herein for providing recommendations and/or advertisements based upon route query activity. A web server is configured to receive queries from an entity. The queries and contextual data associated therewith can be analyzed, and data relating to the queries can be stored by the web server as route activity logs. Adjacent routes and explicit waypoint routing can be abstracted via address directories and ontologies to higher-level goals and the route activities and goals. Such data can serve as case libraries for the construction via machine learning of models that predict interests and preferences with visits to locations and the sequencing of such visits. Training data can include correlated contextual data such as the time and day, prior route queries, and weather, to learn predictive models. Predictions about context- and destination-centric goals and interests can be harnessed to predict preferences, target advertising about waypoints and alternative destinations of potential interest, or advertisements about location-centric or location-independent products or services, all of which can drive recommendations in the present or at a future time. | 01-12-2012 |
20120016745 | SYSTEM AND METHOD FOR IMPROVING CUSTOMER WAIT TIME, CUSTOMER SERVICE AND MARKETING EFFICIENCY IN THE RESTAURANT INDUSTRY - A system and method including an Internet preordering system accessible online or onsite at a free-standing kiosk located in or near client properties in which customers may create profiles for the requested services and provide such information to the service provider in advance of the customer's arrival for the requested services. When the customer arrives, the customer identifies himself/herself and the preorder is accessed, verified and/or modified. The preorder is then forwarded to the service provider and the delivery of the service is optimally timed to the readiness of the customer. The customer's profile and preorder information are maintained in a database and used for in-house precision marketing campaigns and cross-promotional opportunities. For example, in a restaurant embodiment, a registered customer is given access to menus and may create menu preferences for a participating restaurant. The registered customer may also make a reservation at a participating restaurant for a party of any size in advance (for example, up to 24 hours) of the reservation time. The food and/or drink preorder for each guest in the party may be completed in advance and maintained on the server, with the reservation time, for access when the party arrives at the designated reservation time. After a verification process, the customer may retrieve the party's preorder, make any desired changes, and then verify the preorder at the kiosk. Once the preorder is verified, the customer may finalize the preorder and proceed to the hostess kiosk where the preorder is accessed by the restaurant staff. Either when the party is seated or at an appropriate time prior to seating (based on a comparison of the seating wait queue to the kitchen wait queue), the preorder is forwarded for preparation so that the ordered food and/or drink arrives shortly after the customer's party is seated. | 01-19-2012 |
20120022944 | SYSTEM AND METHOD OF A MEDIA DELIVERY SERVICES PLATFORM FOR TARGETING CONSUMERS IN REAL TIME - A media targeting system may be configured to coordinate media and manage media conflicts in its delivery to consumers. The media targeting system may in near real-time arbitrate between all offers assigned to a particular consumer or available to the consumer via one or more channels to ensure that a consumer only receives non-conflicting offers during particular time periods. The media targeting system may translate offers into a real-time, in-store loyalty environment including consumer real-time behavior assignment into traits in order to make a real-time offer assignment based on the traits. | 01-26-2012 |
20120022945 | Systems and Methods to Identify Payment Accounts Having Business Spending Activities - Systems and methods are provided to generate tools to evaluate the probability of an account being actually used by a business rather than an individual. In one aspect, a computing apparatus includes: a data warehouse configured to store transaction data of accounts issued by a plurality of issuers; and at least one processor configured to calculate values of a first plurality of variables for each of the accounts using the transaction data of the accounts issued by the plurality of issuers. The accounts include business accounts and non-business accounts. The at least one processor is further configured to identify a second plurality of variables from the first plurality of variables for a classification model to distinguish, using the values and logistic regression, the business accounts from the non-business accounts. | 01-26-2012 |
20120030019 | Enablers For Service Delivery HUB On A Mobility Network - A system includes a hub server for providing a single point of access for an application and wherein the hub server also provides an access point for a user to access the application and wherein the application accesses one of a profile of the user, a location of the user, and an identity for the user and at least one enabler in communication with the hub server to provide additional functionality to the application based on the user's identity. The method includes querying a search enabler for search history of the user, identifying at least one of an identity of the user, a location of the user, and the profile of a user, creating an advertisement profile based on the search history to be retrieved and retrieving the advertisement based on the advertisement profile created. | 02-02-2012 |
20120030020 | COLLABORATIVE FILTERING ON SPARE DATASETS WITH MATRIX FACTORIZATIONS - A system, method and computer program product automatically present at least one product to at least one client for at least one possible purchase. The system applies a matrix factorization on a binary matrix X representing which clients purchased which products. The system optimizes zero-valued elements in the matrix X that correspond to unknown client-product affinities. The system constructs based on the optimization, a prediction matrix {circumflex over (X)} whose each element value represents a likelihood that a corresponding client purchases a corresponding product. The system identifies at least one client-product pair with the highest value in the matrix {circumflex over (X)}. The system recommends at least one product to at least one client according to the client-product pair with the highest value. | 02-02-2012 |
20120030021 | SELECTING ADVERTISEMENTS USING SAME SESSION QUERIES - Techniques are described herein for selecting an advertisement using same session queries. Each occurrence of a query is referred to as a query instance. When a query instance is received from a user, that query instance and other query instances that were received from the user prior to that query instance (i.e., historical query instances) are taken into consideration to select an advertisement to be provided to the user. The query instance in response to which the advertisement is to be provided and the historical query instances that are received at respective time instances that do not precede a threshold time instance are referred to collectively as a session of the user. Accordingly, the session of the user may be described generally as a collection of query instances that are most recently received from the user. | 02-02-2012 |
20120030022 | ELECTRONIC BOOK SYSTEM AND CONTENT SERVER - An electronic book system which enables selecting and distributing music matching contents etc. of an electronic book and playing the selected music upon browsing the electronic book. A typical embodiment of the present invention includes a content server and a terminal having a viewer for browsing electronic books and playing music, the viewer including an electronic book playback portion which plays and displays electronic books and a music playback portion which plays music. The content server includes an electronic book information DB which retains attribution information of electronic books, a music information DB which retains attribution information of music, an electronic book distribution portion which distributes electronic books, a music distribution portion which distributes music, and a music selection portion which selects music having attribution information matching attribution information of an electronic book currently being browsed by a user from the music information DB and specifies the selected music and makes the music distribution portion distribute the selected music. | 02-02-2012 |
20120036013 | SYSTEM AND METHOD FOR DETERMINING A CONSUMER'S LOCATION CODE FROM PAYMENT TRANSACTION DATA - A system, apparatus, and method for determining a consumer's location code/zip code based on data from payment transactions in which the consumer has participated. Payment transaction data for a consumer is processed to determine the location code/zip code corresponding to the locations in which the majority of transactions occurred. From this information, the most likely location code/zip code for the residence of the consumer is inferred. Based on the inferred location code/zip code for the consumer, demographic data may be accessed and used to infer characteristics of the financial situation or status of the consumer. Such financial situation or status information may include the average net worth, range of income, spending habits, etc. for a consumer residing in the identified location code/zip code. Based on the demographic data, products or services that may be of most interest to a person in the consumer's presumed financial situation may be marketed to the consumer. | 02-09-2012 |
20120047014 | METHOD AND SYSTEM FOR USING EMAIL RECEIPTS FOR TARGETED ADVERTISING - Techniques for performing user classification based on email are provided. Emails stored in an email store may be analyzed to classify users. Information included in the stored emails may be extracted, and users may be classified into categories according to the extracted information. The extracted information may be analyzed in a manner so as to protect the personal information of the users according to any applicable privacy standards. Any number of types of emails may be analyzed to classify users in any number of ways. For instance, a plurality of commercial emails stored in the email store may be determined The commercial emails may be counted as conversions for an advertising campaign. The commercial emails may be parsed to extract commercial information. The commercial information may be parsed to generate user classification data. The user classification data may be used in various ways, including for targeting users with advertisements. | 02-23-2012 |
20120047015 | METHOD AND SYSTEM FOR DELIVERY OF TARGETED COMMERCIAL MESSAGES - A method for delivery of targeted commercial messages. The method comprises assembling a plurality of potential purchaser profiles in an electronic file for presentation to at least one potential advertiser of goods or services applicable to a substantial portion of the plurality of potential purchasers, developing commercial message selection criteria for selecting from the potential purchasers those suited to receive a specified commercial message contained in a set of commercial messages, applying the commercial message selection criteria to the purchaser profiles to identify the potential purchasers suited to receive specified commercial messages, and presenting over a data network to a potential purchaser identified as suited, the specified commercial messages. | 02-23-2012 |
20120059717 | User List Generation and Identification - Methods, systems, computer program products and techniques are described for presenting content. One method includes generating, by a data exchange engine executing on one or more processors, one or more user lists based on owned or permissioned data; importing, by the data exchange engine, user specific data from at least one of a browser, a third-party server, or an advertising database; generating, by the data exchange engine, one or more associations between one or more user lists and the imported user specific data, wherein the associations define whether user specific data correlates to one or more predefined definitions associated with a given user list; storing the associations; and providing user list identifying information to subscribers to a given user list in response to receipt of a content request from a user included in a respective user list. | 03-08-2012 |
20120059718 | MANAGING PAYMENT FOR SPONSORED CONTENT PRESENTED TO MOBILE COMMUNICATION FACILITIES - A system and method for targeted delivery of advertising of a first or second sponsor to a plurality of cellular phones of a first or second type by way of a competitive bid auction process includes (a) receiving a mobile subscriber characteristic from a carrier; (b) presenting to the first and second sponsor data corresponding to (1) the mobile subscriber characteristic and (2) the first type and the second type of cellular phone; (c) receiving from each sponsor advertising associated with the mobile subscriber characteristic, wherein each advertising has a different rendering capability associated therewith; (d) attributing a priority to the delivery of the advertising based upon a resultant yield determination; and (e) transmitting the appropriate advertising to the types of cellular phones having the corresponding rendering capabilities of the advertising. | 03-08-2012 |
20120066064 | Systems and Methods to Provide Real-Time Offers via a Cooperative Database - In one aspect, a computing apparatus is configured to: store transaction data recording transactions processed by a transaction handler; organize third party data according to community, where the third party data includes first data received from a first plurality of entities of a first community and second data received from a second plurality of entities of a second community; and responsive to a request from a merchant in the second community, present an offer of the merchant in the second community to users identified via the transaction data and the first data received from the first plurality of entities of the first community. In one embodiment, the first data provides permission from the merchant in the first community to allow the merchant in the second community to use intelligence information of the first community to identify users for targeting offers from the merchant in the second community. | 03-15-2012 |
20120066065 | Systems and Methods to Segment Customers - In one aspect, a computing apparatus includes: a data warehouse configured to store transaction data, geo-demographic data, attitudinal data and lifestyle data of a plurality of customers; a profile generator coupled with the data warehouse to determine a profile for each respective customer of the plurality of customers, the profile including at least one profile parameter to cluster customers based on the transaction data, the geo-demographic data, the attitudinal data and the lifestyle data; and a segment detector coupled with the data warehouse to segment the plurality of customers in a space having at least one first dimension corresponding to the at least one profile parameter, a second dimension for a value score indicative of a level of profitability value of each respective customer, and a third dimension for a current status of each respective customer in connection with a goal. | 03-15-2012 |
20120072284 | GENERATING USER PROFILES - Methods, systems, and apparatus, including computer program products, for generating user identifier profiles. A user identifier profile characterizes a user based on events that occurred during past user sessions for a user (e.g., past online activities). An event is an action that occurs during a user session, such as a web page view, an advertisement click-through, and a conversion. A user identifier profile can be used, for example, to select advertisements targeted to the user. A user identifier profile includes information about inferred user interests and inferred user demographics. | 03-22-2012 |
20120078716 | Consumer-Focused Marketing And Consumer Task Management - An organization may identify target groups of consumers based on credit data meeting one or more pre-defined criteria and offer the identified individuals products and/or services that include favorable rates, benefits and/or incentives related to activities regularly engaged in by the individuals. Credit data may be mined from, for example, a credit bureau to identify individuals with credit scores in various percentiles as compared to all other consumers in a particular market or geographic region. Various types of transaction data associated with these individuals may then be obtained and analyzed to determine activities (e.g., tasks, chores, errands, activities, etc.) repeatedly engaged in by at least some percentage of the identified individuals, which may then be used as bases for offering certain products and/or services that include incentives or benefits more-specifically tailored to potential interests. The organization may also identify and select channels of communication for presenting product and/or service offerings to a target group of individuals based on recognized transaction patterns of the group. | 03-29-2012 |
20120078717 | System and method for effectively performing an advertisement selection procedure - A system and method for implementing an information distribution network includes an information service that is configured to provide information distribution services through the information distribution network. User devices are utilized by device users to communicate with the information service for receiving the information distribution services. Transport structures are implemented for communicating with various network entities in the information distribution network to collect appropriate metadata. An advertisement selector utilizes an advertisement selection algorithm for evaluating the collected metadata during the advertisement selection procedure to thereby identify targeted advertisements for providing to user devices through the information distribution network. | 03-29-2012 |
20120078718 | COMMUNICATIONS SYSTEM FOR GENERATING RECOMMENDATIONS AND RELATED METHODS - A communications system may include an electronic device associated with a given user, and a communications network. The communications system may also include a modeling server configured to communicate with the electronic device via the communications network. The modeling server may also be configured to generate a purchase probability distribution using a statistical model based upon prior purchase information for the given user and prior purchase information for a plurality of other users. The modeling server may also be configured to determine new purchase recommendations for the given user using the purchase probability distribution, and provide the new purchase recommendations to the electronic device. | 03-29-2012 |
20120089460 | Method of Generating a Referral Website URL Using Website Listings in a Cookie - A closed loop referral system and method is disclosed. According to one embodiment, a computer-implemented method, comprises embedding a tracking code into a first website. The tracking code communicates with a referral system. A user interface is provided on a browser for the first website. The browser is directed from the first website to a second website. Upon performance of a user action on the second website, the tracking code is executed. The tracking code communicates with the referral system to direct the browser to a third website determined by the referral system. | 04-12-2012 |
20120095833 | Recommendation Engine - A recommendation may be provided. First, program content may be determined to suggest to a user. Next, it may be determined that the program content is currently unavailable on a content delivery system. Then a recommendation may be made to a provider of the program content to provide the currently unavailable program content to the content delivery system. | 04-19-2012 |
20120095834 | SYSTEMS AND METHODS FOR USING A BEHAVIOR HISTORY OF A USER TO AUGMENT CONTENT OF A WEBPAGE - The present disclosure is related to systems and method for selecting keywords to augment on a web page based on a behavior history of a user. The system may include a profiler storing to a user profile identified by a unique identifier interactions of a user with one or more keywords on one or more web pages visited by the user. The interactions may be received from an agent of a client. The one or more keywords augmented with content from the server. The system may include a server receiving from the agent content of a web page being loaded on the client for the user. The server may determine keywords from the content of the web page that match a predetermined set of keywords of one or more campaigns for the web page. The server may identify that one or more of the matching keywords are stored in the user profile and may change, responsive to this identification, a ranking of the matching keywords based on the user profile. The server may transmit to the agent a set of matching keywords and their corresponding campaigns based on the changed ranking. | 04-19-2012 |
20120095835 | AUTOMATIC MESSAGE SELECTION WITH A CHATBOT - Disclosed is a novel system and process to use information gathered by a chatbot system including explanations why a potential customer is discontinuing a transaction. The transaction in one example is a sales transaction. This information is associated with the potential customer. Using this information, the present invention enhances the message targeting by advertisers and remarketing system for the identified potential customer. The advertisers and remarketing systems use the information from the chatbot system to automatically select messaging and advertisements. | 04-19-2012 |
20120095836 | Social Advertisements Based on Actions on an External System - A social networking system generates socially-relevant ads for a user based on actions taken by other users to whom the user is connected. These may be actions taken on, and determined by, an external system, information about which actions can be received by the social networking system and used for matching to an advertisement request. The social networking system may determine a social context for advertising to a user based on the action and may generate an advertisement for the matched ad request that includes an informational message communicating the social context (i.e., an ad with the information message appended to it, a news story for the informational message, etc.). The ad may be targeted to the user based on user affinity for the ad, based on an object interacted with or an action taken by the user's connections on or external to the social networking system, among other criteria. | 04-19-2012 |
20120101899 | SYSTEMS AND METHODS OF RECOMMENDING THE DELIVERY OF ADVERTISEMENTS - Systems and methods for recommending that a business deliver an advertising message to an individual make use of information about the individual's activity on a telephony system. The information about the individual's activity on the telephony system can indicate that the individual is in communication with certain types of businesses. The information can also indicate the timing of those communications. This information is used to recommend that similar businesses send advertising messages to the individual. The information can also be used to recommend that the advertising messages be delivered at certain times. | 04-26-2012 |
20120109748 | SYSTEM AND METHOD FOR PRESENTING CONTENT TO CONSUMERS - System and method for presenting content, in the form of elements, from a content provider to a consumer in which the elements to present to the consumer and an order of presentation, if multiple elements are to be presented, are determined based on information about the consumer. In the advertising context, the elements are marketing messages so that each consumer is presented with a customized message flow. One of the marketing messages may be a question which elicits a response from the consumer, with subsequent marketing messages and/or the order thereof being determined based on the consumer's response. | 05-03-2012 |
20120109749 | Systems and Methods to Provide Recommendations - In one aspect, a computing apparatus stores in a computer readable storage media transaction data related to a plurality of payment card transactions processed at a transaction handler for a group of accounts. Based on the transaction data and user feedback, such as ratings and comments, the computing apparatus computes preference scores to rank merchants and to provide recommendations or suggestions to users of the account group based on the preference scores, such as suggesting hotels or restaurants to business travelers of a company based on spending amount and frequency derived from the transaction data of the corporate credit card accounts of the company. | 05-03-2012 |
20120116875 | PROVIDING ADVERTISEMENTS BASED ON USER GROUPING - Techniques for providing advertisements in association with electronic content are provided. The advertisements may be provided with electronic content that satisfies a content request made by a particular individual. The advertisements provided in association with the electronic content may depend on the results of an auction between advertisers submitting bids to have their respective advertisements provided in association with the electronic content. The bids may be submitted with respect to different value groups. Each value group includes individuals that may provide an estimated amount of value to a respective advertiser as a customer. | 05-10-2012 |
20120116876 | APPARATUS AND METHODS FOR PROVIDING TARGETED ADVERTISING FROM USER BEHAVIOR - Various embodiments for providing advertisements targeted from user behavior are described. In one or more embodiments, an ad optimizing service may collect user behavior events and compare the collected behavior to a set of rules. When behavior matches a rule, the user may be associated with a segment, which may be provided to an advertising service. The advertising service may select an advertisement for the user based on the segment. Other embodiments are described and claimed. | 05-10-2012 |
20120116877 | UNIFIED ONSCREEN ADVERTISEMENT SYSTEM FOR CE DEVICES - A client-server architecture allows consumer electronics (CE) devices to obtain advertisements, including TV and network content recommendations, via a unified application programming interface (API). A gateway server between online advertisement providers and CE devices prioritizes and personalizes the advertisements and recommendations for a requesting CE device. This architecture scales over time and evolves more functionality without requiring CE device software updates. | 05-10-2012 |
20120116878 | SYSTEM AND METHOD FOR GENERATING CUSTOMER SURVEYS AND PROMOTIONAL OFFERS - A method and system for automatically generating targeted promotional offers for specific subscribers to an Internet based service. A database that stores details regarding subscriber purchases is accessed for purchased items data relating to a specific subscriber's purchases. This purchased items data is then analyzed to determine the specific subscriber's buying patterns. From this analysis of what the specific subscriber has previously purchased, a suitable item or service is determined to be offered to the specific subscriber to the Internet based service. The promotional offer may be made in conjunction with the gathering of customer or survey feedback data by way of questionnaires. | 05-10-2012 |
20120116879 | AUTOMATIC INFORMATION SELECTION BASED ON INVOLVEMENT CLASSIFICATION - The present invention relates to an automatic selection or placement engine that, given an ancillary information belonging to a certain category, places it in a congruent or contrasting context depending on the degree of involvement of the user in that product category. User profiles are automatically classified as low or high user involvement in a certain category. | 05-10-2012 |
20120123864 | METHOD AND APPARATUS FOR SELECTING A SUPPLEMENTAL PRODUCT TO OFFER FOR SALE DURING A TRANSACTION - According to some embodiments, a supplemental product or service may be offered to a user during a transaction, either in addition to products and/or services the user is purchasing, or as a replacement to one or more of the products and/or services that the user is purchasing. The functionality may be implemented, for example, in a retail embodiment where a user is purchasing products and/or services at a cash register or other point-of-sale terminal. One or more embodiments may be implemented online where a user is purchasing products and/or services using a computer, terminal, telephone or other client or user device and accessing a World Wide Web site, online catalog, interactive voice response unit or system, etc. | 05-17-2012 |
20120130809 | Social CRM - A method and system is disclosed for conducting electronic commerce within a social media environment. A user of a social media site elects to perform an activity associated with a social commerce site. Once the social commerce activity has been performed, its corresponding value is processed with social commerce reputation data associated with the user to generate a social commerce reputation score for the user. The resulting social commerce reputation score is then compared to the requirements associated with different social commerce reputation badges. The social commerce reputation badge that matches the user's current social commerce reputation score is then displayed as a graphical image within the social commerce site along with the user's associated social commerce reputation data. | 05-24-2012 |
20120130810 | Advertising With Digital Media Content - A method is provided for dynamically adding customized advertisements with media content on digital media storage devices. A user may provide identification data to an automated machine or salesperson selling the media content at a retail location. Based upon the identification of the user, advertisements may be selected to be added to the media content. The selection of advertisements may be based upon previous transaction data, the genre of the media content, or characteristics identified for the user. Users may also select to change the quantity of advertisements to view based upon fees paid by the user for the media content. The user may pay additional fees to view less advertisements and the user may pay fewer fees and have more advertisements included with the media content. | 05-24-2012 |
20120130811 | PRESENTING SPONSORED CONTENT ON A MOBILE COMMUNICATION FACILITY - A computer-implemented method for positioning targeted sponsored content on a cellular phone includes the steps of (a) assessing a likelihood of an interaction by a user of the cellular phone with a sponsored content, wherein the assessment is based on a plurality of user characteristics associated with the cellular phone, such as a purchase of a good or a service, a payment history associated with the user; and a predefined hardware or software characteristic of the cellular phone; (b) prioritizing the placement of the sponsored content within one of a plurality of predefined areas of a graphical user interface of the cellular phone over the placement of other sponsored content within the same area, wherein the prioritization is based on the assessment of the likelihood of the interaction of the user of the cellular phone with the sponsored content; and (c) presenting the sponsored content within the one of a plurality of predefined areas of the graphical user interface of the cellular phone. | 05-24-2012 |
20120130812 | PRESENTATION OF SPONSORED CONTENT ON MOBILE DEVICE BASED ON TRANSACTION EVENT - A system and method for positioning targeted sponsored content on a mobile communication facility, comprising (a) receiving data corresponding to a transaction event having occurred via the interaction of a user with the mobile communication facility, wherein the transaction event includes transmission of data representative of a first product or a first service being purchased by the user and a second product or a second service declined for purchase by the user; (b) selecting advertising content based at least upon a relevance between an advertisement for the declined second product or second service and the purchased first product or first service in the transaction event, wherein the relevance is further based on information relating to compatibility of the advertising content, second product, or second service with the mobile communication facility; and (c) presenting the selected advertising content on a display of the mobile communication facility. | 05-24-2012 |
20120136721 | TARGETING CONTENT TO NETWORK-ENABLED TELEVISION DEVICES - Methods and systems are disclosed herein for managing content, including advertising content, delivered to various network-connected devices, including screens, mobile devices, computers, televisions, radios, and the like, based on usage profiles associated with device-specific identifiers for mobile devices, short-distance wireless technologies for transmission of content and detection of proximity, and content targeting and management techniques. | 05-31-2012 |
20120143687 | INFORMATION PROVIDING SYSTEM - The information providing system accurately predicts a behavior pattern of a user, selects and provides the optimal information at individual points in time. Provision information files for a number of stores are stored. When a user from a cellular phone transmits a retrieval condition including the position information and a keyword, a file is retrieved whose degree of accordance to the retrieval condition is a certain reference level. Tables show statistical degrees of interest of users in association with respective geographical areas, respective time periods, and respective store genres. The degree of accordance of the retrieved file is corrected based on the corresponding degrees of interest in the tables, and a list is presented, in which stores are sorted in the large order of the corrected degree of accordance, to the phone. The store information selected by the user from the list is distributed to the phone. | 06-07-2012 |
20120150641 | METHOD AND APPARATUS FOR LINKING AND ANALYZING DATA WITH THE DISINTERMEDIATION OF IDENTITY ATTRIBUTES - An online advertising system includes a computer system that receives conversion data and other event-level data from an ad server computer or a computer of another third party collecting data from or associated with an ad as well as non-personally-identifiable customer data from an advertiser. The computer system uses a customer ID or order ID as a common link to correlate customer data of an advertiser associated with such customer ID or order ID with one or more unique identifiers associated with a particular browser and the online behavior and advertising metrics associated with such unique browser identifiers. The computer system is therefore able be used by advertisers to measure the effectiveness of their online advertising activities and deliver precisely targeted ads to users without tracking the online behavior of their customers, whose online behavior is rendered anonymous. | 06-14-2012 |
20120150642 | ARTIFICIAL INTELLIGENCE-BASED RECOMMENDER AND SELF-PROVISIONER - A method including providing at least one of a phone service, an Internet access service, or a television service to customers; identifying a customer when the customer uses the at least one of the phone service, the Internet access service, or the television service; selecting products or services for which the customer qualifies based on the identifying; gathering customer-specific data for the customer; generating recommendations that pertain to the at least one of the phone service, the Internet access service, or the television service for the customer based on the products or the services for which the customer qualifies, the customer-specific data, and other factors, wherein the other factors include at least one of a location of the customer or a time in which the recommendations is to be provided to the customer; and providing the recommendations to the customer via the at least service. | 06-14-2012 |
20120150643 | SYSTEM AND METHOD FOR PROCESSING REMAINDER AMOUNTS OF MONEY FROM GIFT CARDS - Managing remainder amounts of a gift card using existing payment accounts such as a credit/debit card provides benefits. A system receives an identification of a giver and recipient of a gift card. A policy manages how the gift card is redeemed when the recipient makes a purchase using a recipient credit or debit card account. When the recipient makes a purchase using an existing credit/debit card according to the policy, the gift card amount is applied to the transaction. If the purchase does not exceed the gift card amount, a remainder amount on the gift card exists. After the qualifying purchase by the recipient, the remainder amount on the gift card can be transferred to at least one of the recipient account and the giver account according to the policy. The remainder amount of the gift card is never forgotten or lost. | 06-14-2012 |
20120150644 | INTEGRATED SOFTWARE NETWORK AGENT - A model for the next generation of software network agents for downloadable software is provided. The software network agent delivers a streamlined user experience that presents the user with options to try or buy. The agent may be co-branded for merchant and affiliate marketing. The agent may be integrated with a number of services, such as ecommerce systems, affiliate marketing network systems, site optimization, web analytics and email marketing systems that enable a merchant to enhance the user experience and improve marketing. A user's actions may be tracked in order to provide OEMs and retailers payout on purchase referrals to the merchant's online store. Code changes and bug fixes can be made at the server and in a timely manner with minimal impact to the various systems supporting the software activation user experience. | 06-14-2012 |
20120158500 | METHOD AND SYSTEM FOR MATCHING SELLERS WITH BUYERS - Methods, systems and computer readable medium are provided for matching providers with potential buyers. According to one method, custom proposed merchant offerings are established from merchant offerings data, stored in a database, based at least in part on at least one of a profile and transaction history of a first entity. The custom proposed merchant offerings are organized into a subset of proposed merchant offerings based, at least in part, on the transaction history of the first entity. The method further includes organizing the subset of proposed merchant offerings further based, at least in part, on geographic location to create an organized subset of proposed merchant offerings. The organized subset of proposed merchant offerings is presented to the first entity through a user interface. | 06-21-2012 |
20120158501 | Targeting Social Advertising to Friends of Users Who Have Interacted with an Object Associated with the Advertising - A viewing user is provided with social advertisements when accessing content associated with a social networking system. A social advertisement can include a candidate advertisement and an associated social story. Candidate advertisements are advertisements provided by one or more advertisers, where the advertisements each specify a relationship between their advertising content and one or more social networking objects. To identify social stories associated with the candidate advertisements, the social networking system identifies other users associated with the viewing user who has interacted with social networking objects that are related to candidate advertisements. Additionally, the social networking system identifies the one or more interactions between the other users and the one or more objects as a social story. The social networking system selects a candidate advertisement and combines it with a social story to create a social advertisement and sends the social advertisement for display to the viewing user. | 06-21-2012 |
20120158502 | PRIORITIZING ADVERTISEMENTS BASED ON USER ENGAGEMENT - An advertisement engine, a computer-implemented method, and computer-readable media to select advertisements are provided. The advertisement engine is connected to an advertisement database and user database. The advertisement engine selects advertisements from the advertisement database based on user engagement data associated with a user. The user engagement data is stored in the user database. The user engagement data includes the length of time a user focused on content displayed by a client device. | 06-21-2012 |
20120158503 | IDENTIFYING PURCHASE PATTERNS AND MARKETING BASED ON USER MOOD - A system and method for facilitating electronic commerce over a network, according to one or more embodiments, includes communicating with a user via a user device and a business entity via a business entity device over the network, monitoring user navigation events over the network, determining a mood of the user based on user navigation behavior, marketing to the user based on the mood of the user, and storing user information related to the user navigation events and the mood of the user. | 06-21-2012 |
20120158504 | SELECTION AND/OR MODIFICATION OF AN AD BASED ON AN EMOTIONAL STATE OF A USER - Techniques are described herein for, among other things, selecting and/or modifying an ad based on an emotional state of a user. The user's emotional state is determined based on the user's online activity. Advertisement(s) are selected and/or modified for provision to the user based on the user's emotional state. An advertisement may be modified in any of a variety of ways. For example, a color that is included in an advertisement may be replaced with a different color. In another example, a color filter may be applied to the advertisement. In yet another example, visual attribute(s) of the advertisement may be modified. Examples of a visual attribute include, but are not limited to, hue, brightness, contrast, and saturation. | 06-21-2012 |
20120158505 | Blending Advertiser Data With Ad Network Data In Order To Serve Finely Targeted Ads - A method and a system are provided for blending advertiser data with ad network data in order to serve finely targeted ads. In one example, the system receives campaign information from one or more advertisers. The campaign information includes at least one of a budget, criteria, and a creative. The system receives a notification from a user device about an available ad spot on a webpage for display at a browser running on the user device. The system receives data from an advertiser. The data from the advertiser pertains to managing an ad to be sent to the user device to fill the ad spot on the webpage. Then, the system combines the data from the advertiser with data from an ad network to obtain combined data. The ad network is configured for managing at least part of an ad campaign. The advertiser is also configured for managing at least part of the ad campaign. | 06-21-2012 |
20120158506 | Computerized Systems for Added-Revenue Off-Site Targeted Internet Advertising - A method, and programmed computer system implementing a method, direct targeted advertisements to an electronic media consumer (reader, surfer, viewer, listener, etc.). Embodiments facilitate a first media body substantially offering out of context information placement using a second cooperating media body. A facilitator optionally assists in determining that a consumer of the second media is a known consumer of the first media. For example, a first Internet site may be oversubscribed with potential paying advertising content at $100 CPM. This site offers unfulfilled advertisers an option to present their advertisements to certified first-site viewers, albeit not on the first Internet site, for $50 CPM. Visitor computers at a second Internet site “BBB” that normally charges $30 CPM are examined for tags certifying them as AAA viewers. At least part of the revenue differential of $20 CPM is shared with the first site, creating a new revenue stream. | 06-21-2012 |
20120166279 | Mobile Marketing and Purchasing System - An online system enables a customer to complete a purchase based only upon a product offer identifier, e.g., in a promotional campaign or in offers delivered by coupons. Each customer is associated with a customer device, which accesses the online system via a communications network. A database contains customer records, merchant records and product offer records with one or more merchant offers. A product offer identifier is sent from a customer device, and the online system retrieves corresponding merchant offers. A description of the product offer, along with details of the merchant offers is sent back to the customer device. A user of the device selects a merchant offer, and the selection is sent back to the online system. The system is configured to complete a transaction whereby hinds are transferred from a customer account to a selected merchant account, and the merchant is notified of the transaction. | 06-28-2012 |
20120166280 | METHOD AND SYSTEM FOR PROVIDING USER TAILORED SERVICE USING SOCIAL NETWORK SERVICE - Provided are a method and a system for providing a user tailored service using a social network service. The method includes at a user terminal, receiving a transaction approval message from a credit card company server when a customer uses a credit card, and obtaining purchase information of the customer based on the received transaction approval message, and forming a social network for sharing the purchase information of the customer with predetermined persons having a social relationship, wherein the predetermined persons include friends, family members, and colleagues of the customer. | 06-28-2012 |
20120173336 | METHOD AND SYSTEM FOR PROMOTING HEALTH AWARENESS IN A VEHICLE - One or more embodiments may include a method and system for providing health information in a vehicle. Geographic location information for a vehicle may be received at a vehicle computer. Additionally, health information for one or more vehicle occupants may be received at the vehicle computer. Based on the geographic location information, one or more dining establishments may be identified. Menu item information, including the nutritional information for the menu items, for the dining establishment(s) may be received. Based on the health information for the vehicle occupant(s), the menu item information, and the nutritional information for the menu items, dining suggestions may be presented at the vehicle computer. | 07-05-2012 |
20120173337 | Method and Apparatus for Geographic-Based Communications Service - A geographic-based communications service system has a mobile unit for transmitting/receiving information, and access points connected to a network. The access points are arranged in a known geographic locations and transmit and receive information from the mobile unit. When one of the access points detects the presence of the mobile unit, it sends a signal to the network indicating the location of the mobile unit and the information requested by the mobile unit. Based on the signal received from the access point, the network communicates with information providers connected to the network and provides data to the mobile unit through the access point corresponding to the location of the mobile unit. | 07-05-2012 |
20120173338 | METHOD AND APPARATUS FOR DATA TRAFFIC ANALYSIS AND CLUSTERING - A method for selecting network documents as a medium for promotional content. The method comprises capturing a plurality of browsing sessions of a plurality of network users in a communication network, each the browsing session mapping consecutive access to a group of the plurality of network documents by one of the plurality of network users, clustering the plurality of network documents in a plurality of clusters according to the plurality of browsing sessions, selecting at least one of the plurality of clusters as a medium for promotional content, and outputting the at least one selected cluster. | 07-05-2012 |
20120191540 | AUTOMATIC APPLICATION OF TARGETED ADVERTISING IN DATASETS - Embodiments are directed to the providing an advertising model for delivering advertisements with data sets and to streaming data sets that include targeted advertising. In an embodiment, an instantiated advertising model receives from a user a query for data. The advertising model is communicatively connected to a data store that includes multiple data sets. The query requests data from one or more of the data sets. The advertising model determines which data sets are to be retrieved based on the query. The advertising model adds targeted advertisements to the determined data sets and sends the determined data sets along with the targeted advertisements to the user. | 07-26-2012 |
20120191541 | INVENTORY ALLOCATION FOR ADVERTISING WITH CHANGEABLE SUPPLY LANDSCAPE - An advertisement impression distribution system is programmed to generate an allocation plan for serving a number of advertisement impressions changeable as a result of one or more events, the allocation plan to allocate a first portion of advertisement impressions to satisfy guaranteed demand and a second portion of advertisement impressions to satisfy non-guaranteed demand. The system includes an optimizer programmed to establish a relationship between the first portion of advertisement impressions and the second portion of advertisement impressions, the relationship defining a range of possible proportions of allocation of the first portion of advertisement impressions and the second portion of advertisement impressions; and to impose at least one objective on the relationship including moderating an increase in the number of advertisement impressions available for allocation to the first and second portions, to minimize a cost associated with reducing a quality of the advertisement impressions as their volume increases. The system outputs the allocation plan to an ad serving module to control serving of the advertisement impressions according to the range of possible proportions of allocation between the first and the second portions. | 07-26-2012 |
20120197718 | SYSTEMS, METHODS, AND MEDIA FOR WEB CONTENT MANAGEMENT - Systems, methods, and media for managing web content. Exemplary methods may include the steps of providing a web content management application via a web site, generating a web marketing campaign from at least a portion of a global marketing framework via a web server, gathering via the web server marketing data from at least one of the web server associated with the web marketing campaign and consumer devices accessing the web marketing campaign, the marketing data including information indicative of interests of consumers, storing the marketing data in a database, associating consumers together according to at least one common interest to create one or more consumer groups, and providing the one or more consumer groups to at least one marketing content author. | 08-02-2012 |
20120197719 | AFFILIATE-DRIVEN BENEFITS MATCHING SYSTEM AND METHODS - In a method of matching a consumer to available benefits, benefit information is received for at least one benefit that an affiliate knows is offered by an enabling organization. From a consumer, enabling organization information is received pertaining to an enabling organization with which the consumer is affiliated. Consumer information is received from the consumer, including consumer identification information for identifying the consumer and consumer interest data for identifying an interest of the consumer. The consumer information, enabling organization information, and benefit information are stored in a computer memory. The consumer interest data, enabling organization information, and benefit information are analyzed automatically to determine whether any enabling organization to which the consumer is affiliated is offering a benefit for the consumer that is applicable to the consumer interest data. A message is displayed to inform the consumer of an available benefit applicable to the consumer interest data. | 08-02-2012 |
20120197720 | System And Method For Discounted Sales Transactions - A method and system for communicating promotional offers by registering an electronic device with a server, activating a promotional offer stored on the server, receiving location information of the electronic device by the server over a network, determining the electronic device is to receive the promotional offer based upon the received location information, sending the promotional offer from the server to the electronic device over the network, sending a positive response to the promotional offer from the electronic device, over the network, and to the server, and sending a confirmation of the positive response from the server, over the network, and to the electronic device. | 08-02-2012 |
20120203632 | TRACKING AND SUMMARIZING PURCHASE INFORMATION - Embodiments track and summarize a user's purchasing activity. Tracking a user's purchasing activity, according to some embodiments, involves accessing user emails and payment transaction data, parsing the emails and payment transaction data to obtain relevant purchase data, and/or obtaining relevant purchase data via other channels from the user, merchants, financial institutions, and other entities. Summarizing a user's purchasing activity, according to some embodiments, involves generating a summary report organized around the user's individual purchase transactions. The summary reports, for example, help users track and manage their purchases, such as by enabling users to keep track of which items were purchased from which merchants and for how much, and whether the items have been shipped, delivered, canceled, etc. | 08-09-2012 |
20120209711 | HANDHELD DEVICE AND KIOSK SYSTEM FOR AUTOMATED COMPILING AND GENERATING ITEM LIST INFORMATION - A portable handheld electronic device is in communication with a stationary kiosk device. The portable device provides automated compiling and categorizing of items and generating of categorized item lists in accordance with user-defined preferences including user-defined categories, and includes a memory for storing the assortment data, and categorizing means adapted for assigning respective predetermined and/or user-selected categories to the assortment data. Generating means compile and synchronize selected categories, and generate the item list relative to one or more user-selected categories that is further displayed and printed at request of the user. A signal receiving circuit of the kiosk device communicates with a signal generating circuit of the portable device and generates received categorized item list data in accordance with a received item list signal, and a human user interface generates a human readable display representative of the categorized item list information in accordance with the received categorized item list data. | 08-16-2012 |
20120215636 | FINANCIAL INSTITUTION BYPASS OF DISTRIBUTION CHANNELS - Embodiments of the invention are directed to facilitating a direct purchase of products between a provider and potential customer that bypasses the traditional product distribution channels for a customer purchase, and more particularly embodiments of the invention are directed to methods, apparatuses, and computer program products for providing a financial institution based bypass program that enables bypass of a traditional distribution channel for a customer's product purchase by linking customers of the financial institution with product providers. | 08-23-2012 |
20120215637 | SYSTEM AND METHOD FOR PERFORMING SOCIAL NETWORKING AND LOYALTY PROGRAM FUNCTIONS AT A VENUE - A method and system is provided that permits a user at a venue location to be more effectively engaged by a venue operator. In one example, a user may be permitted to receive awards based on one or more actions performed by the user at a venue location. Other features such as communications using social networks, games, promotions, among others may be provided to enhance the user's experience at the venue. | 08-23-2012 |
20120215638 | PROMOTION INFRASTRUCTURE SUPPORTING PROMOTION LINKS AND CODES - An online sales/automatic rebate and coupon redemption system provides online customers automatic retrieval and redemption of all applicable rebates and coupons during purchase. Purchase orders from customers are selectively fulfilled and products are shipped to the customers either by the system for online sales with automatic rebate and coupon redemption or by other merchant or manufacturer environments. The system purchases from merchants using applicable coupons and rebates and then sells the products to the customers, passing the savings to them. The system makes it possible to automatically retrieve coupons and rebates for items in a shopping cart during the activity of an online purchase at an electronic mall or an online merchant site. The system provides coupons to potential customers via email, based on customer profile, geographical information, etc. Manufacturers and merchants can update coupon value and content based on ongoing sales and volume of customer activity. | 08-23-2012 |
20120215639 | System for Targeting Advertising to Mobile Communication Facilities Using Third Party Data - A system for targeting advertising content includes the steps of: (a) receiving first and second requests for advertising associated with first and second users, wherein the users are identified; (b) retrieving data pertaining to the users from a data provider; (c) selecting respective advertising content from the first and second sponsors based at least on a determination of relevancy of each advertising content to the data provider's data, wherein the relevancy determination generates respective relevancy scores; (d) determining the advertising content of the first sponsor is more relevant to the first user and the advertising content of the second sponsor is more relevant to the second user based on the respective relevancy scores; and (e) transmitting the advertising content of the first sponsor to the first mobile communication facility for display and transmitting the advertising content of the second sponsor to the second mobile communication facility for display. | 08-23-2012 |
20120226552 | MEDIATION SYSTEM AND METHOD TO PROVIDE RELEVANT ADVERTISEMENTS - In one embodiment a method comprises: at an access network, receiving a first request from a request source for an advertisement; requesting request source information related to the request source from an access network knowledge base using identification data of the request source; generating a second request for an advertisement in response to the request source information; and sending the second request to an ad server to obtain a targeted advertisement for the request source based on the request source information. | 09-06-2012 |
20120239497 | METHOD AND PROCESS OF USING A SOCIAL NETWORK TO RETARGET A PERSONAL ADVERTISEMENT - In various exemplary embodiments, a system, a method, and a related non-transitory computer-readable storage medium, of targeting advertisements based on a lifestyle change for an individual is disclosed. The method includes scanning a plurality of social sites to determine the lifestyle change and making a determination whether one or more keywords related to the lifestyle change are found in at least one of the plurality of social sites. Based on the determination that the one or more keywords are found in at least one of the plurality of social sites, the method continues with querying an end-user of the at least one of the plurality of social sites, determining an event related to the lifestyle change, matching an advertisement targeted to the event, and electronically sending the targeted advertisement to either the end-user or the individual. | 09-20-2012 |
20120239498 | MOBILE DYNAMIC ADVERTISEMENT CREATION AND PLACEMENT - A system for targeted delivery of advertising including the steps of: (i) receiving a navigation request from a mobile communication facility including a user selection of a first advertisement displayed on the mobile communication facility; (ii) receiving an indicator input including (a) a geographical location and (b) queries or accesses to content associated with a plurality of other mobile communication facilities within the geographical location; (iii) dynamically creating second and third advertisements configured to be displayed on the mobile communication facility based on the navigation request and/or the indicator input, and a rendering capability of the mobile communication facility; (iv) transmitting the second advertisement to the mobile communication facility; (v) caching the third advertisement until a determination is made that the user is situated in a different geographical location; and (vi) transmitting the third advertisement to the mobile communication facility. | 09-20-2012 |
20120245999 | SELECTION OF RELEVANT ADVERTISING FOR ANONYMOUS CUSTOMERS - A marketing system for making presentations to customers in a retail store. 3-D object recognition techniques are used to identify articles which a customer has selected for an impending purchase. Age and gender of the customer are also inferred. The identities of the articles are used to make a prediction regarding (1) an upcoming activity, or (2) characteristics of the customer. Based on the prediction, advertising is selected for the customer, which promotes goods or services which relate to the activity or characteristics predicted. The inferred age and gender can assist in the selection. | 09-27-2012 |
20120246000 | TECHNIQUES TO CAPTURE CONTEXT AND LOCATION INFORMATION AND UTILIZE HEURISTICS TO TURN LOCATION TRACKED OVER TIME AND CONTEXT INFORMATION INTO SEMANTIC LOCATION INFORMATION - An embodiment of the present invention provides a method, comprising, capturing context information of a user and using heuristics based on a common knowledge database to turn location tracked over time combined with the context information into semantic location information. | 09-27-2012 |
20120246001 | Methods, Systems, and Products for Targeting Advertisements - Methods, systems, and products target advertisements to users. Clickstream data is received and compared to a purchase history. When a common attribute is determined, an advertisement associated with the attribute is retrieved and targeted to a user. | 09-27-2012 |
20120253929 | ENHANCED ROUTE PLANNING METHOD AND DEVICE - A wireless communication device ( | 10-04-2012 |
20120253930 | USER INTENT STRENGTH AGGREGATING BY DECAY FACTOR - This application describes a system and method for estimating user intent towards categories of content. The estimation of user intent may be based at least in part on a score for prior user actions and a decay function that is applied to that score to provide an estimate of current user intent. The estimate represents current user intent for time periods in which user actions towards a category of content are negligible or non-existent. | 10-04-2012 |
20120253931 | SYSTEM AND METHOD FOR IMPLEMENTING MEMBERSHIP PROGRAM - A method of implementing a product and/or service promotion membership program, comprising the steps of: enrolling at least one business to participate in the membership program; obtaining personal information from a consumer; contacting the consumer to: obtain confirmation that the consumer desires to participate in the membership program; and obtain information about the consumer's interest in products or services provided by the participating business; and periodically providing information to the consumer concerning a promotion available to the consumer at the participating business. | 10-04-2012 |
20120253932 | Method and System for Fundraising for Member-Based Organizations - The present disclosure provides a system and method for generating fundraising revenues for member-based entities. In a more preferred embodiment, there comprises an online fundraising system and method for providing relevant promotions to members of an entity, such as a non-profit, charitable institution, church or school. | 10-04-2012 |
20120259699 | AUTOMATED CONTENT SCHEDULER AND DISPLAYER - A method for providing content via a communications network on a user's computer, obtained from a plurality of resources in a organized arrangement, is provided. The method includes creating a show structure of nodes, each node identifying a resource from a plurality of accessible resources, at least some of which are network accessible resources. Without requiring user input, a plurality of the network accessible resources identified by a corresponding node, are automatically accessed. Content corresponding to each of the accessed resources are automatically presented through the user's computer in accordance with the show structure. Interactively variable duration information is provided, representing the duration that the content corresponding to the resource is presented so as to enable a user to vary the duration. Advertisement content is presented to the user in connection with the automatic presentation of the content through the user's computer. | 10-11-2012 |
20120259700 | METHOD AND APPARATUS FOR PROVIDING A SHOPPING LIST SERVICE - A method and apparatus is disclosed that provides an Internet wish list for deferred purchasing. A user clicks on an add to wish list button located on locations, such as, a product page, a banner ad, or search results to add an item to the wish list. A reminder system is used to remind a user to purchase an item at a future time. The shopping list service may be integrated at a high level of integration and a low level of integration. On a low level of integration a proxy platform is used to add functionality to a website. | 10-11-2012 |
20120259701 | RETRIEVAL SUPPORT SYSTEM, RETRIEVAL SUPPORT METHOD AND RETRIEVAL SUPPORT PROGRAM - A retrieval support system includes a database which stores commodity image data; a retrieval unit which acquires commodity image data having image characteristic information which is the same as or similar to image characteristic information indicating a characteristic in an image of input image data, from the database, with respect to the input image data; and a condition setting unit which sets a retrieval condition including at least one of time information relating to time, place information relating to places and occasion information relating to occasions. The retrieval unit performs retrieval of the commodity image data based on the retrieval condition set by the condition setting unit. The commodity image data acquired by the retrieval unit and information relating to a commodity different from a commodity corresponding to the commodity image data are output together. | 10-11-2012 |
