Class / Patent application number | Description | Number of patent applications / Date published |
725036000 | Insertion of local commercial or local program at headend or network affiliate | 51 |
20080244642 | Method and system for inserting digital video effects into a video stream in redundant paths before routing - A system and apparatus for generating an output signal includes a receiving system | 10-02-2008 |
20080307454 | SYSTEMS AND METHODS FOR INSERTING ADS DURING PLAYBACK OF VIDEO MEDIA - The solution of the ad delivery platform described herein provides for the marketing and monetizing of media assets via the delivery of advertisement with on-demand video. The ad platform optimizes the delivery of ads by controlling the insertion frequency and format of the ad delivered with video streams. The ad platform provides flexible and configurable ad insertion rules to specify the insertion frequency and format for the composition of ads during playback of on-demand video media. The ad insertion rules may be based on a user profile, user behavior history, topic of the stream to be delivered, duration of the video or ad, and/or the popularity rating of the video or ad. The ad platform includes a reporting tool and usage reports to measure the effectiveness of the ad insertion rules in delivering ads to market and monetize the video media. The ad platform also includes an ad inventory management and forecasting tool for determining the available inventory of ad placement based on data collected over a period of time regarding the delivery of ads and the ad insertion rules to be used for the delivery of a desired ad. With these tools, a more effective ad campaign can be created based on the target information and optimization via the ad insertion rules. | 12-11-2008 |
20090007172 | SYSTEMS AND METHODS FOR FORECASTING AD INVENTORY - The solution of the ad delivery platform described herein provides for the marketing and monetizing of media assets via the delivery of advertisement with on-demand video. The ad platform optimizes the delivery of ads by controlling the insertion frequency and format of the ad delivered with video streams. The ad platform provides flexible and configurable ad insertion rules to specify the insertion frequency and format for the composition of ads during playback of on-demand video media. The ad insertion rules may be based on a user profile, user behavior history, topic of the stream to be delivered, duration of the video or ad, and/or the popularity rating of the video or ad. The ad platform includes a reporting tool and usage reports to measure the effectiveness of the ad insertion rules in delivering ads to market and monetize the video media. The ad platform also includes an ad inventory management and forecasting tool for determining the available inventory of ad placement based on data collected over a period of time regarding the delivery of ads and the ad insertion rules to be used for the delivery of a desired ad. With these tools, a more effective ad campaign can be created based on the target information and optimization via the ad insertion rules. | 01-01-2009 |
20090013347 | SYSTEMS AND METHODS FOR REPORTING USAGE OF DYNAMICALLY INSERTED AND DELIVERED ADS - The solution of the ad delivery platform described herein provides for the marketing and monetizing of media assets via the delivery of advertisement with on-demand video. The ad platform optimizes the delivery of ads by controlling the insertion frequency and format of the ad delivered with video streams. The ad platform provides flexible and configurable ad insertion rules to specify the insertion frequency and format for the composition of ads during playback of on-demand video media. The ad insertion rules may be based on a user profile, user behavior history, topic of the stream to be delivered, duration of the video or ad, and/or the popularity rating of the video or ad. The ad platform includes a reporting tool and usage reports to measure the effectiveness of the ad insertion rules in delivering ads to market and monetize the video media. The ad platform also includes an ad inventory management and forecasting tool for determining the available inventory of ad placement based on data collected over a period of time regarding the delivery of ads and the ad insertion rules to be used for the delivery of a desired ad. With these tools, a more effective ad campaign can be created based on the target information and optimization via the ad insertion rules. | 01-08-2009 |
20090037950 | SYSTEM FOR PROVIDING TUNABLE PARAMETERS TO CONTROL DISTRIBUTION IN A DIGITAL MEDIA DISTRIBUTOR - Aspects for providing tunable parameters to control distribution in a digital media distributor system are described. A digital media distributor (DMD) with tunable control of digital media data transmission aspect includes a distribution network, a central site system, and a plurality of remote site systems. The central site system utilizes a plurality of designated control parameters, including uplink parameters, scheduler parameters, and storage parameters, for controlling distribution of digital media data. The plurality of remote site servers receive digital media data transmissions from the central site server via the distribution network according to the designated control parameters. | 02-05-2009 |
