Patent application number | Description | Published |
20090113294 | PROGRESSIVE CAPTCHA - Validating that a user is a human may be accomplished through various techniques. In one embodiment, a first portion of a captcha is displayed at a first time. A second portion of the captcha image is displayed on the display at a second time, wherein the second time is subsequent to the first time. In another embodiment, an interactive task is presented on a display for a user to perform. Then a captcha image is displayed on the display once the user completes the interactive task. In either embodiment, a user may be accepted as human if input from the user matches predefined input corresponding to the captcha image. | 04-30-2009 |
20090327072 | PRESENTATION OF SEQUENTIAL ADVERTISEMENTS - Advertisements are provided to a user. An initial advertisement is provided to a user, where the initial advertisement is a first advertisement of a series of related advertisements from a same advertiser. Subsequent advertisements of the series are provided to the user based on a demonstrated intent from the user to view the subsequent advertisements while the user is viewing advertisements of the series. A cost per completion amount is determined based on the progression of the user within the series of advertisements. | 12-31-2009 |
20100070585 | PRESENCE INDICATION CONFIGURATION METHODOLOGY - A presence model is maintained for a messaging system to message among a plurality of computing device users. A permission is maintained for providing to a first computing device a presence indication for a user of a second computing device. Based on an indication of a user of the first computing device not being in a messaging list for the user of the second computing device, the permission is maintained to provide only a basic presence indication to the first computing device for the user of the second computing device. From the first computing device, a message is caused to be sent to the second computing device. Based on the maintained permission, the basic presence indication for the user of the second computing device is provided to the first computing device and a user interface element is provided via which the user of the first computing device can be added to a messaging list for the user of the second computing device. | 03-18-2010 |
20100153854 | PRESENCE INDICATION CONFIGURATION METHODOLOGY - A presence model is maintained for a messaging system to message among a plurality of computing device users. A permission is maintained for providing to a first computing device a presence indication for a user of a second computing device. Based on an indication of a user of the first computing device not being in a messaging list for the user of the second computing device, the permission is maintained to provide only a basic presence indication to the first computing device for the user of the second computing device. From the first computing device, a message is caused to be sent to the second computing device. Based on the maintained permission, the basic presence indication for the user of the second computing device is provided to the first computing device and a user interface element is provided via which the user of the first computing device can be added to a messaging list for the user of the second computing device. | 06-17-2010 |
20100274887 | System and Method for Recommending Personalized Identifiers - Methods, systems and computer program products for providing one or more personalized identifiers to a user. In one method, the method obtains the user's personal information and user interest information from the user. The method generates a list of candidate identifiers taking into account the personal information or the user interest information. The method checks availability of the list of candidate identifiers using a database. The method provides a list of available identifiers to the user. | 10-28-2010 |
20110015990 | Advertising Based on a Dynamic Ad Taxonomy - A method and a system are provided for advertising based on a dynamic ad taxonomy. In one example, the system receives a static ad taxonomy at a server. The static ad taxonomy is a static ad hierarchy for categorizing products and/or services. The system receives at the server dynamic consumer behavior data from one or more consumer devices. The dynamic consumer behavior data includes dynamic navigation data and dynamic search data. The system calculates one or more dynamic categories. The dynamic categories are based on occurrences of data in the dynamic navigation data and in the dynamic search data. The system generates a dynamic ad taxonomy by editing the static ad taxonomy according to the one or more dynamic categories. The system then delivers one or more ads to a consumer device based on the dynamic ad taxonomy. | 01-20-2011 |
20110107363 | SEQUENCED VIDEO OVERLAY ADVERTISEMENTS - The present invention provides methods and systems for advertising in connection with a video segment. Methods are provided in which a time-spaced sequence of video overlay advertisements are displayed. Advertisements of the sequence may be user-interactive and may relate to subject matter of the video segment displayed during display of the advertisements. A later one or more advertisements of the sequence may relate to, or tie together, each of several of the preceding advertisements of the sequence, and may be provided as part of, or may help provide, a reward to the user for interaction with each of the several preceding advertisements. | 05-05-2011 |