20120265613 | EMBEDDING SPONSORED CONTENT IN MOBILE APPLICATIONS - In embodiments, the present invention provides a method and system for distribution of advertising of sponsored content within an application of a mobile communication facility, wherein selection of the sponsored content is based at least on one or more predefined hardware or software characteristics of the mobile communication facility. | 10-18-2012 |
20120271713 | METHOD OF USING GPS AND/OR VEHICLE SENSOR DATA FOR DETECTING USER INTERESTS AND BENEFITS, AND FOR ADVERTISEMENT TARGETING - The present invention provides techniques for use in providing advertisers and other entities with information relating to target audiences. Techniques are provided in which real-time travel information may be obtained from users' GPS devices to determine one or more potential interests of users. The potential interests may then be used to generate or select advertisements that may be relevant to the users. The advertisements may be transmitted to the GPS devices for presentation on the GPS devices. | 10-25-2012 |
20120271714 | RETARGETING RELATED TECHNIQUES AND OFFERINGS - The present invention provides techniques including determining or providing guaranteed delivery advertising offers or products based at least in part on advertisement retargeting related information, such as predicted, forecasted, or assessed advertisement retargeting serving opportunities over a period of time. Historical user online activity information may be obtained, patterns leading to retargeting opportunities may be determined, and, based at least on the determined patterns, a prediction or assessment may be made of future retargeting opportunity availability. Guaranteed delivery advertising offers or products, or parameters thereof, may be determined based at least in part on the prediction or assessment. | 10-25-2012 |
20120271715 | SYSTEM AND METHOD FOR THE AUTOMATIC DELIVERY OF ADVERTISING CONTENT TO A CONSUMER BASED ON THE CONSUMER'S INDICATION OF INTEREST IN AN ITEM OR SERVICE AVAILABLE IN A RETAIL ENVIRONMENT - A system and method provides targeted advertising content to a consumer based on implicit or explicit indications of interest by the consumer regarding products or services available in a retail environment. The retail environment is divided into a number of detection regions, with each detection region containing one or more display devices. The system can detect the location of a marker associated with a customer within the detection region. The system uses location information, as well as other customer information, to estimate a customer's goals for a particular shopping trip. The estimate may be determined based on the customer's time spent at a particular location, speed, basket size, etc. The system then presents advertisements to the customer based on the estimated goals. | 10-25-2012 |
20120278165 | PRESENTING OFFERS TO CONSUMERS BASED ON NEED - A dynamic incentive system is described herein that uses location data, customer demographics, and other information to make real-time targeted offers to consumers to encourage a consumer to respond to one or more calls to action. The system receives information about the consumer, such as the consumer's schedule, past purchase history, demographic information, needs, and so forth. The system also collects needs of merchants, such as unfilled appointment times. If the merchant has submitted an offer with a schedule that matches the consumer's, the system may offer the consumer an incentive to visit the merchant. The incentive may include a coupon for a discount on the merchant's services, an offer to unlock digital content, or any other incentive. Thus, the dynamic incentive system provides incentives to help merchants sell products and services by reaching more consumers and reaching them in new ways that are highly relevant to the consumers' current activities and location. | 11-01-2012 |
20120278166 | Cognitive Relevance Targeting in a Social Networking System - A social networking system infers a user's present interests based on the user's recent actions and/or the recent actions of the user's connections in the social networking system. The social networking system also determines a set of concepts associated with each of a set of information items, such as advertisements. By matching the user's present interests with the concepts associated with the information items, the social networking system selects one or more of the information items that are likely to be of present interest to the user. The social networking system then presents the selected information items for display to the user, thereby providing information based on an inferred temporal relevance of that information to the user. | 11-01-2012 |
20120278167 | ALERT PROVISIONING SYSTEM AND METHOD - An alert method and system permits an alert to be provided to a subscriber. Such alerts may comprise icons or graphical advertising units that may be navigated by the subscriber to trigger and initiate corresponding and dynamically updatable communications and communication links. | 11-01-2012 |
20120278168 | TARGETED COMMUNICATION BETWEEN PROMOTERS AND CONSUMERS - Techniques for distributing messages to consumers on behalf of promoters. In some embodiments, once a message is provided to a message distribution system to be distributed to consumers on behalf of promoters, the message distribution system may determine the consumers to which to distribute the message based on the personal interest identifiers for the consumers that identify personal interests of the consumers. In particular, in some embodiments, a message distribution system may determine a topic for a message and personal interest identifiers for the message that correspond to personal interest identifiers input by consumers. Once the set of personal interest identifiers for the message has been identified, a set of consumers who have input one or more of those personal interest identifiers is identified. The message may then be made available to the identified set of consumers. | 11-01-2012 |
20120278169 | TECHNIQUES FOR RENDERING ADVERTISEMENTS WITH RICH MEDIA - In one embodiment, an advertisement is matched to subject matter in a portion of rich media content, such as a digital video, Flash™ animation, etc. For example, during the playing of rich media content, it may be determined by audio recognition techniques that the content's subject matter matches or correlates with an advertisement. Rendering preferences associated with the advertisement are then determined. The rendering preferences may be used to determine how the advertisement should be rendered (i.e., displayed in association with the content). The advertisement is then served to a device. The advertisement is served such that it can be rendered relative to a time that the portion of media is being displayed on the device. | 11-01-2012 |
20120284120 | SYSTEM AND METHOD FOR TARGETING TRANSACTION ACCOUNT PRODUCT HOLDERS TO RECEIVE UPGRADED TRANSACTION ACCOUNT PRODUCTS - Utilization of information in a closed loop data system further augments modeling while at the same time enabling customization of offers based on spend patterns. Data mining techniques are leveraged to identify rules to determine higher response rate populations. These rules are referred to herein as “triggers,” in that the presence of particular attributes will trigger a cardholder as being more likely to respond to a particular offer. The benefit yielded by this approach is a greater acceptance rate to an offer provided by a transactional account company. To identify the triggers, records of cardmembers who already utilize a given product are analyzed to determine their spend patterns. The spend histories of customers who are eligible to use the product are analyzed according to the identified triggers. Customers whose spend patterns most closely correspond to the triggers are then targeted with offers for the given product. | 11-08-2012 |
20120284121 | Credit Card with E-paper Display for Advertisement and with Purchase History Stored on Card - A novel credit or charging card is disclosed. According to one implementation, the card comprises an e-paper type of display on at least one of two surfaces of the card. An advertising message may be displayed. The advertising message may be replaced by a new one when the card is connected to a card reader. The advertising message may be selected based upon a data file stored in a storage unit of the card. The data file includes a purchase history of the user using the card. According to one embodiment of the invention, the card and the reader are coupled through an optical power transfer module and an optical communication module. Operations of the card are powered by optical energy transmitted from the card reader. | 11-08-2012 |
20120290389 | METHOD AND SYSTEM FOR MATCHING PURCHASE TRANSACTION HISTORY TO REAL-TIME LOCATION INFORMATION - Embodiments are described for a system and method for providing a list of current offers from retailers to a user operating a mobile client device. Aspects of the method comprise analyzing a transaction history of the user to identify a vendor who has transacted with the user; determining a present geographic location of the user based on a location of the mobile client device; determining a location of the vendor proximate the user based on the transaction history and the present geographic location of the user; searching for a current promotion offered by the vendor; and facilitating the serving of the current promotion to the user through the mobile client device. | 11-15-2012 |
20120290390 | SYSTEMS AND METHODS FOR TAKE-OUT ORDER ANALYTICS - Systems and methods for take-out order management and analysis. In an embodiment, for each of a plurality of restaurants, an interactive menu associated with the restaurant is provided to a plurality of users, a plurality of orders are received from the plurality of users, and the plurality of orders are sent to the restaurant. Order information related to the plurality of orders and the plurality of users is stored in at least one database, and analyzed. | 11-15-2012 |
20120290391 | CLIENT AND SYSTEM FOR PROVIDING SELECTABLE PRODUCTS AND SERVICES LISTS TO USERS OF MOBILE DEVICES - A system for mobile devices that facilitates the creation and dissemination of interactive media to a plurality of mobile devices and PCs/laptops that comprise a client component. The interactive media may comprise of a list of products and services that are for sale and the user can select one or more for purchase. It may also comprise a list of real estate entries with associated user interest solicitation and the user can indicate his interest in one or more of the entries. The server can help the user make an appointment to view the corresponding real estate properties. | 11-15-2012 |
20120290392 | Contextual Keywords Based Advertising System - There is envisaged a method of contextual keywords based advertising on network enabled device comprising the steps of extracting the text and other contents in response to user action of entering the contents on network enabled device or in response to receiving any content and in response to data pushed or transferred from to output peripherals; identifying and extracting alpha numeric characters from the extracted contents; storing alpha numeric characters in a memory of the user device; forming meaningful keywords out of alpha numeric characters; randomizing the keywords; sending said keywords to the server over network; pulling advertisements in the form of marketing promotions/search results/information/content/applications/contents from advertisement server based on said keywords and storing retrieved advertisements in memory of device; receiving attributes for advertisements to be displayed and displaying the advertisements according to said attributes on the main or separate screen of network enabled device. | 11-15-2012 |
20120296741 | CLOUD BASED ELECTRONIC WALLET - A payment system including a transaction server, a virtual wallet server (VWS), at least one point of sale device including a secure element and being operative to provide secure data communication of a purchaser wallet personal identification number (WPIN), but not purchaser payment particulars, to at least the VWS and at least one mobile communicator communicating a mobile communicator presence indicator (MCPI) but neither the purchaser WPIN nor the purchaser payment particulars to the at least one point of sale device. | 11-22-2012 |
20120303453 | METHODS AND SYSTEMS FOR SECURELY TARGETING ADVERTISEMENTS ON LOGIN PAGES - Methods and systems are disclosed which allow secure targeting of advertisements on pages where security is a concern, such as login pages. Cookie information may be received at one or more servers over a first domain from a browser application when a user visits a login page using the browser application. The cookie information may then be transmitted to one or more servers over a second domain. At the one or more servers, targeting information may be extracted from the cookie information, and one or more advertisements may be selected based at least in part on the extracted targeting information. The advertisements may be transmitted to the browser application over the second domain, and displayed by the browser application in an inline frame. | 11-29-2012 |
20120303454 | METHODS AND SYSTEMS FOR TARGETING ADVERTISEMENTS ON LOGIN PAGES - Methods and systems are disclosed which allow targeted advertising on pages where security is a concern, such as login pages. Cookie information may be received at one or more servers over a first domain from a browser application when a user visits a login page using the browser application. The cookie information may then be transmitted to one or more servers over a second domain. At the one or more servers, targeting information may be extracted from the cookie information, and the user may be targeted with one or more advertisements based at least in part on the extracted targeting information. | 11-29-2012 |
20120310736 | Determining locations of interest based on user visits - Techniques are described for determining locations of interest based on user visits. In some situations, the techniques include obtaining information about actual locations of users at various times, and automatically analyzing the information to determine particular locations in a geographic area that are of interest, such as for frequent destinations visited by users. After determining a particular location of interest, it may be represented by generating a corresponding location model to describe the geographic subarea or other location point(s) covered by the determined location of interest, and one or more points of interest (e.g., businesses, parks, schools, landmarks, etc.) may be identified that are located at or otherwise correspond to the determined location of interest. In addition, a determined location of interest may be further used in various ways, including to identify later user visits to that location (e.g., to a point of interest identified for the location). | 12-06-2012 |
20120316959 | SYSTEM AND METHOD FOR SELECTING AND PROVIDING CONTENT - There is disclosed one or more methods, systems and components therefor for selecting information to be delivered for presentation by an electronic communication device. The operations of selecting are responsive to a plurality of criteria including attributes of a prior purchase associated with the electronic communication device. The information selected may comprise content reinforcing the prior purchase. An attribute of the prior purchase may comprise a purchase price. The operations of selecting may be configured to choose an amount or a quality level of the information which varies in proportion to an attribute of the prior purchase. One such attribute may be the purchase price. One such attribute may be a relative popularity of the prior purchase among consumers, product reviewers, etc. | 12-13-2012 |
20120316960 | RECOMMENDING SUPPLEMENTAL PRODUCTS BASED ON PAY-FOR-PERFORMANCE INFORMATION - A method and system for determining products to recommend to a user is disclosed. One or more correlated products which are correlated to a product the user is currently interested in are determined. In the event that the number of one or more correlated products is less than the number of recommended products needed, one or more supplemental products are determined. The one or more supplemental products are determined based on a pay-for-performance measure based on pay-for-performance information and a non-pay-for-performance measure not based on pay-for-performance information. A set of recommended products is formed from the determined one or more correlated products and the determined one or more supplemental products and information pertaining to the set of recommended products is outputted. | 12-13-2012 |
20120316961 | Systems and Methods for Lossless Compression of Data and High Speed Manipulation Thereof - The present disclosure includes a system, method, and article of manufacture for lossless compression of data and high speed manipulation of the data. The method may comprise associating a customer with a plurality of levels, and counting, in near real time, a number of transactions at each level in the plurality of levels based on a transaction history of the customer at each of a plurality of merchants. The method may further comprise counting the number of transactions during a time period. Similarly, the method may comprise determining an opportunity comprising an offer based upon the counting, determining an opportunity based upon a count indicating a transaction by the customer with a merchant, and/or determining an opportunity with a first merchant based upon a count indicating a transaction by the customer with a second merchant. | 12-13-2012 |
20120323683 | INTERACTIVE ONLINE LOYALTY PLATFORM WITH UNIVERSAL VIRTUAL CURRENCY - A method for exchanging virtual currency for goods or services. The method can comprise storing data associated with customers and businesses in a database, updating the data associated with the customers and businesses to include changes in the amount of a virtual currency owned by the customers and businesses caused by interactions in a virtual environment, allowing the businesses to create promotions, allowing the customers to purchase promotions using the virtual currency, and allowing the customers to redeem purchased promotions for discounts on one or more goods or services at the physical locations of the businesses. | 12-20-2012 |
20120323684 | Customized Offers for E-Commerce - Systems, apparatuses, and methods are provided for facilitating electronic commerce via a web banner. Entire purchase transactions may be provided via the web banner, where an end user purchases products sold from third parties via the web banner. Entire sale listing transactions may also be provided via the web banner, where an end user lists products for sale via the web banner. Further, users may be identified when they access third party web sites, and customized offers may be generated and communicated to the identified users. | 12-20-2012 |
20120323685 | REAL WORLD BEHAVIOR MEASUREMENT USING IDENTIFIERS SPECIFIC TO MOBILE DEVICES - Methods and systems are disclosed herein for determining real world behavior from proximity-time measurements of a user carrying a personal device and a wireless device identifier. Determining real world behavior and managing usage profiles associated with the real world behavior can be enhanced by the use of GPS location data derived from the personal device, another network enabled device, a wireless device identifier, and the like. | 12-20-2012 |
20120330748 | UNIVERSALLY TARGETING ONLINE ADVERTISEMENTS - Systems, methods, and computer-readable media for communicating advertisement preferences configured by users to a plurality of network domains that serve advertisements are provided. Users input their preferences with respect to advertisement targeting through a common interface and those preferences are communicated to a plurality of network domains in conjunction with requests for advertisements. In this way, users do not have to submit their preferences for advertisement targeting independently for each network domain that serves advertisements and advertisement-serving network domains have a decreased risk of having outdated or incomplete advertisement targeting information. | 12-27-2012 |
20120330749 | SYSTEM, METHOD AND COMPUTER PROGRAM PRODUCT FOR MANAGING DIGITAL PROMOTIONAL CONTENT WITH PERSONALIZED USER CONTROL - Embodiments disclosed herein provide new ways for a user to interact, bookmark, store and categorize digital advertising and share specific advertisements and offers with friends. A personal storage and management application, accessible by the user via any Internet-enabled device, can provide the user with an ability to manage and control various types of advertising data received from advertisers as well as personal data available to the advertisers. In one embodiment, the user can collect multiple Internet advertising campaigns and offers, which are categorized and stored into relevant categories for future access and usage. This ability can be beneficial to advertisers as increased engagement with end users can increase the value of advertisement to the advertising industry. It also gives advertisers an effective way of tracking and collecting information about a user based on what the user is willing to provide, creating a one to one relationship with the user. | 12-27-2012 |
20120330750 | METHODS AND SYSTEMS FOR MOBILE COUPON PLACEMENT - A system for targeting mobile coupon placement on a mobile communication facility includes performing the steps of: (a) receiving a navigation request from the mobile communication facility operated by a user, wherein the navigation request comprises an action by the user with the mobile communication facility; (b) receiving information corresponding to a location of the mobile communication facility; (c) receiving information corresponding to a rendering capability of the mobile communication facility; (d) selecting a sponsored mobile coupon based at least in part on a relevance between the navigation request, the location, the rendering capability of the mobile communication facility, and a mobile subscriber characteristic or usage history characteristic; and (e) transmitting the sponsored mobile coupon to the mobile communication facility for display thereon. | 12-27-2012 |
20120330751 | CRM SYSTEM FOR ENHANCED RETENTION OF CUSTOMERS - Customer relationship management (CRM) system for enhanced retention of customers of a business entity. In one embodiment, a historical data corresponding to a customer is maintained in the CRM system, with the historical data including information on prior interactions between the customer and the business entity. On receiving a call from the customer, the historical data is identified and an attrition risk (indicating the probability of retaining the customer) is computed based on the identified data. Different offers based on the computed attrition risk are then determined and communicated to the customer during the call. | 12-27-2012 |
20130006765 | SYSTEMS AND METHODS FOR RECOMMENDING MATCHING PROFILES IN AN INTERACTIVE MEDIA GUIDANCE APPLICATION - In some embodiments, a media guidance application may automatically generate a media guidance profile. Attributes from the media guidance profile may be compared with attributes from a plurality of partner profiles received from a remote provider. A set of recommended partner profiles may be displayed. In response to a selection of one of the recommended partner profiles, a user may have the opportunity to register with the service provider. | 01-03-2013 |
20130006766 | Spend Based Digital Ad Targeting and Measurement - The present disclosure includes a system, method, and article of manufacture for spend based targeting and measurement. The method may comprise transmitting to a third party system a model and/or a measurement file associating a first party cookie ID with a model, and receiving, from the third party system, an updated model (and/or measurement) file associating a third party cookie ID with web-browsing data. The third party cookie ID may anonymously and uniquely correspond to the first party cookie ID, and the first party cookie ID may be stripped from the updated model (and/or measurement) file to de-identify a customer associated with the first party cookie ID. Moreover, the web-browsing data may be received by the third party system from a second party system. | 01-03-2013 |
20130006767 | PROMOTION SYSTEM SUPPORTING EMAILED PROMOTION CROSS-SELLING OPPORTUNITIES - An online sales/automatic rebate and coupon redemption system provides online customers automatic retrieval and redemption of all applicable rebates and coupons during purchase. Purchase orders from customers are selectively fulfilled and products are shipped to the customers either by the system for online sales with automatic rebate and coupon redemption or by other merchant or manufacturer environments. The system purchases from merchants using applicable coupons and rebates and then sells the products to the customers, passing the savings to them. The system makes it possible to automatically retrieve coupons and rebates for items in a shopping cart during the activity of an online purchase at an electronic mall or an online merchant site. The system provides coupons to potential customers via email, based on customer profile, geographical information, etc. Manufacturers and merchants can update coupon value and content based on ongoing sales and volume of customer activity. | 01-03-2013 |
20130006768 | SYSTEM AND METHOD FOR GATHERING AND STANDARDIZING CUSTOMER PURCHASE INFORMATION FOR TARGET MARKETING - The present invention relates to storing and manipulating customer purchasing information, particularly purchasing information by credit cards, debit cards, checks, and the like. A hierarchical organizational structure is created comprising a plurality of categories and sub-categories. The customer purchase information may then be retrieved according to user created links to generate customer preference information. The customer preference information may be stored in a customer account, thereby allowing targeted offers to be made to customers. | 01-03-2013 |
20130013404 | SYSTEM AND METHOD FOR DISTRIBUTION OF DIGITAL OFFERS - Described herein are systems and methods for distributing digital offers to a consumer. The consumer may receive and select offers from brands and retailers, share these offers, and redeem these offers through the use of their connected consumer device. | 01-10-2013 |
20130013405 | METHOD OF REACTIVE TARGETED ADVERTISING - In one inventive aspect, a method of reactive targeted advertising provides for display of advertising, via the internet, to computers of users. In a particular example, a plurality of keywords are stored in a memory. The method comprises determining whether one or more of those keywords are used in a web page, and for any keywords determined to be used, an advertisement is selected using those keywords. The advertisement is for display on the computer of the user who is accessing the web page. A request is received for the selected advertisement, and the advertisement is provided, from an advertising server and over the internet, for display on the computer of the user. | 01-10-2013 |
20130013406 | SYSTEM AND METHOD OF PROVIDING RECOMMENDATIONS - A method of providing recommendations is disclosed and includes receiving a selection of an offering via an online site. The method also includes outputting a detail page related to the offering via the online site. The detail page includes a first selectable indicator corresponding to a social network of a visitor and a second selectable indicator corresponding to unfiltered content. The method also includes outputting at least one recommendation via the detail page. Each recommendation is associated with a member of the social network when input received via the online site indicates a selection of the first selectable indicator. | 01-10-2013 |
20130024282 | AUTOMATIC PURCHASE HISTORY TRACKING - The automatic purchase history tracking technique described herein can capture information about all of a user's purchases in a single location, such as, for example, a purchase database. In one embodiment when a user purchases an item from a vendor or store, a confirmation of the item purchase is received by the user. For example, this confirmation could be an email confirmation, a paper receipt or a voice confirmation. This confirmation is automatically parsed by the technique to extract purchase information about the item purchase. This parsed information can then be stored and displayed to the user and can also used for various other purposes, such as, for example, targeted marketing. The parsed stored data can also be enhanced by user annotations, and data pushed and pulled from other sources. | 01-24-2013 |
20130030914 | SERVER CONFIGURATION TO FACILITATE SYSTEM AND METHOD FOR TARGETED ADVERTISING - A parcel advertising system and method for providing a targeted advertisement on a package wherein the advertisement is specifically directed towards a recipient to whom to the package is being delivered. The system includes an image server located remotely from a warehouse management system and adapted to communicate with the warehouse management system via a communications network. The image server includes a computer system including at least one processor and at least one datastore, wherein the computer system is operative and configured to select an advertisement for a package in response to an advertisement request for a parcel from a warehouse management system. | 01-31-2013 |
20130036008 | METHOD AND ARRANGEMENT FOR SUPPORTING ADVERTISING - A method and arrangement for supporting advertising activities directed to one or more inhabitants of a residence. An RFID tag or bar code is attached to consumer products that can be detected and read by an electronic identity reader when each consumer product is brought into the residence. The RFID tag or bar code contains information relating to, e.g., the type or characteristics of the detected consumer product. The product information is then sent to a profile server, which creates a consumer profile for the residence inhabitant(s) based on the received information. Thereby, advertisements can be delivered which are adapted to the needs and preferences of one or more inhabitants of a residence based on their presumed purchase and usage of consumer products or appliances which have entered the residence. | 02-07-2013 |
20130036009 | Personalized consumer advertising placement with social networking - The subject personalized consumer advertising/ad placement system provides the ability for advertisers, ad agencies, and any other applicable organization to determine and electronically present their “ideal” consumer profile and have their advertisement/promotion placed in front of all consumers who match the profile based on the anonymous mining of the consumers actual spending across a broad base of spending categories. Additionally, customer-to-bank communication is facilitated via a social network application that permits a customer to communicate with a bank employee while being presented with highly targeted content by the bank via a third party advertisement presenter. | 02-07-2013 |
20130036010 | RECEIVING LOCATION BASED ADVERTISEMENTS ON A WIRELESS COMMUNICATION DEVICE - A geographic-based communications service system has a mobile unit for transmitting/receiving information, and access points connected to a network. The access points are arranged in a known geographic location and transmit and receive information from the mobile unit. When one of the access points detects the presence of the mobile unit, it sends a signal to the network indicating the location of the mobile unit and the information requested by the mobile unit. Based on the signal received from the access point, the network communicates with information providers connected to the network and provides data to the mobile unit through the access point corresponding to the location of the mobile unit. | 02-07-2013 |
20130046622 | METHODS AND SYSTEMS FOR MANAGING A GROUP BUYING PROGRAM - Customer information associated with a plurality of customers and a plurality of offers associated with a plurality of merchants are received from a deal source. At least one offer is selected for presentation to at least one customer based on the customer information. | 02-21-2013 |
20130046623 | Method For Providing a Recommendation, Recommender System, and Recommender Computer Program Product - A recommender system that selects one or more items to recommend to a user of a communication device, wherein the recommender system uses one or more of the following profiles to select the one or more items: a device profile associated with the communication device; a location profile associated with the communication device, and a device type profile associated with a device type that matches the communication device's device type. The recommender system may also use a user profile associated with the user to select the one or more items. | 02-21-2013 |
20130046624 | OPTIMIZING ROUTING BASED ON OFFERS - Embodiments of the invention comprise optimizing travel routes for purchasing the products in which a user is interested. In some embodiments the system may provide the user with an optimized route based on the best offers available from various businesses. The best offers may be based on products with the lowest prices, highest quantities, highest user ratings, most convenient locations, etc. The offers may also be based on the user's current location, past location, future location, etc. Optimization of the route may also take into account user transaction history, user profile data, the time a user spends in a location, discounts, etc. In some embodiments of the invention the optimized route may be split between two or more people, over one or more trips, that may occur over one or more days, in order to maximize the best available offers with minimal expenditures of time, money, etc. | 02-21-2013 |
20130046625 | PROVIDING FINANCIAL INSTITUTION INFORMATION OR OFFERS TO USER THAT ARE DETERMINED TO BE OR WILL BE TRAVELLING - Methods, apparatus and computer-program products are described for providing travel- location merchant offers to users who are determined to be travelling based on Point-Of-Sale (POS) transaction data. Embodiments of the invention compare the location of the POS transaction to the user's domicile location and if the transaction occurs a predetermined distance or greater from the domicile location, the user is determined to be travelling. Once the travelling determination is made, travel-location merchant offers are identified and communicated to the user. | 02-21-2013 |
20130046626 | OPTIMIZING OFFERS BASED ON USER TRANSACTION HISTORY - Embodiments of the invention are directed to a system, method, or computer program product for providing offers to purchase products or services to a user, the offers being tailored to the user. Embodiments of the invention allow a user to receive offers to purchase products based on the user's transaction history, offer acceptance history, demographic, or offers for products that the user wishes. In this way, the user receives offers for products that he/she may be interested in instead of having to find offers he/she is interested in by searching all the offers available to him/her. A financial institution may receive information regarding the user's transaction history, offer acceptance history, demographic, or watch list. This information may provide parameters for a filter to which offers may be provided to the user, such that the offers that are provided to the user may be of interest to him/her. Thus, the system may optimize the offers provided to the user to ensure that the offers the user receives are ones that he/she may have an interest in using to purchase a product or service. | 02-21-2013 |
20130046627 | AD PLACEMENT - This invention concerns optimal ad selection for Web pages by selecting and updating an attribute set, obtaining and updating an ad-attribute profile, and optimally choosing the next ad. The present invention associates a set of attributes with each customer. The attributes reflect the customers' interests and they incorporate the characteristics that impact ad selection. Similarly, the present invention associates with each ad an ad-attribute profile in order to calculate a customer's estimated ad selection probability and measure the uncertainty in that estimate. An ad selection algorithm optimally selects which ad to show based on the click probability estimates and the uncertainties regarding these estimates. | 02-21-2013 |
20130046628 | PERSISTENCE MECHANISM FOR FACILITATING ONLINE TRANSACTIONS - An online system uses, in various embodiments of the invention, credit report information, loan affordability screening and credit approval and management functionality to facilitate the purchase and finance of products online. The online system may include both sellers of products and lenders that offer financing to buyers seeking to purchase the products. The system may automatically obtain a buyer's credit report information and use that information to determine if the buyer is pre-approved, for example, to obtain financing for a particular product or products. The system also enables use of buyer credit information to identify only those of a seller's products for which the buyer is pre-approved, for example, to finance using one or more loans. The system then enables selection of an identified product or products for purchase, and selection of a loan, for example, for financing of the selected product or products. Credit approval (or pre-approval) may be performed automatically, and along with credit processing, may be performed completely online. | 02-21-2013 |
20130046629 | SYSTEM AND METHOD FOR STORAGE AND RETRIEVAL OF INFORMATION SUBJECT TO AUTHORIZATION BY A DATA CONTROLLER - A system and method for storage and retrieval of information subject to authorization by a data controller that allows information for purchasing and other information exchange to occur only for authorized parties. A data subject place information about the data subject into a data repository controlled by a data controller. The data controller authorizes a data recipient to obtain that data subject data when authorized by a data subject. Such transactions as purchases of goods and services and applying for college admission are the types of transactions contemplated. The data repository places client software on the computer of the data recipient thereby signifying that the data recipient is authorized. Thereafter, the data recipient can receive information about the data subject when the data subject accepts and offer from the data recipient. | 02-21-2013 |
20130054358 | Computer System for Identifying Green Merchants Within a Range of a Mobile Device - A computer system determines whether any green merchants are located within a predetermined range from a mobile device. The computer system receives location information about the mobile device and determines whether any green merchants are located within a predetermined range of the mobile device's location. If so, the computer system sends merchant information about the identified green merchants to the mobile device. When a merchant's location is not within a predetermined range but within a neighboring area, the computer system may include a recommendation about the green merchant within the merchant information. A customer may indicate a merchant category through the mobile device so that the computer system may restrict merchant information only to green merchants within the category. The customer may also include a description from the mobile device to the computer system in order to obtain merchant information about a green merchant offering the green item. | 02-28-2013 |
20130054359 | Computer System for Generating Recommendations to a Customer About Being Greener - A computer system obtains purchase history data about past purchases from merchants by a customer. Based on location information about the merchants, the computer system determines a bundled travel plan so that the customer may travel to the merchants in a single trip to reduce a trip characteristic such as travel time, mileage, gasoline usage, or a combination thereof. The computer system may further send map information to a terminal device to display the bundled travel plan to facilitate navigation by the customer. The computer system may also provide a suggested purchase alternative for one of the past purchases by a customer. For example, the computer system may consider different factors including the relative degree of greenness between the past purchase and the suggested purchase alternative based on carbon footprints. | 02-28-2013 |
20130054360 | Computer System for Supporting an Aggregate Green Goal for a Customer Group - A computer system receives information that specifies members of a group and obtains a green goal for the group, where the green goal may comprise of at least one criterion. The green goal may be determined by a business offering a reward and/or by the group members. For example, the computer system may send a list of possible green criteria to specify the group's green goal. Group members may select one or more criteria from the list so that the group's green goal may be determined by a predetermined voting procedure. Based on information about purchases by members of the group, the computer system determines whether the green goal has been attained. If so, a reward may be presented to the group members and/or green organization. The computer system may also generate a recommendation to the group members about attaining the green goal. | 02-28-2013 |
20130054361 | ADVERTISEMENT DISPLAY BASED ON COMMON DESTINATION - A method of advertisement display which includes: identifying a plurality of users; identifying a possible destination location for each of the users; identifying speed and possible route information for each of the users; identifying common destination locations among the plurality of users; clustering the users into groups of users having similar destination locations; identifying an advertisement specific to at least one of the clusters; and displaying the advertisement on an advertisement display. Also disclosed is a service method and computer program product. | 02-28-2013 |
20130054362 | COMPUTER CUSTOMIZATION OF PROVIDED PRODUCTS AND SERVICES - A method, apparatus, computer-readable medium and system are disclosed for providing a computerized algorithm for customizing products and/or services provided to a user. The products and/or services may be related to banking and/or accounts. In some embodiments, a device may access and analyze historical information associated with a user. Based at least in part on the analysis, the device may determine whether the user has an option to customize a product or service, such as terms or conditions associated with a product or service offering. When the user has the option to customize the product/service, the device may transmit a recommendation to the user, where the recommendation comprises a suggested value to be associated with the product/service. | 02-28-2013 |
20130060632 | Methods and Systems for Providing Mobile Advertising Using Data Networks Based On Intelligence Data Associated with Internet-Connectable Devices Derived Using Graph Data Models - Computer systems and methods for providing mobile advertising using data networks based on intelligence data associated with Internet-connectable devices derived using graph data models are provided. In some embodiments, the computer systems and methods may comprise representing Internet-connectable device and associated data as nodes in a graph data model and relationships between the nodes as edges. In some embodiments, the nodes and edges may be traversed to help determine optimal ads to serve the Internet-connectable devices. | 03-07-2013 |
20130066719 | DETERMINING ADVERTISEMENT PREFERENCES - Selecting an advertisement is disclosed. A preference event associated with a first advertisement is received from a first user. A quality score for the first advertisement is determined based at least in part on the received preference event. An advertisement fulfillment request is received. The request is responded to by selecting an advertisement based at least in part on the quality score of the first advertisement. | 03-14-2013 |
20130066720 | Method and System of Providing Information to an Occupant of a Vehicle - Providing information to an occupant of a vehicle. At least some of the illustrative embodiments are methods including: identifying an occupant of a vehicle, the identifying creates an indicia of occupant identity; determining an identity of the vehicle, the determining creates an indicia of vehicle identity; tracking location of the vehicle when occupied by the occupant; and providing information to the occupant, the information selected based on the indicia of occupant identity, the indicia of vehicle identity, and/or the locations of vehicle when occupied by the occupant. | 03-14-2013 |
20130073386 | SYSTEMS AND METHODS FOR GENERATING FINANCIAL INSTITUTION PRODUCT OFFER PROPOSALS - Systems and methods for generating financial institution product offer proposals are provided. Historical information associated with a customer of a first financial institution may be evaluated to identify transaction information including at least one of (i) a set of one or more payments directed to a second financial institution different from the first financial institution or (ii) a set of one or more bills received from the second financial institution. Based at least in part upon an evaluation of the transaction information, a customer candidacy for an offer associated with a first financial institution product may be determined, and an offer proposal for the first financial institution product may be generated. The generated offer proposal or an offer for the first financial institution product may then be transmitted to a recipient. | 03-21-2013 |
20130073387 | SYSTEM AND METHOD FOR PROVIDING EDUCATIONAL RELATED SOCIAL/GEO/PROMO LINK PROMOTIONAL DATA SETS FOR END USER DISPLAY OF INTERACTIVE AD LINKS, PROMOTIONS AND SALE OF PRODUCTS, GOODS, AND/OR SERVICES INTEGRATED WITH 3D SPATIAL GEOMAPPING, COMPANY AND LOCAL INFORMATION FOR SELECTED WORLDWIDE LOCATIONS AND SOCIAL NETWORKING - A technique, method, apparatus, and system to provide educational related, integrated social networking, real time geospatial mapping, geo-target location based technologies including GPS and GIS and multiple points of interest, receiving current location of user's electronic or mobile device and multiple points of interest, cloud-type configuration storing and handling user data across multiple enterprises, generating user behavior data and ad links, promotions (“social/geo/promo”) links on a website for educational related products, goods, and/or services, including educational related social/geo/promo data sets for user customized visual displays showing 3D map presentations with correlated or related broad or alternative categories of social/geo/promo links to be displayed with web page content for view and interaction by an end user. | 03-21-2013 |
20130073388 | SYSTEM AND METHOD FOR USING IMPRESSIONS TRACKING AND ANALYSIS, LOCATION INFORMATION, 2D AND 3D MAPPING, MOBILE MAPPING, SOCIAL MEDIA, AND USER BEHAVIOR AND INFORMATION FOR GENERATING MOBILE AND INTERNET POSTED PROMOTIONS OR OFFERS FOR, AND/OR SALES OF, PRODUCTS AND/OR SERVICES - A method, apparatus, computer readable medium, computer system, network, or system, is provided for using impressions tracking and analysis, location information, 2D and 3D mapping, social media, and user behavior and information for generating mobile and internet posted promotions or offers for, and/or sales of, products and/or services, for example, through an advertising application programming interfaces (APIs) on mobile devices, tablets, or computers, that provides mobile and web based promotions or offers that connect information and user behavior data to a user or related demographic location or user specified or predicted demographic location(s), such as through the use of as social networking, user or demographic profiles, behavior, and/or relationships, for targeted promotions or offers for products and/or services. | 03-21-2013 |
20130080251 | PRODUCT REGISTRATION AND TRACKING SYSTEM - A server for registration of products may include a processor and computer storage. The processor may be configured to receive, via a network, a communication from a product application executed on a computing device, the communication including a product identification (ID) associated with a product and an indication of registration of the product by a user of the product application. The processor may further be configured to register the product at least by storing, in the computer storage, the product ID and a relationship between the product and an identification of the user of the product application. The processor may further be configured to send a subsequent communication to the product application on the computing device based on the registration of the product. | 03-28-2013 |
20130085851 | Targeted Advertising of Products Shown in Media Content - A particular method includes receiving, at an advertising server, media content information for media content sent to a display device coupled to a media device. The method includes retrieving a list of items depicted in the media content based on the media content information. The method includes receiving, at the advertising server, user identification information of a viewer of the media content. The method includes retrieving user history information associated with the user identification information. The method also includes determining, at the advertising server, one or more items of interest to the viewer from the list of items based on the user history information. | 04-04-2013 |
20130085852 | DEAL AND AD TARGETING IN ASSOCIATION WITH EMAILS - Techniques are provided which improve deal and advertisement targeting of users. Methods and systems may detect if an email contains deal information related to one or more deals. If an email contains deal information, the deal information may be extracted. If the user clicks on a link in the email, one or more additional deals which may be similar or related to the one or more deals received in the email may be selected based at least in part on the extracted deal information. The additional deals and/or advertisements related to the additional deals may be targeted to the user via email or via the user's browser application. | 04-04-2013 |
20130085853 | TIMING FOR PROVIDING RELEVANT NOTIFICATIONS FOR A USER BASED ON USER INTERACTION WITH NOTIFICATIONS - A social networking system provides relevant third-party content objects to users by matching user location, interests, and other social information with the content, location, and timing associated with the content objects. Content objects are provided based on relevance scores specific to a user. Relevance scores may be calculated based on the user's previous interactions with content object notifications, or based on interests that are common between the user and his or her connections in the social network. Context search is also provided for a user, wherein a list of search of results is ranked according to the relevance score of content object associated with the search results. Notifications may also be priced and distributed to users based on their relevance. In this way, the system can provide notifications that are relevant to user's interests and current circumstances, increasing the likelihood that they will find content objects of interest. | 04-04-2013 |
20130085854 | INFORMATION PROCESSING DEVICE, INFORMATION PROCESSING METHOD, INFORMATION PROCESSING PROGRAM AND RECORDING MEDIUM - Provided are an information processing device, an information processing method, an information processing program and a recording medium for providing information for truly inducing purchase motivation for a user. An information processing server, in a widget display region which has been set at a predetermined location upon a Web page, identifies a plurality of transaction objects to present to a blog viewer on the basis of activity history information indicating a history of activity for the transaction objects via the network of the blog viewer, detects completion of transactions for the identified transaction objects, and displays information of the objects of the detected transactions on the basis of the order in which the transactions have been completed. | 04-04-2013 |
20130091013 | Presenting Targeted Social Advertisements - Techniques for providing targeted social advertisements in a social network are described. A targeted social advertisement application detects a commercial intent of a user and retrieves input from friends in the social network. In an implementation, a user interface includes a pane to display a comment with the commercial intent submitted by the user in the social network, the commercial intent being detected for a potential product. The user interface also includes a voting pane to display a plurality of candidate products targeted towards the commercial intent of the user for the potential product. One or more command buttons are on the voting pane to prompt voting as recommendations for the plurality of candidate products from friends of the user. | 04-11-2013 |
20130097018 | METHODS FOR AND APPARATUS FOR PROVIDING ASSISTANCE TO A PURCHASER - The present invention provides methods and apparatus for assisting a Purchaser in making a decision related to a Purchase. The decision may include which Product or Service will most satisfy a Purchaser in the event that the Purchaser acquires the Product or Service. The assistance is based upon emotional motivators associated with the Purchaser. | 04-18-2013 |
20130097019 | FILTERING PLACEMENT OF ADVERTISEMENTS - This invention concerns optimal ad selection for Web pages by selecting and updating an attribute set, obtaining and updating an ad-attribute profile, and optimally choosing the next ad. The present invention associates a set of attributes with each customer. The attributes reflect the customers' interests and they incorporate the characteristics that impact ad selection. Similarly, the present invention associates with each ad an ad-attribute profile in order to calculate a customer's estimated ad selection probability and measure the uncertainty in that estimate. An ad selection algorithm optimally selects which ad to show based on the click probability estimates and the uncertainties regarding these estimates. | 04-18-2013 |
20130097020 | METHOD FOR CLICK-STREAM ANALYSIS USING WEB DIRECTORY REVERSE CATEGORIZATION - In embodiments disclosed, information on a click stream associated with a user and meta tags commonly used by search engines can be used to profile a user. The click stream may comprise network addresses and timestamps and may be the only source of user information used for the profile. The meta tags may contain metadata that correspond to the network addresses in the click stream, including network address categorization for these network addresses. The profile obtained for the user may be an existing profile that represents a person or a theoretical individual having attributes similar to or most closely match the user. Based at least in part on the profile, information regarding an item may be provided to the user or the item may be offered to the user. In some embodiments, the information may be filtered before being displayed to the user. | 04-18-2013 |
20130103496 | GENERATION OF USER PROFILES BASED ON FUTURE LOCATIONS - A computer-implemented method for generating user profiles based on future locations of a user includes receiving one or more future locations along with time duration of a user at each of the one or more future locations. The computer-implemented method also includes identifying a plurality of attributes associated with the one or more future locations. Further, the computer-implemented method includes inferring future interests of the user. Moreover, the computer-implemented method includes dynamically generating user profiles in accordance with the time duration of the user at each of the one or more future locations. | 04-25-2013 |
20130117106 | METHODS AND SYSTEMS FOR COUPON SERVICE APPLICATIONS - A coupon service application operated on multiple platforms, including mobile devices, PC/Internet and display screens on home appliances. The application maintains a home inventory defining the consumable products within a user's home and a shopping list defining the consumable products the user wishes to purchase, and compares the home inventory and shopping list against a database of available coupons. Users can share and save coupons, use coupons for online purchases, check their home inventory while away from home, monitor the price of certain products and compare the price against an average price and track historical savings. The application maintains a recipe bank, suggests recipes based on the home inventory, and enables users to select recipes, adding ingredients therefrom to the shopping list, all while identifying coupons for items on the shopping list and the home inventory. Users can input a budget, and tracks spending against the budget. | 05-09-2013 |
20130117107 | SYSTEM AND METHOD FOR BUILDING ADVERTISEMENTS FROM IMPORTED DATA - An advertisement creation system and a method are disclosed. The system comprises a processor, a first interface executing on the processor that accepts transactional data, a data compiler executing on the processor that compiles the transactional data and determines an advertisement creation schedule based on the compiled data, an advertisement creator executing on the processor that automatically creates an advertisement based on a set of rules and the compiled transactional data, and an output device to output the advertisement. | 05-09-2013 |
20130117108 | SYSTEMS AND METHODS TO COMMUNICATE WITH USERS VIA SOCIAL NETWORKING SITES - In one aspect, a computing apparatus is configured with a configurable, generic, data-driven model, in which properties of social networking sites/applications are stored and used in communicating offer-related messages via social networking sites. | 05-09-2013 |
20130117109 | Systems and Methods to Determine the Name of a Business Location Visited by a User of a Wireless Device and Provide Suggested Destinations - In general, the invention relates to methods and systems that record the location of a user and determine the corresponding physical named location (e.g. business location) visited by the user. The system further provides suggested destinations, routes, and advertisements to the user. A network includes a server programmed with a database of location information, a database of user information, payment account information, and a wireless communication system capable of communicating with the user's mobile device. The location of the mobile device is ascertained and recorded. The system determines the physical named location (e.g. business location) visited by the user at a particular time and stores the information in a location history. The system further provides suggested destinations based on the users current location and location history. Routes and advertisements along routes may further be provided based upon information associated with the user. | 05-09-2013 |
20130124313 | METHODS AND SYSTEMS FOR MONETIZING WEB PAGE TRAFFIC - The present disclosure relates to novel and advantageous methods and systems for providing a marketing opportunity on a webpage of a browser displayed on a mobile device. The method includes receiving an indication that a user has pressed the “back” button; identifying a cookie for the displayed webpage; and upon receiving an indication that a “back” button has been pressed, redirecting to a webpage selected by a third party. | 05-16-2013 |
20130124314 | SYSTEM FOR MANAGING PROMOTIONS AND ACTIVITY INFORMATION IN A RESTAURANT - A system is provided for managing promotions and activity information in a restaurant. The system may be implemented as a network service that provides a series of interfaces or web pages to implement promotion and activity information management. Promotion information regarding a promotion offered by a restaurant merchant may be received. The promotion information may include a plurality of parameters. User information for one or more restaurant users may be accessed. A user may be matched to a promotion based on the user information and the promotion information. Activity information regarding a restaurant activity performed by the merchant may be received. The activity information may be also provided. | 05-16-2013 |
20130124315 | IDENTIFYING A SAME USER OF MULTIPLE COMMUNICATION DEVICES BASED ON USER LOCATIONS - A system for identifying a same user of multiple communication devices is configured to perform the steps of: (a) receiving first data relating to a first device operated by a user; (b) receiving second data relating to a second device operated by a user; (c) determining that the user of the first device is the user of the second device based on identifying that the first data is substantially the same as the second data; and (d) selecting and transmitting a sponsored content to the second device for display thereon, wherein the sponsored content has a relevance to the first and second data and/or a user characteristic datum associated with the user. | 05-16-2013 |
20130124316 | AUDIENCE SEGMENT ESTIMATION - Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for estimating segments from key values for advertising impressions. | 05-16-2013 |
20130124317 | MANAGING SPONSORED CONTENT BASED ON TELEVISION VIEWING HISTORY - A system and method of delivering sponsored content based on television viewing history of users includes the steps of receiving bids from sponsors relating to presentation of respective ads relating to the television viewing history and attributing priority of delivery of the ads based upon yields derived from financial considerations of the respective bids. | 05-16-2013 |
20130132196 | METHOD AND SYSTEM FOR SENDING MARKETING MESSAGES TO MOBILE-DEVICE USERS FROM A MOBILE-COMMERCE PLATFORM - Methods and systems for sending marketing messages to mobile-device users from a mobile-commerce platform are described. In various illustrative embodiments, a marketing message is transmitted to a mobile-device user before, during, or after a transaction between the mobile-device user's mobile device and the mobile-commerce platform. The marketing message can be generated and timed based on rules input to the mobile-commerce platform by a merchant and can be based on historical transaction data associated with the mobile-device user, transaction parameters associated with a current or a most-recently-completed transaction involving the mobile-device user, a transaction type of a current or a most-recently-completed transaction involving the mobile-device user, or a combination thereof, depending on the particular embodiment. | 05-23-2013 |
20130132197 | ADVERTISEMENT CAMPAIGN SYSTEM USING SOCIALLY COLLABORATIVE FILTERING - In one embodiment, a method comprises identifying, in a network, user selection preferences of an identified user having accessed the network, the identifying based on an accumulation of user selection inputs executed by the identified user, the user selection inputs accumulated relative to input options presented to the user and identifying respective available network items; classifying, by an apparatus in the network, the identified user into one of multiple user affinity categories relative to an advertisement campaign for a targeted product, the classifying based on determining whether one of the user selection inputs represents a view gesture of the user having viewed the targeted product; and selecting an advertisement asset for delivery to the identified user based on the classifying of the identified user into the one user affinity category. | 05-23-2013 |
20130138506 | ESTIMATING USER DEMOGRAPHICS - Systems and methods for estimating user demographics may be used to target online advertisements to users of a certain demographic. Known demographics for a set of users are used to train a model by associating characteristics of webpages visited by the users with the known demographics. The model is used to estimate the demographic of another user by matching one or more characteristics of a requested webpage to those in the model. An online advertisement may be selected based in part on the estimated demographic of the user. | 05-30-2013 |
20130144717 | System and Method for Hyper Local Advertisements in a Mobile Communication Network - Systems and methods are provided to transmit advertisements to users of mobile communications networks based, at least in part, on such users' real-time geospatial location and known interests. Advertisers transmit advertisements, such as directory listings, coupons, offers and promotions to a mobile advertising service. Each advertisement is associated with at least one geospatial location and at least one category. Users of mobile communication networks submit queries, via their mobile devices, to the mobile adverting service for advertisements relevant to the users' current geospatial location and interests. Advertisements meeting query criteria are selected and transmitted to the users' mobile devices. | 06-06-2013 |
20130144718 | Integrated system for gathering commerce information and distributing advertising using a global computer network - A system gathers commerce information and distributes advertising using an integrated global computer system. The integrated system includes a local area network (LAN) in retail stores that interconnects cash registers in the stores. The LAN is also interconnected with electronic billboards that are mounted to the checkout aisles near the cash registers. Sales data is registered by each cash register, recorded as a customer record, and electronically transferred to a main server connected to the LAN. Periodically, this main server uploads this sales data to a central data server through using a global computer network. Based upon the customer purchase information stored in this central data server, it is possible to purchase advertising. The purchased advertisements are transmitted to the individual stores through the global computer network and shown on electronic billboards that are fixed to the checkout aisles in retail stores. | 06-06-2013 |