20090070807 | Method and System for Placing Inserts into a Broadcast Television Signal - A system and method includes a content repository storing insert material therein and a scheduling system assigning an insert material identification to the insert material and generating an insertion schedule having an insertion time corresponding to the insert material identification. The system also includes an automation server in communication with the scheduling system. The automation server receives the insertion schedule, retrieves the insertion material from the content repository, stores the content therein in response to the insertion time, receives a content signal with a trigger and inserts the insert material into the content signal in response to the trigger and the trigger time to form a modified content signal. | 03-12-2009 |
20090070808 | METHOD AND SYSTEM FOR TRACKING ACTUAL CHANNEL CONTENT OUTPUT - A system and method includes a first automation system generating a first run log a first on air status and a second automation system generating a second run log having a second on-air status. A billing module receives a consolidated run log corresponding to the first on-air status from the first run log and the second on-air status from the second run log. | 03-12-2009 |
20090158322 | DISTRIBUTED SYSTEM FOR LINKING CONTENT OF VIDEO SIGNALS TO INFORMATION SOURCES - A system for product advertising through a telecommunication network is disclosed. The system comprises an advertising engine and an information depot. The advertising engine comprises an information-extraction tool for acquiring product information, an authoring tool for tracking product images appearing in a display of a video recording, and an augmented-display tool for relating product images appearing in a display of a video recording to respective product information. The information depot comprises a global product directory and overlay directories for a set of video recordings. A number of authoring computers connect to the advertising engine of the present invention as well as streaming video sources and advertising databases to generate content of the information depot. The advertising engine distributes the augmented-display tool to viewers' computers which accesses the video-content directory and the product directory to acquire respective overlay directories and associated product data. | 06-18-2009 |
20090172731 | METHODS, APPARATUS AND COMPUTER-READABLE MEDIA FOR CONVEYING TELEVISION PROGRAM ADVERTISEMENTS - A method, which comprises identifying a television program whose start time falls within a time window of acceptable viewability relative to a promotional time slot appearing within a first content stream, the television program being carried by a second content stream; causing conveyance during the promotional time slot of an advertisement for the television program; and causing an indication of the second content stream to be transmitted to customer equipment in the form of a marker sent with the first content stream. Also, a method, which comprises identifying a television program whose start time falls within a time window of acceptable viewability relative to a promotional time slot appearing within a first content stream, the television program being carried by a second content stream; causing conveyance during the promotional time slot of an advertisement for the television program; and being attentive to an indication that, during the promotional time slot, a selection has been made by customer equipment to view the second content stream. | 07-02-2009 |
20090199236 | Advertisement Insertion - Advertisement insertion techniques are described. In an implementation, a network operator decrypts a stream of content received from a content provider at a first server. The decrypted stream of content is communicated to an advertisement splicer, which locates one or more advertisement insertion points in the decrypted stream of content. One or more advertisements are then inserted in the located one or more advertisement insertion points. The decrypted stream of content having the inserted one or more advertisements to a second server, which encrypts the decrypted stream of content having the inserted one or more advertisements. The encrypted stream of content having the inserted one or more advertisements is emitted to be communicated to one or more clients for output. | 08-06-2009 |
20100064311 | BD-Live Interface to the Distribution Supply Chain - A method and device for the provision of enhanced media content distribution over a network. The method enables content providers, advertisers, and consumers to benefit from targeted advertising and promotions. The precise targeting for advertising and promotions are gleaned from consumer information provided by the system as to their geographic location which may be related to other known and mined information about the consumer. | 03-11-2010 |
20100122288 | Methods and systems for selecting content for an internet television stream using mobile device location - Methods and systems for selecting content for outputting on a mobile device during a program break in an Internet television stream using mobile device location information. In one aspect, the methods and systems seamlessly select content for outputting on a mobile device during a program break in an Internet television stream using mobile device location information and program break markers. In another aspect, the methods and systems select content for outputting on a mobile device during a program break in an Internet television stream using mobile device trajectory information. In yet another aspect, the methods and systems select using mobile device location information cohabitation content for sharing a display screen on a mobile device with program content in an Internet television stream. | 05-13-2010 |