20110112900 | MIDFLIGHT ONLINE ADVERTISEMENT CAMPAIGN OPTIMIZER - Methods and systems are provided for optimization of online advertising campaigns. Methods and systems are provided in which, in manner that may be partially or fully automated, during a period of advertisement serving in fulfillment of an agreement with an advertiser, allocated anticipated impressions are shifted from one portion of a topic-related taxonomy to another, such as from an overperforming node in the taxonomy to an underperforming node. Such shifting may be done using real-time or frequent advertisement performance monitoring and forecasting, but may be bounded or guided by a set of rules that the advertiser may provide. | 05-12-2011 |
20110184808 | TARGETED CONTENT IN PRINT MEDIA - A device for retrieving targeted content associated with a print medium that includes a transceiver that receives identification data indicative of a user of the print medium where the transceiver transmits the identification data to a content server and an output module that provides targeted content received from the content server to a user of the device, where the target content is based on the identification data indicative of the user. | 07-28-2011 |
20120047004 | SEQUENCED VIDEO OVERLAY ADVERTISEMENTS, INCLUDING USER-INTERACTIVE PUZZLES - The present invention provides methods and systems for advertising in connection with a video segment. Methods are provided in which a time-spaced sequence of video overlay advertisements are displayed. Advertisements of the sequence may be user-interactive and may relate to subject matter of the video segment displayed during display of the advertisements. Advertisements of the sequence may be user-interactive, and may provide pieces of a puzzle. A final advertisement may provide a reward, which may include, for example, a completed puzzle or an opportunity to complete the puzzle, and possibly other content or rewards. | 02-23-2012 |
20120047030 | SEQUENCED VIDEO OVERLAY ADVERTISEMENTS, INCLUDING GUIDANCE STEPS - The present invention provides methods and systems for advertising in connection with a video segment. Methods are provided in which a time-spaced sequence of video overlay advertisements are displayed. Advertisements of the sequence may be user-interactive and may relate to subject matter of the video segment displayed during display of the advertisements. Advertisements of the sequence may be user-interactive, and may include “how-to” guidance steps relating to a topic, such as a recipe. A final advertisement may provide a reward, which may include, for example, a complete set of “how-to” guidance steps, such as a complete recipe. | 02-23-2012 |
20120047031 | SEQUENCED VIDEO OVERLAY ADVERTISEMENTS, INCLUDING QUIZ GAMES - The present invention provides methods and systems for advertising in connection with a video segment. Methods are provided in which a time-spaced sequence of video overlay advertisements are displayed. Advertisements of the sequence may be user-interactive and may relate to subject matter of the video segment displayed during display of the advertisements. Advertisements of the sequence may be user-interactive, and may include quiz or trivia questions that are part of a quiz or trivia game. A final advertisement may provide a reward for participation in or completion of the quiz or trivia game. | 02-23-2012 |
20120116882 | ONLINE ADVERTISING TECHNIQUES UTILIZING TAXONOMICAL MAPPING - Techniques arc provided for allowing a user to cause a displayed advertisement to be replaced by an alternative advertisement. The user is provided with a graphical user interface that includes display of multiple user-selectable alternative advertisement topics or topical categories. The alternative advertisement topics or topical categories may be derived based on an advertisement taxonomy which relates to topics or topical categories of advertisements, and may be topically related to the displayed advertisement. Based at least in part on a selected alternative advertisement topic of topical category, an alternative advertisement is selected for display to the user. | 05-10-2012 |
20140141806 | Subscription-Free Open Channel Communications Optimized for Public Service Announcements - Emergency and other alerts may be disseminated to mobile devices based on the location of the devices. Registered authorities may generate alerts having associated geographical boundaries. The alerts may be compiled at a central alert repository for distribution to devices within the geographical boundaries. Information transmitted by and indicative of the location of a mobile device may be compared with the alerts to determine if the location information coincides with the geographical boundaries of any of the alerts. If it is determined that one or more of the alerts are active for the device based on the device location, the one or more alerts may be transmitted to the device over an open communication channel dedicated to the communication of such alerts without prior subscription on the part of a user of the device. | 05-22-2014 |