20130151335 | WIRELESS SMART SHOPPING FRAMEWORK - A wireless smart shopping framework is disclosed. An operator of a retail premises provides displays of products in a product display portion of a retail premises to enable shoppers to view features of the products, but the products are stored in an inventory portion of the retail premises that is separate from the product display portion of the retail premises. Shoppers browse the product display portion of the retail premises and scan product identifying information (e.g., by taking pictures of the displayed products). The operator receives, via a wireless receiver, the product-identifying information for selected products from the wireless mobile communication device, and gathers the selected products from the inventory portion. When the shopper is done shopping, the selected products are moved to a checkout location and payment is received for the selected products. | 06-13-2013 |
20130159101 | METHODS FOR AND APPARATUS FOR AUTOMATED SALES REFERRALS LOCAL TO A PURCHASER - The present invention provides methods and apparatus for associating Emotional Motivators with a Product. The Emotional Motivators associated with the Products are correlated with Emotional Motivators associated with a Purchaser. Advice regarding a Purchase may be provided based upon the correlated Emotional Motivators. | 06-20-2013 |
20130159102 | METHOD AND APPARATUS FOR PROVIDING ADVERTISEMENT - A method and apparatus for providing an advertisement based on a user input that is input from a touch keypad of a mobile terminal, the method including: extracting a key word from input content based on a predetermined key word table; obtaining an advertisement corresponding to the extracted key word, from a server by using the extracted key word; and providing the advertisement obtained from the server in a predetermined portion of a keypad input area of a screen of the terminal. | 06-20-2013 |
20130159103 | Advertisement Selection Based on Mobile Applications - Methods, systems, and computer-program products for selecting an advertisement message based on mobile applications installed on a mobile device are described. A list of mobile applications installed on the mobile device is received. At least one characteristic of the mobile applications on the list is analyzed to generate a user profile. An advertisement message may be selected based on the at least one characteristic of the mobile application and the user profile. | 06-20-2013 |
20130166380 | USE OF SERVICE ADDRESS IDENTIFIER FOR ANONYMOUS USER INTERACTIONS - A device receives a first contact from a consumer, where the first contact is related to a service offered by a service provider. The device further obtains a physical service address associated with the consumer, and adds information associated with the contact to a consumer contacts profile associated with the physical service address. The device uses the consumer contacts profile to generate a service-related recommendation, or to select an advertisement, for presentation to the consumer. | 06-27-2013 |
20130166381 | ADVERTISEMENT DISPLAY UI AND ADVERTISEMENT SYSTEM - Disclosed is an effective and high-quality advertisement information display system that adapts to an internet user's lifestyle. The disclosed advertisement system includes a user interface such as an internet browser that itself has the capability of acquiring and displaying video advertisement data, at least one advertisement data storage site located on a communication network, and a user terminal connected to the abovementioned communication network and provided with the abovementioned browser, and by means of the abovementioned advertisement display capability, the advertisement system displays video advertisement data obtained by the user interface's advertisement acquisition capability to a user in accordance with an advertisement management capability. In the system, the user interface has a social capability, and users can gain rewards according to advertisements browsed. | 06-27-2013 |
20130173386 | Providing Advertisements in a Digital Reading Platform - Users of an education digital reading platform are provided with advertisements based on their user data. The offers are provided in a course material, such as a textbook, wherein the textbook is identified from a course syllabus. The course material is analyzed to identify ad regions wherein an advertisement may be placed, including embedded ad regions within a course material page and supplement ad regions around a course material page. In addition, predictive data suggesting a user activity in the future may be identified from a course syllabus and opportunistic data providing a current user activity may be used to select advertisements to display to the user. The selected advertisements are mapped to the embedded and supplement ad regions and sent to the user, wherein the selected advertisements are displayed to the user based on the mapping. | 07-04-2013 |
20130173387 | Method and system for marketing and sales promotion - Marketing and sales promotion support is provided to a plurality of participating brick and mortar establishments by maintaining on a server a database of customers' shopping behavior. When a customer enters the premises of one of those establishments, promotional offerings are pushed from the server to a wireless mobile device, such as a smartphone, in the possession of the customer, the content of the offerings being determined from information in the database related to the customer's prior shopping behavior. The customer behavior during the current visitation is used to update the database information related to him. | 07-04-2013 |
20130179260 | Predicting Trends Using A Geographic Position System - Embodiments of the invention relate to dynamic assessment of a prior purchase pattern to predict a future purchase. The prior purchase pattern is tracked and mapped to a geographic position system. Based upon a current physical location or a known future location, both a future purchase and purchase location are ascertained and communicated to a mobile device in communication with the geographic position system. | 07-11-2013 |
20130179261 | Personal Business Service System and Methlod - A system and method of computerizing companies with customized individual addressable electronic direct marketing, self-service automation, and customer care support. The system contains a private network connecting product companies, manufacturers, stores, educational institutions, travel companies, medical providers, financial institutions, and many others to a specified individual customer. The connection is made to a personal agent device carried or worn by a participating consumer that contains local processing means with an interactive display, security features, optional camera, and wireless communications with the private network. Communications microchips can be placed on products that communicate product information upon interrogation with the personal agent. The invention also includes business professional units in communication with the private network and in-store local wireless communication between personal agents and the business professional unit. | 07-11-2013 |
20130185153 | SYSTEM AND METHOD FOR SINGLE SIGN ON TARGETED ADVERTISING - A method is disclosed for selecting targeted advertising data, the method including but not limited to determining an advertising data type for a single sign on subscriber; sending an image advertisement when the advertising data type is image; sending an audio advertisement when the advertising data type is audio; and sending a video advertisement when the advertising data type is video. A system and computer readable medium for performing the method are also disclosed. | 07-18-2013 |
20130185154 | TARGETING OF CONSUMER LISTS UNDER CONSENT BY EXTERNAL PARTIES FOR PROMOTIONS AND DISCOUNTS - A consumer owns a list of items, whether goods or services, including one or more entries, with each entry indicating an item, such as a good or service. This list of items has one or more entries with associated authorizations. The authorizations indicate which entities can access information from the entry in the list, and which actions the entities can perform using the information on the list. In particular, such authorizations include one or forms of targeting of the owner of the list, typically a consumer of goods and services, with promotions, advertisements, discounts, coupons and similar information relating to the goods and services on the list. The consumer controls the content and authorizations in the list. | 07-18-2013 |
20130191212 | Tools and Methods for Managing Consumer Behavioral Information - Apparatus are provided that includes a data communications device configured to communicate one or more offers regarding a product or service to one or more target recipients. A data segmentation engine is configured to communicate with the data communication device and to process data regarding the target recipients interaction with the one or more offers. The data segmentation engine is configured to tag the target recipients with data associated with the offer and with data regarding the target recipients interaction with the offer. A graphing engine is configured to create one or more semantic representations of behavior of the one or more target recipients, and the resulting semantic representations can include information tagged to each target recipient by the data segmentation engine. The semantic representations are used to determine which set of target recipients will be communicated with subsequent semantically-related offers. | 07-25-2013 |
20130191213 | SYSTEMS AND METHODS TO FORMULATE OFFERS VIA MOBILE DEVICES AND TRANSACTION DATA - A computing apparatus is configured to formulate and adjust offers to users of mobile devices that are configured to capture identification information of products, such as UPC codes. The transaction data of the user, the activities of the user capturing the identification information of products, the location of the user, and the user's reactions to the offers are used to incrementally adjust the offers according to offer rules specified by the merchants. The mobile devices can be used to initiate a checkout process for purchasing items identified by the captured identification information of the products from the physical retail store at which the user is currently located, or via an online store associated with an offer presented via the mobile device. | 07-25-2013 |
20130191214 | Adaptive Product Bundling and Pricing System and Method - A computer-implemented system and method for adaptive product bundling and pricing determines a bundle of products, or a configuration of one or more products, and a price for the bundle or configuration, based on behavioral information associated with one or more users of one or more computer-implemented systems. The product bundle or configuration prices may be further determined in accordance with inferences of price sensitivities, pricing experimentations, expectations of future transactions, inventory levels, costs, and collective price formation processes. | 07-25-2013 |
20130197998 | AUTHENTICATING ENTITIES ENGAGING IN AUTOMATED OR ELECTRONIC TRANSACTIONS OR ACTIVITIES - An automated system and method for authenticating entities or individuals engaging in automated or electronic transactions or activities such as financial transactions, accessing computer applications, computer software, data networks or other automated or electronic devices requiring identity and/or reliability verification is provided. | 08-01-2013 |
20130197999 | SYSTEM AND METHOD FOR SELECTING AND DELIVERING ADS BASED ON CROSS-PLATFORM ACTIVITY - A cross-platform advertising system utilizes viewing data, browsing data, and telephone call data to establish subscriber account profile and, optionally, user profiles for users at the subscriber account. An ad selection processor selects ads based on subscriber account profile and, optionally, the user profile. An ad delivery processor delivers the selected ads to a device associated with the subscriber account. | 08-01-2013 |
20130204699 | Method and Apparatus for Targeted Advertisement Delivery - A computer implemented method includes retrieving one or more data elements relating to user shopping habits. The method also includes identifying one or more merchants along a route corresponding to the one or more data elements. The method further includes identifying at least one advertisement for at least one of the one or more merchants. Also, the method includes presenting the advertisement to a vehicle occupant, as a vehicle moves within a perimeter of a merchant for which an advertisement has been identified. | 08-08-2013 |
20130204700 | SYSTEM, METHOD AND COMPUTER PROGRAM PRODUCT FOR PREDICTION BASED ON USER INTERACTIONS HISTORY - A system operable to computing a performance assessment, the system including: an interface, configured to obtain information of interactions which are included in a series of interactions, wherein at least one of the interactions of the series includes communication of digital media over a network connection; and a processor on which a performance assessment module is implemented, the performance assessment module is configured to compute a performance assessment for the series of interactions, based on the obtained information and on an assessment scheme which is based on a statistical analysis of historical data of a plurality of series of interactions. | 08-08-2013 |
20130204701 | APPARATUS, SYSTEM AND METHODS FOR MARKETING TARGETED PRODUCTS TO USERS OF SOCIAL MEDIA - The present invention is directed to a system for marketing targeted products to users of an Internet-based social media community. The system may include a Recommendation, Advertisement, and Personalization (RAP) Engine for generating product recommendations. The RAP Engine may be connected to a Person Shopping Genome Sequence Repository, a Product Genome Sequence Repository, a Merchant Product's Price List Repository and a Genome Annotation Data Repository. The system may include an AI and Semantic Engine connected to the Genome Annotation Data Repository, the Product Genome Sequence Repository, and the Merchant Product's Price List Repository. Also, the system may include a first data channel connected to the RAP Engine for communicating product recommendations to users of an Internet-based social media community. | 08-08-2013 |
20130211910 | USER-DEFINED ADVERTISEMENT TARGETING - A computer-implemented method for targeting of an advertisement comprises receiving content uploaded by a user, assigning information to the content by the user, selecting an advertisement based on the information, presenting the content in connection with the selected advertisement based on the information, modifying the information by the user after the advertisement has been selected, selecting a new advertisement based on the modified information, and presenting the content in connection with the selected new advertisement based on the modified information. Furthermore, a server for targeting of an advertisement is defined. The method and server for targeting of an advertisement greatly improve the selection and presentation of advertisements related to uploaded content on a system or platform. | 08-15-2013 |
20130211911 | PERMISSIONED USE PREDICTIVE INTERACTIONS - Competition for Consumers in the marketplace is a billion dollar industry. Retention and acquisition of customers is important for many financial services entities. Disclosed herein is a system and method for a specific source to be permitted by a specific User to utilize computing devices and servers to acquire, parse, analyze and otherwise D-INE™ “data mine with permission” User Records which have been previously acquired and/or mined by third parties. Alpha Source in some instances applying its schemas to said User records utilizes its analysis to provided predictive information and offers to said User. | 08-15-2013 |
20130211912 | SYSTEM, APPARATUS AND METHOD FOR PROVIDING ADVERTISEMENT BASED ON USER INTEREST INFORMATION - A system, apparatus and method for providing advertisement based on user interest information includes a user interest information search server for searching for user interest information associated with an advertisement request from a device, from among user interest information generated based on device activity information associated with user's device operations, and an advertising server for providing advertisement information corresponding to the searched user interest information from among stored advertisement information, to the device. Thus, the apparatus provides advertisements with a high user interest level from among numerous advertisements based on the user interest information, thereby maximizing advertising efficiency. | 08-15-2013 |
20130211913 | SYSTEM FOR ANALYZING SOCIAL MEDIA INFLUENCE ON FINANCIAL TRANSACTIONS - Embodiments of the invention are directed to monitoring selected activity of a user of one or more social networks and providing offers to the user based on such selected criteria. For example, selected parameter could be the number of other users of the social network that are associated with the user, the number of posts entered by the user on the social network, the number of other users that respond to a post by the user, a type of product, service, or event that the user either selects or enters a posting for, and/or associations the user has with other selected users of the social network. In some embodiments, financial data associated with the user and other users of the social network may be analyzed to determine the user's influence on other users of the social network and provide offers to the user based on such influence. | 08-15-2013 |
20130218676 | Guaranteed Retargeting in Online Advertising - The present invention provides techniques for use in advertising, including online advertising. Techniques are provided that include providing to advertisers guaranteed delivery advertisement retargeting, or contracts or agreements in guaranteed delivery advertisement retargeting. Techniques are provided that allow advertisers to purchase an anticipated set of advertisement impressions to a single user. The advertisement impressions may be of an identical advertisement or similar advertisements, and may be sequenced over time. | 08-22-2013 |
20130218677 | GENERATING PROMOTIONS TO A TARGETED AUDIENCE - A system generates a targeted promotion for a group of consumers in a store. The system determines the group of consumers or an audience that are within a viewable area of a display during at least a portion of a time period. The system then generates a profile for each of the consumers and, based at least on the profiles and a goal of the store, determines the targeted promotion from multiple potential promotions. The system then displays the determined promotion on the display during the time period. | 08-22-2013 |
20130218678 | SYSTEMS AND METHODS FOR SELECTING AND GENERATING TARGETING INFORMATION FOR SPECIFIC ADVERTISEMENTS BASED UPON AFFINITY INFORMATION OBTAINED FROM AN ONLINE SOCIAL NETWORK - Systems and methods in accordance with embodiments of the invention can automatically generate advertising campaigns on an online social network using affinity information collected concerning members of one or more online social networks. In one embodiment, a method of targeting a piece of content as a paid advertisement within an online social network includes retrieving metrics with respect to engagement by members of an online social network, determining user affinities based upon the retrieved metrics, determining demographics of members of the online social network that have engaged with the pieces of content, identifying at least one cluster of members of the online social network based on the demographics, where the members are clustered based upon targeting information, and targeting at least one of the specific pieces of content as a paid advertisement targeted based on targeting information. | 08-22-2013 |
20130226698 | SYSTEM, METHOD AND PROGRAM FOR EMBEDDING IN LINE ADVERTISEMENTS DURING A MULTI-FACTOR AUTHENTICATION SESSION - Systems, methods and programs for determining a question posed to a user during a user authentication process are provided. An example of a method for determining the question comprises obtaining user commercial activity, storing the user commercial activity by activity type, generating a set of candidate questions for a user based upon the user commercial activity, each candidate question in the set of candidate questions is associated with a score, selecting one candidate question from the set of the candidate questions based upon a first selection criteria, detecting a vendor placement opportunity in the selected candidate question by analyzing the user commercial activity and adding a vendor name into the selected candidate question based upon the detecting. The user commercial activity can be user purchases of goods and services from corresponding vendors. Lost Opportunities for the placement of an advertisement are detected and recorded. | 08-29-2013 |
20130226699 | METHODS AND SYSTEMS FOR IMPROVED CUSTOMER RELATIONSHIP MANAGEMENT - Disclosed is a comprehensive business-client networking tool designed for any entity with a large consumer base. All customers and employees of the entity may be members of the entity's online community. Each member may have a landing page or “wall” provided online by a secure site, which may present the member's profile, all vendor products owned by the client and a history of any associated services performed by the entity. The customer can communicate via text messaging with the dealership employees that have previously worked with them. Specific messages can be posted on the employee' wall by customers. Customer messages may also be posted on walls of other customer members with common interests, when the entity permits such interactions. These and other disclosed features supplant the need for complex advertisements and campaigning by business entities to their existing consumer base. | 08-29-2013 |
20130232005 | E-BOOK ADVERTISEMENT SYSTEM, E-BOOK ADVERTISEMENT METHOD, CLIENT DEVICE, ADVERTISEMENT-PROVISION DEVICE, PROGRAM, INFORMATION-RECORDING MEDIUM, AND E-BOOK UPDATE SYSTEM - In order to update advertisements in an e-book based on contents which a user has browsed and has paid attention to in the e-book, a client device ( | 09-05-2013 |
20130238433 | METHOD AND SYSTEM FOR PROVIDING RELEVANT ADVERTISEMENTS BY MONITORING SCROLL-SPEEDS - A method and system for providing relevant advertisements by monitoring scroll-speeds. The method includes determining the scroll-speed of a user as the user scrolls through a webpage. The method also includes tagging the scroll-speed to web content on the webpage. Further, the method includes recording the scroll-speed tagged with the web content. Moreover, the method includes targeting the relevant advertisements to the user based on the recording. The system includes one or more electronic devices, a communication interface, a memory, and a processor. | 09-12-2013 |
20130238434 | FINANCIAL OUTCOME BASED ON SHARED FINANCIAL OBJECTS - During a financial transaction, functional representations of financial histories of users are exchanged between electronic devices, where a given functional representation specifies one or more output values based on input values. Then, one of the electronic devices identifies a subset of the group of functional representations having at least a common characteristic. For example, the characteristic may include a wide variety of attributes, such as a mathematical feature in the functional representations, a financial performance metric associated with the functional representations, a behavior relationship specified by the functional relationships, and/or a range of the one or more output values specified by the functional representations. This electronic device may provide information associated with the subset of the group of functional representations (such as an average functional representation of the subset) to the other electronic devices. | 09-12-2013 |
20130238435 | SYSTEMS AND METHODS FOR GENERATING LEAD INTELLIGENCE - Techniques for generating marketing lead intelligence information are described. Some embodiments provide a marketing activity support system (“MASS”) configured to generate lead intelligence by aggregating marketing activity information and customer information. In one embodiment, the MASS transmits a marketing message that references a Web page or other marketing content. Next, the MASS receives tracking information about activities of a customer with respect to the referenced Web page. The MASS then generates lead intelligence information about the customer by aggregating the tracking information, personal information about the customer, and/or information about an associated marketing campaign. The MASS may then present the generated lead intelligence information, such as by displaying details about the customer and their activities with respect to the Web page. | 09-12-2013 |
20130238436 | METHOD AND APPARATUS FOR DATA RECIPIENT STORAGE AND RETRIEVAL OF DATA USING A NETWORK COMMUNICATION DEVICE - A system and method for data recipient invoked electronic commerce allowing data subjects to provide information over a network and data recipients to receive such information relating to the needs of a data subject such as purchases, distribution of application information and the like. The system includes a server having software which gathers the information from a data subject to complete a transaction over a network. The system has a data subject data structure that stores information for registered data subjects. The software is able to access the data subject data structure and enter the data subject's information during subsequent transactions. Having the software obtain and enter the data subject's purchasing information, the data subject does not have to enter the same information every time the data subject desires to effect a transaction over the network. In alternate embodiments, the same technology can be applied to other arenas where a user may have to enter the same repetitive information. | 09-12-2013 |
20130246173 | SYSTEM AND METHOD FOR DELIVERING ONLINE ADVERTISEMENTS - An ad orchestration server selects and sequences the delivery of ads based on multiple offline and online conditions. The ad orchestration server takes into account messages a user might have seen from the advertiser online which the ad server knows about through its tracking cookie, as well as other data about the user that is obtained using offline and other online methods. | 09-19-2013 |
20130246174 | METHODS FOR AND APPARATUS FOR ASSOCIATING EMOTIONAL MOTIVATORS WITH PRODUCTS - The present invention provides methods and apparatus for associating Emotional Motivators with a Product. The Emotional Motivators associated with the Products are correlated with Emotional Motivators associated with a Purchaser. Advice regarding a Purchase may be provided based upon the correlated Emotional Motivators. | 09-19-2013 |
20130246175 | SELECTIVELY PRESENTING ADVERTISEMENTS TO A CUSTOMER OF A SERVICE BASED ON A PLACE MOVEMENT PATTERN PROFILE - In an embodiment, a first communications device monitors movement of a customer that subscribes to a service of a vendor, determines, based on the monitoring, a list of places that are habitually visited by the customer within a threshold period of time of each other, and generates a place movement pattern profile (PMPP). In another embodiment, a second communications device determines advertisement campaign rules for presentation of advertisements for the service based on the PMPP, detects that the customer is engaged in a visit to the list of places in a manner consistent with the PMPP, and delivers advertisements to the customer on behalf of the vendor based upon the advertisement campaign rules in response to the detection. The first and second communications devices can be the same or different, and can each correspond to a server or a mobile device operated by the customer. | 09-19-2013 |
20130246176 | Systems and Methods Determining a Merchant Persona - The method of processing an analysis cycle to determine interest merchants may include selecting a seed merchant relevant to a topic interest, identifying consumers that have completed a transaction with the seed merchant to generate a list of identified consumers, determining merchants visited by the identified consumers, scoring all the merchants based on network connectivity, activity, and merchant over-index, updating the seed merchant in response to the list of scored merchants relative to a scoring threshold, and scoring the list of identified consumers based on the number of distinct merchants in transaction and over-indexing. Additionally, the method may further comprise producing a list of updated interest merchants and a list of updated identified consumers, where the updated interest merchants and the updated identified consumers are relevant to the topic interest. | 09-19-2013 |
20130246177 | Systems and Methods for Tailoring Marketing - The systems and methods described herein may be used to recommend an item to a consumer. The methods may comprise determining, based on a collaborative filtering algorithm, a consumer relevance value associated with an item, and transmitting, based on the consumer relevance value, information associated with the item to a consumer. A collaborative filtering algorithm may receive as an input at least one of: a transaction history associated with the consumer, a demographic of the consumer, a consumer profile, a type of transaction account, a transaction account associated with the consumer, a period of time that the consumer has held a transaction account, a size of wallet, a share of wallet, and/or the like. The method may further comprise generating a ranked list of items based upon a plurality of consumer relevance values, transmitting a ranked list of items to a consumer, and/or re-ranking a ranked list of items based upon a merchant goal. | 09-19-2013 |
20130246178 | Systems and Methods for Tailoring Marketing - The systems and methods described herein may be used to recommend an item to a consumer. The methods may comprise determining, based on a collaborative filtering algorithm, a consumer relevance value associated with an item, and transmitting, based on the consumer relevance value, information associated with the item to a consumer. A collaborative filtering algorithm may receive as an input at least one of: a transaction history associated with the consumer, a demographic of the consumer, a consumer profile, a type of transaction account, a transaction account associated with the consumer, a period of time that the consumer has held a transaction account, a size of wallet, a share of wallet, and/or the like. The method may further comprise generating a ranked list of items based upon a plurality of consumer relevance values, transmitting a ranked list of items to a consumer, and/or re-ranking a ranked list of items based upon a merchant goal. | 09-19-2013 |
20130254025 | ITEM RANKING MODELING FOR INTERNET MARKETING DISPLAY ADVERTISING - Item ranking modeling for internet marketing display advertising are described. The method of an example embodiment includes: identifying a plurality of items of secondary content for display to a particular user on an e-commerce site, the plurality of items of secondary content having associated secondary item information; obtaining user demographic and historical information associated with the particular user; generating a correlation between the secondary item information and the user demographic and historical information; generating scoring information based on the correlation between the secondary item information and the user demographic and historical information; and generating instructions to place one or more of the plurality of items of secondary content in slots of a graphical user interface (GUI) based on the correlation between the secondary item information and the user demographic and historical information and the related scoring information for a particular user. | 09-26-2013 |
20130254026 | CONTENT FILTERING BASED ON VIRTUAL AND REAL-LIFE ACTIVITIES - According to an aspect of an embodiment, a method of content filtering is described. The method may include receiving contextual data. The contextual data may indicate virtual activity associated with a user of the communication device and real-life activity associated with the user of the communication device. The method may also include identifying a pattern based on the virtual and real-life activity. The method may also include filtering content based on the identified pattern to present on the communication device. | 09-26-2013 |
20130254027 | SYSTEM AND METHOD FOR EVENT EXPERIENCE ANALYSIS AND CORRELATION - Techniques for providing online experiences based on onsite visitor experiences are described. Some embodiments include a system configured to receive expressions of interest by visitors with respect to points of interest within a venue, and then later to provide those visitors with additional information related to the points of interest. In one embodiment, each point of interest in a venue is associated with a scanning station that can read a bar code presented by a visitor. In another embodiment, visitors use mobile devices (e.g., smart phones) to scan barcodes associated with points of interest or to transmit GPS coordinates of their locations as they interact with a point of interest. | 09-26-2013 |
20130254028 | SYSTEM AND METHOD FOR CONDUCTING MOBILE COMMERCE - In a system for conducting mobile commerce, a mobile operator central server sends silent authorization messages to a smartphone including a wallet application responsive to received messages to display offers, advertisements or coupons to a user. A wallet manager application resident on a remote server for selecting offers, advertisements or coupons relevant to a particular user from multiple data sources sends the selected offers or coupons in messages over a wireless link to the wallet application. The mobile operator central server receives information from the user in response to the wallet application presenting a buy option to the user. The mobile operator central server sends an authorization message to a secure payment application resident on the smartphone to present the user with a payment interface. | 09-26-2013 |
20130262223 | INDOOR NAVIGATION SYSTEM - A system for indoor commercial facilities includes a multiplicity of access points to provide connectivity to mobile communications devices in the facility, a tracking module to determine locations for the devices based on connection data provided by the access points as the devices move through the facility, and an I/O module to receive the connectivity data and to transmit a map of a current location to the devices, where the map is relative to a location as determined by the tracking module. A mobile communications device includes a Wi-Fi transceiver to communicate with a multiplicity of Wi-Fi access points arrayed in a facility, where connection data between the transceiver and the access points is suitable for determining a current location of the device in the facility, and a map display to display a map of at least a part of the facility relative to the current location. | 10-03-2013 |
20130262224 | Providing More Relevant Ads to Motorists - The present disclosure involves a method of communicating relevant messages that includes: obtaining information from a motorist in a vehicle; generating one or more advertising offers relevant to the motorist based on the obtained information; and communicating the one or more advertising offers to the motorist. The present disclosure also involves a method of advertising that includes: receiving data gathered from a transportation tool; determining, in response to the data gathered from the transportation tool, information that is relevant to an operator of the transportation tool; and conveying the information to the operator through a communications device in the transportation tool. | 10-03-2013 |
20130262225 | CROSS-SCREEN ADVERTISING CAMPAIGN SEQUENCING - The present invention provides techniques for use in electronic and online advertising. Techniques are provided in which an advertiser provides information specifying a time-spaced sequence of advertisements to be targeted and served to a particular user, across a number of different devices and screens. Each advertisement in the sequence may be served to the user while the user is using a particular electronic device. The sequence of advertisements as a whole may be optimized with regard to eliciting a particular response from the user, and each advertisement may be optimized regarding its order in the sequence and the type of device or screen on which it is to be served. | 10-03-2013 |
20130262226 | SYSTEMS AND METHODS FOR TARGETED INTERNET MARKETING BASED ON OFFLINE, ONLINE, AND CREDIT-RELATED DATA - Systems and methods are disclosed for matching of offline data with online data by comparing the offline data with online data using credit-related data. The systems and methods receive offline data and online data and retrieve credit-related data with identifying information for targeted individuals. The offline data records and online data records are independently compared to the credit-related data to determine whether the data records correspond to a matching targeted individual. If both an offline data record and an online data record correspond to a matching targeted individual, then a key is generated that links the offline data record and the online data record. The key may be stored in a key database. The key may be utilized for targeted marketing to the matching targeted individual. The matching of offline data and online data may be more accurate and complete. | 10-03-2013 |
20130262227 | PROCESS AND SYSTEM OF COUPON DISTRIBUTION - A process and system are provided for coupon distribution that weights the coupon value to customer frequency and purchase behavior is provided. A collaborative marketing system for dissimilar vendors is provided. The system facilitates coordination between vendors with one another by offering promotions and coupons to customers from dissimilar vendors that offer noncompeting products or services. In embodiments appropriate incentives are generated, to entice customers to visit previously untried or infrequently visited associate vendors, thereby increasing revenues for an associate vendor. The system allows a business to automatically control the cost of discounts, and the allocation of discounts among different categories of customers and potential customers and is operative in instances when the dissimilar vendors are proximal store fronts, as well as geographically remote store fronts and web-based businesses. The process and system are is suitable for the sale of goods, services, or a combination thereof. | 10-03-2013 |
20130262228 | Digital Marketing Platform With Formatted Advertising Feature Coupled To Normalized Inventory Management System and Supply Chain Management System Feeds - A marketing platform enhancement to generate and transmit formatted advertisements and digital catalogs by utilizing user demographics and preferences to generate targeted and micro-targeted marketing materials. The customized advertisements and digital catalogs that are created draw upon up-to-date information maintained by merchant supply chain management systems (SCM) and/or inventory management systems (IMS) to more effectively and more frequently advertise merchant products based on user preferences. | 10-03-2013 |
20130262229 | INCLUDING CONTENT ITEMS IN ADVERTISEMENTS - Generating an advertisement unit is disclosed. A selection of one or more content items is received. Each of the content items has an associated quality score. A representation of at least one of the content items is included in a generated advertisement. The advertisement also includes, for each included content item, an associated link configured to, when activated by a viewer of the advertisement, direct the viewer to an instance of the respective included content item. | 10-03-2013 |
20130268357 | METHODS AND/OR SYSTEMS FOR AN ONLINE AND/OR MOBILE PRIVACY AND/OR SECURITY ENCRYPTION TECHNOLOGIES USED IN CLOUD COMPUTING WITH THE COMBINATION OF DATA MINING AND/OR ENCRYPTION OF USER'S PERSONAL DATA AND/OR LOCATION DATA FOR MARKETING OF INTERNET POSTED PROMOTIONS, SOCIAL MESSAGING OR OFFERS USING MULTIPLE DEVICES, BROWSERS, OPERATING SYSTEMS, NETWORKS, FIBER OPTIC COMMUNICATIONS, MULTICHANNEL PLATFORMS - A method, apparatus, computer readable medium, computer system, wireless or wired network, or system to provide an online and/or mobile security of a user's privacy and/or security method of internet or mobile access or system, apparatus, computer readable medium, or system using encryption technologies and/or filters to access data, encrypt and/or decrypt data, sync data, secure data storage and/or process data using cloud technology across many different networks and/or fiber optic communications from an endpoint accessed through multiple devices, browsers, operating systems, networks, servers, storage, software, applications or services integrated in a public cloud or a private cloud within an enterprise, a social network, big data analytics or electronic surveillance tracking or some mashup of two or more to prevent the unauthorized collecting, tracking and/or analysis of a user's personal data by a third party and/or for generating relevant advertising, mobile, internet social messaging, internet posted promotions or offers for products and/or services. | 10-10-2013 |
20130268358 | METHODS AND APPARATUS FOR OFFERING SERVICES FOR SALE OVER THE INTERNET - International travel preparation systems are provided. Methods of offering services for sale over the internet are provided. Services may include travel preparation services. Travel preparation services may include travel and medical insurance, passport services and medical preparation services. Customized travel medical reports used by medical professionals and snippet reports used by consumers and retailers to educate travelers on the perils of international travel designed to protect consumers and generate sales opportunities for retailers who service those travelers are provided. Computer readable mediums having processor-executable instructions stored thereon which, when executed by at least one processor, cause the at least one processor to perform a method of offering services for sale over the internet are provided. | 10-10-2013 |
20130268359 | SYSTEM, METHOD, AND COMPUTER PROGRAM PRODUCT FOR OFFERING PROMOTIONS BASED ON REAL TIME TRACKING OF CONSUMER ACTIVITIES - A server provides a vendor with real time data regarding at least consumer use of network services that are provided to consumer client devices via at least one venue located network access point. At least one indication is received by the server from the vendor, based on the real time data regarding at least consumer use of the network services provided via the at least one venue located network access point, to provide at least one consumer with at least one promotion. In response to the at least one indication, the at least one promotion is transmitted to the at least one customer from the server via the at least one venue located network access point. | 10-10-2013 |
20130275213 | SOCIAL MARKETPLACE APPARATUS AND METHOD - A system, method, and computer-readable storage medium configured to enable consumers to associate with retail merchants. Product information is received from a user computing device. The product information is matched with promotions and friends that want the product in their wish lists. The user is informed of the promotions and friends, and offered a myriad of options to facilitate product-related transactions with merchants. | 10-17-2013 |
20130275214 | Vehicle Referral System and Service - In one embodiment an apparatus includes at least one sensor for collecting data, the at least one sensor having connection to a first processor with a first memory, the first memory storing instructions that when executed by the processor cause the processor to record data associated with the act of driving a vehicle, upload the recorded data to a service control point having a second processor with a second memory, the second memory storing instructions that when executed by the processor cause the second processor to process the data received according to one or more pre-defined rules to develop a needs assessment relative to a new vehicle type, match the needs assessment to existing feature data and technical data profiles generic to one or more new vehicle types, and send at least one advertisement, notification, or promotional offer based on the match to the vehicle owner or owners. | 10-17-2013 |
20130275215 | SYSTEMS AND METHODS TO OPTIMIZE MEDIA PRESENTATIONS - In one aspect, a computing apparatus is configured to profile the spending distribution of users who have made purchases from a merchant and who have paid for the purchases via a transaction handler (e.g., using credit cards, debit cards, prepaid cards). The spending distribution is determined based on transaction data of the users, where the transaction data records the transactions of the users for purchases from various merchants. The spending distribution is profiled to indicate the preference of the customers of the merchant as a whole and thus can be used to customize the ratio of media content provided to the customers of the merchant, such as the presentation ratio of advertisements from different merchants, or from merchants of different categories. | 10-17-2013 |
20130275216 | Managing Advertising Services for Mobile Devices and Users - This description provides tools and techniques for managing advertising services for mobile devices and users. These tools may provide methods that include establishing advertising databases for storing representations of geographic areas. These methods may include receiving bids from advertisers, with these bids referencing keywords and the geographic areas. The advertisers specified in the bids may be associated with the keywords and geographic areas specified in the bids, such that when a user of a mobile communications device activates the keyword within a geographic area, the mobile device received advertising information associated with the advertiser. | 10-17-2013 |
20130275217 | Customer Relationship Management System for Physical Locations - A method for outputting information about a person includes identifying the person utilizing a wireless system upon entry into a physical location, and also includes locating the person within the physical structure. An engagement plan is retrieved based on the identification of the person and output. The engagement plan has information useful for interacting with the person. The engagement plan is created based at least in part on personal information of the person, the preferences of the person, and the past transactions of the person. A system for outputting information about a person, such as a customer, includes an object carried by the person, which is capable of being identified by a wireless system. A wireless interface communicates with the object. A computing device correlates the identification of the object with the person. An output device outputs information relating to the person. | 10-17-2013 |
20130282485 | Targeted Advertising Based on Client-Side Tracking - Methods and systems may involve building a positive semantic network of advertising terms base on a web browsing activity of a user, and building a negative semantic of advertising terms based on one or more exclusion requests from the user. Additionally, the positive semantic network and the negative semantic network may be transmitted to a remote server while withholding information related to the identity of the user. | 10-24-2013 |
20130282486 | STRUCTURED INFORMATION ABOUT NODES ON A SOCIAL NETWORKING SYSTEM - Structured information about nodes may be generated and shared using sub-nodes. A node in a social networking system may be associated with sub-nodes that are definable by the node owner, such as menu items for a restaurant or songs in playlists for an artist. Users of the system may interact with the sub-nodes, and the interactions may be presented back on the page to a user, aggregated according to the user's connections in the social networking system (e.g., which songs your friends listened to the most by the artist, which menu items were consumed the most). Users may associate other sub-nodes to the node, such as identifying other menu items served by a restaurant, and the node owner may confirm these associations. Location awareness functionalities may be used to inform a user of highly recommended sub-nodes nearby as indicated by other users of the social networking system. | 10-24-2013 |
20130282487 | SYSTEM, METHOD, AND COMPUTER-READABLE MEDIUM FOR DYNAMIC ADVERTISING, SUBMISSION EVALUATION, AND INPUT CONVERSION - Disclosed herein is an apparatus, comprising one or more databases relating interactive media, auctions, and user accounts, the user accounts comprising login information, advertising file information, and bidding information; and in communication with one or more user devices, wherein the one or more user devices may be used to place a bid in one of the auctions by one of the user accounts for one of the interactive media, and wherein an auction ends and a winning bid is determined, and the advertising file information associated with the winning bid is dynamically incorporated into the interactive media. | 10-24-2013 |
20130282488 | TRACKING AND SUMMARIZING PURCHASE INFORMATION - Embodiments track and summarize a user's purchasing activity. Tracking a user's purchasing activity, according to some embodiments, involves accessing user emails and payment transaction data, parsing the emails and payment transaction data to obtain relevant purchase data, and/or obtaining relevant purchase data via other channels from the user, merchants, financial institutions, and other entities. Summarizing a user's purchasing activity, according to some embodiments, involves generating a summary report organized around the user's individual purchase transactions. The summary reports, for example, help users track and manage their purchases, such as by enabling users to keep track of which items were purchased from which merchants and for how much, and whether the items have been shipped, delivered, canceled, etc. | 10-24-2013 |
20130290099 | SPONSORED LISTING RECOMMENDATION ENGINE - An online music system includes a music database configured to store musical selections and to store a user profile for respective users of the online music system, an advertiser account management system to store bid amounts from advertisers seeking to provide information to the users of the online music system and a user recommendation system coupled to the music database to present information about musical selections to respective users based on the stored user profile and the stored bid amounts. | 10-31-2013 |
20130297416 | SYSTEMS, APPARATUSES AND METHODS FOR VERIFYING CONSUMER ACTIVITY AND PROVIDING VALUE TO CONSUMERS BASED ON CONSUMER ACTIVITY - Systems, apparatuses and methods of verifying consumer activity and providing value to consumers based on consumer activity are provided. In some examples, consumer activity may occur on a mobile electronic device and verification of the activity on the mobile electronic device may be performed. Value may be provided to the consumer after the activity is verified. Numerous types of activity may be performed by the mobile electronic device such as, for example, entering a location, scanning a product or image, or purchasing a product. Such activity may be verified in a variety of manners including, but not limited to, a verification element or rescanning a purchased product at a designated location. Systems, apparatuses and methods disclosed herein may also be utilized with other applications (“Apps”) to provide value to users of the other App. | 11-07-2013 |
20130297417 | QUEUING INPUT DATA FOR VIEW OF CUSTOMER AND OFFER ASSOCIATION - Embodiments of the invention are directed to systems, methods and computer program products for implementing rule-based offer association, queuing input information for performing rule-based offer association, and implementing an intelligent offer tool for determining whether to present an offer to a user. The invention enables an entity to send targeted offers to a user that enables the user to receive at least one of a discount or a rebate on a purchase from a merchant. | 11-07-2013 |
20130297418 | INCENTIVIZED ADOPTION OF TIME-DEPENDENT INSURANCE BENEFITS - System(s) and method(s) to incentivize adoption of time-dependent customized insurance benefit(s) are provided. A provider of insurance benefit(s) incentivizes adoption of the insurance benefit(s) in exchange for knowledge of operation characteristics of an insured entity. Knowledge is cumulative and collected from the insured entity and environment in which the entity operates. Incentivation is accomplished at least in part through generation of incentive offer(s) based on available knowledge, which is associated with an operator of the insured entity rather than with the entity itself. The operator can regulate the scope of exchanged knowledge, and received incentive offer(s) and related content. Incentive offer(s) can be directed to provision of insurance benefit coverage that is adequate to current or nearly current operation condition(s); discounted real-time or nearly real-time insurance benefits; or subsidized service(s). Offered incentives can be afforded at least in part through monetization of available knowledge via commercialization thereof or targeted advertisement. | 11-07-2013 |
20130304573 | SYSTEM FOR PROVIDING SERVICE REVIEWS - A method and system for a review company providing prompt verified customer-generated reviews for service businesses. A review company provides review-production assistance to the service business' customers and a publicly accessible web site for posting verified customer-generated reviews. The customer produces a customer-generated review, optionally including supplying the customer's email address. If the customer does not supply a valid email address, that customer's review is forwarded to the reviewed service business and is not verified. If the customer does supply a valid email address, the review company sends a verification email to that email address requesting a verification response. If no response is received by the review company within a predetermined time, customer's review not posted. If a verification response is received by the review company within a predetermined time, that customer's review is forwarded to the reviewed service business and is posted. | 11-14-2013 |
20130304574 | INTELLIGENT ELECTRONIC INFORMATION DEPLOYMENT - An intelligent content deployment system (ICDS) is described that enables content filtering and delivery based on a variety of factors, known or assumed, about one or more targeted subscribers (“Members”) of a content delivery network (“Network”) and delivers targeted information and content to distribution points in the vicinity of the members. The ICDS comprises an infrastructure for the collection and communication of member information or data, the processing of the information, and the intelligent delivery of content targeted to particular members and/or groups of members based on the collected member information. The ICDS infrastructure of an embodiment includes one or more of satellite-based, web-based, cellular-based electric/satellite linked and driven communication or network infrastructure for the collection of member information and the distribution of the targeted information to the members. The members receive the targeted information in their current setting, regardless of whether they are mobile or stationary. | 11-14-2013 |
20130304575 | SYSTEMS, METHODS AND MACHINE-READABLE MEDIA FOR PROVIDING AND MANAGING AN INTERFACE BETWEEN FANS AND CELEBRITIES WITHIN A SOCIAL NETWORK ENVIRONMENT - Systems, methods and machine-readable media for providing an interface between fans and celebrities are disclosed. The methods include prompting, via a processor, a plurality of users to participate in a programming session with a celebrity; storing a plurality of media submissions in a memory, each media submission being associated with a user for consideration and presentation to the celebrity during the programming session; selecting, via the processor and based on at least one predetermined criteria, at least one of the plurality of the media submissions for presentation during the programming session; and identifying, via the processor, the selection of a user's media submission for presentation during the programming session on at least one social network account associated with the user. The systems and machine-readable media performing operations according to the methods disclosed. | 11-14-2013 |
20130304576 | SYSTEM AND METHOD FOR PROVIDING OFFERS THROUGH A SOCIAL MEDIA CHANNEL - The systems and methods of the disclosure allow user to receive offers through social media channels. The systems and methods are capable of creating offers, ranking the offers based on both transaction data and social media profile activity information, distributing the offers through social media channels, associating the offers with a synced transaction account and providing rewards based on transactions that comply with offers. The rewards may be applied at the time of purchase, in response to authorization information or at settlement as a transaction account credit. | 11-14-2013 |
20130311282 | MARKETING COMMUNICATION MANAGEMENT SYSTEM - Disclosed is a computer implemented marketing communication management system and method enabling a point of sale provider who offers goods and/or services for sale and who maintains a customer information database, to use a marketing management software application provided by a software provider to create, schedule delivery and analyze targeted electronic marketing communications via one or more selected electronic communication methods to all or selected subsets of the provider's subscribed customers. A non-limiting example system is specifically discussed and illustrated as adapted for use in a tanning or beauty salon business offering indoor tanning services to customers using ultraviolet or sunless tanning equipment and offering for sale to customers associated tanning products such as skin care preparations and eye protection products. | 11-21-2013 |
20130311283 | DATA MINING METHOD FOR SOCIAL NETWORK OF TERMINAL USER AND RELATED METHODS, APPARATUSES AND SYSTEMS - a data mining method for a social network of a terminal user and related methods, apparatuses and systems are provided. A user identifier of a terminal may be acquired, then a communication record of a user is acquired by using the user identifier, and first social information is obtained according to the user identifier and the communication record; a data packet for accessing, by the user, a social network service is acquired according to the user identifier, and second social information is obtained according to the user identifier and the data packet; information published by the user on the Internet may be acquired according to the user identifier, and third social information is obtained according to the user identifier and the published information, and finally, a user social database is established or updated by using the first social information, the second social information and the third social information. | 11-21-2013 |
20130311284 | Assured comprehension advertising system - Methods and apparatus for providing messages ( | 11-21-2013 |
20130317907 | Business to Consumer Marketing - Disclosed is a process for marketing a product that is triggered by the user. When a user browses a product on a seller's web site, the user may be presented with a product tracking mechanism. The user may trigger product tracking, including specifying kinds of product notifications on the product and how those notifications are received. | 11-28-2013 |
20130317908 | Ad targeting using varied and video specific interest correlation - A search technology generates recommendations with minimal user data and participation, and provides better interpretation of user data, such as popularity, thus obtaining breadth and quality in recommendations. It is sensitive to the semantic content of natural language terms taken from user profiles at social networking and online dating applications and blogs. The profiles and blogs can include interests, eccentricities, age, gender, and location information associated with the user. The interest information can include music, movies, sports and personality traits. Based on the user's profile information, the system determines which ad from a stock of ads is best suited to a given profile and delivers that ad. The system can enable advertisers to create and manage online advertising campaigns using a campaign manager in which they attach descriptions to ads in their inventory, thereby generating a profile for each ad which is then compared to the profiles in the target online environment. A user interface can be provided to enable the user to fine-tune product and service recommendation results. The system can be used to match user profiles to provide mate-matching in an online dating environment. | 11-28-2013 |
20130317909 | PUBLICITY DISPLAY DEVICE, PUBLICITY DISPLAY METHOD, PUBLICITY DISPLAY PROGRAM, AND COMPUTER-READABLE RECORDING MEDIUM WHICH STORES SAID PROGRAM - An advertisement server ( | 11-28-2013 |
20130325604 | PROVIDING OFFERS IN RESPONSE TO DETERMINATION OF TRIGGERS - Systems and methods for providing offers associated with one or more accounts of a financial institution is provided herein. The system receives account data associated with the one or more accounts; stores the account data in a storage device; identifies account activity for at least one of inbound transactions or outbound transactions based on the account data; and identifies triggers comprising opportunities for providing offers based on the account activity. The system then provides an offer to the user based on the trigger. In some embodiments, the trigger is based on inbound transaction but in other embodiments the trigger is based on outbound transactions. The offer can be specifically related to another party associated with the trigger, e.g., the recipient of a payment, or the offer can be based on the time, amount, or location of the trigger. A computer program product is also provided. | 12-05-2013 |
20130325605 | LEVERAGING A SOCIAL NETWORK FOR TARGETED ADVERTISING - A computer-implemented method of advertising for electronic commerce gathers information from a user's social network for the purpose of generating advertisements that are directly targeted to the user, thereby providing a customized shopping experience for the user. Ads can also be directly targeted to the user's contacts. The information can be user profile data, purchase data, or a combination thereof. Further, the information can pertain to the user, the user's social networking contacts, or groups within the social network that include a subset of the user's contacts who share a common interest. The information can be aggregated and stored on a server computer and group statistics can be extracted from the data, while maintaining individuals' anonymity. An aggregate data set can then be used to generate a targeted advertisement for presentation by an advertising server to the user or the user's contacts, via an electronic device. | 12-05-2013 |
20130325606 | METHOD AND APPARATUS FOR GENERATING AND PRESENTING REAL ESTATE RECOMMENDATIONS - Methods and apparatus for generating and presenting real estate recommendations are disclosed. The presently disclosed recommendation system processes a plurality of previously executed real estate transactions to create a knowledge database. The knowledge database stores correlations between real estate attributes, buyer attributes, advertiser attributes, and publisher attributes. The system correlates information about a buyer to information in the knowledge database and generates recommendations based upon a buyer profile and the knowledge database. | 12-05-2013 |
20130325607 | MOBILE-2-WEB RETARGETING - Among other disclosed subject matter, a computer-implemented method for providing audience targeting for advertisements is disclosed. The method includes receiving a bid request to display an advertisement to a user in an advertising section of a webpage, where the bid request includes an internet protocol (“IP”) address associated with the user. The method includes identifying a user profile associated with the user, where the identified user profile includes at least one IP address that matches the IP address included in the bid request. The method includes determining an advertisement to display to the user, the determination based at least in part on a user preference included in the user profile. | 12-05-2013 |
20130325608 | SYSTEMS AND METHODS FOR OFFER SCORING - Disclosed herein is a method for providing users with saving opportunities of interest. The method includes developing a predictive model of user purchase behavior, evaluating a plurality of available savings opportunities from a savings opportunity data base using the model of user purchase behavior, selecting from the plurality of savings opportunities one with the highest likelihood of acceptance and communicating the selected savings opportunity to the user. | 12-05-2013 |
20130332272 | METHODS AND SYSTEMS FOR PROVIDING CUSTOM ERROR PAGES FOR RETAIL APPLICATIONS - Example methods and systems for providing custom error pages for retail applications are disclosed. In general, the disclosed example systems provide error pages which are presented after a user attempts to access an inactive, unavailable, or nonexistent website address. In one aspect of the present disclosure, the system provides an error page which is customized, for example, based upon the website address that the user was attempting to access; based upon the user's history; based upon the system's most popular products and/or categories; and/or based upon some combination of those criteria. | 12-12-2013 |