20110035772 | METHODS AND APPARATUS FOR LOCAL CHANNEL INSERTION IN AN ALL-DIGITAL CONTENT DISTRIBUTION NETWORK - Methods and apparatus for inserting local content of interest in an all digital content delivery network. In one embodiment, the content delivery network comprises a cable television or satellite network, and an RF channel thereof is separated or isolated from an incoming multiplex of all-digital content transmission. The separated RF channel is demodulated to provide a multiplexed transport stream, and packets corresponding to one or more programs from the transport stream are replaced with packets obtained from local compression and encoding of analog programming such as e.g., personal, educational and government (PEG) programming. The inserted programming may also contain closed captioning and emergency data alerts. The resulting encoded transport stream is then re-inserted into the multiplex, modulated, and put back onto the RF channel. In an alternate embodiment, space is reserved within the downstream multiplex so as to avoid having to remove an existing program stream. | 02-10-2011 |
20110078729 | SYSTEMS AND METHODS FOR IDENTIFYING AUDIO CONTENT USING AN INTERACTIVE MEDIA GUIDANCE APPLICATION - Systems and methods for identifying audio using a media guidance application where a video program that includes one or more audio assets is received by user equipment. The user initiates a request to identify an audio asset playing within the video program and the audio asset is identified by processing data associated with the audio asset and data within a database of audio asset information associated with a plurality of known audio assets. The audio asset information associated with the identified audio asset is then provided to a user interface for display. | 03-31-2011 |
20110083145 | METHODS AND APPARATUS FOR COMBINING LOCAL VIDEO CONTENT IN A DIGITAL VIDEO STREAM - Methods and apparatus for supporting local video insertion into a content delivery signal are described. PIDs are assigned at a headend to identify locally inserted content. A QAM carrier used for content insertion may be fully utilized between the headend and multiple customer premises. Upon receipt of a content delivery signal the QAM carrier to be used for content insertion is filtered out and, optionally, some packets are recovered. Video from a local source is digitized, packetized, identified by a PID specified by the headend to be used to identify locally inserted content, multiplexed with recovered packets obtained from the QAM carrier to be used for local content insertion and then modulated onto the QAM carrier to be used for local content insertion. The QAM carrier is then combined with the other carrier signals recovered from the content delivery signal to generate a signal including both the locally provided content and the remotely supplied content. | 04-07-2011 |
20110083146 | DEVICE, METHOD AND SYSTEM FOR MEDIA PACKET DISTRIBUTION - There is provided a method device and system for streaming media content to a media presentation appliance. There may be provided an appliance specific media stream generator adapted to derive an appliance specific stream from a multicast media stream. The generator may convert a multicast media stream addressed to a set of media presentation appliances into either (1) one or more unicast media streams, wherein each unicast media stream is addressed to a separate media presentation appliance; or (2) a multicast media stream addressed to a subset of the set of media presentation appliances. In both cases, the media content within the derived media stream may be substantially identical to the media content of the original multicast media stream. The generator may also introduce content (e.g. advertising) into the derived media stream(s). | 04-07-2011 |
20110271299 | METHOD AND APPARATUS FOR INSERTION OF ADVERTISING IN A LIVE VIDEO STREAM - A real time video stream production system includes: (a) an advertising insertion server receiving over a wide area network a real time video stream; and (b) an advertising controller, which receives the real time video stream from the advertising insertion server. The advertising controller has a user interface which allows an operator to cause advertising impression data available from an advertising server to be included in a modified video data stream presented to a media player client for display. | 11-03-2011 |
20110296458 | BANDWIDTH MANAGEMENT AND ADVERTISEMENT INSERTION IN MEDIA CONTENT DELIVERY SYSTEMS AND METHODS - An exemplary method includes a media content delivery system transmitting a transport stream containing an advertisement channel and a program channel, the program channel carrying a media program stream at a first bit rate, detecting an upcoming advertisement break within the media program stream, inserting, in response to the detecting of the upcoming advertisement break, an advertisement content stream having a second bit rate that is lower than the first bit rate into the program channel to temporally coincide with the advertisement break to free bandwidth in the transport stream during the advertisement break, and inserting an additional advertisement content stream in the advertisement channel, the additional advertisement content stream temporally coinciding with the advertisement break and utilizing at least a portion of the freed bandwidth in the transport stream. Corresponding methods and systems are also disclosed. | 12-01-2011 |
