Seetharama
Gururaj Seetharama, Sunnyvale, CA US
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20150127469 | RESERVE PRICE MODELING FOR ONLINE ADVERTISING AUCTIONS - The disclosed embodiments provide a system that manages online advertising. During operation, the system calculates an intrinsic value of an online advertisement slot from at least one of a user engagement value and a cannibalization value. Next, the system obtains a reserve price for the online advertisement slot from at least one of the intrinsic value and an advertiser value. Finally, the system uses the reserve price to manage serving of online advertisements from a set of advertising campaigns in the online advertisement slot. | 05-07-2015 |
20150127470 | BID SUGGESTIONS FOR ONLINE ADVERTISING AUCTIONS - The disclosed embodiments provide a system that manages online advertising. During operation, the system identifies a user segment for targeting using an online advertisement slot. Next, the system obtains a distribution associated with winning bids for online advertisements shown to the user segment in the online advertisement slot. Finally, the system uses one or more points from the distribution as bid suggestions for advertising campaigns associated with the user segment. | 05-07-2015 |
Ravikumar Kabyadi Seetharama, Redwood City, CA US
Patent application number | Description | Published |
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20110250132 | LIPOIC ACID METABOLITE: USEFUL FOR DRUG CARRIER, NANOPARTICLE CONJUGATE, IMAGING AND HYPERTHERMIA THERAPY - The present invention relates to simultaneous tracking or imaging followed by hyperthermia therapy for cancer and other diseases associated with altered metabolic enzymes. In particular, the invention relates to a novel class of therapeutic nanomaterial which selectively target and kill tumor cells. | 10-13-2011 |
20110251138 | LIPOIC ACID METABOLITE CONJUGATE: PREPARATION AND THEIR THERAPEUTIC EFFECT - The present invention is a design and synthesis of a series of therapeutic conjugates which consists of tautomers of lipoic acid metabolites, with small molecule, vitamin, carbohydrates, peptides, chemotherapeutic agent wherein or not the conjugate possesses dual binding ability. The present invention can be used to therapeutics and diagnostics in vitro for cancer and other diseases associated with altered metabolic enzymes. The invention can also be used for the controlled release of more stable form of lipoic acid in its salt form with the minerals or vitamins. | 10-13-2011 |
Sastry Konduru Seetharama, Singapore SG
Patent application number | Description | Published |
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20120308580 | HEPATITUS B VIRUS SPECIFIC ANTIBODY AND USESE THEREOF - There is provided at least one isolated TCR-like antibody or fragment thereof, wherein the antibody or fragment thereof is capable of specifically binding to at least one HBV derived peptide. | 12-06-2012 |