20130332273 | SYSTEMS AND METHODS FOR HIGH-PRECISION INDOOR POSITIONING, NAVIGATION AND SHOPPING BEHAVIOR PROFILING - A positioning system for determining the location of a portable device includes a radio network. The radio network includes radio network nodes for communicating with the portable device and measuring signal strength from the portable device. The radio network also includes a Near Field Communication node for communicating with the portable device and at least initially providing the portable device with configuration information to enable the portable device to pair with the radio network nodes. The system also includes a positioning server for receiving signal strength information from the radio network, determining a location of the portable device, providing the portable device with a graphical representation of its location within a floorplan, receiving an indication of a desired product from the portable device, determining a location of the product, calculating and providing the portable device with a route from the location of the portable device to the product. | 12-12-2013 |
20130332274 | DETERMINING OFFERS FOR A GEOFENCED GEOGRAPHIC AREA - Provided is a computer-implemented process for determining offers for a geofenced geographic area. After a mobile user device traverses a geofence, merchants associated with a geofence having a geofence identifier are identified. Candidate offers associated with the merchants are identified and ranked according to ranking criteria. The ranked candidate offers are transmitted to a mobile user device. The ranked candidate offers are cached on the mobile user device and presented to the user via an offers notification. The user may view and redeem an offer by selecting the offers notification. | 12-12-2013 |
20130332275 | ADVERTISEMENT MANAGEMENT DEVICE, ADVERTISEMENT SELECTION DEVICE, ADVERTISEMENT MANAGEMENT METHOD, ADVERTISEMENT MANAGEMENT PROGRAM AND STORAGE MEDIUM STORING ADVERTISEMENT MANAGEMENT PROGRAM - An advertisement management device for managing an advertisement using advertisement information including information indicating association of an advertisement with a category includes a division target category identifying unit that identifies a division target category based on the advertisement information, the division target category being a category in which the number of advertisements associated with the same category is equal to or more than a predetermined threshold; and a reclassifying unit that associates some of the advertisements associated with the division target category with a category different from the division target category and updates the advertisement information. | 12-12-2013 |
20130332276 | ADVERTISEMENT MANAGEMENT DEVICE, ADVERTISEMENT SELECTION DEVICE, ADVERTISEMENT MANAGEMENT METHOD, ADVERTISEMENT MANAGEMENT PROGRAM AND STORAGE MEDIUM STORING ADVERTISEMENT MANAGEMENT PROGRAM - An advertisement management device for managing an advertisement using advertisement information including information indicating association of an advertisement with a category includes an integration target category identifying unit that identifies an integration target category based on the advertisement information, the integration target category being a category in which the number of advertisements associated with the same category is equal to or less than a predetermined threshold, and an integration unit that associates the advertisement associated with the integration target category with a category different from the integration target category and updates the advertisement information. | 12-12-2013 |
20130339144 | Promotion Management Queue - The present disclosure provides a system and method for displaying and managing promotions. In a more preferred embodiment, there comprises an online promotion queue displaying and prioritizing relevant promotions to members of an organization or entity. | 12-19-2013 |
20130339145 | TRACKING AND SUMMARIZING PURCHASE INFORMATION - Embodiments track and summarize a user's purchasing activity. Tracking a user's purchasing activity, according to some embodiments, involves accessing user emails and payment transaction data, parsing the emails and payment transaction data to obtain relevant purchase data, and/or obtaining relevant purchase data via other channels from the user, merchants, financial institutions, and other entities. Summarizing a user's purchasing activity, according to some embodiments, involves generating a summary report organized around the user's individual purchase transactions. The summary reports, for example, help users track and manage their purchases, such as by enabling users to keep track of which items were purchased from which merchants and for how much, and whether the items have been shipped, delivered, canceled, etc. | 12-19-2013 |
20130339146 | COMPENSATION MODEL FOR NETWORK SERVICES - A compensation model is disclosed for compensating a network service provider. A networked system is also disclosed for presenting advertising during on-line interactions between a user and a service of a network (e.g., the Internet, interactive cable, and/or a LAN). Advertisements (ads) are presented to a networked user unrequestedly during user interactions with the service. The user can activate the ads (via hyperlinks) for receiving additional advertising. The system gathers user data and/or develops user profiles for selectively presenting ads, promotionals, discounts, etc. targeted to receptive users. In exchange for viewing such selective presentations, on-line access to the service is provided, the service including, e.g., (a) playing on-line interactive games (e.g., blackjack and poker), (b) providing access to the network itself (e.g., an Internet service provider), and/or (c) providing access to substantially any interactive service accessible via (b). The system can provide free/reduced cost network services to the user for viewing unrequested advertising. The system can be provided for a casino. | 12-19-2013 |
20130346196 | LIFE CYCLE MILESTONE SUGGESTION - Embodiments of the invention relate to lifecycle milestone suggestion. An aspect of the invention includes identifying a resource related to a user. A start date an end date for the resource is determined. A suggestion for at least one piece of web content is provided based on a current milestone for the resource. The current milestone is updated, and suggestions are provided based on the updated current milestone over an entire lifecycle of the resource. | 12-26-2013 |
20130346197 | CONTENT CATEGORY MANAGEMENT SYSTEMS AND METHODS - A method of managing content includes identifying a first web page presented during a user session associated with a first user identifier; identifying a first vertical category to which the first web page belongs; identifying an event occurring during the user session associated with the first user identifier; identifying a second vertical category to which the event belongs; generating association data representing an association between the first vertical category and the second vertical category; identifying a second web page, the second web page presented during a user session associated with a second user identifier; determining a vertical category to which the second web page belongs; and in response to determining the vertical category to which the second web page belongs is the first vertical category, selecting a content item for display during the user session associated with the second user identifier based on the association data. | 12-26-2013 |
20130346198 | LIFE CYCLE MILESTONE SUGGESTION - Embodiments of the invention relate to lifecycle milestone suggestion. An aspect of the invention includes identifying a resource related to a user. A start date an end date for the resource is determined. A suggestion for at least one piece of web content is provided based on a current milestone for the resource. The current milestone is updated, and suggestions are provided based on the updated current milestone over an entire lifecycle of the resource. | 12-26-2013 |
20130346199 | DIGITAL-MEDIA ADVERTISING OPTIMIZATION PLATFORM - This invention provides a model and architecture that allows databases from diverse advertisers/brands and databases from diverse digital content providers to be virtually intertwined without compromising privacy and without actually comingling any of information any the databases. A trusted third party establishes relationships with advertisers/brands on the one hand and digital content providers on the other hand. If desired, additional demographic information about individuals who have established relationships with the advertisers/brands and the digital content providers may also be utilized to further target the advertising. As described in more detail below and in connection with the drawings and attachments hereto, using the method and architecture of the present invention, advertising can be targeted precisely and in accordance with strategic concerns, rather than using a best estimate as to the optimality of the advertising based on the opinions and gut-instincts of an advertising executive or advertising campaign management-team. | 12-26-2013 |
20130346200 | PURCHASE SUPPORT SERVER, PURCHASE SUPPORT METHOD, PURCHASE SUPPORT PROGRAM, AND COMPUTER-READABLE RECORDING MEDIUM FOR RECORDING SAID PROGRAM - A mediation server ( | 12-26-2013 |
20140006150 | SYSTEMS AND METHODS FOR TARGETING ADVERTISEMENTS BASED ON PRODUCT LIFETIMES | 01-02-2014 |
20140006151 | OFFERS ASSOCIATED WITH FUEL PURCHASE | 01-02-2014 |
20140006152 | Providing a Proximity Triggered Response in a Video Display | 01-02-2014 |
20140006153 | SYSTEM FOR MAKING PERSONALIZED OFFERS FOR BUSINESS FACILITATION OF AN ENTITY AND METHODS THEREOF | 01-02-2014 |
20140006154 | SYSTEM AND METHOD FOR CONTEXTUAL ADVERTISING AND MERCHANDIZING BASED ON USER CONFIGURABLE PREFERENCES | 01-02-2014 |
20140012667 | METHODS FOR AND APPARATUS FOR PROVIDING ASSISTANCE TO A PURCHASER - The present invention provides methods and apparatus for assisting a Purchaser in making a decision related to a Purchase. The decision may include which Product or Service will most satisfy a Purchaser in the event that the Purchaser acquires the Product or Service. The assistance is based upon emotional motivators associated with the Purchaser. | 01-09-2014 |
20140012668 | Predictive Shopping Notifications - This document describes techniques and apparatuses that enable predictive shopping notifications. In some embodiments, the techniques determine a purchase pattern for a product based on a user's purchase history, provide this purchase pattern to potential sellers, receive discount offers for the product from those sellers, and notify the user of these offers through his or her mobile device. By so doing, the techniques enables users to pay less for a product that the techniques predict that the user will want to purchase. Also, in some embodiments, the techniques remind a user to purchase a product based on this purchase pattern, such as through a notification indicating that the user is likely running out of that product. | 01-09-2014 |
20140012669 | Method and system for targeted content placement - A method for creating a customized advertising campaign includes displaying a list of available products and/or services for an advertising campaign, determining a list of consumers to be targeted by the advertising campaign, and selecting a product or service for the advertising campaign. The method further includes inputting advertising campaign detail information wherein the advertising campaign detail information includes at least one of an advertising campaign name, a start date, and an end date. The method also includes providing a list of one or more pre-associated banner templates for the advertising campaign, selecting one or more pre-associated banner templates for the advertising campaign, editing text of the one or more selected pre-associated banner templates, and publishing the one or more selected pre-associated banner templates according to the campaign detail information to one or more delivery websites. | 01-09-2014 |
20140019238 | TRACKING, MANAGING, SUGGESTING AND CONFIRMING RECEIPT OF GIFTS - A method and apparatus for managing gifts is disclosed. A computer system receives information about a gift from a recipient of the gift. In response to receiving the information about the gift, the computer system generates an acknowledgment of the gift. The computer system then sends the acknowledgment of the gift to a sender of the gift. | 01-16-2014 |
20140019239 | Social Quality Of Content - Embodiments for a method for ranking social quality of content published on a plurality of web pages are provided. In an embodiment, the method includes receiving at least one log record from a tracking component on at least one web page. The one log record is indicative of at least one user activity on the at least one web page. The method further includes aggregating the at least one log record corresponding to preferably each of the plurality of web pages based on one or more parameters. The method also includes assigning a first score for preferably each of the plurality of web pages based on the aggregating. The first score is indicative of a social quality of content published in the at least one web page. The method includes ranking the plurality of web pages based on the first score. | 01-16-2014 |
20140019240 | Search-Powered Connection Targeting - A social networking system extends the reach of an ad by allowing an advertiser to seed a search for suggesting targeting criteria for an ad. Using the seeds, the social networking system identifies a set of seed objects from a social graph. The social networking system traverses the social graph to compute the similarity between the seed objects and candidate objects related to the seed objects. Based on the computed similarity, the social networking system suggests a set of target objects to the advertiser. The social networking system receives a selection of one or more target objects from the advertiser. From the selected target objects the social networking system determines one or more targeting criteria for the ad, so users with an edge in the social graph to any of the selected target objects are eligible to receive the ad. | 01-16-2014 |
20140019241 | SYSTEM AND METHOD FOR PROVIDING CONSUMERS WITH ACCESS TO AN ARTICLE WHILE PREVENTING THEFT THEREOF - The present invention is directed to a system and method for providing consumers with access to an article while preventing theft thereof. In one aspect, the invention is a method for providing consumers with access to an article, the method comprising: a) securing the article in a secured state using an anti-theft system, the anti-theft system alterable between the secured state and an unsecured state; b) the anti-theft system receiving, from a consumer's portable electronic device, consumer data relating to the consumer; c) analyzing the consumer data received by the anti-theft system to determine the consumer's risk level; and d) directing the anti-theft system to transition from the secured state to the unsecured state upon the consumer's risk level being approved. | 01-16-2014 |
20140019242 | INTERCEPTION OF COMMUNICATIONS AND GENERATION OF SUPPLEMENTAL DATA IN CLOSED SYSTEMS - Disclosed are methods, systems, apparatus, devices, products and other implementations, including a method that includes intercepting, by a monitoring system, communications in a closed system between one or more peripheral devices and one or more host devices, the closed system being configured to enable communication between only designated closed system devices, the designated closed system devices including the one or more peripheral devices and the one or more host devices, with the communications including information relating to one or more transactions. The method further includes generating, by the monitoring system, based on at least one of the intercepted communications, supplemental data relating to at least one transaction of the one or more transactions, and communicating from the monitoring system to at least one of the designated closed system devices the supplemental data relating to the at least one transaction. | 01-16-2014 |
20140025490 | AUTOMATED RECOMMENDATIONS BASED ON HISTORIC LOCATION-PREFERENCE INFORMATION - Techniques are described for providing automated recommendations of real-world locations, such as businesses, for users to visit based at least in part on historical location-preference information. The historical location-preference information used by the recommendation system may include the historical location-preference information of the person that requests the recommendation, other people explicitly identified as participants by the requestor, and/or other people implicitly determined to be participants. The historical location-preference information may be explicit, such as “check-ins” or reviews, or implicit. Implicit participants may be identified in a variety of ways, including social network relationships and the context in which the recommendation request is submitted. | 01-23-2014 |
20140025491 | OFFERS BASED ON LIFE EVENTS - Embodiments of the invention are directed to systems, methods and computer program products for determining offers based on life events. An exemplary apparatus is configured to determine a life event based on at least one of user information or account information associated with a user of a financial institution account; project a timeline of future events based on the life event; determine an offer associated with a future event, wherein the offer enables the user to receive at least one of a discount or a rebate on a purchase transaction; and transmit the offer to the user near in time to the future event's projected occurrence. | 01-23-2014 |
20140025492 | MICRO-TARGETING OFFERS AT HOUSEHOLD LEVEL - Embodiments of the invention are directed to systems, methods and computer program products for micro-targeting users at household level. An exemplary apparatus is configured to: determine a first user is accessing an account, wherein the account is associated with a first user and a second user, wherein the account is presented on a user interface; and in response to determining the first user is accessing the account, transmit a first offer to the first user, wherein the first offer is based on user information and account information associated with the first user, wherein the first offer is presented on the user interface, and wherein the first offer enables the first user to receive a discount or a rebate on a transaction associated with the first offer. | 01-23-2014 |
20140025493 | CUSTOM RETARGETING DESCRIPTION LANGUAGE - A system and method for re-targeting users includes: logging user activity within a network of users; categorizing parameters of the user activity; storing the categorized parameters; receiving a request for re-targeting; reformulating the request using a custom language definition; and running the re-formulated request against the stored categorized parameters to generate a list of users matching the request. | 01-23-2014 |
20140025494 | Interaction Analysis and Prioritization of Mobile Content - In embodiments of the present invention improved capabilities are described for receiving interaction information relating to a first mobile communication facility, weighting content based at least in part on the interaction information, and ordering the content for presentation on a second mobile communication facility based at least in part on the weighting. | 01-23-2014 |
20140025495 | SYSTEMS AND METHODS FOR MANAGING USER INFORMATION OVER A NETWORK - Systems, methods, and computer-readable mediums, consistent with principles of some embodiments of the present invention provide for applying a user interface to an electronic device including storing information relating to a user of an electronic device, wherein the stored information includes user information data and user history data, storing a template user interface, modifying the user interface based on the stored user information and the user history data, and applying the modified user interface to the electronic device, wherein the user interface enables a user to instruct the electronic device to perform operations within a shopping establishment. | 01-23-2014 |
20140032318 | CREATING, SHARING, AND MONETIZING ONLINE DIGITAL CONTENT HIGHLIGHTS - In one example embodiment, a system and method is shown as including receiving a segment request including a reference to a segment of a content item. The system and method may also include retrieving an advertisement to be associated with the segment. Further, the system and method may include associating the segment and the advertisement to form a derivative content item. Additionally, the system and method may include transmitting the derivative content item. A system and method is also shown that includes receive count data including a number of times an advertisement included in a derivative content item has been accessed, the advertisement being combined with a segment of a content item to form the derivative content item. This system and method may also include calculating a payment amount based on the count data. Moreover, the system and method may include transmitting a payment instruction including the payment amount. | 01-30-2014 |
20140032319 | SYSTEM FOR APPORTIONING REVENUE FOR MEDIA CONTENT DERIVED FROM AN ONLINE FEEDBACK COMMUNITY - Uses media, for example audio, video or text performances that were integrated into an online community for feedback determinative of outcome, for digital distribution. Apportions compensation for a selected artist from revenue that may be generated through one or any combination of advertisement, services associated with artist's performance, and media sales. The media may include singing, instrumental music, rhythmic music, videos, and writings. | 01-30-2014 |
20140040026 | SYSTEMS AND METHODS FOR INCLUDING ADVERTISEMENTS IN STREAMING CONTENT - Various embodiments in this disclosure describe a method and a system for including advertisements in streaming content. For example, a manifest file may be accessed by a client device from a server device via a network, the manifest file including one or more media segment URLs and one or more advertisement markers arranged in a predetermined sequence. The advertisement markers included in the manifest file may be replaced by the client device with advertisement URLs associated with user-customized advertisements. The media segment URLs and the advertisement URLs included in the manifest file may then be sequentially accessed in accordance with the predetermined sequence. | 02-06-2014 |
20140040027 | SERVING ADVERTISEMENTS BASED ON CONTENT - Advertisers are permitted to put targeted ads on page on the web (or some other document of any media type). The present invention may do so by (i) obtaining content that includes available spots for ads, (ii) determining ads relevant to content, and/or (iii) combining content with ads determined to be relevant to the content. | 02-06-2014 |
20140040028 | LOCATION-AWARE ADVERTISING TO VENDING MACHINE USERS - A payment system for parking locations communicates with a plurality of parking meters, each of which is associated with a predetermined geographic location corresponding to a parking location. The system receives user identifying information via a communication related to payment for a parking session at a parking location identified by the communication, and determines a user credit/debit card data for payment of the parking session based on the user identifying information. Data related to the parking session at the geographic location of the parking meter is stored in a database associated with a parking history of the user, and determines one or more advertisements to communicate to the user based on the geographic location of the parking meter and previously stored data related to the parking history of the user | 02-06-2014 |
20140046760 | METHODS, SYSTEMS, AND COMPUTER READABLE MEDIA FOR IDENTIFYING QUALIFYING CONSUMER OFFERS - This disclosure concerns the identification of qualifying consumer offers. In one example, the identification is performed by a server. The server first receives an electronic graphical representation of purchase information and extracts from the graphical representation text data elements relating to the purchase. The server then matches the text data elements to criteria of one or more consumer offers to identify qualifying offers, such that predetermined criteria of the qualifying offer is successfully matched to the data elements. Finally, the server sends or displays to the consumer information relating to the qualifying consumer offers. Identifying offers that a purchase qualifies for is automatic, and more efficient and less costly to deliver. Commonly used receipts can be used as purchase information and there is no requirement for the receipt to contain any particular notation. This makes the method agnostic to the retailer. | 02-13-2014 |
20140046761 | Mobile Advertisement Syndication - Improved mobile advertisement syndication capabilities are disclosed for mobile communications facilities, such as cell phones. These and other capabilities are employed to improve delivery of mobile advertisements and their syndication, such as associating advertising content with websites or applications, to appropriate or desirable mobile communication facilities. | 02-13-2014 |
20140046762 | Marketing Method and Communication System for Implementing the Marketing Method - In one aspect, a database in which target subscribers of different subscriber classes that can be reached via a communications system are allocated, and one respective marketer is assigned to each of the subscriber classes. When the communications system establishes a first communications relation between a first subscriber and a target subscriber while using a destination address given by the first subscriber, the subscriber class of the target subscriber is determined based on the destination address. The determination of the subscriber class results in the establishment of a second communications relation between the first subscriber and a marketer assigned to the determined subscriber class. | 02-13-2014 |
20140058837 | System and Methods for Delivering Targeted Marketing Offers to Consumers Via an Online Portal - A system and methods for delivering targeted marketing offers to consumers during a session with an online (web-based) Internet portal, particularly suitable for online banking portals of financial institutions. An offer management system receives information corresponding to an advertising campaign of an advertiser corresponding to terms of a targeted marketing offer to be provided to a consumer accessing the online portal, and provides advertising campaign data corresponding to the targeted marketing offer and to an offer-triggering event to an offer placement system. An offer placement system receives the advertising campaign data, determines the occurrence of the offer-triggering event by a consumer during an online session with the online portal, and delivers information corresponding to the targeted marketing offer to the consumer. In response to the offer-triggering event, such as display of a list of transactions, the predetermined targeted marketing offer is delivered to the consumer during the online session. | 02-27-2014 |
20140067530 | SYSTEMS AND METHODS FOR PRECISION RETAILING - According to various embodiments, a mobile interaction event corresponding to a user of a mobile device currently accessing product-related content may be detected. Thereafter, real-time interaction data associated with the mobile interaction event is persisted to an interaction data table in real-time. Further, ancillary data may be accessed from one or more ancillary data tables. The ancillary data may be persisted into the ancillary data tables at periodic time intervals. Real-time user context information may be generated, based on the real-time interaction data included in the interaction data table and the ancillary data included in the ancillary data tables. | 03-06-2014 |
20140067531 | OFFER GENERATION BASED UPON USER ACTIVITY - There is disclosed a method for offer generation based upon website activity. The method comprises accessing a user identification system to identify a user in response to interaction by the user with a first website accessible to an offer server and monitoring the activity of the user on the first website. Next, the method includes determining that the user provided intent indicia indicating that the user intended to carry out an action on the first website and storing the purchase intent indicia in a database. Finally, the method includes accessing the database in response to further interaction by the user with a second website serviced by the offer server in order to obtain the intent indicia and to provide intent-related content to the user in response to the purchase intent indicia. | 03-06-2014 |
20140067532 | USE OF PERSONAL PREFERENCES TO CONTROL PRESENTATION OF ADVERTISEMENTS - This disclosure relates to a software-based system and method for management and display of advertisements based on personal preference information. | 03-06-2014 |
20140067533 | DISTRIBUTING CONTENT BASED ON TRANSACTION INFORMATION - Content providers can target individuals for receipt of selected content based, at least in part, on profiles associated with users. The associations between the users and the profiles are determined based on analysis of receipts for transactions completed by the users. These receipts contain information that is indicative of the individuals' spending habits. Electronic correspondence associated with the users is scanned to identify the receipts and information is extracted from the receipts for use in the analysis. The individuals can opt-in to receive content targeted to the profiles associated with their accounts without allowing the content providers to have direct access to their receipts or their identity. The individuals can also opt-out if they no longer want to receive targeted content. | 03-06-2014 |
20140074601 | METHODS AND SYSTEMS FOR MOBILE AD TARGETING - Among other disclosed subject matter, a computer-implemented method for providing audience targeting for advertisements is disclosed. The method includes determining information associated with one or more applications installed on a user's computing device. The method further includes determining one or more names, categories, or manufacturers associated with the one or more installed applications. Additionally, the method includes selecting one or more advertisements based at least in part on the determined one or more name, category, or manufacturer associated with the one or more applications. The method includes transmitting the one or more advertisements to the user's computing device for production in the user's computing device. | 03-13-2014 |
20140074602 | CONSUMER TARGETING PLATFORM SYSTEM - A method of operating a consumer target platform system is disclosed. One embodiment can include receiving a plurality of advertisement targeting options for an advertisement campaign, wherein the advertisement campaign is identified with a campaign identifier. The method can further include determining an application list with a detection application executing on an electronic device, wherein the application list is a list of installed and running applications on the electronic device. The method also includes: determining a consumer profile, at least in part, from the application list; matching the advertisement campaign to the consumer profile based on the advertisement targeting options; and providing the campaign identifier of the advertisement campaign to the electronic device for displaying the advertisement campaign on the electronic device when the consumer profile is matched with the advertisement targeting options of the advertisement campaign. | 03-13-2014 |
20140074603 | CONSUMER ADVERTISEMENT TARGETING PLATFORM SYSTEM - A method of operating a dynamic advertisement targeting platform system is disclosed. One embodiment of the method includes: receiving a target audience profile for the advertisement campaign with a campaign identifier; generating a device user profile by profiling an electronic device dynamically; determining a match between the target audience profile and the device user profile; and providing the campaign identifier to the electronic device when the match is determined. | 03-13-2014 |
20140074604 | PREDICTIVE ANALYTICS FOR MOBILE ADVERTISING - The present invention provides systems and methods for facilitating the creation and management of marketing campaigns, as well as the delivery of advertisements associated with those campaigns. Some embodiments provide a Mobile Marketing Platform (“MMP”) configured to determine an audience profile based on received marketing campaign information (e.g., delivery time, demographic information, ad copy). The determined audience profile describes a market segment that is expected or predicted to respond positively to the marketing campaign. The MMP then receives an indication that a particular user is accessing a resource (e.g., content item, Web site, mobile application). The MMP then compares the attributes of the user (e.g., demographics, location, device type) with multiple stored audience profiles and select the audience profile that best matches the user and his associated attributes. The MMP then serves an advertisement of the marketing campaign associated with the selected audience profile. | 03-13-2014 |
20140074605 | SYSTEMS AND METHODS FOR FACILITATING PURCHASES AT A GAS STATION VIA MOBILE COMMERCE - Systems and methods are provided for facilitating purchases at a gas station via mobile commerce. A merchant system can receive an indication that a consumer is at or near the merchant location and can check the consumer into the location. A mobile application can launch and provide the merchant system with consumer identification information. While a consumer makes a purchase at a location, the merchant system can select advertising to provide to the consumer on the consumer mobile device to convince the consumer to make additional purchases at the merchant location. In addition, the consumer can make additional purchases from the merchant system while, for example, pumping gas and can be provided with a code or other identify to provide the consumer with access to those additional products once they have completed the gas purchase. | 03-13-2014 |
20140074606 | METHOD, SYSTEM AND COMPUTER CODE FOR CONTENT BASED WEB ADVERTISING - According to the present invention, an internet target marketing system, method and computer program for distributing online advertising to viewers based upon the viewers' interests is provided. Specific embodiments according to the present invention can use an n-way matching of user's concepts of interest, advertiser's concepts and a currently viewed document to target advertising to the view of the current document. Some embodiments can generate a contextually sensitive advertisement for each page viewed in a browser, thereby associating an advertisement with every page in a document. Specific embodiments can associate advertising with documents that are substantially free of embedded advertisements, for example. Alternative embodiments can include embedded advertising, however. | 03-13-2014 |
20140074607 | Providing collected profiles to media properties having specified interests - To improve monetization of electronic advertisement placement, a profile owner company operates an automatic system for identifying media properties that have interests in specific profiles or profiles of a specified category or kind. The profile owner recognizes a collected visitor profile as one that a media property has previously requested or one that is within a category that a media property has previously requested and arranges for the visitor to be tagged with a tag readable by the media property that requested such a profile. The media property can use the tag in displaying customized advertising to the visitor. Using information received from the media property, the profile owner company then records usage of the profile by the media property. | 03-13-2014 |
20140081748 | CUSTOMIZED TELEVISION COMMERCIALS - A method of presenting a commercial to a viewer by a media player includes downloading, by the media player, a data portfolio from a remote server, wherein the data portfolio comprises a plurality of commercials and a viewing strategy, determining, by the media player, whether one of the commercials has been viewed previously by a same viewer, and presenting, by the media player, an other one of the commercials based on the viewing strategy. | 03-20-2014 |
20140081749 | CUSTOMIZED TELEVISION COMMERCIALS - A media player includes a memory device storing a computer program, a processor configured to execute the computer program, and network interface configured to enable communications between the media player and a network. The program is configured to download a data portfolio from a remote server across the network, determine whether one of a plurality of commercials included within the data portfolio has been viewed previously by a same viewer, and output an other one of the commercials based on a viewing strategy included within the data portfolio. | 03-20-2014 |
20140081750 | SOCIAL MEDIA TRANSACTION VISUALIZATION STRUCTURE - A database containing transaction data from at least one entity which makes payments with a payment network is maintained. Social network activity data from a social network is obtained for the at least one entity which makes payments with the payment network. The social network activity data and given records of the transaction data are integrated, to obtain integrated social media transaction visualization data. Techniques for providing purchase recommendations are also disclosed. | 03-20-2014 |
20140081751 | COMPUTERIZED SYSTEMS AND METHODS FOR MARKETING VEHICLE FINANCING OFFERS - A machine-implemented method for generating financing offers to a customer is disclosed. A plurality of original loan variables, including an original periodic payment amount, an original loan remaining duration, an original loan balance, and an original loan interest rate for an open loan account associated with the customer is received. A proposed interest rate is derived at least partially from prevailing market rates, and a proposed remaining loan duration is received. A plurality of proposed loan variables, including a proposed periodic payment amount and a proposed payoff amount is generated from the original loan balance and at least one of the proposed interest rate and the proposed remaining loan duration. Proposed difference values are generated based upon a comparison of the proposed loan variables and the original loan variables. | 03-20-2014 |
20140081752 | INCENTIVE NETWORK FOR DISTRIBUTING INCENTIVES ON A NETWORK-WIDE BASIS AND FOR PERMITTING USER ACCESS TO INDIVIDUAL INCENTIVES FROM A PLURALITY OF NETWORK SERVERS - Systems and methods for distributing incentives on a network-wide basis and for permitting user access to individual incentives from any network server are provided. A method performed by a server for accessing incentives may include receiving an access request from a device associated with a user and connected to a network, transmitting identifying information corresponding to the access request to a host, receiving incentive information from the host reflecting available incentives corresponding to the identifying information, and transmitting a network document, including the incentive information, to the device associated with the user in response to the access request. | 03-20-2014 |
20140089086 | GIFT-RECOMMENDATION APPARATUS AND METHOD - A method for using receipt data within a social network is disclosed. The method may include obtaining, by a computer system, access to a computer-hosted social networking service. The computer system may also obtain access to receipt data documenting one or more purchases made by a first human user of the social networking service. The receipt data may be classified. Based at least in part on the classifications produced, the computer system may generate one or more recommendations for gifts for the first human user. Accordingly, the computer system may present, via the social networking service, the one or more recommendations to a second human user of the social networking service. | 03-27-2014 |
20140089087 | DETERMINATION OF CUSTOMER PROXIMITY TO A REGISTER THROUGH USE OF SOUND AND METHODS THEREOF - A method is disclosed for providing notifications and other communications to a customer based on the customer's proximity to a checkout register at a store. A mobile electronic device with mobile self checkout software thereon may record and analyze ambient noise to determine when a customer is in a checkout line as well as to track the customer's progress through the checkout line. The mobile self checkout software may present information to the customer according to the customer's position in the checkout line. The type and nature of the information presented to the customer may be changed according to the customer's distance from the checkout terminal as well as how quickly the customer is approaching the terminal. | 03-27-2014 |
20140089088 | PURCHASE MANAGEMENT APPARATUS, PURCHASE MANAGEMENT METHOD, PURCHASE MANAGEMENT PROGRAM AND STORAGE MEDIUM - A purchase management apparatus notifies a target user having purchased a first item about next purchase timing. The apparatus can refer to a purchase history DB associating user ID and purchase history records, and an item DB associating item ID and category ID. The apparatus acquires user ID of a target user from the purchase history DB, specifies a category using the category ID of the category to which the first item belongs, calculates a purchase interval of the items belonging to the category based on the purchase history record specified using the target user ID among the purchase history records of the items belonging to the category, and estimates a purchase interval of the first item based on the calculated purchase interval. The purchase interval of the first item with no purchase history can be thereby estimated based on the known purchase history. | 03-27-2014 |
20140089089 | Presentation of Sponsored Content on Mobile Device Based on Transaction Event - A system and method for positioning targeted sponsored content on a mobile communication facility, comprising (a) receiving data corresponding to a transaction event having occurred via the interaction of a user with the mobile communication facility, wherein the transaction event includes transmission of data representative of a first product or service being purchased by the user and a location; (b) receiving data corresponding to offline inventory within the location, wherein the offline inventory corresponds to a second product or service; (c) selecting advertising content based at least upon a relevance between (i) an advertisement for the second product or service and (ii) the purchased first product or service in the transaction event, wherein the relevance is further based on information relating to compatibility of the advertising content with the mobile communication facility; and (d) presenting the selected advertising content on a display of the mobile communication facility. | 03-27-2014 |
20140095306 | DIGITAL SIGN ADVERTISEMENT SELECTION BASED ON MOBILE DEVICE ACTIVITY - Various embodiments are directed to cooperation among computing devices to employ visually identifiable traits of a person and data concerning their online activities to determine subjects of interest to them and select advertisements. An apparatus comprises a processor circuit; an interface operative to communicatively couple the processor circuit to a network; and a storage communicatively coupled to the processor circuit and arranged to store a sequence of instructions operative on the processor circuit to: monitor online activities comprising interactions with a computing device via the interface and the network; store collected data about the online activities; store profile data comprising visually identifiable traits; detect a signage device; and form a link with the signage device via the interface and transmit the profile data to the signage device via the link in response to detection of the signage device. Other embodiments are described and claimed herein. | 04-03-2014 |
20140095307 | SPOTTING TRENDS BY IDENTIFYING INFLUENTIAL CONSUMERS - Relevant information for a plurality of consumers may be gathered from a plurality of electronic devices. Influence information is determined from a correlation between the relevant information and one or more items. The influence information may be used to identify one or more influencers. Information gathered from contemporary online behavior of the one or more influencers with respect to one or more categories of items may be used to identify a trend with respect to one or more particular items in the one or more categories. It is emphasized that this abstract is provided to comply with the rules requiring an abstract that will allow a searcher or other reader to quickly ascertain the subject matter of the technical disclosure. This abstract is submitted with the understanding that it will not be used to interpret or limit the scope or meaning of the claims. | 04-03-2014 |
20140095308 | ADVERTISEMENT DISTRIBUTION APPARATUS AND ADVERTISEMENT DISTRIBUTION METHOD - A specifying unit | 04-03-2014 |
20140095309 | Method and Apparatus for Targeted Advertisement Delivery - A computer implemented method includes retrieving one or more data elements relating to user shopping habits. The method also includes identifying one or more merchants along a route corresponding to the one or more data elements. The method further includes identifying at least one advertisement for at least one of the one or more merchants. Also, the method includes presenting the advertisement to a vehicle occupant, as a vehicle moves within a perimeter of a merchant for which an advertisement has been identified. | 04-03-2014 |
20140100952 | METHOD AND APPARATUS FOR OPTIMIZING MESSAGE DELIVERY IN RECOMMENDER SYSTEMS - One embodiment of the present invention provides a system for optimizing the performance of a recommendation engine by generating an optimal recommendation time window. During operation, the system receives user click-through behavior on past recommendations and current user information, such as demographics and location. The system also receives information on one or more offers. The system determines the appropriate user-group for each user, and appropriate offer-group for each offer. The system then generates an optimal time period for a given recommendation for a given user and offer, wherein the optimal recommendation time window is the period when the offer is most likely to be accepted. | 04-10-2014 |
20140100953 | Delivering Mobile Messages to Wireless Mobile Devices Based on Current Delivery Preference and Network Capabilities to Improve User Experience - A mobile messaging server of in an example interacts with a wireless communication data network, a device database, a campaign content database, a device preference database, and operator's network requirement database to deliver one or more of images, bar codes, videos and/or simple plain text via a pushed mobile message to a mobile device identified by a mobile number for mobile messaging communication, for example, to meet a desirable, beneficial, good, and/or best possible user experience, for example, based on mobile device capabilities and operator's network requirements at current point in time based on real time capabilities detection. | 04-10-2014 |
20140108139 | Marketing Segment Rule Definition for Real-time and Back-end Processing - A marketing segment rule for access by both a real-time component and a back end component may be stored. The real-time component may be configured to qualify a visitor to network content in a marketing segment during the visitor's visit to the network content. The back end component may be configured to qualify the visitor in the marketing segment after the visitor's visit to the network content. Qualification of a first visitor in a marketing segment may be determined. Such a determination may include evaluating network content data for the first visitor according to the marketing segment rule. An indication of the first visitor's segment qualification may be stored. An online advertisement may be presented to the first visitor based on the first visitor's segment qualification. | 04-17-2014 |
20140108140 | METHOD OF CONDUCTING SOCIAL NETWORK APPLICATION OPERATIONS - In one embodiment, a computer-implemented method comprises: receiving, by a social networking system, location information for a device associated with a first user of the social networking system; associating the location information with the first user in a user profile associated with the first user of the social networking system; sending, from the social networking system, to a second user a communication generated based at least in part on the location information. | 04-17-2014 |
20140108141 | Dynamic Audio File Generation - A method of creating a dynamic audio file may comprise associating a tag with an audio file having audio content and the tag may comprise a location file path of a source of the audio content. A method of updating a dynamic audio file may comprise sending a dynamic audio file, receiving a request for updated audio content, and sending the updated audio content in response to the request. In various embodiments, the dynamic audio file may comprise a tag and initial audio content and the tag may comprise a location file path of the audio content. | 04-17-2014 |
20140108142 | ADVERTISEMENT CAMPAIGN SYSTEM USING SOCIALLY COLLABORATIVE FILTERING - In one embodiment, a method comprises identifying, in a network, user selection preferences of an identified user having accessed the network, the identifying based on an accumulation of user selection inputs executed by the identified user, the user selection inputs accumulated relative to input options presented to the user and identifying respective available network items; classifying, by an apparatus in the network, the identified user into one of multiple user affinity categories relative to an advertisement campaign for a targeted product, the classifying based on determining whether one of the user selection inputs represents a view gesture of the user having viewed the targeted product; and selecting an advertisement asset for delivery to the identified user based on the classifying of the identified user into the one user affinity category. | 04-17-2014 |
20140108143 | SOCIAL CONTENT DISTRIBUTION NETWORK - A social content distribution network (SCDN) allows content producers to search over content sponsors to learn about demand in content sponsor sub-networks. Audience tracking tools are provided for the content sponsor to learn about demand for content within different audiences (content consumers) in any of the content destinations and within different audiences in any of the content destinations. Content sponsors are also provided facilities to search over an index of content producers to find relevant content to push. Having discovered content the sponsor wishes to push into a particular audience, the sponsor may use the SCDN platform to create a payload that includes a link to the selected content and a creative that annotates the link, deliver this payload, and track its performance in the content destination. | 04-17-2014 |
20140114756 | ADVERTISEMENT DISTRIBUTION APPARATUS, AND ADVERTISEMENT DISTRIBUTION METHOD - A storage unit | 04-24-2014 |
20140114757 | Methods and Apparatus for Consumer Habit Tracking and Advertisement Provision - A system includes a processor configured to receive a request from a website, including a user identifier. The processor is also configured to receive information about one or more types of advertisements suitable for playback on the requesting website. Further, the processor is configured to identify a user record in a user database, based on the user identifier. Additionally, the processor is configured to determine one or more advertisements that are likely to appeal to the user and are suitable for playback on the requesting website. The processor is also configured to provide an advertisement recommendation to the requesting website. | 04-24-2014 |
20140114758 | SYSTEMS AND METHODS FOR GENERATING CUSTOMIZED ADVERTISEMENTS - Systems and methods for generating customized electronic advertisements are disclosed. A request for an advertisement is received. Viewer data is received and analyzed to determine current viewer features, characteristics, attributes, and/or interest(s). Product data can be extracted from publicly accessible electronic data generated by an ad source organization. The product data can be compared to the current viewer interest(s) to determine which product of the plurality of products most closely aligns with the current interests of the viewer to select a product to be advertised. A customized advertisement can be generated specifically for the viewer using at least a portion of the extracted product data for the product to be advertised. | 04-24-2014 |
20140114759 | ENHANCED CUSTOMER INTERACTION CHANNEL SYSTEMS AND METHODS - A computer-implemented method, a server, and a computer use an enhanced customer interaction channel based on a predetermined payment key associated with a specific company and location. The predetermined payment key uniquely identifies the specific company and location and enables the enhanced customer interaction channel based on existing payment processing systems. The specific company may use the enhanced customer interaction channel to reach customers who were previously unknown to the specific company for a variety of purposes such as rewards, coupons, offers, product information, and the like. | 04-24-2014 |
20140122227 | TARGETING MARKETING MESSAGES BASED ON USER PREFERENCES - Methods, computer systems, and computer-storage medium for generating an advertisement-targeting profile based on learned user preferences are provided. An indication that a user is interacting with marketing messages on one or more Web pages is received. Each marketing message comprises a plurality of attributes. A set of attributes that is shared across the marketing messages is determined; the set of attributes comprises, in part, a subset of incentives. An advertisement-targeting profile comprising user preferences related to the set of attributes is generated. The advertisement-targeting profile is used, in part, to generate predefined marketing-message elements that may be used to modify marketing messages to increase user responsiveness to the messages. | 05-01-2014 |
20140122228 | METHOD AND SYSTEM FOR EMERGENT DATA PROCESSING - A method and system for emergent data processing are described. A system having one or more servers operable to handle retail data can receive content including customer data and product data. The content can be normalized and stored into a hyper-graph structure in the servers. The system can be used to select a portion of the hyper-graph structure based on a particular customer and to generate a recommendation for the particular customer based on the content in that portion of the hyper-graph structure. The system can also generate personal catalogs based on the information in the hyper-graph structure. The system can perform competitive analysis between products from different sources and include the results in the recommendations. Moreover, the system can perform a vertical analysis of consumable products to provide recommendations for tools or products that can be used in connection with the consumable products. | 05-01-2014 |
20140122229 | TECHNIQUES FOR RECOMMENDING A RETAILER, RETAIL PRODUCT, OR RETAIL SERVICES - Techniques for recommending a retailer, retail products, or retail services are provided. Retail preferences and preferences for specific products and services of a specific retail type are aggregated for a consumer. These preferences are analyzed and clustered with other consumers so that retailer, retail product, and retail service recommendations can be automatically and dynamically made to the consumer. | 05-01-2014 |
20140122230 | QUEUE MANAGEMENT - Disclosed are methods and devices for queue management that allow a person waiting in the queue to choose to receive at least one warning communication, for example on a wireless communication device such as a cellular telephone. In some embodiments, the person agrees to “buy” the warnings and concomitant free time by agreeing to pay for at least one warning communication and/or by agreeing to accept advertisements. | 05-01-2014 |
20140122231 | SYSTEM AND METHOD FOR INTERACTIVE PROMOTION OF PRODUCTS AND SERVICES - A method and system for interactively promoting the sale of a product or service are described. The method and system includes capturing an image of a consumer with a video camera. Next, a biometric scan of the image may be conducted to determine if at least one biometric has been recognized from the scan. The biometric scan usually comprises a facial recognition scan. If one biometric has been recognized from the scan, the system may access a database comprising biometrics associated with at least one of browsing history, purchase history, and preference data associated with a consumer. The system may then display advertising images on a display device comprising a product or service augmented with one or more images of the consumer and which correspond with data stored in the database. The system may convey options for initiating a sale and preserving the sale of the product or service. | 05-01-2014 |
20140129328 | PROVIDING AUGMENTED PURCHASE SCHEMES - An application provides augmented purchase schemes. A product is displayed through monitors augmenting customer environment. Product and service offers are transmitted to a customer according to online list populated with customer information to affect purchase behavior. Product information is generated according to a customer interest and transmitted to the customer. | 05-08-2014 |
20140129329 | SERVER, ANALYSIS METHOD AND COMPUTER PROGRAM PRODUCT - According to an embodiment, a server includes a first acquiring unit, a second acquiring unit, an analyzing unit, and an output unit. The first acquiring unit is configured to acquire recognition information includes a product identification information for identifying the product. The second acquiring unit is configured to acquire combination information including the product identification information of the product to be combined with an object image including an object. The analyzing unit is configured to calculate product priorities for respective products by analyzing the recognition information and the combination information. The output unit is configured to output information based on the product priorities. | 05-08-2014 |
20140129330 | Methods for Targeted Advertising - The invention described herein solves challenges encountered in targeted advertisement. Methods for targeted advertisement of non-agnostic consumer markets are disclosed. Examples describe a system wherein consumer input informs the method of targeted advertisement. | 05-08-2014 |
20140129331 | SYSTEM AND METHOD FOR PREDICTING MOMENTUM OF ACTIVITIES OF A TARGETED AUDIENCE FOR AUTOMATICALLY OPTIMIZING PLACEMENT OF PROMOTIONAL ITEMS OR CONTENT IN A NETWORK ENVIRONMENT - Techniques are disclosed for predicting momentum of topic in the future in automatically optimizing placement of promotional items or content (e.g., advertisements) in a network. An example method comprises selecting a group of users from a user population in a network based on, for example, a degree of association between (i) multiple key words and (ii) profile data or past activities from the user population. The method further comprises monitoring activities performed in the network by the group of users. The method further comprises identifying a topic from the activities, and determining momentum for the topic. The method further comprises predicting a future momentum for the identified topic based on observing additional topics which are related to the identified topic and have momentums with a rate of growth that exceeds a positive or negative threshold. | 05-08-2014 |
20140129332 | Presenting Sponsored Content on a Mobile Communication Facility - A computer-implemented method for positioning targeted sponsored content on a cellular phone includes the steps of (a) assessing a likelihood of an interaction by a user of the cellular phone with a sponsored content, wherein the assessment is based on a plurality of user characteristics associated with the cellular phone including (i) a television content viewing history; and (ii) a predefined hardware or software characteristic of the cellular phone; (c) prioritizing the placement of the sponsored content within one of a plurality of predefined areas of a graphical user interface of the cellular phone over the placement of other sponsored content within the same area, wherein the prioritization is based on the assessment of the likelihood of the interaction of the user of the cellular phone with the sponsored content; and (d) presenting the sponsored content within the one of a plurality of predefined areas of the graphical user interface. | 05-08-2014 |
20140136318 | Systems and Methods for Advertising to a Group of Users - Systems and methods are provided for targeting advertisements to a group of proximate electronic devices. According to certain aspects, an electronic device determines ( | 05-15-2014 |
20140136319 | Customized VCards - Methods and systems provide customized electronic cards, such as customized vCards. Each vCard can be customized, such as with respect to a particular recipient. Thus, desired specific information can be provided to the recipient and not provided to anyone else who receives a vCard from a user. In this manner, a unique communication between the user and the recipient can be defined. Different vCards, each containing some common information and some unique information, can be communicated to different recipients. | 05-15-2014 |
20140136320 | METHOD FOR PUBLISHING CONTENT IN MARKETING COMMUNICATIONS ACROSS DIGITAL MEDIA IN ONLINE ADVERTISING - An improved system and method for publishing content in marketing communications across digital media is provided. Marketing communications, including marketing emails, may include information about offers and advertising information for using the offers in online advertising such as advertising channel information, monetization information, and social sharing information. Upon receiving the marketing communications, offer information and advertising information may be extracted from the marketing communications. Offers may be generated from the offer information extracted from the marketing communications, and the offers and advertising information may be stored in persistent storage. A request may be received, for instance from an advertisement server or advertisement exchange network, to serve an advertisement for an advertising channel to the user. And an offer extracted from the marketing communications sent to the user may be served as an advertisement to a device operated by the user for display. | 05-15-2014 |
20140136321 | SYSTEM FOR PUBLISHING CONTENT IN MARKETING COMMUNICATIONS ACROSS DIGITAL MEDIA IN ONLINE ADVERTISING - An improved system and method for publishing content in marketing communications across digital media is provided. Marketing communications, including marketing emails, may include information about offers and advertising information for using the offers in online advertising such as advertising channel information, monetization information, and social sharing information. Upon receiving the marketing communications, offer information and advertising information may be extracted from the marketing communications. Offers may be generated from the offer information extracted from the marketing communications, and the offers and advertising information may be stored in persistent storage. A request may be received, for instance from an advertisement server or advertisement exchange network, to serve an advertisement for an advertising channel to the user. And an offer extracted from the marketing communications sent to the user may be served as an advertisement to a device operated by the user for display. | 05-15-2014 |
20140136322 | SYSTEM TO CROSS INCENTIVIZE FOOD AND ENTERTAINMENT SALES - Methods and systems for the cross incentivizing of food and entertainment sales. In one aspect, a method includes receiving an entertainment selection from a user. In response to the received entertainment selection, presenting to the user information concerning at least one sponsoring food, wherein a sponsoring food when selected covers a cost of the selected entertainment. Then receiving from the user a sponsoring food selection and retrieving the selected entertainment from a location differing from the location of where the selected sponsoring food is prepared. Afterwards, delivering the selected entertainment and the selected sponsoring food to the user. | 05-15-2014 |
20140136323 | SYSTEM AND METHODS FOR ADVERTISING BASED ON USER INTENTION DETECTION - System and methods are disclosed for advertising based on user intention detection. The methods include performing linguistic analysis of user expressions, identifying grammatical or semantic attributes associated with terms in the expression, and their relationships, and determining a relevance score for one or more terms in the expression that are associated with the name of a product or service. Based on the relevance score, an advertisement can be displayed to the user who produced the expression within a given period of time. The user can be a social network user, or an email user, or a text messaging user, or a user of other text communication media. Furthermore, electronic advertising space or time can be sold or auctioned to advertisers based on the relevance score in contrast to the conventional method of being based on keywords. Furthermore, based on the number of users having produced an expression indicating an intention to purchase a similar product or service, an advertiser can determine a group purchase price based on the number of users having indicated such an intention. Furthermore, dynamic user profiles can be created or updated based on the detection of user interest, and suggestions and recommendations can be made to users of social networks and other media channels accordingly. | 05-15-2014 |