20110314496 | ENHANCED MEDIA CONTENT TRANSPORT STREAM FOR MEDIA CONTENT DELIVERY SYSTEMS AND METHODS - An exemplary method includes a media content delivery system transmitting an enhanced media content transport stream that includes at least a single program stream that carries data representative of multiple video content programs. The enhanced media content transport stream further includes data specifying multiple video program identifiers for the multiple video content programs, each of the multiple video program identifiers configured to be used by an access subsystem that receives the enhanced media content transport stream to selectively access a different one of the multiple video content programs. In certain embodiments, the multiple video content programs comprise a first video content program including video data for a main media content program and a second video content program including video data for an advertisement. Corresponding methods and systems are also disclosed. | 12-22-2011 |
20120060184 | METHOD AND SYSTEM FOR AUTOMATING ADVERTISING INSERTION AND RECONCILIATION - A system and method for operating an ad extraction and reconciliation system for a broadcast system includes an extraction manager module that receives an advertisement schedule for an advertisement from an ad sales module. The system also includes a controller module that receives broadcast channel schedule data for broadcast channel signal from a broadcast channel system and generating an advertising content data request signal for advertising content data including an advertisement content identifier for the advertisement. The ad extraction manager module forms an advertisement insertion schedule having advertisement content identifier and an advertising insertion spot associated with the advertising content identifier. The controller communicates the advertisement insertion schedule to a broadcast scheduling system. The system also includes an as-run manager module that receives as-run data including the advertising identifier and a run time of the advertisement after the advertisement was inserted into the broadcast channel signal according to the broadcast scheduling system at an automation system. | 03-08-2012 |
20120060185 | METHOD AND APPARATUS FOR PLANNING A SCHEDULE OF MULTIMEDIA ADVERTISEMENTS IN A BROADCASTING CHANNEL - Various embodiments of the invention comprise a method and apparatus for planning a schedule of a multimedia advertisement across one or more broadcasting channels is disclosed. In one embodiment, the method includes accessing user data, processing survey data using the user data, generating a file having a list of one or more broadcasting channels using analyzed survey data, and scheduling a multimedia advertisement across the one or more broadcasting channels. Additionally, the file includes one or more inventory spots associated with the one or more broadcasting channels. The method further includes assigning the multimedia advertisement to the one or more inventory spots associated with the one or more broadcasting channels. | 03-08-2012 |
20120144421 | IN-TRAIN INFORMATION DISTRIBUTION AND DISPLAY SYSTEM AND IN-TRAIN INFORMATION DISTRIBUTION AND DISPLAY METHOD - An in-train information distribution and display system and enables dynamic selection and display of contents having higher advertising effectiveness according to train information. A first program listing having time slots set therein and a plurality of advertising content data associated with each of the time slots of the first program listing, as candidates for program material, are prepared in a ground content-distribution server. An on-board central-distribution server determines the program material by selecting one of the plural advertising content data associated with each of the time slots of the first program listing, based on train information and passenger information obtained from a train-information central unit. A program listing having determined program materials constitutes a second program listing. Video terminals render advertising content data allocated to the respective time slots according to the second program listing and display the advertising content data as advertising information on displays. | 06-07-2012 |
20120159542 | Current Device Location Advertisement Distribution - In embodiments of current device location advertisement distribution, a mobile network operator receives television content from a content service and can then communicate the television content to a client device via a wireless distribution point. A device location service determines that a current location of the client device is not within a geographic region associated with the client device, and updates the current location of the client device from location data that identifies the current location of the client device. The television content can then be updated for distribution to the client device along with advertisements that correspond to an advertising locale, which includes the current location of the client device. | 06-21-2012 |