20140136324 | INTERACTIVE COMMUNICATION RELATED TO USAGE DATA PROGRESSION DATA - According to an aspect of the presently disclosed subject matter there is provided a method of interactive communication, comprising: receiving a first usage data communication including user data, a first usage progression data and a product data; processing the first usage data to determine a corresponding first usage state based at least on the first usage progression data and at least one of the user data or the product data; selecting a first action based on the first usage state; providing a first interactive communication to a user that is associated with the first usage data, the first interactive communication can be configured to enable the user to execute the selected first action. | 05-15-2014 |
20140136325 | System for Data Management and On-Demand Rental and Purchase of Digital Data Products - A system for handling data and transactions involving data through the use of a virtual transaction zone, which virtual transaction zone removes the dependency of such transaction on the delivery medium of the product. The invention may reside and operate on a variety of electronic devices such as televisions, VCRs, DVDs, personal computers, WebTV, any other known electronic recorder/player, or as a stand alone unit. The transaction zone also provides a mechanism for combining mediums, data feeds, and manipulation of those feeds. The transaction zone also provides a mechanism for controlling the content, delivery, and timing of delivery of the end consumer's product. | 05-15-2014 |
20140143049 | SYSTEMS AND METHODS FOR AN INTEGRATED AND FRICTIONLESS CALL TRACKING SERVICE - The field of the invention relates to systems and methods for operation of a call tracking service, and more particularly to systems and methods that provide a call tracking service that does not require landing pages operated by the advertisers and still provide granular visibility into the actual ad impressions. In a preferred embodiment, the system includes a call tracking server system, a webserver, an advertiser system coupled to a public network and accessible to one or more users. The call tracking server system includes a database that stores user profile data associated with the one or more users. The system is configured to provide one or more URLs that replace one or more URLs supported by the advertiser system, create a user profile storing data received from and related to the user and the device operated by the user, provide a tracking number, acting as an identifier, for display at a device operated by a user, forward call from the user to the advertiser system, and update the user profile with information relating to the call. | 05-22-2014 |
20140143050 | Managing Targeting of Advertisements Based on User Associations with Social Networking Objects - An entity provides a competitive block list for one or more of its objects in a social networking system. The competitive block list identifies advertisers or other entities prevented from targeting advertisements based on connections between users and objects of the entity. If a later received advertisement is targeted based on a connection between a user and an object of the entity, the social networking system determines whether the advertiser associated with the advertisement is included on the competitive block list. If the competitive block list includes the advertiser, the advertisement is determined not to be valid, and not presented to users. Otherwise, the advertisement is determined to be valid, and may be presented to users thereafter. | 05-22-2014 |
20140143051 | NABST Market Mechanism - Highly Targeted Advertising Method - Enables self-serving consumer to indicate their personal element of unsatisfied demand for a particular product so they are alerted to modified supply (promotional information) for the product. Potential buyers communicate the store of product observation and a product of interest to a communications host. The store and product information, together with a return address for responsive communications concerning the store and the product, is stored in a database. A seller interested in demand at their establishment could access the database and retrieve aggregate buyer-segmented product demand information for the consumer they target. The seller could design incentive schemes more effectively and communicate promotional information to the potential buyer via the communications host. The communication is highly targeted, enhances economic communication of unsatisfied demand and delivers promotional advertising information to self-targeted consumers with protection from unsolicited seller spam. | 05-22-2014 |
20140143052 | SYSTEM AND METHOD FOR APPLYING ON-LINE BEHAVIOR TO AN OFF-LINE MARKETING CAMPAIGN - A marketing determination system includes a demand side platform that places a packet of data on computers based on on-line behavior. Consumers access a website and show interest on a product or a service by clicks or viewing time. This behavior is tracked for a geographic location, such as a ZIP+3 code. The number of devices showing interest via this behavior is determined. If enough interest is observed, then an off-line marketing campaign is directed to the geographic location, thereby identifying potential customers due to the level of interest observed on-line. | 05-22-2014 |
20140149213 | APPARATUS AND METHOD FOR GENERATING PERSONALIZED INFORMATION AND PROMOTING ONLINE ADVERTISING IN A SOCIAL NETWORK - An information processing apparatus and associated methodology for generating personalized fashion-related information and promoting online advertising in a social network. The personalized fashion-related information includes personalized fashion style suggestions, recommended fashion items to purchase, customized advertising, and recommended vendors for each of the recommended fashion items to purchase. The information processing apparatus generates the personalized fashion information based on the profile and history information of a user and weather information where the user is located. With respect to a purchase transaction, the information processing apparatus creates a unique identification number and assigns to the transaction, thereby a buyer conveniently uploads purchased items to the social network. | 05-29-2014 |
20140149214 | PROOF POINTS OF PRODUCT PRICE REDUCTIONS - A system and method for notifying a retail customer with respect to recent price reductions for products of interest to the customer. The system and method include identification of such products of interest by gathering and analyzing past purchase behavior, demographic data, and the like. By analyzing such data to identify products of relatively high importance to the customer and presenting notifications of price reductions of such identified products, the retailer may successfully instill in the customer the impression that the retailer offers lower prices than its competitors. Such impressions may be likely to increase customer loyalty and encourage repeated return shopping trips. | 05-29-2014 |
20140156394 | Targeted Advertisement Generation For Travelers - Systems and methods are disclosed herein for generating targeted advertisements to traveling consumers. A user's location is tracked or inferred and compared to a home region identified for the user. For user's located with in a home region targeted advertisements are selected according to a user profile generated from analysis of the user's purchases over time. Upon detecting the user located outside the home region, selection of advertisements according to the user's home region profile may be suspended and advertisements may be selected according to one or more of a generic traveling consumer model, a traveling consumer category model, and a user-specific traveling profile. | 06-05-2014 |
20140156395 | SHIFTING MARKETING MESSAGING ACCORDING TO CUSTOMER LIFESTYLE CHANGES - A process and method for tailoring marketing messaging to retail customers is disclosed. Embodiments of the present disclosure comprise a system adapted to identify significant lifestyle changes in a customer's life by recording and analyzing the customer's purchasing behavior and to adjust marketing messaging directed at the customer in accordance with the identified lifestyle change. The marketing messaging system may search a customer's purchase history for known correlations between shopping behavior and demographic, socioeconomic, and other similar classifications of retail customers. By identifying changes in shopping patterns, the system of the present disclosure can tailor marketing messaging for the recipient consumer, thereby increasing marketing effectiveness. | 06-05-2014 |
20140156396 | TECHNIQUES IN TRANSIT ADVERTISING - Embodiments of systems and methods are disclosed for providing messages based on an identified ridership pattern of a user of a transit system. Embodiments can include receiving information associated with a plurality of transactions of the user of the transit system, and identifying a ridership pattern of the user of the transit system. A predicted time and duration that the user of the transit system will be at a predicted location can be determined based, at least in part, on the identified ridership pattern. A message can be formulated using this information, and the message can be sent to the user or other message subscriber. Messages can include a variety of information, including advertisements, transit status updates, and more. | 06-05-2014 |
20140156397 | LIFESTYLE GRILL - Methods for manufacturing grills, methods for marketing grills, and grills. An example method for manufacturing a grill includes providing a grill base and lid, fabricating a plurality of accessory parts for the grill that are tailored to a lifestyle, and attaching the accessory parts to the grill base. An example method for target marketing grills includes providing a grill, selecting a theme for the grill that is tailored to a lifestyle, fabricating parts for the grill that are tailored to the lifestyle, attaching the parts to the grill base, and promoting the grill to persons who have the lifestyle. An example grill includes a grill base, a lid, and a number of accessory parts attached to the grill base. | 06-05-2014 |
20140156398 | PERSONALIZED ADVERTISEMENT SELECTION SYSTEM AND METHOD - A system and method for selecting an advertisement to present to a consumer includes detecting facial regions in the image, identifying one or more consumer characteristics (mood, gender, age, etc.) of said consumer in the image, identifying one or more advertisements to present to the consumer based on a comparison of the consumer characteristics with an advertisement database including a plurality of advertisement profiles, and presenting a selected one of the identified advertisement to the consumer on a media device. | 06-05-2014 |
20140156399 | WHOLESALE FOOD MARKETING AND DISTRIBUTION PLATFORM - This disclosure describes systems, methods, and apparatus for facilitating sales, marketing, and order fulfillment between food industry manufacturers, distributors, and retailers. In particular, profiles of manufacturers, distributors, and retailers can be generated and these profiles can be analyzed to determine which retailers are ripe for promotional materials. Promotions can be created based on comparisons of manufacturer, distributor, and retailer profiles and the promotions can be transmitted via third-party servers. Retailers can then place orders via the third-party servers, and the third-party servers can then facilitate fulfillment of the orders with distributors. | 06-05-2014 |
20140156400 | ASSOCIATING AD RESULTS WITH PURCHASES MADE VIA MOBILE DEVICES - Implementations and techniques for associating ad results with purchases made via mobile devices are generally disclosed. | 06-05-2014 |
20140156401 | ASSUMED DEMOGRAPHICS, PREDICTED BEHAVIOR, AND TARGETED INCENTIVES - A system and method for anticipating consumer behavior and determining transaction incentives for influencing consumer behavior comprises a computer system and associated database for determining cross time correlations between transaction behavior, for applying the function derived from the correlations to consumer records to predict future consumer behavior, and for deciding on transaction incentives to offer the consumers based upon their predicted behavior. | 06-05-2014 |
20140164108 | Profiled Application Store Purchases Based On Operator Subscription - A method comprises: providing a software application comprising at least two purchase options; publishing the software application to an online application store; and based on whether or not a user is a subscriber, selecting an individual one of the purchase options for displaying to the user. | 06-12-2014 |
20140164109 | INTELLIGENT PROVISIONING OF OFFERS - A method of intelligent provisioning of offers is provided. Merchant information for a merchant is received. Then one or more attributes of one or more user cluster groups are retrieved from a user cluster group service, the user cluster groups including groupings of users from previously recorded transactions. One or more metrics can then be calculated from the one or more attributes. The user cluster groups can then be ranked based on the one or more metrics. An advertising campaign can then be automatically provisioned based on the ranking of the one or more user cluster groups and based on the merchant information. | 06-12-2014 |
20140164110 | SYSTEM AND METHOD FOR MEDIA SPEND ATTACHED TO NETWORK OFFERS - The system provides a method and apparatus for attaching media spend to an offer to be published by one or more publishers. In one embodiment the system allows an offering publisher to attach media spend to an offer that is available to one or more receiving publishers, such as through a syndicate network. The attached media spend may include an agreement to buy advertising space on the publishing platform of a receiving publisher. In one embodiment, the attached media spend may allow a receiving publisher to have the right to advertising space on the publishing platform of the offering publisher. In one embodiment, the attached media spend is a combination of an offer to buy space of a receiving publisher and to provide space to the receiving publisher on the publishing platform of the offering publisher. | 06-12-2014 |
20140164111 | PHYSICAL CONTEXT AND COOKIES - Users' browsing histories and other online activities are commonly tracked using cookies, and employed to customize users' web experiences. In accordance with certain aspects of the present technology, microphones, cameras, and other sensors of portable computing apparatuses are employed to gather information about users' offline experiences. This information can be used—alone, or in conjunction with traditional cookie data—to enable systems to adapt their behaviors based on a fuller view of user's circumstances. A great variety of other features and arrangements are also detailed. | 06-12-2014 |
20140164112 | SYSTEM AND METHOD FOR TARGETING FAMILY MEMBERS OF TRANSACTION ACCOUNT PRODUCT HOLDERS TO RECEIVE SUPPLEMENTARY TRANSACTION ACCOUNT PRODUCTS - Utilization of information in a closed loop data system further augments modeling while at the same time enabling customization of offers based on spend patterns. Data mining techniques are leveraged to identify rules to determine higher response rate populations. These rules are referred to herein as “triggers,” in that the presence of particular attributes will trigger a cardholder as being more likely to respond to a particular offer. The benefit yielded by this approach is a greater acceptance rate to an offer provided by a transactional account company. To identify the triggers, records of cardmembers who already utilize a given product are analyzed to determine their spend patterns. The spend histories of customers who are eligible to use the product are analyzed according to the identified triggers. Customers whose spend patterns most closely correspond to the triggers are then targeted with offers for the given product. | 06-12-2014 |
20140164113 | System For Targeting Advertising Content To A Plurality of Mobile Communication Facilities - A system for targeting advertising content includes the steps of: (a) receiving respective requests for advertising content corresponding to a plurality of mobile communication facilities operated by a group of users, wherein the plurality includes first and second types of mobile communication facilities with different rendering capabilities; (b) receiving a datum corresponding to the group; (c) selecting from a first and second sponsor respective content based on a relevancy to the datum, wherein each content includes a first and second item requiring respective rendering capabilities; (d) receiving bids from the first and second sponsors; (e) attributing a priority to the content of the first sponsor based upon a determination that a yield associated with the first sponsor is greater than a yield associated with the second sponsor; and (f) transmitting the first and second items of the first sponsor to the first and second types of mobile communication facilities respectively. | 06-12-2014 |
20140164114 | METHOD, SYSTEM, AND COMPUTER PROGRAM PRODUCT FOR SPEND MAPPING TOOL - A spend mapping tool provides a system, method, and computer program product for analyzing transactions between merchants and cardmembers. The tool groups a merchant by industry in a merchant industry group. The tool also groups a cardmember by industry in a cardmember industry group. Further, the tool analyzes transaction data from a transaction between at least one merchant in said merchant industry group and at least one cardmember in said cardmember industry group. | 06-12-2014 |
20140172559 | SYSTEM AND METHODS FOR PROVIDING LOCATION-BASED GOAL BALANCE INFORMATION - Systems, methods, and computer program products are provided for providing a notification to a consumer based on the location of the consumer. The system includes a computer apparatus including a processor and a memory; and a software module stored in the memory. The software module includes executable instructions that cause the processor to receive a goal corresponding to a specific product a consumer desires to purchase; determine a location associated with a mobile device of the consumer; identify a merchant that is located at or near the location associated with the mobile device of the consumer; determine whether the merchant offers for sale the specific product associated with the goal; provide a notification to the mobile device associated with the consumer based at least in part on determining that the merchant offers for sale the product, the notification comprising information related to the user's progress towards the goal. | 06-19-2014 |
20140172560 | SYSTEM AND METHOD OF PROFITABILITY ANALYTICS - Disclosed herein is a method to guide savings opportunities provided through a financial institution to their customers. The method comprising: analyzing financial transactions of customers to identify financial usage patterns, comparing usage patterns to available savings opportunities, reviewing available savings opportunities, identifying which savings opportunities are to be offered through the financial institution to customers and which are to have restricted access and enabling offered savings opportunities and restricted access savings opportunities for customers through the financial institution. | 06-19-2014 |
20140172561 | METHOD AND DEVICE FOR PRESENTING ADVERTISEMENT INFORMATION - A method and device for allowing an electronic device to output advertisement information while the electronic device is being charged by an external charging device is provided. A method of controlling the electronic device for presenting advertisement information includes operations of connecting with the external charging device for data communication; in response to an external charging device charging of a battery installing an application in the electronic device; in response to the external charging device being connected for the data communication; and outputting the advertisement information to the electronic device by using the application. | 06-19-2014 |
20140180805 | Arranging Advertisement Content In Digital Receipts - The present invention extends to methods, systems, and computer program products for arranging advertisement content in digital receipts. A receipt database server formulates a digital receipt for a sales transaction. When the digital receipt is requested for viewing by another computer system, the receipt database server can arrange content in the digital receipt for an advertising purpose. In some embodiments, the digital receipt server places an advertisement insert into the digital receipt. In other embodiments, the digital receipt server (re)arranges receipt items of the digital receipt so that some receipt items appear more prominently (e.g., are moved towards the top of the digital receipt, are displayed in a different color, are highlighted, etc.). Thus, in response to requesting a digital receipt, a customer mobile device can receive an advertisement digital receipt. The advertisement digital receipt can include content arranged for an advertising purpose. | 06-26-2014 |
20140180806 | AUTOMATIC RECOMMENDATION OF DIGITAL OFFERS TO AN OFFER PROVIDER BASED ON HISTORICAL TRANSACTION DATA - According to an embodiment, a data processing system for managing electronic offers comprises: a memory storing a set of historical transaction records pertaining to past consumer transactions and a set of offer data relating to an offer provider; and a logic module adapted to automatically suggest an offer to the offer provider based on at least a subset of the historical transaction records and at least a subset of the offer data, the offer being targeted at a consumer. In an embodiment, the electronic offer is suggested in response to a request for a receipt made by the consumer. In an embodiment, the electronic offer is automatically approved by the offer provider and is included in a transaction receipt transmitted to a data processing system associated with the consumer. | 06-26-2014 |
20140180807 | IDENTITY RESOLUTION FOR CONSUMERS WITH SHARED CREDENTIALS - According to an embodiment, a data processing system for facilitating consumer identity resolution comprises: a memory storing a plurality of consumer records, each record comprising historical transaction records obtained from at least two different sources; a first logic module adapted to receive a request, the request including consumer credential information that potentially relates to each of the consumer records and a set of contextual transaction data; and a second logic module adapted to select one of the consumer records based on the consumer credential information, contextual transaction data, and historical transaction records. In an embodiment, at least one recommended electronic offer is selected by mapping the credential information to one of the consumer records. In an embodiment, the electronic offer is selected in response to a request for a receipt. In an embodiment, the electronic offer is included in a transaction receipt transmitted to a customer data processing system. | 06-26-2014 |
20140180808 | GENERATION AND MANAGEMENT OF DYNAMIC ELECTRONIC OFFERS - According to an embodiment, a data processing system for managing electronic transactions comprises: a first logic module adapted to receive a set of historical transaction records relating to a consumer and a dynamic offer record including a set of offer attributes; a second logic module adapted to produce an electronic dynamic offer by modifying at least one offer attribute based on at least a subset of the historical transaction records. In an embodiment, the dynamic offer is distributed to a consumer in response to a request for a receipt. In an embodiment, the data processing system is adapted to include the dynamic offer in a transaction receipt transmitted to a consumer, or in another message transmitted to a consumer. In an embodiment, the first logic module receives contextual transaction data, and the dynamic offer is generated by also modifying at least one offer attribute based on the contextual transaction data. | 06-26-2014 |
20140180809 | MANAGEMENT OF ELECTRONIC OFFERS BY AN OFFER DISTRIBUTOR - According to an embodiment, a data processing system for assisting an offer distributor to manage electronic offers comprises: a first logic module adapted to receive two electronic offers from different offer providers, a first set of offer data relating to the first offer, and a second set of offer data relating to the second offer; and a second logic module adapted to select one of the two offers for distribution to a consumer, the selection being based on the first set of offer data and the second set of offer data. In an embodiment, the selected offer is distributed in response to a request for a receipt. In an embodiment, the selected offer is included in a transaction receipt transmitted to a customer data processing system. In an embodiment, the selection is made in response to a set of events, or is further based on a set of events. | 06-26-2014 |
20140180810 | SELECTION OF DIGITAL OFFERS BASED ON CURRENT AND HISTORICAL TRANSACTION DATA - According to an embodiment, a data processing system for facilitating an electronic transaction comprises: a first logic module adapted to receive a set of historical transaction records; a second logic module adapted to receive a request for an electronic offer recommendation, the request including contextual transaction data associated with a customer; a third logic module adapted to select at least one recommended electronic offer from a set of available offers based on at least one historical transaction record and at least a portion of the contextual data; and a fourth logic module adapted to transmit the selected electronic offer to a data processing system associated with the customer. In an embodiment, the request for an electronic offer recommendation consists of, includes, or is deduced from, a request for a receipt. The recommended electronic offer may be in a transaction receipt transmitted to the data processing system associated with the customer. | 06-26-2014 |
20140180811 | AUTOMATIC RECOMMENDATION OF ELECTRONIC OFFERS TO AN OFFER PROVIDER BASED ON HISTORICAL TRANSACTION DATA AND OFFER DATA - According to an embodiment, a data processing system for recommending offers to an offer provider comprises: a memory storing a set of historical transaction records pertaining to past consumer transactions and a set of offer data relating to an offer provider; and a logic module adapted to automatically recommend an offer to the offer provider based on at least a subset of the historical transaction records and at least a subset of the offer data. In an embodiment, upon selection by the offer provider, the electronic offer is included in an electronic receipt transmitted to a data processing system associated with a consumer. In an embodiment, the offer is recommended to the offer provider based on a trend identified with respect to a set of products or offers. In an embodiment, the recommendation of the offer includes the automatic determination of terms or campaign parameters for the recommended offer. | 06-26-2014 |
20140180812 | ADVERTISEMENT DELIVERY MANAGEMENT APPARATUS AND ADVERTISEMENT DELIVERY MANAGEMENT METHOD - An advertisement delivery management apparatus according to an embodiment of the present disclosure includes a prediction information storage unit, an acquisition unit and an allocation unit. The prediction information storage unit stores information including user attributes of a plurality of delivery target users predicted as future advertisement delivery destinations. The acquisition unit acquires a plurality of order requests designating user attributes and the numbers of deliveries. The allocation unit allocates the delivery target users to the plurality of order requests, on the basis of the user attributes and the numbers of deliveries designated by the plurality of order requests, such that the number of predetermined user attributes of the delivery target users who have not been allocated to the order requests is the maximum. | 06-26-2014 |
20140180813 | ADVERTISEMENT DELIVERY MANAGEMENT APPARATUS AND ADVERTISEMENT DELIVERY MANAGEMENT METHOD - An advertisement delivery management apparatus according to an embodiment includes an allocation unit and an advertisement delivery unit. The allocation unit selects delivery target users who have the user attribute designated by each of order requests and whose number corresponds to the number of deliveries designated by each of order requests, from a plurality of delivery target users predicted as future advertisement delivery destinations, and allocates the selected delivery target users to the order requests. The advertisement delivery unit selects the advertising information of the order request corresponding to a user attribute of a user of a user terminal on the basis of the allocation result of the allocation unit and transmits the selected advertising information to the user terminal. | 06-26-2014 |
20140180814 | Method for a plurality of online digital video commercials on a consecutive and non consecutive viewing pattern applied for digital music file downloading over internet - A method using TV advertising principles with some interactivity improvements, applied to the internet network domain is used to sponsor a free digital music file download by generating a sufficient amount of money which enables paying all royalties which are constituted by mechanical royalties, production royalties and recording artist royalties, giving the user a complete personal non-commercial license for the use of the digital music files he has just acquired; this process is made possible by using an algorithm to calculate the number of ads required, a process of selection of ads depending on different factors with different weighting but not limited to geographical location, event related, cyclic, targeted audience, special request; the audio file is available only after the viewing of all ads which is achieved by using a proprietary media player. This method is made possible through the support of a central internet server which includes a song database, advertising database, user database, data concerning standard copyright or specific contract-based copyright, a formula for the calculation of the number of adds required, automatic selection of advertising, and accounting process. This central database has the possibility of linking to external databases from outside partners to obtain songs or advertising, and to link to the computerized unit of the user through the internet network. | 06-26-2014 |
20140188605 | Techniques For Delivering A Product Promotion To A Consumer - A computer-implemented method is disclosed herein. The method includes the step of receiving, at a processing device of a commerce server, one or more signals from a head mountable unit corresponding to a forward direction and a position of the head mountable unit. The method also includes the step of identifying, with the processing device, at least one product that is in the forward direction of the head mountable unit based on the signal received from the head mountable unit. The method also includes the step of obtaining, with the processing device, at least one product promotion for the at least one product. The method also includes the step of transmitting, with the processing device, the at least one product promotion to the head mountable unit. | 07-03-2014 |
20140188606 | SYSTEMS AND METHODS FOR ADVERTISING ON VIRTUAL KEYBOARDS - Methods and systems are disclosed for interacting with advertisements on a virtual keyboard. An advertisement appears in a position that is proximate to a virtual key of the virtual keyboard. A user can manipulate the advertisement based on performing one or more types of gestures or key presses on or near the virtual keys. One type of gesture triggers an interaction with the advertisement and another type of gesture or key press performs a standard keyboard function. | 07-03-2014 |
20140188607 | ADVERTISING EXPOSURE METHOD BASED ON EVENT OCCURRENCE, SERVER FOR PERFORMING THE ADVERTISING EXPOSURE METHOD, AND COMPUTER-READABLE RECORDING MEDIUM HAVING RECORDED THEREON PROGRAM FOR EXECUTING THE ADVERTISING EXPOSURE METHOD - Methods and systems of obtaining an advertisement based on event occurrence on a mobile terminal are provided. A desired event is determined to have occurred on the mobile terminal. Event occurrence information is generated. The event occurrence information may be associated with the desired event. A keyword is extracted, which is based on the generated event occurrence information. An advertisement is obtained that is based on the extracted keyword. | 07-03-2014 |
20140195345 | CUSTOMIZING ADVERTISEMENTS TO USERS - A computer system analyzes a user profile of a user and determines a product that the user expressed an interest in purchasing. A template video for the product is obtained. This template video is modified to include personal information about the user in order to generate a customized advertisement that is unique to the user. The customized advertisement is presented to the user. | 07-10-2014 |
20140195346 | TRANSACTION EXCEPTION-BASED FINANCIAL PRODUCT OFFERS - Systems, method, apparatuses, and software are described for automatically detecting defects in financial transactions, automatically determining resolutions to the defects based on historical defect patterns, an interacting with customers to provide information and/or receive instructions regarding defects and how they should be resolved. | 07-10-2014 |
20140195347 | METHOD, SYSTEM, AND COMPUTER PROGRAM PRODUCT FOR BUSINESS DESIGNATION - The present disclosure relates to a tool for identifying and designating a status indicator to a transaction account and/or transaction account holder. The system may be configured to collect data associated with a plurality of transaction accounts and perform a deterministic data analysis on the data to identify transaction accounts to associate with one of two groups. Also, the system may be configured to perform a probabilistic data analysis to create a probabilistic data analysis percentile score on at least one of the identified two groups to re-allocate the transaction accounts into one of the two groups. This re-allocation may be based on the probabilistic data analysis percentile score being above a predetermined threshold. The system may be configured to contact holders of the transaction accounts associated with at least one of the two groups. | 07-10-2014 |
20140200996 | INFORMATION DISTRIBUTION DEVICE AND INFORMATION DISTRIBUTION METHOD - An advertising distribution device | 07-17-2014 |
20140200997 | System and Method for Selecting, Distributing, Redeeming, and Reconciling Digital Offers - A method of generating and executing offers and rewards to cardholders and/or program participants where an Offer Platform receives a request to create an offer to associate a value token with a financial institution, determines a list of available offers for qualifying cardholders, and tracks when offers are received and executed by the cardholders. The Offer Platform may work in conjunction with financial institutions and vendors to provide these services, and the determination of available offers and qualifying cardholders may be made based upon information provided by these entities regarding consumer products and goods/services. | 07-17-2014 |
20140200998 | DYNAMICALLY CREATING A CONTEXT BASED ADVERTISEMENT - A method and a system dynamically generates an advertisement based on one or more tokens distilled from information about a web session that requested a web page. For example, a token is distilled from information about a web session. Data is retrieved from a commerce database based on the token. The retrieved data is assembled into an advertisement, which is then supplied for rendering with the web page. | 07-17-2014 |
20140207570 | LOCATION BASED ALERTS FOR SHOPPER - Systems and methods are disclosed herein for generating reminders to shoppers to purchase products. Using a customer's current location, products stocked at that location are identified and compared to the customer's purchase history. Items regularly purchased by the customer found among the products stocked at the location are identified. Upon departing the location without adding the product to an electronic shopping cart an alert may be generated to remind the customer to purchase the product. In some embodiment, an alert is generate for a product found in the purchase history if an elapsed time since purchase of the product exceeds an expiration period or purchase period for that product. The methods disclosed herein may be used in the context of a self-checkout using an electronic shopping cart and navigational aids to facilitate retrieval of items on a shopping list. | 07-24-2014 |
20140207571 | SYSTEMS AND COMPUTER-IMPLEMENTED PROCESSES FOR DELIVERING PERSONALIZED DEALS TO CUSTOMERS - Systems and processes are disclosed for generating an delivering personalized deals to users. In certain embodiments, disclosed embodiments may configure a financial service account associated with a user. Based on monitored transactions from the financial service account, systems consistent with disclosed embodiments may generate deals that are personalized to the user of the financial service account. Such deals may be delivered to the user or a third-party upon request. | 07-24-2014 |
20140207572 | SYSTEM AND METHOD FOR PROVIDING SMART STATEMENTS - Systems and methods for providing purchase driven financial statements include an account processor that receives account data associated with one or more financial accounts of the account holder and advertising data via a network; one or more databases that stores at least the received account data and the received advertising data; and a statement processor that creates a financial statement based at least in part on the account data and the advertising data, provides the financial statement to an account holder, and tracks the account holder's future account data based on the provided advertising data. | 07-24-2014 |
20140207573 | System and Method for Communicating with a User at a Point-of-Sale - A system, method, and apparatus for providing promotions. The system receives a user-initiated request for a transaction and obtains, from a storage device of the system, information identifying one or more past purchases or present purchases of the user. The system determines, based on the information, a promotion to present to the user, and determines a promotional identifier associated with the promotion. The system outputs, with machine readable information, the promotional identifier to the user. | 07-24-2014 |
20140214534 | RESTAURANT MENU GENERATION AND IN-RESTAURANT PROMOTIONS - Restaurant menu generation and in-restaurant promotions are provided in the context of a computer implemented electronic restaurant menu. As one example, in-restaurant promotions are displayed on a mobile device by detecting the existence of a dining event currently underway in a restaurant via the mobile device. The dining event indicates presence of the mobile device in the restaurant, and further indicates a stage of a dining experience. An electronic restaurant menu is displayed at a graphical display of the mobile device. A promotion is identified based on the stage of the dining experience and the presence of the mobile device in the restaurant. The promotion may be associated with a menu item on the electronic restaurant menu. The promotion is displayed at the graphical display of the mobile device. | 07-31-2014 |
20140214535 | CONTENT SEQUENCING - This specification describes technologies relating to selection and display of content items based in part on sequencing information. In general, one aspect of the subject matter described in this specification can be embodied in methods that include receiving a request for content and a user identifier. The methods may further include identifying a sequence of content items in a browsing history corresponding to the user identifier, where the content items in the sequence are members of a set of content items. The methods may further include retrieving an estimate of a conditional probability of conversion for a first content item from the set, where the first content item is presented after the identified sequence. The methods may further include determining a bid for an impression in the requested content based in part on the estimate of the conditional probability of conversion and transmitting the bid. | 07-31-2014 |
20140214536 | SYSTEMS AND METHODS FOR PROVIDING ONLINE ADVERTISING UTILIZING USER-CENTRIC INTERACTION WITH COMPANIES, PRODUCTS, SERVICES AND CONTENT - A computer implemented method is provided for implementing user centric advertising and multiuser communication. The method includes providing a communication interface between advertiser devices, user devices and publisher devices, receiving advertiser preferences from the user devices, matching the preferences with advertisements from the advertiser devices and displaying the matched advertisements on a portal. The method also includes providing functionality for conducting two way communication between select user devices and advertiser devices, and conducting e-commerce transactions. The method also including a social exchange platform with functionality for user to user communication. | 07-31-2014 |
20140214537 | USER TERMINAL AND METHOD AND SYSTEM FOR PROVIDING ADVERTISEMENT - An advertisement providing system is provided. The system includes a first server configured to generate and store user models of interest, based on behavior history information of a user terminal and advertisement-of-interest selection conditions input by a user; a second server configured to generate and store target user attribute models, based on advertisement information and target user selection conditions provided from an advertisement provider; and a third server configured to detect a model by detecting the user models of interest and the target user attribute models based on user information when the user information is transmitted form the user terminal, and recommending an advertisement related to the detected model to the user terminal. | 07-31-2014 |
20140214538 | PROMOTING AN ONLINE AUCTION TO USERS BASED UPON BIDDING HISTORY - A data representation of auctions in an online auction system and a bidding history associated with the auctions and the online auction system are maintained in a computer system for multiple users. A set of the users to whom to promote a selected auction is determined based at least in part on the bidding history. A message that promotes the selected auction is sent to each respective one of the set of the users. The message includes a control configured to open a web page that facilitates bidding in the selected auction through the online auction system. | 07-31-2014 |
20140214539 | METHOD AND SYSTEM FOR PROVIDING AN ADVERTISEMENT SERVICE USING GAME - A method for providing an advertisement service using a game includes extracting advertisement groups to be exposed and determining any one of the extracted advertisement groups to be exposed as a target advertisement group to be serviced; and combining a game ability of the game participant client with at least any one of a game mileage of the determined target advertisement group, group level of the determined target advertisement group, times of game experience of the game participant client, and time elapsed since the game participant client has played the last game. Further, the method includes selecting an advertisement game having a game level corresponding to the result value of the combination; providing the selected advertisement game to the game participant client; and storing accumulatively information related to the game play result as a personal history record of the game participant client. | 07-31-2014 |
20140222559 | METHOD AND SYSTEM OF CUSTOMER LEVEL TRANSACTION ANALYTICS ACROSS MERCHANT SITES - A method for reporting a consumer profile includes: storing offline financial transaction data involving at least two merchants, each transaction associated with a consumer; receiving an information request, the request including a consumer identifier; identifying browsing information associated with the consumer; analyzing the browsing information and the transactions associated with the consumer to identify a profile; and transmitting the profile to a merchant. A method for displaying a customized web page includes: storing browsing data associated with a consumer; receiving a web page request; identifying the consumer identifier; transmitting an information request, the request including the consumer identifier; receiving offline transaction information for transactions involving the consumer and at least two merchants; analyzing the browsing data and the transaction information to identify a profile; customizing the web page data based on the profile; and transmitting the customized web page data to the consumer for display. | 08-07-2014 |
20140222560 | SYSTEM AND METHOD FOR MONETIZATION IN PHOTO SHARING SITES - Disclosed is a system and method for selecting and serving advertisements in response to requests for photos on a photo-sharing website. In some embodiments, the present disclosure describes a system and method for automatically matching an advertisement with a media file when the media file has been rendered by a user. Aspects of the present disclosure allow for automatic selection and serving of advertisements based on a requested media file and/or user profile information, potentially without any interaction between the user and the advertiser. | 08-07-2014 |
20140222561 | Cross-Platform Advertisement Targeting - An online system, such as a social networking system, enables targeted advertising to its users across platforms, such as mobile applications, desktop browsers, and mobile browsers. The online system stores interactions with advertisements or other content from multiple platforms with a user identifier. When an advertisement request is received including the user identifier, the stored interactions associated with the user identifier are retrieved, allowing an advertisement to be selected based on user interactions through various platforms. This improves advertisement delivery, such as advertisement retargeting, and conversion tracking. | 08-07-2014 |
20140222562 | LOCATION BASED DYNAMIC COUPONS - Methods, systems, computer-readable media, and apparatuses for location based dynamic coupons are presented. In some embodiments, location information for a plurality of users in an area associated with the network based positioning system is determined. The location information may be analyzed using a set of rules associated with the area to create an offer associated with a location within the area. The offer may then be communicated to one or more users. In alternate embodiments, user density may be used to create offers for users, and the offers may be directed toward influencing users to move from a high user density location to a low user density location. | 08-07-2014 |
20140222563 | Solutions For Hedging Against Foreign-Exchange Currency Risk - A service providing affinity and rewards to consumers based on their spending abroad to leverage foreign exchange currency gains or losses is described. The service automates the process of exchange rate gain or loss on a product or product category basis. The service may provide marketer incentives to compensate for all or some portion of the currency exchange-based gain or loss, including automated incentive rewards. | 08-07-2014 |
20140222564 | GEO-LOCATED SOCIAL CONNECTIVITY RELATING TO EVENTS AND COMMERCE - The present invention extends to methods, systems, and computer program products for geo-located social connectivity relating to people, events, and commerce. In general, embodiments of the invention provide a social commerce matching system. An intelligent interactive tool provides individuals the ability to geo-locate like-minded individuals/groups and participate in events. Individuals or businesses can generate events. Businesses can support events through advertising promotions, and deals. | 08-07-2014 |
20140222565 | SYSTEM AND METHOD OF SELLING PRODUCTS - A system and method of selling products is described, the method including the steps of: offering products for sale in a retail store; a person visiting the retail store; a person browsing the stock offered for sale; a person scanning the barcode on a product of interest to obtain additional product details; receiving indication information in an electronic form which identifies a person and at least one product that they are interested in purchasing; processing the indication information to determine a revised offer of sale; transmitting the revised offer of sale in an electronic form to the person. | 08-07-2014 |
20140236716 | Selection of Advertisements Based on Social Networking System Login Status - An ad bidder receives a request from a user device to select an advertisement (“ad”) for presentation along with a web page. The ad bidder includes a user profile database and may be a social networking system. The ad bidder determines if the user of the user device is logged into the ad bidder and selects the advertisement based on information in the user profile database if the user is logged into the ad bidder. If the ad bidder determines the user is not logged into the ad bidder, the ad bidder retrieves a device cookie stored on the user device. The device cookie describes interactions with content from the user device, such as viewed web pages or ads. Data stored by the device cookie is then used to select the ad for presentation. | 08-21-2014 |
20140236717 | ADVERTISING SYSTEM AND ADVERTISING EFFECT DETERMINATION METHOD - An advertising system according to an embodiment includes a remitting customer side wireless LAN communication unit, an attracting customer side wireless LAN communication unit, and a remitting customer result update unit. The attracting customer side wireless LAN communication unit is arranged at a position corresponding to a digital signage on which advertising content is displayed. The attracting customer side wireless LAN communication unit is arranged in a commercial space. The remitting customer result update unit updates information on a result of remitting customer by the advertising content, when a wireless terminal enters a communication area of the attracting customer side wireless LAN communication unit after entering a communication area of the remitting customer side wireless LAN communication unit is detected. | 08-21-2014 |
20140236718 | Interaction Analysis and Prioritization of Mobile Content - In embodiments of the present invention improved capabilities are described for receiving interaction information relating to a first mobile communication facility, weighting content based at least in part on the interaction information, and ordering the content for presentation on a second mobile communication facility based at least in part on the weighting. | 08-21-2014 |
20140244386 | TARGETING ADVERTISEMENTS TO LOGGED OUT USERS OF AN ONLINE SYSTEM - An online system stores a plurality of browsing histories for its users, each browsing history associated with a user's user identifying information. Based on a request for an advertisement from a client device that identifies a user and indicates the user does not have an existing session with the online system, the online system compares the identified user's browsing history to other stored browsing histories. Users associated with stored browsing histories similar to the identified user's browsing history are identified and user profiles of the identified users having an established session with the online system are identified. One or more common characteristics of the identified user profiles are used to select an advertisement for presentation to the user. | 08-28-2014 |
20140244387 | SYSTEMS AND METHODS FOR ACCESSING FIRST PARTY COOKIES - An advertiser participating in a method of targeting based on first party cookies may update its DNS record to include a subdomain that redirects to a server associated with an ad network. The ad network may incorporate that advertiser's subdomain in an ad pixel tag published on one or more of the advertiser's web pages, to set a cookie on the advertiser's domain. Specifically, when a user visits one of the advertiser's web pages, the ad pixel tag may be redirected by the advertiser's DNS update to an ad network server for receipt of a cookie that matches the subdomain. The ad network may distribute to its publishers an ad call that checks for the presence of any first party domain cookies set via the second stage, and then pass any such cookie data to the network's ad servers to decide which ad to serve. | 08-28-2014 |
20140244388 | Social Content Synchronization - Methods, systems, and apparatus are disclosed which include filtering social media data for content resources that match one or more search terms, generating a feed based on the filtering, associating a content resource tag with each content resource, associating the feed with a first section of a layout of a content display, associating an advertisement campaign with a second section of the layout, providing the layout to be displayed on a display device, providing the content resources from the feed to be displayed in the first section of the layout, determining that one of the content resources currently displayed in the first section of the layout is associated with a content resource tag that matches one of the campaign tags of the advertisement campaign; and providing the advertisement image to be displayed in the second section of the layout. | 08-28-2014 |
20140244389 | SYSTEM AND METHOD FOR CLOUD BASED PAYMENT INTELLIGENCE - The present application provides a system and method that includes receiving first and second electronic information associated with a first and second entity. The information is filtered and quantified and, thereafter qualified using at least one processor. Moreover, information associated with at least one reward and/or advertisement is determined to be provided to at least one of the first and second entities in accordance with the qualifying. The information associated with the at least one reward and/or advertisement is transmitted to at least one computing device. | 08-28-2014 |
20140244390 | CUSTOMIZING PERISHABLE CONTENT OF A MEDIA CHANNEL - A user can specify particular news weather, traffic, or other perishable content received on a particular Internet radio station or other media channel. The user can customize the station so that wherever the user is currently located, he can receive perishable content related to a preferred geographic location or other category. In some embodiments, a user can specify that a customized station plays local news from one city at the top of the hour, traffic from another city at 10 minutes past the hour, and music or other content at other times. The user can also customize the station to select the perishable content, or other original content, from the personal libraries of specified users. Thus, a user can customize not only the genre of content or select a particular local station, but can also modify the perishable content provided by the customized station. | 08-28-2014 |
20140249917 | METHOD AND SYSTEM FOR A HOSTED MERCHANT AND CARDHOLDER TRANSACTION CACHE - A method for distributing cardholder transaction information includes: storing, in a database, a plurality of transaction data entries, wherein each transaction data entry includes data related to a previously conducted financial transaction involving at least one of a plurality of merchants and includes at least a merchant identifier, a consumer identifier, a transaction time and/or date, and transaction data; receiving, by a receiving device, a transaction cache request, wherein the transaction cache request includes at least a specific merchant identifier; identifying, by a processing device, a transaction data entry subset, wherein the transaction data entry subset includes a subset of the plurality of transaction data entries and where each transaction data entry in the transaction data entry subset includes at least the specific merchant identifier; and transmitting, by a transmitting device, the transaction data entry subset to a merchant associated with the specific merchant identifier. | 09-04-2014 |
20140249918 | SYSTEM AND METHOD FOR PROVIDING SHOPPING AIDS AND INCENTIVES TO CUSTOMERS THROUGH A COMPUTER NETWORK - A system and method for delivering purchasing incentives and a variety of other retail shopping aids through a computer network, such as by E-mail over the Interne or the World Wide Web. Customers ( | 09-04-2014 |
20140249919 | SYSTEM FOR GENERATING REVENUE FROM MOBILE SOCIAL NETWORKING - A system and method for improved advertising revenue streams for social networking service providers via automatic exchange of information shared by individuals on social networking service providers and/or their mobile computing devices, wherein said exchanged information contains implied or explicit advertisements is disclosed. | 09-04-2014 |
20140249920 | System And Method For Activity Summary And Product Promotion - A method, apparatus, and computer readable medium for facilitating communication between a merchant and a client are provided. An example method may include creating a beautician identification record for a beautician, receiving an information related to an interaction between the beautician and a client, determining at least one product or service for the client from the information, and creating, using a processor, a communication to the client. The communication may include an indication of the at least one product or service. The method may also include sending the prescription to the client. Example systems, apparatuses, and computer readable media are also provided. | 09-04-2014 |
20140249921 | System and Method for Dynamic Client Relationship Management (CRM) and Intelligent Client Engagement - A system and method for dynamic client relationship management and intelligent client engagement is disclosed. The system collects user information and allows internal Licensee user groups to better know and serve their clients and clients' families, as well as qualified prospects, by providing a customized invitation-only portal with VIP offers and events, corporate hospitality, and exclusive arrangements based on specific client profiles and user segmentation, within a configurable hosted platform securely accessible and optimized for web and mobile devices. The platform facilitates and manages dynamic CRM, moving beyond existing CRM formats where one user or data feed enters data about another individual into a system. The data captured is dynamically augmented based on users' expressed interests and actual behaviors and interactions across sectors and industries, thus facilitating two way data flow, capture, analysis, and predictive promotion of exclusive goods, services or other information, by different companies serving common customer bases. | 09-04-2014 |
20140249922 | Method and System for Sending Marketing Messages to Mobile-Device Users from a Mobile-Commerce Platform - Methods and systems for sending marketing messages to mobile-device users from a mobile-commerce platform are described. In various illustrative embodiments, a marketing message is transmitted to a mobile-device user before, during, or after a transaction between the mobile-device user's mobile device and the mobile-commerce platform. The marketing message can be generated and timed based on rules input to the mobile-commerce platform by a merchant and can be based on historical transaction data associated with the mobile-device user, transaction parameters associated with a current or a most-recently-completed transaction involving the mobile-device user, a transaction type of a current or a most-recently-completed transaction involving the mobile-device user, or a combination thereof, depending on the particular embodiment, | 09-04-2014 |
20140257978 | AUTOMATED FINANCING FOR OFFER PRESENTATIONS - Systems and methods offer deal platforms based on timely purchasing trends for specific consumers and immediate availability of financial resources to specific consumers. One method presents a combined promotional and financing offer to a potential purchaser. Another method offers predicted goods and/or services for a potential purchaser. Another method provides a personal loan for purchases from specific providers. Another method presents a consumer-specific deal portal to a potential consumer. Additional methods are also described. | 09-11-2014 |
20140257979 | SYSTEMS AND METHODS FOR PROVIDING ADVERTISING SERVICES - The disclosed embodiments include methods, systems, and articles of manufacture for providing advertising services. In one embodiment, a system is provided for receiving a user registration request, identifying advertisements in content presented at client devices of the user during a first time period, providing alternative advertisements to the client devices in substantially real-time to replace the identified advertisements, receiving user financial data indicating purchases of the user during the first time period, associating user purchases with the alternative advertisements provided during the first time period based on the user's financial data, and determining an efficacy score one or more of the alternative advertisements based on the association. | 09-11-2014 |
20140257980 | DISPLAYING PROMOTION INFORMATION - The present disclosure discloses an example method and apparatus for displaying promotion information. Multiple preferences and a respective weight of each preference of a user at a client terminal that visits a current page are obtained. A respectively assigned number of display locations for each preference is calculated based on the respective weight of each preference and a number of display locations at the current page. Respective promotion information corresponding to a respective reference is obtained. Promotion information is displayed at the display locations of the current page according to the respectively assigned number of display locations for each preference. The present techniques improve diversity of results in the direction technology. | 09-11-2014 |
20140257981 | SYSTEM FOR DISTRIBUTING SAMPLE GOODS - A system for distributing sample goods. The system may issue redeeming coupons, exchangeable for sample goods, using electronic coupon technology, and provide the redeeming coupons to customers' mobile terminals, thereby efficiently distributing the sample goods. | 09-11-2014 |
20140257982 | Building a Social Graph Using Sharing Activity of Users of the Open Web - A social graph is built which includes interactions, sharing activity, and connections between the users of the open Web and can be used to improve ad targeting and content personalization. Sharing activity between two users will affect ads or content that both users will be presented while surfing the Web. This sharing activity includes sending of links, sending of videos, sending of files, cutting and pasting of content, sending text messages, and sending of e-mails. | 09-11-2014 |
20140278969 | DERIVATIVE MEDIA CONTENT - A media device is configured to identify an indicia of user interest in at least one media content attribute. At least one segment of an item of media content that is associated with the indicia of interest is identified. An item of derivative content that includes the at least one segment is generated. | 09-18-2014 |
20140278970 | USING A FEDERATED NETWORK OF RETAILERS TO PROVIDE MESSAGES TO NETWORK CUSTOMERS OF ALL LOCATIONS OF A PARTICULAR NETWORK MERCHANT - Embodiments of the invention are directed to systems, methods and computer program products for communicating messages to one or more customers associated with a federated network of retailers. Embodiments determine that one or more customers associated with the federated network of retailers are in proximity to a retailer physical location associated with a retailer that is a member of the network; and present an offer to one or more of the federated network customers in proximity to the retailer. In some embodiments, determining comprises recognizing a mobile device is associated with a customer of at least one retailer that is a member of the federated network of retailers. Some embodiments determine that a customer in proximity to the location is not a customer of the retailer associated with the location and is a customer associated with the network of retailers; and present the offer is based on the determination. | 09-18-2014 |
20140278971 | CAUSE-BASED MARKETING SYSTEM - A system for cause-based marketing including an interface to communicate with registered merchants, causes and users, a memory to store data associated with activities of the registered merchants, causes and users, and at least one processor coupled to said interface and said memory, said at least one processor configured to: facilitate each registered user to associate with one or more of the registered causes; facilitate each registered user to view offers of donation from registered merchants to the causes with which the user is associated; record transactional data evidencing a registered user's transaction with an offering merchant; facilitate a user to allocate a donation resulting from a transaction with an offering merchant amongst the causes with which the user is associated; compile donation amounts allocated to each registered cause; and facilitate transfer of the compiled donation amounts from the registered merchants to the registered causes. | 09-18-2014 |
20140278972 | ANONYMOUS INFORMATION MANAGEMENT - An anonymous information system (AIS) maintains privacy for internet users by separating personally identifiable information (PII) and user browser history. The AIS may receive a hashed email address from a publisher website. The AIS system may double hash the email address and discard the hashed email address received from the publisher. The double hashed email address is decoupled from user PII and may be used for tracking the number of unique email addresses provided by the publisher website. The AIS system also may associate the hashed email address with a consumer file. The AIS may hash an entity identifier associated with the consumer file to create a non-reversible anonymous identifier (anonymous ID). The anonymous ID may be associated with segment information in the consumer file that does not contain PII about the user. The AIS may send customized information to users based on the segment information. | 09-18-2014 |
20140278973 | SYSTEM AND METHOD FOR AUDIENCE TARGETING - A method and system for audience targeting is disclosed. According to one embodiment, a computer-implemented method comprises logging content consumed by a first group of users. The content is categorized into a set of topics. The set of topics are mapped to a plurality of users in a trade zone. Based on profile matching and according to a topic of an advertisement campaign, a second group of users are identified from the plurality of users. | 09-18-2014 |
20140278974 | Digital Body Language - This application discloses, among other things, techniques for assessing Digital Body Language, which may aggregate structured and unstructured data from multiple sources, automatically abstracting data into easy-to-use 360-degree graphic representations of individuals, groups, events and communities called “Personas.” Personas may be analyzed to identify “demand signals,” which may indicate real-time intent and interest for specific brands, products and services. When demand signals arise, marketers may be empowered to authentically engage with these individuals and prospect clusters by delivering personalized offers via their preferred digital channels. Through a better understanding of consumer purchase intent, marketers may be enabled to initiate more timely and relevant interactions, which may result in improved revenue conversion and return-on-investment (ROI). | 09-18-2014 |
20140278975 | METHOD AND SYSTEM FOR INTERACTIVE SELECTION AND DISPLAY OF DIGITAL CONTENTS - A system for interactive selection and display of digital contents at a viewer's interest includes a server, at least one digital signage device and at least one terminal device. The at least one digital signage device includes a player in communication with the server and a display device in communication with the player. The at least one terminal device is in communication with the at least one player. The terminal device is configured to acquire a playlist of digital contents from the player, automatically generate a structured menu of selection from the playlist, select a digital content of interest from the structured menu of selection, and instruct the player to play the selected digital content. The player plays the selected digital content accordingly. | 09-18-2014 |
20140278976 | MATCHING SOCIAL MEDIA USER TO MARKETING CAMPAIGN - Disclosed are systems and methods that gather information in levels of various categories about the “likes” of a user of a social site and, by assigning a weight factor to each level of category of “likes”, a “match” score for the user is calculated. The calculation of “match” scores can be performed for a plurality of users to obtain a set of users who are potential customers of a marketing campaign. The set of users whose “likes” are evaluated can be compared to the “target” of an advertising campaign to generate potential customers for that campaign; this serves to improve the conversion rate for the advertising campaign. Alternatively, the “like” profiles can be used to analyze the advertising campaign portfolio of an entity and provide recommendations as to those advertising campaigns likely to be of interest to a particular set of users, based on calculated “like” profiles. | 09-18-2014 |
20140278977 | SYSTEMS AND METHODS FOR COMMUNICATION CHANNEL SELECTION - Systems, methods, and articles of manufacture provide for enhanced messaging services such as customized and/or dynamic communication channel selection. | 09-18-2014 |
20140278978 | SYSTEM AND METHOD FOR CUSTOMER ACQUISITION - A customer acquisition system for targeting potential customers may comprise: a non-transitory data storage device having one or more databases embodied therein; a data transmission device; and a processor operatively coupled to the non-transitory data storage device and the data transmission device, wherein the processor is communicatively coupled with an on-site user device positioned at a merchant and configured to interact with a user via a customer interface apparatus, wherein the processor receives, via said on-site user device, user visit data reflecting the user's activities with the merchant during a visit, wherein the processor is configured to access an offer database stored to the non-transitory data storage device, the offer database comprising a plurality of offers, wherein the processor uses said user visit data to identify one or more of said plurality of offers to be sent to the user for consideration, and wherein the processor communicates said one or more of said plurality of offers to said user via said data transmission device. | 09-18-2014 |
20140278979 | APPARATUS AND METHOD FOR PROVIDING A MARKETING SERVICE - Apparatus and method for providing a marketing service are described. In one embodiment, a computer-readable storage medium includes: (1) a preferences module that is configured to collect a set of preferences of a user; (2) a monitoring module that is configured to monitor a web site based on the set of preferences so as to identify relevant content; and (3) a notification module that is configured to generate a message alerting the user of the relevant content. | 09-18-2014 |
20140278980 | TARGETING ONLINE ADS BASED ON POLITICAL DEMOGRAPHICS - Systems and methods for facilitating and targeting of online ads to voters within a selected political demographic are presented. Audience targeting may be accomplished in several ways including: geo-targeting; contextual targeting; behavioral targeting; site placement; and targeted household television ads. This segment or neighborhood level targeting allows more granularity based upon, for example, hot topics and people interested in those topics based upon where populations of people live (i.e., the location of the household) and voter registration. In this manner, a candidate may delivery an ad in order to influence a select group of people in a particular location. In some embodiments, the ad is delivered by dropping and later reading a tracking cookie that associates the voter's browser with political demographic information. | 09-18-2014 |
20140278981 | AUTOMATED ALLOCATION OF MEDIA VIA NETWORK - There are provided systems and methods for allocation of digital media over communication networks. A bidding platform for digital advertising manages multichannel buying of digital media using impression-level decisioning based on multiple parameters and data sources. When a request for an ad is received from a publisher or other supply side entity, such as an ad exchange or supply side platform, an expected value of the advertisement impression to each advertiser is calculated, in some cases, in real time, on behalf of the advertiser using media-buying rules. An ad having a highest expected value is selected, and the bidding platform responds to the ad request with a bid and the selected ad, and serves the winning ad if bid response wins the publisher side auction, resulting in an ad impression for the winning ad. User interactions with the ad are recorded and leveraged to optimize further the media buying rules. | 09-18-2014 |
20140297405 | ACCELERATION BENEFIT ESTIMATOR - Technologies related to acceleration benefit estimation are generally described. In some examples, data centers may identify applications that may benefit from Programmable Hardware Accelerators (PHAs), and test the identified applications by running accelerated versions thereof, i.e., versions that use one or more identified PHAs, and comparing performance of the accelerated versions to reference versions, i.e., versions that do not use the one or more identified PHAs. Data centers may report comparison results may be reported to data center customers to encourage customer adoption of PHAs. | 10-02-2014 |
20140297406 | MOBILE DEVICE APPLICATION, SYSTEM AND METHOD FOR MARKETING TO CONSUMERS DURING A BUYING DECISION - A system, method and apparatus is disclosed for pushing coupons and marketing materials via mobile device application to consumers during buying decisions (as they shop), during the purchasing decision (marketing at the point decision); at or immediately before checkout of a retail outlet (confirming price accuracy and efficiently checking out the consumer The mobile device application can also collect purchasing information for future marketing and coupon offers related to the consumer's purchasing selections. | 10-02-2014 |
20140297407 | CONTEXT-SWITCHING TAXONOMY FOR MOBILE ADVERTISEMENT - Systems, methods, and non-transitory computer-readable storage media for mobile advertisement based on a context-switching context taxonomy. The system collects usage data associated with a device. Based on the usage data, the system determines a switching context channel and a switching context trend, wherein the switching context channel defines a user's movement through channel classifications, and wherein the switching context trend defines the user's activity over a period of time. Next, the system generates a classification model based on the switching context channel and the switching context trend. The system then books a campaign of invitational content based on the classification model. | 10-02-2014 |
20140297408 | SYSTEM AND METHOD FOR PROMOTING MEDIA IN AN ONLINE DISTRIBUTION PLATFORM - A system and method for promoting media in an online distribution platform includes accessing one of a plurality of gaming applications provided on an online distribution platform with a client device over a network, wherein the content of each of the plurality of gaming applications includes metadata corresponding to media provided by the online distribution platform. The system and method further includes displaying information related to the media being promoted on during the gaming application gameplay and allowing a user to purchase and download and/or stream the media being promoted. | 10-02-2014 |
20140297409 | Student Location Directed Advertising System - A student information and directed advertising system which allows users and merchants to utilize appropriate student, school and other data for marketing, safety and other communications. | 10-02-2014 |
20140304071 | SYSTEMS AND METHODS FOR PRESENTING ADVERTISEMENTS WITH SOFTWARE APPLICATIONS - Exemplary embodiments of the present disclosure utilize identifiable information regarding hardware and/or software components of a client computing device to identify advertisements the end user of the client computing device is likely to find relevant and of interest. A computer-implemented method according to one exemplary embodiment of the present disclosure comprises receiving, by a computer system, information regarding a client computing device; accessing a database in communication with the computer system, the database storing a plurality of advertisements promoting a respective plurality of software applications; selecting, from the database, an advertisement from the plurality of advertisements based on the received information regarding the client device; and providing the selected advertisement to the client computing device for display using an advertising management software application operating on the client device. | 10-09-2014 |
20140304072 | SYSTEM AND METHOD TO PROVIDE LOCATION-BASED DIGITAL SIGNAGE SERVICES - Embodiments for providing intelligent location-based signage services are generally described herein. An intelligent signage device may include a proximity module arranged to receive a notification that a personal device is within an area of the intelligent signage device. The signage may also include a transceiver arranged to establish a connection from the intelligent signage device to the personal device and receive user data from the personal device via the connection. An offer-customization module of the digital signal may be arranged to determine a set of display options based on the user data, a member of the set of display options corresponding to an offer for a product and a presentation module of the digital signage may be arranged to display the member of the set of display options on the intelligent signage device. | 10-09-2014 |
20140304073 | REMOTE ACCESS TO COUPONS - A method and system for receiving digital artifacts from a management server. The method includes sending a request for a digital artifact from a mobile application to the management server for display within a specific mobile application generated screen, receiving the digital artifact from the management server, and displaying the digital artifact with the specific mobile application generated screen. | 10-09-2014 |
20140310098 | System for Improving Shape-Based Targeting By Using Interest Level Data - A system for improving shape-based targeting by using interest level data is disclosed. According to one embodiment, a computer-implemented method comprises creating one or more trade zones, wherein creating a trade zone comprises grouping a set of parameters to deliver custom shapes, clustering the custom shapes according to offline data and geographic distribution of IP addresses, and mapping clusters of the custom shapes to IP addresses. Data indicating consumption of a content source is received, the content source having a plurality of tokens. The plurality of tokens is organized according to the one or more trade zones, wherein the one or more trade zones consume the tokens at a calculated rate and the calculated rate is analyzed to determine an interest associated with each trade zone. Targeting is based on a selected trade zone, wherein the selected trade zone is selected based upon a desired interest representative of a desired audience. A targeting request is transmitted including instructions or information associated with the target action, and the target action is performed. | 10-16-2014 |
20140316888 | Method and System for Making a Targeted Offer to an Audience - A method for making a targeted offer to an audience of a population of entities (e.g., social network). The method involves retrieving, from one or more databases, a first set of information including activities and characteristics attributable to a first plurality of entities; generating a plurality of interaction associations based on at least one of selected activities criteria and selected characteristics criteria from the first set of information; and conveying to a third party one or more interaction associations to enable the third party to identify a second set of information including activities and characteristics attributable to a second plurality of entities. The second set of information has matching activities and characteristics to the activities and characteristics of the interaction associations. The second plurality of entities has a propensity to carry out certain activities based on the activities criteria and/or characteristics criteria used in forming the interaction associations, to enable a targeted offer to be made to an audience of the second plurality of entities. A system for making a targeted offer to an audience of a population of entities (e.g., social network). | 10-23-2014 |
20140316889 | Systems and Methods for Identifying and Delivering Tailored Content Based Upon a Service Dialog - The present disclosure identifies and/or delivers tailored content based upon a service dialog. For example, the systems may receive a request for tailored content, facilitate a service dialog to obtain information related to the request, and communicate a plurality of tailored content based upon the information related to the request. Further, the systems may identify tailored content based upon a consumer profile, communicate the tailored content to a web client, and/or receive a selection of the tailored content. Further still, the systems may modify a magazine (e.g., content that is presented electronically) based upon tailored content. | 10-23-2014 |
20140324578 | SYSTEMS AND METHODS FOR INSTANT E-COUPON DISTRIBUTION - A system for online e-coupon distribution comprises a processor in communication with the computer-readable storage medium. The processor may execute a set of instructions saved in the computer-readable medium to receive purchase intention (PI) information associated with a user and a target product, and then determine, based on the PI information, a PI score that reflects a present purchase intention of the user. If the PI score exceeds a predetermined value, the processor may provide an online e-coupon associated with the target product to a target webpage rendered to the user. | 10-30-2014 |
20140324579 | CONTENT RECOMMENDATION USING THIRD PARTY PROFILES - A method for personalizing content for a particular user in a computing system comprising a user interface configured to display content. The method comprises identifying one or more features of a short term profile of a user that are not included in a long term profile of the user, using the one or more features to identify one or more third party profiles having features that substantially match the one or more features of the user's short term profile, accessing the identified one or more third party profiles, and providing one or more content items included in the third party profile to the user, the one or more content items having associated features that match the one or more features of the short term profile. An alternative method comprises accessing one or more third party profiles that are not a profile of the user, and using the accessed third party profile to identify a plurality of content items for recommendation to the user based on a feature set of the third party profile. | 10-30-2014 |
20140324580 | PERSONALIZED WEBSITE PRESENTATION - Systems and methods of dynamically presenting a website. The system includes a storage medium and a server. The storage medium includes data adapted for presentation on a first website. The server includes computer executable instructions configured to receive initial preference data and build a preference profile based on the initial preference data. The server also includes computer executable instructions configured to retrieve select first data from the storage medium based on the preference profile, structure a presentation of the first website based on the select first data; and provide targeted queries or prompts based on the first data. | 10-30-2014 |
20140330644 | PROMOTION IDENTIFICATION AND PRESENTATION FOR PRIOR TRANSACTIONS - Embodiments of the invention are directed to a system, method, or computer program product for providing post-transaction receipt collection and product promotion monitoring. As such, receipts associated with a user transaction may be collected and the products from those receipts may be determined. Subsequently, the invention may monitor promotions from merchants that are associated with the products of the transaction. In this way, the invention monitors for promotions, such as coupons or discounts, associated with products of a past transaction. If a match between a promotion and a product is made, the system may compare the match to pre-established rules. If the pre-established rules are not triggered, the invention may provide the user with a notification that an eligible promotion exists for a product that he/she has previously purchased. In this way, the user may be able utilize the current promotion for a previously purchased product. | 11-06-2014 |
20140330645 | UNIVERSAL CONSUMER-DRIVEN CENTRALIZED MARKETING SYSTEM - A scalable adaptable consumer-driven centralized marketing system and methodology receives consumer directives, marketing directives and marketing objects from users. Each marketing object is associated with a marketing directive. A consumer directive provides consumer-related information, which may include a subject matter of interest. A marketing directive provides marketing subject matter, which may relate to goods or services offered. The system queries a database for consumer directives with subject matters of interest that match the marketing subject matter. The system makes a copy of the marketing object accessible to users associated with matching consumer directives. | 11-06-2014 |
20140337129 | Content Recommendation Based on Uniqueness of Individuals in Target Audience - Machines, systems and methods for promoting content, the method comprising monitoring activities of one or more individuals to determine whether at least a first individual from among said one or more individuals has a unique preference for one or more features of an item; and recommending promoting, to the first individual, one or more items relevant to the one or more features, based on the first individual's estimated uniqueness. | 11-13-2014 |
20140337130 | SYSTEM AND METHOD FOR IDENTIFYING A HIGH-VALUE ADVERTISING BASE - Improved systems and methods for identifying online advertisement conversions, and for identifying high-value targets for the delivery of subsequent advertising impressions. Travel reservation data is communicated to an ad network to determine populations of potential travelers. Such populations may be aggregated by destination, date and time of travel, travel mode, size of travel group, and so forth. The populations of potential travelers thus identified may then be selected to receive targeted ad impressions based at least in part upon the travel itinerary. Other indicia of travel, such as the addition of an international calling plan to a cellular telephone subscription, may be utilized to indentify high-value targets. | 11-13-2014 |
20140337131 | KEYWORD DETERMINATIONS FROM VOICE DATA - Topics of potential interest to a user, useful for purposes such as targeted advertising and product recommendations, can be extracted from voice content produced by a user. A computing device can capture voice content, such as when a user speaks into or near the device. One or more sniffer algorithms or processes can attempt to identify trigger words in the voice content, which can indicate a level of interest of the user. For each identified potential trigger word, the device can capture adjacent audio that can be analyzed, on the device or remotely, to attempt to determine one or more keywords associated with that trigger word. The identified keywords can be stored and/or transmitted to an appropriate location accessible to entities such as advertisers or content providers who can use the keywords to attempt to select or customize content that is likely relevant to the user. | 11-13-2014 |
20140344053 | ELECTRONIC DEVICE AND METHOD FOR MANIPULATING THE SAME - An electronic device comprising a processor, a communication module and a touch screen is provided. The communication module and the touch screen are electrically connected to the processor. The touch screen is used for receiving a dragging signal and displaying a user interface. The user interface is used for displaying a hot information area, an application area and a device area on a main page. The device area comprises at least one device icon corresponding to at least one electro-communication device contacting the communication module. When the dragging signal is moving from the hot information area or the application area towards at least one device icon, files of the hot information area or the application area are transmitted to at least one electro-communication device corresponding to at least one device icon of the device area. | 11-20-2014 |
20140344054 | INFORMATION PROVIDING METHOD AND INFORMATION PROVIDING DEVICE - A first user among a plurality of users is associated with a second user having an evaluation tendency similar to evaluation data of the first user for management. Further, a third user is selected by a terminal device of the first user as a user having preference information that suits preference of the first user. The third user is associated with the first user and the second user for management. This configuration makes it possible to select not only a user automatically selected by a system but also another user whom a targeted user is interested in as a similar user, allowing provision of information that better suits hobby and preference of the targeted user. | 11-20-2014 |
20140351044 | PROVISION OF RELEVANT OFFERS BASED ON GPS DATA - The current subject matter relates to generation of relevant real-time offers based on global positioning system (GPS) data of an individual. A mobile device of an individual can record the GPS data of the individual. The mobile device can be connected to a central system. The central system can receive the recorded GPS data. The central system can predict, by using a trained predictive model and based on transaction history of the individual and the GPS data, categories of likely purchases by the individual. The central system can generate or reproduce offers from merchants of the predicted categories that are located within a threshold distance from a current location of the individual. The central system can send the generated offers to the mobile device that can display the generated offers in real-time. Other applications can include improving relevance of batch offers and/or real-time offers based on a recent purchase trigger. | 11-27-2014 |
20140351045 | System and Method for Pairing Media Content with Branded Content - Systems and methods for pairing media content with branded content are described herein. The disclosed systems and methods describe a brandable media format that permits consumers to consume media content and branded content in manners that target the desires of consumers, media content owners, and brand owners. The branded content can be dynamically paired with the media content based on a number of factors. The brandable content can also be presented to the consumer in an non-intrusive way while the consumer consumes the media content with which the branded content is paired. | 11-27-2014 |
20140351046 | System and Method for Predicting an Outcome By a User in a Single Score - A scoring probability system for determining the probability of a user to convert an action based upon a single score related to that user. | 11-27-2014 |
20140351047 | Method for Processing a Mobile Advertisement, Proxy Server, and Terminal - A method for processing a mobile advertisement, a proxy server, and a terminal are provided. The method includes: receiving, by a proxy server, an advertisement request sent by a proxy software development kit (SDK) embedded into an application, where the advertisement request information carries an identifier of the application; obtaining identifiers of corresponding advertisement networks and traffic allocation of the advertisement networks according to the identifier of the application; selecting an identifier of an advertisement network according to the traffic allocation, and sending an advertisement information request to the corresponding advertisement network according to the selected identifier of the advertisement network; and receiving advertisement information returned by the corresponding advertisement network according to the advertisement information request, and sending the advertisement information to the proxy SDK, so that the proxy SDK displays the advertisement information in an advertisement position of the application. | 11-27-2014 |
20140351048 | SYSTEMS AND METHODS TO MATCH IDENTIFIERS - A system includes a transaction handler to process transactions, a data warehouse to store transaction data recording the transactions processed at the transaction handler and to store mapping data between first user identifiers and first account identifiers, a profile generator to generate a profile of a user based on the transaction data, and a portal coupled to the transaction handler to receive a query identifying a second user identifier used by the first tracker to track online activities of a user. The system is to identify a second account identifier of the user from the second user identifier based on the mapping data between the first user identifiers and the first account identifiers to facilitate targeted advertising using the profile of the user and/or to provide information about certain transactions of the user related to a previously presented advertisement. | 11-27-2014 |
20140358681 | CONTENT PROVISION SYSTEM AND DISTRIBUTION CONTROL METHOD - A content provision system includes an electronic device and a management system including one or more devices to manage content that is provided to a user through the electronic device. The electronic device includes a detection unit that detects a user who has used the electronic device and receives user identification information that identifies the user, and a transmission unit that transmits the user identification information to the management system. The management system includes a history management unit that manages history information which associates the user identification information with the electronic device, and a determination unit that determines the electronic device to distribute the content, and the user as an object of provision of the content based on content attributes indicating the object of provision of the content and the history information managed by the history management unit. | 12-04-2014 |
20140358682 | MONITORING RETAIL TRANSACTIONS ASSOCIATED WITH A FINANCIAL INSTITUTION-BASED MERCHANT OFFER PROGRAM AND DETERMINING SAVINGS METRICS - Embodiments of the invention provide for monitoring transactions and providing related savings metrics in association with a financial institution-based merchant offer program. Since the transaction monitoring occurs at the financial institution level, the savings metrics may include savings amounts lost by conducting a transaction absent a merchant offer when an applicable merchant offer was available. | 12-04-2014 |
20140365302 | METHOD AND SYSTEM FOR PROVIDING DYNAMIC ADVERTISING ON A SECOND SCREEN BASED ON SOCIAL MESSAGES - The disclosed methods and devices make use of a second screen to provide dynamic advertising regarding content based on social media commentary. By tracking a user's social messages based on content being viewed, advertising relating to topics of their social messages can be presented in a timely and unobtrusive manner on a second screen device. | 12-11-2014 |
20140372213 | ADVOCATE ADVICE - Systems and methods for creating connections for advocate advice are provided. Various embodiments of the present invention relate to identifying users as experts/advocates in a particular area and connecting the experts/advocates with users of a social network. The experts/advocates can be self-identified or identified through a selection process. For example, products owned by a particular user can be identified (e.g., manually or automatically), and the particular user can opt-in as an advocate for those products. In some embodiments, various rewards can be provided to encourage participation at different levels. The experts/advocates can provide recommendations based on subject matter selected by the user (e.g., twins, pregnancy, cancer, phone type, etc.) with or without any friendship connections. In addition, the experts/advocates can be recommended to users of the social network based one or more social signals. | 12-18-2014 |
20140372214 | TARGETED MARKETING TO ON-HOLD CUSTOMER - Systems and methods are described for delivering targeted content to a customer through a voice response unit (VRU). When the customer calls into the VRU, the customer is prompted to enter identification information. A unique customer identification code (UCIC) associated with the customer is used to look up an anonymized customer profile stored by a third party server. An advertisement identification code (ADIC) associated with the anonymized customer profile is used to identify targeted offers for the customer. The customer is then informed of the targeted offers verbally by the VRU. Optionally, the customer is presented with details of the offer verbally via the VRU. According to another aspect, the customer can select alternate media for delivery of the offer details (e.g., email, text message, etc.). | 12-18-2014 |
20140379466 | SYSTEM AND METHOD OF CURSOR-BASED CONTENT DELIVERY - A method of providing dynamic cursor related content is disclosed. The method can include sending a request for content to a server from a user device; receiving instruction code from the server in response to the sent request, the instruction code operable to collect cursor information related to a cursor position and dwell time on a display of the user device; and sending from the user device the cursor information collected in response to execution of the instruction code to generate from the received cursor information an indication of relative interest between regions displayed on the user device; and changing the content based on the indicated relative interest. | 12-25-2014 |
20140379467 | In-Store Promotion Techniques For Electronic Devices - In-store promotion techniques for alerting an electronic device user of local in-store promotional events are disclosed. The in-store promotion mode may determine the user's taste profile based on the user's shopping cart, wish list, search history, purchase history, content ratings, favorite authors, and/or event preferences. A promotion notification relating to promotions matching the user's taste profile may be displayed to the user, for example, with a pop-up window, a message on the user's welcome screen or home page, or other notification displayed to the user on the device screen. The promotion notifications may be limited to promotional events taking place at the user's local retail store, and the user may designate the local retail store. The promotion notification may be a generic message notifying the user of the existence of a promotion, and upon visiting the retail store a welcome message including the promotion details may be displayed on the device. | 12-25-2014 |
20140379468 | METHODS, DEVICES AND NON-TRANSITORY COMPUTER-READABLE MEDIA FOR AUGMENTED REALITY SHOPPING - The present invention provides a method and system for augmented reality shopping. A visual code of the product can be scanned by a portable device. A set of information can be extracted by a web server, whereby the set of information can include a set of providers, offering the product within a location of the portable device. A provider of the product can be selected by a comparing module, where the provider offers a best price of the product. The product as offered by the selected provider can be added to a shopping cart. | 12-25-2014 |
20140379469 | SYSTEM AND METHOD OF PROMOTING ITEMS RELATED TO PROGRAMMING CONTENT - A system, apparatus, and method of promoting and discovering items related to programming content are disclosed. In one aspect, the system includes a first interface to a programming content supplier system, the first interface configured to receive data relating to any items available for promotion that are displayed in the programming content. The system includes a second interface to one or more promotion systems, wherein each promotion system includes item details on the items available for promotion, the second interface configured to receive, from a promotion system, item details. The system includes a promotion generator configured to match items displayed in the programming content with the items available for promotion from the promotion system. The system includes an interface generator configured to display items that are available for promotion to a user, and provide the user with an option to accept a promotion associated with the displayed items. | 12-25-2014 |
20140379470 | METHOD AND SYSTEM FOR LINKING MOBILE DATA AND TRANSACTION DATA FOR IMPROVED LOCATION BASED TARGETING - A method for assigning a spend profile to a mobile device based on location and transaction data includes: storing a spend profile including a plurality of transaction data entries, each entry related to a transaction involving a common consumer and including a location identifier, transaction data, and timing information; receiving a plurality of location data entries, each entry including a geographic location of a related mobile device and a time and/or date at which the location was identified; matching the mobile device to the spend profile based on a number of received location data entries that correspond to transaction data entries included in the spend profile based on the geographic location and time and/or date and the location identifier and timing information, and a predetermined tolerance level; and associating the mobile device with the spend profile. | 12-25-2014 |
20140379471 | System for Handling Multiple Simultaneous Campaigns That Improves Advertisement Performance Through Shape Based Targeting and Real-Time Impression Acquisition - A system for handling multiple simultaneous campaigns that improves advertisement performance through shape based targeting and real-time impression acquisition is disclosed. According to one embodiment, a computer-implemented method comprises receiving a bid request, creating a possible advertisement set based on the bid request, filtering the possible advertisement set to produce a reduced advertisement set, creating one or more tradezones. Creating a tradezone comprises clustering data sets according to one or more of offline data, online data, and geographic distribution of a plurality of IP addresses to form custom shapes, and mapping the custom shapes to the plurality of IP addresses. Remaining advertisements are targeted in the reduced advertisement set, wherein remaining advertisements are targeted based on a selected tradezone, and wherein the selected tradezone is selected based upon a set of parameters representative of a desired audience. The bid request is transmitted including display instructions associated with an advertisement when the bid is selected, and the advertisement is displayed. | 12-25-2014 |
20140379472 | SYSTEMS, METHODS, AND DEVICES FOR INTERACTIVE MARKETING WITH ATTRIBUTION USING PROXIMITY SENSORS - Embodiments of the present disclosure are directed to systems, methods and devices for interactive marketing with attribution using proximity sensors. Embodiments include interactive marketing displays coupled to an interactive marketing display controller, that provide marketing information to a shopper and allow the shopper to interact with it such that the interactive marketing display controller records interaction data with the shopper and a timestamp of interaction. Further, embodiments include data sensors that are in proximity to an interactive marketing displays such that the data sensor senses a shopper's mobile device, acquires a device identifier of the mobile device, and records a timestamp of when the mobile device is sensed. Additional embodiments include an interactive marketing display provider's server to combine the interaction data and the device identifier of the mobile device and provides the combined interaction data and device identifier to the retail server for attribution. | 12-25-2014 |
20150019331 | ADVERTISEMENT AUCTION SYSTEM - Described are methods, systems, and apparatus, including computer program products for auctioning webpage display ads. A first request is received from a requester loading a first webpage for indicia of one or more impression opportunities. A second request is sent to a plurality of third parties for one or more bids for a first impression opportunity. Whether to select the first impression opportunity is determined based on the one or more bids received from one or more of the plurality of third parties. If the first impression opportunity is selected: first ad information is stored; the indicia of one or more impression opportunities are generated; the indicia are sent to the requester; a third request is received from the requestor for an ad to populate the first impression opportunity on a second webpage, the request including indicia of one or more ad buyers; and a first ad is sent. | 01-15-2015 |
20150019332 | Systems and Methods for Providing User Interface Features Associated with Distribution of Media Programs by Way of a Network of Media Vending Kiosks - An exemplary method includes a media service system detecting an upcoming trip of a user to a media vending kiosk at which physical copies of a plurality of media programs are distributed, determining, based on a user activity history, a potential activity of the user, determining an optimization associated with the potential activity of the user and the upcoming trip of the user to the media vending kiosk, and providing, for display on a display screen, user interface content configured to notify the user of the optimization. Corresponding systems and methods are also described. | 01-15-2015 |
20150019333 | GUI-BASED WALLET PROGRAM FOR ONLINE TRANSACTIONS - Provided is a method and a GUI-based software application that acts as a wallet with network interconnectivity for enabling a user to securely and seamlessly conduct transactions with his or her online financial transaction program by means of a computer or a wireless handheld device without having to depend on an Internet browser. | 01-15-2015 |
20150025967 | REVERSE SHOWROOMING AND MERCHANT-CUSTOMER ENGAGEMENT SYSTEM - Systems and methods for providing a merchant-customer engagement system include a physical merchant location in which a customer may be tracked to determine products within the physical merchant location that the customer is interested in. A merchant may use a wearable merchant device that is configured to identify the customer via a camera that captures an image of the customer, and that image may be used to retrieve customer account information for that customer. Using the customer account information and the products that the customer is showing interest in, the wearable merchant device may be used to display merchant-customer engagement information next to a view of the customer to allow the merchant to help the customer while utilizing a variety of displayed information about the customer including, for example, past purchases, products browsed in-store and previously browsed online, time spent in an area of the physical merchant location, etc. | 01-22-2015 |
20150025968 | DATA MANAGEMENT PROCESS UTILIZING A FIRST-PARTY TECHNIQUE - Internet users are becoming more aware of data transfer through third-party cookies to multiple publisher sites without their consent. Subsequently, they are taking action to block or delete third-party cookies through browser controls or automated anti-spyware programs. This blocking and deleting process reduces the ability of third-party networks to accurately target users for relevant advertising. First-party cookies are less susceptible to cookie deletion and are therefore able to provide better targeting for more relevant ad delivery. There is an extended opportunity for “Trusted” First-Party networks to share non-Personally Identifiable Information (non-PII) across the network to prevent data leakage outside the trusted partners. For example, a large corporation with multiple companies that have either their own domains (domain | 01-22-2015 |
20150025969 | Multisystem Interface for Roaming Self-Checkout - An interface device fits between a point-of-sale terminal and a peripheral element, for example, the UPC scanner, to permit a rapid checkout of groceries or the like by simulating rapid scanning of a stored grocery list accumulated by a consumer in a roaming checkout through the store. The consumer scans items as he or she shops to create the stored grocery list. A promotional system for providing coupons at the point of purchase decision and the novel method of handling items that need to be weighed are also provided. | 01-22-2015 |
20150032535 | SYSTEM AND METHOD FOR CONTENT BASED SOCIAL RECOMMENDATIONS AND MONETIZATION THEREOF - Disclosed is a system and method for automatically detecting social relationships from consumer image collections. The disclosed systems and methods provide the ability to infer relationships between people thereby creating dynamic social networks from the occurrences of people appearing in digital images. Occurrences of people in pictures can be detected based on known or to be known facial recognition technology. These inferences enable relationship determinations regarding whether the people are family members, friends, acquaintances or merely strangers who happen to be in the same place at the same time. The disclosed detection of such relationships enables the building of intelligent image management systems. Furthermore, based on the detected social relationships, advertisements can be served not solely to a single person, but to multiple people within the scope of the social relationship | 01-29-2015 |
20150032536 | OFFERS BASED ON USER'S SEASONALITY AND GIFT GIVING SCHEDULE - Embodiments of the invention are directed to apparatus, methods, and computer program products for offers based on a user's seasonality and gift giving schedule. The apparatus, methods, and computer program products comprise: a memory; a processor; and a module stored in memory, executable by a processor, and configured to: receive information associated with a purchase of an item, wherein the information includes a purchase date; increment a counter associated with the purchase date; determine, in response to incrementing the counter associated with the purchase date, if the counter equals or exceeds a predetermined threshold value; and transmit, in response to determining the counter equals or exceeds a predetermined threshold value, a message to a second apparatus, wherein the message is based on the purchase date. | 01-29-2015 |
20150032537 | ANALYSIS OF E-RECEIPT DATA FOR LOYALTY CARD USAGE - Embodiments of the invention are directed to apparatus, methods, and computer program products for analyzing e-receipt data for loyalty card usage. The apparatus, methods, and computer program products comprise: a memory; a processor; and a module stored in memory, executable by a processor, and configured to: receive information associated with a purchase, wherein the information includes a payment type; analyze the payment type, wherein analyzing the payment type comprises determining if the payment type is associated with a loyalty card; and transmit, in response to determining the payment type is associated with a loyalty card, an offer to a second apparatus. | 01-29-2015 |
20150032538 | PROVIDING OFFERS BASED ON ELECTRONIC RECEIPT DATA - Embodiments of the invention are directed to systems, methods and computer program products for providing offers based on electronic receipt data. An exemplary apparatus is configured to identify purchase transaction data associated with identified electronic communications between a merchant and a customer regarding a transaction, where the purchase transaction data includes product level data from a transaction; receive the identified purchase transaction data, wherein the purchase transaction data is received in an unstructured format; convert the purchase transaction data from the unstructured format to a structured format; associate the structured purchase transaction data with the customer's online banking application; identify an offer associated with one or more products purchased by the customer; and provide the customer the offer based at least partially on the customers purchase transaction data. | 01-29-2015 |
20150032539 | DATA MANAGEMENT PROCESS UTILIZING A FIRST-PARTY TECHNIQUE - Internet users are becoming more aware of data transfer through third-party cookies to multiple publisher sites without their consent. Subsequently, they are taking action to block or delete third-party cookies through browser controls or automated anti-spyware programs. This blocking and deleting process reduces the ability of third-party networks to accurately target users for relevant advertising. First-party cookies are less susceptible to cookie deletion and are therefore able to provide better targeting for more relevant ad delivery. There is an extended opportunity for “Trusted” First-Party networks to share non-Personally Identifiable Information (non-PII) across the network to prevent data leakage outside the trusted partners. For example, a large corporation with multiple companies that have either their own domains (domain1.com, domain2.com) or multiple subdomains (product1.domain.com, product2.domain.com) may want to share user segmentation and propensity information across their companies for cross/up sell purposes. The invention claims the benefit of U.S. Pat. No. 7,904,520, granted Mar. 8, 2011, entitled “First Party Advertisement Serving,” to leverage information in the first-party cookie mode across trusted domains and subdomains. | 01-29-2015 |
20150032540 | AUTOMATED TARGETING OF INFORMATION INFLUENCED BY DELIVERY TO A USER - An example system is configured to compile coupled to a computer network behavioral data describing past actions including products viewed and purchases made by users while visiting applications; segment the behavioral data into clusters of behavior factors according to statistically related actions of the users; compile present user data describing a current action of a user while visiting a merchant website hosted by a server coupled to the computer network and accessible by the user on a merchant application; while the user is still visiting the website, compute a match between the present user data and one of the clusters of behavior factors; generate based on the match targeted information influenced by the present user data and the past delivery performance of a merchant and a shipping carrier; and provide the targeted information for presentation while the user is visiting the merchant application. | 01-29-2015 |
20150039424 | SYSTEM AND METHOD FOR SOCIAL DISPLAY ADVERTISEMENTS - Disclosed is a system and method for providing automated micro-targeted advertisements to a small group of engaged users based on the users' interactions with each other. The systems and methods disclosed provide relevant advertisements to members of a small targeted online group, where the members of the group share common interests, behaviors, preferences, online activities, and the like. The advertisements include calls to action for a receiving user to consummate a transaction, which encourages product (or brand) engagement by specifically identifying friends (or other users who have an established relationship with the user) that may be interested in a product, thereby, providing an initial dialogue between the friends over the targeted product. | 02-05-2015 |
20150039425 | NOTIFICATION SYSTEM - A method comprising using at least one hardware processor for: receiving historical responsiveness data of an offeree; computing predicted responsiveness of the offeree to one or more present offers, wherein said computing is based on the historical responsiveness data and is performed regardless of a content of the one or more present offers. | 02-05-2015 |
20150039426 | REVENUE SHARE ANALYSIS - A revenue share analysis module can determine individual session revenues for content items provided by content providers. The module can also determine total session content revenues for each of the content items according to the determined individual session revenues, and determine respective content values for each of the content items according to the determined total session revenues for each of the content items. It also may determine total session provider revenues for each of the content providers according to the determined total session revenues for each of the content items, and determine respective provider values for each of the content providers according to the determined total session revenues for each of the content providers. Also, it can determine revenue share offers according to the content values and/or the provider values. | 02-05-2015 |
20150039427 | Identifying Media Store Users Eligible for Promotions - A developer/requestor may select a subset of users for a promotion by querying a database; however, the developer may not be provided with specific details about each user (e.g., purchase history, browsing history, etc.). The system returns a response to the query that obfuscates a user's data while simultaneously providing the developer with a response to indicate to the developer whether or not a user or group of users is promotion eligible based on the developer's criteria. The developer may dispatch a promotion to the one or more users determined to be promotion eligible. | 02-05-2015 |
20150039428 | INFORMATION PROVIDING METHOD AND PROGRAM - Disclosed is an information providing method and so on including: obtaining a use history of a device used by a user for processing on a substance; and providing information according to the obtained use history to the user, wherein the processing on the substance includes a movement of the substance or a change in a temperature of the substance. This allows providing the user of the device with information suitable for the user when the user simply uses a device for doing routine housework, without requiring the user to input information such as search words. | 02-05-2015 |
20150039429 | POWER SYSTEM - A computer implemented system and method for demand management in an energy supply network including aggregation of energy use modification offers from energy consumers in order to meet value offers from energy suppliers. | 02-05-2015 |
20150039430 | Method and System for Providing Interactive Advertisement Customization - A system and method may include providing a media stream via a network, the media stream comprising one or more advertisement content segments, identifying aggregate information associated with a viewer, assigning the one or more advertisement content segments to one or more categories and a category score associated with the one or more categories, filtering the one or more advertisement content segments based at least in part on the one or more categories, the category score associated with the one or more categories and the aggregate information associated with the viewer, and outputting the filtered one or more advertisement content segments to the viewer. | 02-05-2015 |
20150046258 | COMMUNICATIONS SYSTEM PROVIDING MOBILE DEVICE ADVERTISMENTS BASED UPON ACTIVITY HISTORY AND RELATED METHODS - A communications system may include at least one mobile wireless communications device and an advertising server cooperating with the at least one mobile wireless communications device via a wireless communications network. The advertising server may be for generating an activity history for the at least one wireless communications device including geographical positions at corresponding times of day, and selectively sending advertisements to the at least one mobile wireless communications device based upon the activity history and a given time of day. | 02-12-2015 |
20150051973 | CONTEXTUAL-BANDIT APPROACH TO PERSONALIZED NEWS ARTICLE RECOMMENDATION - Methods and apparatus for performing computer-implemented personalized recommendations are disclosed. User information pertaining to a plurality of features of a plurality of users may be obtained. In addition, item information pertaining to a plurality of features of the plurality of items may be obtained. A plurality of sets of coefficients of a linear model may be obtained based at least in part on the user information and/or the item information such that each of the plurality of sets of coefficients corresponds to a different one of a plurality of items, where each of the plurality of sets of coefficients includes a plurality of coefficients, each of the plurality of coefficients corresponding to one of the plurality of features. In addition, at least one of the plurality of coefficients may be shared among the plurality of sets of coefficients for the plurality of items. Each of a plurality of scores for a user may be calculated using the linear model based at least in part upon a corresponding one of the plurality of sets of coefficients associated with a corresponding one of the plurality of items, where each of the plurality of scores indicates a level of interest in a corresponding one of a plurality of items. A plurality of confidence intervals may be ascertained, each of the plurality of confidence intervals indicating a range representing a level of confidence in a corresponding one of the plurality of scores associated with a corresponding one of the plurality of items. One of the plurality of items for which a sum of a corresponding one of the plurality of scores and a corresponding one of the plurality of confidence intervals is highest may be recommended. | 02-19-2015 |
20150051974 | RECOMMENDATION OF NETWORK OBJECT INFORMATION TO USER - Recommending network object information to a user includes, for each of a plurality of network objects, a respective plurality of behavior frequencies by the user is determined; a network object among the plurality of network objects that is of interest to the user is identified, the identification being based at least in part on the respective plurality of behavior frequencies that corresponds to each of the plurality of network objects; and additional information relating to the identified network object is provided to the user. | 02-19-2015 |
20150058121 | SYSTEM AND METHOD FOR CONTROLLING TARGETED ADVERTISING - In a system enabling a user to control tracking of online activities of the user on a user device, a list of trackers is presented to the user. For each tracker, an option to opt out of or opt in into tracking by that tracker is also presented. The user's preference for a particular tracker, i.e., opt out or opt in, is transmitted to the tracker via a message that includes the specific ID or IDs used by that particular tracker. | 02-26-2015 |
20150066642 | METHOD AND APPARATUS FOR ENABLING TARGETED MESSAGES BASED ON USAGE OF A DOCUMENT ACCESSED WITHIN AN INTERNET BROWSER - A computer implemented method and apparatus for enabling targeted messages based on usage of a document accessed within an Internet browser, wherein the document is not a webpage. The method comprises accessing a document within a browser on a device using an application associated with the document; and recording, by the application, usage behavior data during usage of the document accessed within the browser. | 03-05-2015 |
20150066643 | METHOD AND DEVICE FOR PROVIDING RECOMMENDATION PANEL, AND METHOD AND SERVER FOR PROVIDING RECOMMENDATION ITEM - A method and device which provide a recommendation to a user based on the type of device are provided. The device includes: a user input which is configured to receive a user touch input, a communicator which is configured to transmit a recommendation item request including identification information of the device to a server in response to the user touch input and receive at least one recommendation item selected based on the identification information of the device from the server; a display which is configured to display a recommendation panel including the received at least one recommendation item; and a controller which is configured to control the communicator to receive the at least one recommendation item and control the display to display the recommendation panel. | 03-05-2015 |
20150066644 | AUTOMATED TARGETING OF INFORMATION TO AN APPLICATION USER BASED ON RETARGETING AND UTILIZING EMAIL MARKETING - In one example implementation, behavioral data describing past actions including products viewed and purchases made by users while visiting applications is compiled. The behavioral data is segmented into clusters of behavior factors according to statistically related actions of the users. An electronic address for the user is received from a computer of the user. The electronic address is then processed for user data profiling the user. A match between the user data profiling the user and one of the clusters of behavior factors is computed. Targeted information is generated based on the match. The targeted information is provided to the computer of the user for presentation. | 03-05-2015 |
20150073901 | MARKETING OFFERS - A method includes determining that a token associated with a customer is present in a store; and sending, to a mobile device associated with the customer, a signal to prepare the mobile device to be able to receive a marketing offer. | 03-12-2015 |
20150073902 | Financial Transaction Analytics - Methods, systems, and articles of manufacture for financial transaction analytics are provided herein. A method includes generating a profile of a customer, the customer profile comprising multiple commercial-related parameters pertaining to the customer based at least on past transaction information of the customer; determining the identity of a merchant from a message pertaining to a transaction of the customer; determining location information of the customer from the message pertaining to the customer transaction; and generating at least one commercial offer personalized for the customer based on (i) the customer profile, (ii) the merchant identified from the message, and (iii) the customer location determined from the message. | 03-12-2015 |
20150073903 | SYSTEMS AND METHODS FOR A REFINANCING SAVINGS WIDGET - Systems and methods are provided for calculating a savings amount for loan refinancing. According to one implementation, a method includes displaying a graphic user interface comprising a widget at a client device and receiving input data from a user regarding a loan. In some embodiments, the input data may include the user's credit level and the current monthly payment, APR, and payoff amount associated with the user's current loan. The method further includes determining a saving amount based on a comparison of the input data with historical savings data accessible to the widget, and displaying the savings amount in the graphic user interface. | 03-12-2015 |
20150081432 | TARGETED VENDOR OFFERS FOR TRAVELERS - A system, method, and computer-readable storage medium target payment cardholders with offers based on their propensity to travel. | 03-19-2015 |
20150081433 | SELECTION AND COMMUNICATION OF A PRODUCT PROMOTION - A disclosed method stores identities of a plurality of products offered for sale in a product database. Each identity is correlated to historical information detailing consumers' interest in the product. The method also receives a shopping request signal from an electronic computing device operated by a first consumer shopping for at least one of the products offered for sale. The method further maintains a shopping cart for the first consumer such that one or more of the products offered for sale can be cataloged for the first consumer until purchase. Additionally, the method may transmit a product promotion signal to the electronic computing device over a network. The product promotion signal contains data associated with a first product. The method also selects the first product for inclusion in the promotion signal in response to the historical information stored in the product database. | 03-19-2015 |
20150081434 | CUSTOMIZED USER INTERACTION - The present disclosure relates generally to a method of interacting with customers in customized ways, such as by targeting them with relevant advertisements on media, such as OOH media. | 03-19-2015 |
20150081435 | Targeted Advertisement Delivery - A system and method for controlling targeted offers for presentation to a consumer. A profile generator generates a user profile associated with a consumer, the user profile including a plurality of targeting parameters. The user profile is transmitted to at least one delivery platform configured to determine online advertising content relating to a product sold by a retailer that is to be displayed to the consumer, based on the user profile parameters. The system stores transaction data identifying attributes of a plurality of past purchases by a consumer at a respective plurality of different retailers, wherein the transaction data includes data identifying attributes of a purchase transaction by the consumer for the product or a similar product. The user profile is updated with at least one parameter identifying characteristics of the purchased product. The updated user profile is transmitted to the at least one delivery platform, whereby the deliver platform is configured to exclude online advertising content relating to the purchased product that is to be displayed to the consumer, based on the at least one parameter in the updated user profile. | 03-19-2015 |
20150081436 | Method and System for Determining a Next Best Offer - A method and system for determining a next best offer utilizes a data layer, two consumer data hubs, and a decision engine. The data layer includes numerous sources of consumer data, such as transaction data, past campaign response data, demographic data, predictive or propensity data, and real-time data such as website clickstreams. Separate consumer data hubs are used for data records that include personally identifiable information (PII) and those that do not. By using separate data hubs in this manner, online anonymous data may be used for targeting marketing, but this data may be maintained separately from PII data in order to ensure that the privacy of the consumer is protected. | 03-19-2015 |
20150081437 | SYSTEMS AND METHODS FOR MANAGING CUSTOMER ENGAGEMENTS - A system for managing customer engagements of a client is provided. The system includes an event tracker configured to track at least one of transactional data and customer profile data of a plurality of customers of the client and a customizable rule engine configured to dynamically generate one or more customized rules using parameters associated with at least one of the transactional data and the customer profile data. The system also includes a customer event management module coupled to the event tracker and to the customizable rule engine, wherein the customer event management module is configured to analyze the transactional data and the d customer profile data for each customer to select one or more applicable rules and to apply the selected rules to generate one or more customized offers for the respective customer. The system further includes a customer engagement module configured to execute instructions for transmitting the one or more customized offers to the respective customer. | 03-19-2015 |
20150081438 | METHOD AND SYSTEM FOR TRACKING CONSUMER DIGITAL BODY LANGUAGE - The present application presents an improved approach for tracking consumer digital body language. A campaign is assigned to social posts by specifying one or more campaign tags and a tracking URL template. Posts associated with a campaign are created by entering post details and parameters and automatically retrieving the campaign tags. The parameters and template may be used to form a tracking URL to be published with the post. When a consumer clicks on a URL associated with a published post, the tracking URL is read and parsed, so that the tracking information may be read and stored for analysis. In addition, digital body language may be stored for the consumer. The consumer will then be redirected to the destination URL. | 03-19-2015 |