20120167136 | METHOD AND APPARATUS FOR DISPLAYING TELEVISION PROGRAMS AND RELATED TEXT - A television viewer uses a PIP format for display of program related information such as television program listings from a program schedule data base in the background and moving, real time or stored video clip images of a program selected from the displayed listings in the PIP window. All the text of the background information lies outside the PIP window. In one embodiment, as the viewer selects a particular program from the display of current television program listings by means of a cursor or a code number, the corresponding program automatically appears in the PIP window. | 06-28-2012 |
20120174152 | METHODS AND APPARATUS OF INSERTING ADVERTISEMENT - A method of inserting advertisement into a video stream includes receiving a request, by an advertisement insertion device, for transferring the video stream to a set-top box or a TV dongle; determining a type of the video stream; downloading an advertisement according to the type of the video stream; and inserting the advertisement into the video stream. | 07-05-2012 |
20120198493 | HYBRID AUDIO/VIDEO ENTERTAINMENT SYSTEM - A television entertainment system that combines the visual imagery of television entertainment and transmission with the audio of radio entertainment and transmission to create a new synthesis system for therapeutic benefit designated as Hybrid Radio Television. Each segment (video/audio) of the system can be viewed or heard/listened to on its own, however, it is designed to be viewed and heard/listened to as an integrated whole, as selected by a viewer. | 08-02-2012 |
20120260281 | SYSTEM AND METHOD FOR NETWORK LOCAL AFFILIATE TO USE AIRTIME ON A TELEVISION NETWORK IN A RETAILER LOCAL AFFILIATE OF A NATIONAL NETWORK SERVICE PROVIDER - A system and method for managing airtime on an out-of-home television network may include partitioning out-of-home television network airtime between a national network service provider and retailer local affiliate. Unbooked airtime may be reserved for a booking agent. In response to identifying the booking agent, the booking agent may be enabled to book reserved airtime on the out-of-home television network. Airtime may be booked with content in response to receiving a booking request. The content may be uploaded and distributed for display on the out-of-home television network. | 10-11-2012 |
20130031582 | AUTOMATIC LOCALIZATION OF ADVERTISEMENTS - In various example embodiments, a system and method for automatic localization of advertisements is provided. In example embodiments, a transmission signal is received. A portion of the transmission signal is identified. A determination of whether localized advertisement data corresponds to the identified portion is performed. Localized advertisement data that correspond to the identified portion of the transmission signal is retrieved. The localized advertisement data is then inserted into the identified portion of the transmission signal to generate an altered signal. The altered signal is transmitted to a user device. | 01-31-2013 |
20130086609 | Integration of an Interactive Virtual Toy Box Advertising Unit and Digital Media Content - Described are systems and methods for dynamic integration and presentation of advertising content and media content. The method includes providing, by a server computing device, an advertising unit comprising a first content layer including the media content and a media player, a second content layer including the interactive advertising content, wherein the advertising content includes a virtual toy box, and an integration module. The integration module is configured to display the media content in the media player and, after determining that playback of the media content is complete, display the advertising content. The method includes transmitting, by the server computing device, the advertising unit for presentation on the remote computing device. | 04-04-2013 |
20130125166 | Methods and Systems for Selecting Content for an Internet Television Stream Using Mobile Device Location - Methods and systems for selecting content for outputting on a mobile device during a program break in an Internet television stream using mobile device location information. In one aspect, the methods and systems seamlessly select content for outputting on a mobile device during a program break in an Internet television stream using mobile device location information and program break markers. In another aspect, the methods and systems select content for outputting on a mobile device during a program break in an Internet television stream using mobile device trajectory information. In yet another aspect, the methods and systems select using mobile device location information cohabitation content for sharing a display screen on a mobile device with program content in an Internet television stream. | 05-16-2013 |