20150081439 | SYSTEM FOR EXPANDING CUSTOMER RELATIONSHIPS - Embodiments of the invention relate to systems, methods, and computer program products for offering products or services to existing customers of a merchant based on the likelihood that the customer will purchase additional products or services of the merchant, wherein a computing device monitors data that is indicative of a customer's personal circumstances and a processor analyzes changes in the data and correlates the changes to opportunities for the merchant to offer products or services to the customer. A computing device then receives an indication that the customer is proximate in time to a change in data that correlates to an opportunity for the merchant to offer products or services to the customer and communicates the offers for the correlated products or services to the customer. | 03-19-2015 |
20150088646 | SYSTEMS AND METHODS FOR GENERATING INTELLIGENT ACCOUNT RECONFIGURATION OFFERS - Embodiments are provided for generating intelligent account reconfiguration offers to users of a content management system. The content management system may monitor how a user utilizes available features and/or storage space to determine whether the user would be amenable to an offer to reconfigure their user account. Such account reconfiguration offers may include an offer to alter the amount of storage space and/or features available to the user account. The storage space and/or features offered as part of an intelligent account reconfiguration offer may be specific to one particular type of content category, or, for example, may be a function of activity in multiple content categories, based on analysis of historical user data across the entire content management system | 03-26-2015 |
20150088647 | METHOD FOR MERCHANT DISAMBIGUATION BASED ON RECEIPT DATA - A system for merchant disambiguation using receipt data accesses a receipt database and clusters the receipt information according to product characteristics. The system identifies merchant similarities according to the clustered receipt information, and an offer engine module generates competitive offers based on the merchant similarities. | 03-26-2015 |
20150095145 | ADVERTISEMENT EFFECTIVENESS MEASUREMENT - A dashboard to integrate gadgets and present data output from the gadgets in an integrated user interface. The gadgets dynamically collect information about an advertisement or an ad campaign associated with the advertisement as the information is collected from various sources during the ad campaign, each of some of the gadgets processing collected information and outputting the processed information in real time. | 04-02-2015 |
20150095146 | SMART ANALYTICS FOR AUDIENCE-APPROPRIATE COMMERCIAL MESSAGING - A real-time fraud prevention system enables merchants and commercial organizations on-line to assess and protect themselves from high-risk users. A centralized database is configured to build and store dossiers of user devices and behaviors collected from subscriber websites in real-time. Real, low-risk users have webpage click navigation behaviors that are assumed to be very different than those of fraudsters. Individual user devices are distinguished from others by hundreds of points of user-device configuration data each independently maintains. A client agent provokes user devices to volunteer configuration data when a user visits respective webpages at independent websites. A collection of comprehensive dossiers of user devices is organized by their identifying information, and used calculating a fraud score in real-time. Each corresponding website is thereby assisted in deciding whether to allow a proposed transaction to be concluded with the particular user and their device. | 04-02-2015 |
20150095147 | MONETIZING QUALIFIED LEADS - A system and method of monetizing qualified leads are disclosed. A plurality of potential buyers for an item being offered for sale by a seller can be determined based on at least one indication of interest in the item for each one of the potential buyers. The potential buyers are determined from amongst users of an e-commerce site. A featured ad for the item can be caused to be provided selectively to the potential buyers based on a selection by the seller to provide the featured ad to users of the e-commerce site that have been determined to be potential buyers. The indication(s) of interest in the item can comprise an indication of the corresponding potential buyer saving the item to a list of items to watch and/or an indication of the corresponding potential buyer saving a search query of which the item was included as a search result. | 04-02-2015 |
20150095148 | ENGAGEMENT MODE MARKETPLACE WITH ENHANCED BIDDING - A system and method for generating a marketplace on a computing system that allows advertisers to bid for different modes of engagement with consumers that show an interest in the goods or services offered by the advertisers. The system allows advertisers to bid for opportunities to engage with consumers via one or more publishers, the opportunities offering different modes of engagement with consumers. The modes of consumer engagement include, but are not limited to, a click or other expression of interest that leads to a referral of the consumer to an advertiser website, a call or other communication that leads to a voice connection between the consumer and the advertiser, a submission of one or more pieces of information about the consumer including a request for the advertiser to contact the consumer and/or provide content about the advertiser, and an opportunity to enter into a chat session with an advertiser. | 04-02-2015 |
20150095149 | Methods and Systems for Demand Management - Methods and systems for demand management are provided. First, at least one user device connects to a management platform on an electronic device via a network, and a demand list is edited, wherein the demand list includes at least one product or at least one service. At least one merchant device connects to the management platform on the electronic device via the network to review the demand list corresponding to the user device and sends a notification to the user device, wherein the notification provides information about the product or service on the demand list. | 04-02-2015 |
20150095150 | SYSTEMS AND METHODS FOR ADMINISTERING INVESTMENT PORTFOLIOS BASED ON TRANSACTION DATA - The disclosed embodiments include systems and methods for administering actual and virtual investment portfolios based on transaction data associated with one or more users. The disclosed embodiments may be configured to obtain first transaction data associated with a first user and identifying one or more first products purchased by the first user. The disclosed embodiments may also be configured to obtain program data identifying a first loyalty program associated with the first user, and geographic data specifying a geographic region associated with the first user. Additionally, the disclosed embodiments may be configured to identify one or more first securities based on the first transaction data and the obtained program and/or geographic data. The disclosed embodiments may also generate one or more first electronic instructions to transmit information identifying a first set of the one or more first securities to a device of the first user. | 04-02-2015 |
20150095151 | Friend Resource Network - A system and method for sharing resources through a user interface such as a website or a smart-phone application, wherein a plurality of previously-registered accounts is connected to a plurality of resource accounts through an endorsement process. A user account can connect to a plurality of social media accounts to connect to the trustworthy individuals. As a result, the user account has a leveraged social media network that includes trustworthy users. Since, endorsement data of the users of the plurality of social media account holders is displayed, the user account is guaranteed to receive accurate information regarding a product or service. The endorsement process connects the user account and a specific resource account on a common platform. As a result, the specific resource account can directly communicate with the user account. | 04-02-2015 |
20150095152 | SOCIAL NETWORK CONNECTION-DRIVEN PRODUCT PROMOTION - Computerized systems and computerized methods are provided for social network connection-driven product promotion. Data is received from a first remote computing device indicative of a purchase of an offer from a merchant, wherein the data is associated with a user and includes a purchase price for the offer. A set of social network contacts of the user is determined. Data associated with a set of user accounts for one or more contacts is updated to include the offer from the merchant, so that a user associated with an updated user account is presented with the offer from the merchant. Second data is received from a second remote computing device indicative of a second purchase of the offer from the merchant. A credit for a portion of the purchase price is added to a user account to reduce the purchase price paid by the user. | 04-02-2015 |
20150100420 | METHOD AND SYSTEM FOR MAKING A TARGET OFFER TO AN AUDIENCE USING AUDIENCE FEEDBACK - A method for real-time ranking of offers for consumer distribution includes: storing a plurality of offer data entries, each entry including an offer identifier and offer data; storing a consumer profile, the profile including data related to a consumer including a consumer identifier and consumer characteristics; storing a plurality of distribution data entries, each entry including data related to an offer previously distributed to the consumer including an offer identifier, offer data, and indication of at least one of: receipt, viewing, and acceptance of the offer; identifying a ranking of the offer data entries based on the respective included offer data, the consumer characteristics, and the offer data and indication included in each of the distribution data entries; and transmitting the offer data included in at least one of the offer data entries based on the rank to a computing device associated with the consumer. | 04-09-2015 |
20150100421 | Method and Apparatus for Facilitating Consumer Marketer Interaction - The present invention allows marketers to provide consumers and potential consumers with interactive and quickly updateable content by providing the consumer with a dashboard engagement device such as a Web key or USB key. This object may be accomplished via an electronic device such as a personal computer. Other means to further this end include, but are not limited to, mobile electronic computing devices capable of loading platforms for marketers to communicate with consumers and potential consumers. | 04-09-2015 |
20150106199 | INFORMATION PROCESSING SYSTEM AND INFORMATION PROCESSING METHOD - To provide an information processing system and an information processing method capable of increasing the effect of advertising distribution. An information processing system includes: a mail creation unit for distributing, to multiple users, mail including link information that can identify the users; and a cushion page creation unit which, when access based on the link information is received from a client of a user, transmits a web page to the client to cause the client to receive a cookie for transmitting attribute information according to an attribute of the user to an ad network server based on the link information. | 04-16-2015 |
20150106200 | ENHANCING A USER'S EXPERIENCE BY PROVIDING RELATED CONTENT - The present invention is directed to a modified display for a computing device, where a computing device recognizes a marker in a display, communicates with a remote server to return content associated with the recognized marker, and augments the display by inserting the returned content to a preferred position and orientation in the display. | 04-16-2015 |
20150112799 | METHOD AND SYSTEM FOR OFFERING PERSONALIZED FLASH SALES EXPERIENCE TO A USER - A method, system and computer program are configured to provide a personal flash sale experience for a user. The method, system and computer program involve maintaining a plurality of flash sales of items including inactive flash sales and flash sales to be broadcasted to a plurality of users, selecting for a user one or more inactive flash sales from the plurality of flash sales of items according to a user's exposure level to items, sales performance of items and/or user's preferences, activating the selected one or more flash sales, and providing to a user a combination of flash sales including the broadcasted flash sales and the selected one or more flash sales. | 04-23-2015 |
20150112800 | TARGETED ADVERTISING USING VEHICLE INFORMATION - A method, implemented in an electronic processing system that includes a memory and one or more processors, includes receiving, at the electronic processing system, vehicle data indicative of one or both of (i) a location or route of a vehicle and (ii) operation of the vehicle, storing the received vehicle data in the memory, determining, via the one or more processors and based on the stored vehicle data, a habit or preference of a driver of the vehicle, and causing an advertisement to be selected based on the determined habit or preference. | 04-23-2015 |
20150112801 | MULTIPLE PERSONA BASED MODELING - Matrix factorization techniques may be employed to identify different tastes based on user history information for a user profile and to provide item recommendations for the various tastes. An item model may be generated that includes item vectors, each item vector representing an item from a catalog of items. An item vector from the item model may be identified for each of a number of items identified in information for a user profile. The item vectors may be grouped into different clusters, and a taste vector may be generated for each cluster based on item vectors in each cluster. Each taste vector may be used to select item recommendations that may be combined in a set of recommendations provided for presentation to one or more users associated with the user profile. | 04-23-2015 |
20150112802 | METHOD AND SYSTEM FOR DELIVERING TARGETED MESSAGES BASED ON TRACKED TRANSACTION DATA - A card (e.g., a payment card such as a credit card, debit card, gift card, or any other electroncially readable card) of a user is electronically read at an automated teller machine (ATM), to determine card data identifying an account of the user. Based on the card data, a promotional message is automatically selected (e.g., by a computer processor) from a database comprising a plurality of promotional messages. The selected promotional message is targeted to the user. The selected promotional message is outputted to the user at the ATM. | 04-23-2015 |
20150112803 | METHOD AND SYSTEM FOR TARGETED CONTENT PLACEMENT - A method for providing one way trust via a third party advertisement presenter includes creating one or more advertisement campaigns which are delivered though a third party advertisement presenter's cookies, mapping the third party advertisement presenter's cookies to a demand side platform's cookies, providing the corresponding third party advertisement presenter's cookies via the demand side platform's cookies if the websites accessed by the individual include advertising space the demand side platform is bidding on, and delivering the one or more advertisement campaigns to the individual through the corresponding third party advertisement presenter's cookies. | 04-23-2015 |
20150112804 | METHOD FOR PRESENTING SALES INFORMATION AND SYSTEM FOR PRESENTING THE SAME - A method for presenting sales information on a display device to a user who is shopping at a first store includes executing a first operation on a processor coupled to the display device to determine an item to promote to a user, executing a second operation on the processor to acquire first price information about a price of the item that is on sale at the first store, executing a third operation on the processor to acquire second price information about a price of the item that is on sale at a second store, generating a discount information for the item that is on sale at the first store based on the first price information and the second price information, and controlling the display device to display the generated discount information. | 04-23-2015 |
20150112805 | PUSH-BASED RECOMMENDATIONS - Among other things, one or more techniques and/or systems are provided for pushing a recommendation to a user. That is, a recommendation may be pushed to a device of the user based upon a triggering event associated with the user. The recommendation may be provided, for example, without user solicitation for the recommendation. In one example, a recommendation component may observe that the user frequently stops for ice cream on Fridays after work (e.g., based upon prior social network check-ins). Accordingly, on the following Friday, the recommendation component may push a recommendation to the user's device to visit a particular grocery store on the way home from work that is within 10 minutes of the user's home so that the user can avoid melting ice cream (e.g., a location constraint may be applied to choose a grocery store that is relatively close to the user's home). | 04-23-2015 |
20150120441 | ADVERTISEMENT DISTRIBUTION PROGRAM, ADVERTISEMENT DISTRIBUTION METHOD FOR EXECUTING ADVERTISEMENT DISTRIBUTION PROGRAM AND ADVERTISEMENT CONTROL DEVICE - An advertisement distribution program is configured to cause a computer | 04-30-2015 |
20150120442 | SYSTEMS AND METHODS FOR MOBILE ADVERTISING ON MULTI-SIM DEVICES - Systems and methods are disclosed for managing mobile advertisement in a smartphone that has multiple Subscriber Identification Module (SIM) capability to more effectively and more efficiently target mobile ads to smartphone users. Multi-SIM-capable devices such as DSDA devices have two subscriptions (e.g., two phone numbers) to one or more mobile telephony networks. One subscription may be used for personal use and the other subscription for work. The two SIM subscriptions and their characteristics may be considered when selecting the mobile ads to present to the users on the DSDA devices. Further, knowledge on the intended or actual use of the two subscriptions may be used to select, limit, adapt, or otherwise differentiate the mobile ads delivered to the user on the two subscriptions. The channel characteristics of the two SIM subscriptions may also be used to more efficiently deliver ads to the two SIM subscriptions. | 04-30-2015 |
20150120443 | IDENTIFYING OBJECTS IN PHOTOGRAPHS - In an exemplary embodiment, a computer-implemented method includes receiving a photo showing a taggable object, wherein the taggable object is a purchasable object that has not yet been identified. First purchase data is collected related to past purchases of a first user associated with the photo. The first purchase data is compared to the taggable object to determine whether one or more purchased items potentially match the taggable object. A set of potential matches is generated, by a computer processor, based at least in part on comparing the first purchase data to the taggable object. The taggable object is tagged in the photo with an identifier representing at least one of the potential matches. | 04-30-2015 |
20150120444 | Partner Marketing Based on an Expected Customer Visit - Embodiments are directed to a computer implemented method of selecting a partner marketing communication. The method includes receiving, by a processor circuit, data of a potential visit by a customer to a location. The method further includes making a determination, by the processor, based at least in part on the data of the potential visit by the customer to the location, that the customer or an agent of the customer may travel to the location. The method further includes selecting, by the processor circuit, at least one partner marketing communication from among a plurality of available partner marketing communications based at least in part on the data of the potential visit and the determination that the customer or the agent may travel to the location. | 04-30-2015 |
20150127457 | SYSTEM AND METHOD FOR CARD-LINKED SERVICES - A system and method are disclosed for providing a promotion associated with a transaction account. Target viewer information associated with at least one person targeted to receive an ad is identified. In accordance with the target viewer information and the ad, a probability of the at least one person to accept the promotion is determined. Promotion information associated with the promotion is selected as a function of the determined probability, and the promotion information is transmitted to a computing device associated with the at least one person. An acceptance of the promotion is received from the computing device associated with the at least one person, and processed to associate the promotion with the transaction account. | 05-07-2015 |
20150134448 | Methods and Systems for Converting and Displaying Company Logos and Brands - Described herein are methods and systems allowing a company to market and advertise its brands, products and/or services in a mobile platform by use of an application converting words and texts into logos and displaying the same. Particularly, this application allows company logos to be inserted and displayed in any mobile texts and messages whenever corresponding keywords are entered or selected by end users in a mobile communication application, such as SMS/text, IM, iMessage, and any social networking application, for example, Facebook and Twitter. | 05-14-2015 |
20150134449 | FINANCIAL CONVERSATION MANAGEMENT SYSTEMS AND METHODS - Example financial conversation management systems and methods are described. In one implementation, a method receives a request from a user and identifies financial data associated with the user. The method determines an answer to the request from the user and infers a user intent based on the financial data associated with the user. An offer is selected for the user based on the user intent. | 05-14-2015 |
20150134450 | COOKIELESS SYSTEM FOR PROVIDING AD SERVING IN EMAIL WITH DYNAMIC URL REDIRECTION - The cookieless system and methods for providing ad serving in email with dynamic URL redirection provided herein overcomes the inherent challenge of supporting fully dynamic ads in email with the ability to dynamically redirect users based on the advertisement displayed without the use of cookies. | 05-14-2015 |
20150134451 | TRAVELER TRACKING SYSTEM - Systems and methods described herein may include a memory and a computing a system in communication with said memory. The computing system may be configured to receive data from network management systems. In one embodiment, the network management system includes a network gateway. Users at venues may access external network resources using the network management system. Further, the network management systems may extract device identifiers from network packets sent from user devices to request access to external network resources. In some embodiments, the network management system may provide transmission control protocol handshake completion data to user devices. In some embodiments, the computing system also receives one or more attributes associated with the venue, user data associated with the user device, and connection data associated with communication between the user device and said external network resource. | 05-14-2015 |
20150142560 | Content Delivery Based on Monitoring Mobile Device Usage - This specification describes methods, systems, and apparatus, including computer programs encoded on a computer-readable storage device, for providing a content item. The subject matter of the specification is embodied in a method that includes receiving, from a mobile device, data representing location and usage pattern information pertaining to the mobile device. The usage pattern information includes information relating to usage of applications deployed on the mobile device. The method further includes updating, based on the received data, an interest profile that represents preferences of a user of the mobile device, and selecting a content item from an available pool of content items such that the selected content item is related to at least one preference represented in the interest profile. The method also includes delivering the content item to the mobile device. | 05-21-2015 |
20150142561 | METHOD AND SYSTEM FOR DELIVERY OF CONTENT BASED ON DATA CAPTURED THROUGH TRANSIT PAYMENTS - A method for distributing targeted content includes: storing content profiles, each including a content item and selection criteria; storing account profiles, each including data related to an account including an account identifier and transaction data entries including transaction data corresponding to a transaction involving the account; storing consumer profiles, each including an account number and transit identifier; receiving a transaction notification corresponding to a transportation transaction involving a consumer and including a specific transit identifier; identifying a specific consumer profile where the included transit identifier corresponds to the specific transit identifier; identifying a specific account profile where the account identifier corresponds to the account number of the specific consumer profile; identifying a specific content profile based on the included selection criteria and the transaction data of the transaction data entries of the specific account profile; and transmitting the content item of the specific content profile for distribution to the consumer. | 05-21-2015 |
20150142562 | METHOD AND APPARATUS FOR COMMUNICATING MESSAGES TO INDIVIDUALS - Apparatus is provided for communicating messages to individuals entering a retail establishment. It comprises a remotely readable loyalty card for a user of that establishment including an electronically stored user identity. Wireless interrogation means e.g having a range of at least 1 metre reads the loyalty card as the user enters the establishment. A computer system includes a targeting engine for generating user- specific information and configured to output an electronic message for delivery to a specific mobile station associated with the user and the loyalty card. The mobile station may be a mobile phone and the message may be a text message or an e-mail. A method for delivering customized data items to users of electronic privilege cards is also provided. | 05-21-2015 |
20150142563 | System and Method for Targeted Delivery of Digital Information - A system. The system includes a computing device, a cookie pool module and an instruction module. The computing device includes a processor. The cookie pool module is communicably connected to the processor and is configured to receive cookie pool data and utilize the received cookie pool data to associate a targeted consumer with a corresponding digital device. The instruction module is communicably connected to the processor and is configured to send an instruction to have digital information sent to the digital device. | 05-21-2015 |
20150142564 | METHODS AND APPARATUS FOR STATISTICAL MOBILE DEVICE IDENTIFICATION - Methods and apparatus for mobile device identification using TCP segment timestamps are disclosed. A request from a mobile device is received at a server. A TCP connection, initiated by the mobile device, is made between the server and the device, and a timestamp generated by the mobile device is retrieved from the options field of the TCP SYN segment. Other identifying information is received from the mobile device source, including an IP address, port, and HTTP headers. Based on the identifying information, the mobile device timestamp, and a current timestamp generated by the server, a likelihood is determined that the particular mobile device previously communicated with the server. | 05-21-2015 |
20150149279 | TARGETED ADVERTISING FOR BROADCASTED CONTENT - A server device may broadcast programming content; identify a received indication that a particular user device has received the programming content; determine device analytics information regarding the particular user device; identify, based on the device analytics information, targeted advertising for the particular user device; and output, to the particular user device, the identified targeted advertising. A user device may receive broadcasted programming content; present the broadcasted programming content; output an indication that the broadcasted programming content is being presented; receive targeted advertising that was generated based on the outputted indication; and present the targeted advertising in conjunction with the broadcasted programming content. | 05-28-2015 |
20150149280 | METHOD AND APPARATUS FOR TRANSMITTING AN OFFER FOR AN ITEM - A method, computer-readable storage device and apparatus for transmitting an offer for an item are disclosed. For example, a method receives from a social network an indication of a desire of a user for an item and receives from a device of a retailer an indication of an offer for the item. The method then determines a location of a device of the user, detects a proximity of the device of the user to a location of the retailer and transmits the offer for the item to the device of the user when the proximity of the device of the user to the location of the retailer is detected. | 05-28-2015 |
20150294356 | ADVERTISEMENT GENERATION IN AN ICON-BASED SOCIAL NETWORK - An icon-based interactive personal profile search and matching system configured within a social network platform. The icon profile system includes an advertising interface to receive, from an advertiser, targeting criteria associated with an branded icon selected by the advertiser to identify targeted users registered with the social network platform to receive a customized advertisement directly from the advertiser via a user profile within the social network platform. A set of targeted users are identified that had a previous computer-based interaction with the branded icon via the social network platform. The previous computer-based interaction with the branded icon is identified by the social network platform and stored in a data store of the social network platform. The icon profile system delivers the customized advertisement via a respective user interface associated with the set of targeted users. | 10-15-2015 |
20150294373 | Data Acquisition and Management System for Advertisement and Retail Use - A computer-implemented system for generating advertisements based on data. The system includes a computer equipped with image recognition software, a parking area, a ticket generator that issues tickets having ticket codes for the parking area, a camera that captures image data at the time the ticket is issued and that communicates that data to the computer. The computer applies image recognition software to the image data to obtain consumer data. The computer generates an electronic profile for consumers that associate the consumer with a ticket code, image data and consumer data. The computer selects an advertisement based on data associated with the profile, which is then delivered to the consumer. | 10-15-2015 |
20150302473 | INFORMATION PROCESSING SYSTEM AND INFORMATION PROCESSING METHOD - Disclosed are an information processing system and an information processing method capable of increasing the effect of advertisement distribution. The information processing system includes a cookie processing unit | 10-22-2015 |
20150302474 | SYSTEM AND METHOD FOR PROVIDING DYNAMIC PRODUCT OFFERINGS - A system and method for dynamically selecting products for presentation to consumers in a hands-on environment of a merchant, based upon social signals acquired from consumers in an online environment. | 10-22-2015 |
20150317674 | METHOD AND SYSTEM FOR INCORPORATING PAYMENT DATA TO IMPROVE ONLINE ADVERTISING - A method for identifying purchase data for advertisement suppression includes: receiving, by a receiving device, a data file originating from a computing device, wherein the data file includes at least a computer identifier associated with the computing device, a purchase identifier, and an origination time and/or date; receiving, by the receiving device, transaction data for a payment transaction, where a portion of the transaction data corresponds to the purchase identifier, wherein the transaction data includes at least purchase data and a transaction time and/or date, and wherein the transaction time and/or date is within a predetermined period of time of the origination time and/or date; and transmitting, by a transmitting device, at least the purchase data included in the received transaction data and the computer identifier for suppression of advertisements distributed to the computing device based on at least the purchase data. | 11-05-2015 |
20150317675 | DYNAMIC TARGETING TO ACHIEVE A DESIRED OBJECTIVE - Techniques to dynamically adjust a target audience for a content posting are described. Consistent with some embodiments, subsequent to a member of a social networking service specifying a desired objective to be achieved with a content campaign (e.g., increasing follower acquisition rate, or increasing a click-to-convert rate), a member-targeting optimization module dynamically adjusts the targeted audience of members who are presented with the content posting, with a view to increasing the likelihood that the desired objective will be achieved. | 11-05-2015 |
20150317676 | SYSTEMS AND METHODS FOR MONITORING AND RESPONDING TO CUSTOMER FEEDBACK - Systems and methods for sending promotions to customers. One system includes a server configured to provide a user interface accessible by an organization over a network connection. The server receives promotion data from the organization through the user interface for a promotion. The promotion data includes at least one offer, an expiration date, and criteria for publishing the promotion. The server collects customer feedback associated with the organization from a plurality of channels. The customer feedback includes feedback from a customer. The server compares the feedback from the customer to the criteria for publishing the promotion. When the feedback satisfies the criteria for publishing the promotion, the server sends the promotion to the customer. | 11-05-2015 |
20150317677 | METHOD AND APPARATUS FOR PROVIDING A CUSTOMIZED SELECTION OF AUDIO CONTENT OVER THE INTERNET - A method an apparatus is provided for providing selected media files, which are chosen from among a plurality of media files, to a user over a packet-switched network such as the Internet. The method begins by receiving over the packet-switched network a request from the user to receive media content. Next, a user profile associated with the user is retrieved from a database. The user profile reflects user preferences in media content to be received over the packet-switched network. The plurality of media files are ranked based at least in part on the user profile. At least one highly ranked media file is selected from among the ranked plurality of media files. At least one of the highly ranked media files is forwarded to the user over the packet-switched network. | 11-05-2015 |
20150324844 | ADVERTISING MARKETPLACE SYSTEMS AND METHODS - According to at least one embodiment, a system including a memory, at least one processor coupled to the memory, and a user identifier component is provided. The user identifier component is executable by the at least one processor. The user identifier component is configured to receive historical usage data; determine fingerprints from the historical usage data; identify clusters of fingerprints having a calculated similarity greater than a threshold; and associate the clusters with a user. | 11-12-2015 |
20150324845 | SERVER SYSTEM FOR LIMITING SELECTION OF CONTENT TO PREFERRED CONTENT PROVIDERS - The invention is a neutral, real-timed internet exchange. Content providers and web site publishers interact through a broker who communicates directly with the exchange. When a site from a publisher that is brokered on the exchange is accessed by a user, a real time selection is held on the exchange. During the selection, information about the site and the user is communicated to the brokers. The brokers consult the strategies for their content providers to determine whether the content of the content providers should be placed on a web page. The exchange selects a content provider to place content on the web page. | 11-12-2015 |
20150332321 | METHOD FOR IDENTIFICATION OF MULTIMEDIA CONTENT ELEMENTS AND ADDING ADVERTISING CONTENT RESPECTIVE THEREOF - A method and system for adding advertising content to multimedia content elements. The method comprises receiving a request from a user device to identify a multimedia content element, the request including the multimedia content element; generating at least one signature respective of the multimedia content element; identifying at least one concept matching the at least one signature; determining at least one identifier associated with the multimedia content element respective of the at least one matching concept; searching a database to identify at least one advertising content item associated with the at least one identifier; and sending the at least one advertising content item together with the at least one identifier upon determination that the at least one advertising content item is associated with the at least one identifier. | 11-19-2015 |
20150332344 | Identifying Nodes and Adjusting Weights Associated with Edges in Social Graph of Sharing Activity of Users of the Open Web - A social graph is built which includes interactions, sharing activity, and connections between the users of the open Web and can be used to improve ad targeting and content personalization. Sharing activity between two users will affect ads or content that both users will be presented while surfing the Web. This sharing activity includes sending of links, sending of videos, sending of files, cutting and pasting of content, sending text messages, and sending of e-mails. Building of the social graph can include creating an edge in the social graph that is representative of a particular category type. This includes identifying nodes in a social graph corresponding to sharing activity and adjusting weights associated with edges. | 11-19-2015 |
20150334507 | APPARATUS FOR TRANSFERRING ADVERTISING CONTENT TO A MOBILE TELEPHONE - A mobile telephone obtains (or is supplied) advertising content from a remote server and locally stores that advertising content. The advertising content is then automatically shown in association with a running, in use (e.g. in foreground) application that generates a screen that an end-user interacts with (‘an end-user application’). The content is shown ‘automatically’ in the sense that the advertising content is displayed without the end-user explicitly requesting any specific item of content, (although he may opt-in to the general approach of having advertising content displayed on his mobile telephone). The telephone itself determines which adverts etc. it should display, depending on which application is currently being used (i.e. is currently displayed on screen) | 11-19-2015 |
20150339711 | TARGETED PROMOTIONS - A device monitors conversations of one or more users. The device may be targeted to a particular user or a particular area. Based on the words of a conversation and the speaker of the words, an interest in a product of one or more of the participants in the conversation may be identified. Based on the user's interest in a product and the identification of another party to the conversation, promotions for the product may be sent to the other party. The influence of one participant on another can be quantized in an influence score. The importance of a conversation to a prospective buyer can be quantized in a conversation score. The influence score and conversation score may be used in determining whether to send a promotion to a party to the conversation. | 11-26-2015 |
20150339712 | Inferring Facts from Online User Activity - Inferring facts from online user activity includes performing an analysis of a uniform resource locator of a web page in response to predetermined user activity, mapping data about the web page to a structured object based on the analysis, and inferring a fact about the user activity based on the mapped data. | 11-26-2015 |
20150339713 | SYSTEM AND DEVICE FOR MANAGING MULTIPLE CONVERSATIONS - A system, method, and device for managing multiple tasks, or conversations, is disclosed. A user interface allows the user to collect and create shared conversations on any number of topics and organize those conversations on a single page. As conversations persist, more information is provided by the plurality of users using the platform, and the user gains information via the conversations he/she chooses to follow. Each conversation is further associated with direct purchasing options, which are suggested to the user based on the common terms within that conversation as well as the common terms associated with the collection of that particular user's managed conversations. | 11-26-2015 |
20150339714 | METHODS, SYSTEMS AND COMPUTER PROGRAM PRODUCTS FOR TAILORING ADVERTISEMENTS TO A USER BASED ON ACTIONS TAKEN USING A PORTABLE ELECTRONIC DEVICE - A method of advertising tailored based on usage patterns of a portable electronic device includes determining if a portable electronic device has entered an area associated with a local area network (LAN). A link is established between the portable electronic device and the LAN if it is determined that the portable electronic device has entered the area associated with the LAN. User services are established between the portable electronic device and a remote server using the established link based on a user profile associated with the portable electronic device. Devices associated with the remote server communicatively coupled to the LAN are controlled using the portable electronic device. Actions and/or behaviors of a user are tracked based on use of the portable electronic device. Advertisements are displayed and/or played on at least one of the controlled devices based on the tracked user actions and/or behaviors. | 11-26-2015 |
20150339758 | COMBINED CONSUMER TARGETED INFORMATION AND POINT OF SALE SYSTEM - A combination mobile payment-information delivery system. The system can include a point of sale (POS) device having a mobile payment chip and antenna. The POS device can also have a first near field communication (NFC) device. The POS device with the mobile payment chip and antenna is operable as a mobile payment portal. In addition, the POS device with the first near field communication (NFC) device is operable as a consumer/end-user targeted information (CTI) portal. In this manner, the use of NFC technology for delivering in real-time consumer/end-user targeted information (CTI) is combined with POS devices that can execute mobile payment transactions. | 11-26-2015 |
20150348102 | TARGETING CUSTOMER SEGMENTS - Systems, methods, and computer-readable storage media for targeting segments of customers. A system maps users to targeting segments based on a respective purchase history of the users, and receives a segment identifier from a server, the segment identifier to be associated with a targeting segment from the targeting segments for anonymously identifying the targeting segment. Next, the system associates the segment identifier with the targeting segment and users mapped to the targeting segment, and sends, to the server, the segment identifier and unique user identifiers of the users mapped to the targeting segment associated with the segment identifier, the unique user identifiers masking respective identities of the users from the server and the segment identifier masking an identity of the targeting segment associated with the segment identifier. The system then instructs the server to deliver selected invitational content to at least one unique user identifier associated with the segment identifier. | 12-03-2015 |
20150348103 | Customer Specific Retail Promotions - A customer specific promotion system for generating individualized promotions for customers is disclosed. The system may be implemented to differentiate prices on a customer-by-customer basis. The system may include a database for storing a purchase history corresponding to a customer, a customer identification module to receive customer information associated with the customer and query the database for the purchase history based on the received customer information, a price differentiation module to generate a customer specific promotion based at least in part on the purchase history and a promotion strategy, and a promotion delivery module to communicate the customer specific promotion to the customer. | 12-03-2015 |
20150348104 | COOKIE DERIVATIVES - Cookie derivatives and methods for generating cookie derivatives are provided. A cookie derivative comprises a transformation of at least one portion of data associated with a cookie (e.g., a name and/or data value). The cookie derivative may comprise a persistent or non-persistent cookie derivative that may be stored on a user's computing device (e.g., within a browser). The cookie derivative may alternatively comprise a virtual cookie derivative that is stored on a server (e.g., in a log file, a cache, or other data storage of the server). | 12-03-2015 |
20150348105 | BILLING STATEMENT CUSTOMER ACQUISITION SYSTEM - Some described embodiments provide for selecting (e.g., by a server computer from a plurality of transaction records), a transaction record associated with a financial account of an account holder. In one example, the transaction record includes an indication of an amount due, by the account holder, for a previous purchase completed by the account holder with a first merchant. Some embodiments provide further for generating a billing statement for the account holder, the billing statement including an indication of the amount due by the account holder for the previous completed purchase and an indication of an acquisition offer, in which the acquisition offer comprises a promise from a second merchant to pay at least a portion of the amount due by the account holder, and transmitting the billing statement to the account holder. | 12-03-2015 |
20150348120 | METHODS AND SYSTEMS FOR DYNAMIC PRICING - Systems and methods are presented for conducting consumer transactions using dynamic pricing. In some embodiments, a computer-implemented method is presented. The method may include accessing, at a mobile device of a user, at least one spending constraint of the user, with the spending constraint representing a spending limit to purchase one or more items. The method may also include transmitting the at least one spending constraint to a receiver of a merchant and accessing a modified offer to purchase one or more items from the merchant, with the modified offer for the one or more items being modified from an original offer for the one or more items based on the at least one spending constraint transmitted to the merchant. | 12-03-2015 |
20150348170 | METHODS AND SYSTEMS FOR FACILITATING ENTERTAINMENT MEDIA LISTINGS USING UNIQUE USER IDENTIFIERS - Systems and methods are presented for facilitating entertainment media listings using unique user identifiers. In some embodiments, a computer-implemented method is presented. The method may include accessing a unique user identifier of a user, the unique user identifier associated with at least one form of entertainment media, the unique user identifier including a user history of at least one form of the entertainment media accessed by the user. The method may also include transmitting first information for displaying an offer to conduct a consumer transaction of a product associated with the at least one form of entertainment media, wherein displaying the offer is based on the user history within the accessed unique user identifier. | 12-03-2015 |
20150356601 | RECOMMENDATIONS BASED ON PURCHASE PATTERNS - Disclosed herein are technologies for a method of deriving recommendations based on purchase patterns to improve e-commerce mobile transactions. In some implementations, a wireless device is programmed to automatically receive messages. The wireless device may display the recommended category of purchases based on a purchase pattern history made in the wireless device. This Abstract is submitted with the understanding that it will not be used to interpret or limit the scope or meaning of the claims. | 12-10-2015 |
20150356660 | SIMPLIFIED ORDERING UPON ENTERING PREMISES - A computing system includes an on-premises server system and on-premises wireless access point (WAP) providing wireless local area network (WLAN) coverage to the physical premises of a store. The computing system obtains an identifier of a wireless device included in wireless communications received from a wireless device via the on-premises WAP over the WLAN. The computing system identifies a target customer profile from among customer profiles stored at a database based on the identifier of the wireless device associated with the target customer profile. The computing system determines an in-store message that identifies a recommended on-sale item that is selected based on the target customer profile. The in-store message is sent to the wireless device that identifies the recommended on-sale item and includes a selector that enables the customer to purchase the item using the customer's financial information previously associated with the target customer profile. | 12-10-2015 |
20150363829 | Printing, displaying, and etching advertisements on various media - Advertisement systems and methods for distributing advertisements are provided. An advertising system according to one embodiment includes an advertisement server configured to manage the ordering and printing of advertisements at predetermined locations and at predetermined times. The advertising system also includes a plurality of printing devices operating at the predetermined locations, each printing device configured to print an advertisement on an item associated with a purchase. A network is configured to enable communication between the advertisement server and the plurality of printing devices. The printing devices are configured to print the advertisements according to the plurality of predetermined times based on when at least one advertiser intends for the advertisements to be printed. Other implementations of advertisement systems include three-dimensional printing or etching of advertisements and displaying advertisements on electronic devices. Advertising may also be based on weather conditions, traffic conditions, or other conditions. | 12-17-2015 |
20150379567 | SYSTEM AND METHOD FOR DELIVERING TARGETED CONTENT TO CONSUMERS - A system for delivering targeted content to consumers includes a wishlist database containing user wishlists and an institution database containing information items provided by institutions. The system further includes a computer having an analyzer that determines if an item on a user wishlist matches an item in the institution database. The computer further includes a display that graphically displays items in the institution database that match items on the user wishlist. The computer further includes an updater that updates the wishlist database and institution database with changes from users and institutions. | 12-31-2015 |
20150379568 | DYNAMIC EMBEDDED RECOGNIZER AND PRELOADING ON CLIENT DEVICES GRAMMARS FOR RECOGNIZING USER INQUIRIES AND RESPONSES - A system and with an associated method for preloading advertisements from a server to a user's device is disclosed. In response to inquiries made by members of a user group, user devices of the members present advertisements to the members and the server keeps a record of these presentations. Next, the server identifies those advertisements which have been frequently presented to the members, and preloads the identified advertisements to the device of a user who belongs to the user group. Subsequently, upon receiving a specific inquiry by the user's device, the server determines a response to the specific inquiry. When the determined response contains one of the preloaded advertisements, the server sends an instruction to the user's device to present the preloaded advertisement to the user. | 12-31-2015 |
20150379576 | METHOD AND SYSTEM FOR LOCATION-BASED PRODUCT RECOMMENDATION - A location-based product recommendation system uses consumer profile data, a network of beacons that emit unique identifiers, and a recommender to determine current product-correlated location information for a space in which a consumer's mobile device is physically present. The system may use the current product-correlated location information and the consumer's profile data to generate a recommendation for a candidate product for the consumer to consider. The system also may incorporate data from other interactions with products such as purchases, clicks on a website, etc. The system also may incorporate data generated on multiple channels (e.g., a product click on a personal computer at work, a mobile device location in a physical store, a product purchase on a personal computer in the home) into a single profile for the consumer. | 12-31-2015 |
20160005073 | SIMULATING ONLINE USER ACTIVITY TO GENERATE AN ADVERTISING CAMPAIGN TARGET AUDIENCE LIST - The present disclosure provides a detailed description of techniques used in methods, systems, and computer program products for simulating user web page visits to generate an advertising campaign target audience list. The claimed embodiments address the problem of efficiently and quickly processing voluminous amounts of user data to enable rapid initiation of an advertising campaign. More specifically, the claimed embodiments are directed to approaches for a receiving user web page visit records (e.g., user ID, URL, timestamp, etc.), preparing batches of the visit records, and iterating through the batches of visits to simulate a user's re-visit to the web page. The simulated user visits and associated user attributes (e.g., from on line and off line activities) can then be tested against advertising campaign specifications to generate a target audience list. | 01-07-2016 |
20160005074 | METHODS AND SYSTEMS FOR DISPLAYING CONTENT ON A DEVICE - A system for displaying content on a device, the system including a device memory storing a device user profile, and a processor coupled to the device memory and programmed to: (i) retrieve a plurality of contents from one or more servers and store the retrieved plurality of contents in the device memory; (ii) read the device user profile from the device memory; (iii) detect occurrence of a device-related event; (iv) determine, based on the detected occurrence of the device-related event and the read device user profile, presentation content from the stored plurality of contents; and (v) display, on a device display, the determined presentation content. | 01-07-2016 |
20160005075 | INTEGRATION OF OFFLINE ACTIVITY RECORDS AND ONLINE DATA RECORDS - A method of collecting and indexing data by appending a tracking identifier (generated directly or indirectly by a tracking company) into a data file, wherein the data file is acquired from a computer system operated by a user. The data file could be data collected by a form made available through a website hosted by a web server. Additional data collected from other sources (stored as a record), such as a computer system operated by an agent, would be associated with the collected data file by an inquiry management company. The collected data and associated records are forwarded to a computer system that tracks online users and visitors. The process can many computer collected data (other than the data file) about website activity with other activities that are independent of the website. | 01-07-2016 |
20160005087 | SYSTEMS AND METHODS TO PROVIDE CONNECTIONS VIA CALLBACK ACCEPTANCE - Systems and methods to selectively block calls from reaching destinations based on an input received from a callback connection. One embodiment includes a web server to receive a selection of an advertisement from an customer and to obtain a communication reference from the customer in response to the selection; a session border controller to interface with a packet switched network; and one or more telecommunication servers coupled to the session border controller and the web server, the one or more telecommunication servers to establish a connection for real time communications using the communication reference, to initiate a connection for real time communications with an advertiser of the advertisement after receiving an indication of acceptance of the connection established using the communication reference; where the advertiser is charged an advertisement fee in response to establishing a connection for real time communications between the advertiser and the customer. | 01-07-2016 |
20160012479 | SYSTEM AND METHOD FOR PREFERENCE DETERMINATION | 01-14-2016 |
20160012480 | Targeted Electronic Commerce Based on Historical Purchasing Data | 01-14-2016 |
20160012481 | OPTIMIZING TARGETED ADVERTISEMENT DISTRIBUTION | 01-14-2016 |
20160012511 | METHODS AND SYSTEMS FOR GENERATING RECOMMENDATION LIST WITH DIVERSITY | 01-14-2016 |
20160019586 | SYSTEM AND METHOD FOR INSTANTANEOUS FINGERPRINT RECOGNITION AND ANALYSIS RESULTING IN A TARGETED OUTPUT - A fingerprint analysis device is presented including a chemical analysis mechanism for creating a chemical signature of a subject by identifying a select number of molecules or molecular compounds from an impression of a fingerprint of the subject to derive distinguishing characteristics therefrom and an output mechanism outputting one or more messages based on the chemical signature. | 01-21-2016 |
20160019587 | EXTRACTING PREDICTIVE SEGMENTS FROM SAMPLED DATA - A system and method is disclosed which predicts the relative occurrence or presence of an event or item based on sample data consisting of samples which contain and samples which do not contain the event or item. The samples also consist of any number of descriptive attributes, which may be continuous variables, binary variables, or categorical variables. Given the sampled data, the system automatically creates statistically optimal segments from which a functional input/output relationship can be derived. These segments can either be used directly in the form of a lookup table or in some cases as input data to a secondary modeling system such as a linear regression module, a neural network, or other predictive system. | 01-21-2016 |
20160027049 | SYSTEMS AND METHODS FOR FACILITATING DEALS - Systems and methods for facilitating deals are provided. A method for facilitating a deal comprises providing one or more search criteria of a user directed to deals over potential business opportunities. The one or more search criteria include textual, graphical and/or audio information that are indicative of one or more industry segments of interest to the user. Next, using a computer processor that is programmed to identify deals of interest to users, a search of a repository of deals directed to the one or more search criteria is conducted to identify one or more deals of interest to the user, which search is conducted without any involvement from the user. Next, the one or more identified deals are presented to the user on a user interface of an electronic device of the user. | 01-28-2016 |
20160027050 | METHOD OF PROVIDING ADVERTISEMENT SERVICE USING CLOUD ALBUM - A method of providing advertisement service using a cloud album executed by a computer is disclosed herein. In this method, a stored image is received from a terminal of a user. A cloud album corresponding to the user is configured. At least one image stored in the cloud album is analyzed in order to derive the behavioral characteristic of the user. At least one target advertisement is selected from a plurality of previously stored advertisements based on the derived behavioral characteristic of the user. The at least one target advertisement is provided to the terminal of the user. | 01-28-2016 |
20160034953 | Customer Management & Support System for Multiple Enterprises - A system prompts acceptance of, (a) a change of phone service interface to divert calls by customers and (b) a change of intermediary handling payment transaction records enabling access to records of payment transactions made by customers of the enterprise and names of individual customers. A communication interface responsive to change in phone interface or transaction payment data intermediary by the communication manager, acquires customer related, email, phone and transaction data for an enterprise. A data processor processes the acquired data to associate at least one of email, phone and transaction records with corresponding respective customers in response to text matching record data with customer name data. A data analyzer analyzes the processed acquired data to identify a particular customer to target with a marketing message and initiate a marketing communication to the particular customer. | 02-04-2016 |
20160034954 | Delivering targeted advertising to mobile devices - A method of delivering advertising items to a client at a portable device is provided. A client ID is sent to a host server. A downloaded advertising item is produced relative to a product or service from the host server. The downloaded advertising item is parsed and stored. In response to the parsing and storing, displaying the advertising item is displayed to the client at the mobile device. | 02-04-2016 |
20160034955 | SYSTEM AND METHOD OF SHARING INFORMATION IN AN ONLINE SOCIAL NETWORK - Sharing information in an online social network, comprising data mining by analyzing a first user profile and a plurality of other user profiles for finding shared interests among the users of said profiles; selecting from the found shared interests a set of shared interests; displaying at the graphical user interface of the first user the profile of at least one of the other users sharing said set of selected shared interests; and displaying at the graphical user interface a list of the shared interests from the selected set. | 02-04-2016 |
20160034964 | METHODS AND SYSTEMS FOR INTERACTIVE ADVERTISEMENTS - Systems and methods are presented for providing interactive advertisements. In sonic embodiments, a method is presented. The method may include receiving, at a first advertising space, an indication that a first mobile device of a user is interacting with the first advertising space, the first advertising space displaying an advertisement. In response to the indication, the method may include transmitting information related to the advertisement from the first advertising space to the first mobile device. The method may also include receiving, at a second advertising space in a location geographically distinct from the first advertising space, the information related to the advertisement from a second mobile device; and displaying the advertisement at the second advertising space based on the information received at the second advertising space about the advertisement. | 02-04-2016 |
20160035025 | Process for Creating a Social Network through Which Private Securities Transactions Using General Solicitations are Electronically Created and Settled in Compliance with the U.S. Securities Act of 1933 - The present invention is a process for creating a social network through which private securities transactions using general solicitation are electronically created and settled in compliance with the U.S. Securities Act of 1933 whereby data regarding the securities industry is uploaded, stored, aggregated, processed and circulated, general solicitations regarding private offerings of securities are electronically disseminated and private securities transactions are electronically documented, authorized and settled. The present invention introduces a novel and useful process whereby technology is used to serve as a functional surrogate in the role traditionally played by broker-dealers in the creation of private securities transactions, increase the accessibility of private securities offerings using general solicitation, lower transactions costs and risks associated with the documentation, authorization and settlement of private securities transactions, facilitate compliance with federal securities laws and improve electronic channels of communication between investors, issuers, broker-dealers and other participants in the private securities industry. | 02-04-2016 |
20160042389 | SYSTEMS, METHODS, AND COMPUTER-READABLE MEDIA FOR CONTEXT-BASED OFFERS - Systems, methods and computer-readable storage media for generating context-based offers are described. In some embodiments, offer information associated with a preliminary offer for a product may be analyzed to determine a context associated with the preliminary offer. The context may include any property, characteristic, rule, law, regulation, or the like that may affect how the offer may be distributed, redeemed, and/or reimbursed. A context-based offer may be generated and/or distributed based on the context that the preliminary offer is not valid or is regulated in a certain jurisdiction. | 02-11-2016 |
20160042390 | TARGETED CONTENT PRESENTATION SYSTEM USING CONTRACTUAL DATA - A targeted content presentation system can maintain an asset database including relational data indicating asset to asset relationships and a partnership database providing contractual data between hosting entities and contractual partners of the hosting entities. The presentation system can dynamically analyze page content corresponding to a user's content browsing activity on a site hosted by a respective hosting entity. The presentation system can further identify a number of matching assets using the relational data in the asset database and determining whether presentation of any of the matching assets is consistent with the contractual data before presenting matching assets on a current page. | 02-11-2016 |
20160042391 | MOBILE BODY INFORMATION PROVISION SYSTEM, MOBILE BODY INFORMATION PROVISION METHOD, AND MOBILE BODY INTERIOR TERMINAL INFORMATION PROVISION METHOD - Fixed ground system acquires advertising contents from an advertiser, and acquires operation information for the moving body and attribute information of a passenger using the moving body, from a business operator of moving body, and consequently selects advertising content for the moving body. Moving body system selects advertising content for a moving body terminal based on the advertising contents acquired from fixed ground system and seat information. According to this configuration, it is possible to provide a system which provides information corresponding to attributes of a passenger and histories of the passenger, to the passenger in the moving body which has a departure place and a destination place, even in a case where an arrival destination is the same passengers, when a seat of the passenger is different from a reserved seat such as the seat of an airplane. | 02-11-2016 |