20130191865 | METHOD AND SYSTEM FOR INSERTING A LOCAL TELEVISION CONTENT AND A REGIONAL ADVERTISEMENT UNDER CENTRALIZED CONTROL - A system and method for inserting a regional advertisement and a local television content under centralized control. The system includes a user interface for receiving a media plan from an advertiser. The system also includes a media server including a memory and a processor to insert at least one of a local television content and a regional advertisement from a centralized studio. Further, the system includes one or more edge devices for fetching and inserting at least one of the local television content and the regional advertisement into a central network feed for a pre-determined time period. The method includes fetching a local television content from a local storage device, specifying a pre-determined time period within the central network feed and inserting the local television content for the pre-determined time period into the central network feed. The system implementing the method is implemented for radio content and advertising. | 07-25-2013 |
20130191866 | METHOD AND SYSTEM FOR TRACKING OF ADVERTISEMENTS - A system and method for tracking of advertisements. The system includes a user interface for accessing information associated with commercial breaks and advertisements. The system also includes one or more edge devices for recording advertisements aired during commercial breaks on a television or radio channel. Further, the system includes a media server. The media server includes a memory, and a processor for storing recorded advertisements along with a stamp of region, channel, program and time of insertion associated with the advertisements in a repository of a media server, and providing access to the recorded advertisements for the advertisers. The method includes recording advertisements aired during commercial breaks on the television or the radio channel, storing recorded advertisements along with a stamp of region, channel, program and time of insertion associated with the advertisements in a repository of a media server, and providing access to the recorded advertisements for the advertisers. | 07-25-2013 |
20130232525 | METHOD AND SYSTEM FOR SPLICING ADVERTISEMENT, SPLICER, AND HEAD END DEVICE - The present disclosure provides a method and system for splicing an advertisement, a splicer, and a head end device. The method includes: performing real-time transport protocol encapsulation processing on coded video data, to obtain at least one of a real-time transport protocol packet and a real-time transport protocol control protocol packet; and carrying splice information in the obtained real-time transport protocol packet or real-time transport protocol control protocol packet, and sending the real-time transport protocol packet or real-time transport protocol control protocol packet to a splicer, so that the splicer splices a received targeted advertisement into an advertisement avail of the video data according to the splice information in the received real-time transport protocol packet or real-time transport protocol control protocol packet. | 09-05-2013 |
20140059597 | SYNCHRONIZING MULTIPLE PLAYBACK DEVICE TIMING UTILIZING DRM ENCODING - A system and method are provided for synchronizing playback of media content on multiple playback devices utilizing Digital Rights Management (DRM) encoding. In general, multiple playback devices or users of those playback devices are associated to form a virtual group. A virtual group (VG) control function operates to synchronize advertisement (ad) slots within media content provided to the playback devices in the virtual group utilizing DRM encoding. | 02-27-2014 |
20140150021 | SYSTEM AND METHOD FOR SEAMLESS CONTENT INSERTION ON NETWORK CONTENT USING AUDIO-VIDEO FINGERPRINTING AND WATERMARKING - System and method is proposed to extract audio-video fingerprint and embed an audio-video watermark onto a content asset that is transmitted as part of network content. It is proposed to identify uniquely the specific content to be replaced and the point of local content insertion by looking for the embedded audio-video watermark and match the audio-video fingerprint. The identified point of insertion enables seamless local content insertion. | 05-29-2014 |
20140157310 | METHOD AND APPARATUS FOR STORAGE AND INSERTION OF ADVERTISEMENTS - A method includes detecting a substitution signal at a device and inserting an advertisement into a media stream in response to detecting the substitution signal. The advertisement is selected based on an advertising fee associated with insertion of the advertisement into the media stream. The advertising fee is a first fee when the advertisement is a local advertisement for a provider of a product or service and the advertisement is to be inserted at a first location in the media stream that follows a national advertisement for the product or service. The first fee is distinct from a second fee that is associated with insertion of the local advertisement at a second location in the media stream. | 06-05-2014 |
20140165097 | TECHNIQUES TO BROADCAST A NETWORK TELEVISION PROGRAM - Techniques to automatically switch among video signals in a television broadcast are disclosed. A trigger decoder may receive a network video signal for a network program. The network video signal may be comprised of a video signal and a trigger control signal. The trigger control signal may comprise a time period indicative of how long until a station break is to occur within the network program. The trigger decoder may separate the video signal from the trigger control signal. A latency adjuster may determine a delay between the transmission of the network video signal and the reception of the network video signal. A master control switcher clock may be reset based on the delay. The master control switcher may receive the video signal for the network program, and one or more video signals from one or more video servers containing video content. The master control switcher may select one of the video signals to output, wherein the time for switching from the video signal for the network program to another video signal is controlled by the trigger control signal and the reset clock. | 06-12-2014 |
20140196085 | INSERTING ADVERTISEMENTS INTO VIDEO CONTENT - Methods and systems to insert advertisements and/or other supplemental or replacement content into a stream of video content are described. In some example embodiments, the methods and systems receive a request to replace a portion of video content currently playing at a client device with supplemental video content, such as an advertisement. In response to the request, the methods and systems determine one or more fingerprints of the video content plating at the client device, identify one or more frames of the video content at which to insert the supplemental video content based on the one or more fingerprints, and insert the supplemental video content at the identified one or more frames of the video content. | 07-10-2014 |
20140282725 | Systems and Methods for Defining Ad Spaces In Video - Computer-implemented systems and methods are provided for defining ad space in a video. For example, a computer can receive an identification of a video and an advertisement space definition that includes a time stamp for the advertisement space in the video and an advertisement length. The computer can receive a request to view the video. The computer can determine an advertisement to play in the advertisement space such that the advertisement is not longer than the advertisement length included in the video's advertisement space definition. The computer can provide access to the video, and when the video reaches the time stamp, the advertisement is played in the advertisement space. | 09-18-2014 |
20140289767 | SYSTEM AND METHOD FOR ADVERTISING USING PUSHED VIDEO - Computer-based systems and methods for advertising by pushing video to recipients. The subject matter of the videos may be targeted to the affinities of the recipients. The videos embedded in the emails may comprise a short commercial that the recipients view when viewing the video. A computerized host data center may track the recipients' interaction with the video. Advertisers may be charged advertising rates based on the recipients' interactions with the video email. The video may be continually pushed to various recipients. The recipients may watch the videos when it is convenient for them simply by opening, for example, an email that included the video in various embodiments. Further, the recipients may be presented with an opportunity to subscribe to ongoing video emails. Also, personalized web sites may be hosted for the recipients when the recipients can view videos pertaining to their areas of interest. The videos at the web site may similarly have commercials therein. | 09-25-2014 |
20140317658 | Methods And Computer Program Products For Subcontent Tagging And Playback - A method for tagging subcontent includes creating a first begin tag for a program to be delivered over a network, wherein the first begin tag corresponds to a first video segment of the program. A first video frame is identified for the first video segment, the first video frame representing content of the first video segment, the first video frame is displayable as a first thumbnail. A second begin tag is created for the program, the second begin tag corresponds to a second video segment of the program. A second video frame is identified for the second video segment, the second video frame representing content of the second video segment, the second video frame is displayable as a second thumbnail. The first begin tag is distinct from the second begin tag, the first video frame is distinct from the second video frame, and the first video segment is distinct from the second video segment. | 10-23-2014 |
20140351854 | MANAGING SPLICE POINTS FOR NON-SEAMLESS CONCATENATED BITSTREAMS - Receiving a video stream in a transport stream comprising a plurality of compressed pictures, wherein information in the video stream includes plural data fields comprising: a first data field corresponding to a location in the video stream of a potential splice point, wherein the first data field identifies a location in the video stream after the location of the received information; a second data field corresponding to decompressed pictures yet to be output (DPYTBO) by a video decoder at the identified potential splice point (IPSP) when the video decoder decompresses the video stream, wherein the second data field is a number corresponding to the DPYTBO by the video decoder at the IPSP; and a third data field corresponding to pictures with contiguous output times (WCOT), wherein the third field corresponds to a set of pictures WCOT of the DPYTBO by the video decoder at the IPSP. | 11-27-2014 |