20160042392 | DELIVERING OFFERS - A method and system for delivering offers is provided. The method includes enabling for a user via a device, a Web browser and an associated URL. A processor determines a manufacturer and model of the device and that the device is associated with a shared device list. A user agent receives the manufacturer and model of the device and the processor transmits the user agent, the manufacturer and model of the device, and the associated URL. The manufacturer and model of the hardware device is extracted from the user agent and a rules engine is evaluated with respect to the manufacturer and model of the device. Specified content associated with the device is determined based on results of the evaluation. The specified content is transmitted to the Web browser. | 02-11-2016 |
20160048872 | SELECTIVELY GENERATING CUSTOMIZED MARKETING CONTENT - Selectively generating customized marketing content is described. A system identifies a communication device via a communication channel. The system sends a uniform resource locator associated with the communication channel to the communication device. The system generates customized marketing content based on data which includes the identity of the user associated with the communication device, in response to receiving a selection of the uniform resource locator by the communication device. The system sends the customized marketing content to the communication device. | 02-18-2016 |
20160055525 | SYSTEM AND METHOD FOR PROVIDING SHOPPING AIDS AND INCENTIVES TO CUSTOMERS THROUGH A COMPUTER NETWORK - A system and method for delivering purchasing incentives and a variety of other retail shopping aids through a computer network, such as by E-mail over the Interne or the World Wide Web. Customers ( | 02-25-2016 |
20160055526 | INFORMATION PROCESSING DEVICE, INFORMATION PROCESSING METHOD, AND INFORMATION PROCESSING PROGRAM - There are provided an information processing device, an information processing method, and an information processing program capable of determining an advertisement according to the intension of a supervisor supervising a page, as an advertisement to be displayed on a page supplied from a web site. The information processing device acquires a keyword specified from a page on which an advertisement display area used for an advertisement is arranged, and acquires history information of a supervisor supervising the page. Then, the information processing device selects advertisements corresponding to the acquired keyword, and determines an advertisement to be displayed in the advertisement display area of the page among the selected advertisements, based on the acquired history information. | 02-25-2016 |
20160055527 | EXTENDING AUDIENCE REACH IN MESSAGING CAMPAIGNS USING PROBABILISTIC ID LINKING - A server receives incoming data records comprising an ID value and respective user attributes corresponding to a user activity that originates at a user device. Characteristics of the activity and/or characteristics of the user device are considered in order to assign a probabilistic confidence value, which is in turn used to generate links from an incoming data record to other previously-received data records, and in so doing, generates a probabilistic link between one set of user attributes from the incoming data record and another set of user attributes from previously-received data records. A messaging campaign specification that describes target user attributes is used to identify a matching set of target audience member records. The determination of a match or not is based on the probabilistic confidence value and a threshold can be varied to extend audience reach. The identified set of target audience member records are transmitted over a network. | 02-25-2016 |
20160055528 | COMMUNICATING INFORMATION ABOUT PRODUCT OR SERVICE - In a method for communicating information about a service or product, a record can be retrieved from a database storing records of communications related to a second entity. The record can include information related to an identity of a first entity. The first entity can be defined, at a processor and based upon content of the record, as a member of a set designated to be sent the information about the product or service. The first entity can have previously engaged in a first communication related to the second entity. The second entity can be associated with the product or service. A second communication, which can include the information related to the identity of the first identity, can be sent from the processor to an advertising platform. A third communication, which can include the information about the product or service, can be sent from the processor to the advertising platform. | 02-25-2016 |
20160055529 | BEHAVIORAL KEYWORD IDENTIFICATION BASED ON THEMATIC CHANNEL VIEWING - A method, performed by a computer device, may include obtaining a viewing history, associated with a customer, from a set-top box associated with the customer, wherein the viewing history relates a particular television channel to a duration time associated with the particular television channel. The method may further include determining a keyword, associated with the customer, based on the obtained viewing history; calculating a keyword score for the keyword based on the obtained viewing history; selecting an advertisement, associated with the keyword, based on the calculated keyword score; and providing the selected advertisement to the set-top box associated with the customer, based on selecting the advertisement. | 02-25-2016 |
20160063545 | REAL-TIME FINANCIAL SYSTEM ADS SHARING SYSTEM - A method, system, and computer readable medium for automatically selecting target consumers and delivering business-initiated messages to the selected target consumers, as well as automatically selecting target businesses and delivering consumer-initiated messages to the selected target businesses. In particular, financial management applications used by the businesses and consumers are employed in targeting and delivering the business-initiated messages and consumer-initiated messages. | 03-03-2016 |
20160063546 | METHOD AND SYSTEM FOR MAKING TIMELY AND TARGETED OFFERS - A method for making a timely and targeted offer by an entity to an audience of potential acceptors is provided. The method involves retrieving information including purchasing and payment activity information attributable to the audience having a transaction, date and time identifier; retrieving information including website browsing information attributable to the audience having a website, date and time identifier for one or more websites visited by the audience; correlating the information to generate one or more predictive behavioral models; identifying time and date patterns associated with activities and characteristics attributable to the audience; and conveying to the entity the time and date patterns associated with the activities and characteristics attributable to the audience, to enable the entity to make a timely and targeted offer to the audience. A system for making a timely and targeted offer by an entity to an audience of potential acceptors is also provided. | 03-03-2016 |
20160063547 | METHOD AND SYSTEM FOR MAKING TARGETED OFFERS - A method for making a targeted offer by an entity to an audience of potential acceptors using a media streaming service is provided. The method includes retrieving information including purchasing and payment activity information attributable to the audience of potential acceptors; retrieving information including social media information indicative of one or more media listening or viewing patterns, interests or preferences of the audience of potential acceptors; correlating the information to generate one or more predictive behavioral models; identifying activities and characteristics attributable to the audience of potential acceptors; and conveying to the entity the activities and characteristics attributable to the audience of potential acceptors, to enable the entity to make a targeted offer to the audience of potential acceptors. A system for making a targeted offer by an entity to an audience of potential acceptors is also provided. | 03-03-2016 |
20160063548 | Selecting Alternative Content Based on Content Presented to a User of an Online System - An online system allows an advertiser to specify an advertisement (“ad”) request including information describing multiple products, where one of the products was previously presented to a user of the online system to be presented with the ad request. The additional products included in the ad request are selected based on a measure of their relevance to the product included in the ad request. An advertiser provides the online system with an identity of the user and the product previously presented to the user. The one or more additional products may be specified by the advertiser, may be selected by the online system from a product catalog of the advertiser, or may be selected based on their relevance scores with the product previously presented to the user. | 03-03-2016 |
20160063549 | PROVIDING ADDITIONAL DIGITAL CONTENT OR ADVERTISING BASED ON ANALYSIS OF SPECIFIC INTEREST IN THE DIGITAL CONTENT BEING VIEWED - Systems and methods are described to provide additional relevant content to a viewer of digital media such as a webpage. A webpage being viewed is divided into regions and in each region, statistics are compiled on pertinent words and phrases. Statistically significant words and phrases are compared with semantically similar words and phrases in the additional content. Where there is a significant match between the viewed content and available additional content, the additional content is provided to the user. | 03-03-2016 |
20160063550 | CONTENT PRESENTATION BASED ON TRANSACTION HISTORY - Apparatuses, system, methods, and computer program products are presented for presenting content based on transaction data. A selection module selects a user for an offer in response to the user's financial transaction data satisfying a transaction metric associated with the offer. A location module determines a target location for an offer based on a user's financial transaction data. A location module monitors location data from one or more sensors for a user relative to a target location. An offer module dynamically provides an offer to a user in response to monitored location data from one or more sensors satisfying a target location. | 03-03-2016 |
20160071150 | METHOD AND SYSTEM FOR DISTRIBUTION OF CONTENT - Embodiments of methods and systems for incorporating user generated content into a web page are disclosed. In particular, embodiments of such systems and methods may incorporate user generated content into a web page such that the user generated content can be consumed by indexers associated with search engines in association with that web page. Additionally, embodiments may also provide a mechanism by which user generated content may be received and included in a web page when that web page is rendered. Using embodiments as disclosed herein user generated content may be exposed to a search engine indexer in a web page while still providing a mechanism for incorporating the freshest user generated content in such a web page. | 03-10-2016 |
20160071168 | SYSTEMS AND METHODS FOR USING SERVER SIDE COOKIES BY A DEMAND SIDE PLATFORM - The present disclosure is directed to methods for identifying a user by a demand side platform (DSP) across advertiser exchanges. The method includes establishing, by a DSP, a cookie mapping for a user. The cookie mapping includes a mapping of user identifiers for the user from advertisement exchanges to a user identifier assigned by the DSP for the user. The DSP stores to the cookie mapping a first mapping to the user identifier of the DSP, comprising a first user id received by a bidder from a first exchange and a first exchange id for the first exchange. A bidder inserts a pixel into a bid for an impression opportunity to a second exchange. The pixel includes a key to the cookie mapping and a second user id for the user and a second exchange id. The second user id is received by the bidder from a second exchange. | 03-10-2016 |
20160078477 | DISTRIBUTING CONTENT FOLLOWING CONVERSION - An example method includes: receiving data from a first computing device indicating that a visitor to a Web page has obtained a good or service; removing the visitor from a first audience segment corresponding to the good or service, where computing devices associated with members of the first audience segment store a first cookie, where the first cookie includes data indicating an interest in a good or service associated with the first audience segment; and instructing removal of the first cookie from a second computing device that the visitor used to visit the Web page, where the first cookie includes data stored on the second computing device indicating that the visitor has an interest in the good or service. The method also includes outputting a second cookie for storage on the second computing device. The second cookie includes data indicating that the visitor has obtained the good or service. | 03-17-2016 |
20160078478 | DETERMINING INFLUENCE IN A SOCIAL NETWORKING SYSTEM - An influence metric describing the influence of a social networking system object on social networking system users is determined based on affinities between the users and the object. For example, affinities between the associated users and the object are combined to determine the influence metric. Content may be selected for presentation to users based in part on influence metrics of the content. Additionally, influence metrics of objects associated with a user may be combined to determine the relevance of objects associated with the user, which may also be used to select content for presentation to the user. | 03-17-2016 |
20160086219 | NAVIGATING THROUGH CONTENT ITEMS ON A COMPUTING DEVICE - One or more embodiments of the disclosure include methods and systems that allows for improved user navigation within a group of content items. For example, a content navigation system can identify a content item within a group of content items to provide to a user in response to a user interaction. In some embodiments, the content navigation system can identify a content item to provide to the user based on one or more factors, such as a characteristic of a user interaction and a relevance of a content item. In addition, the content navigation system can strategically provide advertisement content items to a user by adjusting one or more factors with respect to advertisement content items. | 03-24-2016 |
20160086220 | TERMINAL DEVICE AND DEVICE PROGRAM - A terminal device and a device program having a high degree of convenience that are capable of selectively displaying a list of content information interesting to a user and do not need to allow an external server to acquire the degree of interest for the content information. | 03-24-2016 |
20160086221 | PURCHASE INCENTIVE DELIVERY SYSTEM AND METHOD - A system and method for augmenting a consumers purchase decision by automatically collecting purchase incentive data and/or other product information and by having the incentives and other information automatically available to the consumer at the time of purchase. A mobile digital device, such as a tablet or smartphone, is enabled with an app for storing inaudible purchase incentive data and/or other product information embedded in selected broadcast content. The mobile digital device is paired with eye-tracking or close scene gazing glasses having a camera and recognition software for generating product identification data corresponding to the product image captured by the camera while the product is being viewed, in situ. If the product identification data is correlated to the stored purchase incentive data an alert will appear in the eye-tracking glasses and the consumer can then access the mobile digital device to save and/or download the purchase incentive data. | 03-24-2016 |
20160086222 | METHOD AND SYSTEM TO REMIND USERS OF TARGETED OFFERS IN SIMILAR CATEGORIES - Disclosed herein is a method for providing an offer which includes selecting at least one offer for presentation by applying at least one rule dictated by a merchant to a set of offers, applying at least one rule dictated by a financial institution to the offers, and applying a filter to identify offers with the highest likelihood of being accepted by the user. The selected offer is then presented to the user. An authorization request from a merchant for a user transaction is received by a remote computer and analyzed to determine one or more categories or sub-categories of the merchant or item in the transaction. The system then determines whether the selected offer is for a merchant or item in a related but different category from the one for which the authorization request was received, and if it is, the system reminds the user of the selected offer. | 03-24-2016 |
20160086223 | Media properties selection method and system based on expected profit from profile-based ad delivery - An automatic system facilitates selection of media properties on which to display an advertisement, responsive to a profile collected on a first media property, where a behavioral-targeting company calculates expected profit for an ad correlated with the profile and arranges for the visitor to be tagged with a tag readable by the selected media property. The profit can be calculated by deducting, from the revenues that are expected to be generated from an ad delivered based on the collected profile, at least the price of ad space at a media property where the BT company might like to deliver ads to the profiled visitor. When the calculated profit is positive (i.e., not a loss), the BT company arranges for the visitor to be tagged with a tag readable by the selected media property through which the BT company expects to profit. | 03-24-2016 |
20160092919 | METHOD AND APPARATUS FOR PLACING ADVERTISEMENTS ON A MOBILE DEVICE - The present invention discloses a platform to track and collect data throughout a user's engagement with a mobile device independent of user engagement with any one app. The user may transition between apps without closing an opened app or returning to a home screen. The user engagement data across the apps may be used by data analytics to target ads for the user. The data analytics analyzes the user engagement data to discern the user's interest to generate the targeted ads. The present invention also discloses a platform to deliver and display dynamic, targeted ads on a mobile device at all times, even when the user transitions between apps, or is on the home screen and disengaged from all apps. The targeted ads are displayed more timely in an ergonomically accessible manner to capture a user's attention, increasing the chance of user response and the return on investment for advertisers. | 03-31-2016 |
20160092920 | Delivering Personalized Content Based on a Social Graph of Sharing Activity of Users of the Open Web - A social graph is built which includes interactions, sharing activity, and connections between the users of the open Web and can be used to improve ad targeting and content personalization. Sharing activity between two users will affect ads or content that both users will be presented while surfing the Web. This sharing activity includes sending of links, sending of videos, sending of files, cutting and pasting of content, sending text messages, and sending of e-mails. Building of the social graph can include creating an edge in the social graph that is representative of a particular category type. Based on the social graph, personalized digital content can be selected. | 03-31-2016 |
20160098748 | Targeting Online Ads Based on Political Demographics - Systems and methods for facilitating and targeting of online ads to voters within a selected political demographic are presented. Audience targeting may be accomplished in several ways including: geo-targeting; contextual targeting; behavioral targeting; site placement; and targeted household television ads. This segment or neighborhood level targeting allows more granularity based upon, for example, hot topics and people interested in those topics based upon where populations of people live (i.e., the location of the household) and voter registration. In this manner, a candidate may delivery an ad in order to influence a select group of people in a particular location. In some embodiments, the ad is delivered by dropping and later reading a tracking cookie that associates the voter's browser with political demographic information. | 04-07-2016 |
20160098749 | SYSTEM AND METHOD FOR MEDIA DISTRIBUTION - A system and method for digital media distribution wherein a media creator may provide digital media to a distribution system or distribution company, and wherein a media consuming user may obtain the media creator's digital media via the distribution system in exchange for viewing one or more advertisements. | 04-07-2016 |
20160098750 | METHOD AND SYSTEM FOR PRESENTING CONTENT - A method of presenting content to a user is disclosed. The method includes identifying, with a processor, a first content based on the user visiting a first website, wherein the first website comprises the first content. Then, the method includes identifying, with a processor, a second content based on the first content, wherein the second content corresponds to a second website, wherein the second website is different from the first website. Finally, the method includes presenting, with a processor, the second content to the user based on the user visiting a third website, wherein the third website is different from each of the first website and the second website. | 04-07-2016 |
20160104194 | METHOD AND APPARATUS FOR PROVIDING ADVERTISING CONTENT - A method for providing advertising content, performed by a display device, the method including forming a first pairing between a first terminal and the display device; receiving first advertising content from an advertising server corresponding to a first habit of a user of the first terminal; allocating the first advertising content to a first region among a plurality of regions of a display unit according to at least one of a distance between the first terminal and the display device and a duration for which the first pairing is maintained; and displaying the first advertising content on the first region. | 04-14-2016 |
20160110761 | FINDING THE SPACE SPANNED BY USER PROFILES FROM BINARY FEEDBACK - Finding the space spanned by user profiles of consumed items for making recommendations commences by first estimating a mean and covariance for a set of labeled items associated with a profile. Thereafter, a vector is identified that belongs to a convex cone spanned by the user profiles based on the estimated mean and covariance, the labels and items. The labels are mirrored in a negative space defined by the identified vector. The weighted covariance matrix is computed based on the mirrored labels; and eigenvalues and eigenvectors are computed of the weighted covariance matrix. A first set of eigenvalues share a value and wherein a remainder of the eigenvalues correspond to eigenvectors that span the profile. | 04-21-2016 |
20160110763 | EXTRACTING PRODUCT PURCHASE INFORMATION FROM ELECTRONIC MESSAGES - Improved systems and methods for extracting product purchase information from electronic messages transmitted between physical network nodes to convey product purchase information to designated recipients. These examples provide a product purchase information extraction service that is able to extract product purchase information from electronic messages with high precision across a wide variety of electronic message formats and thereby solve the practical problems that have arisen as a result of the proliferation of different electronic message formats used by individual merchants and across different merchants and different languages. In this regard, these examples are able to automatically learn the structures and semantics of different message formats, which accelerates the ability to support new message sources, new markets, and different languages. | 04-21-2016 |
20160110764 | PRESENTING CONTENT PACKAGES BASED ON AUDIENCE EXCLUSION - The present technology maintains a profile for each user known to a content delivery system and selectively excludes delivery of certain content to some users based on past performance. The user profile includes a listing of all completed conversion actions associated with the invitational content presented to the user. When presented with a request for invitational content, the system identifies the set of all possible invitational content for the given context. Based on the user profile, the system removes from the set all invitational content for which the user has completed the associated conversion action to create a user-specific set of invitational content. The system selects an invitational content from the user-specific set of invitational content to include in the content package presented to the user. | 04-21-2016 |
20160110821 | Method, System And Software Program For Handling And Storing Purchase Transactions Between A User And A Point-Of-Sale - A method and system for managing and storing purchase transactions between a users' computing device and a point-of-sales computing device is described. The method comprises the steps of: a user purchasing an item from a point-of-sale, the point-of-sale computing device generating an electronic receipt related to the item. The point-of sale transmits the electronic receipt to a users' computer based accounting system programmed for performing bookkeeping operations related to purchase transactions. The accounting system stores the electronic receipt, extracts price and purchase transaction information about the item. The accounting system analyzes the price and information for automatically updating accounting records of the user in real time. | 04-21-2016 |
20160117726 | TRACKING, STORING, AND ANALYZING ABANDONMENT PATTERN DATA TO IMPROVE MARKETING TOOLS AVAILABLE ON A NETWORK-BASED E-COMMERCE SYSTEM - A system and method for significantly improving marketing tools based on analysis of shopping cart abandonment patterns are disclosed. A server system receives a request from a client system to place a particular item in a shopping cart associated with the user of the client system. The server system then detects an abandonment action for the particular item and in response increments a user-specific abandonment counter. If the abandonment counter is then within a predetermined range, the server system generates an offer for the particular item and transmits it to the requesting client system. | 04-28-2016 |
20160125459 | SYSTEM AND METHOD FOR TRACKING CAR SALES - A system and method for tracking car sales by a car seller. After selling a car to a car purchaser personal identifying information is obtained from the car purchaser. The personal identifying information may be exported to an onboarding module which attempts to match the personal identifying information to identifying information assigned to an active user of third party website. Electronic identifying information of the active user received from the third party website may be matched to the car purchaser. The electronic identifying information may then be matched to an electronic identifier stored by the car seller of a viewer of car advertisements to determine an advertisement viewing history of the car purchaser. | 05-05-2016 |
20160125460 | METHOD AND APPARATUS FOR MANAGING PURCHASE TRANSACTIONS - Aspects of the subject disclosure may include, for example, obtaining user data of a user, receiving a group of offers for products, analyzing the user data to generate purchase criteria, selecting an offer for a product from among the group of offers for the products according to the purchase criteria, negotiating a purchase of the product according to the purchase criteria, determining a recommendation associated with the purchase of the product based on the negotiating, presenting the recommendation, obtaining an authorization for the purchase of the product in response to the recommendation, and communicating with a server to complete a purchase transaction for the product in response to the authorization. Other embodiments are disclosed. | 05-05-2016 |
20160125461 | Method for Transmitting Information to Device on a Network Based upon InformationAssociated with a Different Device on the Network - A method to transmit information to an internet-connected device based upon information associated with a different internet-connected device, said method comprising: collecting observations over the internet, each observation including an internet-connected device identity, a server source/destination identifier, and a timestamp indicating a time of occurrence of the network connection; identifying multiple potential internet-connected device pairings between internet-connected devices from the observations, based at least in part upon scoring of the observations association score for the pairing; and selecting, for the at least one selected internet-connected device pairing, information to send to one internet-connected device identified by the at least one selected internet-connected device pairing based at least in part on information associated with another internet-connected device identified by the selected at least one internet-connected device pairing. | 05-05-2016 |
20160132925 | SYSTEM AND METHOD FOR PROCESSING ELECTRONIC DOCUMENTS - A system and method for online marketing, comprises reading, by an electronic device, a machine-readable code corresponding to an object of interest or interpreting one or more characteristics of the object of interest itself in order to identify it; generating a request to a designated computer server for content related to the object of interest in response to processing a decoded address on the machine-readable code or the value of the one or more characteristics of the object of interest; and outputting a link to the content or outputting the content itself to a device in response to a receipt of the request. | 05-12-2016 |
20160132926 | Systems and Methods for Coordinated Advertising Campaigns - Systems and methods for generating coordinated advertising campaigns in accordance with embodiments of the invention are disclosed. In one embodiment, a coordinated product advertising server system includes a processor and a memory connected to the processor and storing a product advertisement generation application, wherein the product advertisement generation application directs the processor to obtain product feed data, determine a set of advertising channel data, wherein advertising channel data includes metadata describing attributes of an advertising channel, generate a set of advertising creatives for each advertising channel based on the product feed data and the set of advertising channel data, generate a set of product advertising campaigns, wherein an advertising campaign is targeted to a specific advertising channel and includes the set of advertising creatives for the specific advertising channel, and transmit each product advertising campaign to the specific advertising channel associated with the product advertising campaign. | 05-12-2016 |
20160132927 | CREATING AND DELIVERING A WRAPPED PACKAGE OF CARDS AS A DIGITAL COMPANION ACCOMPANYING THE PURCHASE OF TICKET(S) FOR AN EVENT - Creating and delivering an e-ticket digital companion wrap package in response to the sale or distribution of e-ticket(s) for an event. With e-ticket wrap packages, the cards are selectively authored to include (i) the e-ticket(s), (ii) media content, (iii) application functionality and/or (iv) e-commerce related services. In addition, the cards are authored in one or more linear sequences. With e-ticket digital companion wrap packages, the user experience when browsing is largely dictated by the author/ticket seller, not the ticket purchaser/holder. As a result, digital companion wrap packages have the unique ability to present to the viewer a palette of services, functions and experiences, related to the event and/or performance that the ticket holder will be attending. Further, in certain non-exclusive embodiments, the media of the cards can authored to provide a “story-book” like experience that unfolds as the individual cards are browsed in the one or more sequences. | 05-12-2016 |
20160148255 | METHODS AND APPARATUS FOR IDENTIFYING A COOKIE-LESS USER - Methods and apparatus for identifying on-line users for advertisement or content targeting are disclosed. Historical user data is obtained in association with user identifiers, which have been unambiguously determined. The historical user data includes event data for one or more on-line user events that have occurred for each user identifier. The historical user data also specify fingerprint vectors of characteristic values that are each associated with specific ones of the user identifiers. A current one of the fingerprint vectors that is ambiguously associated with two or more user identifiers is received. A first user identifier is selected from the associated two or more user identifiers of the current fingerprint vector based on the event data of the historical user data. The selected first user identifier is provided to a server configured to provide advertisement or content based on user profile data that is obtainable for such selected first user identifier. | 05-26-2016 |
20160148256 | SYSTEMS AND METHODS FOR RECOMMENDING VACATION OPTIONS BASED ON HISTORICAL TRANSACTION DATA - A computer-implemented method for recommending vacation options based on transaction data is implemented by a vacation recommendation computer device in communication with a memory. The method includes receiving a plurality of transaction data associated with a cardholder, processing the plurality of transaction data to determine a plurality of cardholder vacation characteristics, receiving a plurality of vacation options including at least one vacation attribute, identifying at least one vacation option responsive to the cardholder by comparing the plurality of cardholder vacation characteristics to the at least one vacation attribute, and recommending the at least one identified vacation option to the cardholder. | 05-26-2016 |
20160148257 | SYSTEMS AND METHODS FOR RECOMMENDING VACATION OPTIONS BASED ON HISTORICAL VACATION DATA - A computer-implemented method for recommending vacation options based on historical vacation data is implemented by a vacation recommendation computer device. The method includes receiving a plurality of transaction data associated with a cardholder, identifying vacation transaction data from the plurality of transaction data, processing the vacation transaction data to determine a plurality of cardholder vacation characteristics, determining a vacation profile based on the plurality of cardholder vacation characteristics, identifying a plurality of cardholders with associated vacation profiles that match the vacation profile, receiving a plurality of vacation options including at least one vacation attribute, retrieving a vacation history associated with each of the identified plurality of cardholders, identifying at least one vacation option responsive to the cardholder by comparing the plurality of cardholder vacation characteristics to the at least one vacation attribute, and recommending the at least one identified vacation option to the cardholder. | 05-26-2016 |
20160148258 | METHOD AND SYSTEM FOR RECOMMENDING A MERCHANT BASED ON TRANSACTION DATA - A computer-implemented method for recommending a merchant based on transaction data is provided. The method is implemented using an analyzer computing device in communication with one or more memory devices. The method includes generating a profile indicating a stage of life of a cardholder, based at least in part on first transaction data stored in the one or more memory devices. The first transaction data is associated with one or more purchases made by the cardholder through a payment network. The method additionally includes retrieving, from the one or more memory devices, second transaction data associated with a plurality of sales from a first merchant, determining a transaction volume associated with the first merchant, and generating a recommendation for the cardholder to purchase goods from the first merchant, based at least in part on the determined transaction volume and the profile. | 05-26-2016 |
20160148259 | METHOD OF MANAGING COOKIE INFORMATION FOR TARGET ADVERTISEMENT AND APPLICATION FOR MANAGING COOKIE INFORMATION - The present invention relates to a method of managing cookie information in a user terminal and an application thereof. Specifically, the present invention relates to a cookie information management method and an application thereof, which can provide information needed for target advertisement to a service server in the future by matching a subject using an application and a subject using a web in the user terminal as one user using cookies and, furthermore, allowing the user terminal to integratedly manage the cookie information according to using an application and a web. | 05-26-2016 |
20160148260 | ADVERTISEMENT PROVIDING SYSTEM AND METHOD - Provided are an advertisement providing system and method. The advertisement providing method acquires information on a user interaction, acquires a second advertisement schedule which is generated by rescheduling a first advertisement schedule on the basis of the information on the user interaction, and provides an advertisement according to the second advertisement schedule. | 05-26-2016 |
20160148267 | SYSTEMS AND METHODS FOR TRAFFIC MONITORING AND ANALYSIS - A method of travel analytics can include: detecting a signal of a first mobile computing device (MCD) at a first location with a first signal tracker; obtaining real time travel data about the first MCD from the signal received by the first signal tracker; accessing a database having historical travel data for the first MCD; and comparing the historical travel data with the real time travel data for the first MCD to determine travel data for the first MCD. The method can include determining a mode of travel of the first MCD based on the travel data for the first MCD. The method can include predicting a travel route for the first MCD; and predicting a time of travel for the first MCD on the predicted travel route to a second signal tracker. The method can include providing a targeted advertisement on the travel route based on the travel data. | 05-26-2016 |
20160155145 | PROCESS AND SYSTEM FOR PROVIDE BUSINESSES WITH THE ABILITY TO SUPPLY SETS OF COUPONS TO POTENTIAL CUSTOMERS | 06-02-2016 |
20160155146 | Communication Management System for Sale and Distribution of Promotional Advertising | 06-02-2016 |
20160155148 | CROSS-CHANNEL CORRELATION OF CONSUMER TELEPHONE NUMBERS AND USER IDENTIFIERS | 06-02-2016 |
20160155152 | GEOGRAPHICALLY-ORIENTED PROFILE-BASED OBJECT ASSISTANCE | 06-02-2016 |
20160162784 | SYSTEM AND METHOD OF INCORPORATING VISUAL DATA INTO ELECTRONIC VERBAL BROADCAST - An end to end intelligent visual insertion system and method for an adaptive content management is designed to implement a practical and enjoyable approach to listeners and users by the podcasts, lectures or electronic book providers by adding a visual data to further clarify their talks, literature work or a talk. They would be able to insert and visualize a particular and pertinent picture at an appropriate time and duration during their listening or reading experience using edge devices. | 06-09-2016 |
20160162870 | SYSTEM AND METHOD OF IDENTIFYING MOBILE DEVICES OF USERS INVOLVED IN PURCHASE TRANSACTIONS - The disclosure relates to systems and methods of identifying mobile devices of users involved in purchase transactions. The system may obtain purchase information that indicates purchases made by users and location information associated with mobile devices that may be potentially associated with the users. The system may identify a mobile device of a user that makes a purchase at a retail establishment by comparing the time of the purchase, as determined from the purchase information, with timestamps of mobile device locations, which may indicate a time that the mobile device was at a given location. In this manner, even if the mobile device of the user is not known in connection with a given purchase transaction, the system may determine a probability that the mobile device belongs to the user based on the time of the purchase transaction and the timestamps of mobile device locations. | 06-09-2016 |
20160162937 | METHOD AND SYSTEM FOR IDENTIFYING USERS ACROSS MULTIPLE COMMUNICATION DEVICES - A method and system for identifying users across multiple communication devices. The method includes creating a first dataset of communication devices, where the first dataset includes at least one device identification number, one or more device details and one or more user behaviour information. Further, the method includes creating a second dataset of communication devices, where the second dataset includes one or more cookie identification numbers, one or more device details and one or more user behavior information. Further, the method includes correlating the first dataset and the second dataset to statistically determine a plurality of matching communication devices of the unique user, where the correlation is based on the one or more device details and the one or more user behavior details. Finally, the method includes storing the plurality of matching communication devices in a third dataset. | 06-09-2016 |
20160162938 | CUSTOMIZING ADVERTISEMENTS USING BEACONS ON ONLINE SOCIAL NETWORKS - In one embodiment, a method includes receiving, from a beacon associated with a third-party content provider (e.g., a business), session information of a user of an online social network. The user's mobile device may have been in at least one wireless communication session with the beacon, and during the session the mobile device was proximate to the beacon. Sponsored content may be received from a third-party system of the third-party content provider. The session information may include an identifier for each of the users, which may be used to access social-networking information for each user. An advertisement may be customized based on the session information, the sponsored content, and the social-networking information, and sent to the user's mobile device for display. User-specified permissions may delimit which information may be used to customize the advertisement and how it may be sent to the mobile device. | 06-09-2016 |
20160162939 | SYSTEMS AND METHODS FOR PROVIDING ADVERTISING SERVICES TO DEVICES WITH A CUSTOMIZED ADAPTIVE USER EXPERIENCE - Methods and systems are described for providing advertising services to devices with a customized adaptive user experience. In one embodiment, a system includes a user interface (UI) configurator to provide a custom scripting framework to create and edit customizable ad formats for display on a device. The ad system receives an ad request from the device with the ad request including different types of information including publisher settings of a selected software application on the device, an application id to identify the selected software application, placement information for timing placement of at least one ad or interstitial ad to be displayed on the device. The ad system processes the ad request to determine an ad format and timing placement of the at least one ad or interstitial ad based on the information contained in the ad request. | 06-09-2016 |
20160162940 | SYSTEMS AND METHODS FOR PROVIDING ADVERTISING SERVICES TO DEVICES WITH A CUSTOMIZED ADAPTIVE USER EXPERIENCE BASED ON ADAPTIVE ALGORITHMS - Methods and systems are described for providing advertising services to devices with a customized adaptive user experience based on adaptive algorithms. In one embodiment, a system includes a storage medium to store one or more software programs and an adaptive decision unit coupled to the storage medium. The adaptive decision unit includes or is coupled to processing logic that is configured to execute instructions of at least one adaptive decision algorithm to obtain data for different variables including at least two of an advertisement (ad) engagement history for a user, application (app) engagement history for the user, and in-app purchase engagement history for the user when making an ad selection decision. The at least one adaptive decision algorithm determines an ad selection decision for at least one relevant ad or ad content served in an engaging manner to a device of the user. | 06-09-2016 |
20160162941 | Systems and Methods for Identifying and Delivering Tailored Content Based Upon a Service Dialog - The present disclosure identifies and/or delivers tailored content based upon a service dialog. For example, the systems may receive a request for tailored content, facilitate a service dialog to obtain information related to the request, and communicate a plurality of tailored content based upon the information related to the request. Further, the systems may identify tailored content based upon a consumer profile, communicate the tailored content to a web client, and/or receive a selection of the tailored content. Further still, the systems may modify a magazine (e.g., content that is presented electronically) based upon tailored content. | 06-09-2016 |
20160162942 | APPLICATION RECOMMENDATIONS BASED ON APPLICATION AND LIFESTYLE FINGERPRINTING - Disclosed are various embodiments that employ application fingerprinting and lifestyle fingerprinting, where each application fingerprint is associated with a corresponding application and is generated based at least in part on a static analysis and a dynamic analysis of the corresponding application. In one embodiment, an identification of an application is received, and a group of users are determined that have a preference for the application based at least in part on lifestyle fingerprint data and application fingerprint data. Correspondingly, a particular user is identified with a lifestyle fingerprint that is similar to lifestyle fingerprints of the group of users, whereby the particular application is transmitted to the particular user. | 06-09-2016 |
20160163002 | SYSTEM AND A METHOD FOR ITEMIZING THE FINANCIAL TRANSACTIONS OF A PURCHASER BASED ON ELECTRONIC RECEIPT INFORMATION - Disclosed is a system and a method for itemizing the financial transactions of a purchaser based on electronic receipt information generated corresponding to purchases of one or more items at a point-of-sale. The system includes a database, a processing unit coupled to the database, a registration module executable by the processing unit for creating a purchaser account on receiving the information related to the purchaser, further the purchaser account stores the electronic receipt information related to the purchaser received from the point of sale; a retrieval module executable by the processing unit for retrieving the items and the money spend on each item from the electronic receipt information related to purchases made by the purchaser at the point of sale; a categorization module executable by the processing unit for creating and storing categories of the items retrieved by the retrieval module in the purchaser account; a computing module executable by the processing unit for computing the information retrieved from the retrieval module and the categorization module for generating a graphical presentation of the money spend on each item purchased by the purchaser at the point of sale; and a display unit for displaying the data executed by the processing unit. | 06-09-2016 |
20160171533 | METHOD AND DEVICE FOR DISTRIBUTING INFORMATION TO A USER PROVIDED WITH A COMMUNICATING MOBILE TERMINAL WITH INFORMATION FILTERING AND LEARNING USING BIPARTITE GRAPHS OR NEURAL NETWORKS | 06-16-2016 |
20160171534 | INFERRING PRODUCT INTEREST | 06-16-2016 |
20160171535 | COMMUNICATION BASED PRODUCT REMARKETING | 06-16-2016 |
20160171536 | SYSTEM AND METHOD FOR PREDICTING FUTURE PURCHASES | 06-16-2016 |
20160171537 | Systems and Methods for Mapping Advertising Targeting Criteria to User Targets Using Information Aggregated from Multiple Information Sources | 06-16-2016 |
20160171538 | ENHANCING A MESSAGE BY PROVIDING SUPPLEMENTAL CONTENT IN THE MESSAGE | 06-16-2016 |
20160171539 | Inference-Based Behavioral Personalization and Targeting | 06-16-2016 |
20160171540 | Dynamic Omnichannel Relevant Content And Services Targeting In Real Time | 06-16-2016 |
20160171541 | System and Method for Managing Prospects | 06-16-2016 |
20160180379 | SYSTEM AND METHOD FOR MULTIMEDIA CONTENT COMPOSITION | 06-23-2016 |
20160180380 | SYSTEM AND METHOD FOR IMPROVED SERVER PERFORMANCE BASED ON A USER'S MESSAGING BEHAVIOR | 06-23-2016 |
20160180381 | SYSTEM AND METHOD FOR IMPRESSION PURCHASE BASED ON SKILLED AGENT | 06-23-2016 |
20160180382 | SYSTEM AND METHOD FOR IMPROVED SERVER PERFORMANCE | 06-23-2016 |
20160180383 | AUTOMATIC CUSTOMER ATTRIBUTE SNAPSHOT FOR PREDICTIVE ANALYSIS | 06-23-2016 |
20160180384 | MOBILE ADVERTISEMENT SYNDICATION | 06-23-2016 |
20160180385 | INFORMATION DISTRIBUTION SYSTEM, INFORMATION DISTRIBUTION APPARATUS, AND INFORMATION DISTRIBUTION METHOD | 06-23-2016 |
20160180387 | TARGETED AND NEUTRAL ADVERTISING | 06-23-2016 |
20160180388 | BEHAVIORAL TARGETING SYSTEM | 06-23-2016 |
20160180392 | METHODS, SYSTEMS, AND MEDIA FOR PRESENTING ADVERTISEMENTS RELEVANT TO NEARBY USERS ON A PUBLIC DISPLAY DEVICE | 06-23-2016 |
20160180397 | DISTRIBUTION APPARATUS, DISTRIBUTION METHOD, TERMINAL DEVICE, SELECTION METHOD, AND NON-TRANSITORY COMPUTER READABLE STORAGE MEDIUM | 06-23-2016 |
20160188604 | SOCIAL MEDIA IMPACT ASSESSMENT - A system for identifying influential users of a social network platform. The system may compute a score for each of multiple users. Such a score may be topic-based, leading to a more accurate identification of influential users. Such a topic-based score may indicate authority and/or impact of a user with respect to a topic. The impact may be computed based on authority combined with other factors, such as power of the user. The authority score may be simply computed, in whole or in part, directly from a tweet log without, for example creating a retweet graph. As a result, the scores may be computed, using MapReduce primitives or other constructs that allow the computations to be distributed across multiple parallel processors. Such scores may be used to select users based on impact as part of social trend analysis, marketing or other functions. | 06-30-2016 |
20160189211 | PROVIDING ADVERTISEMENTS BASED UPON RECURRING EVENTS - Users may discuss recurring events (e.g., events occurring seasonally, periodically, annually, etc.) through content (e.g., an email message, social network data, natural language conversation, etc.). The user may need to purchase a product and/or a service based upon a recurring event (e.g., a birthday gift), but may have difficulty determining what to purchase and/or may have forgotten about the recurring event. As provided herein, once identified, the recurring event may be added to a calendar of the user. An event type (e.g., a birthday event type, a seasonal event type, an annual event type, a periodic event type; etc.) of the recurring event may be identified. Supplemental content (e.g., an advertisement, a product recommendation, and/or a service recommendation), identified based upon the event type, past purchases related to the recurring event, a relationship of the user to the recurring event, etc., may be provided to the user. | 06-30-2016 |
20160189213 | Systems and Methods for Targeting Advertising based on Future Purchases - Systems and methods for targeting advertising based on indicated future purchases n accordance with embodiments of the invention are disclosed. In one embodiment, a method for targeting advertising includes obtaining target product data using an account servicing server system, wherein the target product data includes a set of attribute/value pair data describing a target product, obtaining target product account data using the account servicing server system, wherein the target product account data includes target product account balance data describing the funds available to spend on the target product using a prepaid card, generating targeting data based on the target product data and the target product account data using the account servicing server system, obtaining advertising data based on the targeting data using the account servicing server system, and providing the advertising data using the account servicing server system. | 06-30-2016 |
20160189214 | Personalizing Advertisements Using Subscription Data - A method for personalizing advertisements using subscription data includes receiving usage data of a user and advertisement parameters for one or more advertisements at data processing hardware. The usage data includes device usage data associated with a user device of the corresponding user and subscription usage data associated with one or more applications installed on the user device. The method further includes determining, using the data processing hardware, whether any of the advertisement parameters are satisfied by the usage data of the user. When an advertisement parameter is satisfied by the usage data of the user, the method includes outputting, from the data processing hardware to the user device of the user, the advertisement corresponding to the satisfied advertisement parameter. | 06-30-2016 |
20160189215 | SYSTEMS AND METHODS FOR GENERATING CUSTOMIZED ADVERTISEMENTS - Systems and methods for generating customized electronic advertisements are disclosed. A request for an advertisement is received. Viewer data is received and analyzed to determine current viewer features, characteristics, attributes, and/or interest(s). Product data can be extracted from publicly accessible electronic data generated by an ad source organization. The product data can be compared to the current viewer interest(s) to determine which product of the plurality of products most closely aligns with the current interests of the viewer to select a product to be advertised. A customized advertisement can be generated specifically for the viewer using at least a portion of the extracted product data for the product to be advertised. | 06-30-2016 |
20160189216 | INFORMATION PUSHING METHOD AND COMMUNICATION SYSTEM - An information pushing method and a communication system are provided. A user terminal receives information on an amount of remaining tobacco tar from an electronic cigarette bound with the user terminal. The user terminal determines whether the amount of the remaining tobacco tar is smaller than a preset value according to the information on the amount of the remaining tobacco tar. If the amount of the remaining tobacco tar is smaller than the preset value, the user terminal transmits request information to a service platform. The user terminal receives information about electronic cigarette accessories from the service platform. The user terminal presents the information about electronic cigarette accessories to a user. | 06-30-2016 |
20160189217 | TARGETING USING HISTORICAL DATA - A method of advertising receives a data log that includes the activities of users. The users have unique identifiers and associated profiles that form a user base. The method segments the user base into user segments by types of users. Hence, a first user segment is formed. The users within the first user segment have a profile similarity. The method groups publisher inventory, and forms a first publisher group. The publishers provide content to the users. The method categorizes advertisements and thereby generates a first ad category. The advertisements relate to a marketer, which has various marketer data. The method targets a first advertisement within the first ad category based on at least one of the first ad category, the publisher grouping, and the user segments. A system for ad targeting includes a user module, a publisher module, a marketer and/or advertisement module, and a matching engine. The user module is for receiving a plurality of users and segmenting the users into user segments including a first user segment. The publisher module is for receiving several publishers' inventory and grouping the publishers' inventory into publisher groups that include a first publisher group that has a first inventory location for the presentation of advertising. The marketer-ad module is for receiving advertisements and categorizing the advertisements into ad categories that include a first ad category. The matching engine is for matching the first publisher group and/or the first user segment to the first ad category. The matching engine is also for ranking ads and placing within the first inventory location a first advertisement from the first ad category. | 06-30-2016 |
20160189320 | SYSTEM AND METHOD FOR REAL ESTATE BUSINESS MANAGEMENT - Methods for managing real estate using a computer-implemented real estate management program and selectively presenting real estate properties in a web browser using a computer-implemented system. The methods provide automatic servicing of buyers based on buyer viewing history and web browser usage as well as providing metric based coaching for agents that takes into consideration sales activities. | 06-30-2016 |
20160196579 | DYNAMIC DEEP LINKS BASED ON USER ACTIVITY OF A PARTICULAR USER | 07-07-2016 |
20160196580 | SYSTEM FOR CONTENT RECOMMENDATION SERVICE, CONTENT RECOMMENDATION DEVICE AND METHOD OF OPERATING THE SAME | 07-07-2016 |
20160196581 | PRESS RELEASE DISTRIBUTION SYSTEM | 07-07-2016 |
20160203511 | SYSTEMS AND METHODS FOR LEVERAGING SOCIAL QUEUING TO IDENTIFY AND PREVENT TICKET PURCHASER SIMULATION | 07-14-2016 |
20160203512 | SYSTEMS AND METHODS FOR LEVERAGING SOCIAL QUEUING TO SIMULATE TICKET PURCHASER BEHAVIOR | 07-14-2016 |
20160203513 | REVERSE SEARCH DATABASE SYSTEM | 07-14-2016 |
20160379249 | PRIORITIZED ADVERTISING - A system, method, and program product that prioritizes Internet advertising for a particular product for a consumer. A system is disclosed that includes: an information gathering system that gathers purchasing information of a consumer; an identification analyzer that identifies at least one potential product for the consumer; a product analyzer that determines whether the at least one potential product is a utility item or a vanity item; and a prioritizing engine including: a vanity scoring engine that assigns an advertising score based on whether the consumer owns the vanity item, whether the vanity item is consumable, and a vanity score for the consumer and a utility scoring engine that assigns an advertising score based on whether the consumer owns the utility item and whether the utility item is consumable, wherein in response to the assigned advertising score exceeding an advertising threshold, an Internet advertisement is presented to the consumer. | 12-29-2016 |
20160379250 | PRESENTING AND ORDERING CONTENT ITEMS WITHIN A SCROLLABLE CONTENT UNIT TO A SOCIAL NETWORKING SYSTEM USER - A social networking system provides content items to a user via a feed that may include one or more sponsored content items. Multiple sponsored content items may be included in a set that is presented in the feed via a scrollable content unit that presents a sponsored content item from the set and presents additional sponsored content items from the set when user interaction is received. To place sponsored content items in the feed, the social networking system scores a set of sponsored content items based on prior user interactions with content presented via scrollable content units and a bid amount of a sponsored content item in the set. The set of sponsored content items is ranked among other sponsored content items based on its score. If the set of sponsored content items is selected for inclusion in the feed, the social networking system orders the sponsored content items in the set for presentation via the scrollable content unit. | 12-29-2016 |
20160379251 | TARGETED ADVERTISING USING A DIGITAL SIGN - Disclosed herein is a computer system for rendering targeted advertisements. The computer system includes a Web crawling module that generates product information based on product reviews obtained from product review Websites. The computer system also includes a content management module that receives audience metrics and user interest data from a digital sign. The audience metrics describe features of people in the vicinity of the digital sign, and the user interest data is received from a mobile device in the vicinity of the digital sign. The computer system also includes a data miner to correlate the product information, the user interest data, and the audience metrics to identify an advertisement likely to appeal to the user of the mobile device. | 12-29-2016 |
20160379252 | DYNAMIC GENERATION OF ADVERTISEMENT BASED UPON USER NEED - Provided are techniques for the generation of advertising content based upon users' needs and use cases. The techniques include monitoring social media to generate a history of user interest; identifying a current interest of a user based upon information derived from a group of sources, the first group of sources comprising: social media data corresponding to the user; communications to and from the user; interactions between the user and other users; calendar entries of the user; and a location corresponding to the user; predicting a user case corresponding to a product such that the use case conforms to the current interest; generating an advertisement based upon the use case and a second group of sources, the second group of sources comprising literature corresponding to the product; user feedback with respect to the product; user ratings of the product; and blogs referencing the product; and displaying the advertisement to the user. | 12-29-2016 |
20160379253 | DYNAMIC GENERATION OF ADVERTISEMENT BASED UPON USER NEED - Provided are techniques for the generation of advertising content based upon users' needs and use cases. The techniques include monitoring social media to generate a history of user interest; identifying a current interest of a user based upon information derived from a group of sources, the first group of sources comprising: social media data corresponding to the user; communications to and from the user; interactions between the user and other users; calendar entries of the user; and a location corresponding to the user; predicting a user case corresponding to a product such that the use case conforms to the current interest; generating an advertisement based upon the use case and a second group of sources, the second group of sources comprising literature corresponding to the product; user feedback with respect to the product; user ratings of the product; and blogs referencing the product; and displaying the advertisement to the user. | 12-29-2016 |
20160379255 | SYSTEM AND METHOD FOR MULTIMEDIA PROMOTION AND CONTENT PRIORITIZATION - Systems and methods are provided for prioritizing content such as movies and television shows for promotion, including: evaluating the viewing of assets, the evaluating including evaluating viewing of assets and ads associated therewith; determining coefficients the assets according to the evaluating; and selecting assets for promotion based on the determined or assigned coefficients. The coefficients may be based at least in part on ad start participation, ad start participation divided by number of visits, the same further divided by an associated standard deviation, etc. A performance coefficient may be calculated, where the performance coefficient is equal to the coefficient added to a product of the coefficient times a video start percentage lift. The method may further include promoting the selected assets using at least two of: a social networking tool, a broadcast media tool, and an audiovisual filesharing site. | 12-29-2016 |
20160379256 | METHOD AND SYSTEM FOR INTEGRATING DEVICE ACTIVITY AND PURCHASE TRANSACTION DATA TO ASSESS AND/OR PREDICT CONSUMER INTEREST - A method is disclosed that causes a computer application to be downloaded onto a user device to track performance of a predetermined action toward offering the end user a discrete incentive for performing that predetermined action. The disclosed method further includes populating a database with demographic and payment information about the end user and receiving action data from the computer application that identifies the user device and the predetermined action. The method further obtains and stores payment transaction data associated with the payment information of the end user, such that the server can correlate at least a portion of each of the end user demographic information, the end user action data, and the end user payment transaction data on an end user by end user basis toward creating content based on the correlation. A system for meeting similar needs is also disclosed. | 12-29-2016 |
20160379257 | PROCESSING DATA ACROSS NETWORK ELEMENTS - Techniques are described for providing automated recommendations of real-world locations, such as businesses, for users to visit based at least in part on historical location-preference information. The historical location-preference information used by the recommendation system may include the historical location-preference information of the person that requests the recommendation, other people explicitly identified as participants by the requestor, and/or other people implicitly determined to be participants. The historical location-preference information may be explicit, such as “check-ins” or reviews, or implicit. Implicit participants may be identified in a variety of ways, including social network relationships and the context in which the recommendation request is submitted. | 12-29-2016 |
20160379268 | USER BEHAVIOR DATA ANALYSIS METHOD AND DEVICE - A user behavior data analysis method and device, used to accurately analyze user behavior and make advertising more targeted. The method comprises: obtaining behavior data generated in a data source after a user is registered with the data source ( | 12-29-2016 |
20170236154 | PAYMENT DEVICE ENROLLMENT IN LINKED OFFERS | 08-17-2017 |
20170236155 | SYSTEM AND METHOD FOR PROVIDING AN ADAPTIVELY ORDERED PRESENTATION OF OBJECTS | 08-17-2017 |
20170236156 | PERSONALIZED LOCATION-BASED OFFERS | 08-17-2017 |
20180025382 | SYSTEMS AND METHODS FOR ADVERTISING ON VIRTUAL KEYBOARDS | 01-25-2018 |