20140373053 | SYSTEM AND METHOD FOR INSERTING LOCAL CONTENT INTO SATELLITE BROADCAST PROGRAMS AND EPG ON A NETWORK - The present invention relates to system of inserting locally stored content into satellite broadcast programs and electronic program guides. In particular, the system teaches a method of receiving satellite tuning parameters from a set top box, determine a request for locally stored content, and transmitting a multicast address in response to said reception of satellite tuning parameters. The locally stored content is then transmitted to the receiver over a network using the multicast address. | 12-18-2014 |
20150089541 | METHODS AND APPARATUS FOR MONITORING THE INSERTION OF LOCAL MEDIA CONTENT INTO A PROGRAM STREAM - Methods and apparatus for monitoring locally inserted media content are disclosed. A disclosed method includes obtaining identification data and inserting the identification data in the media content after the media content has been received at a media consumption location. Another disclosed method includes receiving media content before the media content is output by a consumer receiving device and monitoring the received media content. Monitoring the received media content may include extracting signatures from the received media content and transmitting the extracted signatures to another location. | 03-26-2015 |
20150326925 | Embedding Interactive Objects into a Video Session - A method includes receiving, at a media device, overlay data associated with media content. The overlay data includes information indicating a time and a position at which a particular object is represented within the media content, and the overlay data includes information associating the particular object with supplemental information. The method further includes, during playback of the media content, receiving user input at the media device, and, responsive to the user input, generating an overlay display based on the overlay data, where the overlay display causes the particular object to be highlighted in a display of the media content. | 11-12-2015 |
20150341681 | ADVERTISEMENT INSERTION - Insertion of an advertisement within a television program or other media/content is contemplated. The advertisement insertion may be achieved when the media/content is originally transported with advertisement avails or other portions designated for advertisement insertion and those portions are difficult to discover, unknown, removed, obfuscated and/or generally inaccessible to a client facilitating play of the media/content. | 11-26-2015 |
20150350702 | Recall and Triggering System for Control of On-Air Content at Remote Locations - There is provided a recall and triggering system and method for the control of on-air graphics at remote locations. The system including a television network and an affiliated station, the television network configured to insert a command into a video and transmit the video including the command to the affiliated station, and the affiliated station configured to receive the video including the command from the television network, store the video in the memory, detect the command from the video stored in the memory, retrieve the data from a database based on the command, modify the video using the data to generate a modified video, and transmit the modified video to a display device. The database may be stored in the memory of the affiliated station or on a separate server. The data may include graphics, content, databases, spreadsheets, tables, websites, news, or other graphical content. | 12-03-2015 |
20160007092 | System and Method for Digital Program Insertion in Cable Systems - Alternative approaches to the insertion of local commercials and messages into networks feeds are provided. Embodiments include digital commercial insertion for cable operators and others that not only offer more flexibility and features, but may also be significantly cheaper to implement. The actual “insert” of the local commercial or message into the digital program is performed by a standard set top box, with several methods of providing the local commercial to the set top box at the proper insertion time. Another embodiment allows a cable operator to significantly save on equipment in the form of splicers and ad inserters, by allowing easy and dynamic mapping of local commercials to insertion zones. | 01-07-2016 |
20160029051 | Streaming Playback and Dynamic Ad Insertion - There is provided a system and method for dynamically generated client side streaming playlists. There is provided a method comprising receiving a request to stream a video asset for playback, retrieving, from a network, a video asset playlist corresponding to the video asset and an ad campaign playlist, generating a consolidated video playlist including the video asset playlist and the ad campaign playlist, and processing the consolidated video playlist using a media playback framework to stream a plurality of video files from the network for decoding and output to a display. Discontinuity tags within the video asset playlist may be utilized as insertion points for portions of the ad campaign playlist. The consolidated video playlist may be accessed through a local HTTP web server, advantageously allowing the use of commonly installed media playback framework models such as QuickTime X to trigger adaptive bitrate support through HTTP Live Streaming. | 01-28-2016 |
20160156945 | Method and System for Advertisement Multicast Pre-Delivery Caching | 06-02-2016 |
20160182969 | INTERACTIVE ADVERTISING AND MARKETING SYSTEM | 06-23-2016 |